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Digital Marketing Manager Jobs in Haslett, MI

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Digital Marketing Manager
Digital Product Manager
Marketing Director
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Product Manager
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Director Of Digital Marketing
Content Marketing Manager
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Marketing Lead
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Digital Director
Marketing Communications Manager
  • Director of Marketing

    UHY LLP, Certified Public Accountants

    Digital Marketing Manager Job 50 miles from Haslett

    A great UHY client is seeking a Director of Marketing to join their team. The ideal candidate will have experience restructuring, experience leading a department, and strong industry experience. The Director of Marketing role is hybrid position, with Tuesday-Thursday being onsite. This is a client direct hire position. Director of Marketing Key Responsibilities: Develop and execute comprehensive marketing strategies and plans. Lead and manage a marketing team, providing guidance and support. Oversee the creation of marketing content, including digital, print, and multimedia materials. Conduct market research and analyze consumer trends to inform decisions. Monitor and report on the performance of marketing campaigns. Manage the marketing budget and ensure optimal allocation of resources. Collaborate with sales and product teams to align marketing initiatives with company objectives. Establish and maintain strong relationships with external vendors and agencies. Stay up-to-date with industry trends and innovations. Director of Marketing Qualifications: Bachelor's degree in Marketing, Business, or related field (MBA preferred). Proven experience in marketing leadership roles. Strong understanding of digital marketing, social media, and traditional marketing. Excellent communication and leadership skills. Ability to think strategically and analytically. ---------------------- UHY Advisors' Resource Solutions Group provides clients with accomplished professionals to support finance, accounting, internal audit and tax teams. Whether it is project work, loaned staff support or business process outsourcing-we are ready to meet your needs. Our team has extensive experience with a wide range of clients from middle market, closely held organizations to large Fortune 500 companies. We focus on finance and accounting, internal audit, IT audit and tax. We offer direct, personal involvement from senior practitioners and strive to meet clients' needs rapidly.
    $76k-127k yearly est. 18h ago
  • Product Manager

    NMB Technologies Corporation 4.1company rating

    Digital Marketing Manager Job 50 miles from Haslett

    SUMMARY OBJECTIVE OF THE JOB: The Product Manager for NMB Technologies Corporation is accountable for the development and achievement of the annual operating plan of a specific business unit; for the direction and oversight of the business unit's strategies, objectives, policies and expenses; for product education and for the effective management of the business unit team to accomplish business objectives. JOB DUTIES AND RESPONSIBILITIES: Market Opportunity Assessment - Continually assess the total available market (TAM), total serviceable market (TSAM), and size of available market opportunity (= TAM - TSAM) for specified product(s) in conjunction with the marketing department. Competitive Analysis & Benchmarking - regular competitive analysis and benchmarking and research industry trends in conjunction with the marketing department. Prepare a quarterly summary report for specified products. Product & Business Strategy Development - Understand current business unit research, strategies, and new product development and incorporate them into product and business strategies as appropriate for NMB Technologies Corporation. Product Marketing Strategy Development - Develop and recommend product and business strategies (including pricing strategies) to encompass sales channels and market approaches for specified product(s) in conjunction with marketing and sales. Product Development Recommendations -Develop product road maps and make recommendations and get buy-in from the division to produce new products or upgrade current products. Product Marketing Sales Tools Development- Develop, document, and deliver product strategies, product technical knowledge, and selling tools to assist the sales group in meeting corporate sales objectives. Product Launch - Manage new product launches. Develop and achieve annual operating plan and market share objectives for the business unit in conjunction with sales and marketing. Manage business unit SG&A expenses associated with business unit operations. Supervision & Management - Effectively manage a business unit team to accomplish business objectives. This would include staffing up to planned workforce levels, setting and documenting performance expectations, assessing training needs and developing training plans, providing regular performance feedback, and coaching as needed, setting up compensation plans, ensuring minimal task interference, and conducting performance and development reviews. Actively participate as a contributing member of the company's senior leadership team. Perform other duties as related to the job function as required. Travel - Travel required up to 25% - 50%; the majority will be domestic, with some international. JOB QUALIFICATION REQUIREMENTS/COMPETENCIES: Bachelor's Degree required, Business or a Mechanical/Electrical Engineering degree preferred, 5 years of progressive post-bachelor experience in related occupancy 8 Years experience in OEM sales and/or sales, product, or business unit management; demonstrated leadership skills Strong product management skills and demonstrated track record of achievements Extensive experience with technical products and the engineering & manufacturing processes associated with these products Demonstrated sound judgment and decision-making in critical business situations High level of capability working in an international organization Has shown a high degree of flexibility, adaptability, creativity, and determination in overcoming challenging situations Strong written and verbal communication skills Good computer skills: Microsoft Office, Word, Excel, and PowerPoint Proven ability to maintain close working relationships with overseas teams worldwide and avoid/overcome roadblocks to the projects of the product, highly required. Business-level Japanese speaking is a required SUPERVISORY REQUIREMENTS: 10+ years of leadership or supervisory experience. PHYSICAL REQUIREMENTS: A normal amount of sitting and standing, average mobility to move around an office, and ability to conduct a normal amount of work on a computer. SALARY At NMB, the pay band for this role is between $116,417.00 and $174,625.00 annually, and your base pay will depend on your skills, qualifications, experience, and location. The base pay is a part of our total compensation package and is determined within a range of the pay band process. This offers you the opportunity to progress as you continue to grow and develop your career at NMB. BENEFITS 401(K) Safe Harbor Medical Insurance Dental Insurance Vision Insurance Life Insurance & AD&D Healthcare & Dependent Care Spending Accounts Short-Term Disability Long-Term Disability Employee Assistance Program Sick Leave Benefits Paid Vacation Paid Holidays Tuition Reimbursement SCHEDULE NMB offers flexible work schedules to create a better work/life balance. WORK AUTHORIZATION (REQUIRED) Applicants must be legally authorized to work for any employer in the United States. Verification of employment eligibility will be required at the time of hire. Visa sponsorship is not available for this position. DISCLAIMER Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position. The duties and responsibilities described are not a comprehensive list and additional tasks may be assigned to the employee from time to time. The job description doesn't constitute a contract of employment and the company may exercise its employment-at-will rights at any time. The above lists all of the essential functions, education, knowledge, skills and abilities required for this job. These are the minimum requirements; employees must also demonstrate good interpersonal skills, proper attitude and professionalism, acceptable attendance and work behaviors - at a minimum.
    $116.4k-174.6k yearly 8d ago
  • Marketing Director

