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Digital marketing manager jobs in Modesto, CA - 89 jobs

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  • Growth Marketing Leader, Adaptive Planning

    Workday, Inc. 4.8company rating

    Digital marketing manager job in Pleasanton, CA

    A global SaaS company is looking for a Head of Growth Marketing to lead demand generation and pipeline growth for the Adaptive business unit. This senior role focuses on strategic marketing initiatives aimed at improving conversion rates and optimizing the customer journey. Ideal candidates will have substantial experience in B2B SaaS marketing and a strong analytical background to drive meaningful growth outcomes. This role offers a flexible work environment and competitive compensation including significant salary ranges. #J-18808-Ljbffr
    $134k-168k yearly est. 3d ago
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  • Senior Hotel Sales & Marketing Leader

    Highgate Hotels L.P 4.5company rating

    Digital marketing manager job in Pleasanton, CA

    A leading hospitality management firm located in Pleasanton, CA, is seeking a Director of Sales & Marketing. The individual will lead revenue strategies across various sales segments, conduct market analysis, and manage the sales team. Candidates should have a Bachelor's degree in Marketing and at least 3 years of hotel sales leadership experience. Excellent communication skills and proficiency in sales automation systems are essential. #J-18808-Ljbffr
    $81k-115k yearly est. 1d ago
  • Hospice Marketing Director: Growth & Partnerships

    Apphospice

    Digital marketing manager job in Pleasanton, CA

    A healthcare organization in Pleasanton, CA seeks a Marketing Manager to direct daily marketing operations and develop comprehensive marketing initiatives. Candidates must hold a Bachelor's degree in Marketing or a related field with at least three years of experience in health care marketing management, ideally in hospice care. Excellent communication and negotiation skills are essential. This role offers a competitive salary ranging from $100,000 to $150,000 per year, with the potential for commission. #J-18808-Ljbffr
    $100k-150k yearly 2d ago
  • Senior Product Marketing Manager

    Avathon Capital

    Digital marketing manager job in Pleasanton, CA

    Avathon, Inc. delivers world-class AI solutions that allow a business to solve their most critical problems, empowering them to run a more sustainable, safer, and profitable business. Our award-winning AI solutions predict future outcomes, optimize processes, and prevent cyberattacks. We partner with the world's industry leaders to analyze, optimize, and learn from data. We augment human intelligence, drive profitable growth, and achieve operational excellence. Drive change and create a footprint. Learn more at: Avathon We are seeking a Senior Product Marketing Manager to join the Avathon team in Pleasanton, CA. As a solo individual contributor, you will play an essential role in defining the positioning, messaging, and go-to-market strategy for our industrial AI platform. Our technology optimizes critical assets, enhances worker health & safety, and orchestrates complex supply chain processes across industries such as energy (conventional & renewables), aerospace & defense, manufacturing, retail & CPG, mining and transportation. You will be responsible for: Positioning & messaging: Collaborate with Product, Marketing and other colleagues to develop compelling messaging and value propositions that resonate with our target audiences. Market & competitive analysis: Conduct market research to understand industry trends, customer needs and competitive landscapes. Go-to-market strategy: Define and execute product marketing plans, ensuring successful launches and market adoption. Sales enablement: Create sales collateral, battle cards and training materials to empower the sales team. Content development: Support the production of case studies, whitepapers, analyst and media briefings, webinars and blog content that drive awareness, engagement and demand. Customer insights: Collaborate with customers and internal stakeholders to craft compelling success stories. Demand generation support: Partner with growth marketing teams to develop campaigns that drive lead generation and pipeline growth. Please have: Minimum 8-10+ years of experience in B2B SaaS product marketing, preferably in industrial AI, enterprise software or related fields. Domain knowledge in one or more of the following sectors: energy (conventional & renewables), aerospace & defense, manufacturing, retail & CPG, mining, transportation (preferred), supply chain. Proven success in defining product positioning, messaging and GTM strategies. Experience working cross-functionally with product, sales, and marketing teams. Strong storytelling skills and the ability to translate complex technical concepts into clear, compelling narratives. Ability to work independently in a fast-paced environment, with a hands-on and strategic mindset. Pay Range: $140,000 - $160,000 base salary plus bonus. Pay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience. This role is not remote. Candidates must be based in the Bay Area and are expected to report to our Pleasanton office 4 days per week. Avathon is an equal opportunity employer, dedicated to diversity, equality, and inclusion, and provides equal employment opportunities to all employees and applicants for employment. Avathon prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Avathon is committed to providing reasonable accommodations throughout the recruiting process. If you need a reasonable accommodation, please contact us to discuss how we can assist you. #J-18808-Ljbffr
    $140k-160k yearly 1d ago
  • Shopper Marketing Brand Manager - Amazon

