Digital marketing manager jobs in Canton, MI - 350 jobs

DACUT is not just a dispensary chain. We are building a multi-brand, multi-state, vertically integrated brand house spanning: Retail Consumer packaged goods Culture-driven lifestyle brands Licensing across the U.S. We move fast, build original brands, and operate at the intersection of culture, commerce, and technology. About the Role Now we're looking for a Creative Digital Director / Head of Brands & Growth to architect, lead, and scale our entire creative, brand, digital, and marketing ecosystem. Responsibilities You will own the creative and brand universe across: All DACUT retail All house brands All licensed brand programs All digital platforms All campaigns, launches, and content engines You are not here to “make things look cool.” You are here to build a scalable brand + packaging + content + performance machine that: Moves fast Ships constantly Looks world-class And drives revenue You are: The Creative Director - setting taste, vision, and quality bar The Brand Architect - building coherent worlds across multiple brands The Packaging & Product Presentation Owner - owning packaging systems, visual identity, and shelf impact The Digital & UX Owner - owning websites, flows, conversion, SEO The Systems Builder - building workflows, pipelines, and standards The Team Leader - managing designers, animators, and marketing ops The Velocity Engine - increasing output, speed, and impact The AI Integrator - using AI to multiply creative and operational leverage Qualifications Must-Have: Leading creative / brand / digital teams Packaging design for CPG or regulated products Managing print production, dielines, and packaging vendors Web platforms (Buddy, Shopify, or similar) UX, CRO, funnels, and conversion optimization SEO, Google My Business, local search dominance Adobe Suite + Figma Brand systems + packaging systems Managing 3D / motion / video (in-house or vendors) Campaign development and launch calendars Project management and workflow systems AI tools for creative and marketing acceleration Big Bonus: Cannabis, CPG, lifestyle, fashion, or culture brands Retail marketing experience Licensing or multi-brand systems Strong network of creatives, animators, printers, manufacturers Required Skills You are not just a creative. You are a builder of brand and execution systems. You: Have elite taste AND operational discipline Can manage multiple brands, SKUs, and packaging lines Know how to run creative like an operation, not chaos Think in systems, pipelines, and throughput Are obsessed with speed, quality, and leverage Can translate vision into execution Are comfortable owning deadlines, priorities, and outcomes Can lead creatives without drama Preferred Skills You can: Direct Decide Delegate Ship Pay range and compensation package Competitive salary (DOE) Performance incentives Long-term growth opportunity Equal Opportunity Statement This is not: A “just design” job A slow corporate role A maintenance position This is: A build A scale A leadership seat A chance to architect a real multi-brand house Ready to Build a Cultural Brand Machine? If you've built: Brands Packaging systems Creative teams And scalable marketing engines…we want to talk.

With more than 100 years of experience, Sika is a worldwide innovation and sustainability leader in the development and production of systems and products for commercial and residential construction, as well as the transportation, marine, automotive, and renewable energy manufacturing industries. Sika has subsidiaries in 102 countries around the world and, in over 400 factories, produces innovative technologies for customers worldwide. In doing so, it plays a crucial role in the transformation of the construction and transportation sector toward greater environmental compatibility. With more than 34,000 employees, the company generated sales of CHF 11.76 billion in 2024. Job Description The Digital Communications Manager leads the development, execution, and optimization of Sika's digital marketing and social media initiatives across the U.S. This role drives digital and social media strategy and performance analytics, maintains brand consistency across all digital channels and content, and supports both internal and external communications efforts. Serving as a creative and strategic partner to cross-functional teams, the position provides expertise in digital marketing, content creation, design, and channel management to elevate Sika's visibility and engagement. . Specific Responsibilities: Develop and execute digital marketing campaigns that drive brand awareness, engagement, and lead generation. Manage key aspects of the Sika USA website, including content updates, and technical support for internal teams. Support Target Market teams with back-end website functions to ensure a cohesive and unified content strategy. Create and execute digital content for Sika's communication platforms. Lead SEO initiatives to maximize website visibility, ranking, and overall performance. Coordinate with newly acquired companies to ensure seamless and successful website transitions and integrations. Oversee Sika's U.S. social media presence using platforms such as Sprout Social or Sprinklr, including approving, scheduling, and optimizing posts in adherence with corporate guidelines. Develop a unified corporate social media content strategy that positions Sika as an industry leader and ensures consistent brand messaging. Review all social content for quality, accuracy, brand alignment, and functionality, Create and publish corporate and brand content across digital channels as needed. Monitor and engage daily with audiences across all platforms, ensuring timely, proactive responses to comments, questions, and feedback. Lead monthly analytics reporting, including social media listening, profile and post performance, tag performance, and competitive benchmarking; share insights with marketing teams and leadership. Establish and refine social media strategies, templates, and best practices to ensure consistent execution and ongoing growth. Support paid media initiatives and contribute to the development and management of Employee Advocacy programs. Assist teams with digital asset management (DAM) by supporting media and file uploads and ensuring proper organization. Provide support for digital platforms, including Unbounce (landing pages), Wistia (video hosting), and Pardot (email marketing). Collaborate on external communications, including the development and distribution of press releases, newsletters, and internal stories. Support email marketing campaigns and announcements through Pardot, ensuring accuracy and brand consistency. Ensure all communications reflect a consistent voice, tone, and messaging that align with Sika's brand standards. Participate in and support broader corporate marketing and communications initiatives and events as needed. Work with third party agencies on campaigns, creatives and videos as needed. Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or related field. 5+ years of experience in digital marketing, social media management, or brand communications. Proficiency in digital tools including Sprout Social or Sprinklr, Pardot, Adobe Creative Suite, Digital Asset Management systems, Adobe Experience Manager, and CMS platforms. Strong copywriting, content creation, and analytical skills. Comfortable managing multiple digital tools and platforms. Ability to manage multiple projects and collaborate across diverse teams. Excellent attention to detail, organization, and brand alignment. Additional Information Perks & Benefits 401k with Generous Company Match Bonuses Medical, Dental, and Vision Benefits Paid Parental Leave Life Insurance Disability Insurance Paid time off, paid holidays Floating holidays + Paid Volunteer Time Wellness/Fitness Reimbursements Education Assistance Professional Development Opportunities Employee Referral Program & More! Sika fosters a culture of entrepreneurship, empowering each individual to make decisions, learn from experiences, and shape their own career path. The safety and well-being of employees are top priorities at Sika, with a strong commitment to open communication and maintaining a safe workplace. In addition, Sika actively contributes to the community and promotes sustainability by giving back, minimizing environmental impact, and embracing social responsibility. Sika Corporation is committed to a work environment that supports, inspires, and respects all individuals that apply. As an equal opportunity employer Sika will consider all qualified applicants without discrimination on the basis of race, color, religion, sex, pregnancy, sexual orientation, gender identity, age, disability, national or ethnic origin, or other protected characteristics.

