Digital marketing assistant job description
Updated March 14, 2024
9 min read
Find better candidates in less time
Post a job on Zippia and take the best from over 7 million monthly job seekers.
Example digital marketing assistant requirements on a job description
Digital marketing assistant requirements can be divided into technical requirements and required soft skills. The lists below show the most common requirements included in digital marketing assistant job postings.
Sample digital marketing assistant requirements
- Bachelor's degree in marketing or related field.
- 2+ years of digital marketing experience.
- Proficient in SEO.
- Proficiency in marketing automation tools.
- Knowledge of web analytics tools.
Sample required digital marketing assistant soft skills
- Excellent written and verbal communication skills.
- Strong interpersonal and problem-solving skills.
- High level of attention to detail.
- Ability to work independently and as part of a team.
- Strong project management skills.
Digital marketing assistant job description example 1
University of Florida digital marketing assistant job description
The office of Strategic Communications & Marketing (SCM) is seeking an experienced candidate to act as our Digital Marketing Assistant. This role will work within the marketing team and report to the Associate Director of Digital Marketing. The primary duties of this role will include:
* Management of web projects coming into and out of SCM
* Working closely with the SCM communications team to optimize content for search engines
* Monitoring site health metrics and making routine website updates
* Assisting in various digital marketing initiatives as needed by the team
Web Project Management:
* Manage communication of all web projects coming into and out of the SCM office.
* Take meticulous notes during project meetings to ensure all project requirements and meeting action items are captured.
* Manage deadlines to ensure projects are completed on time.
* Serve as an expert adviser regarding user experience and web usability best practices.
* Conduct research to ensure development of an informed strategy for web projects.
* Maintain and improve web project management processes within the department.
* Ensure quality consistency for all web projects.
* Ensure websites consistently meet UF's digital, accessibility and brand standards.
On-Page SEO:
* Conduct keyword research and recommend primary and secondary keywords for content.
* Work with the SCM communications team to help optimize the news website and articles for SEO.
* Monitor site SEO-health by monitoring platforms such as Google Search Console, Google Analytics and SEMrush.
Web Updates:
* Make routine updates to websites and/or work with student assistants to make routine website updates.
* Make web update requests and/or work with student assistants to make routine web updates.
* Monitor site health via various analytics platforms. This includes identifying broken links or identifying anomalies in site engagement that may be resolved by content or design tweaks.
Non-web, Digital Marketing Assistance:
* Work with Associate Director of Digital Marketing on other digital marketing team duties as assigned. This includes involvement in paid digital media and/or email marketing campaigns.
* Other duties as needed.
* Management of web projects coming into and out of SCM
* Working closely with the SCM communications team to optimize content for search engines
* Monitoring site health metrics and making routine website updates
* Assisting in various digital marketing initiatives as needed by the team
Web Project Management:
* Manage communication of all web projects coming into and out of the SCM office.
* Take meticulous notes during project meetings to ensure all project requirements and meeting action items are captured.
* Manage deadlines to ensure projects are completed on time.
* Serve as an expert adviser regarding user experience and web usability best practices.
* Conduct research to ensure development of an informed strategy for web projects.
* Maintain and improve web project management processes within the department.
* Ensure quality consistency for all web projects.
* Ensure websites consistently meet UF's digital, accessibility and brand standards.
On-Page SEO:
* Conduct keyword research and recommend primary and secondary keywords for content.
* Work with the SCM communications team to help optimize the news website and articles for SEO.
* Monitor site SEO-health by monitoring platforms such as Google Search Console, Google Analytics and SEMrush.
Web Updates:
* Make routine updates to websites and/or work with student assistants to make routine website updates.
* Make web update requests and/or work with student assistants to make routine web updates.
* Monitor site health via various analytics platforms. This includes identifying broken links or identifying anomalies in site engagement that may be resolved by content or design tweaks.
Non-web, Digital Marketing Assistance:
* Work with Associate Director of Digital Marketing on other digital marketing team duties as assigned. This includes involvement in paid digital media and/or email marketing campaigns.
* Other duties as needed.
Post a job for free, promote it for a fee
Digital marketing assistant job description example 2
Youth Villages digital marketing assistant job description
Youth Villages has been a national leader in the implementation of research-based treatment philosophies in the field of children's mental and behavioral health. Our commitment to helping troubled children and their families find success spans 30+ years and includes a comprehensive array of programs and services.