    The Clorox Company 4.6company rating

    Digital marketing manager job in Pleasanton, CA

    Clorox is the place that's committed to growth - for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace (**************************************************************************** UpdateUrns=urn%3Ali%3Aactivity%3A**********048001024) **Your role at Clorox:** Clorox is seeking a Marketing Manager to join the Amazon team. In this role, you will partner with the field sales team, cross-functional teams, agency partners, business units, and Amazon to build and execute marketing plans and campaigns that drive sales and build share on the Amazon platform. **In this role, you will:** + Develop and deploy a full-funnel media strategy across multiple brands; manage and optimize media budgets (>$30M) that deliver against sales, share, and spend efficiency targets. + Partner with Amazon field sales team, Marketing, Cross-Functional, BU (Business Unit) brand teams, and Amazon to create retail media plans that deliver on BU and Amazon priorities and initiatives, and in particular, brand-building share growth plans. + Lead retail media relationship with agency partners to implement, optimize, and report on Amazon campaigns. + Build, refine, and improve plans using agency tools and internal metrics; develop proficiency in agency partners' databases to understand retail media metrics (e.g. traffic, conversion, SOV, CPC, CTR, ROAS, and more) manage against KPIs, and develop actionable insights. + Analyze, assess, and communicate campaign results to key stakeholders with a varying level of media knowledge. + Support the Connected Customer Planning (CCP) process by integrating retail media plans into long-range plans; collaborate with sales team on Leading Edge Retailer (LER) meetings with leadership teams. + Support the One Demand Planning (ODP) process by developing Full-Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience, tactical, and measurement plans. + Develop deep knowledge base on brands' business strategy, performance, category dynamics, objectives, opportunities for growth, and risks. + Mine external digital best practices & incorporate into strategy and plans. + Create learning plans to improve campaign performance and optimize media strategies and spend. **What we look for:** + Bachelor's degree in related field + 8 plus years' experience in retail, media, and/or brand marketing for consumer brands + Eligibility timing may be accelerated for candidates with previous media and/or Amazon experience + Strong collaboration skills to work with other functions, agencies, and outside partners + Highly versed in data analytics and developing insights + Strong communication and presentation skills + Ability to build relationships with senior leaders and manage media agency (AOR) + Proactive; influential; able to build and implement plans independently + Strategic and creative thinking balanced with strong business acumen + Thinks big picture + Results-oriented; able to complete assignments in a timely and accurate manner; ability to balance and prioritize multiple deliverables **Workplace type:** Hybrid: This individual will work 3 days a week in office and 2 days from home. Remote work is also a possibility if you do not live within a commutable distance to a Clorox office. **Our values-based culture connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. That's why we foster an inclusive culture where every person can feel respected, valued, and fully able to participate, and ultimately able to thrive.** Learn more (********************************************************************************************************* **.** **[U.S.]Additional Information:** At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more. We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area. -Zone A: $128,000 - $252,200 -Zone B: $117,400 - $231,200 -Zone C: $106,700 - $210,200 All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process. This job is also eligible for participation in Clorox's incentive plans, subject to the terms of the applicable plan documents and policies. Please apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times. To all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes. **Who we are.** We champion people to be well and thrive every single day. We're proud to be in every corner of homes, schools, and offices-making daily life simpler and easier through our beloved brands. Working with us, you'll join a team of passionate problem solvers and relentless innovators fueled by curiosity, growth, and progress. We relish taking on new, interesting challenges that allow our people to collaborate and thrive at work. And most importantly, we care about each other as multifaceted, whole humans. Join us as we reimagine what's possible and work with purpose to make a difference in the world. **This is the place where doing the right thing matters.** Doing the right thing is the compass that guides every decision we make-and we're proud to be globally recognized and awarded for our continuous corporate responsibility efforts. Clorox is a signatory of the United Nations Global Compact and the Ellen MacArthur Foundation's New Plastics Economy Global Commitment. The Clorox Company and its Foundation prioritize giving back to the communities we call home and contribute millions annually in combined cash grants, product donations, and cause-marketing. For more information, visit TheCloroxCompany.com and follow us on social media at @CloroxCo. **Our commitment to diversity, inclusion, and equal employment opportunity.** We seek out and celebrate diverse backgrounds and experiences. We're always looking for fresh perspectives, a desire to bring your best, and a nonstop drive to keep growing and learning. Learn more about our Inclusion, Diversity, Equity, and Allyship (IDEA) journey here (*********************************************** . The Clorox Company and its subsidiaries are an EEO/AA/Minorities/Women/LGBT/Protected Veteran/Disabled employer. Learn more to Know Your Rights (*********************************************************************************************** . Clorox is committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans during the hiring and interview process. If you need assistance or accommodations due to a disability, please contact us at ***************** . Please note: this inbox is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions/application statuses. The Clorox Company and its subsidiaries are an EEO/AA/ Minorities/Women/LGBT/Protected Veteran/Disabled employer.
    $128k-252.2k yearly 60d+ ago
  • Staff Marketing Analytics Manager

    10X Genomics 4.4company rating

    Digital marketing manager job in Pleasanton, CA

    10x Genomics is seeking a Staff Marketing Analytics Manager to lead the development of advanced analytics frameworks that drive marketing performance and strategic growth. This senior individual contributor role blends deep technical expertise with strategic influence, serving as a thought leader in marketing analytics while remaining highly hands-on in execution. You will own the design and delivery of full-funnel marketing insights, attribution models, and performance optimization strategies. Your work will directly shape marketing decisions, customer acquisition strategies, and investment priorities across channels. This role is part of the Business Insights & Analytics team in Commercial Organization. What you will be doing: Serve as a strategic partner to marketing leadership, translating business goals into data-driven strategies and measurable outcomes. Architect and advocate for a unified customer data model, collaborating with data engineering to ensure scalable, high-quality data infrastructure. Lead the development of attribution models and marketing mix analyses to identify high-impact campaigns and optimize spend. Build and maintain executive-level dashboards and operational reporting tools to monitor marketing performance across channels. Conduct deep-dive analyses of customer behavior, campaign effectiveness, and channel ROI to uncover growth opportunities. Define and track key metrics such as Customer Acquisition Cost (CAC), Lifetime Value (LTV), and conversion rates. Design and analyze A/B tests to improve campaign performance and user experience. Partner with marketing operations to enhance automation, segmentation, and targeting strategies using data insights. Improve data accuracy, reporting processes, and analytics workflows across the marketing organization. Analyze digital performance across SEO/SEM, website traffic, social media, and email campaigns. Collaborate cross-functionally with Finance, Sales, and Product to align marketing analytics with broader business objectives. Minimum Requirements: Bachelor's degree in Marketing, Business, Statistics, Data Science, or a related field 6+ years of experience in marketing analytics, data science, or a related field, with a proven track record of driving measurable impact. Expert-level proficiency in SQL and either Python or R for data manipulation and statistical analysis. Strong understanding of statistical modeling, marketing attribution, and predictive analytics. Experience with data visualization tools (e.g., Tableau, Power BI) and web analytics platforms (e.g., Google Analytics). Experience with CRM and marketing automation platforms (e.g., Salesforce, Marketo). Ability to synthesize complex data into clear, actionable insights for both technical and non-technical stakeholders. Excellent communication, collaboration, and project management skills. Preferred Qualifications: Advanced degree preferred Experience in a fast-paced, high-growth environment, ideally within a healthcare/life sciences multinational or tech-driven organization. This is a high-impact role that will directly influence marketing strategy and business growth through data-driven insights. Below is the base pay range for this full-time position. The actual base pay will depend on several factors unique to each candidate, including one's skills, qualifications, and experience. At 10x, base pay is also just one component of the Company's total compensation package. This role is also eligible for 10x's equity grants, its comprehensive health and retirement benefit programs, and its annual bonus program or sales incentive program. During the hiring process, your 10x recruiter can share more about the Company's total compensation package. Pay Range$186,500-$252,300 USD About 10x Genomics At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It is a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change the world. We enable scientists to advance their research, allowing them to address scientific questions they did not even know they could ask. Our tools have enabled fundamental discoveries across biology including cancer, immunology, and neuroscience. Our teams are empowered and encouraged to follow their passions, pursue new ideas, and perform at their best in an inclusive and dynamic environment. We know that behind every scientific breakthrough, there is a deep infrastructure of talented people driving the life sciences industry and making it possible for scientists and clinicians to make new strides. We are dedicated to finding the very best person for every aspect of our work because the innovations and discoveries that we enable together will lead to better technologies, better treatments, and a better future. Find out how you can make a 10x difference. Individuals seeking employment at 10x Genomics are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation, or any other characteristic protected by applicable law. 10x does not accept unsolicited applicants submitted by third-party recruiters or agencies. Any resume or application submitted to 10x without a vendor agreement in place will be considered unsolicited and property of 10x, and 10x will not pay a placement fee.
    $186.5k-252.3k yearly Auto-Apply 60d+ ago
  • Content Marketing Manager

