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Digital marketing coordinator salary
Average digital marketing coordinator salary
$50,405
Understanding the Salary of a Digital Marketing Coordinator
A Digital Marketing Coordinator plays a vital role in executing marketing strategies and driving online engagement. The average salary for this position is $50,405 per year, equating to about $24 per hour. However, salaries can fluctuate significantly based on various factors including geographical location, years of experience, and the specific industry.
For instance, seasoned professionals in larger metropolitan areas often command higher salaries due to the increased cost of living and demand for digital expertise. States such as California and New York are among the highest-paying regions. Additionally, as organizations seek to enhance their digital footprint, the demand for skilled coordinators continues to grow, presenting numerous opportunities for career advancement.
Many Digital Marketing Coordinators start in entry-level roles, gaining valuable experience and skills that can lead to higher-paying positions over time. Exploring salary estimates from multiple sources can provide a clearer picture of potential earnings. Leveraging resources such as Zippia can help individuals make informed decisions about their career paths in digital marketing.
Let Zippia find your next digital marketing coordinator job
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Where can a Digital Marketing Coordinator earn more?
Digital marketing coordinator salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level digital marketing coordinator | $31,600 | $15.21 |
| Mid-level digital marketing coordinator | $53,400 | $25.68 |
| Senior-level digital marketing coordinator | $87,500 | $42.06 |
Digital marketing coordinator salary estimates from across the web
Average digital marketing coordinator salary by state
The average digital marketing coordinator salary in Delaware, New Jersey, and Washington are the highest in the U.S. The lowest average digital marketing coordinator salary states are West Virginia, Alabama, and Wisconsin.
- State view
- County view
Highest paying states for digital marketing coordinators
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Delaware | $69,953 | $33.63 |
| 2 | Connecticut | $55,802 | $26.83 |
| 3 | New York | $57,216 | $27.51 |
| 4 | Pennsylvania | $52,873 | $25.42 |
| 5 | Georgia | $53,747 | $25.84 |
| 6 | New Hampshire | $50,229 | $24.15 |
| 7 | New Jersey | $59,282 | $28.50 |
| 8 | North Carolina | $49,480 | $23.79 |
| 9 | Washington | $58,609 | $28.18 |
| 10 | Minnesota | $49,571 | $23.83 |
| 11 | Massachusetts | $53,203 | $25.58 |
| 12 | Michigan | $52,849 | $25.41 |
| 13 | Rhode Island | $47,935 | $23.05 |
| 14 | District of Columbia | $54,443 | $26.17 |
| 15 | Ohio | $48,823 | $23.47 |
| 16 | Colorado | $49,446 | $23.77 |
| 17 | Oregon | $50,271 | $24.17 |
| 18 | Maine | $46,864 | $22.53 |
| 19 | California | $54,636 | $26.27 |
| 20 | South Dakota | $44,004 | $21.16 |
| 21 | Tennessee | $47,320 | $22.75 |
| 22 | Arizona | $47,502 | $22.84 |
| 23 | Texas | $46,484 | $22.35 |
| 24 | Alaska | $48,597 | $23.36 |
| 25 | North Dakota | $42,615 | $20.49 |
| 26 | Maryland | $49,599 | $23.85 |
| 27 | Utah | $45,835 | $22.04 |
