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  • Senior Manager CRM and Lifecycle Marketing

    Cava 4.1company rating

    Digital marketing manager job in Washington, DC

    Company Profile: At CAVA we make it deliciously simple to eat well and feel good every day. We are guided by a Mediterranean heritage that's been perfecting how to eat and live for four thousand years. We prioritize authenticity, curiosity and the pursuit of excellence in everything we do. We are working towards something big , together. We foster a culture built on five core values: Generosity First, Always: We lead with kindness. Our best work happens when we act in service of others. Constant Curiosity: We are eager to learn, grow, and explore beyond the obvious. Act with Agility: We welcome change; it's the only constant. We embrace, adjust, adapt. Passion for Positivity: We greet each day with warmth and possibility. Collective Ambition: We have high aspirations that are achieved when we work together with a shared purpose. Senior Manager, CRM & Lifecycle Marketing (Role is hybrid -3 days in office and can be based in NYC, DC or Plano, TX) As Sr. Manager, CRM & Lifecycle Marketing at CAVA, you will own the development and execution of guest communication strategies that drive conversion, frequency, and revenue. Reporting to the Sr. Director, Customer Strategy & Lifecycle Management you'll oversee all promotional and performance-focused CRM campaigns across digital channels - including email, push, SMS, and in-app messaging. You'll lead a growing team focused on personalization, AI-driven content, and segmented targeting, and partner closely with Marketing, Product, and Analytics to ensure timely, relevant, and measurable guest experiences. This is an ideal role for a results-driven CRM leader who thrives in a fast-paced environment, blends data and creativity, and is passionate about using messaging to create compelling moments that convert. Success at CAVA: At CAVA, Sr. managers align teams, foster cross-functional collaboration, and translate strategy into action. We look for leaders who develop talent, challenge the status quo, and stay grounded in guest and team member service, inclusion, and long-term impact. What You'll Do: Own the planning and execution of promotional CRM campaigns that drive revenue, frequency, and guest reactivation. Build and evolve multi-channel lifecycle journeys tailored to key moments in the guest experience - including product launches, seasonal moments, re-engagement, and app adoption. Partner with Brand, Culinary, and Digital to ensure CRM initiatives are timely, on-brand, and tied to commercial priorities. Establish campaign goals, build test-and-learn roadmaps, and analyze performance to drive continuous improvement. Lead CAVA's personalization strategy across CRM channels - defining rules, logic, and creative frameworks that tailor communications to guest behavior and preferences. Oversee audience segmentation and predictive targeting in partnership with Analytics, Data Science, and Platform teams. Support integration of AI-generated content, personalized offers, and real-time decision engines into messaging workflows. Champion a guest-first approach to campaign planning, balancing commercial goals with content relevancy. Lead and develop a team of CRM specialists focused on personalization and segmentation. Collaborate with Product and Engineering teams to improve CRM capabilities, platform integrations, and automation tools. Ensure CRM marketing calendar is integrated with broader brand, loyalty, and product roadmaps. Create frameworks and documentation that ensure efficient campaign management, QA, and performance reporting. The Qualifications: 5-8 years of CRM, lifecycle, or digital marketing experience, with a strong focus on revenue-driving programs. Experience managing CRM in fast-paced, consumer-facing industries (QSR, retail, hospitality, or DTC). Deep knowledge of ESPs, CDPs, and customer journey platforms. Strong background in testing, segmentation, and personalization strategy - including exposure to AI-driven content or targeting. Excellent cross-functional collaborator and communicator, with the ability to lead projects and influence stakeholders. Highly analytical; comfortable translating data into insight and insight into campaign strategy. Experience leading and developing teams. Bachelor's degree required; advanced degree in Marketing, Analytics, or a related field preferred. Physical Requirements: Ability to maintain stationary position to be able to operate a computer and other office equipment Must be able to identify, analyze and assess details For certain positions, must be able to occasionally move or transport items up to 50 pounds Ability to communicate with others and exchange information accurately and effectively Constantly positions self and move about to support ordinary restaurant or food production support or office operations, as applicable Ability to work in a constant state of alertness and in a safe manner What we offer: Competitive salary, plus bonus and long-term incentives* Early Wage Access! Unlimited PTO, paid parental leave, plus paid opportunities to give back to the community Health, Dental, Vision, Telemedicine, Pet Insurance plus more! 401k enrollment with CAVA contribution Company-paid STD, LTD, Life and AD&D coverage for salaried positions* Free CAVA food Casual work environment The opportunity to be on the ground floor of a rapidly growing brand All exempt and non exempt employees are eligible for benefits. Benefits are effective the 1st of the month following 30 days of service and you have until the day before the effective date to enroll. A new hire can enroll in our benefit program by selecting a link that is emailed directly to the new hire at their personal email address once hired. Please note that visa sponsorship is not available. The posting range is an all cash range. *Indicates qualifying eligible positions only CAVA - Joining “A culture, not a concept” As an equal opportunity employer, CAVA considers applicants for all positions without regard to race, color, sex, religion, national origin, disability, age, height, weight, marital status, sexual orientation, familial status, genetic information or any other characteristic or protected classes as defined by federal, state, or local law. California applicants: Please visit our Notice at Collection and Privacy Policy to learn about our information practices in the job application and employment context.
    $106k-130k yearly est. 2d ago
  • Product Manager

