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Digital marketing manager jobs in Lansing, MI

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  • Marketing Manager

    Aristocrat Leisure Ltd.

    Digital marketing manager job in Lansing, MI

    At Aristocrat, we're committed to enriching happiness by utilizing the power of play! As a worldwide pioneer in gaming content and technology, we continuously endeavor to stretch the boundaries of what's achievable. We are in need of an outstanding Marketing Manager to join our ambitious team and spearhead our digital marketing campaigns for the Michigan Lottery's iLottery program. This role is critical in crafting and driving our marketing strategies to ensure a flawless customer experience and top-tier program performance. In our environment, collaboration and inclusivity are at the core, nurturing a space where all team members can flourish. As a Marketing Manager, you will have a pivotal role within our organization, collaborating closely with cross-functional teams to implement and enhance marketing initiatives. If you aim to have a substantial impact and become part of a dynamic team that values innovation and excellence, this is the opportunity for you! This role is remote to start, but will transition to a hybrid schedule once our office location is established. What You'll Do * Craft and roll out digital marketing strategies for the iLottery program's objectives and indicators, both short- and long-term. * Strategically plan and prioritize acquisition and retention campaigns, player promotions, rewards initiatives, and engagement efforts. * Research emerging acquisition channels and customer retention tactics to continuously improve program performance. * Lead the iLottery marketing team, coordinating acquisition, CRM, dedication, digital engagement, and QA functions. * Mentor a cross-functional team, encouraging a high-performing, collaborative culture through goal setting, mentoring, and performance management. * Offer recommendations on A/B testing, audience segmentation, and campaign optimization, particularly targeting customer churn and lifetime value. * Review and provide feedback on marketing content, including landing pages and social media posts. * Review and suggest improvements to customer experience and purchase flows to refine conversion and retention. * Monitor campaign performance, ensuring timely execution, budget adherence, and strategic alignment. * Examine the performance of marketing campaigns, analyzing benchmarks, tracking indicators, and identifying targets for optimization. * Offer strategic suggestions for digital advertising investment to enhance return on investment and channel performance. * Work together with the Lottery's Marketing Director and cross-departmental teams to assist in agency-wide projects. * Offer strategic oversight and mentorship for agency and vendor partnerships to ensure successful delivery of initiatives. * Update partners on iLottery rewards and retention initiatives and supply content to the CRM knowledge base. What We're Looking For * Bachelor's degree in Marketing, Business, Communications, or a related field. A comparable amount of training and related experience may be substituted. * 7+ years of experience in digital marketing, campaign management, or customer experience optimization. * 3+ years of leadership experience in guiding cross-functional marketing teams. * Strong analytical skills with the ability to measure and interpret campaign performance. * Excellent communication, teamwork, and leadership skills. * Experience managing budgets and advertising spend across multiple channels. * Familiarity with A/B testing, segmentation approaches, and tactics for optimizing campaigns. * Familiarity with analytics platforms such as Google Analytics, Power BI, AppsFlyer, and Outflink. * Ability to work independently and remotely while maintaining positive relationships with teams. * Proactive in staying current with digital marketing trends and evolving procedures. Company Summary Aristocrat Interactive Aristocrat Interactive is Aristocrat Leisure Limited's (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together. The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). About Aristocrat Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), social casino (Product Madness) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play. Our Values * All about the Player * Talent Unleashed * Collective Brilliance * Good Business Good Citizen Travel Expectations Up to 25% Pay Range $102,410 - $190,190 per year Our goal is to pay a market competitive salary focusing near the median of our pay ranges. However, final offers for all positions will be based on several factors such as experience level, education, skills, work location, and internal pay equity. This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching, more details available at ************************* Additional Information This role is subject to mandatory background screening and regulatory approvals. As part of your employment with Aristocrat, you may be required to complete a criminal background check, submit fingerprints, and obtain licenses or registrations with applicable gaming regulatory authorities. Aristocrat operates in a highly regulated environment and holds licenses in over 340 gaming jurisdictions worldwide. To meet our global compliance obligations, you will be required to provide the disclosure of relevant personal and background information to government agencies, sovereign nations/tribal regulators, and other applicable gaming regulatory bodies. This is a condition of Aristocrat's gaming licenses. The specific information required may vary depending on the jurisdiction and project assignment. At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.
    $102.4k-190.2k yearly Auto-Apply 60d+ ago
  • Director, HCP Marketing Lead

    Otsuka America Pharmaceutical Inc. 4.9company rating

    Digital marketing manager job in Lansing, MI

    The Director, HCP Marketing Lead guides the healthcare provider (HCP) engagement strategy for Centanafadine, a novel launch product for ADHD. This role ensures effective brand positioning, promotional execution, and omnichannel engagement to drive awareness, adoption, and utilization among HCPs. The Director will work cross-functionally with sales, market access, medical affairs, and commercial operations to align on strategic priorities and ensure that HCP marketing initiatives support both short-term brand objectives and long-term market success. This individual will be responsible for developing and implementing innovative programs that generate awareness for a new product in a mature category and must balance both setting the vision and driving to successful execution, along with leading and mentoring commercial team members responsible for HCP personal promotions and PME marketing. **Key Responsibilities** + **HCP Marketing Strategy & Execution:** Develop and execute a comprehensive HCP engagement strategy, ensuring alignment with brandobjectivesand competitive positioning. + **Omnichannel & Non-Personal Promotion (NPP):** Lead the HCP omnichannel strategy, integrating digital, non-personal promotion (NPP), and personal engagement to maximize reach and impact. + **HCP Engagement & Field Enablement:** Develop promotional tools, messaging, and training resources to empower the field sales team andoptimize HCP engagement. + **KOL Engagement & Speaker Programs:** Partner with medical and sales teams toidentifyand engage key opinion leaders (KOLs), oversee speaker programs, and manage congress presence. Develop and execute a comprehensive commercial KOL engagement plan + **Market Insights & Competitive Intelligence:** Utilizemarket research, HCP insights, and competitive analysis to refine strategies and ensure agility in response to market dynamics. + **Brand Positioning & Messaging:** Ensure brand messaging is differentiated, evidence-based, and compelling for target HCP audiences. + **Market Access Pull Through:** Create market access pull through strategies, including but not limited to reimbursement support, patient access programs, and/or formulary positioning, into brand promotional efforts + **Cross-Functional Leadership:** Collaborate closely with medical, regulatory, and commercial operations teams to ensure compliance and seamless execution of promotional initiatives. + **Performance Measurement & Optimization:** Establishand track key performance indicators (KPIs) to assess HCP marketing effectiveness andoptimizepromotional investments. + **Budget & Resource Management:** Oversee marketing budgets, ensuring efficient allocation of resources and maximizing return on investment. **Qualifications & Key Competencies** + Bachelor's degree in Business, Marketing, or a related field; MBA preferred + 10+ years of pharmaceutical marketing experience, with a focus on HCP engagement, omnichannel marketing, or field sales enablement + Experience in CNS, psychiatry, neurology, or related therapeutic areas preferred + Launch experience preferred + Proven ability to develop and execute HCP engagement strategies, including non-personal promotion (NPP), field support, and speaker programs + Omnichannel marketingexpertise, including digital and traditional HCP engagement tactics + Strong analytical skills, with the ability toleveragedata and insights to refine marketing execution + Demonstrated ability to plan and manage large investments and marketing budgets tooptimizeoverall ROI + Excellent collaboration and communication skills, with experience working in cross-functional teams + Experience managing vendors and agency partners, ensuring effective execution of marketing initiatives + Ability to work in a matrixed environment, balancing multiple priorities and aligning stakeholders **Competencies** **Accountability for Results -** Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change. **Strategic Thinking & Problem Solving -** Make decisions considering the long-term impact to customers, patients, employees, and the business. **Patient & Customer Centricity -** Maintain an ongoing focus on the needs of our customers and/or key stakeholders. **Impactful Communication -** Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka. **Respectful Collaboration -** Seek and value others' perspectives and strive for diverse partnerships to enhance work toward common goals. **Empowered Development -** Play an active role in professional development as a business imperative. Minimum $183,335.00 - Maximum $274,160.00, plus incentive opportunity: The range shown represents a typical pay range or starting pay for individuals who are hired in the role to perform in the United States. Other elements may be used to determine actual pay such as the candidate's job experience, specific skills, and comparison to internal incumbents currently in role. Typically, actual pay will be positioned within the established range, rather than at its minimum or maximum. This information is provided to applicants in accordance with states and local laws. **Application Deadline** : This will be posted for a minimum of 5 business days. **Company benefits:** Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits. Come discover more about Otsuka and our benefit offerings; ********************************************* . **Disclaimer:** This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary. Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will be given consideration for employment without regard to race, color, sex, gender identity or gender expression, sexual orientation, age, disability, religion, national origin, veteran status, marital status, or any other legally protected characteristic. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation, if you are unable or limited in your ability to apply to this job opening as a result of your disability. You can request reasonable accommodations by contacting Accommodation Request (EEAccommodations@otsuka-us.com) . **Statement Regarding Job Recruiting Fraud Scams** At Otsuka we take security and protection of your personal information very seriously. Please be aware individuals may approach you and falsely present themselves as our employees or representatives. They may use this false pretense to try to gain access to your personal information or acquire money from you by offering fictitious employment opportunities purportedly on our behalf. Please understand, Otsuka will **never** ask for financial information of any kind or for payment of money during the job application process. We do not require any financial, credit card or bank account information and/or any payment of any kind to be considered for employment. We will also not offer you money to buy equipment, software, or for any other purpose during the job application process. If you are being asked to pay or offered money for equipment fees or some other application processing fee, even if claimed you will be reimbursed, this is not Otsuka. These claims are fraudulent and you are strongly advised to exercise caution when you receive such an offer of employment. Otsuka will also never ask you to download a third-party application in order to communicate about a legitimate job opportunity. Scammers may also send offers or claims from a fake email address or from Yahoo, Gmail, Hotmail, etc, and not from an official Otsuka email address. Please take extra caution while examining such an email address, as the scammers may misspell an official Otsuka email address and use a slightly modified version duplicating letters. To ensure that you are communicating about a legitimate job opportunity at Otsuka, please only deal directly with Otsuka through its official Otsuka Career website ******************************************************* . Otsuka will not be held liable or responsible for any claims, losses, damages or expenses resulting from job recruiting scams. If you suspect a position is fraudulent, please contact Otsuka's call center at: ************. If you believe you are the victim of fraud resulting from a job recruiting scam, please contact the FBI through the Internet Crime Complaint Center at: ******************* , or your local authorities. Otsuka America Pharmaceutical Inc., Otsuka Pharmaceutical Development & Commercialization, Inc., and Otsuka Precision Health, Inc. ("Otsuka") does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any Otsuka employee directly or through Otsuka's application portal without a valid written search agreement in place for the position will be considered Otsuka's sole property. No fee will be paid if a candidate is hired by Otsuka as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
    $183.3k yearly 50d ago
  • Media Executive - Wilx

