Digital marketing manager jobs in Bethlehem, PA - 109 jobs

Meet Instinct 👋 Instinct Science is an animal health software company that helps the world's leading veterinary practices deliver exceptional patient care, improve staff efficiency, and minimize team stress and burnout. Our easy-to-use EMR platform acts as the nerve center for veterinarians, veterinary nurses, and support staff alike, fostering seamless collaboration across teams. With our January 2024 acquisition of VetMedux, a company providing trusted education (Clinician's Brief) and clinical decision support (Standards of Care™, Plumb's) for veterinarians, Instinct has strengthened our commitment to delivering the mission-critical tools veterinary practices need to care for their patients at the highest level and with the best outcomes. We're fueled by compassion! Our team, our customers, and their patients and animal owners matter immensely to us. We put the Customer First; Act with Grace, Not Teeth; Do the Right Things for the Right Reasons; and know that Excellence is in our DNA. If these values speak to you, you might be a good fit for our Digital Marketing Manager job. A Sneak Peek of Your Role 🔭 This job, and the team at Instinct, is remote. Instinct Science has an immediate opening for an experienced, passionate Digital Marketing Manager to develop, deploy, and manage innovative online strategies, ensuring our message remains consistent and engaging. You will produce high-quality online content that engages prospects and builds brand recognition. This role requires cross-functional collaboration with marketing, sales, product, and services teams. In this position, you will be accountable for growth in website traffic, website engagement, inbound lead targets, conversion rates, and sales pipeline creation. A successful candidate will be well-versed in strategic communications and managing activities such as web strategy, editorial content development, SEO, and AI search best practices. This position requires a hands-on individual who can take projects from concept to implementation, and the candidate should have a proven track record of developing digital marketing campaigns in a B2B SaaS environment. What You'll Do 🐱 💻 Management of corporate websites, including strategy, messaging, and lead generation Give direction to external agencies and developers (as needed) to optimize the website back-end and improve site performance Working collaboratively with marketing, product, sales, and services teams on content and digital marketing strategies to optimize website traffic and lead conversion rates Execute SEO and AI search keyword strategies to rank highly for high-priority terms Collaborate on an editorial strategy to produce high-value content for Instinct web properties Track website KPIs and product reporting to monitor the effectiveness of digital marketing Who You Are 🐱 💻 Must Haves: A minimum of 3-5 years of experience managing websites and digital marketing programs Experience working in a fast-paced B2B SaaS growth environment Expertise in SEO and AI search optimization A track record of developing digital content strategies that increase traffic, audience engagement, and sales pipeline Experience managing websites - including working with WordPress sites, Figma mockups, and external web development teams Strong writing, editing, and proofreading skills, including the ability to present concepts Ability to combine strategic thinking with solid implementation skills Strong knowledge and understanding of current trends in digital media Proficient in using AI tools for content optimization Preferred: Experience with Hubspot CRM Experience working with multiple properties How Instinct will Care about YOU 🌞 We offer a supportive and caring work environment. We are transparent, open, honest, and empathic, both internally and externally. We pay our team well. We offer medical, dental and vision benefits and 401K with match. We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays. We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work. We provide all-expense-paid time throughout the year together, including at our annual retreat. The compensation range for this role is $90,000 - $115,000. Actual compensation will be determined through a variety of factors including the candidate's skills, qualifications, and experience. Instinct is an equal opportunity employer committed to equality and providing a pleasant work environment free from harassment or discrimination in any form. All employees will be treated equally without regard to race, color, religion, sex, sexual orientation, gender identity, family or parental status, national origin, ancestry, veteran, or disability status. If you require accommodations throughout any part of the pre-employment process, please contact our People team at [email protected]

A Few Words About Us Integrated Resources, Inc is a premier staffing firm recognized as one of the tri-states most well-respected professional specialty firms. IRI has built its reputation on excellent service and integrity since its inception in 1996. Our mission centers on delivering only the best quality talent, the first time and every time. We provide quality resources in four specialty areas: Information Technology (IT), Clinical Research, Rehabilitation Therapy and Nursing. This is Direct Hire with our Client I came across your resume in my database. I have an immediate opportunity with our direct client. Following is the position details. Please let me know if you are available/interested so we can further discuss this position. Also email me your resume and contact number where I can call you. Are you open to working in Horsham, PA? We are setting up immediate interviews, it's a time-sensitive position. Direct Client Need- Immediate Interviews- We have a strong hold, with many consultants working onsite! Location: Horsham, PA Duration: 1 year+ Digital Franchise Manager Job Description: The Digital Franchise Manager will report to the Client's Digital Center of Excellence , and partner with brand teams to formulate, recommend, and implement innovative and effective digital strategies and solutions. This individual will help establish, reinforce, and advocate customer-centric best practices in customer experience management, digital creative and content development, customer insights, integrated communications planning, development, deployment, measurement, and other key digital marketing activities. The ideal candidate is a passionate digital change agent who seeks to join a team of industry-recognized peers who live to create beyond-exceptional customer experiences that will transform the face of how healthcare is delivered. Role and Responsibilities: • Partner with brand teams and franchise Leadership Team to optimize go-to-market approaches through effective use of digital, including both traditional digital marketing and shaping new digitally-enabled products and services • Address brand and customer needs through compelling digital strategies and solutions, including rationale, recommended approach, and tactical execution requirements. • Be accountable for performance of franchise digital programs, including definition and measurement of metrics to evaluate success, in partnership with the brand team and Business Analytics. Direct experience with web measurement/analytics a plus. • Guide brand marketers in evaluating/selecting digital marketing activities and budget for brands within the franchise, and in identifying approaches for execution that best align with brand and franchise objectives. • Maintain digital subject matter expertise rooted in best practices while demonstrating new, innovative thinking. Advise brand teams and the franchise Leadership Team on evolving customer landscape and the role of digital in consumer, professional, and payer promotion. • Manage, train, and develop Brand Digital Marketers within franchise through dotted-line accountability. Qualifications • A minimum of 10 years total business experience with 5 years' experience working in digital marketing. • Strong understanding of integrated marketing and the role digital plays in the marketing mix required. • Exceptional customer insight skills and the ability to translate those insights into business ideas is required. • A passion for understanding the customer mindset and staying abreast of the latest media and technology trends. • Entrepreneurial, out-of-the-box thinker who is intellectually curious with a strong work ethic. • Exceptional writing, verbal, communication/presentation, and influence skills are required. • Strong management skills with proven ability to drive projects to successful completion - on time and within budget are required. Ability to multitask, adapt to changing priorities, be decisive under ambiguity, and meet compressed timelines. • Demonstrated ability to work independently, lead initiatives, establish strong working relationships, as well as partnering interdependently as required. Regards, Sweta Verma IT Recruiter Integrated Resources, Inc. “INC 5000's FASTEST GROWING, PRIVATELY HELD COMPANIES” (7th Year in a Row) Direct:- 732 549 5907 Tel: (732) 549 2030 x 210 Fax: (732) 549 5549 Qualifications Digital Franchise Manager Additional Information