PPG IndustriesUnited States or Canada We are seeking a dynamic and strategic Director to lead and accelerate growth in the data center and related infrastructure markets across the Americas. This senior leadership role requires a proven growth driver with deep knowledge of the infrastructure and construction industries and a strong track record of building and leading high-performing teams. The successful candidate will oversee a team of key account managers, engineers and project managers responsible for engaging with owners, architects, engineering firms, and general contractors involved in data center projects. The Director will be instrumental in building customer intimacy throughout the contract chain, ensuring PPG products are specified in project designs, and driving commercialization at the fabricator and applicator levels. This role demands a strategic thinker with excellent relationship-building skills, technical expertise, and the ability to influence multiple stakeholders to achieve aggressive growth targets in a highly matrixed organization. Key Responsibilities Utilize strong executive presence (up through SVP/CEO) to lead key stakeholder meetings Spearhead development of a comprehensive, multi-year growth strategy for data center capture and related infrastructure markets in the , aligned with corporate objectives. Lead, mentor, and manage a cross-functional team of key account managers and engineers to maximize market penetration and customer engagement. Build and maintain strong relationships with key stakeholders including data center owners, architects, engineering firms, general contractors, fabricators, and applicators. Drive specification of PPG products in data center projects by influencing design and procurement decisions early in the project lifecycle. Collaborate closely with sales, marketing, product development, and operations teams to ensure seamless commercialization and delivery of solutions on-time, in full. Monitor market trends, competitive landscape, and customer needs to identify new business opportunities and areas for innovation. Establish and maintain customer intimacy programs to deepen engagement and loyalty throughout the contract chain. Develop and manage budgets, forecasts, and performance metrics to ensure achievement of growth targets. Represent PPG at industry events, conferences, and trade shows to enhance brand visibility and thought leadership. Qualifications Bachelor's degree in Engineering, Business, or a related field; MBA or advanced degree preferred. Minimum 10-15 years of progressive leadership experience in the data center, construction, or related infrastructure sectors. Proven track record of driving significant revenue growth and market expansion in complex B2B environments. Strong technical understanding of data center infrastructure, construction processes, and product specification cycles. Demonstrated ability to lead and develop high-performing teams across multiple disciplines. Exceptional relationship-building, negotiation, and communication skills. Strategic mindset with strong analytical and problem-solving capabilities. Willingness to travel frequently across the US and Canada (30%+) Experience working with general contractors, fabricators and applicators in a commercial environment is highly desirable. About us: Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday - everyday. PPG: WE PROTECT AND BEAUTIFY THE WORLD™ Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. To learn more, visit *********** and follow @ PPG on Twitter. The PPG Way Every single day at PPG: We partner with customers to create mutual value. We are "One PPG" to the world. We trust our people every day, in every way. We make it happen. We run it like we own it. We do better today than yesterday - everyday. PPG provides equal opportunity to all candidates and employees. We offer an opportunity to grow and develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for continuous learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, color, creed, religion, national origin, age, disability status, marital status, veteran status, sexual orientation, gender identity or expression. If you need assistance to complete your application due to a disability, please email ******************. PPG values your feedback on our recruiting process. We encourage you to visit Glassdoor.com and provide feedback on the process, so that we can do better today than yesterday. Benefits will be discussed with you by your recruiter during the hiring process. PPG pay ranges and benefits can vary by location which allows us to compensate employees competitively in different geographic markets. PPG considers several factors in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications and education, licensure and certifications, and other organizational needs. Other incentives may apply. Our employee benefits programs are designed to support the health and well-being of our employees. Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