If you are looking for a positive career move where you are meeting the challenges of life and striving to make a positive difference, then Youth Villages is the place for you. We are looking for people with a strong sense of purpose and focus to continually build confidence in yourself and our organization.
Responsibilities
Position OverviewUnder the general supervision of the Director Digital Strategy & Creative Services, with dotted line to Director of Marketing & Communications, the Marketing & Communications Assistant assists with administrative duties, special projects, and various digital, creative, public relations and communications projects. Performs other related duties as assigned or directed to meet the goals and objectives of the department. Works with Director Digital Strategy & Creative Services on administrative tasks, reports and other needs. This role is perfect for someone extremely organized, creative, detail-oriented, proactive and communicative who thrives in a collaborative, fast-paced environment. Our ideal candidate is a team player with excellent problem solving and communication skills.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
* Support the marketing team with planning, coordinating, and monitoring campaigns• Take part in assisting with in-person Youth Villages events to facilitate their success and photography needs.• Ability to work independently and as a part of a cross-functional team in a fast-paced environment; must be a self-starter able to work well under pressure• Draft marketing materials, emails, and other marketing collateral• Compile data, prepares publicity and other department reports (such as quarterly board reports) • Ability to learn and work across various types of software platforms• Supports administratively Communications leadership by managing accounts payable (invoicing, reconciling of credit card account, receipt collection, etc.), calendars, organizing meetings, and providing recap meeting notes and other administrative tasks as needed.• Assist team with testing various digital campaigns to ensure optimal performance• Assists with uploading information to the Newsroom on youthvillages.org.• Conducts 2-3x annually audit of all Youth Villages trademarks to safeguard against any infringement.• Works closely with vendors (i.e., printers, videographers) as necessary to get jobs out effectively.• Helps maintain Communications photo archives.• Organizes and updates digital asset database, including but not limited to tagging, uploading of photos, etc.• Organizes and manages the storage assets, video equipment, banners, etc., including ordering office supplies for the department.• Stay up-to-date on best practices and strategies for marketing.• Proficient writer with the ability as needed to write copy if needed for marketing materials at the request of manager or director, familiar with AP Style.• Performs additional duties at the request of the Director of Digital Strategy or Director of Marketing and Communications
The Digital Marketing Assistant is an office-based position. Schedule is Monday-Friday 8:30am-5:00pm. This is not a remote position.
Qualifications
Requirements
* Bachelor's degree in integrated marketing, public relations, graphic design, or communications (required)
* At least one year of experience in digital marketing, public relations and/or communications (required)
* Previous internship experience may be considered as part of applicable work history
* Proficiency in Word, Excel, and PowerPoint required
* Digital experience preferred (email campaigns, web & social updates/maintenance, mobile, digital marketing, etc.)
* Experience with Canva is helpful but not required
* Proficiency in all Social Media platforms a plus
Covid-19 Vaccine Requirement
As of October 15, 2021, Youth Villages has required the COVID-19 vaccine for all employees, excluding those with an approved medical or religious exemption, as a condition of employment to help ensure the safety of all employees and youth and families served.
Benefits
Affordable access to medical, prescription, dental and vision insurance plans
Tuition Reimbursement and Licensure SupervisionPaid Parental Leave
401k and FSA2 weeks of paid time off for vacation
11 paid holidays
12 sick days annually
Priority consideration for leadership openings throughout the organization Supportive leadership and coworkers
Mileage and cell phone reimbursement (if applicable)
Youth Villages is an equal opportunity employer and provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Youth Villages is committed to not only advancing diversity, equity, and inclusion in the workplace but also in our work with children and young adults. We know that children, families and young people of color can face inequity in child welfare and justice systems, and we train our employees to build the skills they need to work with the communities that we serve, as well as, other employees from different cultures and backgrounds. Youth Villages is opposed to racism in any of its forms and is committed to inclusion, equity, and diversity. We believe that respect for each other is crucial in the work that we do each day.
If you are looking for a positive career move where you are meeting the challenges of life and striving to make a positive difference, then Youth Villages is the place for you. We are looking for people with a strong sense of purpose and focus to continually build confidence in yourself and our organization.