    Curate Partners

    Digital marketing manager job in Arlington, VA

    The Platform Team manages and enhances the company's core inventory platform, which houses detailed information on properties, units, amenities, parking, and other key assets. This platform serves as a foundational system for the organization, supporting both corporate operations and on-site management teams. We're seeking an Associate Product Manager with strong product orientation - someone who's eager to grow into a Product Management role - to help translate business needs into impactful product solutions that drive efficiency and value across the company. Key Responsibilities Partner with stakeholders to understand business challenges, identify opportunities, and define clear requirements. Gather, document, and translate requirements into actionable user stories and acceptance criteria for development and data teams. Act as a bridge between business and technical teams, ensuring mutual understanding and alignment throughout the product lifecycle. Analyze data and user behavior to generate insights, measure adoption, and support product decisions. Develop and deliver presentation materials and documentation, including PowerPoint decks, Figma mockups, and Visio process flows. Support rollout, communication, and adoption of new platform features and enhancements. Preferred Skills Experience with Digital Adoption Platforms (DAPs) such as Pendo, WalkMe, Applearn, or Apty. Familiarity with Contract Lifecycle Management (CLM) systems, including DocuSign CLM or similar tools.
    $82k-115k yearly est. 1d ago
  • Manager, Corporate Marketing

    Tyler Technologies 4.3company rating

    Digital marketing manager job in Arlington, VA

    Description The Manager, Corporate Marketing is responsible for supporting the Corporate Marketing team in a variety of ways, including managing the corporate trade show strategy, managing the strategy for working with association partners, maximizing content opportunities with associations including leveraging social media, speaking opportunities, and helping pitch important stories and themes important to Tyler. As part of the Corporate Brand Marketing team, the role is involved in promoting Tyler's key messages through content creation, syndication, ideation, and execution of association and client advocacy programs.Responsibilities Manage national level association relationships and corporate trade show strategy Build strong relationships with association partners like NACo, NLC, ICMA, and NASCIO Manage association strategy with the Senior Manager of Corporate Marketing Leverage deep understanding of government personas to build brand recognition within target audience across state and local government Manage trade show logistics and team supporting trade shows Oversee budget related to association engagements and trade shows Serve as spokesperson for Tyler at association events Identify opportunities for placement and support content creation related to the Tyler Technologies editorial calendar within association channels Help create the strategy to amplify Tyler's corporate messages through association placements Maximize content placement opportunities within our association partnerships Understand and leverage industry themes and implement them throughout our Tyler Corporate shows Create presentation abstracts, presentation decks, and blogs related to Tyler's presence at association events Adhere to and implement editorial style guides consistent with our brand voice, style, and tone Edit, proofread, and improve content with strong adherence to AP Style Work collaboratively with team to increase strengthen Tyler's leadership position and increase awareness across all channels Coordinate with Tyler team members to run omni-channel campaigns Coordinate with outside agency to plan paid digital marketing campaigns Develop understanding of Tyler's product offerings and build relationships with team members across the company Work with Corporate Brand Communication Manager to pitch media stories and ad hoc presentations to governments leadership audience Serve as an advocate for our clients Manage the Tyler Excellence Awards (TEA) program as a part of Tyler's annual user conference, Tyler Connect Create digital marketing strategy to solicit TEA applications and promote winner content Identify opportunities to feature client stories through presentations, webinars, and thought leadership content Interface with clients on behalf of Tyler Technologies Surface client priorities with association staff Qualifications 7+ years of event management or customer success experience 7+ years of experience working in or supporting local government 7+ years of demonstrable digital marketing, trade show marketing, or equivalent working experience BA/BS degree in marketing, journalism, political science, or other relevant degree Creative mindset that seeks to understand what audiences consume and how to create it Attitude that approaches unfamiliar scenarios with the phase “I don't know, but I can figure it out” Ability to analyze marketing campaign performance and make data-driven decisions Project management skills and strong attention to detail Understanding of how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results Excellent communication and writing skills Understanding of SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies Knowledge of and interest in the public sector and the intersection between technology and policy
    $87k-103k yearly est. Auto-Apply 50d ago
  • Digital Strategies Manager