    Gray Media

    Digital marketing manager job in Lansing, MI

    Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. About WILX: WILX, the highly rated NBC affiliate located in Lansing, Michigan, for more than 60 years, is on a growth trajectory. WILX currently produces 33 hours of news per week and is growing. A market leader in news, digital, and social media, WILX News 10 is home to Emmy award-winning reporters and the recipient of the Michigan Association of Broadcasters “Station of the Year” award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our respected main anchors live here and have made WILX their career home. This includes the longest-running sportscaster in the state of Michigan. Our newsroom leadership is known for developing young journalists. Mid-Michigan (Lansing/Jackson area) is a big news market, home to the state capital and Michigan State University. It is a vibrant, diverse, stable area and a great place to live and work. Lansing is just an hour away from Grand Rapids, downtown Detroit, and a day-trip “up north” for some of the most beautiful places in the country. If you love lakes, boating, fishing, camping, beaches, downhill skiing, wine, craft brew, Broadway shows, Big 10 sports, minor-league baseball, NFL/NBA/NHL games…Michigan has it all! Job Summary/Description: WILX Media, a Gray Media station, is looking for a high-energy, creative individual who likes working with people to seek out and develop new business. If you have experience selling business-to-business, cellular telecommunications, or presenting directly to customers, then come see how you can make a real difference, help your customers grow, and make more money for yourself at the same time! You don't need media experience, but you do need to be a fast learner, hungry for new challenges. You must be interested in new digital technology with a thirst to learn more. The right candidate will be smart, a skilled communicator, and know how to use creativity to solve problems and develop ad campaigns. You'll have training and support as you build, maintain, and grow your customer portfolio. Duties/Responsibilities include, but are not limited to: • Sell advertising to local businesses both on-air and digital • Grow and maintain a full customer portfolio • Develop new business • Develop ad campaigns Qualifications/Requirements: • Excellent writing and communication skills. • Ability to work independently and manage your time effectively. • Ability to use creativity to solve problems. • Ability to develop campaigns and motivate others. • A real desire to understand your clients and their businesses. • A thirst for ongoing learning: advertising, marketing, television, digital. • Must meet the Gray Media driving requirements and have a valid driver's license. If you feel you're qualified and want to work with a great group of people, go to *************************************** , you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal ) WILX-TV/Gray Media is a drug-free company Additional Info: Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.
    $63k-133k yearly est. 60d+ ago
  • Marketing Director

    All Weather Seal of West Michigan Inc. 3.7company rating

    Digital marketing manager job in Lowell, MI

    Job DescriptionDescription:Marketing DirectorAll-Weather Seal of West Michigan - Lowell, MI (In-Office) Occasional travel to Traverse City and other retail locations Pay & Perks Up Front$150,000 - $200,000/year (base salary + performance bonus) Full-Time Company Vehicle + Gas Card Paid Training & Ongoing Leadership Development Medical, Dental & Vision Benefits 401(k) with Company Match Paid Time Off High-Energy, Leadership-Driven Team Environment About All-Weather Seal All-Weather Seal of West Michigan is a family-owned home remodeling company serving our community for over 40 years. We specialize in premium windows, showers, and metal roofing, and we're known for our people-first culture, strong leadership, and commitment to doing things the right way. As we continue to grow across Michigan, we're investing in strong leadership to support our marketing teams and ensure consistent, high-quality lead generation that fuels our sales and operations. About the Role We're seeking an experienced, hands-on Marketing Director to lead our marketing organization and develop the leaders within it. This is a true director-level role responsible for overseeing all marketing managers, driving in-person lead generation performance, and ensuring the sales schedule stays full at an affordable cost. This position reports to the General Manager and is primarily in-office. The ideal candidate is a people leader who believes in leading from the front, mentoring leaders, and staying closely connected to day-to-day performance. What You'll Do Lead, mentor, and develop all marketing managers across the organization Drive diversified, in-person lead generation strategies to consistently fill the sales schedule Oversee marketing performance, metrics, and cost efficiency across multiple locations Conduct regular one-on-one meetings and leadership development with marketing managers Partner closely with Sales, Operations, and Executive Leadership to align goals Maintain visibility into daily execution while setting direction for growth and improvement Travel occasionally to support teams in Traverse City and other retail locations What You Bring Proven experience in in-person marketing or lead generation Demonstrated success leading leaders and managing marketing teams Strong understanding of performance-based marketing environments High character, professionalism, and people-first leadership style Ability to lead by example and “practice what you preach” Comfort working in an in-office, hands-on leadership role Who Thrives in This Role The best fit for this position is someone who is: A confident, steady people leader Comfortable holding teams accountable while developing talent Strategic but still hands-on Driven by results and continuous improvement Energized by building strong teams and leaders Aligned with a values-driven, family-owned company Apply Today If you're ready to lead a growing marketing organization, develop strong leaders, and make a meaningful impact at a company that values people and performance, we'd love to meet you. Apply today and help shape the future of marketing at All-Weather Seal of West Michigan. Requirements:
    $150k-200k yearly 3d ago
  • Digital Marketing Specialist / Communications Manager I

    MSU Careers Details 3.8company rating

    Digital marketing manager job in East Lansing, MI

    Working/Functional Title Digital Marketing Specialist The Broad College of Business is seeking an innovative and strategic Digital Marketing Specialist to join our team environment. The successful candidate will manage paid media content creation, marketing and enrollment management operations through the Graduate Enrollment Marketing team and serve as a primary support to the Broad College graduate programs. The Broad College of Business creates and disseminates knowledge through collaboration, developing global trans formational leaders who positively impact organizations and society. Our vision is to be a top-of-mind business school as reflected by the recognition of our brand, the reputation of our people, and the rankings of our programs. As an integral part of our team's efforts in advancing the Broad College's mission and vision, the ideal candidate for this Graduate Programs Marketing Analyst role will be a creative self-starter that takes initiative yet works collaboratively with a high-energy team of college stakeholders. The ideal candidate will be committed to continued education in marketing and enrollment management, staying current on platforms, technology and best practices. Duties Include: Provide marketing expertise for graduate program recruitment efforts through the creation of email drip campaigns and management of lead nurture streams Collaborate with graduate program directors to keep all relevant graduate program web pages and landing pages up to date with relevant information while maintaining search engine optimization Work with and coordinate with the College's Marketing and Communications team across recruitment marketing initiatives Assist in the initiation and implementation of paid media efforts including researching effective channels to achieve objectives, placing advertising buys, performing ongoing assessment and coordinating delivery of associated assets Assist with the development and coordination of marketing and advertising materials, ensuring alignment with MSU and Broad College brand guidelines Conceptualize, launch and track lead gen, email drip and nurture campaigns with appropriate reporting and analysis Establish and maintain relationships with external agencies and vendors including 3rd party marketing and web service partners working directly with our graduate programs Serve as liaison between marketing agency partners such as Bisk and RNL to aid in reviewing marketing collateral, interpreting campaign performance, and advising on strategy for M.S. and MBA program directors and support staff. Assist in crafting landing pages and forms to support lead generation Undertake marketing automation activities such as the creation and maintenance of email campaign development in our CRM Assist graduate programs with their social media presence by creating engaging copy, in addition to recommending post types and topics based on data insights Creating and maintaining content across Broad College digital properties including, but not limited to: graduate program web pages, marketing email nurture campaigns college and program newsletters, to ensure consistency of voice and accuracy of information Other duties as assigned Minimum Requirements Knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, or Public Relations; one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/ technology; experience managing content for social media channels; or an equivalent combination of education and experience. Desired Qualifications Demonstrated experience with and excellence in: digital marketing channels such as Google Ads, Meta/Facebook for Business, TikTok, Reddit, and LinkedIn Campaign Manager, in addition to any other relevant emerging platforms; CRM platforms such as Slate; marketing automation platforms such as Pardot, HubSpot or Marketo; social media management tools such as Sprinklr; landing page services such as Unbounce; analytics tool s such as Google Looker Studio and Google Analytics; SEO management ser vices such as Semrush or Ahrefs; and project management software such a s Microsoft Planner. Evidence of a commitment to ongoing learning of trends and current best practices. Exceptional interpersonal skills with individuals and groups in a diverse environment as well as strong oral, written and digital communication skills; passionate attention to detail. Equal Employment Opportunity Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, disability or protected veteran status. Required Application Materials Resume Cover Letter 3 References Work Hours Standard 8-5 but some weekends and evenings may be required Website https://broad.msu.edu/ Bidding Eligibility ends January 6, 2026 at 11:55 PM
    $47k-61k yearly est. 2d ago
  • " Social Media Marketing Manager"

    MSP Test 5

    Digital marketing manager job in Lansing, MI

    " "'") "'","'") "'","'") "-","'") "• ","-") chr(150),"-") chr(151),"-") chr(160)," ") " ","·") " "," ") " ","…") " ","â") "•","•") " The Social Media Manager is a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion comes through as he/she engages with customers on a daily basis, with the ultimate goal of turning fans into customers. This person will: Manage social media marketing campaigns and day-to-day activities including: Create, curate, and manage all published content (images, video and written). Monitor, listen and respond to users in a 'Social' way while cultivating leads and sales. Develop and expand community and/or influencer outreach efforts. Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.). Design, create and manage promotions and Social ad campaigns. Manage efforts in building online reviews and reputation.
    $51k-76k yearly est. 60d+ ago
  • Marketing Manager

    Team UIS

    Digital marketing manager job in Dexter, MI

    Join one of the nation's Best and Brightest Award-winning companies! If you're ready to be part of a winning team, we have exciting opportunities waiting for you. Make the change you've been looking for and experience the Team UIS difference. You're the best and brightest, and we want you on our team! Are you ready to take your career to the next level in the world of electrical maintenance and acceptance testing? Team UIS offers an exceptional opportunity for entrepreneurial-minded individuals. Why Join Team UIS? We prioritize our employees' well-being with competitive benefits that support your health, growth, and work-life balance: Company-Paid BCN Medical, Dental, and Vision Insurance Short-Term Disability and Life Insurance Available Career Growth and Advancement Tuition Reimbursement Health & Wellness Reimbursement 401k with generous company contribution Roles & Responsibilities: As the Marketing Manager, you will oversee the development and implementation of strategic marketing plans where you will be responsible for increasing awareness, generating leads, and fostering customer loyalty. Your responsibilities will include: Content & Campaigns: Develop company-wide content (blogs, white papers, case studies) and manage email campaigns-design, deploy, and track performance metrics (clicks, opens, bounce rates, conversions). Lead Generation & CRM: Source leads via trade show lists, Egrabber, and SalesNavigator. Align sales and marketing efforts by optimizing inbound prospect tracking (website, phone, referrals). Advertising & Promotion: Coordinate print, digital, and Google ads. Design and manage promotional materials and branded items. Social Media & SEO: Create, plan and schedule posts for LinkedIn and Facebook. Optimize website SEO and monitor analytics via Google tools and WordPress. Performance & Engagement: Track marketing spend and performance. Conduct NPS surveys and manage loyalty gifting programs. Event & Membership Coordination: Organize trade show logistics, speaking opportunities, and travel. Maintain membership and association records. Multimedia & Collateral: Oversee photography and video production for marketing assets. Create and distribute annual calendars. AI Integration: Explore and implement new opportunities to incorporate AI into the marketing strategy. Performing other duties as needed to contribute to the overall success of Team UIS Qualifications, Experience and Education Requirements To be successful in this role, you should have the following qualifications and skills: Bachelor's in Marketing, Advertising, or related field 5+ years of leading strategic B2B marketing efforts within a service-based company. Versatile background in design, content writing, lead generation, and relationship building. Proficiency with the following programs: Microsoft 365, Canva, HubSpot, Google Analytics, ClickUp, Lumen5 Excellent communication skills, organizational ability, and attention to detail. Demonstrated ability to multitask and manage multiple deadlines. Strong project management skills Must be authorized to work in the United States About Team UIS: We are Field Service Leaders. Our field people are selected among the brightest Electricians, then trained and tooled to think like Engineers and execute like Professional Technicians. Our staff are selected and kept because they consistently demonstrate our core values. They are honest, trustworthy, make safety priority one, they consistently show a mission-to-serve no matter what the time is, they are committed to on-going learning an essential trait in this complex electrical world, they are professional in the way they approach their work and relate with people and finally, they have a strong desire to share their knowledge thus raise the skills of the people around them. Team UIS has been named one of the Best and Brightest Companies to work for in the Nation. This award recognizes companies that prioritize employee satisfaction, engagement, and well-being. At Team UIS we are committed to creating a positive and supportive workplace culture where our team members can continue to grow. Join Team UIS today. Team UIS is an equal opportunity employer.
    $80k-121k yearly est. 60d+ ago
  • (Full-Time) Social Media and Content Manager

    Metroparks 3.3company rating

    Digital marketing manager job in Brighton, MI

    BARGAINING UNIT / LEVEL: Non-Supervisory Bargaining Unit - Level 02/04/06 SALARY RANGE: $41,870 - $74,942 annually DOQ (2026 rates) Under the direction of the Chief of Marketing and Communications, this role drives the Metroparks' social media presence with both creative vision and strategic discipline. This position identifies emerging trends, understands platform data, and translates that insight into bold, big-picture strategies that elevate our brand and reach new audiences. In addition to leading our social media strategy, this position plays an active role in content creation -capturing compelling photography and video for use not only across our social channels but also in broader advertising initiatives. The position develops longer-form video projects for platforms such as YouTube, the Metroparks website, and commercial placements, ensuring stories are told with creativity, accuracy, and impact. Through innovative content creation, thoughtful analytics, and precise execution, the role enhances brand visibility, strengthens audience connections, engages new communities, and supports key business objectives. SUPERVISION RECEIVED: Works under the general direction of the Chief of Marketing and Communications. Position works independently and exercises some judgment and discretion in completion of duties. ESSENTIAL DUTIES: * Promote Metroparks brand and image * Develop and implement social media strategies to align with business goals * Create, schedule and publish engaging content across social media platforms. This includes writing, editing and proofing social media posts, reels, videos and stories, growing community engagement, and supporting social media campaigns. * Manage various social network profiles * Monitor and respond to comments, messages and mentions to foster community engagement while representing the Metroparks brand * Stay up to date with social media trends, algorithm changes and best practices * Leverage social media trends to drive results and amplify following * Manage social media tools and platforms used for scheduling, listening and analytics * Manage and optimize year-round paid social advertising campaigns across multiple platforms, primarily by coordinating with external ad placement agencies/vendors, while occasionally executing smaller campaigns internally * Create monthly analytics reports on social media marketing efforts. Monitor performance reports, analyze results, and continually refine strategy to improve campaign effectiveness and overall ROI. * Manage communication and negotiations with advertising partners, coordinating contract execution, payment processing, scheduling, and submission of ad artwork * Prepare advertising quotes, create and track purchase orders, and perform all necessary accounting procedures to support social media advertising operations * Collaborate on content creation with multiple departments and outside partners * Operate camera equipment to capture promotional photos and videos * Manage and add to promotional photo gallery * Film, edit and manage video content in coordination with multiple departments * Attend park programs, events and activities to capture, create and publish content * Maintain a high level of communication and collaboration with the Chief of Marketing and Communications * May serve on employee committees * The above is intended to describe the general nature of duties only NON-ESSENTIAL DUTIES: * May assist with special projects. MINIMUM QUALIFICATIONS: * Associate degree in Marketing, Communications, Journalism or related field. Applicants with 4 or more years of related service will be given credit toward meeting the minimum educational requirements and will be considered for the position. * Experience operating cameras and creating photo and video content for advertising and social media platforms * Experience developing and executing social media strategies, along with a clear understanding of how to apply these skills in this position * Experience managing social media platforms including Meta (Facebook and Instagram), X, YouTube, TikTok, and LinkedIn * Demonstrated experience in social media content and/or marketing, or an equivalent combination of education and experience that demonstrates the ability to perform the role * Strong time management and communication skills, with the ability to manage multiple deadlines and collaborate effectively across diverse teams and external partners * Detail-oriented and data-driven, with the ability to make informed decisions and monitor performance for necessary adjustments * Must maintain a valid Michigan driver's license and an acceptable driving record * Knowledge of administrative procedures, filing and record management * Ability to demonstrate strong writing skills * Ability to record and edit short-form video (both horizontal and vertical) suitable for social media use * Ability to utilize computer system to include PowerPoint, Word, Excel, iPhone, iPad, camera equipment, video editing software and social media scheduling tools * Ability to communicate effectively verbally and in writing * Ability to be organized and prioritize multiple tasks * Ability to establish and maintain positive relationships with supervisors, co-workers, and the public. * Ability to report to park locations across our five counties * May be required to adjust schedule to meet organizational needs, including special events, evenings, weekends & holidays * Ability to perform essential duties and other duties as assigned PREFERRED QUALIFICATIONS: * Bachelor's degree in Marketing, Communications, Journalism or related field * Advanced video production skills, including recording, editing, and producing high-quality long-form content for YouTube or commercial projects * Experience with Blue Sky, Threads, and Pinterest * Experience developing social media strategies for a brand across multiple platforms * Portfolio and/or examples of social media content to demonstrate relevant experience * Experience with Adobe Creative Cloud software TOOLS & EQUIPMENT USED: iPhone, iPad, DSLR camera, video camera, personal computer including Microsoft Teams, PowerPoint, Word, Excel, social media scheduling and reporting software, SurveyMonkey, video editing software, Canva, Adobe Creative Cloud, Meltwater media listening and social media management platform, database software applications, accounting ERP system, calculator, and copy machine. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employees is frequently required to sit, talk, hear; use hands and fingers to handle, feel, and operate objects, tools, or controls; and reach with hands and arms. The employee is occasionally required walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus WORK ENVIRONMENT: The work environment characteristics described are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Employee generally performs work within an office environment. The noise level is usually quiet. Occasionally, the employee will be required to work in outdoor environments and will be subject to weather conditions to include heat, cold, rain, and snow.
    $41.9k-74.9k yearly 8d ago
  • Strategist, Audience Campaign Activation

    General Motors 4.6company rating

    Digital marketing manager job in Lansing, MI

    **Remote: This role is based remotely but if you live within a 50-mile radius of [Austin, Detroit, Milford or Mountain View], you are expected to report to that location three times a week, at minimum.** **The Role** As an Audience Campaign Activation Strategist, you will sit at the heart of GM's modern marketing engine-turning data into real-world impact by ensuring the right audiences reach the right channels at the right time. You'll be the hands-on expert, orchestrating how GM's audience intelligence flows through our ecosystem, powering campaigns that shape brand perception, drive customer engagement, and fuel business growth. You'll partner closely with audience strategists, marketers, agencies, and operations teams to bring audience plans to life across platforms. Your work ensures every campaign has the fuel it needs: compliant, validated, high-quality audiences delivered flawlessly across media, CRM, website, and emerging channels. If you thrive in fast-paced environments, love solving problems at the intersection of data and marketing and get energy from making complex systems run smoothly, this is your role. You're not just activating audiences; you're enabling smarter, more personalized experiences for millions of customers. **What You'll Do** + Manage end-to-end audience activation workflows across LiveRamp, CDP, and other audience delivery tools + Maintain rigorous tracking of audience delivery status, milestones, refresh cycles, and activationreadiness + Validate audience delivery performance, match rates, and data integrity across all endpoints + Monitor data and platform usage and enforce governance requirements across teams and platforms + Collaborate with strategists, planning teams, and agency partners to understand campaign audience needs + Maintain detailed documentation of activation workflows, governance processes, and delivery standards + Proactively identify opportunities to streamline activation processes, improve accuracy, and reduce manual effort + Contribute to broader audience operations initiatives that enhance GM's audience **Your Skills & Abilities (Required Qualifications)** + Bachelor's degree in business administration, marketing, communications, information systems or related field + 3+ years of experience in marketing operations, ad operations, CRM operations, or audience activation-preferably within enterprise-scale environments + Hands-on experience with audience activation platforms such as **LiveRamp** **,** **Databricks,** **Adobe** or other marketing activation platforms + Ability to develop & maintain relationships with business stakeholders, partially through accountability, following up on requests and delivering on commitments + Ability to collaborate cross-functionally to ensure project success + Ability to quickly ramp up on new domains and understand business needs + Innate curiosity to understand the 'why' behind the 'what' + Strong project management, documentation, and process management skills + Comfortable working with large datasets, taxonomy and audience structures; able to query and pull data using SQL and/or Python + Detail-oriented with a strong sense of ownership, follow-through, and accountability to deadlines This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate. **Compensation:** + The expected base compensation for this role is: $81,000 - $131,600. Actual base compensation within the identified range will vary based on factors relevant to the position. + Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance. + Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more. GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.) \#LI-CC1 **About GM** Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us** We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Benefits Overview** From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* . **Non-Discrimination and Equal Employment Opportunities (U.S.)** General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* . **Accommodations** General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about: **Our Company (************************************************** **Our Culture** **How we hire (************************************************ Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility. Explore our global locations (******************************************** We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more. Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest. The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
    $81k-131.6k yearly 3d ago
  • Brand Manager - Entry Level

    White Water Marketing

    Digital marketing manager job in Lansing, MI

    White Water Marketing is currently on the lookout for top performing competitors who obtain a passion for results, a positive attitude, and competitiveness and camaraderie in the workplace. Our culture promotes both professional and personal growth, based on principles of trust, respect, and challenges. Job Description We are hiring for a Brand Manager for one of the leading Brand Management firms in the Lansing area. As we believe in only promoting from within this is an entry level which will be trained into a management position. MAJOR RESPONSIBILITY AREAS Implementation of marketing & campaign plans, including product positioning, campaign development strategies, and market strategy insights. Discovery of strategic business opportunities through cross function collaboration with sales, HR, etc. Overseeing the sales pipeline, meeting and over achieving sales expectations Provide product/service support in order to establish proper channels of information and communication. Responsible for branding, advertising, promotional materials, and company events Work with management on projects dealing with media relations, business communications, success stories To make it simple; this person will be managing sales on behalf of our clients within the retail revenue stream. You will be working directly under upper level management, and will have the opportunity to help over see and manage a sales team. We focus on brand management and exceeding sales goals of our clientele. CORE COMPETENCIES: These are personal traits that will best help the associate to successfully perform the essential functions of the job. Judgement and Decision Making Integrity Initiative Leadership Achievement/Effort Dependability Social Orientation Attention to Detail Positive Attitude Job Requirements Bachelor's degree in Sales/Marketing, Communications, Business or related field preferred Minimum (0) zero to (5) five years of relevant experience in marketing management with proven success, however we offer paid training Should be a proactive self-starter with the ability to work independently. Need strong ability to set priorities, solve problems, and be resourceful under pressure. PURPOSE: Marketing, Brand Management, & Sales - Paid Training - Travel Opportunities - Management Additional Information All your information will be kept confidential according to EEO guidelines.
    $84k-118k yearly est. 9h ago
  • (Full-Time) Social Media and Content Manager

    Huron-Clinton Metroparks 3.2company rating

    Digital marketing manager job in Boston, MI

    Job DescriptionBARGAINING UNIT / LEVEL: Non-Supervisory Bargaining Unit - Level 02/04/06 SALARY RANGE: $41,870 - $74,942 annually DOQ (2026 rates) Under the direction of the Chief of Marketing and Communications, this role drives the Metroparks' social media presence with both creative vision and strategic discipline. This position identifies emerging trends, understands platform data, and translates that insight into bold, big-picture strategies that elevate our brand and reach new audiences. In addition to leading our social media strategy, this position plays an active role in content creation -capturing compelling photography and video for use not only across our social channels but also in broader advertising initiatives. The position develops longer-form video projects for platforms such as YouTube, the Metroparks website, and commercial placements, ensuring stories are told with creativity, accuracy, and impact. Through innovative content creation, thoughtful analytics, and precise execution, the role enhances brand visibility, strengthens audience connections, engages new communities, and supports key business objectives. SUPERVISION RECEIVED: Works under the general direction of the Chief of Marketing and Communications. Position works independently and exercises some judgment and discretion in completion of duties. ESSENTIAL DUTIES: Promote Metroparks brand and image Develop and implement social media strategies to align with business goals Create, schedule and publish engaging content across social media platforms. This includes writing, editing and proofing social media posts, reels, videos and stories, growing community engagement, and supporting social media campaigns. Manage various social network profiles Monitor and respond to comments, messages and mentions to foster community engagement while representing the Metroparks brand Stay up to date with social media trends, algorithm changes and best practices Leverage social media trends to drive results and amplify following Manage social media tools and platforms used for scheduling, listening and analytics Manage and optimize year-round paid social advertising campaigns across multiple platforms, primarily by coordinating with external ad placement agencies/vendors, while occasionally executing smaller campaigns internally Create monthly analytics reports on social media marketing efforts. Monitor performance reports, analyze results, and continually refine strategy to improve campaign effectiveness and overall ROI. Manage communication and negotiations with advertising partners, coordinating contract execution, payment processing, scheduling, and submission of ad artwork Prepare advertising quotes, create and track purchase orders, and perform all necessary accounting procedures to support social media advertising operations Collaborate on content creation with multiple departments and outside partners Operate camera equipment to capture promotional photos and videos Manage and add to promotional photo gallery Film, edit and manage video content in coordination with multiple departments Attend park programs, events and activities to capture, create and publish content Maintain a high level of communication and collaboration with the Chief of Marketing and Communications May serve on employee committees The above is intended to describe the general nature of duties only NON-ESSENTIAL DUTIES: May assist with special projects. MINIMUM QUALIFICATIONS: Associate degree in Marketing, Communications, Journalism or related field. Applicants with 4 or more years of related service will be given credit toward meeting the minimum educational requirements and will be considered for the position. Experience operating cameras and creating photo and video content for advertising and social media platforms Experience developing and executing social media strategies, along with a clear understanding of how to apply these skills in this position Experience managing social media platforms including Meta (Facebook and Instagram), X, YouTube, TikTok, and LinkedIn Demonstrated experience in social media content and/or marketing, or an equivalent combination of education and experience that demonstrates the ability to perform the role Strong time management and communication skills, with the ability to manage multiple deadlines and collaborate effectively across diverse teams and external partners Detail-oriented and data-driven, with the ability to make informed decisions and monitor performance for necessary adjustments Must maintain a valid Michigan driver's license and an acceptable driving record Knowledge of administrative procedures, filing and record management Ability to demonstrate strong writing skills Ability to record and edit short-form video (both horizontal and vertical) suitable for social media use Ability to utilize computer system to include PowerPoint, Word, Excel, iPhone, iPad, camera equipment, video editing software and social media scheduling tools Ability to communicate effectively verbally and in writing Ability to be organized and prioritize multiple tasks Ability to establish and maintain positive relationships with supervisors, co-workers, and the public. Ability to report to park locations across our five counties May be required to adjust schedule to meet organizational needs, including special events, evenings, weekends & holidays Ability to perform essential duties and other duties as assigned PREFERRED QUALIFICATIONS: Bachelor's degree in Marketing, Communications, Journalism or related field Advanced video production skills, including recording, editing, and producing high-quality long-form content for YouTube or commercial projects Experience with Blue Sky, Threads, and Pinterest Experience developing social media strategies for a brand across multiple platforms Portfolio and/or examples of social media content to demonstrate relevant experience Experience with Adobe Creative Cloud software TOOLS & EQUIPMENT USED: iPhone, iPad, DSLR camera, video camera, personal computer including Microsoft Teams, PowerPoint, Word, Excel, social media scheduling and reporting software, SurveyMonkey, video editing software, Canva, Adobe Creative Cloud, Meltwater media listening and social media management platform, database software applications, accounting ERP system, calculator, and copy machine. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employees is frequently required to sit, talk, hear; use hands and fingers to handle, feel, and operate objects, tools, or controls; and reach with hands and arms. The employee is occasionally required walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus WORK ENVIRONMENT: The work environment characteristics described are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Employee generally performs work within an office environment. The noise level is usually quiet. Occasionally, the employee will be required to work in outdoor environments and will be subject to weather conditions to include heat, cold, rain, and snow. Powered by JazzHR VXk4UPBU0P
    $41.9k-74.9k yearly 8d ago
  • Corporate Marketing Manager

    Fessler & Bowman

    Digital marketing manager job in Holly, MI

    Fessler & Bowman is a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by Engineering News-Record as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people - whose dedication and expertise set the company apart. Our Culture & Philosophy: Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby. Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers. * Open & Constructive * Take Pride in Our Product * Relentless Commitment * Care About Our Customers * Team Success Summary: The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the company's identity across all platforms. This role plays a key part in telling the Fessler & Bowman story-communicating who we are and what we do-through a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the company's brand presence. Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization. Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position. Five Key Roles of the Corporate Marketing Manager: Proposal Development & Support * Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the company's strengths and strategic positioning. Persuasive Copywriting & Brand Storytelling * Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners. Marketing Collateral Creation & Maintenance * Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity. Digital Marketing & Analytics * Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook. Team Leadership & Mentorship * Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight. Essential Duties & Responsibilities: * Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets. * Coordinate and execute professional photography for projects and team members. * Maintain and organize brand assets, templates, and digital libraries. * Collaborate with internal departments to gather content and ensure alignment with company goals. * Monitor industry trends and competitor marketing to inform strategy. * Ensure all marketing deliverables meet deadlines and quality standards. * Support internal communications and employee engagement initiatives as needed. * Communicating and upholding the Company's commitment to Integrity and Code of Ethics. * Other relevant tasks as assigned Education, Experience & Qualifications: * Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred. * 5+ years of experience in marketing, communications, graphic design, or related field. * Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment. * Excellent communication and interpersonal skills, with a focus on collaboration. * Creative problem solver with attention to detail and a passion for creating positive employee experiences. Travel: Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable. Work Environment: As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings. Benefits: Fessler & Bowman is proud to provide eligible Team Members with the following benefits: * Medical, dental and vision insurance * 401k with company contributions * Paid Holidays and Paid Time Off Recruitment Process: The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test. Fessler & Bowman is an Equal Opportunity Employer
    $76k-119k yearly est. 51d ago
  • Sr. Manager, Medical Distribution Account Marketing

    Cardinal Health 4.4company rating

    Digital marketing manager job in Lansing, MI

    **What Channel Marketing contributes to Cardinal Health** Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services. Channel Marketing is responsible for anchoring into the customer and defining our integrated value proposition that connects distribution, products, and services. Channel Marketing ensures that our go-to-market strategy is grounded in customer needs while optimizing how our offerings are positioned and delivered through each channel. It defines the customer roadmap and guides cross-functional teams to ensure alignment between customer insights, market opportunities, and commercial execution. **_Job Summary_** The Sr. Manager, Medical Distribution Account Marketing leads development and implementation of commercial marketing plans for the U.S. Distribution business as a whole and for a specific account portfolio. The primary responsibility will be understanding the industry landscape and customer needs, developing sales enablement programs and tools, and commercializing the U.S. Medical Distribution value proposition to drive revenue and accelerate growth and profitability. **_Responsibilities_** Manages the development and execution of account-specific marketing plans for Cardinal Health's U.S. Medical Distribution Acute Care channel. Leveraging industry knowledge and channel segmentation to develop strategies that resonate with the customers. This role will be responsible for the following: Financials and Performance Metrics: + Leverage data to understand channel performance and program effectiveness and support decision-making. + Monitor product performance metrics and customer satisfaction. + Prepare reports and presentations on product performance and market insights for stakeholders. Marketing tools and GTM Strategies: + Develop and execute commercial marketing strategies - Create value propositions that resonate with target customer segments + Sales enablement support to accelerate industry growth + Develops and conducts product and solution presentations, using a variety of mediums, to position the sales force for success. + Develop and drive promotional activity to sales and channels to meet objectives-Create marketing materials and tools tailored to specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Serve as marketing lead for Account Operating Units (AOUs), providing direct support for product conversion activities and customer distribution strategy + Develop partnerships with broader Cardinal Health marketing and functional teams to support cross-functional marketing strategy + Ensure that marketing strategies are effectively executed at the channel level + Communicate cross-functionally for strategy refinement + Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel. Market Intelligence and Insights, including competitive analysis: + Gather insights on market conditions and customer needs. Communicate cross-functionally for strategy refinement + Sharing customer feedback and insights with channel partners enables improvement of customer experience across USMPD **Qualifications** + 8-12 years of experience, preferred + Bachelor's degree in related field, or equivalent work experience, preferred + Self-motivated, entrepreneurial, independent, driven individual to meet objectives + Proficient in Excel with the ability to pivot tables, lookups, and analyzing multiple data sets to create actionable insights (including, but not limited to) + Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action + Ability to influence cross-functional teams without formal authority + Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities. + Excellent written and verbal communication skills and comfort presenting to internal and external audiences + Must be able to travel up to 25% of the time, including some nights and weekends. **What is expected of you and others at this level** + Manages department operations and supervises professional employees, front line supervisors and/or business support staff + Participates in the development of policies and procedures to achieve specific goals + Ensures employees operate within guidelines + Decisions have a short term impact on work processes, outcomes and customers + Interacts with subordinates, peers, customers and suppliers at various management levels; may interact with senior management + Interactions normally involve resolution of issues related to operations and/or projects + Gains consensus from various parties involved **Anticipated salary range:** $105,100 - $150,100 **Bonus eligible:** Yes **Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being. + Medical, dental and vision coverage + Paid time off plan + Health savings account (HSA) + 401k savings plan + Access to wages before pay day with my FlexPay + Flexible spending accounts (FSAs) + Short- and long-term disability coverage + Work-Life resources + Paid parental leave + Healthy lifestyle programs **Application window anticipated to close: 12/19/2025** *if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity. _Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._ _Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._ _To read and review this privacy notice click_ here (***************************************************************************************************************************
    $105.1k-150.1k yearly 16d ago
  • Global Marketing Manager - Alternative Fuels

    Vontier

    Digital marketing manager job in Lansing, MI

    **INTRODUCTION and WHAT YOU WILL DO (Job Responsibilities)** The Global Marketing Manager at ANGI Energy, a Vontier company, plays a key role in driving profitable growth for the Alternative Fuels product lines (CNG, RNG, Hydrogen). This hands-on position develops and executes strategic marketing plans that enhance brand awareness and generate quality leads. Success requires strong collaboration with commercial and aftermarket teams, deep customer insight, and expertise in digital marketing and data analysis to identify new sales opportunities. The role reports to the Global Head of Marketing - Alternative Fuels and offers full-time remote work with opportunities for domestic and international travel. **Responsibilities:** **Lead Generation:** + Devise, plan and implement an omnichannel digital and account-based marketing strategy aimed at generating quality leads that support business priorities. (see 'Digital Marketing' below) + Work with internal stakeholders to segment customer/prospect data to develop targeted value propositions. + Successfully execute new product launches. + Collaborate with Vontier's marketing Centers of Excellence and/or external agencies to brief and manage campaign and content requirements. + Support business development activities by conducting regular industry research to identify new prospects and opportunities ('whitespace'). + Partner with the Commercial team to strategize and execute on targeted campaigns to drive sales linearity and support bookings and revenue targets. **Lead Management:** + Manage the end-to-end lead management and automation process in the Sales and Marketing CRMs. + Maintain lists for outbound marketing, ensuring compliance with relevant local data privacy regulations. + Build custom reports tracking lead status through the sales funnel. + Report on the efficacy/ROI of all marketing activities in relation to defined KPIs and strategic business priorities. **Digital Marketing:** + Lead omni-channel digital and account-based marketing strategies, identifying relevant paid, owned and earned promotional opportunities to increase online visibility. + Build and implement an engaging social media strategy. + Engage with trade media, associations and directories to identify and negotiate relevant advertising opportunities. + Work with the Vontier Centers of Excellence and/or external agencies to develop compelling content to drive conversions across digital platforms. + Collaborate with the Vontier Digital Marketing team to ensure global websites are kept up-to-date and optimized for SEO. + Track digital campaign and website performance, implementing optimization tactics to drive increased traffic and conversion rates. **Sales Enablement:** + Manage the creation and maintenance of sales tools (brochures, presentations, quoting tools, videos, etc.), leveraging Vontier's Creative Studio and/or outside agencies. + Conduct regular industry and competitor research to ensure sales tools remain current and relevant (i.e. industry and regulatory landscape). + Work with Engineering/Product teams to ensure materials are kept up-to-date with the latest technical and regulatory information. + Coordinate translation of marketing materials into requisite languages. **Exhibitions & Events:** + Support ANGI Energy's yearly exhibition plan across North America and Europe. + Collaborate closely with Vontier and other Vontier companies on shared exhibition initiatives. + Assist with coordinating and promoting live and virtual speaking opportunities (e.g. panel discussions, webinars, conference talks). + Manage event leads, devising and implementing post-event nurturing campaigns. **Brand:** + Serve as a brand guardian, ensuring ANGI and Vontier brand guidelines are followed across all platforms. + Support PR and content marketing strategies aimed at driving thought leadership and building brand awareness. + Collaborate with Vontier and other fleet-facing Vontier companies to support the articulation of Vontier's narrative to the Fleet segment. **Internal Communications:** + Collaborate with internal communications lead(s) at ANGI to ensure internal visibility of marketing and commercial activities. **WHO YOU ARE (Qualifications)** **Essential** **:** + Bachelor's degree in Digital Marketing, Marketing Communications, Public Relations, Business, or related field, or equivalent professional experience. + Minimum 5 years of relevant work experience in B2B marketing. + Excellent verbal and written communication skills. + Experience running annual marketing plans and budgets. + Digitally savvy - able to ideate, develop, launch and track effective omnichannel digital marketing campaigns. + A good eye for creative and knack for developing effective campaign briefs. + CRM and marketing automation software skills (Salesforce marketing cloud preferred). + Experience partnering with sales teams to develop compelling value propositions and sales tools. + Experience working closely with product/engineering teams to translate complex data in digestible formats. + Solid project and time management skills, with a proven track record of managing multiple and competing priorities across diverse groups of stakeholders. + Willingness to travel (domestic and overseas, estimated 15-20% of role). **Preferable:** + In-depth (8+) relevant industry experience (e.g. industrial manufacturing, cleantech, automotive). + Experience working in a matrix and/or multi-market environment. Experience in North America and/or Europe advantageous. + Experience working within Sales & Marketing organizations with multiple channels of distribution. + Event management skills. + Graphic design experience (Adobe Creative Suite). **Outcomes and Deliverables:** **Deliverables:** + Annual strategic marketing plan. + Targeted account-based marketing strategies to defined key accounts. + Effective sales enablement tools and digital content. + Yearly tradeshow & events schedule. **Outcomes:** + Increase in Marketing Qualified Leads (MQLs) and conversion to Sales Qualified Leads (SQLs). + Increased brand awareness and leads from industry whitespace. + Effective budget management + Demonstrable ROI on marketing activities **Physical Demands:** + Frequent use of computer, phone, and other office equipment. + Ability to participate in virtual meetings and presentations for extended periods. + Occasional travel (domestic and international) requiring air travel, ground transportation, and navigating airports and conference venues (estimated 15-20% of time). + Ability to attend and support exhibitions, conferences, and events, which may involve standing, walking, and setting up or managing event materials. + Handling and transporting marketing materials, samples, or sales tools during events (light lifting, carrying up to 15-20lbs). + Coordinating event logistics which may require moderate physical activity such as walking, standing, and occasional lifting or arranging displays. + Ability to remain focused on detailed digital work, including data analysis and content creation, requiring fine motor skills and visual acuity. + Ability to work flexible hours occasionally to accommodate global time zones and meetings/events. **Work Environment:** + Office-based/remote work involving extended periods of sitting and computer use. + Exhibitions, Conferences, and Events.. The base compensation range for this position is $85,000 to $120,000 per annum. Your actual base salary will be determined based upon numerous factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity. For this specific role, you may be eligible to participate in an annual bonus plan. Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days each year, 12 paid holidays (including 2 floating holidays), and paid sick leave.* **Disclaimer:** The salary, other compensation, and benefits information is accurate as of the date of this posting. Sick leave amount may vary based on state or local laws applicable to the applicant's geographic location. The Company reserves the right to modify this information at any time, subject to applicable law. **WHO IS ANGI** ANGI Energy Systems LLC ('ANGI'), a Vontier company, is a U.S. based manufacturer of quality engineered gas compression equipment and a leading supplier of compressed natural gas (CNG) and renewable natural gas (RNG) equipment and systems. ANGI has a longstanding reputation as a leader and innovator in both the compression and natural gas vehicle (NGV) refueling industries and has over 40 years of experience providing worldwide clients with high quality products and services. In 2022 ANGI launched its expanded alternative energy platform offering, to include hydrogen refueling station (HRS) solutions as it harnesses its unique position as a multi-energy systems supplier ready to support global clients in their decarbonization programs. ANGI sits within Vontier's Alternative Energy and Sustainable Fleets Platform, which is focused on providing innovative and sustainable solutions for optimizing and decarbonizing the fleet industry. Sister companies include Gasboy, Teletrac Navman, Driivz and Sparkion. For more information on ANGI's alternative energy solutions, visit angienergy.com. **WHO IS VONTIER** Vontier (NYSE: VNT) is a global industrial technology company uniting productivity, automation and multi-energy technologies to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves - delivering smart, safe and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement and innovation built upon the foundation of the Vontier Business System and embraced by colleagues worldwide. Additional information about Vontier is available on the Company's website at *************** . **At Vontier, we empower you to steer your career in the direction of success with a dynamic, innovative, and inclusive environment.** Our commitment to personal growth, work-life balance, and collaboration fuels a culture where your contributions drive meaningful change. We provide the roadmap for continuous learning, allowing creativity to flourish and ideas to accelerate into impactful solutions that contribute to a sustainable future. Join our community of passionate people who work together to navigate challenges and seize opportunities. At Vontier, you are not on this journey alone-we are dedicated to equipping you with the tools and support needed to fuel your innovation, lead with impact, and thrive both personally and professionally. **Together, let's enable the way the world moves!** "Vontier companies are equal employment employers and evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, sexual orientation, gender identity or expression, and other characteristics protected by law."
    $85k-120k yearly 11d ago
  • Johnny's Market Manager in Training

    1760-Potterville-Johnny's Markets

    Digital marketing manager job in Potterville, MI

    Job Description As Store Manager in Training, you'll lead the way in helping your location live up to the Johnny's name. Morning, noon, and night, you'll keep your store running smoothly, doing whatever it takes to deliver friendly, efficient service and a clean, well-stocked facility while under the supervision of a trained and tenured store manager. Johnny's relies on you to stay calm under pressure, solve problems, and create a workplace where every teammate and customer feels welcome and valued. What You'll Do (once training is completed): Set the bar for your store's customer service, helping your team treat every Johnny's customer with the friendly, polite, and efficient service they deserve. Provide guidance to keep your team and your store looking their best. Handle HR duties including staffing, training, scheduling, and supervising your team, while following Johnny's HR policies and all applicable employment laws. Follow Johnny's goals to maximize your store's sales while controlling operating expenses. Partner with our suppliers and other vendors in a professional way. Address any complaints promptly and politely to keep Johnny's customers happy. Stay up on your store's bookwork and related tasks, sharing documents with Johnny's home office. Work with the Area Manager and Food Service Manager to follow Johnny's policies and procedures. What You'll Need Strong communication skills to interact with employees, customers, supervisors, and vendors in a friendly way. Ability to pay close attention to detail, adapt well to change, and multi-task every day. A valid driver's license and a personal vehicle to perform work-related activities. A college degree or similar experience, a minimum of two years in retail/restaurants, and some experience supervising and training staff. Basic computer and software skills (Microsoft Word, Excel, and email). A willingness to work any area of the store when needed and operate a computerized register. Ability to bend, stand, walk, lift up to 50 lbs., and frequently carry up to 10 lbs. Benefits It feels good to work at a company that cares about its customers and its community. We're always looking for ways to take good care of each other, and that goes for your benefits, too. As a full-time Johnny's employee, you can look forward to: Competitive pay: work your way up and earn raises on an annual basis, earn cash for referrals! Medical, dental, and vision insurance (after 60 days) Flex spending account (after 60 days) $10,000 life insurance and accidental death & dismemberment insurance (after 60 days) LifeWorks employee assistance program (after 60 days) 401K with company match (age 18+, after 6 months of service) Up to 80 hours paid time off (after 90 days) and 6 paid holidays per year Get to Know Johnny's You can feel good about working for Johnny's. Our family-owned, Michigan-based chain of convenience stores can now be found at more than 60 Shell gas stations across Michigan and Northern Indiana, giving people a fun, friendly place to find a great cup of coffee, yummy snacks for the road, and home and car necessities. Wherever we go, we work hard to be a bright spot in the community, doing our best to Be More, Be Good, and Be Neighborly. Come join our team!
    $55k-105k yearly est. 29d ago
  • Senior Product Marketing Manager

    Datavant

    Digital marketing manager job in Lansing, MI

    Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care. By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare. **About the Role** The Senior Product Marketing Manager is responsible for defining the story of our products. What we build, why it matters, and how it drives impact for our customers. This person will translate product strategy into compelling narratives, enable our commercial teams, and partner with Growth and Demand Gen to activate campaigns that drive adoption and pipeline. **Key Responsibilities** + **Positioning & Messaging:** Craft differentiated messaging and positioning for core products and solutions; own the "master story" and ensure consistency across channels. **GTM & Launch Strategy:** Lead product launches and go-to-market planning; align cross-functionally with Product, Sales, and Marketing. + **Sales Enablement:** Develop battlecards, talk tracks, competitive briefs, and onboarding materials to arm Sales and Customer teams with clear, confident messaging. + **Content Ownership:** Oversee high-impact content, including white papers, case studies, solution overviews, and thought leadership pieces. **Campaign Partnership:** Co-develop campaign messaging and content with Growth & Demand Gen, ensuring alignment between product strategy and execution. **Market & Competitive Intelligence:** Maintain ongoing insight into market trends, customer needs, and competitor positioning to inform strategy. + **Customer Advisory Board (CAB) Content:** Partner with the CX team on customer storytelling, narrative development, and event messaging. **What You Bring** + 6-8 years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries. + Demonstrated ability to craft compelling, differentiated messaging and translate technical concepts into business value. + Strong collaboration skills; proven track record of partnering with Product, Sales, and Demand Gen teams. + Excellent storytelling and writing abilities; comfortable developing and presenting content to executive audiences. + Strategic thinker who is also hands-on; able to own both planning and execution. We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services. The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job. The estimated total cash compensation range for this role is: $128,000-$160,000 USD To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion. This job is not eligible for employment sponsorship. Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay. At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way. Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis. For more information about how we collect and use your data, please review our Privacy Policy (**************************************** .
    $128k-160k yearly 17d ago
  • Johnny's Market Manager in Training - Jackson, MI

    Walters-Dimmick Petroleum 4.2company rating

    Digital marketing manager job in Jackson, MI

    As Store Manager in Training, you'll lead the way in helping your location live up to the Johnny's name. Morning, noon, and night, you'll keep your store running smoothly, doing whatever it takes to deliver friendly, efficient service and a clean, well-stocked facility while under the supervision of a trained and tenured store manager. Johnny's relies on you to stay calm under pressure, solve problems, and create a workplace where every teammate and customer feels welcome and valued. What You'll Do (once training is completed): Set the bar for your store's customer service, helping your team treat every Johnny's customer with the friendly, polite, and efficient service they deserve. Provide guidance to keep your team and your store looking their best. Handle HR duties including staffing, training, scheduling, and supervising your team, while following Johnny's HR policies and all applicable employment laws. Follow Johnny's goals to maximize your store's sales while controlling operating expenses. Partner with our suppliers and other vendors in a professional way. Address any complaints promptly and politely to keep Johnny's customers happy. Stay up on your store's bookwork and related tasks, sharing documents with Johnny's home office. Work with the Area Manager and Food Service Manager to follow Johnny's policies and procedures. What You'll Need Strong communication skills to interact with employees, customers, supervisors, and vendors in a friendly way. Ability to pay close attention to detail, adapt well to change, and multi-task every day. A valid driver's license and a personal vehicle to perform work-related activities. A college degree or similar experience, a minimum of two years in retail/restaurants, and some experience supervising and training staff. Basic computer and software skills (Microsoft Word, Excel, and email). A willingness to work any area of the store when needed and operate a computerized register. Ability to bend, stand, walk, lift up to 50 lbs., and frequently carry up to 10 lbs. Benefits It feels good to work at a company that cares about its customers and its community. We're always looking for ways to take good care of each other, and that goes for your benefits, too. As a full-time Johnny's employee, you can look forward to: Competitive pay: work your way up and earn raises on an annual basis, earn cash for referrals! Medical, dental, and vision insurance (after 60 days) Flex spending account (after 60 days) $10,000 life insurance and accidental death & dismemberment insurance (after 60 days) LifeWorks employee assistance program (after 60 days) 401K with company match (age 18+, after 6 months of service) Up to 80 hours paid time off (after 90 days) and 6 paid holidays per year Get to Know Johnny's You can feel good about working for Johnny's. Our family-owned, Michigan-based chain of convenience stores can now be found at more than 60 Shell gas stations across Michigan and Northern Indiana, giving people a fun, friendly place to find a great cup of coffee, yummy snacks for the road, and home and car necessities. Wherever we go, we work hard to be a bright spot in the community, doing our best to Be More, Be Good, and Be Neighborly. Come join our team!
    $71k-120k yearly est. 60d+ ago
  • Corporate Marketing Manager

    Fessler & Bowman Inc.