| 28 | Arkansas | $41,941 | $20.16 |
| 29 | Montana | $46,096 | $22.16 |
| 30 | New Mexico | $43,000 | $20.67 |
| 31 | Illinois | $46,985 | $22.59 |
| 32 | Vermont | $44,629 | $21.46 |
| 33 | Hawaii | $46,912 | $22.55 |
| 34 | Nevada | $44,364 | $21.33 |
| 35 | Missouri | $46,455 | $22.33 |
| 36 | Idaho | $42,945 | $20.65 |
| 37 | Nebraska | $43,662 | $20.99 |
| 38 | Virginia | $46,402 | $22.31 |
| 39 | Iowa | $44,695 | $21.49 |
| 40 | Wyoming | $40,657 | $19.55 |
| 41 | Kansas | $40,048 | $19.25 |
| 42 | Louisiana | $43,826 | $21.07 |
| 43 | Alabama | $38,364 | $18.44 |
| 44 | Florida | $41,355 | $19.88 |
| 45 | Oklahoma | $35,230 | $16.94 |
| 46 | Indiana | $41,764 | $20.08 |
| 47 | South Carolina | $41,307 | $19.86 |
| 48 | West Virginia | $38,646 | $18.58 |
| 49 | Wisconsin | $36,407 | $17.50 |
| 50 | Kentucky | $34,068 | $16.38 |
| 51 | Mississippi | $31,538 | $15.16 |
Highest paying cities for digital marketing coordinators
The highest-paying cities for digital marketing coordinators are Hoboken, NJ, Seattle, WA, and New York, NY.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Hoboken, NJ | $59,480 | $28.60 |
| 2 | Seattle, WA | $58,822 | $28.28 |
| 3 | New York, NY | $57,376 | $27.58 |
| 4 | San Francisco, CA | $56,589 | $27.21 |
| 5 | Washington, DC | $54,536 | $26.22 |
| 6 | Atlanta, GA | $53,632 | $25.78 |
| 7 | Boston, MA | $53,287 | $25.62 |
| 8 | Raleigh, NC | $50,153 | $24.11 |
| 9 | Portland, OR | $50,031 | $24.05 |
| 10 | Baltimore, MD | $49,905 | $23.99 |
| 11 | Saint Paul, MN | $49,573 | $23.83 |
| 12 | Colorado Springs, CO | $49,464 | $23.78 |
| 13 | Phoenix, AZ | $47,691 | $22.93 |
| 14 | Cincinnati, OH | $47,206 | $22.70 |
| 15 | Chicago, IL | $47,182 | $22.68 |
| 16 | San Antonio, TX | $46,913 | $22.55 |
| 17 | Saint Louis, MO | $46,707 | $22.46 |
| 18 | Salt Lake City, UT | $45,685 | $21.96 |
| 19 | Miami, FL | $42,472 | $20.42 |
| 20 | Lenexa, KS | $40,041 | $19.25 |
Digital marketing coordinator salary details
A digital marketing coordinator's salary ranges from $37,000 a year at the 10th percentile to $67,000 at the 90th percentile.
What is a digital marketing coordinator's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $67,000 | $5,583 | $32 |
| 75th Percentile | $58,000 | $4,833 | $28 |
| Average | $50,405 | $4,200 | $24 |
| 25th Percentile | $43,000 | $3,583 | $21 |
| 10th Percentile | $37,000 | $3,083 | $18 |
Highest paying digital marketing coordinator jobs
The highest paying types of digital marketing coordinators are digital marketing manager, marketing executive, and digital marketing consultant.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Internship | $30,260 | $2,522 | $14.55 | 122,135 |
| Sales And Marketing Internship | $42,269 | $3,522 | $20.32 | 142,820 |
| Coordinator | $41,599 | $3,467 | $20.00 | 151,508 |
| Marketing Analyst | $59,380 | $4,948 | $28.55 | 95,650 |
| Media Coordinator | $47,471 | $3,956 | $22.82 | 35,285 |
| Marketing Consultant | $70,593 | $5,883 | $33.94 | 88,935 |
How would you rate the starting salaries for digital marketing coordinators, as well as the prospects for salary advancement?
Zachary Johnson Ph.D.
Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University
Top companies hiring digital marketing coordinators now:
Which companies pay digital marketing coordinators the most?