JOB TITLE: DIGITAL MARKETING COORDINATOR DEPARTMENT: MARKETING AND COMMUNICATIONS The Digital Marketing Coordinator specializes in spearheading the development and growth of SMART's different digital touch points including digital signage at bus stops, onboard digital screens and shelters, Email SaaS system and terminal e-boards as well as the SMART website. Act as a liaison between the IT Department and Marketing to monitor and maintain the health of digital systems, manage content updates, and produce emergency alerts. Collaborate with the Social Media Coordinator and Graphic Designer to create highly effective and consistent campaigns that enhance the user experience. Possess knowledge of CRM systems and develop the relationship marketing aspect of the system, analyze data, coordinate with various departments on data-driven changes and completion of complaint investigations. DUTIES AND RESPONSIBILITIES Provide support for marketing activities and knowledge of CMS to maintain websites and possess working knowledge of CSS/HTML. Create and maintain email and text lists and messaging. Create and edit marketing materials, as needed. Research market trends and keywords as it relates to Google Analytics, Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Develop relationships within the authority to keep information consistent across channels. Partner with multiple departments and vendors that generate content daily on behalf of the company -- including but not limited to PR agencies, Legal, Maintenance, Transportation, etc. Suggest new ways to attract prospective customers, including promotions and contests. Optimize image and video placement and recommend improved website functionality. Organize promotional activities and create an effective content strategy to engage and convert audiences across digital platforms. Ability to work some nights and weekends. Performs other duties as assigned. Minimum Qualifications: Bachelor's degree or higher in Marketing, Communications, Public Relations or relevant field. 3 years' experience in communications, social media, marketing, public relations, or related field. Excels at research and expertise in multiple digital media platforms. An equivalent combination of education and experience may be substituted for minimum requirements. KNOWLEDGE, SKILLS, AND ABILITIES Able to manage content management platforms. Knowledge of Microsoft Office and Adobe Creative Suite. Ability to handle challenges with a smile and loves to help people; strong interpersonal skills. In-depth knowledge of SEO, keyword research and analytics Ability to deliver creative content (text, image, and video) Ability to grasp future trends in digital technologies and act proactively. Excellent communication and writing skills. Multitasking & analytical skills and possess the ability to work both independently and as part of a team. Superior time management, organizational skills and ability to meet deadlines. Preferred: Ability to manage multiple projects at once and familiar with digital tools for increased growth. SMART is an Equal Opportunity Employer - Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation / Age THE AUTHORITY RESERVES THE RIGHT TO REVISE OR CHANGE THIS JOB DESCRIPTION AT ANY TIME.