    Campfire Interactive 3.2company rating

    Digital Marketing Manager Job 47 miles from Haslett

    About the Company - Campfire's unique, powerful, and cost-effective solution has kindled a growing base of happy customers around the world by bringing future and current revenues and costs under a single roof, with advanced functionality to create, analyze, and modify plans, optimize portfolios, and manage long-term profitability. Campfire's technology sparks unprecedented insight into a company's bottom line, unleashing the freedom to focus on the decisions that matter most. About the Role - The Director of Marketing is a role that requires an energetic, experienced, and passionate marketing professional with a strong communications background. The primary goal is to develop, manage, and implement programs and communications activities that maximize Campfire's market awareness, market share, customer penetration, and product sales worldwi de. The ideal candidate is attracted by the opportunity to shape Campfire's first significant investment in marketing. The candidate must be able to develop marketing programs and communications on his or her own, drawing upon experience leading a wide range of marketing activities from public relations to social media/web marketing to campaigns and events. The candidate must be able to orchestrate the input and effort of several individuals and groups, including outside agenc ies. Lead marketing communications, which defines our brand, positioning and marketing mes sages Position Campfire as the market leader via media, industry analysts and market influe ncers Drive digital and social media marketing, including blogs and other community-building initia tives Maintain and improve the Campfire website as highly effective to support sales and recru iting Develop tools for sales productivity, including case studies, whitepapers and sales colla teral Experience with SEO (search engine optimization), and google ad words Support sales activities with demand generation programs, including webinars, industry events & user confer ences Define and track key performance indicators (KPIs) for all marketing programs, ensuring alignment with sales goals and revenue object ives. Successful Candidates Will Demons trate: 7+ years of experience in marketing communications, marketing programs, and web ma rketing Previous experience designing effective marketing communication strategy and corporate positioning, with a strong ability to analyze marketing performance through key KPIs, including MQL-to-SQL conversion rates, customer lifetime value (CLV), and revenue contribution from marketing initi atives.Abilities to translate product and technical advantages into high-impact business messages, ideally in the automotive and manufacturing marketplace; previous experience marketing/selling to sales and financial professionals is a b ig plus Proven experience in leveraging marketing analytics tools (Google Analytics, HubSpot, Salesforce, etc.) to track campaign effectiveness and improve conversion rates.Ability to balance creativity with data-driven decision-making to refine marketing strategy and optimize demand generation efforts Demonstrated ability to manage time-sensitive projects with lots of moving pieces Must understand, and preferably have worked within, a small company envi ronment Educational & Work Ex perience BA/BS Marketing, Business, Communications or relat ed field B2B/High-Tech experience p referred International experienc e a plus
    $62k-96k yearly est. 10d ago
  • Field Marketing Manager

    Mitten Extracts

    Digital Marketing Manager Job 15 miles from Haslett

    Do you enjoy making connections and building relationships will a diverse collection of stakeholders? Do you savor the opportunity to use data and insights to grow your line of business? If so, we are adding a strategic and self-starting leader to our growing team as our Field Marketing Manager, reporting to the Chief Marketing Officer. This individual will lead the team of field marketing representatives seeking out local opportunities to execute the statewide marketing strategy. As the Field Marketing Manager for Mitten Extracts, you will be responsible for the execution and measurement of your efforts on sales and profit. If you enjoy surfacing opportunities through data; growing sales through and with your relationships, and you are a competitive self-starter; this role is for you. Essential Duties and Responsibilities: Leveraging sales and CRM data, conduct quantitative analysis to track and communicate the effectiveness and ROI of field marketing activities and investments. Lead the development of reporting, delivering progress against KPIs to CMO on a monthly basis. The FMM must be intimately familiar with sales by account and how their efforts are growing those sales. Translate market-wide programs into successful local activation. Recommend & activate local marketing executions, sponsorships, budtender education, in-store merchandising, sampling, and events that address brand priorities. Align with your sales & trade marketing counterparts to support activations, merchandising, and sales initiatives in your area. Lead and manage a team of field marketing representatives, providing guidance on time & account allocation, training, and performance evaluations. Own and manage a personal roster of call points, actively meeting with dispensary staff and owners Joint responsibility for delivery of volume, share, profit, budget, and brand equity goals. Allocate field marketing budget and manage to plan including expense management and budget reconciliation. Qualifications: Bachelor's degree in marketing, business, or related field. Equivalent experience accepted. Two to four years related marketing experience in field marketing management in CPGm hospitality, or alcohol/beverage. Cannabis experience a plus. Proficiency with leveraging CRM software and analyzing sales trends across accounts and product lines. An understanding of cannabis, including product types and the competitive landscape. Comfort in communicating with a diverse audience in the retail environment; proficient verbal and written communication Ability to interact with various levels of stakeholders and make decisions based on data and insights. Strong networking and relationship-building skills to collaborate effectively with retailers, GMs, budtenders, and other stakeholders. A reliable vehicle for travel to in-state events and retail locations Ability to work occasional weekends and evenings Reports to: Chief Marketing Officer Direct Report: Field Marketing Representatives Location: Dimondale, MI (Greater Lansing Area). Onsite 3-4 days/week Salary Range: $75,000-$90,000 Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to stand; walk; sit and talk or hear. Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually quiet.
    $75k-90k yearly 15d ago
  • AI Digital Enablement Manager

    Thomson Reuters Corporation 4.6company rating

    Digital Marketing Manager Job 47 miles from Haslett

    Are you a strategic thinker with a passion for driving customer adoption and retention through innovative digital solutions? Do you excel at designing and delivering scalable programs that engage customers and drive usage? Are you eager to play a key role in shaping the future of AI-powered solutions? If yes, come join our team at Thomson Reuters as an AI Digital Enablement Manager. About the Role In this opportunity as AI Digital Enablement Manager, you will: * Develop and implement a digital enablement strategy that drives adoption, retention, and expansion for AI-powered solutions. * Design and deliver scalable programs such as interactive tutorials, video guides, webinars, and targeted email campaigns to engage customers and drive usage. * Monitor and analyze adoption metrics to continuously optimize digital strategies and identify opportunities to enhance the customer experience. * Collaborate with Customer Success, Product, and Marketing teams to align digital initiatives with broader goals and ensure seamless customer adoption. * Educate accounting firms on the unique value of AI tools, building tailored enablement resources to meet their needs. * Champion digital-first engagement by identifying and deploying tools and platforms that improve the customer journey. * Stay informed on industry trends and advancements in enablement technology to keep strategies fresh and impactful. About You You're a fit for the role of AI Digital Enablement Manager if your background includes: * 4+ years of experience in digital enablement, customer success, or related roles, ideally within SaaS or enterprise software. * Strong understanding of digital adoption strategies, user engagement, and data-driven decision-making. * Exceptional communication and content creation skills, with the ability to translate technical concepts into practical, actionable resources. * Familiarity with tools such as Gainsight, Pendo, or similar enablement platforms. * Experience in accounting or working with accounting firms is a plus but not required. * A passion for working with cutting-edge technology and driving measurable impact. #LI-GK1 What's in it For You? You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through: * Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected * Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing. * Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more. * Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking. * Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact. * Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan. Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. For any eligible US locations, unless otherwise noted, the base compensation range for this role is $99,400 - $184,600. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward. Accessibility As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. Protect yourself from fraudulent job postings click here to know more. More information about Thomson Reuters can be found on ***************************
    $99.4k-184.6k yearly 15d ago
  • Product Marketing Lead, Small Business Advertising