Digital marketing coordinator salaries at Salinas Valley Memorial Healthcare System and VF are the highest-paying according to our most recent salary estimates. In addition, the average digital marketing coordinator salary at companies like North Arkansas Regional Medical Center and The New York Academy of Sciences are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Salinas Valley Health | $63,607 | $30.58 |
| 2 | VF | $62,223 | $29.91 |
| 3 | North Arkansas Regional Medical Center | $61,776 | $29.70 |
| 4 | The New York Academy of Sciences | $59,176 | $28.45 |
| 5 | Ilitch Holdings | $58,594 | $28.17 |
| 6 | Pacific Legal Foundation | $58,442 | $28.10 |
| 7 | Ibuypower | $57,962 | $27.87 |
| 8 | Arrow Electronics | $57,909 | $27.84 |
| 9 | Rice Lake Weighing Systems | $57,857 | $27.82 |
| 10 | Daltile | $57,718 | $27.75 |
| 11 | Valley Metro | $56,017 | $26.93 |
| 12 | Trek Bicycle | $55,642 | $26.75 |
| 13 | Square Enix | $55,056 | $26.47 |
| 14 | Ameriprise Financial | $55,000 | $26.44 |
| 15 | Beasley Media Group | $54,962 | $26.42 |
| 16 | Ahmad, Zavitsanos, Anaipakos, Alavi & Mensing P.c. Or Aza | $54,931 | $26.41 |
| 17 | Living Spaces Furniture | $54,873 | $26.38 |
| 18 | Globe Life | $54,848 | $26.37 |
| 19 | Internet Brands | $54,751 | $26.32 |
| 20 | Michigan Technological University | $54,651 | $26.27 |
Wage gap by gender, race and education
Digital Marketing Coordinator salary by industry
The average digital marketing coordinator salary varies across industries:
- The average digital marketing coordinator salary in the professional industry is $54,648, the highest of any industry.
- The average digital marketing coordinator salary in the finance industry is $54,549.
- Digital marketing coordinators in the hospitality industry earn an average salary of $47,873, the lowest of any industry.
Highest paying industries for digital marketing coordinators
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Professional | $54,648 | $26.27 |
| 2 | Retail | $54,549 | $26.23 |
| 3 | Manufacturing | $51,475 | $24.75 |
| 4 | Media | $48,419 | $23.28 |
| 5 | Hospitality | $47,873 | $23.02 |
High paying digital marketing coordinator jobs
Digital marketing coordinator salary trends
The average digital marketing coordinator salary has risen by $4,258 over the last ten years. In 2014, the average digital marketing coordinator earned $46,147 annually, but today, they earn $50,405 a year. That works out to a 5% change in pay for digital marketing coordinators over the last decade.
Compare digital marketing coordinator salaries for cities or states with the national average over time.
Average digital marketing coordinator salary over time
Compare digital marketing coordinator salaries for individual cities or states with the national average.
Digital marketing coordinator salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $50,400 | $24.23 | +3.1% |
| 2025 | $48,900 | $23.49 | +1.1% |
| 2024 | $48,300 | $23.24 | -0.2% |
| 2023 | $48,400 | $23.28 | +1.1% |
| 2022 | $47,900 | $23.04 | +0.7% |
Recently added digital marketing coordinator salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Crowell & Moring | Digital Marketing Coordinator | Ione, WA | 06/29/2025 | $57,000 |
| Donofrio's Dealerships | Digital Marketing Coordinator | Salem, OR | 06/29/2025 | $60,000 |
| Impactable-B2B Ads Agency | Digital Marketing Account Coordinator | San Antonio, TX | 06/27/2025 | $40,000 |
| Crowell & Moring | Digital Marketing Coordinator | New York, NY | 06/26/2025 | $57,000 |
| Medical Service Company | Digital Marketing Coordinator | Cleveland, OH | 06/25/2025 | $34,853 |
| Tus Gbt Us | Digital Marketing Coordinator | New York, NY | 06/25/2025 | $37,566 |
| System One | Digital Marketing Coordinator | Lakewood, NJ | 06/24/2025 | $52,175 |
| Harry Marketing | Video Editor & Digital Marketing Coordinator | Armonk, NY | 06/24/2025 | $55,000 |
| Ultimate Staffing | Administrative & Digital Marketing Coordinator-Commercial Real Estate | Los Angeles, CA | 06/22/2025 | $68,000 |
| Avison Young | Digital Marketing Coordinator | Chicago, IL | 06/21/2025 | $65,000 |
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