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Become A Digital Director

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Working As A Digital Director

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $111,101

    Average Salary

What Does A Digital Director Do At Microsoft Corporation

* Set the direction, approach and delivery of our Microsoft Learning web strategy; use established project, program and process management methodologies to achieve clear and measurable outcomes for the business.
* Identify and develop strategic relationships with new and existing customers, partners, or internal groups to enhance strong networks and open communications.
* Drive the identification of opportunities and contribute to the prioritization for improvement within processes, services, and solutions to propose change or adjust a plan for consistency, accuracy and timeliness of delivery.
* Actively seek and create opportunities for synergies across customers, partners, and internal groups or teams.
* Manage a team of vendors (on and offshore); support the team in driving for long-term solutions.
* Proactively remove roadblocks to increase results across the team.
* Ensure all digital investments align to forecasted spend and ensure strict compliance to Microsoft business and brand standards in vendor and speaker contracts and execution.
* Communicate progress and opportunities through weekly, monthly, and quarterly business reviews

What Does A Digital Director Do At CVS Health

* Defining the vision and roadmap to advance CVS’s personalization efforts centered on continuous advancements to our customer segmentation and message orchestration
* Staying abreast of the latest technology advancements and offering new insights to our business partners on how to drive business value with the tools we have as well as through enhancements and new tools
* Partnering with our business counterparts, prioritizing amongst a portfolio of projects to improve value creation and aligning on KPIs to measure success
* Owning technology product management of multiple technology systems and processes (leading 2
* product managers)
* Working closely with IT and functional teams to design, implement, and operationalize personalization technology infrastructure and platform strategy to improve existing operations
* Leading business process transformation/change management and implementation efforts
* Partnering with IT leadership to successfully manage and develop relationships with our technology providers and vendor partners
* Maintaining a high level of productivity and quality while supporting aggressive roadmaps for business systems and process transformations

What Does A Digital Director Do At Henry Schein, Inc.

* Prepare the long term e-commerce platform strategic plans and implement them in the e-commerce architecture.
* Prepare the standards and guidelines for technical designs based on various business goals.
* Mentor and provide architectural guidance to software engineering teams building innovative applications.
* Monitor emerging technologies, engage 3rd party vendors for proof of concepts and drive technology innovation.
* Present solution documents to diverse audiences, including architect reports, IT delivery teams, enterprise technology review groups, and business sponsors.
* Actively engage with infrastructure hosting and information security teams to manage and mitigate cyber risks.
* Ensure partnership and collaboration with various cross-functional teams like product management, process, project and program management, infrastructure, operations and business teams etc

What Does A Digital Director Do At Siemens

* Lead the organization in traditional R&D by managing its people, process, projects, and products
* Oversee Engineering activities - covering all aspects of requirements engineering, design, agile HW/SW development, test and V&V
* Define and ensure implementation of digitalization strategy, concepts, and roadmaps for Rail Automation staying within the confines of local legal requirements
* Manage all mission-critical digitalization programs (big data management, predictive maintenance automation) in terms of progress, budget adherence and communication
* Lead change programs and manage competence development within your team
* Orchestrate the enhancement of internal methodologies and the transfer of knowledge to new hires
* Develop strategies and implement innovative programs to increase global competitiveness, but also using your network making international collaboration effective
* Support customer projects, bids, and proposals as you guide strategic, operational, and organizational recommendations for the future development of Rail Automation digitalization services

What Does A Digital Director Do At H&R Block

* Drive the Product Roadmap – Founded in the needs of DIY users, optimize the DIY product strategy to ensure alignment with HRB’s objective to help individuals easily prepare and file their taxes.
* Lead a passionate team of product owners to set the technology strategy & roadmap, develop priorities and optimize processes that drive a highly effective and efficient product management organization.
* Partner with Experience Design to drive the product strategy.
* Know the customer – Support and foster a fail fast culture to ensure product owners are rapidly designing prototypes, testing, and gaining feedback from clients.
* Being empathetic and understanding the needs of DIY users is central to your role.
* Know the business – work closely with other product owners, marketing, CSO and IT to cultivate relationships in order to drive progress against the product strategy.
* Know your numbers
* Analyze KPI’s and use them to drive decision-making about the future roadmap.
* Participate in the technology and product planning process with other members of management and affected internal partners.
* Develop innovative solutions that allow H&R Block to remain competitive in the marketplace
* Meet with Executive Management, internal representatives, external partners, and various focus groups to receive feedback on current portfolio and to brainstorm enhancements for future technology and development initiatives.
* Monitor organizational productivity and provide staff members with technical direction and growth.
* Provide regular performance feedback to staff members.
* Conduct annual and quarterly reviews.
* Ensure that the management staff provides timely, accurate reviews for their staff