Responsibilities
Position OverviewUnder the general supervision of the Director Digital Strategy & Creative Services, with dotted line to Director of Marketing & Communications, the Marketing & Communications Assistant assists with administrative duties, special projects, and various digital, creative, public relations and communications projects. Performs other related duties as assigned or directed to meet the goals and objectives of the department. Works with Director Digital Strategy & Creative Services on administrative tasks, reports and other needs. This role is perfect for someone extremely organized, creative, detail-oriented, proactive and communicative who thrives in a collaborative, fast-paced environment. Our ideal candidate is a team player with excellent problem solving and communication skills.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
* Support the marketing team with planning, coordinating, and monitoring campaigns• Take part in assisting with in-person Youth Villages events to facilitate their success and photography needs.• Ability to work independently and as a part of a cross-functional team in a fast-paced environment; must be a self-starter able to work well under pressure• Draft marketing materials, emails, and other marketing collateral• Compile data, prepares publicity and other department reports (such as quarterly board reports) • Ability to learn and work across various types of software platforms• Supports administratively Communications leadership by managing accounts payable (invoicing, reconciling of credit card account, receipt collection, etc.), calendars, organizing meetings, and providing recap meeting notes and other administrative tasks as needed.• Assist team with testing various digital campaigns to ensure optimal performance• Assists with uploading information to the Newsroom on youthvillages.org.• Conducts 2-3x annually audit of all Youth Villages trademarks to safeguard against any infringement.• Works closely with vendors (i.e., printers, videographers) as necessary to get jobs out effectively.• Helps maintain Communications photo archives.• Organizes and updates digital asset database, including but not limited to tagging, uploading of photos, etc.• Organizes and manages the storage assets, video equipment, banners, etc., including ordering office supplies for the department.• Stay up-to-date on best practices and strategies for marketing.• Proficient writer with the ability as needed to write copy if needed for marketing materials at the request of manager or director, familiar with AP Style.• Performs additional duties at the request of the Director of Digital Strategy or Director of Marketing and Communications
The Digital Marketing Assistant is an office-based position. Schedule is Monday-Friday 8:30am-5:00pm. This is not a remote position.
Qualifications
Requirements
* Bachelor's degree in integrated marketing, public relations, graphic design, or communications (required)
* At least one year of experience in digital marketing, public relations and/or communications (required)
* Previous internship experience may be considered as part of applicable work history
* Proficiency in Word, Excel, and PowerPoint required
* Digital experience preferred (email campaigns, web & social updates/maintenance, mobile, digital marketing, etc.)
* Experience with Canva is helpful but not required
* Proficiency in all Social Media platforms a plus
Covid-19 Vaccine Requirement
As of October 15, 2021, Youth Villages has required the COVID-19 vaccine for all employees, excluding those with an approved medical or religious exemption, as a condition of employment to help ensure the safety of all employees and youth and families served.
Benefits
Affordable access to medical, prescription, dental and vision insurance plans
Tuition Reimbursement and Licensure SupervisionPaid Parental Leave
401k and FSA2 weeks of paid time off for vacation
11 paid holidays
12 sick days annually
Priority consideration for leadership openings throughout the organization Supportive leadership and coworkers
Mileage and cell phone reimbursement (if applicable)
Youth Villages is an equal opportunity employer and provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Youth Villages is committed to not only advancing diversity, equity, and inclusion in the workplace but also in our work with children and young adults. We know that children, families and young people of color can face inequity in child welfare and justice systems, and we train our employees to build the skills they need to work with the communities that we serve, as well as, other employees from different cultures and backgrounds. Youth Villages is opposed to racism in any of its forms and is committed to inclusion, equity, and diversity. We believe that respect for each other is crucial in the work that we do each day.
Dealing with hard-to-fill positions? Let us help.
Digital marketing assistant job description example 3
Cummins digital marketing assistant job description
+ Manages key product line lifecycles. Understands market and industry trends. Leads the marketing initiatives for new product introduction and existing product change introduction.
+ Develops the long-term product line strategy, forecast, and the annual operating plan.
+ Provides product line budget requirements into the business unit annual operating plan.
+ Leads the development of product introduction plans.
+ Develops all aspects of the marketing mix to ensure the successful launch of new products and throughout the subsequent lifecycle.
