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Best digital marketing manager certifications
Digital marketing manager certifications allow job seekers to demonstrate their competency as an digital marketing manager to employers. However, not all digital marketing manager certifications provide the same value for job seekers.
The best certifications for a digital marketing manager are Google Data Analytics Professional Certificate, Certified Blockchain & Digital Marketing Professional, and Professional Certified Marketer (PCM).
Below is a list of the best digital marketing manager certifications. Obtaining an digital marketing manager certification will give you a leg up when you apply for jobs and increase your potential salary.
9 best certifications for digital marketing managers
| Rank | Digital marketing manager certification | Organization |
|---|---|---|
| 1 | Google Data Analytics Professional Certificate | |
| 2 | Certified Blockchain & Digital Marketing Professional | Blockchain Co... |
| 3 | Professional Certified Marketer (PCM) | AMA |
| 4 | Google Analytics Individual Qualification (GAIQ) | |
| 5 | Certified Social Marketing Associate (CSMA) | eMA |
| 6 | Salesforce Certified Marketing Cloud Email Specialist | Salesforce Be... |
| 7 | Hootsuite Enterprise Certification | Hootsuite |
| 8 | Project Management Professional (PMP) | PMI |
| 9 | Online Marketing Certified Professional (OMCP) | OMCP |
9 best digital marketing manager certifications
1. Google Data Analytics Professional Certificate
Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
2. Certified Blockchain & Digital Marketing Professional
Certified Blockchain and Digital Marketing Professional™ is a unique training and certification specially designed to demonstrate how Blockchain can revolutionize digital marketing. This course focuses on the core concepts of digital marketing and Blockchain technology. It discusses how Blockchain can overcome the challenges faced by digital marketers in the current scenario. The course will render expertise on eliminating digital marketing middlemen, eliminating online ad fraud, building trust and transparency while giving customers full control of their information with the use of Blockchain technology. Certified Blockchain and Digital Marketing Professional training will prove to be your USP and will act as a catalyst to accelerate your career growth.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
3. Professional Certified Marketer (PCM)
Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
4. Google Analytics Individual Qualification (GAIQ)
The Google Analytics Individual Qualification covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? Every 1 year(s)
5. Certified Social Marketing Associate (CSMA)
The CSMA examination tests your knowledge of concepts and specifics in social marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
6. Salesforce Certified Marketing Cloud Email Specialist
The Salesforce Marketing Cloud Email Specialist credential is designed for individuals who want to demonstrate their knowledge, skills, and experience in the following areas: email marketing best practices, message design, subscriber and data management, inbox delivery, email automation, and tracking and reporting metrics within the Marketing Cloud Email application.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? Every 1 year(s)
7. Hootsuite Enterprise Certification
Comprehensive education for every Hootsuite product and feature, tailored specifically to members of an Enterprise Team. In this course, you’ll develop the skills to use almost all Hootsuite products and features to their full potential–giving your social media efforts a serious efficiency boost and a major leg up on the competition. Master every aspect of Hootsuite, from scheduling messages, listening for brand mentions, supercharging your ad spend and measuring your content against competing brands.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
8. Project Management Professional (PMP)
The PMP designation following your name tells current and potential employers that you have demonstrated a solid foundation of knowledge from which you can competently practice project management.To be eligible for a PMP Credential, you must first meet specific educational and project management experience requirements and agree to adhere to a code of professional conduct. The final step to becoming a PMP is passing a rigorous multiple-choice examination designed to objectively assess and measure your ability to apply project management knowledge in the following six domains: initiating the project, planning the project, executing the project, monitoring and controlling the project, closing the project, and professional and social responsibility. This computer-based examination is administered globally with translation aids in 10 languages.
- More than two years of education or training after high school required? No
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
9. Online Marketing Certified Professional (OMCP)
The OMCP designation indicates that you have demonstrated the knowledge, skills, and competencies necessary to practice online marketing as a professional, requiring minimal or no supervision. To be eligible for a OMCP Credential, you must first meet specific education and marketing experience requirements. The final step to becoming an OMCP is passing a three part multiple-choice examination that tests conceptual knowledge across multiple online marketing disciplines, plus two additional sections that test for generally accepted practices in Content Marketing, Conversion Rate Optimization, Email Marketing, Mobile Marketing, Digital Advertising, Search Engine Optimization (SEO), Social Media Marketing, and Web Analytics.
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 2 year(s)
What is the best certification for a digital marketing manager?
The best digital marketing manager certification is Google Data Analytics Professional Certificate. The Google Data Analytics Professional Certificate is awarded by the Google.
Here's a bit more background on how to obtain this digital marketing manager certification:
- To become a certified Google Data Analytics Professional Certificate, you don't need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- No renewal for certification, if you earn it once it is valid all time.
What are some of the most in-demand certifications for digital marketing managers?
The most in-demand digital marketing manager certification is Google Analytics Individual Qualification based on all active job postings. Having this digital marketing manager certification will give you access to more digital marketing manager jobs with higher salaries.
The most common combination of digital marketing manager certifications include: Google Data Analytics Professional Certificate, Certified Blockchain & Digital Marketing Professional, and Professional Certified Marketer (PCM).
Online courses for digital marketing managers to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Digital Consumer Search and Marketing
Digital Consumer Search and Marketing builds on the foundations of digital consumer behaviour and digital marketing. You will learn how to optimise marketing efforts across digital channels.\n\nBy the end of the specialization, you will have a good understanding of the design and implementation of digital marketing strategies, as well as the importance and use of digital media and tools including:\n\nSearch Engine Optimization (SEO) Content Marketing Social Media Marketing Mobile Marketing Pay...
6. Learn Digital Marketing (12 Courses in 1)
Master Digital Marketing Strategy, SEO, Advertising, Social Media Marketing, Email, Analytics, Content Marketing & More...
7. Digital Marketing Strategist. Unlock your career growth
Become a digital marketing expert. Learn proven digital marketing strategies with my roadmap and 24/7 expert support...
8. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
9. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
10. Digital Marketing Agency Start a Social Media Business
Build a Digital Marketing Agency Business with Social Media (SMMA), Chat GPT, Facebook Ads, Instagram, Word Press, SEO...
11. Digital Marketing Course 2023: Be a Digital Marketing Nomad
Learn Digital Marketing, Copywriting, Ads, SEO, Video Creation. Become a Digital Marketing Nomad. Freelance and Travel...
12. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
13. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
14. The Complete Digital Marketing Course - 12 Courses in 1
Master Digital Marketing Strategy, Social Media Marketing, SEO, You Tube, Email, Facebook Marketing, Analytics & More!...
15. 30 Digital Marketing Courses In 1. Online Marketing For 2023
Online marketing is the future. Learn digital marketing basics like SEO & social media for 2023...
16. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
17. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
18. Best of Digital Marketing: #1 Digital Marketing Course 2023
Best of SEO, Digital Marketing & Social Media 2023: Ultimate Pro Edition. Be a Digital Marketing Consultant. Have Fun...
19. Digital Marketing B2B: Dekker's Ultimate Digital Marketing
Digital Marketing Course Udemy A-Z (Unofficial): Learn B2B Digital Marketing from a F100 Exec: Udemy Digital Marketing...
20. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...