    National Women's Law Center 4.0company rating

    Digital marketing manager job in Washington, DC

    The Digital Strategies Manager implements and supports our digital advocacy and email and web programs. The Manager's primary duties are to help execute NWLC's email program, including drafting, coding, launching, testing, and reporting on digital advocacy and fundraising emails, to manage NWLC's SMS program, and to help manage and post content on our website. The Digital Strategies Manager reports to the Director of Digital Strategies. This is a full-time exempt position of 37.5 hours per week. The Organization The National Women's Law Center (NWLC) fights for gender justice - in the courts, in public policy, and in our society - working across the issues that are central to the lives of women and girls. We use the law in all its forms to change culture and drive solutions to the gender inequity that shapes our society and to break down the barriers that harm all of us - especially women of color, LGBTQIA+ people, and low-income women and families. For more than 50 years, we have been on the leading edge of every major legal and policy victory for women, and we need you with us to continue this fight. Find out more at NWLC.org. Responsibilities * Help implement our email program, including drafting, preparing, and coding daily e-mail blasts, action alerts, donation forms, and other features in NWLC's e-CRM, as well as managing imports/exports, queries, and constituent record maintenance and inquiries. * Manage NWLC's SMS program, including drafting, coding, testing, and reporting on SMS messages, as well as leading strategy to grow and expand the program. * Prepare metrics from a variety of online sources to produce regular digital analytics reports and make strategic recommendations based on those reports. * Help maintain NWLC's website and blog, using WordPress, including designing landing pages, ensuring accessibility, updating images and tags, and uploading content. * Manage website development projects, including developing and building new landing pages. * Contribute to content decisions for our website, email, blog, and social media channels, including working with Communications staff and program teams to determine the best way to package information and present it to NWLC's audiences. * Troubleshoot other web/email technical issues as needed. Qualifications * Two years of professional experience, especially in the digital communications field, preferably with an emphasis on email advocacy and writing. * Strong writing skills and experience writing across platforms (especially email) and for diverse audiences. * Fluency in MS Office programs, including Excel. * Experience with e-CRMs (such as EveryAction, Salsa, Action Network, or Blue State Digital), and the ability to pick up new technology and platforms is highly desired. * Experience in WordPress (or similar a CMS) and basic HTML skills. * A strong eye for detail, including proofreading skills, and a thoughtful, analytical approach to managing complex tasks. * Excellent communication skills. * Ability to act quickly and effectively in rapid response environments. * Demonstrated commitment to working on gender and racial equity and centering communities of color. Additional preferred skills and knowledge * Experience working with Mobile Commons or another SMS program. * An interest in social media and willingness to trend-spot and experiment. * Demonstrated experience and judgment working both collaboratively and independently. Key Relationships This role will report to the Director of Digital Strategies, in the Campaigns and Communications Department, and work closely with all members of the Content/Creative Team. Compensation & Benefits A salary within the range of $90,696-$106,175 will be provided to the successful candidate with at least 2 years of experience, consistent with the National Women's Law Center's compensation framework. The successful candidate's salary within this range will be determined by the number of years of relevant experience they bring to the role. The Center offers a comprehensive benefits package, and four weeks of annual vacation. NWLC is a non-profit organization whose headquarters and staff are based in Washington, D.C. at our new office at 1350 Eye Street N.W. This role is designated as remote but will be expected to work from one of the states in which NWLC is licensed to do business: DC, MD, VA, NJ, PA, IL, NY, or CT. The successful candidate will need to live in or relocate to one of these states. The first 90 days of employment will be considered a probationary period. Classification NWLC recognizes a staff bargaining unit, NWLC United, affiliated with the Nonprofit Professional Employees Union/IFPTE Local 70, a union for non-profit workers. This position is included in NWLC's bargaining unit. Specific employment terms are subject to collective bargaining. How to Apply To apply, please submit a resume, a cover letter outlining how your professional background is a good fit for this position, and 3 writing samples as part of your application. Preference for work writing samples and samples of email advocacy writing (Please combine samples into a single PDF or Word document to attach to application). Resumes should include exact start and end dates (month and year) of employment, as well as the average number of hours worked per week in each job. Applications accepted until position is filled. Applicants will be contacted if selected for an interview. We kindly request that interested parties refrain from calling, emailing, or visiting NWLC's offices to express interest or check on the status of their application. The National Women's Law Center is an Equal Opportunity Employer and values a diverse workforce. We strongly encourage and seek applications from people with disabilities; people of all genders, gender identities and sexual orientations; people of color; and veterans. At NWLC, our diversity is our strength, and the variety of lived experiences that connect our teammates to the mission of gender justice is our superpower. We know that members of marginalized groups tend to apply for positions only if they believe they are a 100% match for the role. If you are passionate about NWLC's mission and think you can be successful in this role, please apply. We'd appreciate the opportunity to consider your application. Reasonable Accommodations If you require reasonable accommodations during any part of the hiring process, please email ***************.
    $90.7k-106.2k yearly Auto-Apply 60d+ ago
  • Manager, Corporate Digital Acceleration (ITSCA)