We need a creative marketer who can appear in videos, tell our story, create strong written content, and run campaigns across multiple channels. You must be comfortable on camera, able to produce videos and blogs, manage Google Ads, and build optimized WordPress pages that convert healthcare decision-makers into leads. Responsibilities • Create and appear in videos for social media, ads, and our website • Produce blog content that supports campaigns and improves SEO • Build and optimize Google Ads and other paid campaigns • Manage keywords, negatives, bidding, and conversion tracking • Build and improve WordPress landing pages and service pages • Strengthen site messaging, layout, and conversion flow • Run campaigns across Google, social platforms, and email • Review performance weekly and adjust quickly • Provide reports on lead volume, spend, ROI, and content performance Requirements • Comfortable appearing on camera and telling our story • Strong video creation and editing skills • Strong blog and social content creation skills • Google Ads certified with proven hands-on experience • Experience generating B2B leads, ideally in healthcare staffing or consulting • Strong WordPress page-building and optimization skills • Skilled with Google Analytics and Tag Manager • Able to diagnose issues quickly and improve results fast

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* Job Function: Data Analytics & Computational Sciences Job Sub Function: Data Science Portfolio Management Job Category: Professional All Job Posting Locations: Cambridge, Massachusetts, United States of America, New Brunswick, New Jersey, United States of America, Raritan, New Jersey, United States of America, San Diego, California, United States of America, Spring House, Pennsylvania, United States of America, Titusville, New Jersey, United States of America Job Description: Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at *******************/innovative-medicine Johnson and Johnson Innovative Medicine is recruiting for a Director, R&D Data Science and Digital Health (DSDH) Immunology RWE. This position can be located in one of our US locations in either Spring House, PA, Cambridge, MA, New Brunswick, NJ, Raritan, NJ, Titusville, NJ, or San Diego, CA. Position Summary: Contribute to the design and execution of a Data Science & Digital Health (DSDH) RWE (Real World Evidence) strategy in alignment to the Immunology Therapeutic Area (IMM TA) goals and objectives Partner with DSDH colleagues and the IMM TA to define and prioritize a portfolio of innovative medicines in development in alignment with the IMM TA strategy To successfully meet these objectives, this individual will work closely with individual clinical project teams as well as functional area partners in Discovery, Late Development, Epidemiology, Market Access, Medical Affairs and other relevant functions. Responsibilities: Provide strategic input into the Immunology R&D DSDH RWE priorities ranging from individual projects to large collaborations with internal functional areas and external institutions Identify viable data science and digital health opportunities and then conceive, develop and implement end to end study design and data analytical solutions. A specific example may include working with the Disease Area Stronghold (DAS) Leaders and Compound Development Teams (CDT) to develop the RWE DSDH strategy to improve early and late phase clinical study designs by supporting novel patient identification/ selection of end points (e.g., identification of at-risk patient populations through development of novel predictive algorithms) Serve as a key liaison to functional area partners and provide support for collaborations with DSDH, Epidemiology, Discovery and other internal functional areas to assure alignment on key DSDH programmatic goals aligned with the Immunology therapeutic area. Execute the DSDH RWE strategy across a matrixed cross-functional CDT and the Clinical Team. Provide strategic leadership on managing/addressing specific project/program-related issues and presenting to and negotiating with leadership teams on development plans or program-related issues. Participate in and may lead cross-functional teams for evaluation of new scientific opportunities, disease areas, product ideas, implement franchise business strategies, etc. Provide key input into diligence activities Participate or lead cross-departmental or cross-functional projects with broad Johnson and Johnson Innovative Medicine impact Author abstracts and scientific manuscripts for publication based on clinical trial data, real-world data, observational studies etc. Build credible relationships with opinion leaders and may act as company spokesperson regarding publication of research findings and presentations to relevant health authorities and consultant/advisory meetings. This is not an exhaustive, comprehensive listing of job functions. May perform other duties as assigned. Required Qualifications: PhD, PharmD, or MD (or equivalent) in statistics, bioinformatics, computational biology, epidemiology, applied mathematics, computer science, physics, engineering or related fields, is required. (Consideration may be given for candidates with a Masters degree and at least 10 years of experience.) 8+ years of progressive business experience in the pharmaceutical R&D, data science, digital health, including life sciences companies, consulting firms with established healthcare Data Science and life sciences practices, and other companies in the data science ecosystem Consistent track record of collaboration in a matrix organization, entrepreneurial skill, and ability to influence and engage strategic and technical partners Familiarity with data science and digital health Experience with healthcare datasets, such as EHR, or insurance claims Preferred Skills: A strong background in RWE/Data Science & Digital Health Knowledge of Immunology is strongly preferred Experience delivering data science projects using predictive technologies, data mining and/or text mining Experience analyzing or handling healthcare data sets, including EHR, claims and registry data Experience with data science tools and statistical programming languages, including SQL, Python, R, and others Experience with defining use cases for deep learning, foundational models, and machine learning Other: This position currently has the option to follow a hybrid schedule of 3 days per week working on-site and 2 days per week working remotely (no fully remote option available) and can be located in one of our locations in either Spring House, PA, Cambridge, MA, New Brunswick, NJ, Raritan, NJ, Titusville, NJ, or San Diego, CA. Approximately 15% travel domestic and international may be required. Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via *******************/contact-us/careers or internal employees contact AskGS to be directed to your accommodation resource. The anticipated base pay range for this position is $164,000 to $282,900. The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation's performance over a calendar/performance year. Bonuses are awarded at the Company's discretion on an individual basis. Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance. Employees may be eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)). Employees are eligible for the following time off benefits: Vacation - up to 120 hours per calendar year Sick time - up to 40 hours per calendar year Holiday pay, including Floating Holidays - up to 13 days per calendar year of Work, Personal and Family Time - up to 40 hours per calendar year Additional information can be found through the link below. ********************************************* The compensation and benefits information set forth in this posting applies to candidates hired in the United States. Candidates hired outside the United States will be eligible for compensation and benefits in accordance with their local market. #LI-SL #JNJDataScience #JNJIMRND-DS #JRDDS #LI-Hybrid Required Skills: Preferred Skills: Advanced Analytics, Business Case Modeling, Consulting, Data Privacy Standards, Data Science, Data Structures, Digital Fluency, Digital Strategy, End to End Implementation, Global Market, Master Data Management (MDM), Negotiation, Product Portfolio Management, Quality Control (QC), Resource Planning, Tactical Planning, Technical Credibility

Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey. Job Description Digital Marketing Strategist If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you! Location: Allentown, PA These roles are in-office, Monday-Friday opportunities. Type of Role: Contract or Permanent The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved. Key Management Areas of Responsibility - Define requirements, tasks, and resources associated to digital marketing strategies - Manage and execute implementation of digital marketing strategies - Communication to clients, team, and management on strategy/project development, timelines, and results - Collaborate on client strategy and goal definition for success - Keep pace with SEO, search engine, social media and internet marketing industry trends and development - Contribution to the company blog and at least one social media community Professional Competencies - Passion for digital marketing strategies - Outstanding ability to think creatively, strategically and identify and resolve problems - Ability to foster strong client relationships at various levels - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere - Ability to clearly and effectively articulate thoughts and points - High levels of integrity, autonomy, and self-motivation - Excellent analytical, organizational, project management and time management skills Professional Qualifications Skills & Qualifications - 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing - Google Analytics Certification - Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process - Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc) - Experience working with CMS and building/administering content in multiple CMS environments - Knowledge of HTML/CSS and website administration - High-level proficiency in MS Excel, PowerPoint, and Word - Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools - Knowledge of PPC programs and optimizing data gathered from both organic and paid sources - BS/BA degree preferred Job Type: Full-time Salary: $40,000.00 to $60,000.00 /year Additional Information All your information will be kept confidential according to EEO guidelines.

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* Job Function: Marketing Job Sub Function: Strategic Marketing Job Category: Professional All Job Posting Locations: Raritan, New Jersey, United States of America Job Description: Wound Closure Marketing Manager, Stratafix Johnson & Johnson is recruiting for a Marketing Manager, Stratafix , to join our Wound Closure & Healing group within the MedTech Surgery business based in Raritan, NJ. #Li-Hybrid About Surgery Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that's reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world's most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting! Your unique talents will help patients on their journey to wellness. Learn more at *******************/medtech Position Overview: Stratafix is one of the most strategic J&J MedTech Surgery brands. The Marketing Manager, Stratafix, will be responsible for critical aspects of portfolio strategy and brand management for the Stratafix business in the US market. They will develop and implement business growth strategies and key commercialization tactics for the Stratafix portfolio. This individual will be part of a dynamic portfolio team with responsibility for driving alignment and execution of multi-disciplinary partners to deliver strategy, implement the tactical plan and achieve business objectives. They will be responsible for end-to-end brand management responsibilities to ensure the long-term health and success of the portfolio. Key Responsibilities: Develop and implement brand strategy for the Stratafix portfolio, including value proposition, segmentation/targeting/positioning, portfolio strategy, messaging, and pricing Create and implement promotional programs to deliver business objectives, including professional education, selling initiatives, contracting solutions, conventions, digital strategy and media plan development Collaborate and support the Field Sales Organization by fostering strong relationships and delivering essential sales enablement tools, training, and educational resources to drive mutual success. Partner with key functional partners, including Sales, Prof Ed, Comm Ed, GSM, Commercial Operations, Supply Chain, and Finance to ensure alignment to strategy and to enable execution of critical business initiatives Engage with customers, KOLs, and other external partners to understand critical needs that will inform brand strategy and commercial execution Monitor and control budget to assess promotional effectiveness. Work productively with external agencies and cross-functional groups within the organization. Deliver financial business plan objectives, including revenue, share, and pricing commitments Ensure applicable company compliance with all relevant regional requirements, company regulations, policies and procedures. Qualifications: A minimum of a bachelor's degree is required An advanced degree is preferred A minimum of 6 years relevant business experience is required Marketing experience is preferred Sales experience is preferred Demonstrated analytical strength is required Demonstrated strategic mentality is required Wound Closure expertise preferred. Medical Device or healthcare industry knowledge is required Strategic thinking, the ability to collaborate and challenge the status quo is required Ability to build leadership relationships and influence in a highly matrixed organization is required Excellent communication, presentation skills, and influencing skills to engage collaborators at all levels within the organization, from sales representatives to executive leaders is required Ability to effectively build and foster relationships with both the sales organization and customers is required Creative content creation skills with the ability to develop engaging and impactful marketing materials is preferred Demonstrated experience developing and using customer insights is preferred Demonstrated ability to successfully build and complete a marketing plan is preferred This position is in Raritan, NJ and will require up to 25% travel. Benefits Summary: Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance. Employees may be eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)). This position is eligible to participate in the Company's long-term incentive program. Employees are eligible for the following time off benefits: Vacation - up to 120 hours per calendar year Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington - up to 56 hours per calendar year Holiday pay, including Floating Holidays - up to 13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Additional information can be found through the link below! ********************************************* Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via *******************/contact-us/careers . Internal employees contact AskGS to be directed to your accommodation resource. Required Skills: Preferred Skills: Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Process Improvements, Product Development Lifecycle, Product Improvements, Product Portfolio Management, Product Strategies, Strategic Thinking, Tactical Planning, Technical Credibility The anticipated base pay range for this position is : $102,000.00 - $177,100.00 Additional Description for Pay Transparency: The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation's performance over a calendar/performance year. Bonuses are awarded at the Company's discretion on an individual basis.

Job Description Job Title: Social Media Manager and Influencer Employment Type: Full-Time, Part-Time, or Freelance We are seeking a creative, strategic, and results-driven Social Media Manager and Influencer to enhance our brand presence across multiple platforms. The ideal candidate will not only manage and grow our social media accounts but also serve as a brand ambassador, creating engaging content that resonates with our target audience. Key ResponsibilitiesSocial Media Management: Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and follower growth. Manage daily social media activities, including scheduling posts, responding to comments, and engaging with the community. Monitor social media trends, tools, and platforms to ensure the brand stays current and competitive. Analyze performance metrics and adjust strategies to optimize campaigns. Collaborate with the marketing team to align social media content with broader brand campaigns. Content Creation and Influencing: Create high-quality, engaging, and authentic content (photos, videos, stories, etc.) tailored to various platforms (Instagram, TikTok, YouTube, etc.). Serve as the face of the brand on select platforms, sharing personal experiences and promoting products/services. Collaborate with other influencers and brand ambassadors to amplify reach and visibility. Host live events, Q&A sessions, and other interactive content to engage with the audience in real-time. Collaboration and Partnership Management: Build and maintain relationships with influencers, ambassadors, and key industry players. Oversee partnerships and collaborations with other brands and creators, ensuring mutually beneficial outcomes. Qualifications and Skills: Proven experience as a Social Media Manager, Influencer, or similar role. Strong knowledge of major social media platforms (Instagram, TikTok, Twitter, LinkedIn, Facebook, YouTube, etc.) and their best practices. Exceptional content creation skills, including photography, videography, and editing. Excellent written and verbal communication skills with a knack for storytelling. Analytical mindset with the ability to interpret data and apply insights to strategies. Self-motivated, organized, and capable of managing multiple projects simultaneously. Preferred Qualifications: Experience with social media management tools (e.g., Hootsuite, Buffer, Metricool, etc). Knowledge of SEO and content marketing principles. Familiarity with paid social media campaigns and advertising. Previous experience growing a personal or brand social media account with tangible results. Benefits: Flexible work environment (remote or in-office options). Opportunity to grow and define the social media voice for a leading brand. Access to professional development resources and training. Competitive salary and performance-based incentives