BARGAINING UNIT / LEVEL: Non-Supervisory Bargaining Unit - Level 02/04/06 SALARY RANGE: $41,870 - $74,942 annually DOQ (2026 rates) Under the direction of the Chief of Marketing and Communications, this role drives the Metroparks' social media presence with both creative vision and strategic discipline. This position identifies emerging trends, understands platform data, and translates that insight into bold, big-picture strategies that elevate our brand and reach new audiences. In addition to leading our social media strategy, this position plays an active role in content creation -capturing compelling photography and video for use not only across our social channels but also in broader advertising initiatives. The position develops longer-form video projects for platforms such as YouTube, the Metroparks website, and commercial placements, ensuring stories are told with creativity, accuracy, and impact. Through innovative content creation, thoughtful analytics, and precise execution, the role enhances brand visibility, strengthens audience connections, engages new communities, and supports key business objectives. SUPERVISION RECEIVED: Works under the general direction of the Chief of Marketing and Communications. Position works independently and exercises some judgment and discretion in completion of duties. ESSENTIAL DUTIES: Promote Metroparks brand and image Develop and implement social media strategies to align with business goals Create, schedule and publish engaging content across social media platforms. This includes writing, editing and proofing social media posts, reels, videos and stories, growing community engagement, and supporting social media campaigns. Manage various social network profiles Monitor and respond to comments, messages and mentions to foster community engagement while representing the Metroparks brand Stay up to date with social media trends, algorithm changes and best practices Leverage social media trends to drive results and amplify following Manage social media tools and platforms used for scheduling, listening and analytics Manage and optimize year-round paid social advertising campaigns across multiple platforms, primarily by coordinating with external ad placement agencies/vendors, while occasionally executing smaller campaigns internally Create monthly analytics reports on social media marketing efforts. Monitor performance reports, analyze results, and continually refine strategy to improve campaign effectiveness and overall ROI. Manage communication and negotiations with advertising partners, coordinating contract execution, payment processing, scheduling, and submission of ad artwork Prepare advertising quotes, create and track purchase orders, and perform all necessary accounting procedures to support social media advertising operations Collaborate on content creation with multiple departments and outside partners Operate camera equipment to capture promotional photos and videos Manage and add to promotional photo gallery Film, edit and manage video content in coordination with multiple departments Attend park programs, events and activities to capture, create and publish content Maintain a high level of communication and collaboration with the Chief of Marketing and Communications May serve on employee committees The above is intended to describe the general nature of duties only NON-ESSENTIAL DUTIES: May assist with special projects. MINIMUM QUALIFICATIONS: Associate degree in Marketing, Communications, Journalism or related field. Applicants with 4 or more years of related service will be given credit toward meeting the minimum educational requirements and will be considered for the position. Experience operating cameras and creating photo and video content for advertising and social media platforms Experience developing and executing social media strategies, along with a clear understanding of how to apply these skills in this position Experience managing social media platforms including Meta (Facebook and Instagram), X, YouTube, TikTok, and LinkedIn Demonstrated experience in social media content and/or marketing, or an equivalent combination of education and experience that demonstrates the ability to perform the role Strong time management and communication skills, with the ability to manage multiple deadlines and collaborate effectively across diverse teams and external partners Detail-oriented and data-driven, with the ability to make informed decisions and monitor performance for necessary adjustments Must maintain a valid Michigan driver's license and an acceptable driving record Knowledge of administrative procedures, filing and record management Ability to demonstrate strong writing skills Ability to record and edit short-form video (both horizontal and vertical) suitable for social media use Ability to utilize computer system to include PowerPoint, Word, Excel, iPhone, iPad, camera equipment, video editing software and social media scheduling tools Ability to communicate effectively verbally and in writing Ability to be organized and prioritize multiple tasks Ability to establish and maintain positive relationships with supervisors, co-workers, and the public. Ability to report to park locations across our five counties May be required to adjust schedule to meet organizational needs, including special events, evenings, weekends & holidays Ability to perform essential duties and other duties as assigned PREFERRED QUALIFICATIONS: Bachelor's degree in Marketing, Communications, Journalism or related field Advanced video production skills, including recording, editing, and producing high-quality long-form content for YouTube or commercial projects Experience with Blue Sky, Threads, and Pinterest Experience developing social media strategies for a brand across multiple platforms Portfolio and/or examples of social media content to demonstrate relevant experience Experience with Adobe Creative Cloud software TOOLS & EQUIPMENT USED: iPhone, iPad, DSLR camera, video camera, personal computer including Microsoft Teams, PowerPoint, Word, Excel, social media scheduling and reporting software, SurveyMonkey, video editing software, Canva, Adobe Creative Cloud, Meltwater media listening and social media management platform, database software applications, accounting ERP system, calculator, and copy machine. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employees is frequently required to sit, talk, hear; use hands and fingers to handle, feel, and operate objects, tools, or controls; and reach with hands and arms. The employee is occasionally required walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus WORK ENVIRONMENT: The work environment characteristics described are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Employee generally performs work within an office environment. The noise level is usually quiet. Occasionally, the employee will be required to work in outdoor environments and will be subject to weather conditions to include heat, cold, rain, and snow.

Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients' websites and digital tools perform at their highest potential. You'll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients' marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients' digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isn't a single “style” that works. We'll need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Year's Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so you'll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR

We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Launched in 2023, Integrated Services creates and markets new customer experiences by integrating hardware, software and services across Ford Blue, Model e and Ford Pro. These products and services allow Ford's retail and commercial customers to customize their vehicles like never before with OTA (over-the-air)-driven experiences that grow better over time. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. In this position... As a Product Manager on the Digital Cabin product team, you will be responsible for creating, managing, and reporting on a defined set of customer experiences. You will be working with other product managers, engineers, designers, sales and operations teams to create a cohesive story using product and user data. You'll have... Bachelor's degree required 5+ years of product management experience Experience working with and building relationships with internal and external partners Familiarity with software tools like Microsoft Office 365, JIRA, Figma, Google Cloud, GitHub, etc. Even better, you may have... Demonstrated experience improving processes including using AI to improve workflows for operations management Ability to work in a highly-matrix environment and manage multiple products across the ecosystem You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including: Immediate medical, dental, vision and prescription drug coverage Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more Vehicle discount program for employees and family members and management leases Tuition assistance Established and active employee resource groups Paid time off for individual and team community service A generous schedule of paid holidays, including the week between Christmas and New Year's Day Paid time off and the option to purchase additional vacation time. This position is a salary grade 7 and ranges from $84,480-141,360., This position is a salary grade 8 and ranges from $96,720-162,120. For more information on salary and benefits, click here: ************************** Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. #LI-Hybrid #LI-KR3 What you'll do... Product Strategy: Define strategic vision for connected experiences within Digital Cabin Conduct user research to understand current customer journeys and pain points Develop and maintain a well-defined product backlog, including detailed product requirements (PRDs) User Experience: Collaborate with engineering and design to develop a world-class user-experience Bring data to life to create new digital experiences within the broader digital ecosystem Cross-Functional Collaboration: Collaborate with engineering and design to ensure products meet technical requirements and design excellence Work closely with account management and operations to support business initiatives Facilitate communications and trainings for operations and account management teams when deploying new products to ensure alignment and clarity Data-Driven Decision Making: Utilize customer data to make informed product decisions, including usage and NPS data Identify and track key performance indicators (KPIs), while providing regular stakeholder updates on performance and customer satisfaction Product Launch & Lifecycle Management: Monitor product performance and customer feedback to identify areas of improvement that will influence future product roadmaps