    World Bank 4.8company rating

    Digital marketing manager job in Washington, DC

    Job #: req34355 Organization: World Bank Sector: Information Technology Grade: GH Term Duration: 3 years 0 months Recruitment Type: Local Recruitment Location: Washington, DC,United States Required Language(s): Preferred Language(s): Closing Date: 12/19/2025 (11:59pm UTC) Description Working at the World Bank Group (WBG) provides a unique opportunity to help client countries solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending poverty on a livable planet. With 189 member countries and more than 120 offices worldwide, the World Bank Group works with public and private partners, invests in groundbreaking projects and uses data, research, and technology to develop solutions to pressing global, regional and local challenges. For more information, please visit http: ************************ The organization has undertaken an ambitious exercise to revise its mandate, products and structure to adjust to the multiple, intertwined crises affecting the world today (see Evolution Roadmap), in the move to becoming a better Bank. Business Unit Overview The mission of the Information and Technology Solutions (ITS) Vice Presidential Unit (VPU) is to leverage information and technology as a force multiplier to accelerate, deepen, and sustain development impact. Their vision is to harness information and technology for a world free of poverty on a livable planet. For more information on ITS, check this video: ***************************************************** Department Context The WBG Corporate Solutions Department (ITSCO) is focused on the digital transformation of essential corporate services to ensure WBG operations are seamless, resilient, and future‑ready. Uniting digitalization roadmaps, experience design, process optimization, application delivery, systems management, and technology modernization across some 170 products and services, the department links business ambition with operational excellence-from intuitive employee experiences and precision payroll to data-driven decision making, intelligent automation, and AI enablement. Operating from Washington, Chennai, Sofia, and Singapore in a global delivery model, the team seeks to combine disciplined strategic planning with focused roadmaps, agile product delivery, design‑forward innovation, digital engineering, automation, and AI to produce solutions that are engaging, impactful, and efficient. The goal is a unified, OneWBG corporate backbone-streamlined, connected, and adaptive-that empowers leaders, staff, partners, and shareholders with the processes, capabilities, and insights to advance the WBG's mission at scale. The department comprises of four distinct but complementary units which work closely together to deliver on the department's mandate: * Corporate Digital Acceleration unit: Accelerates digital transformation for corporate business functions through design thinking, digital innovation, rapid prototyping, reimagining processes, and AI enablement, e.g. AI-first work digitalization strategies. * Corporate Experience Solutions unit: Delivers optimal digital experiences for WBG employees, clients, partners, shareholders, and beneficiaries through engaging, effective, and user-centric solutions, e.g. intranets, self service, work productivity and decision-support systems. * Corporate Business Solutions unit: Enables critical corporate business processes and functions of the WBG through accurate, efficient, and resilient back-office systems, e.g. ERP systems supporting human resources and budget functions. * Corporate Digital Backbone unit: Creates an autonomous digital backbone for the orchestration of data, transactions, processes, and insights across the diverse corporate portfolio, e.g. application modernization, technology debt reduction, efficient data exchange, enterprise integration, automated business processes, and agentic-AI. Unit Context The Corporate Digital Acceleration unit, within the department, will serve as an active innovator and designer for the digitalization of the World Bank Group's most essential corporate functions and processes and the technology systems that support them. Addressing approximately 25 operational value streams across nearly two dozen corporate VPUs and all four WBG institutions, the unit acts as a catalyst for modernizing how corporate business is conducted. Its mandate is to integrate forward‑looking disciplines-business architecture, strategy roadmapping, design thinking, rapid prototyping, rigorous process analysis, and intelligent automation-into a unified transformation capability that addresses immediate operational challenges while positioning corporate functions for