    Exceljuta

    Digital marketing manager job in Pleasanton, CA

    Title: Content Marketing Manager Company: Exceljuta Are you a creative and strategic thinker with a passion for driving results through compelling content? Do you have experience in digital marketing and know how to create and implement effective strategies? If so, we have an exciting opportunity for you to join our team at Exceljuta as a Content Marketing Manager. As the Content Marketing Manager, you will be responsible for developing and executing our content marketing strategy across all platforms. You will work closely with our marketing team to create engaging and informative content that resonates with our target audience and ultimately drives brand awareness, lead generation, and customer retention. Key Responsibilities: -Develop and implement a comprehensive content marketing strategy to support our overall marketing objectives. -Create and manage a content calendar to ensure regular and timely delivery of high-quality content across all channels. -Write, edit, and proofread various types of content, including website copy, blog posts, social media posts, email newsletters, etc. -Work with our design team to create visually appealing and on-brand content. -Collaborate with our SEO team to ensure all content is optimized for search engines. -Conduct market research and stay updated on industry trends to develop content ideas that resonate with our target audience. -Plan and execute paid campaigns to promote content and drive traffic to our website. -Analyze and report on the performance of content marketing efforts, and make data-driven decisions to improve results. -Manage relationships with freelance writers, designers, and other external partners. Qualifications: -Bachelor's degree in Marketing, Communications, or related field. -Minimum of 3 years of experience in content marketing, preferably in B2B or SaaS industries. -Exceptional writing, editing, and proofreading skills. -Knowledge of SEO best practices and experience in optimizing content for search engines. -Strong understanding of digital marketing techniques and tools. -Experience with paid advertising and social media marketing. -Excellent project management and time management skills. -Ability to work well in a team environment and adapt to changing priorities. -Proficiency in Google Analytics and other relevant marketing tools. At Exceljuta we value creativity, innovation, and collaboration. We offer a competitive salary, a comprehensive benefits package, and a dynamic and supportive work environment where your ideas and contributions will be valued and rewarded. If you have a passion for content marketing and are looking for a challenging and rewarding opportunity, we want to hear from you! Apply now to join our team and be a part of our success.
    $90k-125k yearly est. 60d+ ago
  • Vertical Marketing Manager

    Sciens Building Solutions

    Digital marketing manager job in Pleasanton, CA

    IN A NUTSHELL Are you a marketing enthusiast with a passion for creating compelling messaging, value propositions, and go-to-market programs that drive customer value and market share gains? Do you thrive in a dynamic environment and love working with high-energy teams? If so, we have the perfect opportunity for you! We are seeking a vibrant and experienced Vertical Marketing Manager to join our team. Reporting directly to the CMO, the ideal candidate will have a proven track record of driving quantifiable marketing success in a business service environment. WHAT YOU'LL BE DOING (and doing well!) * Develop differentiated value propositions and messaging that resonates with facility managers and building engineers that enables the adoption of Sciens Service Suite (S3). * Build go-to-market plans that address key verticals (e.g., commercial real estate, healthcare, education, industrial facilities). * Conduct market research, competitive analysis, and customer insights to identify opportunities for growth and differentiation. * Create targeted campaigns showcasing fire alarm systems, sprinkler systems, emergency communications, monitoring services, and related offerings. * Write and generate thought leadership content (whitepapers, webinars, case studies) highlighting compliance, NFPA/OSHA standards, and ROI of fire & life safety solutions. * Provide tools, playbooks, and vertical-specific messaging to support sales teams. * Collaborate with business development to craft proposals, RFP responses, and vertical case studies. * Support field with events, tradeshows (e.g., NFPA Conference, ISC West), and industry association activities. * Build relationships with industry associations, and drive marketing initiatives with OEM partners, integrators, and service providers in the fire & life safety value chain. * Track, measure, and report on vertical marketing performance and ROI. * Adjust strategies based on campaign performance, sales feedback, and evolving code/regulation requirements. * Stay up-to-date with the latest digital marketing trends and best practices to ensure our strategies are cutting-edge and effective. WHAT WE LIKE ABOUT YOU * Bachelor's degree in Marketing, Business Administration, or a related field. * Five (5)+ years of experience in B2B customer marketing * Well versed in establishing differentiated customer value props, and messaging * Strong understanding of qualitative and quantitative customer analytics * Well-versed in customer lifecycle management * Strong attention to detail, problem-solving, and decision-making abilities. * Strong, positive culture contributor, with the ability to collaborate and influence. * Knowledge of fire alarm and security systems is a plus. * Ability to travel domestically up to 20%. WHAT WE'RE BRINGING TO THE TABLE * Competitive salary based on qualifications. * Paid time off plan and holidays. * 401(k) matching. * Short term and long-term disability. * Medical, dental, and vision plans with options. * Life insurance. * Professional career development opportunities. * Tuition reimbursement program.
    $95k-152k yearly est. 42d ago
  • Sociall Media Manager

    Reach To Win Youth Home & Family

    Digital marketing manager job in Antioch, CA

    Job DescriptionBenefits: Company parties Health insurance Paid time off Parental leave Hi there, Weve taken the time to review your background and were impressed by your experience and strengths in digital marketing and content strategy. Your expertise stands out, and we currently have several exciting opportunities that may be a strong fit for your profile. At the moment, we are actively seeking top talent for the following roles: Social Media Marketing Specialist Digital Marketing Strategist Content Creation Lead VP of Marketing If any of these positions are of interest, I would be happy to connect and share additional details. You can schedule a call at a time that works best for you using the link below: Schedule a Call During our conversation, we can discuss: Role responsibilities and potential career paths An overview of our current marketing priorities Your questions, insights, and career goals We look forward to learning more about your professional objectives and exploring how they may align with our opportunities. Please feel free to select a meeting time that fits your schedule. Best regards, Robert Half HR
    $79k-117k yearly est. 10d ago
  • Vertical Marketing Manager