We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Launched in 2023, Integrated Services creates and markets new customer experiences by integrating hardware, software and services across Ford Blue, Model e and Ford Pro. These products and services allow Ford's retail and commercial customers to customize their vehicles like never before with OTA (over-the-air)-driven experiences that grow better over time. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. **In this position...** As a Product Manager on the Digital Cabin product team, you will be responsible for creating, managing, and reporting on a defined set of customer experiences. You will be working with other product managers, engineers, designers, sales and operations teams to create a cohesive story using product and user data. **What you'll do...** **Product Strategy:** + Define strategic vision for connected experiences within Digital Cabin + Conduct user research to understand current customer journeys and pain points + Develop and maintain a well-defined product backlog, including detailed product requirements (PRDs) **User Experience:** + Collaborate with engineering and design to develop a world-class user-experience + Bring data to life to create new digital experiences within the broader digital ecosystem **Cross-Functional Collaboration:** + Collaborate with engineering and design to ensure products meet technical requirements and design excellence + Work closely with account management and operations to support business initiatives + Facilitate communications and trainings for operations and account management teams when deploying new products to ensure alignment and clarity **Data-Driven Decision Making:** + Utilize customer data to make informed product decisions, including usage and NPS data + Identify and track key performance indicators (KPIs), while providing regular stakeholder updates on performance and customer satisfaction **Product Launch & Lifecycle Management:** + Monitor product performance and customer feedback to identify areas of improvement that will influence future product roadmaps **You'll have...** + Bachelor's degree required + 5+ years of product management experience + Experience working with and building relationships with internal and external partners + Familiarity with software tools like Microsoft Office 365, JIRA, Figma, Google Cloud, GitHub, etc. **Even better, you may have...** + Demonstrated experience improving processes including using AI to improve workflows for operations management + Ability to work in a highly-matrix environment and manage multiple products across the ecosystem You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including: + Immediate medical, dental, vision and prescription drug coverage + Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more + Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more + Vehicle discount program for employees and family members and management leases + Tuition assistance + Established and active employee resource groups + Paid time off for individual and team community service + A generous schedule of paid holidays, including the week between Christmas and New Year's Day + Paid time off and the option to purchase additional vacation time. This position is a salary grade 7 and ranges from $84,480-141,360., This position is a salary grade 8 and ranges from $96,720-162,120. For more information on salary and benefits, click here: ************************** Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. #LI-Hybrid #LI-KR3 **Requisition ID** : 55511

Description - ICT - Customer Relationship Management (CRM) As the Product Manager for digital platforms within the ICT SMKG organization, you will be responsible for the roadmap and delivery of the features needed to fulfil customer needs and business goals. You will work closely with cross-functional stakeholders from design, marketing, business to ensure successful product development and launch. You will refine priorities and lead execution to achieve the desired outcomes. Job Responsibilities include: Manage strategy and product roadmap, ensuring alignment with the company's overall goals. Manage your product backlog independently, leading both business and technical decision-making through coordination and collaboration with cross-functional partners and business leaders. Define each product evolution as User Stories, prioritizing them within your Product Backlog, and support execution through agile methodologies. Work closely with development, design and other teams to ensure product features are developed as planned. Communicate with other teams or leadership to provide updates on delivery timelines, product progress, upcoming releases or changes in priorities, status, risks and escalations. Build relationships with key stakeholders who contribute to the definition and ongoing support of the digital platforms. Manage a development team, encouraging team spirit and ensuring everyone collaborates effectively to meet the team's mission.