long‑term agility and performance. At its core, the unit advances a OneWBG-first approach, ensuring transformation efforts are strategically aligned, interoperable, and mutually reinforcing across the WBG's corporate solutions. The three teams that fall under this unit include: * Digitalization Roadmaps: Enables the realization of business strategies and priorities through the co-creation of digitalization roadmaps to guide investment priorities and product roadmaps for the WBG's corporate business functions. * Design Thinking & Innovation: Connects the dots between business strategy and digital products using proven design thinking frameworks, design sprints, rapid prototyping, and co‑creation with corporate business units. * AI-First Work Redesign: Reimagines corporate work and business processes with an AI-first approach that creates blueprints for the deployment of intelligent automation (RPA, contextual data, AI agents, and more) to drive productivity, decision making, speed, quality, efficiency, and scalability of corporate functions. To realize this ambition, the unit combines business architecture and orchestration, process discovery and optimization, design‑led innovation, and emerging technologies to help corporate functions define their future of work. In close partnership with business and technology leaders, the unit ensures modernization is coherent, sequenced, and impactful-technically sound, operationally sustainable, and institutionally embraced. The Corporate Digital Acceleration unit enables the WBG's corporate functions to be flexible, adaptive, and future‑ready in service of the WBG's global mission. Duties and Responsibilities The Manager, Corporate Digital Acceleration combines expertise in business architecture, process optimization, design thinking, automation, and AI-driven capabilities to guide the department's efforts to digitally transform approximately 25 operational value streams and 170 products and services. The Manager will work closely with the Director and other Managers in the WBG Corporate Solutions department to ensure business transformation priorities, product and systems development, and technology capabilities are aligned and connected to maximize impact, efficiency, and value. The primary roles and responsibilities for this position include: Leadership & Strategic Planning * Guide the strategic direction for the WBG's corporate product and technology solutions through the creation of digitalization roadmaps that inform decision-making and investment prioritization. * Partner with business leaders and key stakeholders to generate thought leadership, stimulate substantive discussion around the future of business and work processes, create measurable benefits realization frameworks, drive strategic digital enablement, and build shared accountability for transformation. Business Alignment, Process Design, & AI Enablement * Create structured digitalization roadmaps for WBG corporate functions that leverage business architecture and roadmaps to set and sequence transformation priorities, manage interdependencies across value streams, and identify cross-cutting areas for maximum institutional impact. * Use design thinking, design sprints, rapid prototyping, and other methods and tools to rapidly ideate, co-create, and test innovative solutions to large and small business problems in the corporate portfolio, with a view to co-creation of solutions that can be taken to scale by the department's product teams. * Reimagine the way work is done across corporate functions through the application of process discovery and optimization methods, intelligent automation solutions, and AI enablement, e.g. responsible agentic AI. * Apply robust benefits‑realization frameworks to ensure the business value of reimagined work processes is credible, socialized, and accepted across WBG corporate business partners. * Monitor, track, and communicate value delivered from transformation initiatives, quantifying gains in efficiency, service quality, decision speed, and partner satisfaction to feed into departmental OKRs. People Management & Culture Leadership * Form and develop a high‑performing, globally distributed team (Washington, Chennai, Sofia, Singapore, and other locations), setting clear objectives, coaching for growth, and enabling career development and succession planning. * Increase organizational resilience by equipping staff with the mindsets, tools, and support systems needed to adapt to continuous changes, maintain productivity under uncertainty, and recover quickly from disruption. Emphasize innovation as a skill, a growth mindset, urgency, transparency and accountability in all that is done. * Foster a psychologically safe, trust-based