    Cen Cal Fire Systems 4.6company rating

    Digital marketing manager job in Pleasanton, CA

    IN A NUTSHELL Are you a marketing enthusiast with a passion for creating compelling messaging, value propositions, and go-to-market programs that drive customer value and market share gains? Do you thrive in a dynamic environment and love working with high-energy teams? If so, we have the perfect opportunity for you! We are seeking a vibrant and experienced Vertical Marketing Manager to join our team. Reporting directly to the CMO, the ideal candidate will have a proven track record of driving quantifiable marketing success in a business service environment. WHAT YOU'LL BE DOING (and doing well!) Develop differentiated value propositions and messaging that resonates with facility managers and building engineers that enables the adoption of Sciens Service Suite (S3). Build go-to-market plans that address key verticals (e.g., commercial real estate, healthcare, education, industrial facilities). Conduct market research, competitive analysis, and customer insights to identify opportunities for growth and differentiation. Create targeted campaigns showcasing fire alarm systems, sprinkler systems, emergency communications, monitoring services, and related offerings. Write and generate thought leadership content (whitepapers, webinars, case studies) highlighting compliance, NFPA/OSHA standards, and ROI of fire & life safety solutions. Provide tools, playbooks, and vertical-specific messaging to support sales teams. Collaborate with business development to craft proposals, RFP responses, and vertical case studies. Support field with events, tradeshows (e.g., NFPA Conference, ISC West), and industry association activities. Build relationships with industry associations, and drive marketing initiatives with OEM partners, integrators, and service providers in the fire & life safety value chain. Track, measure, and report on vertical marketing performance and ROI. Adjust strategies based on campaign performance, sales feedback, and evolving code/regulation requirements. Stay up-to-date with the latest digital marketing trends and best practices to ensure our strategies are cutting-edge and effective. WHAT WE LIKE ABOUT YOU Bachelor's degree in Marketing, Business Administration, or a related field. Five (5)+ years of experience in B2B customer marketing Well versed in establishing differentiated customer value props, and messaging Strong understanding of qualitative and quantitative customer analytics Well-versed in customer lifecycle management Strong attention to detail, problem-solving, and decision-making abilities. Strong, positive culture contributor, with the ability to collaborate and influence. Knowledge of fire alarm and security systems is a plus. Ability to travel domestically up to 20%. WHAT WE'RE BRINGING TO THE TABLE Competitive salary based on qualifications. Paid time off plan and holidays. 401(k) matching. Short term and long-term disability. Medical, dental, and vision plans with options. Life insurance. Professional career development opportunities. Tuition reimbursement program.
    $87k-130k yearly est. Auto-Apply 60d+ ago
  • Brand Marketing Manager

    Noctrix Health

    Digital marketing manager job in Pleasanton, CA

    Noctrix Health is redefining the treatment of chronic neurological disorders with clinically validated therapeutic wearables. Our team of medical device specialists, neuroscientists, and consumer electronics engineers is dedicated to delivering prescription-grade therapy with an outstanding user experience. We have pioneered the world's first drug-free wearable therapy, clinically proven to alleviate symptoms in adults with drug-resistant Restless Legs Syndrome (RLS). Be part of our mission to transform healthcare, improve lives, and drive meaningful change with Noctrix Health. We are seeking a detail-oriented, highly organized, and proactive Brand Marketing Manager to oversee creative project management and ensure seamless execution of marketing and brand initiatives. This individual will serve as the operational backbone of our marketing organization-coordinating timelines, approvals, and cross-functional communication to ensure projects are completed efficiently, accurately, and on brand. This is an exciting opportunity to join a fast-paced, mission-driven medical device company with a groundbreaking product and growing commercial presence. The ideal candidate will be an exceptional communicator, a strong collaborator, and a natural organizer who thrives on bringing structure and clarity to complex projects. ***This is a full-time, hybrid position located in our Pleasanton Headquarters. We require an in-office presence of at least 2-3 days per week.*** Responsibilities: Project & Process Management Own the full creative project management process, from initial brief submission through final material distribution Develop and maintain project life cycles, ensuring milestones are clear, timelines are met, and deliverables are completed accurately Manage creative agency partnerships to ensure that Noctrix has a robust pool of talent to complete all projects in a timely fashion with best-in-class materials Coordinate with all cross-functional teams-including marketing, agency partners, creative, regulatory, clinical, and commercial-to drive accountability and ensure projects stay on track Maintain project trackers, timelines, and documentation to provide transparency and visibility across teams Distribute approved materials to the necessary stakeholders along with additional information and requirements to ensure all materials are compliant and ready for distribution (print, digital, video, etc.) Brand Oversight & Compliance Work closely with creative and brand counterparts to ensure all materials are consistent with brand guidelines and visual standards Manage the review and approval process to ensure all creative assets meet regulatory and compliance requirements Organize and maintain all project materials, ensuring accurate documentation and easy access to finalized, approved assets Continuous Improvement & Strategic Support Participate in identifying new initiatives and process improvements to enhance project efficiency and creative output Partner with leadership to maintain project prioritization, ensuring resources are aligned to high-impact initiatives Communicate project updates, timelines, and resource needs to all stakeholders Support broader marketing project management needs as the organization grows and new priorities emerge Requirements: 3+ years of experience in marketing project management, brand operations, or a similar role Bachelor's degree in Marketing, Communications, or a related field Proven experience managing complex, cross-functional marketing or creative projects Strong organizational and communication skills with exceptional attention to detail Experience working within regulated industries such as medical device, biotech, or healthcare preferred Proficiency in project management tools (e.g., Trello, Planner, Asana, Monday.com, Wrike, or equivalent) Ability to manage multiple priorities and deadlines in a fast-paced, dynamic environment Collaborative mindset and an ability to work effectively with creative, marketing, and commercial teams Compensation: Base Pay: $100,000 to $135,000 per year + bonus + stock options
    $100k-135k yearly Auto-Apply 60d+ ago
  • Entry-Level Junior Event Manager - Marketing & Promotions

    INVI

    Digital marketing manager job in Livermore, CA

    Are you energetic, outgoing, and ready to launch a career in event management, marketing, and brand promotions? We are a fast-growing marketing and promotions firm seeking a motivated Junior Event Manager to join our team. This entry-level role provides paid training, hands-on experience, and clear opportunities for advancement in a fast-paced, team-oriented environment. As a Junior Event Manager, you will support live events, promotional campaigns, and community engagement initiatives, gaining practical skills in event coordination, marketing, and brand activation. Key Responsibilities Assist with event planning, setup, and breakdown to ensure seamless operations Support team supervision, coordinating staff and volunteers during events Engage attendees to enhance their experience and communicate brand messages Distribute promotional materials to drive engagement and brand awareness Monitor event activities and resolve issues in real-time Collaborate on developing and executing marketing and promotional strategies Who You Are Outgoing, people-focused, and eager to learn Strong communication and interpersonal skills Organized, detail-oriented, and able to multitask in a fast-paced environment Flexible availability, including evenings and weekends Passionate about event management, marketing, and brand promotions Preferred (Not Required): Experience in events, marketing, retail, or customer service Degree in Event Management, Marketing, or related fields What We Offer Paid training and hands-on experience in event management and promotions Exposure to a variety of clients, industries, and event types Clear career growth and leadership development opportunities Collaborative, high-energy, team-oriented work environment Mentorship to develop practical skills and long-term career pathways Kick-Start Your Career in Event Management & Marketing If you're motivated, people-oriented, and ready to grow, apply today to become a Junior Event Manager - Marketing & Community Engagement. Gain the skills, experience, and mentorship to thrive in a dynamic and rewarding industry.
    $88k-126k yearly est. Auto-Apply 6d ago
  • Senior Marketing Manager