Hatfield, PA Why Join Clemens Food Group? At Clemens Food Group, we believe our brands are more than logos they're our promise to customers. As Brand Manager, you'll play a pivotal role in strengthening that promise across every touchpoint. You'll lead creative strategy, media activation, and performance analytics to shape how our brands shows up in the market. This is a rare opportunity to blend creativity, analytics, and leadership in a mission-driven, people-focused organization. The Impact You'll Make As our Brand Manager, you'll drive execution of our annual marketing plan and media strategy. Your work will directly influence brand awareness, campaign ROI, and consistency across retail and foodservice channels. Your success will be measured through clear KPIs-brand health, media performance, and budget efficiency. What You'll Do Lead execution of our annual brand marketing plan from strategy to performance optimization. Manage agency partners across creative and media with a focus on effectiveness and accountability. Own our brand marketing calendar, packaging initiatives, and asset development across retail, media, and internal channels. Analyze brand and media performance data, deliver insights and action plans for optimization. Partner with cross-functional teams in Sales, Channel Marketing, Category, and Operations to align and amplify brand messaging. What Makes This Role Exciting? High-impact ownership of a nationally recognized brand. Collaborative, cross-functional environment with exposure to senior leadership. Blend of strategic thinking and tactical execution. Opportunity to influence creative direction and market positioning at scale. What We're Looking For 5+ years of brand or consumer marketing experience in Food, Protein experience preferred. Proven success executing integrated campaigns and managing agencies. Strong analytical mindset with experience leveraging performance data to guide decisions. Confident communicator with cross-functional influence. A proactive, organized leader who thrives in a fast-paced environment. Skills & Mindset Strategic yet hands-on Insight-driven and KPI focused Creative thinker with strong project management Collaborative partner who brings clarity and confidence Your Future at Clemens You'll be joining a people-first organization with room to grow. Whether advancing into broader brand leadership or exploring cross-functional pathways, Clemens supports your career journey with mentorship, visibility, and real impact.

The Marketing Manager will be a strong steward of Profeta Farms' brand, overseeing all internal marketing, merchandising, and events; as well as developing and executing a strong external marketing and PR program. The Communications Manager will interface with all farm and on-farm market leadership across all departments to ensure a consistent brand, style, and voice. This position will report to the CEO. Duties and Responsibilities ● Develop, implement, and maintain the farm's marketing plan and corresponding budget. Profeta Farms' marketing strategy includes internal (in-store), external, community events, and public relations. The goal of our external marketing strategy is to continuously cultivate new customers, while delighting our current customers with exciting and engaging content. ● Develop the market signage program in concert with GM and department managers to meet their needs and create an outstanding shopping experience. Work to continuously improve the market signage program while maintaining a balance of efficiency. Monitor signage program for compliance. ● Create the brand's style guide to ensure consistency over time. ● Engage in creative marketing tasks as necessary to execute the plan, such as, but not limited to, writing press releases, designing print marketing pieces, designing digital marketing posts, writing email content, and designing email blasts. ● Keep the Profeta Farms' website updated. ● Buy advertising and media space as needed, as dictated by the CEO. ● Develop relationships with local publications and send press releases as appropriate. ● Promote opportunities to build email list and manage email marketing program. Train staff as needed to support. ● Manage a robust social media program, including copywriting and image collection. Engage market managers and team leaders to contribute content. ● Promote, and maintain customer loyalty programs. ● Promote, and maintain seasonal events in collaboration with the market's leadership team. ● Promote, and maintain the farm's agritourism and education programs. ● Receive and respond to requests from managers for marketing materials. ● Receive and respond to requests from community organizations for donations and collaborations. Establish a protocol and criteria for selection. Decide what community events are a best fit for the business calendar and budget. ● Develop a plan for annual customer surveys to improve customer service and offerings. ● Supervise and monitor the work of any marketing contractors, interns, or associates. Qualifications and Experience Affinity for local food and knowledge of a wide variety of produce; a match for our values ● 4+ years experience in a design and marketing role with strategy and budget responsibility. ● 2+ years experience in a retail role that involved a store signage program. ● General knowledge of specialty/natural foods, farm market retail operations, and culinary trends - a strong frame of reference for competition, products, pricing, and promotions. ● Event experience preferred. ● Strong skills in graphic design and publishing software such as Photoshop, Canva and InDesign. ● Proficient in Microsoft Excel to manage and budget. ● Proficient in general computer applications such as email, file sharing, and Microsoft Word. ● Highly organized and able to manage multiple projects and a complex marketing calendar with a high output of weekly deliverables. ● Good sense of humor - able to project a relaxed demeanor while under stress. ● Excellent verbal and written communication skills ● Organized and systems oriented approach to problem solving ● Leadership skills ● Flexible schedule including evenings, weekends, and some holidays as needed for events. Physical Requirements The physical demands described here represent those that must be met in order to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. ● Sit and review information on a computer screen or on paper for long periods of time ● Reach with hands and arms ● Walk, climb, balance, and stoop ● Lift or move up to 25 pounds, unassisted Compensation: Based on experience. Competitive base salary plus upside based on financial performance of market and successful utilization of Profeta Farms products. Benefits include PTO, medical insurance, life insurance, and a stipend of food from the farm. DISCLAIMER The duties, elements, responsibilities, skills, functions, experience, requirements, and conditions listed in this are representative only, and are not inclusive of all tasks an employee may be required to perform. The employer reserves the right to revise this job description at any time, and require employees to perform other tasks as circumstances or conditions of the business, competition, or work environment change. All qualified applicants will receive consideration without discrimination because of race, color, religion, national origin, sex, marital status, status with regard to public assistance, member or activity in local commission, the presence of disabilities, sexual orientation, age, or any other characteristic protected by law.