The Role: The F1 Marketing Team has a newly created Assistant Marketing Manager role that will focus on strategic integration. You will execute marketing strategy and thrive in a fast-paced, data-rich, global environment. You should have proven success in coordinating cross-platform marketing solutions and driving brand consistency from the garage to the grid. You should be eager to leverage expertise in activation strategy and contribute to building a platform from ground up. Job Responsibilities Manage collaboration with Cadillac channels including social media, digital, sales operations, product marketing and advertising. Develop agendas and lead go to market planning weekly meetings. Lead integration across dealer networks. Execute Go-To-Market (GTM) plans for dealers - watch parties, wearables, kits. Support Cadillac Racing subcommittee and plans for dealer inclusion Oversee dealer tool kit development, deployment, coordination with dealers Central point of contact for licensing/merch programs between all partners - CF1, GM Licensing, external partners (eg, Hilfiger) Evaluate and manage co-marketing opportunities for Cadillac that may come in through CF1 sponsors or other racing affiliations. Provide on site event support for key events with activation (Hospitality and/or vehicle display). Lead development and maintain key moments calendar. Support execution of 360 plans around key moments. Represent team in meetings with key JV partner and stakeholders and execute vision for hosting and event management. Support integration efforts into mainstream Cadillac advertising - social, digital, web, etc. Minimum Requirements: Bachelor's degree required 5+ years of Marketing or partnership experience, with a minimum of 2+ years of Luxury brand experience Some experience managing luxury events Ability to travel on weekends as needed #LI-ST1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. The selected candidate will be required to travel About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. Why Join Us We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. Benefits Overview From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources. Non-Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire. Accommodations General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Description - ICT - Customer Relationship Management (CRM) As the Product Manager for digital platforms within the ICT SMKG organization, you will be responsible for the roadmap and delivery of the features needed to fulfil customer needs and business goals. You will work closely with cross-functional stakeholders from design, marketing, business to ensure successful product development and launch. You will refine priorities and lead execution to achieve the desired outcomes. Job Responsibilities include: Manage strategy and product roadmap, ensuring alignment with the company's overall goals. Manage your product backlog independently, leading both business and technical decision-making through coordination and collaboration with cross-functional partners and business leaders. Define each product evolution as User Stories, prioritizing them within your Product Backlog, and support execution through agile methodologies. Work closely with development, design and other teams to ensure product features are developed as planned. Communicate with other teams or leadership to provide updates on delivery timelines, product progress, upcoming releases or changes in priorities, status, risks and escalations. Build relationships with key stakeholders who contribute to the definition and ongoing support of the digital platforms. Manage a development team, encouraging team spirit and ensuring everyone collaborates effectively to meet the team's mission.

Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.

We're looking for a Events Marketing Manager to join our Demand Generation team to help accelerate global pipeline growth through exceptional event and webinar programs. This person will play a hands-on role in executing our global event strategy and webinar programs. You'll work closely with Demand Generation leadership as well as Product Marketing, Research, and Content to drive high-impact programs that generate and nurture demand globally. What You'll Do: Events * Support and execute the global event strategy across key regions and audience segments. * Oversee event logistics including scheduling, vendor coordination, swag distribution, and onsite operations. * Manage Censys's presence at large-scale industry conferences, partner events, and targeted regional activations. * Provide on-site event support including booth setup, run-of-show management, and demo facilitation. * Drive pre- and post-event processes: campaign setup, attendee engagement, lead capture, and follow-up. * Equip teams with updated enablement materials, talking points, and event resources. Webinars * Support the global Censys webinar program from planning through measurement. * Manage webinar logistics and campaign execution, including Zoom setup, promotions, and registration workflows in HubSpot. * Collaborate with Research, Product Marketing, and Content teams to develop engaging, high-value topics. * Partner with external vendors for sponsored and co-marketing webinars. * Track and report webinar performance to inform future program improvements. * Maintain an ongoing global webinar calendar aligned to core demand priorities. What You'll Bring: * 2-5 years of B2B marketing experience, ideally in cybersecurity or SaaS. * Experience managing global events and webinars, including logistics, vendor management, and promotion. * Familiarity with HubSpot, Salesforce, and Zoom Webinars. * Excellent project management and cross-functional collaboration skills. * Strong attention to detail, organization, and communication across multiple time zones. Skills that set you apart: * Familiarity with cybersecurity trade shows. * Experience working with international teams across APJ, EMEA, and NOAM regions. For high cost of living areas (San Francisco / Seattle), the expected salary range for this position is $100,000 USD - $110,000 USD, plus bonus eligibility and equity. For all other locations, the expected salary range for this position is $80,000 USD - $100,000 USD, plus bonus eligibility and equity. In addition to our great compensation package, our benefits are effective on day one and include but are not limited to: 401k match, health, vision, dental, and more! Please see our careers page for more details. Our roots are in Ann Arbor, Michigan and our innovation is fueled by the team's global perspectives. For this role, we are open to remote employees located in the Pacific time zone in the continental US.

Our law firm is looking for a detail-oriented SEO & Digital Marketing Specialist to execute day-to-day digital marketing initiatives that strengthen our online visibility and generate qualified case leads. This role is hands-on and focuses on optimizing our website, running digital campaigns, and ensuring our content reaches the right audience. The ideal candidate has experience in SEO and digital marketing within a competitive industry such as legal, medical, or professional services. Key Responsibilities SEO Execution Perform keyword research with a focus on local search and legal-specific terms. Optimize web pages, blogs, and landing pages for on-page SEO. Support link-building campaigns and outreach efforts. Conduct regular site audits and implement technical SEO improvements (meta tags, site speed, mobile optimization, schema, etc.). Digital Campaign Support Assist in setting up and optimizing paid search (Google Ads, Bing) and paid social campaigns. Collaborate with content writers to ensure articles and case studies are optimized for search engines and client conversion. Manage email campaigns, remarketing ads, and social media promotions. Ensure all digital activities comply with state bar and ABA advertising guidelines. Analytics & Reporting Track performance using Google Analytics, Search Console, and SEO tools (SEMrush, Ahrefs, or similar). Prepare reports on traffic, rankings, and lead generation performance. Provide insights and recommendations to improve campaign effectiveness. Collaboration Work closely with intake and marketing teams to ensure leads are being captured and tracked effectively. Communicate findings and updates to marketing leadership. Stay up to date with SEO best practices, algorithm updates, and legal marketing trends. Qualifications Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience). 1-3+ years of hands-on SEO and digital marketing experience. Proficiency with SEO tools (SEMrush, Ahrefs, Moz), Google Analytics, Google Ads, and social ad platforms. Experience with CMS platforms (WordPress preferred). Familiarity with technical SEO (HTML, CSS basics) a plus. Strong analytical skills with attention to detail. Ability to work independently on multiple projects in a fast-paced environment.

Full-time Description Welcome to Financial Plus Credit Union (FPCU) - 'The Place where it's Possible.' At FPCU, we believe in the power of collaboration, embrace inclusivity as a strength, and are driven by a shared commitment to success. Our community-centered approach goes beyond financial services; it's about fostering connections and making a positive impact. Join us, and be part of an environment that prioritizes wellness, encourages continuous learning, and opens doors to developing you into the person you want to be. Explore the opportunities that await you at FPCU - where you aren't just making a living but joining a PLACE where you can REACH your goals. Position Summary The Digital Marketing & Website Specialist supports the credit union's digital marketing efforts with a primary focus on maintaining and optimizing the website. This role manages daily updates, ensures content accuracy, and enhances site usability and member experience. In addition, the Specialist assists with SEO/SEM campaigns, paid media, email marketing, and member journey automation to drive traffic, engagement, and growth. Essential Functions & Primary Responsibilities Website Ownership & Optimization Serve as primary owner of the credit union's website, creating fresh and accurate content that is aligned with the FPCU brand, mobile-friendly, and user-focused. Implement content updates, promotional banners, and calls-to-action to support marketing campaigns, and organizational strategy. Monitor site performance through Google Analytics/Google Tag Manager and suggest improvements for growth, usability, and accessibility. Collaborate with internal teams and vendors to manage website updates, integrations, and enhancements ensuring a seamless and cohesive digital presence. Digital Marketing & Growth Channels Assist with execution of SEO/SEM campaigns to improve search rankings and site traffic. Support paid media campaigns across search and display. Oversee digital marketing calendars, monitor performance, and recommend adjustments (email, digital banking, retargeting, and SEM). Monitor and support local listings across all channels including Apple, Bing, Google, Yelp, etc. Cross-Department Marketing Channels Serve as the point person for digital marketing channels that live outside the Marketing department but require regular oversight Ensure these platforms are updated with accurate, brand-aligned content and audited regularly for consistency and compliance. Partner with department leaders to keep messaging fresh, timely, and aligned with organizational priorities. Requirements Education & Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent experience). 4+ years of experience in website management with strong digital marketing background. Ensures compliance with all federal and state laws and regulations, including the Bank Secrecy Act, Patriot Act, and Office of Foreign Asset Controls, and should request legal interpretation as necessary. Must ensure subordinates are also compliant with such laws and regulations. Must be bondable. Perform other duties as assigned. Skills and Abilities Proven expertise in SEO/SEM, website optimization, and digital campaign management. Experience in Google Analytics and Google Tag Manager, ability to monitor and trouble shoot. Strong understanding of UX/UI best practices and accessibility standards. Ability to manage multiple projects, prioritize deadlines, and collaborate across departments. Excellent communication, analytical, and problem-solving skills. Presents a positive and professional image to members through effective and courteous verbal and written communications. Courtesy, tact, and diplomacy are essential elements of the job. Work involves much personal contact with others inside and/or outside the organization for purposes of giving or obtaining information, building relationships, or soliciting cooperation. Ability to apply logical thinking to define problems, collect data, establish facts, and draw conclusions. Success in this Role Looks Like A website that is consistently updated, member-friendly, and conversion-driven. Smooth execution of SEO, schema, and email campaigns that contribute to growth. Clear, reliable reporting that helps the marketing team measure impact and refine strategies. A strong supporting role in delivering engaging, conversion-focused digital experiences. Assistance with automating member journeys that strengthen engagement, cross-sell opportunities, and satisfaction. Physical Demands & Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Sedentary work; sitting most of the time. Exerts up to 10+ pounds of force occasionally. The noise level in the work environment is professional and typically moderate. This job description is not a complete statement of all duties and responsibilities for this position. Salary Description $65,000-$75,000 Annual