+ Presents marketing approach for functional review and to the change management review group.
+ Leads pricing activity throughout the product lifecycle.
+ Leads available marketing resources and uses those resources appropriately and as needed to support the product range.
+ Ensures that the product branding strategy is implemented effectively, and leads and supports internal and external communications in relations to the product range.
+ Protects intellectual property of the organization, and works with legal counsel and engineering to ensure asset protection.
+ Defines and adopts, in the target market, a specific stance relative to the competition with the use of market research capabilities.
+ Leads improvement of customer satisfaction and solves ongoing customer issues in relation to the product range.
+ Leads management of the product lifecycle; determines when products should be deemed obsolete.
+ Develops, implements, and measures results of product promotions.
+ Engages with other functions and global locations to ensure global profitability of the product line.
+ Recommends marketing process changes that will improve Value Package Introduction and Value Package Change processes.
+ Coaches and motivates Associate Product Managers; provides guidance and direction on problems and issues; delegates work assignments considering employee skills and development needs.
**Qualifications**
**Education, Licenses, Certifications**
College, university, or equivalent degree in Marketing, Sales, technical or related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
**Experience**
Intermediate level of relevant work experience required.
Compensation and Benefits
Base salary rate commensurate with experience. Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Cash Balance Pension Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.
Cummins and E-verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union
affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates right to work using E-Verify. Cummins will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.
**Job** MARKETING
**Primary Location** United States-Indiana-Columbus-US, IN, Columbus, Sears Building
**Job Type** Experienced - Exempt / Office
**Recruitment Job Type** Exempt - Experienced
**Job Posting** Jul 7, 2022, 8:49:14 AM
**Unposting Date** Ongoing
**Organization** Corporate
+ Develops the long-term product line strategy, forecast, and the annual operating plan.
+ Provides product line budget requirements into the business unit annual operating plan.
+ Leads the development of product introduction plans.
+ Develops all aspects of the marketing mix to ensure the successful launch of new products and throughout the subsequent lifecycle.
+ Presents marketing approach for functional review and to the change management review group.
+ Leads pricing activity throughout the product lifecycle.
+ Leads available marketing resources and uses those resources appropriately and as needed to support the product range.
+ Ensures that the product branding strategy is implemented effectively, and leads and supports internal and external communications in relations to the product range.
+ Protects intellectual property of the organization, and works with legal counsel and engineering to ensure asset protection.
+ Defines and adopts, in the target market, a specific stance relative to the competition with the use of market research capabilities.
+ Leads improvement of customer satisfaction and solves ongoing customer issues in relation to the product range.
+ Leads management of the product lifecycle; determines when products should be deemed obsolete.
+ Develops, implements, and measures results of product promotions.
+ Engages with other functions and global locations to ensure global profitability of the product line.
+ Recommends marketing process changes that will improve Value Package Introduction and Value Package Change processes.
+ Coaches and motivates Associate Product Managers; provides guidance and direction on problems and issues; delegates work assignments considering employee skills and development needs.
**Qualifications**
**Education, Licenses, Certifications**
College, university, or equivalent degree in Marketing, Sales, technical or related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
**Experience**
Intermediate level of relevant work experience required.
Compensation and Benefits
Base salary rate commensurate with experience. Additional benefits vary between locations and include options such as our 401(k) Retirement Savings Plan, Cash Balance Pension Plan, Medical/Dental/Life Insurance, Health Savings Account, Domestic Partners Coverage and a full complement of personal and professional benefits.
Cummins and E-verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union
affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates right to work using E-Verify. Cummins will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.
**Job** MARKETING
**Primary Location** United States-Indiana-Columbus-US, IN, Columbus, Sears Building
**Job Type** Experienced - Exempt / Office
**Recruitment Job Type** Exempt - Experienced
**Job Posting** Jul 7, 2022, 8:49:14 AM
**Unposting Date** Ongoing
**Organization** Corporate
Start connecting with qualified job seekers
Resources for employers posting digital marketing assistant jobs
Average cost of hiring
Recruitment statistics
How to write a job description
Examples of work conditions
Digital marketing assistant job description FAQs
Ready to start hiring?
Updated March 14, 2024
Updated March 14, 2024