    Meta 4.8company rating

    Digital Marketing Manager Job 8 miles from Haslett

    Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To apply, click "Apply to Job" online on this web page. **Required Skills:** Product Marketing Lead, Small Business Advertising Responsibilities: 1. Manage a portfolio of products that help the smallest businesses on our platform reach new and existing customers through better tools, surfaces, and advertiser experiences. 2. Leverage expertise partnering with product and sales leaders to oversee the development of portfolio-level product strategies across technical expertise business tools. 3. Responsible for driving multi-year product strategies at the portfolio-level and shepherding product development across ideation, alpha, beta and launch, working with Product, Engineering, Marketing Communications, and other cross-functional partners to bring our products to market. 4. Will partner with cross-functional team leaders to develop go-to-market plans globally and quarterback launces to drive adoption of our advertising solutions, leveraging market research, data, and customer insights in service of objectives. 5. Telecommuting is permitted from anywhere in the U.S. **Minimum Qualifications:** Minimum Qualifications: 6. Requires a Bachelor's degree (or foreign equivalent) in Business Administration, Marketing, Analytics, Foreign Policy, International Politics, Economics, Communications, or a related field and five years of progressive, post-baccalaureate work experience in job offered or analytics-related occupation. Requires five years of experience in the following: 7. 1. Developing marketing solutions for applications or software at company-level scale. 8. 2. Understanding product goals, identifying opportunities, and making decisions based on the impact to internal and external users. 9. 3. Creating reports to articulate marketing objectives. 10. 4. Gathering product specifications data, user experience data, and market research to develop tailored marketing strategies for unique territories and products. 11. 5. Understanding and interpreting market research. 12. 6. Leading end-to-end marketing processes across multiple projects. 13. 7. Developing marketing goals, identifying opportunities in a global market, and making strategic marketing decisions based on impact to the company. 14. 8. Partnering with cross-functional team leaders to drive marketing strategies with a consumer-centric approach leveraging consumer insights and best practices. **Public Compensation:** $217,980/year to $257,180/year + bonus + equity + benefits **Industry:** Internet **Equal Opportunity:** Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
    $218k-257.2k yearly 60d+ ago
  • Sales Brand Manager - Michigan

    Wana Brands 3.9company rating

    Digital Marketing Manager Job 8 miles from Haslett

    Job Purpose Wana Brands is an infused marijuana products manufacturer. This position helps to promote Wana Brands by helping to support and manage Wana sales operations in Michigan. This role will support the Michigan market in developing and executing sales support and marketing strategies, meeting quarterly goals, and providing guidance and training to the Michigan market. Essential Duties and Responsibilities The essential functions include, but are not limited to the following: Design sales strategy and manage KPIs for Wana and Partners Sales team. Provide sales forecasting for Michigan market. Manage communication with partners' sales teams. Manage promotional strategies with partners. Attend all online meetings with partners. Build relationships with key retailers. Focus and support all new product launches. Evaluate opportunities for growth within each market and make recommendations for key initiatives. Understand and monitor individual competitor pricing and promotional strategies. Represent Wana at industry events and conferences. Work cohesively with Wana Field Marketing Team. Participate in pop-up/demo days at retailers. KPIs for store visits, budtender trainings, demo days etc. Update retailers with merchandising and displays. Attend weekly and bi-weekly team meetings. Job Requirements: Passion for Wana Brands and knowledge of the industry. Strong ability to model and train sales teams on consultative selling methods. Experience and knowledge of selling premium quality grade products and managing a broad portfolio of products. Ability to clearly explain technical aspects of Wana products in a sales and training capacity. Persuasive sales ability, including ability to effectively position Wana products against competitors. Ability to develop constructive and cooperative working relationships with internal and external partners, maintaining them over time. Clearly communicate information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person. Persistence, positive attitude, and desire to hustle and build market share. Excellent verbal and written communication skills. Strong desire to provide exceptional customer service. Ability to build relationships and rapport. Flexible schedule and ability to work some weekends and evenings. Candidate must live in the Detroit metro area. This role has an in-field expectation of 80%. Supervisory Responsibility This position has no direct reports or supervisory responsibility. Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Required Qualifications Prior cannabis sales experience. Prior management experience. Prior CPG experience with strong analytical experience. Work Authorization/Security Clearance This position requires a valid state-issued license to work in the cannabis industry (e.g., MED Badge). Compensation and Benefits Annual compensation commensurate with experience from $60,000 - $90,000, plus potential bonuses. Health, vision, dental insurance offered to all full-time employees. Life Insurance. Three weeks PTO, Six sick & Mental Health Days, One Floating Holiday, and Nine paid holidays per year. 401k available after three months, with employer match. Product discounts, pet insurance discounts, tuition reimbursement program, and more! Position Type/Expected Hours of Work This position is exempt from overtime pay due to outside sales employee exemption. This position regularly works normal business hours, Monday - Friday, 40 hours per week. Some weekend and night work will be expected. Please confirm with the supervisor regarding the expected working schedule. Travel includes both local and out-of-the-area travel with some overnight travel expected. Travel is up to 50% of work time. Work Environment This job operates in a professional office environment. The noise level in the work environment is usually low to moderate. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this job, the employee is regularly required to communicate effectively. The employee frequently is required to set up heavy equipment, move boxes, and other materials as needed. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines. AAP/EEO Statement The Cima Group, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, The Cima Group, LLC complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. The Cima Group, LLC expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of The Cima Group, LLC's employees to perform their job duties may result in discipline up to and including discharge. We anticipate filling this position by March 31st, 2025. Thank you.
    $60k-90k yearly 3d ago
  • Digital Product Manager (Clinical)