environment where feedback and diverse perspectives are encouraged and valued. * Serve as a core member of the ITS management team, actively contributing to strategic planning and cross-organizational transformation initiatives. Fulfill fiduciary responsibilities, including cost optimization, budget management, and staff development. Within the first year, this leader will deliver the following: * Build the Corporate Digital Acceleration capability and team. * Deliver digitalization roadmaps and process and work transformation frameworks for the a) budget and performance, b) human resources, and c) Board operations value streams within the department's portfolio. * Organize and execute at least three design sprints to rapidly prototype solutions for business challenges in the above three value streams, in partnership with business units and product teams. * Define AI enablement opportunities for the above three value streams and work with other units in the department to realize them, including by leveraging the autonomous backbone and responsible agentic AI. * Create, socialize, and standardize a benefits realization framework to measure business value of the department's work in terms of increased scalability, improved efficiency, cost optimization, enhanced satisfaction, and risk mitigation. * Successfully deliver the capital program assigned to the unit. * Establish well functioning teams within the unit and effective collaboration across the department. Selection Criteria In addition to having a strong work ethic and unquestionable integrity, the selected leader will have the presence to establish immediate credibility with managers, peers, and a complex group of stakeholders. They will possess outstanding intellect, leadership and analytical abilities as well as excellent interpersonal, communication and presentation skills. Prior leadership experience in management consulting, business architecture, and enterprise transformation. A successful candidate will possess qualifications such as: Education & Experience * A master's degree in computer science, business management, or other related disciplines with 10+ years relevant experience; or a bachelor's degree with 15+ years relevant experience. * Post-graduate coursework and experience in digital strategy, digital transformation, information technology, innovation, AI, technical entrepreneurship, management consulting, business process engineering, business management, or related subjects is preferred. * Candidates must possess certification in Agile methodologies with demonstrated expertise in Agile practices, specifically requiring SAFe Agilist (SA), SAFe Product Manager/Product Owner (POPM), or similar qualifications. * Certifications in Strategy, Digital Transformation, Business Architecture, Business Process Engineering, Change Management, Lean Portfolio Management, Cloud, AI, PMP, or other industry certifications are desirable. * Ten-plus years in leadership roles in management consulting, business process optimization, and digital transformation functions for consulting firms or large global enterprises working on corporate functions (human resources, budget and planning, corporate procurement, employee engagement, etc.). * Strong track record in leading enterprise‑scale change, applying roadmapping, design thinking, and agile methodologies to deliver measurable business results. * Proven ability to define and create digitalization roadmaps aligned to business priorities, leveraging agile delivery, process design, and modern development practices to achieve measurable outcomes. * Proven ability to lead design thinking and prototyping approaches to drive ideation, collaboration, and co-create business solutions, including through design sprints and rapid low-code/no-code prototyping sessions. * Demonstrated expertise in business process transformation, process and work optimization, lean methodologies, and the use of automation and AI to improve operational outcomes. * Proven ability to create benefits realization measurement frameworks and socialize and mainstream them with business partners. * Experience with process tools (e.g. Celonis, Aris, Visio, Lucid, BPMN) automation tools (RPA, UI Path, Nintex, Appian, Microsoft Power platform), innovation tools (Miro, Mural). Management & Leadership * Proven experience leading multidisciplinary, technical, distributed teams and vendors, building high-performance cultures focused on impact, iteration, and continuous improvement with global scaled agile IT delivery model. * Proven ability to effectively partner with business stakeholders and vendors to build strong partnerships, foster good governance, ensure strategic business/IT alignment, and transform relationships. * