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  • Sr Director, Marketing ARISTADA

    Alkermes 4.9company rating

    Digital marketing manager job in Waltham, MA

    The Senior Director is responsible for developing and implementing strategies and programs to ensure the successful commercialization of ARISTADA and ARISTADA INITIO, part of the Alkermes Psychiatry Franchise. The Senior Director will serve as the marketing lead for ARISTADA, driving brand positioning and messaging and guiding the organization in identifying HCP and patient needs, as well as the brand lead for the ARISTADA program team. This is a Hybrid position, based in Waltham, MA. Responsibilities Serve as the marketing lead for ARISTADA, responsible for strategic planning, tactical execution, and cross-functional alignment throughout the product lifecycle across HCPs, patients, and treatment settings to achieve optimal market performance. Collaborate closely with field-based community and hospital teams to ensure prescription and prescriber growth across all treatment settings (CMHC, office, hospital). Work closely with internal stakeholders, including commercial analytics and training, to assess program ROI and optimize program implementation. Develop and monitor the performance of strategies and key programs. Lead the development and execution of the annual cross-functional Brand Plan. Drive the implementation of marketing activities, including speaker programs and congress presence. Manage external agencies to ensure excellent execution of marketing programs aligned with brand strategic imperatives. Develop and manage the ARISTADA marketing team, building scalable capabilities across HCP, patient, and digital channels. Recruit team members as needed. Establish strong partnerships with internal functions (Sales, Medical Affairs, Market Access, Regulatory, Legal, Patient Advocacy) and lead cross-functional workstreams to develop materials and messaging for HCPs and patients. Serve as a thought partner to the Commercial leadership, contributing to long-term planning and commercial model design. Customer Insights & Brand Development Own the development of robust, insight-driven HCP and patient journeys. Partner with the Market Research and Competitive Intelligence (MRCI) team to drive the market research plan and translate findings into clear insights and actionable strategies. Partner with key vendors and lead the development of branded and unbranded content. Omnichannel Strategy & Execution Collaborate with Customer Experience Marketing (Omnichannel) to design and execute a modern, integrated omnichannel plan for HCP and patient audiences, including CRM, digital media, peer-to-peer engagement, and conferences. Ensure brand consistency and customer-centricity across all touchpoints. Operational Excellence & Governance Manage the brand budget and ensure the on-time, compliant delivery of marketing initiatives. Partner with Legal, Regulatory, and Medical to develop efficient and scalable review processes. Ensure compliance with regulatory guidelines. Qualifications Basic Qualifications Bachelor's degree in healthcare or a related field required; MBA or relevant advanced degree preferred. 10+ years of pharmaceutical/biotech commercial experience, including 5+ years in U.S. marketing. Proven track record of driving strategy and execution for neuroscience indications, including but not limited to schizophrenia in the U.S. Strong leadership experience, including team building, mentoring, and cross-functional collaboration. Deep understanding of the U.S. healthcare ecosystem, including access/reimbursement, field engagement, and the regulatory environment. Demonstrated experience managing agencies, vendors, and budgets to deliver on brand priorities. Excellent communication, influence, and presentation skills with executive presence. Preferred Qualifications Experience in start-up or emerging biotech environments, with comfort navigating ambiguity and building infrastructure. Passion for improving the lives of patients with serious, underserved conditions. What We Offer A highly collaborative, mission-driven culture that values innovation, speed, and accountability. Competitive compensation, equity participation, and comprehensive benefits. The annual base salary for this position ranges from $250,000 to $280,000. In addition, this position is eligible for an annual performance pay bonus. Exact compensation may vary based on skills, training, knowledge, and experience. Alkermes offers a competitive benefits package. Additional details can be found on our careers website: ************************************* About Us Alkermes applies its deep neuroscience expertise to develop medicines designed to help people living with complex and difficult-to-treat psychiatric and neurological disorders. A fully-integrated, global biopharmaceutical company, headquartered in Ireland with U.S. locations in Massachusetts and Ohio, we are committed to pursuing great science, driven by deep compassion to make a real impact in the lives of patients. Alkermes has a portfolio of proprietary commercial products for the treatment of alcohol dependence, opioid dependence, schizophrenia and bipolar I disorder, and a pipeline of clinical and preclinical candidates in development for various neurological disorders, including narcolepsy. Beyond our important mission of developing medicines to address unmet patient needs, we actively seek to foster a culture of diversity, inclusion and belonging throughout our business. We strive to ensure that all voices are respected and valued, recognizing that our diversity of thought, background and perspective makes us stronger. We are proud to have been recognized as an employer of choice by many national organizations, including being certified as a Great Place to Work in the U.S. in 2024, honored as a Healthiest Employer in both Ohio and Massachusetts in 2023, a Best Place for Working Parents in 2023, and to have received the Bell Seal at the Platinum level for Workplace Mental Health by Mental Health America for three consecutive years (2021-2023). Alkermes, Inc. is an equal employment opportunity employer and does not discriminate against any qualified applicant or employee because of race, creed, color, age, national origin, ancestry, religion, gender, sexual orientation, gender expression and identity, disability, genetic information, veteran status, military status, application for military service or any other characteristic protected by local, state or federal law. Alkermes also complies with all work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Alkermes is an E-Verify employer. #J-18808-Ljbffr
    $250k-280k yearly 2d ago
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  • Growth Marketing Director - Retail Media & CMX

    Hispanic Alliance for Career Enhancement 4.0company rating

    Digital marketing manager job in Wellesley, MA

    A leading healthcare company is seeking a Growth Marketing Director for CVS Media Exchange in Wellesley, MA. The ideal candidate will have 8+ years of marketing experience and a strong background in digital media products and B2B business development. Responsibilities include defining market strategies, leading cross-functional teams, and developing marketing plans for product launches. This role offers a competitive salary ranging from $100,000 to $231,540 with excellent benefits, including a 401(k) plan and wellness programs. #J-18808-Ljbffr
    $58k-80k yearly est. 3d ago
  • Senior Product Marketing Manager, 3D Printing & Hardware

    Formlabs 4.3company rating

    Digital marketing manager job in Somerville, MA

    A prominent 3D printing company is seeking a Senior Product Marketing Manager to drive market adoption of its innovative products. This role involves overseeing launches, developing effective messaging, and working collaboratively with various teams. The ideal candidate will have 5-10 years of product marketing or sales engineering experience, with a strong focus on project management and a passion for technology. This position offers a competitive salary and excellent benefits, including equity options and comprehensive healthcare coverage. #J-18808-Ljbffr
    $112k-143k yearly est. 5d ago
  • Digital Marketing Specialist

    Fresenius Kabi USA, LLC 4.7company rating

    Digital marketing manager job in North Andover, MA

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability,401K with company contribution, andwellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly 5d ago
  • Senior Product Marketing Manager

    Rotterdaminnovationcity

    Digital marketing manager job in Somerville, MA

    About DeepHealth DeepHealth is a wholly‑owned subsidiary of RadNet, Inc., a leading provider of diagnostic imaging in the United States. We build on and enhance the capabilities of the companies we have integrated and rebranded: Aidence, Quantib, DeepHealth Breast, Kheiron, SeeMode and eRAD. With expert in‑house development teams and customers worldwide, we develop AI‑powered health informatics and population screening solutions based on a strong understanding of healthcare's biggest challenges and opportunities. About the Role As a Senior Product Marketing Manager, you will own the go‑to‑market strategy for one or more key products or suite of products/portfolios. You'll lead cross‑functional launches, drive messaging and positioning, and act as the connective tissue between product, marketing, sales, and customer success. You'll bring deep customer insight, commercial acumen, and storytelling craft to shape how our solutions are brought to market and adopted. Key Responsibilities Go-to-Market Strategy & Product Launches Own and lead GTM strategy and execution for key products and solution portfolios Drive cross‑functional solution launches with clear plans, positioning, and timelines Ensure internal readiness across sales, marketing, customer success, and support Messaging & Positioning Translate complex features into compelling customer benefits and clear value propositions Develop messaging frameworks in partnership with product, based on deep customer and market insights Create impactful marketing and sales enablement assets-pitch decks, battle cards, web assets Customer & Market Insights Partner with market intelligence to gather competitive insights and inform roadmap, segmentation, GTM planning and messaging Continuously refine positioning based on customer feedback and market dynamics Campaigns & Communications Collaborate with brand, content, and campaign teams to create product‑specific content and campaigns Lead product marketing content strategy across channels-web, social, internal updates, etc. Measure and report on campaign effectiveness to optimize engagement and pipeline growth Partner Marketing Work with channel and ecosystem partners on joint GTM strategies and co‑branded initiatives Develop partner‑facing enablement resources to support collaboration and growth NOTE: We are not sponsoring work visas at the moment. Qualifications 8+ years of product marketing experience, ideally in SaaS, health tech, or similarly regulated industries Proven track record of launching products and driving market impact Proven track record in developing product marketing strategy, positioning, messaging frameworks, and sales enablement materials A strategic thinker who's equally comfortable getting tactical Excellent written and verbal communication skills Strong analytical mindset with experience using data to drive decisions Comfortable working cross‑functionally in a fast‑paced, ambiguous environment Excellent project management and organizational skills-able to juggle multiple initiatives without losing focus Experience with tools like Salesforce, HubSpot, or similar analytics & CRM platforms Bachelor's Degree Microsoft Office experience required #J-18808-Ljbffr
    $108k-143k yearly est. 2d ago
  • Digital Product Manager

    Massachusetts Eye and Ear Infirmary 4.4company rating

    Digital marketing manager job in Somerville, MA

    Site: Mass General Brigham Incorporated Mass General Brigham relies on a wide range of professionals, including doctors, nurses, business people, tech experts, researchers, and systems analysts to advance our mission. As a not-for-profit, we support patient care, research, teaching, and community service, striving to provide exceptional care. We believe that high-performing teams drive groundbreaking medical discoveries and invite all applicants to join us and experience what it means to be part of Mass General Brigham. Job Summary At Mass General Brigham Digital, we pride ourselves on our ability to create maximum strategic, clinical, and operational value from established and emergent technologies for our patients, care teams, researchers, and employees. Digital health will not only enhance the equity and efficiency of healthcare delivery but will also help make medicine more personalized and precise. We recognize that increasing value and continually improving quality while maintaining an inclusive focus are essential to organizational excellence, and we invite you to join us on this journey. The work we do in Digital is a strategic imperative, and there is a strong and growing understanding of how together we will transform Mass General Brigham in innovative and impactful ways. Research-infused care sets Mass General Brigham apart. As a national leader in innovation, our patient-centered mentality and systemwide collaborative approach are the keys to research breakthroughs that drive medical innovation, gain new knowledge, and improve patient outcomes. Our physician-scientists-in the lab, in the clinic, and at the bedside-work tirelessly to understand the effects of debilitating diseases and our patient's needs to help guide our studies and improve patient care. Mass General Brigham has over 200 years of leading innovative science, with 13 Nobel Laureates for research achievements and medical firsts. As a world-recognized leader in research, we are home to one of the largest hospital system-based research medical centers in the U.S., with an annual research budget of over $2 billion. Our researchers and clinicians are conducting thousands of studies in every major medical therapeutic and technology discipline. We are currently enrolling our patients in over 2,700 ongoing clinical trials to accelerate bringing new treatments and therapies to our patients and the world. Mass General Brigham is seeking an exceptional candidate to serve as Product Manager, Digital Research Data. A new Digital Research Operations function was created in 2023 to enable and accelerate biomedical research and discovery through the provision of exceptional technology and data services to researchers and investigators. Reporting directly to the Director, Digital Research Data, the Research Data Product Manager will be a critical member of the Digital Research Operations team. The Research Data Product Manager will help to define the long-term research products vision, strategy, and roadmap, ensuring it aligns with the MGB Research Strategic Plan mission and vision. Initial focus will be on the i2b2 Research Application. i2b2 is an open-source clinical data warehousing and analytics research platform used at over 250 locations worldwide. i2b2 enables sharing, integration, standardization, and analysis of heterogenous data from healthcare and research. Other important responsibilities include making additional clinical and research data resources available to enterprise research as well as supporting MGB Diversified Business and AI teams. Success in this role is defined by effective product roadmap management, milestone tracking, integration of researcher insights, delivery of valuable research data products, and positive feedback from the research community. Qualifications Education Bachelor's Degree in related field of study required Equivalent experience may be accepted in lieu of a degree Licenses and Credentials Product Management and/or Product Owner Certification preferred Experience 3-5 years of experience in a product management or product development role with team lead duties required Knowledge, Skills and Abilities Excellent understanding of the industry landscape (competitors and partners). Excellent written and verbal communications skills. Ability to communicate technology strategy and architecture approach to engineers, executives, and customers proficiency in conflict management, negotiation, and presentation/demonstration. Strong organizational and multitasking skills. Excellent team and relationship building abilities, with both internal and external parties (engineers, business stakeholders, partners, etc.). Ability to work well under pressure, multitask, and maintain keen attention to detail. Agile/Scrum experience preferred. Principal Duties and Responsibilities: Help define, plan and execute the research data products strategy, business case, and vision for Digital Research Data solutions, focusing on technical trends and researcher needs. Understand relevant Digital Research markets, competition and user requirements in depth. Work with users to identify high-value opportunities Lead product design and development for innovative solutions. Creates and maintains the research data products roadmap, outlining how the products will evolve over time, managing related product launches and subsequent release cycles. Work collaboratively with researchers, data scientists, software engineering, infrastructure and high-performance computing experts and business development in cross-functional teams on cutting-edge technologies. Adhere to and suport a quality management framework. Performs other duties as assigned Complies with all policies and standards Working Schedule: Hybrid working model. Remote hours require a quiet, secure workstation Assembly Row Location: 399 Revolution Drive, Somerville MA Additional Job Details (if applicable) Remote Type Hybrid Work Location 399 Revolution Drive Scheduled Weekly Hours 40 Employee Type Regular Work Shift Day (United States of America) Pay Range $92,102.40 - $134,056.00/Annual Grade 7 At Mass General Brigham, we believe in recognizing and rewarding the unique value each team member brings to our organization. Our approach to determining base pay is comprehensive, and any offer extended will take into account your skills, relevant experience if applicable, education, certifications and other essential factors. The base pay information provided offers an estimate based on the minimum job qualifications; however, it does not encompass all elements contributing to your total compensation package. In addition to competitive base pay, we offer comprehensive benefits, career advancement opportunities, differentials, premiums and bonuses as applicable and recognition programs designed to celebrate your contributions and support your professional growth. We invite you to apply, and our Talent Acquisition team will provide an overview of your potential compensation and benefits package. EEO Statement: 0100 Mass General Brigham Incorporated is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law. We will ensure that all individuals with a disability are provided a reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact Human Resources at **************. Mass General Brigham Competency Framework At Mass General Brigham, our competency framework defines what effective leadership “looks like” by specifying which behaviors are most critical for successful performance at each job level. The framework is comprised of ten competencies (half People-Focused, half Performance-Focused) and are defined by observable and measurable skills and behaviors that contribute to workplace effectiveness and career success. These competencies are used to evaluate performance, make hiring decisions, identify development needs, mobilize employees across our system, and establish a strong talent pipeline.
    $92.1k-134.1k yearly Auto-Apply 16d ago
  • Director of Digital Strategy - Arch Promo Group

    Gemini Industries 3.6company rating

    Digital marketing manager job in Fitchburg, MA

    Job Description The Director of Digital Strategy leads and executes marketing initiatives that support revenue growth across Arch Promo Group and its portfolio of brands. This role partners closely with sales leadership and brand stakeholders to translate business goals into practical, measurable marketing programs. This position is both strategic and hands-on, owning day-to-day execution while helping build structure, consistency, and momentum in a fast-paced, growth-driven environment. Success in this role requires strong communication, organization, and the ability to turn ideas into action. Location:This role may be based in St. Louis, MO or at other Arch Promo Group locations, including Roxana, IL; Lake Barrington, IL; Stamford, CT; Valley Cottage, NY; Fitchburg, MA; Baltimore, MD; or Stuttgart, AR. Hybrid flexibility may vary by location. Supervisory Responsibilities: None. Duties/Responsibilities: · Lead digital marketing execution in support of sales goals, trade shows, and key selling periods · Serve as the primary marketing point of contact between corporate leadership and brand general managers · Support inside and outside sales teams with campaigns, tools, and content that drive engagement and opportunity creation · Manage brand presence and visibility across industry platforms including ESP, SAGE, and Distributor Central · Oversee website content, landing pages, and digital touchpoints to improve awareness and lead flow · Build and maintain a realistic social media and digital content calendar across brands · Create or coordinate content that highlights products, people, culture, and brand value · Recommend and manage digital campaigns that are practical, measurable, and sales-focused · Develop and manage the marketing budget with a focus on ROI and business impact · Track performance, report insights, and continuously optimize marketing efforts · Collaborate cross-functionally with sales, customer service, and leadership to ensure alignment and execution Required Skills/Abilities: · Strong understanding of digital marketing strategy and execution in a B2B environment · Excellent communication and organizational skills with the ability to manage multiple priorities · Ability to operate across multiple brands and stakeholder groups · Self-motivated, entrepreneurial, and comfortable building structure in a fast-moving environment · Team-oriented mindset with the ability to collaborate effectively across departments · Data-driven approach with a focus on measurable outcomes and continuous improvement · Creative, flexible, and resourceful in problem-solving and execution Education and Experience: A combination of education, training, and experience that supports the ability to execute effectively and enable sales and brand partners to succeed. A typical path includes: · Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience · Five or more years of marketing experience, preferably in promotional products or a related B2B industry · Experience with CRM or marketing automation tools; HubSpot experience preferred About Arch Promo Group Arch Promo Group is a fast-paced, growth-driven promotional products organization bringing together several strong brands under one umbrella. We operate with an entrepreneurial mindset, moving quickly, testing ideas, and building structure as we scale. We value collaboration, accountability, and people who take ownership. This is not a highly scripted environment. It is an opportunity to build, influence, and execute while working closely with sales and leadership to drive growth.
    $110k-142k yearly est. 26d ago
  • Sr. Brand Marketing Manager

    Coldsnap

    Digital marketing manager job in Billerica, MA

    Reports to: Chief Revenue Officer Compensation: $140,000-$160,000 base salary + bonus ColdSnap is a rapid freezing appliance that produces single servings of frozen confections and frozen beverages in about 120 seconds from shelf-stable, ambient temperature, ColdSnap pods. Our mission is to transform the way that ice cream and other frozen confections are produced, transported, purchased & consumed. We are a rapidly growing startup based in Billerica, MA that is here to disrupt the cold supply chain while providing commercial settings an appliance that delivers tasty frozen treats in a snap. Role Overview The Senior Brand Marketing Manager is an entrepreneurial self-starter who owns the development, execution, and protection of the ColdSnap brand and aspires to grow into a full-stack marketing leader over time. This role sits at the intersection of brand strategy, go-to-market execution, sales enablement, and end-consumer experience. Partnering closely with the Chief Revenue Officer, this leader defines ColdSnap's positioning, visual system, narrative, and vertical value propositions, then translates that strategy into high-impact execution across brand, content, events, PR, sales materials, and in-market experience that directly support revenue growth. This is a hands-on, high-visibility role. Equal parts strategist and executor. The role manages one Marketing Coordinator and a network of agencies and freelancers, with responsibility to scale impact without building a large internal team. Over time, this role is expected to broaden in scope as the marketing function matures. Core Responsibilities Brand Strategy & Identity Evolve ColdSnap's brand positioning, brand DNA, voice, and differentiation in partnership with the CRO. Own the visual identity system including logo usage, color palette, typography, imagery, and design standards. Lead pod packaging strategy and execution working closely with PDQA to ensure packaging reinforces brand positioning, clearly communicates product benefits, meets quality and regulatory requirements, and delivers strong shelf impact. Develop and maintain brand guidelines and ensure consistent application across all touchpoints. Translate brand strategy into clear, vertical-specific value propositions across priority markets. Monitor brand health through customer feedback and market signals to inform brand evolution. Brand Narrative & Reputation Own external narrative across press, industry channels, customer communications, and sales-facing storytelling. Develop brand storytelling frameworks that position ColdSnap as a credible platform and category leader. Monitor sentiment, competitive positioning, and industry conversations to proactively manage brand reputation. Highlight customer outcomes, innovation leadership, and operational value in all external narratives. End-Consumer Experience & Point-of-Sale Own the end-consumer brand experience at the point of sale across all customer environments. Define POS education, signage, and merchandising standards that clearly explain the ColdSnap experience, quality, and value. Develop scalable POS toolkits including signage, decals, menus, machine-adjacent education, and usage cues. Partner with Sales, Customer Success, and operators to ensure POS execution is practical, compliant, and effective. Establish best practices to drive trial, repeat usage, and pod velocity. Measure and refine POS effectiveness using consumption data, field feedback, and operator insights. Sales Enablement & Customer Materials Partner with Sales and Growth teams to develop high-impact selling materials including pitch decks, one-pagers, ROI tools, case studies, and competitive battle cards. Create vertical-specific collateral aligned to buyer needs and full sales cycle requirements. Own product launch materials, demo narratives, and presentation templates. Ensure materials meet brand standards while optimizing for sales effectiveness. Iterate based on win-loss insights and field feedback. Awareness, Content & Campaigns Execute brand and awareness programs in partnership with Growth, providing creative direction, messaging, and narrative input. Develop thought leadership, case studies, and content that translate technical capability into customer value. Maintain a content roadmap supporting launches, campaigns, sales enablement, and POS needs. Track performance signals related to awareness, credibility, and downstream demand impact. Events & Public Relations Define priority events and tradeshows aligned to revenue impact and target markets. Own end-to-end execution including messaging, booth experience, logistics, and post-event follow-up. Maximize event ROI through demos, speaking opportunities, and lead quality. Build and manage PR strategy with agencies and media partners. Drive executive thought leadership through earned media, speaking engagements, and awards. Team, Budget & Operations Manage and develop the Marketing Coordinator. Lead external agencies, designers, freelancers, and vendors. Build scalable marketing processes, operating cadence, and reporting. Own budget management, vendor negotiations, and financial reporting to the CRO. Qualifications 7-10 years of B2B marketing experience with meaningful brand ownership. Demonstrated ambition to grow into a full-stack marketing leader over time. Strong portfolio across brand systems, packaging, POS, and campaigns. Experience with platforms, hardware + consumables, or recurring revenue business models. Proven ability to translate brand strategy into sales enablement and in-market execution. Comfortable operating hands-on in ambiguity and constrained environments. Strong storytelling, executive communication, and analytical skills. Preferred experience: foodservice, hospitality, healthcare, workplace services, CPG, or category-creating technologies.
    $140k-160k yearly Auto-Apply 3d ago
  • Marketing Manager- Lead Generation, SEO and Brand

    Precision Life Sciences

    Digital marketing manager job in Windham, NH

    Job Description Marketing Manager - Lead Generation, SEO & Brand We are seeking a hands-on Marketing Manager who will own day-to-day activities to generate client and candidate leads through search engine optimization, website optimization, email campaigns, and overall branding. This role is ideal for someone who is results-driven, detail-oriented, and eager to grow with the company. You'll work closely with sales, talent acquisition, and product/marketing teammates to drive measurable pipeline and strengthen our market presence. About the Role Full-time, hybrid (3 days on site one specified day remote - NON-NEGOTIABLE) Reports to: CEO Location: Windham, NH Key Responsibilities Lead Generation & SEO Develop and execute on-page and off-page SEO strategies to improve organic visibility for target keywords (client/company search and candidate search). Conduct keyword research, content gap analyses, and competitive analyses to identify opportunities. Optimize website architecture, meta tags, headings, internal linking, schema markup, and page speed (Core Web Vitals) for better rankings and conversions. Create and optimize landing pages, forms, and calls-to-action (CTAs) to maximize lead capture. Monitor and report on SEO performance (rankings, traffic, conversions) and adjust tactics accordingly. Collaborate with content creators to produce SEO-friendly blog posts, guides, and resource pages. Website Optimization & Conversion Audit and optimize user journeys from landing pages to conversions A/B test headlines, CTAs, page layouts, forms, and imagery to improve conversion rates. Ensure website accessibility, mobile optimization, and tracking (Google Tag Manager, GA4). Email Campaigns & Nurturing Plan, create, and send targeted email campaigns (lead nurture, candidate nurturing, newsletters) using marketing automation tools. Segment audiences (clients, candidates, industries, stages in funnel) and personalize messaging. Build automated nurture flows and cart/lead scoring logic to move prospects through the funnel. Monitor deliverability, engagement metrics, and performance; optimize subject lines, content, and sending cadence. Branding & Demand Generation Maintain and evolve brand voice, messaging, and visuals across all channels (website, email, social, content, conferences). Collaborate with design/creative to produce compelling assets (graphics, videos, infographics) that support campaigns. Manage content calendar and ensure consistency in tone, style, and value proposition. Support events, webinars, and thought leadership initiatives as needed. Analytics, Reporting & Growth Define and track key performance indicators (KPIs): leads generated, MQLs, SQLs, conversion rates, email performance, and website metrics. Prepare regular performance reports for leadership with insights and recommendations. Identify growth opportunities and outline experiments prioritizing impact and feasibility. Maintain and organize marketing tech stack (CRM, marketing automation, analytics, CMS, SEO tools). Collaboration & Operations Work closely with Sales, Talent Acquisition teams to align messaging and campaigns with business goals. Manage project timelines, budgets, and vendor relationships (if applicable). Stay current with industry trends, SEO best practices, email deliverability, and branding innovations. Qualifications Required 2-4 years of hands-on marketing experience with a focus on SEO, website optimization, and email campaigns. Demonstrated success in generating leads and improving conversions through digital marketing tactics. Proficiency with: SEO tools, Website CMS (WordPress) and basic HTML/CSS understanding. Google Ads (optional), and email marketing Basic graphic design experience to produce company collateral that is engaging and in-line with brand standards. Marketing automation and CRM integration (e.g., Bullhorn) Strong analytical skills with the ability to translate data into actionable improvements. Excellent written and verbal communication; ability to simplify complex concepts for non-marketing stakeholders. Detail-oriented, organized, and capable of managing multiple projects simultaneously. Desired Experience in a recruitment, staffing, or professional services context. Familiarity with branding guidelines and visual storytelling. Growth-oriented mindset with a track record of testing and learning. Ideal Candidate Profile A hands-on doer who enjoys optimizing the web funnel and crafting compelling email experiences. Curious, proactive, and comfortable wearing multiple hats (SEO, UX, email, branding). Customer-centric mindset with a passion for helping both clients and candidates find value. Collaborative team player who thrives in a fast-paced, growth-focused environment. Compensation & Perks Competitive salary commensurate with experience. Bonus/commission eligibility based on lead quality and conversion milestones. Health benefits, retirement plan, and professional development opportunities. Opportunity to grow into a leadership position as the company scales. How to Apply Please submit: Resume highlighting relevant SEO, website optimization, and email marketing experience. A short portfolio or summary of 2-3 campaigns you've driven (including metrics like traffic, leads, or conversions).
    $62k-87k yearly est. 30d ago
  • Social Media Manager & Content Creator

    Barrio New England

    Digital marketing manager job in Haverhill, MA

    Freelance/Part-Time Opportunity Applicants are highly encouraged to email a portfolio to ************************** About the Role: We're looking for a creative and driven Social Media Manager & Content Creator to lead our digital presence across multiple platforms. This role combines strategy, content production, and on-the-ground coverage. The ideal candidate is equally comfortable behind the camera and in front of the analytics, with a passion for storytelling, branding, and community engagement. @barrio_portsmouth, @barrio_haverhill, @barrio_salem Key Responsibilities: Develop and execute social media strategies to grow brand awareness, engagement, and reach. Plan, shoot, and edit high-quality photo and video content for use across Instagram, TikTok, Facebook, and other channels. Travel regularly to Portsmouth, NH; Salem, MA; and Haverhill, MA to capture location-specific content. Create and manage monthly content calendars, ensuring alignment with corporate campaigns, promotions, and events. Write engaging captions and copy tailored to each platform. Monitor trends, hashtags, and platform updates to keep content fresh and relevant. Track performance metrics, analyze results, and optimize strategy based on insights. Collaborate with internal teams (marketing, operations, events) to ensure brand consistency. Manage community engagement: respond to comments, DMs, and reviews in a timely, brand-appropriate manner. Create and manage META advertising campaigns (Facebook & Instagram) to support hiring initiatives, highlight specials, and promote seasonal events and brand activations. Qualifications: 3+ years experience in social media management, content creation, or digital marketing. Strong photography, videography, and editing skills (mobile + professional equipment). Proficiency with editing tools (Adobe Creative Suite, Canva, CapCut, etc.). Strong understanding of social media platforms, trends, and analytics. Excellent writing skills with a sharp, engaging voice. Ability to work independently, meet deadlines, and manage multiple projects at once. Must be willing and able to travel regularly to Portsmouth, Salem, and Haverhill. Flexible schedule, including evenings/weekends when events require coverage. Bonus Skills: Experience in hospitality, food & beverage, or lifestyle brands. Knowledge of Google Ads. Graphic design experience. Perks: Travel opportunities across New England. Creative freedom to experiment with new content styles. Work with a growing, community-driven brand. View all jobs at this company
    $49k-84k yearly est. Easy Apply 15d ago
  • Digital Product Manager

    Brigham and Women's Hospital 4.6company rating

    Digital marketing manager job in Somerville, MA

    Site: Mass General Brigham Incorporated Mass General Brigham relies on a wide range of professionals, including doctors, nurses, business people, tech experts, researchers, and systems analysts to advance our mission. As a not-for-profit, we support patient care, research, teaching, and community service, striving to provide exceptional care. We believe that high-performing teams drive groundbreaking medical discoveries and invite all applicants to join us and experience what it means to be part of Mass General Brigham. Job Summary At Mass General Brigham Digital, we pride ourselves on our ability to create maximum strategic, clinical, and operational value from established and emergent technologies for our patients, care teams, researchers, and employees. Digital health will not only enhance the equity and efficiency of healthcare delivery but will also help make medicine more personalized and precise. We recognize that increasing value and continually improving quality while maintaining an inclusive focus are essential to organizational excellence, and we invite you to join us on this journey. The work we do in Digital is a strategic imperative, and there is a strong and growing understanding of how together we will transform Mass General Brigham in innovative and impactful ways. Research-infused care sets Mass General Brigham apart. As a national leader in innovation, our patient-centered mentality and systemwide collaborative approach are the keys to research breakthroughs that drive medical innovation, gain new knowledge, and improve patient outcomes. Our physician-scientists-in the lab, in the clinic, and at the bedside-work tirelessly to understand the effects of debilitating diseases and our patient's needs to help guide our studies and improve patient care. Mass General Brigham has over 200 years of leading innovative science, with 13 Nobel Laureates for research achievements and medical firsts. As a world-recognized leader in research, we are home to one of the largest hospital system-based research medical centers in the U.S., with an annual research budget of over $2 billion. Our researchers and clinicians are conducting thousands of studies in every major medical therapeutic and technology discipline. We are currently enrolling our patients in over 2,700 ongoing clinical trials to accelerate bringing new treatments and therapies to our patients and the world. Mass General Brigham is seeking an exceptional candidate to serve as Product Manager, Digital Research Data. A new Digital Research Operations function was created in 2023 to enable and accelerate biomedical research and discovery through the provision of exceptional technology and data services to researchers and investigators. Reporting directly to the Director, Digital Research Data, the Research Data Product Manager will be a critical member of the Digital Research Operations team. The Research Data Product Manager will help to define the long-term research products vision, strategy, and roadmap, ensuring it aligns with the MGB Research Strategic Plan mission and vision. Initial focus will be on the i2b2 Research Application. i2b2 is an open-source clinical data warehousing and analytics research platform used at over 250 locations worldwide. i2b2 enables sharing, integration, standardization, and analysis of heterogenous data from healthcare and research. Other important responsibilities include making additional clinical and research data resources available to enterprise research as well as supporting MGB Diversified Business and AI teams. Success in this role is defined by effective product roadmap management, milestone tracking, integration of researcher insights, delivery of valuable research data products, and positive feedback from the research community. Qualifications Education * Bachelor's Degree in related field of study required * Equivalent experience may be accepted in lieu of a degree Licenses and Credentials * Product Management and/or Product Owner Certification preferred Experience * 3-5 years of experience in a product management or product development role with team lead duties required Knowledge, Skills and Abilities * Excellent understanding of the industry landscape (competitors and partners). * Excellent written and verbal communications skills. * Ability to communicate technology strategy and architecture approach to engineers, executives, and customers proficiency in conflict management, negotiation, and presentation/demonstration. * Strong organizational and multitasking skills. * Excellent team and relationship building abilities, with both internal and external parties (engineers, business stakeholders, partners, etc.). * Ability to work well under pressure, multitask, and maintain keen attention to detail. * Agile/Scrum experience preferred. Principal Duties and Responsibilities: * Help define, plan and execute the research data products strategy, business case, and vision for Digital Research Data solutions, focusing on technical trends and researcher needs. * Understand relevant Digital Research markets, competition and user requirements in depth. Work with users to identify high-value opportunities * Lead product design and development for innovative solutions. Creates and maintains the research data products roadmap, outlining how the products will evolve over time, managing related product launches and subsequent release cycles. * Work collaboratively with researchers, data scientists, software engineering, infrastructure and high-performance computing experts and business development in cross-functional teams on cutting-edge technologies. * Adhere to and suport a quality management framework. * Performs other duties as assigned * Complies with all policies and standards Working Schedule: * Hybrid working model. Remote hours require a quiet, secure workstation * Assembly Row Location: 399 Revolution Drive, Somerville MA Additional Job Details (if applicable) Remote Type Hybrid Work Location 399 Revolution Drive Scheduled Weekly Hours 40 Employee Type Regular Work Shift Day (United States of America) Pay Range $92,102.40 - $134,056.00/Annual Grade 7 At Mass General Brigham, we believe in recognizing and rewarding the unique value each team member brings to our organization. Our approach to determining base pay is comprehensive, and any offer extended will take into account your skills, relevant experience if applicable, education, certifications and other essential factors. The base pay information provided offers an estimate based on the minimum job qualifications; however, it does not encompass all elements contributing to your total compensation package. In addition to competitive base pay, we offer comprehensive benefits, career advancement opportunities, differentials, premiums and bonuses as applicable and recognition programs designed to celebrate your contributions and support your professional growth. We invite you to apply, and our Talent Acquisition team will provide an overview of your potential compensation and benefits package. EEO Statement: 0100 Mass General Brigham Incorporated is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law. We will ensure that all individuals with a disability are provided a reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact Human Resources at **************. Mass General Brigham Competency Framework At Mass General Brigham, our competency framework defines what effective leadership "looks like" by specifying which behaviors are most critical for successful performance at each job level. The framework is comprised of ten competencies (half People-Focused, half Performance-Focused) and are defined by observable and measurable skills and behaviors that contribute to workplace effectiveness and career success. These competencies are used to evaluate performance, make hiring decisions, identify development needs, mobilize employees across our system, and establish a strong talent pipeline.
    $92.1k-134.1k yearly Auto-Apply 15d ago
  • Content & Social Media Manager

    Duprey Hospitality

    Digital marketing manager job in Concord, NH

    Full-time Description At Duprey Hospitality, we take pride in curating exceptional experiences and managing properties with a commitment to excellence. Headquartered in the heart of Concord, New Hampshire, we are a hospitality company dedicated to elevating the standards of service and creating thriving environments for our guest and team members. With the addition of Arts Alley and DoubleTree by Hilton featuring the first of its kind restaurant Haley & Bear we are growing! We are in search of a Content & Social Media manager to help promote our amazing properties. Please review our opening and if you feel this is a fit for you please submit a resume and have your portfolio ready incase your are brought in for an interview. Job Summary: The Content & Social Media Manager will be responsible for handling social media, content creation, and SEO-driven storytelling for our event venues, restaurants, bars and hotel properties. They should be comfortable creating photos, video, and written content, managing multiple accounts, and jumping in at events when needed. Essential Duties and Responsibilities - Build and manage monthly content calendars across all brands. - Create content (photo, video, reels, graphics, social posts, email copy, web copy). - Edit reels and videos. - Manage Duprey Hospitality's Instagram, Facebook, TikTok, and any newer platforms that may be added. - Stay on top of trends, platform updates, and best practices. - Write SEO-friendly content and update our websites regularly. - Capture content at events, dinners, classes, and other property happenings. - Work with partners, influencers, and internal teams on campaigns and promotions. - Answer messages/comments and maintain our brand voice across platforms. - Track and report on engagement, reach, and performance. - Collaborate with the sales team to promote events. - Ability to work well with a diverse group of people. Additional Duties - Complete projects and attend events as determined by the Regional Director of Sales. - Assist with event execution when needed. - Actively seek out other tasks when current work is complete. - Participate in ongoing education and training. - Other duties as assigned. Requirements Essential Behavior Requirements -Customer Service: Displays a professional sense of urgency when communicating and interacting with customers, coworkers, and the public in a way that exceeds the customer's wants and needs. -Communication: Be able to communicate and organize creative content in a strategic manner that aligns with sales objectives. -Problem Solving: Ability to recognize and define problems; analyze relevant information; encourage alternative solutions and plans to resolve situations; team player with collaboration skills. -Self Motivated: Comfortable juggling multiple projects and meeting deadlines. Minimum Qualifications - Education or Experience - Bachelor's degree in marketing or related field; Experience in social/content roles (3-5 years preferred, hospitality a plus). - Language Skills- Must have developed language skills to the point to be able to: read, analyze, and interpret general business documents. Write strategic plans and publish content using prescribed format, and conforming to all rules of punctuation, grammar, diction, and style. Actively participates in discussions. Ability to effectively present information and respond to questions from management, clients, customers and the general public. - Social media Skills - Must have a strong understanding of social media platforms (e.g., Instagram, TikTok, LinkedIn, Facebook, YouTube, X, blogs, email, company Wix site). Ability to use social media platforms tools to create and publish content in an effective way. Be able to analyze data and report out on engagement and traffic to Duprey Hospitality's sites. - Creativity Skills - Be a Creative thinker with a good eye for brand and storytelling. Ability to shoot and edit photo and video content. Experience with content creation tools (Canva, Adobe etc.) Have strong understanding of SEO. - Reasoning Ability - Must have developed reasoning skills to be able to: positively identify problems, collect data, establish facts, draw valid conclusions and provide a viable solution. Thoroughly understand principles of service and/or product being sold. - Valid Driver's License - Must be able to travel to and from function sites. Must have a valid NH driver's license and a favorable driving record to operate company vehicle. Physical Requirements - Ability to pass pre-employment drug test, background check and driver record check - Requires sitting, walking, and standing to a significant degree, reaching, handling, talking, hearing and seeing - Frequently requires evening/weekend hours and will require 50-55+ hours/week - Lifting up to 25 lbs. maximum with infrequent lifting and/or carrying or transporting of objects weighing up to 10 lbs. - Minimal local travel is required for off-site events - Outside environmental conditions such as wind, rain, cold, snow, extreme heat, etc. - Inside environmental conditions protected from weather conditions. Exposure to extremes of exterior temperature changes and noise: - Temperature Changes: Variations in temperature, which are sufficiently high or low to cause marked bodily discomfort including exterior cold, heat, humid and wet conditions - Noise: Sufficient noise such as music, either constant or intermittent, to cause marked distraction or possible injury to the sense of hearing if endured day after day Salary Description $60,000 per year
    $60k yearly 49d ago
  • Social Media & Content Marketing Manager

    Myomo Inc. 3.7company rating

    Digital marketing manager job in Burlington, MA

    Why Should You Join Our Success Story? Based on patented technology developed at MIT, Harvard Medical School and by the Company, Myomo develops and markets the MyoPro product line of lightweight, non-invasive, powered arm braces (orthoses) to restore function in paralyzed or weakened arms and hands of individuals that have suffered a stroke, spinal cord, or nerve injury. (E.g. brachial plexus injury or other neuro-muscular disabilities.) It is the only device that, sensing a patient's own neurological signals through non-invasive wearable sensors, can restore the ability to use their arms and hands so that they can live independently, increase their quality of life, reduce cost of care, and return to work. Published clinical research shows a clinically significant instantaneous reduction in upper extremity impairment with the MyoPro. Our technology has been referred by leading-edge rehabilitation facilities including Mayo Clinic, Kennedy Krieger Institute, Cleveland Clinic, Loma Linda Medical Center, Massachusetts General Hospital, numerous VA Hospitals, and more. Myomo is headquartered in Burlington, Massachusetts, with sales and clinical professionals across the U.S. What We're Looking For: The Social Media & Content Marketing Manager will play a key role in expanding Myomo's digital presence through creating engaging, educational, and inspiring content across all channels. This hands-on role is ideal for a creative, organized marketer who enjoys writing, designing, filming, and posting - and who thrives on turning stories of patient success and clinical innovation into compelling marketing content. You'll manage the day-to-day execution of social media, develop multi-format content, (written, visual, and video) and support digital campaigns effective in driving awareness, engagement, and lead generation among patients, caregivers, and clinicians. How You'll Drive Impact: Content Creation & Execution * Develop, write, and publish high-quality content for Myomo's owned channels, including social media, website, and email. * Develop compelling patient and clinical content & brochures for promotion digitally and via print. * Create visual content such as graphics, short videos, patient spotlights, and clinician testimonials. * Manage the content calendar and ensure timely execution of campaigns and posts. * Repurpose existing content (e.g., patient stories, press releases, webinars) into shareable digital assets. Social Media Management * Execute daily social media activity across platforms (Facebook, Instagram, LinkedIn, YouTube, and TikTok). * Create a YouTube channel for Myomo. * Monitor engagement, respond to comments and inquiries, and manage community interactions. * Track and report on performance metrics, using insights to refine strategy and optimize future content. Campaign Support * Support integrated marketing campaigns by developing supporting content for paid social, email nurture, and digital ads. * Collaborate with internal stakeholders and external partners (agencies, video teams, etc.) to ensure consistency across campaigns. Brand Storytelling * Bring the Myomo mission to life by capturing authentic patient stories, showcasing clinical outcomes, and celebrating the impact of restored mobility. * Uphold brand guidelines and ensure content adheres to medical device marketing compliance standards. What You'll Bring: * Bachelor's degree in Marketing, Communications, Journalism, or related field. * 5+ years of experience in social media and content marketing, preferably in healthcare, medical device, or consumer health. * Strong writing, storytelling, and visual communication skills. * Proficiency with social media management tools (E.g., Meta Business Suite, Hootsuite, or Sprout Social). * Basic design and video editing skills (Canva, Da Vinci Resolve, Adobe Premiere, or equivalent). * Experience analyzing content performance metrics and translating insights into action. * Highly organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment. Preferred Qualifications: * Prior experience marketing to seniors, disabled and/or neuro-affected populations. * General knowledge of visual storytelling, composition, graphic design basics, camera operation, and lighting to maintain high-quality standards in self-produced social content. * Experience with Google Analytics, YouTube Studio, Salesforce, and platform-based social media dashboards. * Solid understanding of SEO for cross-channel growth. * Familiarity with LinkedIn and YouTube Shorts.
    $50k-71k yearly est. 60d+ ago
  • Senior Marketing Executive (Outside Sales) - Central & Southeastern Massachusetts

    Labcorp 4.5company rating

    Digital marketing manager job in Bedford, MA

    Recognized by Forbes as one of America's Best Employers For Diversity 2024 and once again named to FORTUNE magazine's list of the World's Most Admired Companies, Labcorp is seeking to hire a Senior Marketing Executive to help identify and shape opportunities for our continued growth across our Specialty Medicine segment. This is a unique opportunity to join the Clinical Business team of a leading global life sciences company that advances patient health and powers clear, confident decisions through its diagnostics and drug development offerings. As a Senior Marketing Executive, you will function as an outside sales representative primarily focused on growing new business by prospecting, developing, and closing sales on a monthly basis. The territory for this position will cover Central and Southeastern Massachusetts. The ideal candidate will reside within the territory. We are seeking a competitive and collaborative individual with a high degree of communication and business acumen skills who enjoys growing and working with a seasoned, high performing team across a wide variety of high growth therapeutic areas. Essential duties & responsibilities: * Drive new business and organize an annual book of upsell business, while meeting and exceeding sales growth goals in the assigned territory. Achieve long and short-term sales objectives by providing specialty solutions * Serve as a subject matter expert and champion of Labcorp's expansive list of testing solutions for customers and prospective clients * Create effective customer relationships. Make in-person visits to clients on a regular basis to provide ongoing customer support, education on focus products, and market updates for the current customer base using sales analytics and insights * Act as a liaison between the client and Labcorp. Collaborate, communicate and actively contribute to new business opportunities with Labcorp Clinical Sales counterparts * Keep current with the competition's products, service offerings, and activity * Stay updated on new products, clinical guidelines, new developments in the industry & research trends * Use market data, sales analytics, and insights to make sales decisions and spot new business opportunities * Provide updates to senior leadership on key strategic initiatives and new business opportunities * Establish and maintain effective working relationships with all company support departments internally * Effectively manage travel logistics to maximize sales productivity * Attend local and national professional trade shows and events as requested * Update all relevant customer account information into Salesforce.com * Cold call and build a sales pipeline that will provide ongoing revenue goal achievement * Accurately forecast and maintain a sales funnel of new opportunities in line with a 90-day quota * Collaborate closely with team members to retain a current book of business * Perform in-services, training, and implementation with pertinent personnel and physician staff * Collaborate and actively contribute to new business opportunities with LCA counterparts Requirements: * High school diploma or equivalent required. Bachelor's degree is preferred * Previous sales experience or account management is required; preferably 4 years * Experience in the healthcare or medical device industry * Previous clinical laboratory or diagnostics sales experience highly desired * Medical device sales experience and business-to-business experience preferred * Proven success managing a book of business * Ability to collaborate closely with sales and operations teams to grow the business * Strong consultative selling and closing skills * Ability to understand complex scientific literature and use clinical data as a selling factor * Strong communication skills; both written and verbal * Excellent time management and organization skills * Proficient in Microsoft Office including Word, Power Point & Excel, salesforce.com * Ability to travel overnight as needed * Must have a valid driver's license and clean driving record * Strong technical competency and business acumen capabilities Pay Range: $90,000 to $100,000 base salary plus commission All job offers will be based on a candidate's skills and prior relevant experience, applicable degrees/certifications, as well as internal equity and market data. Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Casual, PRN & Part Time employees regularly scheduled to work less than 20 hours are eligible to participate in the 401(k) Plan only. For more detailed information, please click here. Labcorp is proud to be an Equal Opportunity Employer: Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. We encourage all to apply If you are an individual with a disability who needs assistance using our online tools to search and apply for jobs, or needs an accommodation, please visit our accessibility site or contact us at Labcorp Accessibility. For more information about how we collect and store your personal data, please see our Privacy Statement.
    $90k-100k yearly Auto-Apply 60d+ ago
  • NETSCOUT SYSTEMS: Marketing Event Manager

    Elevated Resources

    Digital marketing manager job in Westford, MA

    Works on the planning and implementation of projects and events in support of the marketing team, such as trade shows and customer related events. Ability to plan, procure, execute all aspects of trade shows and conferences to include site selection, contract negotiations, stakeholder communications, MPOs, booth build, meeting management, staff, hotel, registration, branding, internet/electrical, F&B, meeting space allocation, managing on-site logistics, coordinate vendor services, prestation materials support. Registration and attendee tracking Pre/post event evaluations Works individually or with a team in recommending action, scheduling, and planning projects, estimating cost, and managing projects to completion. Provides administrative and clerical support specifically related to marketing department activities, purchase orders and other marketing-project specific documentation. Vendor selection, cost analysis, maintain organization of storage room and equipment. Interacts directly with groups within Marketing to promote events and other teams company wide. Prepares regular marketing activity reports, budget conscious and consistent with current planning processes. Travel required.
    $73k-100k yearly est. 60d+ ago
  • Head of Product, SMB Digital Banking

    Bottomline Technologies 4.7company rating

    Digital marketing manager job in Portsmouth, NH

    Why Choose Bottomline? Are you ready to transform the way businesses pay and get paid? Bottomline is a global leader in business payments and cash management, with over 35 years of experience and moving more than $16 trillion in payments annually. We're looking for passionate individuals to join our team and help drive impactful results for our customers. If you're dedicated to delighting customers and promoting growth and innovation - we want you on our team! About Bottomline Bottomline connects corporates and banks with the global financial ecosystem to modernize and secure business payments. Our 'One Bottomline' approach brings together industry-leading products and services, delivering solutions tailored to customer needs across digital banking, cash management, payments automation, and fraud prevention. Role Overview We are seeking a strategic product leader, senior level individual contributor to own and grow Bottomline's SMB Digital Banking franchise. This role is accountable for shaping the vision, strategy, partnership opportunities and business plan for the SMB segment, ensuring that our solutions deliver distinctive value to both end customers and our banking partners. The ideal candidate will bring deep expertise in the SMB sector, a nuanced understanding of how banks serve and monetize SMBs, and a track record of translating market insights into business outcomes. Key Responsibilities Vision, Strategy & Business Plan * Define and champion the vision and multi-year strategy for SMB Digital Banking, grounded in a clear business plan and economic model for Bottomline. * Articulate the unique requirements and opportunities in the SMB segment, and set the direction for how Bottomline will lead in this space. Customer & Bank Requirements, Experience * Develop a deep understanding of SMB customer needs, behaviors, and pain points, as well as the operational and economic realities banks face in serving this segment. * Lead the identification and prioritization of requirements, ensuring our solutions reflect the nuances of SMB banking and drive measurable customer and partner outcomes. Go-to-Market (GTM) & Commercialization * Own the GTM strategy for the SMB portfolio, including pricing, packaging, positioning, and enablement. * Partner with Sales and Marketing to develop and execute repeatable plays for banks of all sizes. Business Performance & Reporting * Establish and track KPIs and metrics that reflect business health, customer adoption, satisfaction, and retention. * Provide transparent reporting and insights to inform ongoing investment and prioritization. Key Qualifications * 7-10+ years in product management for digital banking/fintech or B2B SaaS, with proven outcomes in the SMB segment. * Demonstrated leadership in translating market insights into strategy, business plans, and product outcomes. * Expertise in how banks monetize and go to market in the SMB sector, with a pragmatic approach to execution. * Excellent communication, storytelling, and stakeholder management skills; confident representing the product narrative to bank executives and internal leadership. * Bachelor's degree required; advanced business/technical degree a plus. * Experience collaborating across functions to drive releases and customer outcomes. * Prior engagement with SMB-focused product research and advisory programs. * Track record of influencing product strategy and outcomes for SMB digital banking. * Thought leadership in SMB banking trends and competitive analysis. Preferred Background * Familiarity with Bottomline's Banking portfolio or comparable platforms. * Executive presence with the ability to evangelize product strategy internally and externally. We welcome talent at all career stages and are dedicated to understanding and supporting additional needs. We're proud to be an equal opportunity employer, committed to creating an inclusive and open environment for everyone.
    $71k-101k yearly est. Auto-Apply 15d ago
  • Manager, Marketing & Sales Analytics

    Babson College 4.0company rating

    Digital marketing manager job in Wellesley, MA

    THE OPPORTUNITY The Manager, Marketing Analytics supports multi-channel customer marketing programs by providing insights, analysis, and recommendations that improve marketing and conversion effectiveness. This role is responsible for collaborating across enrollment marketing, admissions, and technology teams to optimize digital marketing programs (paid, earned, and owned mediums) to enhance and influence customer acquisition, segmentation, targeting, and return on marketing investment. As a proactive, collaborative partner, this position will clearly display and articulate actionable insights to influence data-driven marketing decisions. WHAT YOU WILL DO Evaluate the effectiveness of marketing actions, recommend segmentation approaches, and deliver actionable insights to improve engagement and lifetime value. Develop and track key performance metrics related to marketing effectiveness and impact on conversion (enrollment) and lifetime value; responsible for developing and maintaining analytics reports and dashboards on web traffic, lead generation, marketing attribution, and program enrollment trends to provide insight to key stakeholders. Leverage advanced data tools, including artificial intelligence (AI), to automate data processing and analysis workflows, enhancing efficiency and expanding analytics capabilities across the Marketing team. Use statistical analysis, testing, and modeling to provide strategic recommendations for optimizing the College's marketing budget and tactics to maximize return on investment. Conduct quantitative research, experiments, and A/B tests designed to improve and optimize conversion rates across a variety of owned and paid digital channels: paid and organic search, display advertising, email, and web properties. Serve as a consultative lead with campus partners for all digital media (paid, earned, and owned) strategies aimed to move target audiences from awareness to enrollment to lifelong engagement with the College. Lead overall learning agenda, and the design, generation, and evaluation of customer insights and strategies for data collection. Share in development and reporting of industry trends, best practices, and opportunities to internal team. Adopts Agile methodologies and practices (Scrum framework) to ensure efficient and productive execution of work. Expected to collaborate with Agile team members to meet the full team's sprint goals. Assumes additional responsibilities as required. YOUR TEAM WILL INCLUDE N/A WHAT EDUCATION AND SKILLS YOU WILL NEED Bachelor's Degree in analytics, statistics, computer science, marketing or other business-related field. A minimum of 4-6 years of experience focused on business and/or marketing intelligence, marketing campaign measurement, and/or sales database management. Highly analytical and detail-oriented. Conscientious in regard to managing data and analytical quality. Advanced quantitative and statistics knowledge. Proven experience with data analysis tools (Excel), marketing automation software, digital analytics platforms (Google Analytics or Adobe Analytics); cloud-based CRM (Salesforce's Salescloud and or Marketing cloud); data visualization tools (such as Tableau, Google Data Studio or Qlik); and market research tools. Familiarity with AI tools (Copilot, ChatGPT) for research, data and analysis tasks. Strong Web, print, social, and verbal writing and communication skills. Understanding of usability and user-centered design. Team-oriented and self-motivated, with the ability to think creatively and analytically; able to work effectively in an autonomous environment when needed. A deep interest in the latest developments, industry trends, and best practices for digital marketing, paid media and market research business analytics. Envisions and proposes new methods to perform tasks that support ET&A; takes thoughtful risks; and accepts new and ongoing initiatives, objectives, and solutions to gain sought-after results. Anticipates and embraces change; demonstrates willingness to achieve, acquire, and utilize new skills and challenging tasks; and is flexible in changing conditions. HOW AND WHERE YOU WILL WORK Hybrid working arrangements available with at least one day a week in the office and others as needed and required at the manager's discretion. ADDITIONAL SKILLS YOU MAY HAVE Master's Degree a plus, not preferred if experience with latest technology and marketing trends are demonstrated. Experience working in an Agile organization preferred. Experience with SQL, R or Python a plus. This is an exempt position with the following pay range: $81,635-90,706 depending on a candidate's experience; the role is also eligible for bonuses based on performance and budget. Babson College offers a comprehensive benefits package for full-time employees working at least 28 hours per week. Insurance Coverage: Medical, dental, vision, group life and long-term disability insurance, business travel accident insurance, and mental health benefits. Time Off: Starting at 3 weeks of vacation annually, 2 weeks of sick time, 1 week of paid family illness time, 6 weeks of paid parental leave, and 12 paid holidays per year. President's holidays are determined each year. Retirement: Participation in a 403(b) retirement plan with mandatory employee contributions and a 4:1 employer match. Additional Benefits: Wellbeing programs, virtual fitness platform, and employee assistance program. All questions or concerns about this posting should be directed to the Office of Human Resources at *************.
    $81.6k-90.7k yearly Auto-Apply 60d+ ago
  • Event Marketing Manager

    Smartbear 4.0company rating

    Digital marketing manager job in Somerville, MA

    At SmartBear, we believe building great software starts with quality - and we're helping our customers make that happen every day. Our solutions, featuring HaloAI, bring visibility and automation to software development, making it easier for teams to deliver high-quality software faster. SmartBear is trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations - including innovators like Adobe, JetBlue, FedEx, and Microsoft. Event Marketing Manager Drive SmartBear's presence at top-tier industry events, creating unforgettable brand moments that fuel pipeline growth. Lead end-to-end strategy and execution for high-impact tradeshows and regional events that put SmartBear in front of key buyers. Shape how SmartBear shows up in the market by delivering polished, high-energy, and ROI-positive event experiences. About the Role Plan, coordinate, and execute a variety of events, including large tradeshows, regional sales events, executive roundtables, and internal company meetings. Collaborate with sales, product marketing, and demand generation teams to ensure event strategies align with GTM priorities and target ICPs. Manage event logistics, including venue selection, vendor coordination, booth design, shipping, and on-site execution. Ensure the company's brand is consistently represented across all events. Partner with creative teams to produce event materials such as signage, giveaways, presentations, and digital assets. Track event KPIs, measure ROI, and provide insights and recommendations to optimize future events. We are looking for you if you have 2-4 years of experience planning and managing large tradeshows and events (B2B SaaS experience a plus). Strong project management and organizational skills, with the ability to manage multiple events simultaneously. Knowledge of event technology platforms (e.g., Cvent, Splash, ON24) and CRM/marketing automation tools (e.g., Salesforce, Marketo). Excellent communication, negotiation, and vendor management skills. A data-driven mindset with experience measuring event ROI and pipeline contribution. Ability to travel for events (20-30%). Why you should join the SmartBear crew: You can grow your career at every level. We invest in your success as well as the spaces where our teams come together to work, collaborate, and have fun. We love celebrating our SmartBears; we even encourage our crew to take their birthdays off. We are guided by a People and Culture organization - an important distinction for us. We think about our team holistically - the whole person. We celebrate our differences in experiences, viewpoints, and identities because we know it leads to better outcomes. Did you know? Our main goal at SmartBear is to make our technology-driven world a better place. SmartBear is committed to ethical corporate practices and social responsibility, promoting good in all the communities we serve. SmartBear is headquartered in Somerville, MA with offices across the world including Galway Ireland, Bath, UK, Wroclaw, Poland and Bangalore, India. We've won major industry(product and company) awards including B2B Innovators Award, Content Marketing Association, IntellyX Digital Innovator and BuiltIn Best Places to Work. SmartBear is committed to creating an inclusive workplace for employees where all individuals are treated with respect and dignity. We are an equal opportunity employer and make employment decisions based on merit, qualifications, and business needs. We do not discriminate on the basis of race, color, religion, sex, national origin, age, gender, disability, veteran status, sexual orientation, or any other protected status under applicable laws. We are dedicated to fostering a workplace that reflects a diversity of thought and experience as well as our values of being smart, open, driven, accountable, and curious. #LI-ES1 #LI-hybrid At SmartBear, we believe transparency in pay is part of how we build trust-with our employees, candidates, and community. Our compensation philosophy is grounded in market competitiveness, internal equity, and rewarding impact. We encourage candidates to view compensation as part of their total rewards experience at SmartBear. This includes performance-based bonuses for eligible roles, a generous benefits package that supports employees' health and well-being, and promotes work-life balance through flexible time off and hybrid work options. You can build your career at SmartBear through professional development opportunities, and an inclusive, collaborative culture where everyone can thrive. Your SmartBear total rewards compensation package includes base salary and may also include a performance bonus plan. The base salary range for this role is listed below. Actual compensation is determined based on several factors, including relevant experience, skills, internal equity, and geographic location. Estimated Base Salary Range $88,000 - $102,000 USD
    $88k-102k yearly Auto-Apply 42d ago
  • Digital Marketing Specialist

    Fresenius Kabi USA, LLC 4.7company rating

    Digital marketing manager job in Manchester, NH

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability,401K with company contribution, andwellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly 5d ago
  • Senior Product Marketing Manager - Health Tech GTM

    Rotterdaminnovationcity

    Digital marketing manager job in Somerville, MA

    A health tech company in Somerville is seeking a Senior Product Marketing Manager to own the go-to-market strategy for key products. This role involves leading cross-functional launches, driving messaging, and collaborating on product positioning. Ideal candidates will have over 8 years of experience in product marketing, excellent communication skills, and proven success in a SaaS or health tech environment. The position is not sponsoring work visas currently. #J-18808-Ljbffr
    $108k-143k yearly est. 2d ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Manchester, NH?

The average digital marketing manager in Manchester, NH earns between $70,000 and $142,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Manchester, NH

$100,000

What are the biggest employers of Digital Marketing Managers in Manchester, NH?

The biggest employers of Digital Marketing Managers in Manchester, NH are:
  1. Textiles Coated International
  2. Fidelity Investments
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