    Highmark Health 4.5company rating

    Digital Marketing Manager Job 8 miles from Haslett

    This job plays a critical role representing the customer's voice throughout the product development lifecycle with an emphasis on the clinical side of digital product management. This role will establish and evangelize the vision and strategy for assigned digital products, clearly articulate the "why" behind the products, and own the digital product roadmap. Will bridge technology, business, and customer needs to create remarkable digital experiences that solve customer's problems, drive business value, and produce desired outcomes. Will be responsible to define the product's fundamental value proposition, outline the vision and execution plan, gain alignment and support from key strategic partners and stakeholders, and oversee execution of that vision. The incumbent will collaborate with digital design, digital development, and data & analytics counterparts to align and coordinate efforts for effective delivery. **ESSENTIAL RESPONSIBILITIES** + Familiar with customer digital journeys, and their preferences and expectations. Under guidance, identifies problem areas, points of friction, and jobs to be done. Creates and tests hypotheses that translate problems into relevant digital solutions and experiences. + Serves as the point of contact for assigned digital products both internally and externally. + Familiar with the potential application of new technologies, market trends, and vendor capabilities. References the inventory of existing digital capabilities and determines whether they can solve identified problems or if new capabilities are needed. Participates in build, buy, or partner evaluations and vendor integration evaluations in collaboration with digital design, digital development, and other stakeholders. Manages multiple sources of intake and demand, sifts through the "noise" to determine priorities that will drive the best results, and manages relationships with key stakeholders. + Defines, tracks, and monitors key performance indicators and outcomes of digital products. Implements strategies to iterate and continuously improve performance of digital products.Leverages quantitative metrics and qualitative observations to derive customer insights and digital product improvement opportunities. + Familiar with the department's and the company's strategy and competitive position, and develops a holistic product vision and the corresponding product strategy to drive maximum value. Clearly set and communicate roadmaps, priorities, experiments, and decisions across audiences, from product team to key stakeholders. + Serve as accountable owner for the digital products/tools as assigned. Manages the digital product roadmap and backlog and uses input from customers and internal stakeholders to frequently refresh and re-prioritize the backlog. + Coordinate with other Product Managers to ensure cross-product alignment.Collaborates with other Digital Product Managers. + Other duties as assigned or requested. **EDUCATION** **Required** + Bachelor's Degree in Business, Science, Technology, Design, Healthcare or related field **Substitutions** + 6 years of related and progressive experience in lieu of Bachelor's degree **Preferred** + Master's Degree in Business, Science, Technology, Design, Healthcare or related field **EXPERIENCE** **Required** + 3 years of Digital Product Management + 2 years in the Healthcare Industry **Preferred** + 3 years with Agile Software Development Methodology + Experience with a clinical focus such as patient access, wellness and rewards **LICENSES or CERTIFICATIONS** **Required** + None **Preferred** + Product Manager Certification + RN **SKILLS** + Excellent written, interpersonal, communication, and presentation skills + Demonstrated ability to work with minimal supervision with a high degree of organization and attention to detail; manage multiple simultaneous tasks, assignments, deadlines, and produce results; and be results-oriented team player who leads by example, holds self-accountable for performance, takes ownership, and champions all aspects product initiatives + Proven track record of defining product requirements and launching successful products on schedule + Knowledge of software development lifecycle, from planning to delivery + Ability to lead and influence others within a matrixed organization, and leads with a true sense of urgency with the ability to engage the workforce to do the right thing every time for our customers and clinicians; Leads with a customer and clinician-centric lens and advocates for a combined customer and clinician view in all interactions + Successfully partners through collaboration and sense of urgency regarding process implementation and improvement/optimization + Experience using sketches, flow diagrams, wireframes, mockups, prototypes, customer experience blueprints, and visual concepts + Conflict Management **Language (Other than English):** None **Travel Requirement:** 0% - 25% **PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS** **Position Type** Office-based Teaches / trains others regularly Frequently Travel regularly from the office to various work sites or from site-to-site Occasionally Works primarily out-of-the office selling products/services (sales employees) Never Physical work site required Yes Lifting: up to 10 pounds Constantly Lifting: 10 to 25 pounds Occasionally Lifting: 25 to 50 pounds Rarely **_Disclaimer:_** _The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job._ **_Compliance Requirement_** _: This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies._ _As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company's Handbook of Privacy Policies and Practices and Information Security Policy._ _Furthermore, it is every employee's responsibility to comply with the company's Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements._ Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, age, religion, sex, national origin, sexual orientation/gender identity or any other category protected by applicable federal, state or local law. Highmark Health and its affiliates take affirmative action to employ and advance in employment individuals without regard to race, color, age, religion, sex, national origin, sexual orientation/gender identity, protected veteran status or disability. EEO is The Law Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled/Sexual Orientation/Gender Identity ( _********************************************************************************************************* ) We endeavor to make this site accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact number below. For accommodation requests, please contact HR Services Online at ***************************** California Consumer Privacy Act Employees, Contractors, and Applicants Notice Req ID: J255140
    $96k-120k yearly est. 49d ago
  • Marketing Manager

    Jimmy John's

    Digital Marketing Manager Job 47 miles from Haslett

    **11/11 Crispy Chicken is seeking a highly skilled Social Media/Marketing Manager** Are you enthusiastic about creating delicious marketing campaigns that leave a lasting impact? Do you thrive in a fast-paced, fun-loving work environment? You are responsible for developing, implementing, and overseeing all marketing strategies for a company, aiming to promote products or services, increase brand awareness, generate leads, and drive sales by creating and executing targeted campaigns across various channels, while analyzing market trends and customer data to achieve business goals. Requirements: + Must have experience with food industry related Marketing. **Responsibilities:** + Develop and implement creative marketing strategies + Manage social media platforms and online presence + Create engaging content for various marketing channels + Analyze marketing data and adjust strategies accordingly + Increasing brand awareness **Qualifications:** + Proven experience in marketing or related field + Strong communication and creative skills + Ability to work in a fast-paced environment + Knowledge of digital marketing trends + Knowledge in Web design + Knowledge In Google Ads + Social Media oversight **Benefits:** + Flexible schedule + Employee discount + Mileage reimbursement + Bonus pay opportunities **Company Introduction** We slice our all-natural* meats and fresh veggies in-house every day. Our fresh-baked bread is made right here where you can see it, and our house-made tuna salad is fresh every day. The flavor of a ripe tomato, crisp shredded lettuce, combined with fresh-baked bread, fresh-sliced meat and real Hellmann's mayo - that's when the magic happens. Made with love every single day since 1983. That's Jimmy Fresh!
    $81k-121k yearly est. 10d ago
  • Marketing Manager

    Synergy Senior Management

    Digital Marketing Manager Job 46 miles from Haslett

    Job Title: Marketing Manager Company: Confidential Employment Type: Full-Time About the Company: We are a growing medical sales and service company based in Genesee County, Michigan, dedicated to providing cutting-edge medical solutions that improve patient outcomes. We are seeking a highly motivated Marketing Manager with experience in business development and medical sales to join our team. Position Overview: The Marketing Manager will play a pivotal role in driving the growth of our services. This position will be responsible for developing and executing marketing strategies, expanding business opportunities, and managing key relationships with healthcare providers and other stakeholders. The ideal candidate will have a proven track record in business development and sales within the medical field. Key Responsibilities: - Develop and implement comprehensive marketing strategies to promote our services and products. - Drive business development initiatives to expand market presence and client base. - Build and maintain relationships with healthcare providers, clinics, hospitals, and laboratories. - Collaborate with cross-functional teams to create marketing materials and campaigns. - Identify and pursue new sales opportunities within the medical field. - Conduct market research and competitor analysis to stay ahead of industry trends. - Manage marketing budgets and analyze ROI on campaigns and initiatives. - Present diagnostic solutions to healthcare providers and negotiate contracts as needed. Qualifications: - Bachelor's degree in Marketing, Business, or a related field. - Minimum of 5 years of experience in business development and sales within the medical industry. - Strong understanding of the medical sales process and healthcare market dynamics. - Proven ability to meet and exceed sales targets and grow market share. - Excellent communication, negotiation, and relationship-building skills. - Ability to work independently and in a team-oriented environment. - Strong project management and organizational skills. Benefits: - Competitive salary based on experience. - Comprehensive health benefits. - 401(k) plan
    $81k-121k yearly est. 18d ago
  • Director of Digital Marketing

    Adadapted 3.5company rating

    Digital Marketing Manager Job 47 miles from Haslett

    We know what grocery shoppers will buy before they buy them. AdAdapted is a leading mobile ad solution for CPG and grocery retailers. We've created the largest network of grocery related apps, giving us unparalleled data around how consumers plan their shopping trips, and a unique ad platform that allows us influence and track what goes on millions of American grocery lists. With our patented Add-It product, shoppers can add promoted products to their favorite digital shopping list with just one click, driving purchase intent for some of the world's largest CPG brands. Role Summary: We are hiring a Director of Digital Marketing to build our performance marketing engine focused on expanding brand awareness and driving leads from our target audience. As a digital director, you will be required to drive website traffic, develop and execute digital marketing campaigns, monitor and interpret analytic data, and optimize the functionality of our digital infrastructure and ecosystem. To be a successful digital director, you should possess excellent marketing skills and demonstrate strong leadership abilities. A skilled digital director should have extensive knowledge of the digital ecosystem and be able to implement digital marketing strategies that result in increased sales. You will own: Build overall digital marketing strategy including identifying potential/existing customers and their current and future needs, monitoring the competition, and driving inbound marketing across target audiences. Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Collaborates with internally to develop content strategy and needs Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed. Identifies trends and insights, and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Creates landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Prepare and manage digital marketing budget
    $88k-141k yearly est. 60d+ ago
  • Integrated Services - Digital Product Manager

    Ford Motor Company 4.7company rating

    Digital Marketing Manager Job 8 miles from Haslett

    We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Come help build a better world, where every person is free to move and pursue their dreams. Ford Motor Company was built on the belief that freedom of movement drives human progress. It's a belief that has fueled our passion to create great cars and trucks. And today, it drives our commitment to become the world's most trusted mobility company, designing vehicles for a smart world that helps people move more safely, confidently, and freely. Ford is experiencing significant business transformation in an ever-changing digital world. We are dedicated to delivering distinctive products and solutions, having an "always on" relationship with customers and continuously improving our user experience. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. Integrated Services creates and markets new customer products and experiences by integrating hardware, software, and services across Ford Blue, Model e, Ford Pro and Lincoln. Within Integrated Services, our Digital Product Team leads the charge on creating innovative software for our customers. Through listening to customers, research, and a deep understanding of the market, this team leads the future on how Ford can differentiate its vehicles and create experiences customers love. We are looking for passionate product professionals who will continue to help us redefine the future of mobility. **In this position...** As a Digital Product Manager at Ford, you will work cross-functionally to ensure the products we build will meet and elevate our customer's experience. _This position is posted as 'remote' unless the selected candidates live within 50 Miles of Dearborn,MI or Palto Alto, CA. If so, then it requires a hybrid onsite schedule, up to 60% of the time._ **What you'll do...** + Through listening to customer data and feedback, you will work to define new digital products to enhance the customer experience. + Work with a team to define product artifacts (PRDs, PRFAQs, Strategy Documents) for digital products + Manage product lifecycle, prioritize product backlog, collaborate with design and engineering teams, gather and analyze market and customer data. + Maintain a balance between business viability, user desirability and technical feasibility while delivering software products with a team. + Work hands-on with the development team to prioritize, plan, and deliver software that creates excellent user experiences. + Conduct product experiments, user interviews and other validation techniques to gather customer and product insights. + Analyze data to make sure it is guiding us to make the best decisions for our customers. **You'll have...** + 3+ years as a product manager, with successful product launches in the past + 3+ years defining product vision, strategy, product roadmaps + Bachelor's Degree or equivalent experience. + Ability to build and manage product backlogs; can define and prioritize product features + Strong leadership and communication skills to manage stakeholders across the organization + Experience successfully leading collaborative efforts among engineering, design, and business teams to achieve shared objectives." + Experience working on hardware/software products + A deep passion for your customers, their needs, and for building/shipping products to meet these needs + Demonstrated effectiveness in complex organizations + Solid analytical skills + Familiarity with Agile Software Methodologies (Scrum, eXtreme Programming, Kanban) + Strong interest in the automotive space + Curiosity around new technologies and a strong desire for continued learning + Proficiency in Microsoft Office Suite **Even better, you may have...** + 4+ years full time professional experience + Embedded software expertise + Experience using Figma for collaborative design workflows, including version control and feedback integration. You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including: - Immediate medical, dental, vision and prescription drug coverage - Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more - Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more - Vehicle discount program for employees and family members and management leases - Tuition assistance - Established and active employee resource groups - Paid time off for individual and team community service - A generous schedule of paid holidays, including the week between Christmas and New Year's Day - Paid time off and the option to purchase additional vacation time. For more information on salary and benefits, click here: ********************************** This position is a range of salary grades 6-8 . Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. \#LI-Remote #LI-RM1 **Requisition ID** : 39486
    $94k-127k yearly est. 52d ago
  • Marketing Communications Manager

    Greenstone FCS

    Digital Marketing Manager Job 4 miles from Haslett

    We're seeking a dynamic individual for our Marketing Communications Manager position. This person will be responsible for overseeing communications for GreenStone, ensuring messaging is consistent with and supportive of the brand and aligns across marketing channels and materials. This includes developing communication strategies, managing media relations, assisting with reputation management, and leading the communications team to produce fluent and expressive content aligned with the brand and resonates with the audience. This position is eligible for a hybrid schedule with a required 3 days in the East Lansing, MI office. Primary Responsibilities: Leadership * Directs the activities and initiates actions of direct reports toward accomplishments of goals by clearly assigning responsibilities and tasks and establishing controls to monitor progress. * Coaches direct reports, provides performance feedback through continuous performance management program, makes salary and promotion recommendations, and facilitates their professional growth. * Provides strategic direction on department initiatives driving consistency with core business plan. Communications Strategy and Content Creation * Collaborate with department leadership to develop and oversee public relations and communications strategy aligned with marketing approach and association's business plan to promote the organization's values, products, services, staff, expertise, and customers. * Responsible for communications campaign ideation and oversight, as well as responsive action plans. * Facilitate the editorial outline and execution of customer stories, resource articles and association publications to achieve established goals and successfully tell the GreenStone story. * Actively monitor and analyze analytics and results for effectiveness and implement plans to strengthen readership and value, including increased views, improved SEO, higher conversion, more efficient cost of adoption, etc. * Manage the communications budget, ensuring strong ROI and efficient use of dollars. * Provide copy writing and editing expertise and final content proofing, confirming accuracy as well as alignment of brand standards. Outreach and Digital Engagement * Guide digital engagement efforts to drive customer engagement, strengthen user satisfaction and improve business conversion. * Oversee the association's digital channels including the website and social media. * Provide support and leadership of customer education opportunities and event management oversight, including seminars and events, presentations, and materials. * Lead the execution of corporate donations, sponsorships and youth scholarships, including evaluating opportunities and determining giving levels, overseeing the budget, and ensuring the most earned value and positive exposure. * Oversee the activities related to association-wide participation in national, state, or regional trade shows. Public Relations * Assist in reputation management and the ongoing develop and implementation of crisis communication plans to protect the organization's reputation. * Oversee media outreach as well as supporting staff to positively represent GreenStone and their engagement with media Position Requirements: * Bachelor's degree is required. Communications, Public Relations, Marketing, Journalism, Business or related major is preferred. * 5+ years' experience in communications or public relations, marketing strategy, including a solid understanding of marketing principles, brand management and the effective integration with brand strategy and public relations required. * 2+ years of demonstrated leadership and direct supervision in marketing, communications, or a related field is required. * Experience in banking and/or agricultural industry preferred. Get to know GreenStone Our $14 billion portfolio of customers, ranging from rural homeowners to global agriculture and food businesses, provides our employees with a unique opportunity to maintain a local presence while working for a top workplace. Our diverse business structure provides exciting opportunities for passionate, talented professionals in many areas. Additionally, many of our team members are highly respected in their area of expertise at both the state and national level making GreenStone one of the top Farm Credit associations in the country. Culture Core Four values steer everything we do at GreenStone. Customer First, Delivery Quality, Get involved, Do the right thing. Employees work as a team to create a company fueled by the desire to best serve each other and our customers every day. Greenstone culture promotes innovative thinking, professional development, health and wellness, and a relaxed work environment with flexible schedules. What can we offer you? GreenStone has an outstanding Total Rewards package, which includes, but is not limited to: * 15 vacation days, 12 sick days, and 12 paid holidays per year * 401(k) plan - up to a 9% employer contribution/match * Medical, Dental, Vision, STD, LTD, Life/AD&D benefits, etc. * $150/year Logo Wear allowance * $400/year Wellness Subsidy/Reimbursement & wellness programs * $6,000 lifetime maximum Student Debt repayment program or tuition reimbursement * Yearly bonus/incentive opportunity available to all benefit eligible employees GreenStone Farm Credit Services is an equal opportunity employer. It is our policy to provide equal employment opportunity to all persons regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, or any other characteristic protected by law. We comply with all federal, state and local equal employment opportunity regulations. We conduct all personnel decisions and processes relating to our employees and job applicants in an environment free of discrimination and harassment.
    $58k-87k yearly est. 57d ago
  • International Digital Marketing Manager (3P Delivery Aggregators)

    Domino's Pizza 4.3company rating

    Digital Marketing Manager Job 47 miles from Haslett

    Domino's Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we're a reshaped, reenergized brand of honesty, transparency and accountability - not to mention, great food! In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 80% of our sales in the U.S. are taken through digital channels. The brand continues to 'deliver the dream' to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That's just the tip of the iceberg…or as we might say, one "slice" of the pie! If this sounds like a brand you'd like to be a part of, consider joining our team! Job Description Location: Ann Arbor, MI (Candidates MUST reside in the Ann Arbor area or be willing to relocate). Hybrid Environment: Role will be onsite Tuesday-Thursday with Monday and Friday being days that can be work from anywhere. REMOTE or travel in as needed is not available for this role. Salary: 115-130k USD plus a 15% annual bonus (based on company performance) Direct Reports: There are no direct reports at this time. The Domino's Pizza Marketing team in Ann Arbor, MI is seeking an International Marketing Manager that will be responsible for overseeing development, implementation, and optimization of tools as it relates to our performance on 3P delivery sites. This is a great opportunity for someone that has direct experience working with Third Party Aggregators for a Quick Service Restaurant (QSR) or directly for a 3P aggregator (DoorDash, UberEats, etc.). Job Responsibilities. (60%) Lead development of tools * Tools Selection and Implementation: * Evaluate and select tools, partners and platforms that best meet the needs of the business goals, market trends and Master Franchisees. * Lead the creation of tools and provide training and support to end users to maximize utilization and adoption. * Performance Monitoring and Optimizations: * Establish key performance indicators (KPIs) to measure the effectiveness and impact of tools on business outcomes as it relates to 3P aggregators * Monitor and analyze data to identify areas for improvement and optimization * Collaborate with stakeholders to implement enhancements and updates to tools as needed * Vendor Management: * Manage relationships with vendors and service providers, ensuring alignment with contractual agreements * Stay informed about vendor roadmaps, updates, and new features to leverage opportunities for innovation and improvement * Working with the DPI (Domino's Pizza International) marketing/digital team at the WRC (World Resource Center) and field offices to create tools for the DPI team to leverage as they consult with master franchisees. * Identify new areas of opportunity that need to be shared in a proactive way * Develop necessary content while optimizing and updating all existing content in a regular basis. * Lead the development of global contracts among agencies, vendors and/or publishers * Manage relationships with external agencies and vendors to optimize partnerships ensuring alignment with strategic objectives and performance (30%) Lead the development of best practice sharing * Establish process for information sharing as well as standardize the communication of information to ensure consistency across DPI marketing. * Identify needs, gaps and opportunities across DPI marketing team (including digital). Drive end-to-end process design and management to ensure people, process and solution decisions are fully aligned; coordinate and influence to bring together the appropriate parties and decision makers to uphold tool creation process. (10%) Coordinate DPI Digital meetings and summits * Coordinate the following meetings from an administrative and content standpoint. Qualifications * Bachelor's degree in Business, Marketing or other related field, or equivalent experience, MBA preferred * Previous QSR marketing experience is required or experience working directly for a 3P aggregator * 5-7 years of demonstrated experience leading digital paid media strategies and best practices and marketing consulting experience with Third Part Aggregators * Knowledge of emerging digital trends and technologies driving consumer behaviors and expectations * Strategic thinker with a creative mindset and a passion for driving innovation and continuous improvement in paid media strategies * A collaborative and innovative spirit with a strong desire and motivation to continually learn and improve * Self-motivated and high degree of organization and bias towards action Additional Information Benefits: * Paid Holidays and Vacation * Medical, Dental & Vision benefits that start on the first day of employment * No-cost mental health support for employee and dependents * Childcare tuition discounts * No-cost fitness, nutrition, and wellness programs * Fertility benefits * Adoption assistance * 401k matching contributions * 15% off the purchase price of stock * Company bonus All your information will be kept confidential according to EEO guidelines.
    $102k-134k yearly est. 59d ago
  • Senior Marketing (Sales) Executive - Michigan

    Labcorp 4.5company rating

    Digital Marketing Manager Job 47 miles from Haslett

    Recognized as one of Forbes 2024 "America's Best Large Employers" and named to the Forbes 2024 "Best Employers for Diversity", Labcorp is seeking to hire a Senior Marketing Executive to help identify and shape opportunities for Labcorp Diagnostics continued growth. This is a unique opportunity to join a team of a leading global life sciences company that advances patient health and powers clear, confident decisions through its diagnostics and drug development offerings, selling the benefits of LabCorp in many physician specialties. As a Senior Marketing Executive, you will function as an outside sales representative primarily focused on growing new business by prospecting, developing, and closing sales monthly. The territory for this field-based position covers the state of Michigan, focusing on physician offices, physician groups, and healthcare professionals across all primary care and specialty physicians. The ideal candidate would reside in or around Western Michigan (i.e. Grand Rapids). We are seeking a highly driven and competitive individual with a high degree of collaboration, communication and business acumen skills who enjoys growing and working with a seasoned, high-performing team across a wide variety of high-growth therapeutic areas. Essential duties & responsibilities: * Drive new business and organize an annual book of upsell business, while meeting and exceeding sales growth goals in the assigned territory. Achieve long and short-term sales objectives by providing specialty solutions * Serve as a subject matter expert and champion of Labcorp's expansive list of testing solutions for customers and prospective clients * Create effective customer relationships. Make in-person visits to clients on a regular basis to provide ongoing customer support, education on focus products, and market updates for the current customer base using sales analytics and insights * Act as a liaison between the client and Labcorp. Collaborate, communicate, and actively contribute to new business opportunities with LabCorp Clinical Sales counterparts * Keep current with the competition's products, service offerings, and activity * Stay updated on new products, clinical guidelines, new developments in the industry & research trends * Use market data, sales analytics, and insights to make sales decisions and spot new business opportunities * Provide updates to senior leadership on key strategic initiatives and new business opportunities * Establish and maintain effective working relationships with all company support departments internally * Effectively manage travel logistics to maximize sales productivity * Attend local and national professional trade shows and events as requested * Update all relevant customer account information into Salesforce.com * Cold call and build a sales pipeline that will provide ongoing revenue goal achievement * Accurately forecast and maintain a sales funnel of new opportunities in line with a 90-day quota * Collaborate closely with team members to retain a current book of business * Perform in-services, training, and implementation with pertinent personnel and physician staff * Collaborate and actively contribute to new business opportunities with LCA counterparts Requirements: * Bachelor's degree is preferred * Previous sales experience or account management is required; preferably 5+ years * Experience in the healthcare or medical device industry * Previous clinical laboratory or diagnostics sales experience is highly desired * Medical device sales experience and business-to-business experience preferred * Ability to collaborate closely with sales and operations teams to grow the business * Strong consultative selling and closing skills * Ability to understand complex scientific literature and use clinical data as a selling factor * Strong communication skills; both written and verbal * Excellent time management and organization skills * Proficiency in EMR, EHR, Epic, Cerner, or IT infrastructure preferred * Proficient in Microsoft Office including Word, PowerPoint & Excel, Salesforce.com * Ability to travel overnight as needed * Must have a valid driver's license and clean driving record Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Casual, PRN & Part Time employees regularly scheduled to work less than 20 hours are eligible to participate in the 401(k) Plan only. For more detailed information, please click here. #LI-DZ1 Labcorp is proud to be an Equal Opportunity Employer: As an EOE/AA employer, Labcorp strives for diversity and inclusion in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications of the individual and do not discriminate based upon race, religion, color, national origin, gender (including pregnancy or other medical conditions/needs), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. We encourage all to apply If you are an individual with a disability who needs assistance using our online tools to search and apply for jobs, or needs an accommodation, please visit our accessibility site or contact us at Labcorp Accessibility. For more information about how we collect and store your personal data, please see our Privacy Statement.
    $85k-112k yearly est. 21d ago
  • Retention Marketing Strategist

    Neopollard Interactive

    Digital Marketing Manager Job 8 miles from Haslett

    Do you want to be part of an exciting industry and work in a dynamic, interactive workplace? Do you like knowing the work you do helps raise revenue for good causes? This position will provide the excitement of a high-tech gaming company with fast-paced, challenging work and tremendous career growth potential. This is an opportunity to work with a leading provider of internet lottery and iGaming solutions during one of the most transformative times in the lottery industry. NeoPollard Interactive (NPi), North America's leading provider of innovative iLottery solutions , seeks a RETENTION MARKETING STRATEGIST. From day one, this individual will contribute to existing digital marketing campaigns/programs, while assisting with the development of new initiatives. This position can be hybrid in Lansing, MI, remote in the US (preferably in the eastern standard time zone), or in Canada (preferably in Edmonton). RESPONSIBILITIES The Strategist position is a hands-on email marketer with experience creating campaigns from inception to execution to analysis. You must understand the player lifecycle, and how to communicate effectively along each stage. You will work with the Retention Marketing Director and the broader marketing and player analytics team. This role is essential because you will help deliver customer insights, deep audience segmentation, and customer behavioral studies, which will be used to create digital campaign recommendations to support our iLottery partners. The successful candidate will be able to track program performance, mine insights, and recommend data-driven optimization avenues strategies to improve conversion funnels. The Strategist will lead data-driven projects and leverage real-time insights to modify campaigns. Understanding data - how to read , interpret, visualize, and explain it to help with decision-making- is critical to success in this role. Develop, execute, and analyze retention marketing campaigns, including offer management and communication, member segmentation, and behavior-based and transaction-triggered messaging. Lead and contribute to the strategy, development, and execution of marketing initiatives to optimize player retention, lifecycle, personalization, and promotional strategies, including the development of automated campaigns. Perform end-to-end monitoring of campaign execution and performance. Build and create email templates and marketing materials. Define, upload, and manage marketing banners, game assets, and other content on our website(s) Develop testing strategies to optimize business performance. Develop, document, and implement standards and processes to increase efficiency Remain current on email best practices and U.S. CAN-SPAM compliance requirements. Continually research email marketing trends and technologies Ability to work both independently and collaboratively with cross-functional teams. Open to copywriting and editing both email messages and website copy. EXPERIENCE AND REQUIREMENTS BA/BS Marketing or equivalent experience 2 years' experience in iGaming, iLottery, or Casino industries 5 years' experience in Retention or Loyalty Marketing or CRM role At least three years of designing, deploying, and analyzing email marketing campaigns Efficient & comfortable with a large promotional calendar, with over 30 campaigns monthly Attention to details in all player-facing communications from emails to website banners Subject matter expert in digital strategy and integrated marketing with expertise in designing data-driven multichannel relationship marketing strategies utilizing web, mobile, social, email, and traditional marketing channels Strategic planning skills: strategic solid thinker, ability to search for insights, and shepherd a strategic idea Strong research and analytical skills and project management experience are required. Good working knowledge of HTML Experience with ESPs like Bloomreach, Optimove, Salesforce, or Adobe Campaign preferred Understanding the lifecycle of a campaign from creation, execution, to analyzing Ability to work in a fast-paced environment Strong background in quality control Responsible, well organized, independent, able to learn quickly, multi-tasking, great interpersonal skills, team player.
    $61k-96k yearly est. 9d ago
  • Digital Marketing Specialist

    Flint & Genesee Group 3.5company rating

    Digital Marketing Manager Job 40 miles from Haslett

    The Digital Marketing Specialist is responsible for managing social media for the Group and divisions. In addition, the position supports digital advertising placement and reporting.? Principal Duties and Responsibilities Oversee social media strategy for the Group and divisions? Manage social media accounts for Group and divisions across multiple platforms Create visual assets for social media and digital marketing, including videography and photography on location as needed Provide social media coverage of Group and division events and programs; will require occasional evenings and weekends Monitor trends and encourage adoption of emerging social media tools within the organization Place digital advertising for search, display, and social media Measure and report effectiveness of activities Other Responsibilities Data entry and content updates for Group and division web properties as needed? Represent Communications on internal committees, as assigned Support Group and division events as needed? Requirements Key Credentials and Personal Qualities? Bachelor's degree in journalism, communications, marketing, and/or 2-4 years of direct experience Experience working in digital marketing, social media management, with social media platforms and tools in a professional setting? Strong writing skills? Strong interpersonal communication and relationship-building skills, strong organizational and project management skills; sound judgment, initiative, flexibility, and detail-oriented? Ability to work well with diverse groups at all levels. Intermediate knowledge and skill with technology, including but not limited to personal computers, desktop or electronic publishing systems, scanners, and other electronic communication equipment Intermediate knowledge and skill with interactive technologies of the Web Intermediate skill with Microsoft Office and other related applications. Ability to adhere to priorities, meet multiple deadlines and effectively present and explain complex information.
    $46k-63k yearly est. 3d ago
  • Digital Product Manager

    Homedics 4.4company rating

    Digital Marketing Manager Job 47 miles from Haslett

    **This is NOT a Tech or Automotive Product role. **The Ideal candidate must have experience in the Consumer Packaged Goods space(CPG) or Medical Device industry JOB PURPOSE As the Digital Product Manager for Connected Wellness Technology, you will pioneer our app strategy that synchronizes with our line of physical hardware products. Your unique blend of strategic thinking, UX/UI aptitude, and monetization insights will be pivotal as we bridge the digital-physical divide in wellness technology. ESSENTIAL FUNCTIONS AND OTHER DUTIES Strategic App Development: Conceptualize and drive the strategic direction for our suite of wellness apps, ensuring alignment with the company's overarching goals and vision. Hardware Integration: Collaborate with engineering and design teams to ensure seamless integration of apps with our line of connected hardware products. Monetization Strategy: Identify opportunities and strategies for mobile app monetization while maintaining an exceptional user experience. Cross-Product Synergy: Recognize and develop efficiencies in app development across multiple product categories and brands, ensuring consistency, reduced costs, and enhanced user journeys. UX/UI Leadership: Guide the UX/UI design efforts, ensuring that the user experience is intuitive, engaging, and in line with our brand ethos. KNOWLEDGE/SKILLS/ABILITIES Demonstrated strong problem-solving skills with ability to quickly extract key insights from data-sets Demonstrated ability to create and deliver KPIs and data-driven analysis Good understanding of SDLC, Scrum and Agile frameworks; ScrumMaster certification preferred/nice-to-have Demonstrated ability to work collaboratively across cross-functional, global teams and drive initiatives to completion. Demonstrated proficiency in modern UX/UI design principles and tools. Demonstrated ability to work on multiple projects simultaneously Demonstrated competencies Organizational and planning skills Verbal and written communication skills Attention to detail Team players, etc.
    $93k-128k yearly est. 60d+ ago
  • Integrated Services - Senior Digital Product Manager