    Digital marketing manager job in Holly, MI

    About Fessler & Bowman: Fessler & Bowman is a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by Engineering News-Record as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people - whose dedication and expertise set the company apart. Our Culture & Philosophy: Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby. Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers. Open & Constructive Take Pride in Our Product Relentless Commitment Care About Our Customers Team Success Summary: The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the company's identity across all platforms. This role plays a key part in telling the Fessler & Bowman story-communicating who we are and what we do-through a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the company's brand presence. Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization. Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position. Five Key Roles of the Corporate Marketing Manager: Proposal Development & Support Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the company's strengths and strategic positioning. Persuasive Copywriting & Brand Storytelling Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners. Marketing Collateral Creation & Maintenance Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity. Digital Marketing & Analytics Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook. Team Leadership & Mentorship Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight. Essential Duties & Responsibilities: Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets. Coordinate and execute professional photography for projects and team members. Maintain and organize brand assets, templates, and digital libraries. Collaborate with internal departments to gather content and ensure alignment with company goals. Monitor industry trends and competitor marketing to inform strategy. Ensure all marketing deliverables meet deadlines and quality standards. Support internal communications and employee engagement initiatives as needed. Communicating and upholding the Company's commitment to Integrity and Code of Ethics. Other relevant tasks as assigned Education, Experience & Qualifications: Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred. 5+ years of experience in marketing, communications, graphic design, or related field. Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment. Excellent communication and interpersonal skills, with a focus on collaboration. Creative problem solver with attention to detail and a passion for creating positive employee experiences. Travel: Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable. Work Environment: As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings. Benefits: Fessler & Bowman is proud to provide eligible Team Members with the following benefits: Medical, dental and vision insurance 401k with company contributions Paid Holidays and Paid Time Off Recruitment Process: The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test. Fessler & Bowman is an Equal Opportunity Employer
    $76k-119k yearly est. 49d ago
  • Johnny's Market Manager in Training - Nashville, MI

    Walters-Dimmick Petroleum, Inc. 4.2company rating

    Digital marketing manager job in Nashville, MI

    Job Description As Store Manager in Training, you'll lead the way in helping your location live up to the Johnny's name. Morning, noon, and night, you'll keep your store running smoothly, doing whatever it takes to deliver friendly, efficient service and a clean, well-stocked facility while under the supervision of a trained and tenured store manager. Johnny's relies on you to stay calm under pressure, solve problems, and create a workplace where every teammate and customer feels welcome and valued. What You'll Do (once training is completed): Set the bar for your store's customer service, helping your team treat every Johnny's customer with the friendly, polite, and efficient service they deserve. Provide guidance to keep your team and your store looking their best. Handle HR duties including staffing, training, scheduling, and supervising your team, while following Johnny's HR policies and all applicable employment laws. Follow Johnny's goals to maximize your store's sales while controlling operating expenses. Partner with our suppliers and other vendors in a professional way. Address any complaints promptly and politely to keep Johnny's customers happy. Stay up on your store's bookwork and related tasks, sharing documents with Johnny's home office. Work with the Area Manager and Food Service Manager to follow Johnny's policies and procedures. What You'll Need Strong communication skills to interact with employees, customers, supervisors, and vendors in a friendly way. Ability to pay close attention to detail, adapt well to change, and multi-task every day. A valid driver's license and a personal vehicle to perform work-related activities. A college degree or similar experience, a minimum of two years in retail/restaurants, and some experience supervising and training staff. Basic computer and software skills (Microsoft Word, Excel, and email). A willingness to work any area of the store when needed and operate a computerized register. Ability to bend, stand, walk, lift up to 50 lbs., and frequently carry up to 10 lbs. Benefits It feels good to work at a company that cares about its customers and its community. We're always looking for ways to take good care of each other, and that goes for your benefits, too. As a full-time Johnny's employee, you can look forward to: Competitive pay: work your way up and earn raises on an annual basis, earn cash for referrals! Medical, dental, and vision insurance (after 60 days) Flex spending account (after 60 days) $10,000 life insurance and accidental death & dismemberment insurance (after 60 days) LifeWorks employee assistance program (after 60 days) 401K with company match (age 18+, after 6 months of service) Up to 80 hours (after 90 days) and 6 paid holidays per year Get to Know Johnny's You can feel good about working for Johnny's. Our family-owned, Michigan-based chain of convenience stores can now be found at more than 60 Shell gas stations across Michigan and Northern Indiana, giving people a fun, friendly place to find a great cup of coffee, yummy snacks for the road, and home and car necessities. Wherever we go, we work hard to be a bright spot in the community, doing our best to Be More, Be Good, and Be Neighborly. Come join our team!
    $70k-119k yearly est. 7d ago
  • Corporate Marketing Manager

    Fessler & Bowman Inc.

    Digital marketing manager job in Holly, MI

    Job DescriptionSalary: About Fessler & Bowman: Fessler & Bowmanis a nationally recognized civil and concrete specialty contractor with more than 60 years of experience. Headquartered in Michigan, with regional offices in the Southeast and a dedicated travel division, the company delivers turn-key solutions and exceptional service across the United States. Its reputation is built on core values that drive performance, foster lasting client relationships, and consistently exceed expectations. Fessler & Bowman is recognized by Engineering News-Record as a Top 20 Concrete Contractor and ranked #113 among the Top 600 Specialty Contractors nationwide. Its success is powered by its people whose dedication and expertise set the company apart. Our Culture & Philosophy: Fessler & Bowman is a fast-paced and culture-focused industry leader in specialty concrete and civil earthwork. When we talk about culture at F&B, it is not just a plaque hanging in our lobby.Our values are our driving force and have allowed us to build a phenomenal team delivering best-in-class products to our customers. Open & Constructive Take Pride in Our Product Relentless Commitment Care About Our Customers Team Success Summary: The Corporate Marketing Manager at Fessler & Bowman is responsible for managing both internal and external branded communications, ensuring consistency, clarity, and alignment with the companys identity across all platforms. This role plays a key part in telling the Fessler & Bowman storycommunicating who we are and what we dothrough a strategic blend of advanced graphic design, persuasive copywriting, and marketing expertise that elevates the companys brand presence. Working closely with Business Development and Estimating, the Corporate Marketing Manager supports strategic growth by producing high-impact proposals, sales materials, and branded marketing assets. The role also oversees the creation and maintenance of internal communications and presentations, including templates, documents, and visual content that reinforce brand standards and help teams communicate effectively across the organization. Key responsibilities include managing brand awareness and development, understanding customer needs, maintenance of project and people marketing asset library, analyzing performance, and collaborating with project teams. The descriptions below are representative of, but not limited to, the duties and responsibilities for this position. Five Key Roles of the Corporate Marketing Manager: Proposal Development & Support Lead the coordination and production of proposals, qualifications packages, and presentations. Work closely with business development and operations teams to ensure timely, accurate, and visually compelling submissions that reflect the companys strengths and strategic positioning. Persuasive Copywriting & Brand Storytelling Craft compelling, audience-focused content that drives engagement and supports business objectives. Develop messaging for proposals, marketing collateral, digital platforms, and internal communications. Ensure consistency in tone and voice across all channels and help tell the F&B story in a way that resonates with clients and partners. Marketing Collateral Creation & Maintenance Develop and maintain internal and external marketing assets including resumes, project experience sheets, project profiles, and photography. Ensure all materials are current, well-organized, and aligned with company messaging and visual identity. Digital Marketing & Analytics Manage social media content creation, scheduling, and performance tracking. Use analytics to inform content strategy and improve engagement across platforms such as LinkedIn, Instagram, and Facebook. Team Leadership & Mentorship Provide day-to-day guidance, mentorship, and support to Marketing Coordinators. Help prioritize tasks, review work for quality and accuracy, and foster a collaborative, high-performing team environment. This includes direct supervision, performance and disciplinary oversight. Essential Duties & Responsibilities: Design and produce branded materials including brochures, proposals, presentations, project profiles, resumes, infographics, signage, and digital assets. Coordinate and execute professional photography for projects and team members. Maintain and organize brand assets, templates, and digital libraries. Collaborate with internal departments to gather content and ensure alignment with company goals. Monitor industry trends and competitor marketing to inform strategy. Ensure all marketing deliverables meet deadlines and quality standards. Support internal communications and employee engagement initiatives as needed. Communicating and upholding the Companys commitment to Integrity and Code of Ethics. Other relevant tasks as assigned Education, Experience & Qualifications: Bachelor's degree in Marketing, Communications, Graphic Design, Advertising or Journalism, preferred. 5+ years of experience in marketing, communications, graphic design, or related field. Strong project management skills and the ability to multitask in a deadline oriented and fast-paced environment. Excellent communication and interpersonal skills, with a focus on collaboration. Creative problem solver with attention to detail and a passion for creating positive employee experiences. Travel: Travel is required for this position to job sites, regional offices, and company events as needed. Fessler & Bowman, Inc. will compensate for travel when applicable. Work Environment: As a Marketing Manager you will be subject to various work environments in the office and field. Environments include but are not limited to the following: office and field settings, high/low temperatures, areas close to traffic, loud and frequent noises, confined spaces, heights, and indoor/outdoor settings. Benefits: Fessler & Bowman is proud to provide eligible Team Members with the following benefits: Medical, dental and vision insurance 401k with company contributions Paid Holidays and Paid Time Off Recruitment Process: The recruitment process will include a phone screen, in-person meeting, and a pre-employment background check and drug test. Fessler & Bowman is an Equal Opportunity Employer
    $76k-119k yearly est. 21d ago

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How much does a digital marketing manager earn in Lansing, MI?

The average digital marketing manager in Lansing, MI earns between $75,000 and $154,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Lansing, MI

$108,000

What are the biggest employers of Digital Marketing Managers in Lansing, MI?

The biggest employers of Digital Marketing Managers in Lansing, MI are:
  1. Newell Brands
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