Verilogue brings patients, physicians and the healthcare industry together to share information, enhance disease understanding and participate in medical marketing research. In order to develop more effective medicines and communication materials for patients and physicians, the healthcare industry requires more insightful customer data. Verilogue's patent-pending technology system captures information at the point-of-practice ™ and enables physicians to digitally record conversations with select patients each month. Verilogue provides a secure and confidential way for patients and physicians to share opinions during office interactions. To learn more, visit ************************* Job Description Verilogue seeks an experienced corporate marketing professional who will be responsible for implementing Verilogue's marketing strategy and internal and external corporate communications. Primary Job Responsibilities Execute product and corporate marketing plans that articulate the value of Verilogue and our products in a compelling and engaging manner. Work with internal teams and external agencies to develop marketing collateral and communications materials, including brochures, newsletters, direct mail/email campaigns, etc. Administer Verilogue's electronic marketing efforts including supervision of Web site design and maintenance. Research and assist with the development of strategies and plans that identify marketing opportunities, direct marketing, and new project development. Oversee new product advertising plans, develop and enhance product positioning and collateral materials for introduction into new markets. Interface with and support the business development team, providing high-quality sales tools and materials. Assist with the development and management of PR programs. Develop publication plans supporting Verilogue's overall business, individual product lines and expert personnel. Develop process and assess metrics (ROI) for marketing activities. Define, negotiate and oversee related external vendor relationships and partnerships. Key Competencies Excellence in delivering creative marketing, advertising and public relations communications that drive results is a key requirement for the position Outstanding oral and written communication skills with attention to detail are needed Strong project management skills are required Demonstrated ability to work as a team player and collaborate across functions Able to work in a fast-paced environment and adapt to changing priorities Experience working with advocacy groups a plus Passion for healthcare, online social networks and marketing analytics are a plus Qualifications Bachelors degree in marketing or business required, Masters degree or MBA a plus 1-3 years product communications, marketing, or strategy consulting experience including proven ability to run projects from the idea phase to completion, working across departments and with outside partners/vendors Business to business marketing or relationship based marketing experience is required Knowledge of the pharmaceutical and healthcare industry preferred Experience in affiliate or partnership marketing a plus Advanced abilities with MS Office is required, particularly with PowerPoint Sample of a creative dossier or effective document delivered in the past Additional Information Verilogue provides a base salary commensurate with candidate experience and position requirements. Health and welfare benefits include medical, prescription, dental and vision plans. Other benefits include a 401(k) retirement plan, life and accidental death insurance, paid vacation and holidays. Our employees also enjoy flexible schedules and a casual work environment. Verilogue rewards personal excellence in the pursuit of our common goals and is extraordinarily respectful of the individual and of the creative, intellectual and cultural diversity of our team. Our culture has allowed us to attract and retain talented individuals who are driven by a vision of the way we will transform the practice of health care communication. If you are interested in joining Verilogue, please apply online at ***************** .

Buckeye is the premier infrastructure and logistics provider for the world's energy needs, both today and tomorrow. Since 1886, we have successfully navigated transitions in the way energy has been distributed to continually meet the needs of an evolving market and industry environment. Our people are a critical element to the success and longevity of our operational history and our future as we seek to thrive through the energy transition. We own and operate a diversified global network of integrated assets providing midstream logistic solutions, primarily consisting of the transportation, storage, processing, and marketing of liquid petroleum products. We are committed to safely and responsibly providing world-class service to meet the continually evolving energy needs of our customers and the communities we serve. As part of this commitment to our customers, we are continually diversifying our platform and service offerings to enable less carbon intensive energy solutions and undertaking decarbonization efforts on our operations. Buckeye Partners is currently seeking a Senior Manager, Branded Petroleum Products with experience in branded petroleum sales in the Oil & Gas Industry to join our team! Role Summary: Responsible for managing the Branded Petroleum Sales Team. Duties include working with third parties to increase sales revenue for branded products as well as continually improving the sales process and customer service levels. Responsibilities & Essential Functions include: Manage Branded Petroleum Sales Team. Includes ensuring the development of new business and maintaining and extending existing contracts, and holding Sales Representatives accountable for managing growth in their assigned territories. Oversee the daily administrative work of the Branded Petroleum Administrative Assistant. Play an active role in Petroleum industry groups and or functions in order to promote Buckeye Energy Services. Remain current on pending petroleum related legislation and product changes to better inform new and existing customers. In all ways, provide value added service to our customers. Conduct brand meetings, which include engaging in discussions related to brand strategy and increasing volume and profits. Making continual improvements to branded-supply contracts. Work with legal counsel to improve supply contracts. Perform customer site visits as necessary with or without the Sales Representative; Work with credit and transportation departments to work through customer related issues. Correspond with supplier representative as necessary. Serve on distributor advisory counsel boards. Develop Sales Representatives to deepen functional bench strength in assigned areas. Includes providing formal and non-formal training as necessary. And other duties as assigned. Position Requirements: 10+ experience in wholesale and or retail fuels marketing/sales required. Experience managing sales function or supervising operations required. Proficiency using MS Office, including Excel and Word required. Ability to travel up to 40% domestically. Certificates & Licenses: None required Other Skills, Attributes and Abilities: This job includes frequent interaction with a wide range of personnel from company officers to hourly employees, which requires excellent communication, leadership and interpersonal skills. Good reasoning and analytical skills are also required. Candidate will be required to travel to visit potential and existing customers. They will be asked to represent the Company at various industry functions and organizations. Candidate will need to be well organized and action plan oriented. Essential Functions: This position requires the ability to safely and successfully perform essential job functions consistent with ADA, FMLA and other federal, state and local standards, including meeting qualitative and or/quantitative productivity standards. This role requires the ability to maintain regular, punctual attendance consistent with the ADA, FMLA and other federal, state and local standards. This position requires compliance with all personnel policies. Physical & Safety Requirements: The person in this position needs to occasionally move inside the office to access file cabinets, office equipment, etc. This role continuously operates a computer and other office productivity equipment (i.e. a calculator, copy machine and computer printer). About You To be successful in the Buckeye culture, our employees must possess a demonstrated commitment to environmental responsibility and regulatory compliance. Excellent communication, both written and verbal, as well as strong organizational skills are paramount. You must work independently and be able to exercise tact, discretion, and professionalism when dealing with internal and external customers, and when handling sensitive and confidential information. Buckeye wants to create and reward an organizational focus that stimulates the creative and entrepreneurial actions of its employees that result in innovative ways of reducing costs, generating revenues, improving productivity, or improving processes. Our People First Culture From managing over 5,000 miles of pipeline to commercializing clean energy projects, our people collaborate to provide world-class service and meet the changing energy needs of our customers. Our employee-first culture means that we invest in our employees and equip them to be fully contributing members of high performing teams. We are focused on collaboration, inclusion, empowerment, accountability, and professional development. We want the best in you to bring out the best in us. Join us as we work together to build a business that is responsive to the needs of the future while continuing to serve the energy needs of communities today.

ADP is hiring a Sr. Manager, Account-Based Marketing. In this position, you will be responsible for leading and implementing the Account-Based Marketing (ABM) / Account-Based Experience (ABX) strategy and execution to drive predictable activity and improve the quality of sales pipeline. The successful candidate will have the ability to convert desired business outcomes into an always-on ABM/ABX programs, including one-to-one, one-to-few, and one-to-many approaches. You will co-develop and manage the overall ABM/ABX program, including ideal customer profile design (ICP), buyer journey mapping, execution and optimization of digital and offline demand generation initiatives, display advertising, website personalization, email, social, events and others. You will coordinate with all related functions (e.g., Digital Marketing, Product Marketing, Sales Enablement, Sales, Content Marketing, Marketing Leadership, etc.) to co-build a comprehensive ABM/ABX approach to meet key objectives and drive growth. At ADP we are driven by your success. We engage your unique talents and perspectives. We welcome your ideas on how to do things differently and better. In your efforts to achieve, learn and grow, we support you all the way. If success motivates you, you belong at ADP. We strive for every interaction to be driven by our CORE values: Insightful Expertise, Integrity is Everything, Service Excellence, Inspiring Innovation, Each Person Counts, Results-Driven, & Social Responsibility. RESPONSIBILITIES: Partners with sales and marketing leaders/functions and ABX CoE to develop and own ABM/ABX program roadmap aligned to specific business outcomes Partner on overall ABM/ABX strategy and development, including the management and ongoing maintenance of ICP/segment criteria, buyer journey mapping and design, marketing/sales ABM/ABX program portfolio Assist in identify, develop and maintain ABM/ABX segmentation approach and design build of ideal customer profile (ICP) for strategic targeting and dynamic personalization Partner with marketing technologists for hands-on development, execution, and orchestration of online (paid media, website personalization, email, etc.) and offline (direct mail, phone, etc.) ABM initiatives to drive new opportunities and nurture existing database of target ICP leads/accounts Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend Take a data-driven approach to develop and optimize the efficiency and effectiveness of marketing channels to better nurture leads, increase conversion rates and improve the integrity of the overall database Work with Analytics Team to analyze campaign outcomes in detail, drawing insights and presenting results clearly to facilitate sound decision making and to continuously optimize our targeting and marketing mix Continuously seek improvement and automation opportunities, and pursue different approaches & tools to experiment with Identify and leverage prior executed campaigns, programs, and web assets to simplify deliverables and streamline program development process and share best practices to enable synergies and economies of scale to be realized across the entire organizational entity. Manage responsibility for all internal stakeholder approval for assigned programs and campaigns. Proactively monitors emerging B2B demand generation market strategies and tactics to identify potential new opportunities for ADP. Manages, schedules and controls daily activities and budget of projects with cross-functional management of teams across Marketing and Sales. This may include very complex initiatives that require a highly strategic approach to development. Identifies gaps and escalates requests for incremental funding if deemed necessary.

Requisition Number: 35 Manager External Description: External Descriptionxxxx City: New Hope State: Pennsylvania Community / Marketing Title: Senior Marketing Manager Company Profile: Location_formattedLocationLong: New Hope, Pennsylvania US CountryEEOText_Description:

The ParshipMeet Group has an exciting opportunity to join our company as a Brand Manager. We're looking for a highly organized, collaborative, and resourceful marketer to manage the moving parts that bring eharmony's campaigns to life - ensuring every concept is executed seamlessly across digital, influencer, and social channels. In this role, you'll manage the day-to-day coordination, timelines, approvals, and delivery of multi-channel brand campaigns, ensuring every moving part comes together smoothly, on time, and on brand. You'll serve as the connective tissue between teams, translating strategy into action and ensuring our work lands with clarity, quality, and consistency. If you love structured collaboration, live for checklists and creative brainstorms in equal measure, and can shepherd a campaign from kickoff to launch without missing a beat, you'll feel right at home here. For our office in New Hope we are looking for a Brand Manager to join us full-time as soon as possible. The right candidate will have the following minimum requirements and skills: Bachelor's degree and 5+ years experience in marketing project management, campaign operations, or integrated marketing within a consumer brand or agency environment. Proven track record managing complex marketing or creative projects end-to-end, from brief through delivery - balancing timelines, resources, budgets, and stakeholder alignment. Exceptional organizational, communication, and cross-team collaboration skills, with the ability to manage multiple priorities in a fast-paced environment. Experience partnering with internal creative teams, agencies, and influencer/media partners, with proficiency in project management tools and workflows (e.g., Jira, Asana, or similar). Strong critical thinking and creative judgment - able to connect operational discipline and budget stewardship with storytelling, brand building, and smart problem-solving. Preferred Qualifications and skills: Experience working on campaigns for digital consumer brands, apps, or DTC companies. Familiarity with influencer marketing programs and social media content creation. Understanding of paid/owned/earned digital ecosystems and how they work together. Experience with campaign performance reporting and KPI dashboards. Familiarity with Figma or similar design review tools. Experience managing vendors, freelancers, or agencies. Comfort working across multiple time zones and international teams. What the role is about: Own day-to-day project management for digital marketing campaigns - including brand, paid/performance, influencer, and social - ensuring seamless execution from brief to delivery. Coordinate timelines, deliverables, and approvals across internal teams and external partners, keeping all workstreams aligned, on schedule, and on brand. Translate strategic briefs into clear execution plans, developing timelines, trackers, and communication touchpoints to guide cross-functional collaboration. Manage relationships with agencies, freelancers, and creative partners, ensuring high-quality output, timely delivery, and alignment with campaign and brand strategy. Partner with Growth Marketing to translate campaign performance data into actionable creative optimizations - documenting and sharing top-performing assets and insights to inform future work. Drive influencer and digital-first activations in partnership with Brand, Creative, and PR teams, maintaining brand consistency across all consumer touchpoints. The ParshipMeet Group values and embraces diversity and inclusion. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories in accordance with applicable federal, state, and local laws. The Meet Group is committed to providing reasonable accommodations to applicants if needed during the interview process. We are proud to be an Equal Opportunity Employer.

Available: September 2025 A multi-billion dollar manufacturer is looking to hire a Marketing Manager into a newly created role, open due to company growth. This employer is known for their excellent company culture, employee longevity and opportunity for career advancement, and consistent growth. The Marketing Manager will be responsible for developing, executing, and overseeing key marketing strategies for a thriving division. Areas of focus will include research related to competitive and emerging markets, will support key initiatives, manage marketing for product launches, create new marketing tools to support subsidiaries, and outreach to existing customers and new clients. The Marketing Manager will also oversee the execution of digital marketing efforts and digital marketing key metrics and analytics. The Manager will mentor and support the Marketing Specialist. Responsibilities: Collaborate and support a long-term comprehensive marketing plan - for social, blogs, e-blasts, websites, whitepapers, and editorials. Analyze current marketing to maximize key metrics and develop future enhancements. Support consistent brand image, presentation, and messaging across all marketing platforms. Conduct research and analyze data to develop marketing strategies. Develop/Execute innovative marketing campaigns for current and new product introductions. Work closely with internal departments and subsidiaries. Write creative copy for campaigns. Develop presentations for both internal and external stakeholders. Manage Marketing Specialist, and any future team members, assign tasks, and provide guidance. Experience & Qualifications: Required: 5 - 10 years of work experience in supervisory, management, or professional level role with emphasis on advertising/marketing Experience with digital marketing campaigns Proven record of collaborating/supporting successful marketing campaigns Excellent written communication skills Proven experience with social media marketing (paid and organic) Preferred: Experience managing and mentoring team members. Excellent communication skills, including the ability to effectively articulate complex ideas and influence others. Demonstrated ability to work collaboratively with cross-functional teams Education/Qualifications: Undergraduate Business Administration/Marketing, required Skills & Competencies: Analytical mindset with the ability to analyze problems and strategize solutions Excellent attention to detail and accuracy Exceptional people skills; a team player with ability to work collaboratively and effectively across functional areas and all levels of the organization Demonstrated ability to develop and execute strategic marketing plans Ability to inspire, energize, develop, and build rapport at all levels within an organization Ability to work effectively in a fast-paced and, at times, stressful environment with high-pressure situations that require clear and sound decisions/actions A high standard in work quality and ability to follow through is necessary Excellent written and verbal communication skills with an effective presentation style for all levels of stakeholder Strong critical thinking and critical thinking skills with the ability to assess business issues Strong supervisory and leadership skills; builds positive working relationships with staff; can effectively lead, coach/mentor junior staff members Proven ability to work in an ambiguous environment and collaborate across multiple areas to achieve a common business objective Ability to multitask, prioritize, and delegate (when appropriate) to manage time efficiently and to meet deadlines Professional appearance & conduct Adept at supporting the Culture and Heritage of our company Working knowledge of Microsoft Office software Compensation & Benefits: Competitive compensation + annual bonus Group health insurance that includes high quality medical, dental, vision and prescription coverage with a low employee premium Retirement Savings Plan with company match and a 3% employer contribution Paid company holidays, paid personal holidays, and paid vacation days annually Employee assistance program Fitness Discounts Promotional opportunities

Job Description Are you a strong leader feeling like you've hit a wall in your career? Are you a forward thinking, big picture, independent driver? Do you see the world at a macro level but also possess the ability to dive into the details and build systems when needed? If you have a pressing need for growth in a fast paced environment and the ability to take operational control of a rapidly growing service business, you may be a good fit. If you can not think strategically, execute tactically, and create buy in with our team, DO NOT apply for this position. We are looking for General Managers who can make calculated risk oriented decisions with minimal input, take responsibility for the outcome of achieving financial results, lead teams, delegate, and execute without making excuses. Most importantly, if ownership of your outcomes means something to you in your work life, and you have struggled to find a place where your hard work and commitment have provided the personal returns you seek, you should keep reading. Home Brands is a multi-brand, multi-unit Home Services company on a mission to serve people and provide life transforming opportunity to extraordinary leaders. We believe that developing leadership is the first step in creating a meaningful and lasting business in the many markets we serve. We believe that serving our customers with a world class experience means that we first must lead in serving our employees. We live out our mission by committing to 5 standard Virtues which are the very foundation of our leadership focus, at Home Brands, we are: Dependable: We do what we say we are going to do, every time, no exceptions. Knowledgeable: We are experts in our industry. Humble: We do not operate out of selfish ambition, but consider others better than ourselves. Gritty: We get things done the right way, no matter the circumstance. Candid: We graciously tell the hard truth, and expect to hear it from others. What if you could pursue the dream of leading your own business without putting everything you've worked for on the line? Our Program for General Managers provides a path to business ownership and work life fulfillment uncommon in today's marketplace. Financial success and excellent results are not exclusive from a culture where people matter most - on the contrary. They are achieved only when people matter most. If you've got the skill the drive and that itch to do something more for you and your family then let's talk. Requirements The ideal candidate would possess the following skills: Risk, cost and time management skills. Strength in leadership, adaptability and critical thinking. Planning and forecasting abilities. Excellent communication skills. Construction/Electrical experience. Experience: Trade Service Industry: 5 years (Preferred) Benefits Job Type: Full-time Pay: $85,000.00 - $110,000.00 per year Company Vehicle PTO Training and Development

Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey. Job Description Digital Marketing Strategist If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you! Location: Allentown, PA These roles are in-office, Monday-Friday opportunities. Type of Role: Contract or Permanent The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved. Key Management Areas of Responsibility - Define requirements, tasks, and resources associated to digital marketing strategies - Manage and execute implementation of digital marketing strategies - Communication to clients, team, and management on strategy/project development, timelines, and results - Collaborate on client strategy and goal definition for success - Keep pace with SEO, search engine, social media and internet marketing industry trends and development - Contribution to the company blog and at least one social media community Professional Competencies - Passion for digital marketing strategies - Outstanding ability to think creatively, strategically and identify and resolve problems - Ability to foster strong client relationships at various levels - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere - Ability to clearly and effectively articulate thoughts and points - High levels of integrity, autonomy, and self-motivation - Excellent analytical, organizational, project management and time management skills Professional Qualifications Skills & Qualifications - 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing - Google Analytics Certification - Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process - Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc) - Experience working with CMS and building/administering content in multiple CMS environments - Knowledge of HTML/CSS and website administration - High-level proficiency in MS Excel, PowerPoint, and Word - Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools - Knowledge of PPC programs and optimizing data gathered from both organic and paid sources - BS/BA degree preferred Job Type: Full-time Salary: $40,000.00 to $60,000.00 /year Additional Information All your information will be kept confidential according to EEO guidelines.

Job Title: Social Media Manager and Influencer Employment Type: Full-Time, Part-Time, or Freelance We are seeking a creative, strategic, and results-driven Social Media Manager and Influencer to enhance our brand presence across multiple platforms. The ideal candidate will not only manage and grow our social media accounts but also serve as a brand ambassador, creating engaging content that resonates with our target audience. Key ResponsibilitiesSocial Media Management: Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and follower growth. Manage daily social media activities, including scheduling posts, responding to comments, and engaging with the community. Monitor social media trends, tools, and platforms to ensure the brand stays current and competitive. Analyze performance metrics and adjust strategies to optimize campaigns. Collaborate with the marketing team to align social media content with broader brand campaigns. Content Creation and Influencing: Create high-quality, engaging, and authentic content (photos, videos, stories, etc.) tailored to various platforms (Instagram, TikTok, YouTube, etc.). Serve as the face of the brand on select platforms, sharing personal experiences and promoting products/services. Collaborate with other influencers and brand ambassadors to amplify reach and visibility. Host live events, Q&A sessions, and other interactive content to engage with the audience in real-time. Collaboration and Partnership Management: Build and maintain relationships with influencers, ambassadors, and key industry players. Oversee partnerships and collaborations with other brands and creators, ensuring mutually beneficial outcomes. Qualifications and Skills: Proven experience as a Social Media Manager, Influencer, or similar role. Strong knowledge of major social media platforms (Instagram, TikTok, Twitter, LinkedIn, Facebook, YouTube, etc.) and their best practices. Exceptional content creation skills, including photography, videography, and editing. Excellent written and verbal communication skills with a knack for storytelling. Analytical mindset with the ability to interpret data and apply insights to strategies. Self-motivated, organized, and capable of managing multiple projects simultaneously. Preferred Qualifications: Experience with social media management tools (e.g., Hootsuite, Buffer, Metricool, etc). Knowledge of SEO and content marketing principles. Familiarity with paid social media campaigns and advertising. Previous experience growing a personal or brand social media account with tangible results. Benefits: Flexible work environment (remote or in-office options). Opportunity to grow and define the social media voice for a leading brand. Access to professional development resources and training. Competitive salary and performance-based incentives

Meet Instinct 👋 Instinct Science is an animal health software company that helps the world's leading veterinary practices deliver exceptional patient care, improve staff efficiency, and minimize team stress and burnout. Our easy-to-use EMR platform acts as the nerve center for veterinarians, veterinary nurses, and support staff alike, fostering seamless collaboration across teams. With our January 2024 acquisition of VetMedux, a company providing trusted education (Clinician's Brief) and clinical decision support (Standards of Care™, Plumb's) for veterinarians, Instinct has strengthened our commitment to delivering the mission-critical tools veterinary practices need to care for their patients at the highest level and with the best outcomes. We're fueled by compassion! Our team, our customers, and their patients and animal owners matter immensely to us. We put the Customer First; Act with Grace, Not Teeth; Do the Right Things for the Right Reasons; and know that Excellence is in our DNA. If these values speak to you, you might be a good fit for our Marketing Campaign Manager job. A Sneak Peek of Your Role 🔭 This job, and the team at Instinct, is remote. Instinct Science is looking for an experienced and motivated Marketing Campaign Manager to be responsible for the development, launch, and optimization of marketing programs to drive demand for Instinct software products. These programs are built across the entire buyer's journey and are a comprehensive set of tactics including, but not limited to email campaigns, digital advertising, paid social, events, publications, associations, and partner marketing. The Campaign Manager will work with internal and external cross-functional teams to build campaign assets, execute programs, measure, and report on campaign effectiveness, and optimization for peak performance. What You'll Do 🐱 💻 Strategy: Align business strategies into campaign strategies to increase lead flow and achieve sales pipeline goals Understand the buyer - pain points, personas, how they buy, and how to engage them Build monthly/quarterly campaign tactics aligned to the buyer's journey/product roadmap following modern marketing best practices Help implement a campaign strategy balancing the need to produce immediate low funnel pipeline while also developing future demand with thought leadership campaigns Understand evolving marketing trends and channels that increase demand creation and brand awareness Leverage expertise in full funnel (marketing and sales) capabilities, including automation, to maximize campaign impact, SDR lead follow-up (sequences), and support Account-Based Marketing (ABM) targeting top accounts in ICP Collaboration: Collaborate with the rest of the marketing team to create and optimize campaign strategies across digital marketing, website, social media, events, and partnerships Partner with Product Marketing and Sales Enablement/Sales to extend and amplify campaign strategies with SDRs and Account Executives Leverage internal and external subject matter experts for thought leadership, compelling content, and increased campaign effectiveness Delivery: Build, manage, and communicate monthly/quarterly campaign plans Coordinate the ongoing development of campaign content Create and manage email marketing campaigns, nurture campaigns, and other automated marketing journeys in the marketing automation system (HubSpot) Test and optimize campaign mix to maximize return on investment, sales pipeline, and bookings Analyze data to monitor the success of programs and optimize activities based on results Findings: Deliver campaign performance reports monthly for cross-functional visibility and discussion of what is working and how to improve performance Ensure that the Instinct brand and identity is adhered to in all program tactics and channels Stay abreast of marketing best practices to ensure programs remain cutting edge Who You Are 🐱 💻 Must Haves: A minimum of 4+ years' experience in a similar role managing marketing campaigns, preferably in a B2B technology environment. A proven track record of managing strategic, integrated marketing campaigns that make a measurable impact to lead flow, sales pipeline generation and sales bookings Proven success in a high growth company environment, working closely with sales and product teams. Strong analytical, interpersonal, and project management skills. Creative thinker with strong oral and written communication skills High degree of business acumen and understanding of B2B SaaS KPIs Good understanding of the communications process for corporate software products. Ability to combine strategic thinking with strong implementation skills - instinctively understands angles and positioning. Direct experience with marketing automation tools (Hubspot, Marketo, Pardot, etc.) Relationship building, vendor management, and negotiating skills. Preferred: Strategic marketing experience within the veterinary industry is preferred How Instinct will Care about YOU 🌞 We offer a supportive and caring work environment. We are transparent, open, honest, and empathic, both internally and externally. We pay our team well. We offer medical, dental and vision benefits and 401K with match. We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays. We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work. We provide all-expense-paid time throughout the year together, including at our annual retreat. The compensation range for this role is $85,000 - $115,000. Actual compensation will be determined through a variety of factors including the candidate's skills, qualifications, and experience. Instinct is an equal opportunity employer committed to equality and providing a pleasant work environment free from harassment or discrimination in any form. All employees will be treated equally without regard to race, color, religion, sex, sexual orientation, gender identity, family or parental status, national origin, ancestry, veteran, or disability status. If you require accommodations throughout any part of the pre-employment process, please contact our People team at [email protected]