Job Description Imagine being a healthcare provider whose sole mission is to focus on delivering high-quality patient outcomes, but with the knowledge that you need to constantly document your compliance with key healthcare regulations along the way. Now imagine tasking someone with a limited compliance background to manage that, with looming risks of audits, breaches and fines hanging over your practice. Compliancy Group's vision is to deliver stress-relieving, tech-enabled services and software to the healthcare community that create stronger trust between patients and providers. We're on a mission to support small and midsized medical practices as they work to comply with critical, ongoing healthcare compliance requirements. About Compliancy Group Compliancy Group helps healthcare organizations simplify compliance through intuitive software and expert guidance. Our platform, The Guard , enables covered entities and business associates to manage HIPAA, OSHA, and other compliance obligations in one place, helping them protect patients, avoid fines, and build trust. We are seeking a Marketing Operations leader to own and help to optimize our HubSpot marketing and revenue operations infrastructure. This role will focus on auditing and improving our existing setup, solving ongoing operational challenges with creative, scalable solutions, and partnering closely with Demand Generation, Sales Ops, and Client Success to ensure clean execution, reliable reporting, and strong funnel performance as we move upmarket. This person will act as a trusted operator and advisor, bringing clarity, rigor, and efficiency to how leads flow through the funnel and how performance is measured and reported. Core Responsibilities Own and optimize HubSpot Marketing & RevOps infrastructure across forms, workflows, lifecycle stages, lead routing, and integrations-ensuring data integrity, clean handoffs to BDRs, and a scalable foundation for growth. Design, manage, and continuously improve digital execution including marketing forms, landing pages, attribution setup, and campaign tracking to ensure all inbound and outbound motions are measurable and conversion-optimized. Build and maintain core funnel and BDR reporting (MQL → SQL → pipeline → revenue), partnering closely with Sales and BDR leadership to surface insights on lead quality, follow-up speed, conversion rates, and meeting outcomes. Diagnose and streamline existing funnel workflows by auditing lead scoring, lifecycle logic, automation rules, and edge cases-reducing leakage, eliminating manual workarounds, and increasing confidence in reporting for leadership and the board. Serve as an operational problem-solver, proactively identifying gaps or inefficiencies and recommending practical solutions as new go-to-market initiatives, segments, or campaigns are introduced. Ideal Profile Deep hands-on experience with HubSpot (Marketing Hub + Sales Hub) in a B2B SaaS environment Experience with ZoomInfo and ChiliPiper are a plus Strong understanding of demand gen funnels, BDR motions, and revenue attribution Comfortable operating independently in a fractional capacity and collaborating cross-functionally You'll help shape a modern, multi-channel organic strategy during a pivotal transformation. This is a rare opportunity for a hands-on marketer to take ownership of a high-impact growth motion, elevate a brand, and play a central role in building the category-defining platform for healthcare compliance. Time Commitment: 10-15 hours per week Engagement Type: Fractional / Contract Location: Remote, USA PLEASE READ: Our team has recently been notified of a phishing scam targeting candidates applying for Compliancy Group's open roles, where scammers have been posing as recruiters in an effort to access candidates' personal information. Please note that any communication from our hiring teams will be sent from ********************** email address and we will only respond to applications submitted through appropriate channels. Equal Employment Opportunity is a fundamental principle at Compliancy Group, where employment is based upon personal capabilities and qualifications without discrimination based on race, color, religion, sex, age, national origin, disability, sexual orientation, or any other protected characteristic as established by law. Job Type: Full-time, Remote

Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients websites and digital tools perform at their highest potential. Youll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isnt a single style that works. Well need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Years Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so youll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR

Description - ICT - Customer Relationship Management (CRM) As the Product Manager for digital platforms within the ICT SMKG organization, you will be responsible for the roadmap and delivery of the features needed to fulfil customer needs and business goals. You will work closely with cross-functional stakeholders from design, marketing, business to ensure successful product development and launch. You will refine priorities and lead execution to achieve the desired outcomes. Job Responsibilities include: * Manage strategy and product roadmap, ensuring alignment with the company's overall goals. * Manage your product backlog independently, leading both business and technical decision-making through coordination and collaboration with cross-functional partners and business leaders. * Define each product evolution as User Stories, prioritizing them within your Product Backlog, and support execution through agile methodologies. * Work closely with development, design and other teams to ensure product features are developed as planned. * Communicate with other teams or leadership to provide updates on delivery timelines, product progress, upcoming releases or changes in priorities, status, risks and escalations. * Build relationships with key stakeholders who contribute to the definition and ongoing support of the digital platforms. * Manage a development team, encouraging team spirit and ensuring everyone collaborates effectively to meet the team's mission. Basic Qualifications: * Bachelors degree in Business, Data Science, Statistics, Business Analytics, Management Information Systems, Computer Science, IT, or a related field * 5+ years of Customer Relationship Management systems experience * Experience in product management and agile methodologies * Strong customer-obsessed attitude * Ability to manage multiple priorities and lead cross-functional teams * Results-driven and self-motivated * Written and verbal communication skills * Ability to collaborate, build relationships and influence people * Strong organizational skills, ability to work under pressure and manage multiple priorities with competing resource demands * Good interpersonal skills and ability to build relationships at all levels of the organization * Direct Experience in campaign development, testing and deployment * Experience in Data and Cloud architecture * Experience in CRM solutions, primarily Salesforce Clouds * Strong Knowledge of Software and Content Development life cycles * Experience with Digital Asset Management systems integrations * Experience with web site content management systems integrations

About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.