    Ford Motor Company 4.7company rating

    Digital Marketing Manager Job 8 miles from Haslett

    We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Come help build a better world, where every person is free to move and pursue their dreams. Ford Motor Company was built on the belief that freedom of movement drives human progress. It's a belief that has fueled our passion to create great cars and trucks. And today, it drives our commitment to become the world's most trusted mobility company, designing vehicles for a smart world that helps people move more safely, confidently, and freely. Ford is experiencing significant business transformation in an ever-changing digital world. We are dedicated to delivering distinctive products and solutions, having an "always on" relationship with customers and continuously improving our user experience. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. Integrated Services creates and markets new customer products and experiences by integrating hardware, software, and services across Ford Blue, Model e, Ford Pro and Lincoln. Within Integrated Services, our Digital Product Team leads the charge on creating innovative software for our customers. Through listening to customers, research, and a deep understanding of the market, this team leads the future on how Ford can differentiate its vehicles and create experiences customers love. We are looking for passionate product professionals who will continue to help us redefine the future of mobility. **In this position...** As a Senior Digital Product Manager at Ford, you will lead customer research and turn insights into action. You will lead defining new customer experiences that keep Ford ahead of the competition. _This position is posted as 'remote' unless the selected candidates live within 50 Miles of Dearborn,MI or Palto Alto, CA. If so, then it requires a hybrid onsite schedule, up to 60% of the time._ **What you'll do...** + Define the strategic vision for your product areas, including the product roadmap and launch/roll-out strategy. + Translate our customers' needs into clearly defined technical requirements backed by data and comprehensive industry knowledge. + Engage closely with engineering, design, and go-to-market teams to make decisions that balance timing, cost, features, and performance while staying true to the product strategy and vision. + Measure our success and improve our products using principled methods and metrics; conduct product experiments, user interviews and other validation techniques to gather customer feedback and product insights. + Create artifacts (PRDs, PRFAQs, Strategy Documents) to guide product development work. + Find innovative ways to accelerate our development, reduce risk, and improve the overall product experience. + Seamlessly manage escalations across stakeholders and influence appropriately. **You'll have...** + 4+ years of product management experience in the technology industry. + Proven ability to effectively utilize Jira for agile project management, including sprint planning, issue tracking, and reporting. + Bachelor's Degree or equivalent experience. + Domain knowledge across integrated hardware/software products, autonomy, or consumer-facing digital products. The ideal candidate will have a strong understanding of the hardware and software systems required to bring consumer products to market in these sectors + Demonstrated ability to achieve strategic goals in an innovative and fast-paced environment, and to evolve product strategy based on research, data and industry trends; excellent problem-solving, organizational and analytical skills. + A deep passion for your customers, their needs, and for building/shipping products to meet these needs + Successfully launched products in a matrix organization and demonstrated ability to manage multiple products in production and their backlogs + Strong leadership and communication skills to manage stakeholders across the organization, including strong documentation skills + Strong data analysis skills + Familiarity with Agile Software Methodologies (Scrum, eXtreme Programming, Kanban) + Curiosity around new technologies and a strong desire for continued learning + Proficiency in Microsoft Office Suite. **Even better, you may have...** + 5+ years full time professional experience + Embedded software expertise + Experience using Figma for collaborative design workflows, including version control and feedback integration. You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including: + Immediate medical, dental, vision and prescription drug coverage + Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more + Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more + Vehicle discount program for employees and family members and management leases + Tuition assistance + Established and active employee resource groups + Paid time off for individual and team community service + A generous schedule of paid holidays, including the week between Christmas and New Year's Day + Paid time off and the option to purchase additional vacation time. **This position is a Leadership Level 6.** For more information on salary and benefits, click here: ********************************* Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. \#LI-Remote #LI-RM1 **Requisition ID** : 39485
    $94k-127k yearly est. 51d ago
  • Digital Marketing Specialist

    Adadapted 3.5company rating

    Digital Marketing Manager Job 47 miles from Haslett

    Who we are: We know what grocery shoppers will buy before they buy them. AdAdapted is a leading mobile ad solution for CPG and grocery retailers. We've created the largest network of grocery related apps, giving us unparalleled data around how consumers plan their shopping trips, and a unique ad platform that allows us influence and track what goes on millions of American grocery lists. With our patented Add-It product, shoppers can add promoted products to their favorite digital shopping list with just one click, driving purchase intent for some of the world's largest CPG brands. Role Summary: As a Digital Marketing Specialist, you will be an essential asset to AdAdapted and our overall marketing efforts. We believe in constantly transforming the way we market to build a better business and your role will be vital to this! You will have plenty of opportunity for growth and development, and we will provide you the support to succeed. If you are driven, love to work in a fast-paced environment, fail fast to succeed faster, and have a ton of fun along the way, you may have just found your fit. Keep reading to learn more about your role and our company. You will work directly with the Digital Marketing Director and the marketing team to develop and implement a creative, effective, and brand-consistent digital marketing plan. The team at AdAdapted is highly collaborative and moves very fast when seeking to win new clients and executing new campaigns. If you are driven, love to work in a fast-paced environment, fail fast to succeed faster, and have a ton of fun along the way, you may have just found your fit. Keep reading to learn more about your role and our company. You Will Own: Collaborate with Digital Marketing Director to determine best approaches to social media, paid advertising, SEO, and content needs. A/B testing Building workflows for marketing automations and drip campaigns SEM implementation and maintenance: helps implement and monitor budget, adjusts keywords, addresses alerts, keeps team aware of activity on weekly basis As we get more efficient in our systems, you will help updating reporting regularly Execute website and landing page form integrations and pixel/tag implementation Check up weekly on integration statuses Report and calibrate to consistently improve conversion rates, click through rates, time spent on site, form fills, etc. Drives paid advertising campaigns, pivots when necessary, and reports on results. Executes digital campaign launches, sharing plans, and assets with the appropriate stakeholders. Produces and implements social content in accordance with strategy and brand voice. Always looking for and aware of innovative new digital platforms and channels, sees how to use them to tell our story, and runs test campaigns leveraging brand assets and messaging. Joins and contributes to general marketing team activities including reporting and research. Create and support various content outreach via social media and paid advertising plans (specifically connected to specific events/content pieces). Help bring forward new and innovative ideas for digital success. Work collaboratively with the team to produce content that reflects the brand Support marketing events, webinars, conferences, etc. Adhere to strict brand guidelines both visually and with the written word.
    $45k-63k yearly est. 60d+ ago

Learn More About Digital Marketing Manager Jobs

How much does a Digital Marketing Manager earn in Haslett, MI?

The average digital marketing manager in Haslett, MI earns between $75,000 and $154,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average Digital Marketing Manager Salary In Haslett, MI

$108,000
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