    Jobget

    Digital marketing manager job in Stockton, CA

    About the job JobGet is a rapidly growing venture-backed startup, as well as winners of 2019 MassChallenge and the 2019 MIT Inclusive Innovation Challenge. We help employers and job seekers connect in minutes with our Social Hiring Platform. Customers include Home Depot, Foot Locker, McDonalds, CVS, Dunkin, and many more. The ideal candidate will be responsible for developing, managing, executing and analyzing our lifecycle marketing campaigns. You will also collaborate with other internal teams to develop a lifecycle marketing strategy and plan. You will then communicate these plans effectively to all relevant internal teams. This position is great for someone who is both analytical and creative. You have excellent attention to detail, meet tight deadlines and juggle multiple critical requests, and possess great organizational skills. You complete complex tasks and projects quickly with little guidance, react with appropriate urgency to situations that require a quick turnaround, and take effective action. Responsibilities Execute test and learn lifecycle marketing campaigns including targeting, campaign set-up etc... Use existing reporting tools to analyze and report on campaign performance Set up automated (triggered) campaigns Help develop operating procedures and best practices for using marketing automation platform. Assist with documentation, reporting, and analysis of lifecycle campaigns Oversee and analyze performance and execution of marketing campaigns Collaborate with product and engineering to improve engagement and retention Qualifications 2+ years relevant work experience in digital marketing for owned channels such as push, email, text, phone Strong analytical skills Strong written and verbal communication skills What JobGet Offers Unlimited PTO Unlimited snacks, drinks and plenty of team outings Great company culture focused on talent development
    $123k-166k yearly est. 60d+ ago
  • Marketing Manager, Sr

    Zeissgroup

    Digital marketing manager job in Dublin, CA

    About Us: How many companies can say they have been in business for over 178 years?! Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the ever-changing environments in a fast-paced world, meeting it with cutting edge technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team! What's the role? The Sr. Marketing Manager is responsible for US market planning and promotion of Health Information Technology and Digital Excellence with the goal of achieving planned revenue and profit targets. The Sr. Marketing Manager leads a team of marketers and is expected to work in conjunction with SBU Marketing team to provide market research and competitive intelligence information to communicate product improvement needs, contributing to the long-term plan to sustain the product life cycle. Provides sales support and local customer support. This individual will work closely with world-renowned key opinion leaders to help craft marketing strategy and messaging, drive product utilization, and ensure consistency and clarity of internal / external communications in regard to products and services. Must excel at building cross-functional alignments, as this individual will work with sales leadership, global marketing, supply chain, operations, customer service, and finance to ensure successful product introductions. Sound Interesting? Here's what you'll do: Create and manage the implementation of the annual strategic marketing plan for each customer segment within area of responsibility Plan and manage the customer segment marketing budget. Launch new products, next generation products, and product enhancements, partnering with the Global Marketing Team, as the product changes to meet market needs. Executing regional product launch, ensuring global consistency, regionally efficiency, and locally effective. Collect secondary market research and provide to SBU, such as sales and market share by market, customer needs by market, product requirements by market. Understands what drives market segmentation. Contribute local market information based on customer needs/solutions, reimbursement information, competitive activities, market pricing, naming schemes to SBU for creation of business plan, marketing plan, and launch plan. Continuously monitor market needs and customer acceptance through sales force contact, customer visits, attend key congresses and meetings, and conduct primary and secondary market research. Adapt global content for regional marketing campaigns. Create and conduct local Marketing campaigns. Work with Marcom to develop promotional plans, including mailings, pitch-book creation and webinars/workshops based on local needs. Develop and nurture local/regional and national KOL relationships and manage KOL contracts and consulting agreements. Support Regional Sales Forces. Prepare and participate in Sales and Marketing Advisory Council presentation/workshops and Education programs. Provides Field Sales with updates on product services, and market changes. Be a resource to Field Sales and respond to point of sales questions and requests. Participate in Monthly/Quarterly Sales Forecasting meetings. Support regional local sales training by providing strategic goals and marketing messages. Liaise with regional Sales Training resources as content experts. Perform Sales Training during phase training sessions, trade shows, and sales meetings. Provide local customer support. Consult with customers to identify potential marketing needs, to support product adoption and effectiveness. Work with trade media to provide product specific information to assist with articles. Collaborate with customers on landmark events, articles and studies supporting market development needs. Support regional/local trade-show collateral/booth property needs, providing messaging & positioning to meet exhibit objectives. Direct customer inquiries into appropriate resources. Be a resource to support Regulatory activities as necessary. Manage, lead, coach and develop people. Lead cross functional teams to achieve digital excellence in customer communications. Do you qualify? BS degree required, preferably in engineering, marketing, or life sciences. MBA is preferred. Product launch experience is required. Five + (5) years' marketing experience, preferably at a medical device/optical device company. Knowledge and experience in market analysis. Excellent oral presentation and written communications skills. Good analytical skills and experienced in spreadsheet financial analysis. Management skills and proven ability to work cross-functionally. Healthcare domain knowledge; healthcare software sales, development and marketing of healthcare information technology Expertise and knowledge of SEO, SEM, Digital tools and building and executing digital strategy. Willing to travel over weekends and holidays, U.S. and international travel (30%). Ability to work in a multi-cultural business environment, foreign language skills are desirable. Ability to lift and move products (up to 25 lbs). The annual national US pay range for this position is $127,300 - $159,100. The pay offered for this role may be influenced by factors such as job location, scope of role, qualifications, education, experience, & complexity/specialization/scarcity of talent. This position is eligible for a Performance Bonus. We have amazing benefits to support you as an employee at ZEISS! Medical Vision Dental 401k Matching Employee Assistance Programs Vacation and sick pay The list goes on! Your ZEISS Recruiting Team: Lindsay Walker Zeiss provides Equal Employment Opportunity without unlawful regard to an Applicants race, color, religion, creed, sex, gender, marital status, age, national origin or ancestry, physical or mental disability, medical condition, military or veteran status, citizen status, sexual orientation, pregnancy (includes childbirth, breastfeeding or related medical condition), genetic predisposition, carrier status, gender expression or identity, including transgender identity, or any other class or characteristic protected by federal, state, or local law of the employee (or the people with whom the employee associates, including relatives and friends).
    $127.3k-159.1k yearly Auto-Apply 30d ago
  • Marketing Manager, Sr