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How To Become A Digital Director

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Digital Director jobs

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Digital Director Demographics

Gender

  • Male

    67.4%
  • Female

    30.9%
  • Unknown

    1.7%

Ethnicity

  • White

    80.4%
  • Hispanic or Latino

    8.9%
  • Asian

    7.7%
  • Unknown

    2.3%
  • Black or African American

    0.7%
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Languages Spoken

  • Spanish

    33.3%
  • French

    16.7%
  • Portuguese

    6.7%
  • Mandarin

    6.7%
  • German

    6.7%
  • Russian

    6.7%
  • Chinese

    3.3%
  • Japanese

    3.3%
  • Czech

    3.3%
  • Dutch

    3.3%
  • Polish

    3.3%
  • Arabic

    3.3%
  • Italian

    3.3%
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Real Digital Director Salaries

Job Title Company Location Start Date Salary
Digital Director Saatchi & Saatchi North America, Inc. New York, NY Sep 23, 2013 $250,000
Senior Executive Digital Director Advance Magazine Publishers Inc. DBA Conde Nast New York, NY Aug 02, 2016 $250,000
Director, Digital Customer Insights Biogen, Inc. Cambridge, MA Dec 15, 2015 $210,000
Digital Strategy Director Dentsu McGarry Bowen, LLC New York, NY Oct 18, 2012 $200,000
Digital Director Media Planning Group USA LLC Chicago, IL Mar 18, 2015 $200,000
Digital Strategy Director Dentsu McGarry Bowen, LLC New York, NY Oct 08, 2012 $200,000
Digital Director Leaddog Marketing Group, Inc. New York, NY Mar 05, 2015 $178,000
Director of Digital Services Inspire! Group, Inc. Dallas, TX Jun 22, 2015 $166,022
Digital Strategy Director Arnold Worldwide LLC Boston, MA Sep 15, 2013 $160,538
Digital Strategy Director Arnold Worldwide LLC Boston, MA Sep 15, 2015 $160,538
Director of Digital Services Inspire! Group, Inc. Dallas, TX Aug 12, 2015 $160,520
Creative Digital Director Dow Jones and Company New York, NY Nov 23, 2014 $160,000
Director of Digital Content Activision Publishing, Inc. Santa Monica, CA Oct 01, 2012 $145,000
Director, Digital Carat USA, Inc. New York, NY Jan 01, 2014 $145,000
Director, Digital Childfund International Richmond, VA Jun 08, 2016 $141,900 -
$184,400
Director, Worldwide Digital Cinema ABC, Inc. Burbank, CA Nov 29, 2009 $140,000
Director, Digital Business Activision Publishing, Inc. Santa Monica, CA Oct 11, 2010 $140,000
Director, Digital Audience Development Viacom International Inc. New York, NY Jun 20, 2016 $140,000
Director, Digital Workflow Penguin Random House LLC New York, NY Nov 21, 2015 $139,050
Director of Digital Services Inspire! Group, Inc. Dallas, TX Oct 31, 2014 $126,200
Regional Digital Director, Latin America Universal McCann Worldwide, Inc. Miami, FL Oct 01, 2013 $120,000 -
$140,000
Director of Univision News Digital The Univision Network Limited Partnership Miami, FL Jun 01, 2013 $120,000
Digital Fundrasing Director USA for Unhcr Washington, DC Aug 30, 2015 $116,500
Director of Digital Development La Comunidad Corporation Miami, FL Jun 20, 2011 $115,000
Director, Digital Trials Glaxosmithkline LLC King of Prussia, PA Oct 09, 2016 $111,800 -
$229,200
Director, Digital Forensics Stroz Friedberg, LLC New York, NY Sep 29, 2016 $110,000 -
$150,000
Director, Digital Experience Fidelity Brokerage Services LLC Smithfield, RI Oct 12, 2015 $106,891 -
$145,000

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Top Skills for A Digital Director

WebDevelopmentDigitalStrategyOnlineEmailGoogleAnalyticsDigitalVideoFacebookTwitterAudienceInteractiveProjectManagementROICRMDigitalSalesContentManagementSystemDigitalContentHtmlSeo/SemInternetP

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Top Digital Director Skills

  1. Web Development
  2. Digital Strategy
  3. Online
You can check out examples of real life uses of top skills on resumes here:
  • Manage day-to-day activities of the backend web development team.
  • Pitched for new business, developed proposals and overall digital strategy.
  • Manage all social media campaigns and online marketing.
  • Managed clients branding email campaigns.Developed online business plans and online business analysis
  • Track and analyze website metrics with Google Analytics: unique visitors up more than 500% in four years.

Top Digital Director Employers

Digital Director Videos

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