    DBA: Zeiss Group

    Digital marketing manager job in Dublin, CA

    About Us: How many companies can say they have been in business for over 178 years?! Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the ever-changing environments in a fast-paced world, meeting it with cutting edge technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team! What's the role? The Sr. Marketing Manager is responsible for US market planning and promotion of Health Information Technology and Digital Excellence with the goal of achieving planned revenue and profit targets. The Sr. Marketing Manager leads a team of marketers and is expected to work in conjunction with SBU Marketing team to provide market research and competitive intelligence information to communicate product improvement needs, contributing to the long-term plan to sustain the product life cycle. Provides sales support and local customer support. This individual will work closely with world-renowned key opinion leaders to help craft marketing strategy and messaging, drive product utilization, and ensure consistency and clarity of internal / external communications in regard to products and services. Must excel at building cross-functional alignments, as this individual will work with sales leadership, global marketing, supply chain, operations, customer service, and finance to ensure successful product introductions. Sound Interesting? Here's what you'll do: * Create and manage the implementation of the annual strategic marketing plan for each customer segment within area of responsibility * Plan and manage the customer segment marketing budget. * Launch new products, next generation products, and product enhancements, partnering with the Global Marketing Team, as the product changes to meet market needs. Executing regional product launch, ensuring global consistency, regionally efficiency, and locally effective. * Collect secondary market research and provide to SBU, such as sales and market share by market, customer needs by market, product requirements by market. Understands what drives market segmentation. * Contribute local market information based on customer needs/solutions, reimbursement information, competitive activities, market pricing, naming schemes to SBU for creation of business plan, marketing plan, and launch plan. * Continuously monitor market needs and customer acceptance through sales force contact, customer visits, attend key congresses and meetings, and conduct primary and secondary market research. * Adapt global content for regional marketing campaigns. Create and conduct local Marketing campaigns. Work with Marcom to develop promotional plans, including mailings, pitch-book creation and webinars/workshops based on local needs. * Develop and nurture local/regional and national KOL relationships and manage KOL contracts and consulting agreements. * Support Regional Sales Forces. Prepare and participate in Sales and Marketing Advisory Council presentation/workshops and Education programs. * Provides Field Sales with updates on product services, and market changes. * Be a resource to Field Sales and respond to point of sales questions and requests. * Participate in Monthly/Quarterly Sales Forecasting meetings. * Support regional local sales training by providing strategic goals and marketing messages. Liaise with regional Sales Training resources as content experts. Perform Sales Training during phase training sessions, trade shows, and sales meetings. * Provide local customer support. * Consult with customers to identify potential marketing needs, to support product adoption and effectiveness. * Work with trade media to provide product specific information to assist with articles. * Collaborate with customers on landmark events, articles and studies supporting market development needs. * Support regional/local trade-show collateral/booth property needs, providing messaging & positioning to meet exhibit objectives. * Direct customer inquiries into appropriate resources. * Be a resource to support Regulatory activities as necessary. * Manage, lead, coach and develop people. * Lead cross functional teams to achieve digital excellence in customer communications. Do you qualify? * BS degree required, preferably in engineering, marketing, or life sciences. MBA is preferred. * Product launch experience is required. * Five + (5) years' marketing experience, preferably at a medical device/optical device company. * Knowledge and experience in market analysis. * Excellent oral presentation and written communications skills. * Good analytical skills and experienced in spreadsheet financial analysis. * Management skills and proven ability to work cross-functionally. * Healthcare domain knowledge; healthcare software sales, development and marketing of healthcare information technology * Expertise and knowledge of SEO, SEM, Digital tools and building and executing digital strategy. * Willing to travel over weekends and holidays, U.S. and international travel (30%). Ability to work in a multi-cultural business environment, foreign language skills are desirable. Ability to lift and move products (up to 25 lbs). The annual national US pay range for this position is $127,300 - $159,100. The pay offered for this role may be influenced by factors such as job location, scope of role, qualifications, education, experience, & complexity/specialization/scarcity of talent. This position is eligible for a Performance Bonus. We have amazing benefits to support you as an employee at ZEISS! * Medical * Vision * Dental * 401k Matching * Employee Assistance Programs * Vacation and sick pay * The list goes on! Your ZEISS Recruiting Team: Lindsay Walker Zeiss provides Equal Employment Opportunity without unlawful regard to an Applicants race, color, religion, creed, sex, gender, marital status, age, national origin or ancestry, physical or mental disability, medical condition, military or veteran status, citizen status, sexual orientation, pregnancy (includes childbirth, breastfeeding or related medical condition), genetic predisposition, carrier status, gender expression or identity, including transgender identity, or any other class or characteristic protected by federal, state, or local law of the employee (or the people with whom the employee associates, including relatives and friends).
    $127.3k-159.1k yearly Auto-Apply 24d ago
  • Senior Manager, Customer Marketing

    Lancesoft 4.5company rating

    Digital marketing manager job in Pleasanton, CA

    We are seeking an experienced and visionary Senior Manager, Customer Marketing with expertise in customer lifecycle and experience marketing. In this role, you will be responsible for developing and leading a comprehensive customer marketing strategy that elevates our successful clients and drives advocacy, engagement, retention and long-term client value. You will serve as a strategic partner to marketing, sales, product and customer success, ensuring alignment on customer-centric initiatives that support our growth objectives. Leveraging data-driven insights and innovative tools, you will own the customer marketing vision and cultivate a thriving community of advocates who amplify our brand. Key Responsibilities: Customer Marketing Strategy & Vision Develop and execute a comprehensive customer marketing strategy aligned with overall business goals, focusing on advocacy, retention, and growth. Define and prioritize key customer marketing initiatives, ensuring alignment with sales, product, and customer success strategies. Champion a customer-first mindset across the organization, embedding customer experience into all marketing programs. Advocacy & Community Building Elevate successful customers through storytelling, case studies, testimonials, and reference programs. Build and nurture a customer advocacy community that drives engagement, brand amplification and peer-to-peer influence. Partner with customer success to identify and activate advocates at a scale. Lifecycle Engagement & Retention Design integrated programs that support the full customer journey-from onboarding to renewal and expansion. Drive adoption and deepen engagement through personalized campaigns across digital, event and community channels. Implement retention strategies that reduce churn and maximize customer lifetime value. Insights & Measurement Use customer data, feedback and analytics to inform strategy and optimize program effectiveness. Establish KPIs and track performance across advocacy, engagement, retention and expansion metrics. Provide regular reporting and insights to leadership on customer marketing impact. Cross-Functional Partnership Act as a strategic partner to campaigns, regional marketing, sales, product and customer success teams. Ensure alignment on customer-centric initiatives that drive growth and elevate the customer experience. Enable customer-facing teams with tools, resources, and campaigns that enhance customer relationships. Qualifications 10-12 years of experience in customer marketing, lifecycle marketing, or related roles, with a proven track record of driving customer advocacy, retention and growth. Strong background in developing integrated customer experience strategies across multiple channels. Expertise in customer journey mapping, advocacy programs and community building. Excellent communication, storytelling and relationship-building skills. Proficiency with marketing automation, CRM and analytics platforms. Ability to influence and collaborate across executive and cross-functional stakeholders.
    $124k-163k yearly est. 7d ago
  • Oakley Market Manager Los Angeles Market

    Essilorluxottica

    Digital marketing manager job in Oakley, CA

    Position: Full-Time Total Rewards: Benefits/Incentive Information At Oakley, we believe everyone in the world can and will become better. We're cultivating a safe and inclusive environment where all voices can evoke meaningful and purposeful change. When you're free to be the best version of yourself is when you can Be Who You Are. With us, you'll be part of a team that's influencing athletes, whether they're running in your neighborhood or standing on an Olympic podium. Together we bring the latest in advanced eyewear technology and apparel innovation to our athletes and our customers. Every day at Oakley is a chance to grow, go further and achieve more. Oakley is part of EssilorLuxottica, a global leader in the design, manufacture and distribution of world-class vision care products, including iconic eyewear, advanced lens technology and cutting-edge digital solutions. Join our global community of over 200,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry. Discover more by following us on LinkedIn! GENERAL FUNCTION As a Market Manager you will act as an ambassador for Oakley with the aim to educate and push the boundaries of what is possible through elevating performance of the stores within a given Market. As a business leader within Oakley Retail, you will support the Market to succeed on all key objectives and will lead the team to exceptional business performance through customer experience, talent management and development, and execute flawless retail operations and brand standards. MAJOR DUTIES AND RESPONSIBILITIES Lead and inspire a Market of up to 10 Store while also being responsible for meeting company objectives within their Home Store. Develops and implement strategies to maximize sales, meet/exceed goals and objectives Promotes a training and learning environment that encourages exceptional customer interactions through the flawless delivery of the Oakley customer experience Keeps the customer at the core when building strategic plans in partnership with the Regional Manager to achieve business outcomes. Creates an environment of shared wins through coaching, developing, mentoring, and inspiring the team to enhance store performance and achieve goals. People work for people - uses this philosophy to grow careers, encourage teamwork, and retain talent through a development-focused environment. Manages store staffing levels by networking, recruiting, and hiring top talent to deliver the brand experience. Inspires team growth through individual development plans to promote an environment of accountability through performance management. Creates a fun, inspiring, and inclusive environment that reflects the brand culture. Continually coaches and develops the store teams to ensure consistent and impeccable execution of current brand initiatives. Leverages customer feedback to coach others to further enhance the customer experience. Sets expectations, monitors and measures performance. Holds the team accountable for achieving results, including operational process and procedures in partnership with the Regional Manager Travel: 90% (in market and supporting greater region as needed) BASIC QUALIFICATIONS Bachelor's degree or equivalent experience 3+ years of previous Multi Unit leadership experience managing sales, P&L, inventory, operations and customer service Must have a flexible schedule and the hours necessary to open and/or close the store, including nights, weekends and holidays Proven track record of selecting high-performing talent and ability to develop compelling development plans Ability to be an ambassador and protect the integrity of Oakley Strong product knowledge. Curious about new merchandise and fashion trends Ability to motivate, coach, and inspire others PREFERRED QUALIFICATIONS Previous multi-unit retail experience is preferred Pay Range: 70,303.87 - 108,586.45 Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts. Upon request and consistent with applicable laws, EssilorLuxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process. To request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at ************ (be sure to provide your name and contact information so that we may follow up in a timely manner) or email ********************************. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.
    $84k-156k yearly est. 60d+ ago
  • Head of Growth Marketing - Adaptive Planning

    Workday, Inc. 4.8company rating

    Digital marketing manager job in Pleasanton, CA

    **Your work days are brighter here.**We're obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we're shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you'll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We're in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you'll do meaningful work with Workmates who've got your back. In return, we'll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you've found a match in Workday, and we hope to be a match for you too.**About the Team**The Adaptive Planning Growth Marketing team drives demand, pipeline, and revenue impact through a full-funnel growth approach, including demand generation, lifecycle marketing, events, and field marketing. The team partners closely with Product Marketing, Sales, RevOps, and the extended Marketing teams to engage the right customers, at the right time, with the right message. The team operates with a builder's mindset: experimental, analytical, and outcomes-driven. We value speed, learning, and ownership, while maintaining the rigor required to scale within an enterprise environment.**About the Role**Workday Adaptive Planning is seeking a Head of Growth Marketing to lead global demand generation and pipeline growth for the Adaptive business unit. This role will own the strategy and execution of growth marketing programs that drive high-quality pipeline, accelerate new logo pipeline and revenue, drive customer expansion efforts, and improve funnel efficiency across global markets. While largely focused on top-of-funnel new lead acquisition, this leader also must be experienced and comfortable with mid-funnel and post-sale campaign tactics and strategies.This is a senior role that partners closely with Sales, Product Marketing, RevOps, the extended Marketing organization, and more to translate business priorities into measurable growth outcomes. This role also oversees lifecycle and field marketing, ensuring cohesive engagement from first touch through opportunity creation and acceleration, and translating global strategy into regionally relevant programs that support sales priorities.**About You****What You'll Do**This leader needs to be a growth-minded marketer who blends the discipline and scale of enterprise SaaS with the creativity, speed, and scrappiness of a high-growth startup. You know how to build demand engines that perform in complex, sales-led environments - and you're equally comfortable rolling up your sleeves to test, learn, and iterate when the path forward isn't obvious.* Lead the end-to-end growth marketing strategy for Adaptive Planning, with accountability for pipeline creation, ACV contribution, and customer expansion programs* Own planning, execution, and optimization of full-funnel growth programs across digital, paid media, ABM, lifecycle, and partner channels* Partner with Sales, RevOps, and Marketing Ops to align on ICPs, segmentation, account prioritization, and pipeline targets.* Drive a culture of experimentation and continuous optimization to improve conversion rates, CAC, and funnel velocity.* Work with Marketing Operations to develop and maintain KPIs, dashboards, and operating rhythms to measure and report on performance, attribution, and RO* Lead lifecycle marketing strategy and execution, designing integrated nurture, engagement, and expansion programs that improve conversion, velocity, and pipeline quality across the buyer journey.* Oversee field marketing programs in partnership with regional sales leaders, ensuring consistent execution of growth plays while enabling local relevance and flexibility.* Align lifecycle, digital, and field efforts into a single, coordinated growth motion, rather than disconnected programs.* Build, develop, and lead a high-performing, entrepreneurial growth marketing team.**Basic Qualifications:*** 12+ years of B2B SaaS marketing experience, with deep expertise in growth marketing and demand generation - ideally at both enterprise SaaS & startup organizations* Proven experience owning pipeline and revenue outcomes in an enterprise or upper mid-market environment.* Strong perspective on modern marketing technology platforms, including how and where to leverage AI tooling to scale team productivity and output* An understanding of how to connect digital, nurture, and in-market execution into a unified motion to support business objectives* Cross-channel expertise and experiencing driving omnichannel campaigns, leveraging email, social, paid media, content syndication, events, OOH, display, and more* Experience building, leading, and scaling high-performing marketing teams* Strong analytical skills with experience in attribution modeling, funnel analytics, and performance optimization* Thorough understanding of digital channels, including but not limited to, paid and organic search (including LLMs), paid social, email, web, and more, as well as conversion rate optimization strategies and tactics* Experience partnering closely with Sales, RevOps, and Product Marketing teams* Comfort managing up and reporting out to senior executives outside of Marketing**Other Qualifications:*** Familiarity with multi-product or platform organizations preferred* Experience operating within a matrixed or global organizations, where aligning with diverse sets of stakeholders is the norm* Comfort in ambiguity, with a proven ability to continuously pressure-test assumptions, and always look for ways to improve conversion, efficiency, and impact* Perspective on the best ways to partner with inbound and outbound SDRs teams to maximize impact and scale* Ability to balance strategic thinking with hands-on execution, leading teams with clarity, accountability, and momentum**Workday Pay Transparency Statement**The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please .Primary Location: USA.CA.PleasantonPrimary Location Base Pay Range: $200,800 USD - $301,200 USDAdditional US Location(s) Base Pay Range: $173,300 USD - $301,200 USD**Our Approach to Flexible Work**With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply **spend at least half (50%) of our time each quarter in the office or in the field** with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote #J-18808-Ljbffr
    $173.3k-301.2k yearly 3d ago
  • Area Marketing Director - Hospice

    Apphospice

    Digital marketing manager job in Pleasanton, CA

    Job Details Salary Range: $100,000.00 - $150,000.00 Base+Commission/month Directs daily marketing operations, providing oversight of the establishment and implementation of marketing initiatives for assigned territory. Assures understanding and adheres to all laws, statutes and regulations regarding anti‑kickback, lawful marketing activities (gifts and services), patient solicitation, and accurate marketing materials. Ensures maximum third‑party reimbursement through effective negotiation of service contracts with managed care organizations, government agencies, and other payers. Assists the Administrator in establishing organization volume projections in the annual budget and allocating resources, monitoring allocation according to budgetary limitations. Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections. Employs marketing and promotional initiatives to achieve budgetary volume projections. Establishes and maintains positive working relationships with current and potential referral and payer sources. Negotiates service pricing with insurance case managers and other payers within established financial and credit parameters. Builds and monitors community, customer, payer and patient perceptions of Prime Care Hospice as a high quality provider of services. Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs. Maintains comprehensive working knowledge of Prime Care Hospice markets including government agencies, major payer groups, key referral sources, and competitor's market positioning. Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel. Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by Prime Care Hospice. Monitors and reports cost effectiveness of marketing efforts. The above statements are intended to be a representative summary of the major duties and responsibilities performed by incumbents of this job. The incumbents may be requested to perform job‑related tasks other than those stated in this description. Qualifications Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred. At least three (3) years' experience in health care marketing management, preferably in hospice care operations. Ability to market aggressively and deal tactfully with customers and the community. Knowledge of corporate business management. Demonstrates good communication, negotiation, and public relations skills. Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities. #J-18808-Ljbffr
    $100k-150k yearly 2d ago
  • Brand Marketing Manager

    Noctrix Health

    Digital marketing manager job in Pleasanton, CA

    Job Description Noctrix Health is redefining the treatment of chronic neurological disorders with clinically validated therapeutic wearables. Our team of medical device specialists, neuroscientists, and consumer electronics engineers is dedicated to delivering prescription-grade therapy with an outstanding user experience. We have pioneered the world's first drug-free wearable therapy, clinically proven to alleviate symptoms in adults with drug-resistant Restless Legs Syndrome (RLS). Be part of our mission to transform healthcare, improve lives, and drive meaningful change with Noctrix Health. We are seeking a detail-oriented, highly organized, and proactive Brand Marketing Manager to oversee creative project management and ensure seamless execution of marketing and brand initiatives. This individual will serve as the operational backbone of our marketing organization-coordinating timelines, approvals, and cross-functional communication to ensure projects are completed efficiently, accurately, and on brand. This is an exciting opportunity to join a fast-paced, mission-driven medical device company with a groundbreaking product and growing commercial presence. The ideal candidate will be an exceptional communicator, a strong collaborator, and a natural organizer who thrives on bringing structure and clarity to complex projects. ***This is a full-time, hybrid position located in our Pleasanton Headquarters. We require an in-office presence of at least 2-3 days per week.*** Responsibilities: Project & Process Management Own the full creative project management process, from initial brief submission through final material distribution Develop and maintain project life cycles, ensuring milestones are clear, timelines are met, and deliverables are completed accurately Manage creative agency partnerships to ensure that Noctrix has a robust pool of talent to complete all projects in a timely fashion with best-in-class materials Coordinate with all cross-functional teams-including marketing, agency partners, creative, regulatory, clinical, and commercial-to drive accountability and ensure projects stay on track Maintain project trackers, timelines, and documentation to provide transparency and visibility across teams Distribute approved materials to the necessary stakeholders along with additional information and requirements to ensure all materials are compliant and ready for distribution (print, digital, video, etc.) Brand Oversight & Compliance Work closely with creative and brand counterparts to ensure all materials are consistent with brand guidelines and visual standards Manage the review and approval process to ensure all creative assets meet regulatory and compliance requirements Organize and maintain all project materials, ensuring accurate documentation and easy access to finalized, approved assets Continuous Improvement & Strategic Support Participate in identifying new initiatives and process improvements to enhance project efficiency and creative output Partner with leadership to maintain project prioritization, ensuring resources are aligned to high-impact initiatives Communicate project updates, timelines, and resource needs to all stakeholders Support broader marketing project management needs as the organization grows and new priorities emerge Requirements: 3+ years of experience in marketing project management, brand operations, or a similar role Bachelor's degree in Marketing, Communications, or a related field Proven experience managing complex, cross-functional marketing or creative projects Strong organizational and communication skills with exceptional attention to detail Experience working within regulated industries such as medical device, biotech, or healthcare preferred Proficiency in project management tools (e.g., Trello, Planner, Asana, Monday.com, Wrike, or equivalent) Ability to manage multiple priorities and deadlines in a fast-paced, dynamic environment Collaborative mindset and an ability to work effectively with creative, marketing, and commercial teams Compensation: Base Pay: $100,000 to $135,000 per year + bonus + stock options
    $100k-135k yearly 9d ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Modesto, CA?

The average digital marketing manager in Modesto, CA earns between $77,000 and $165,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Modesto, CA

$113,000
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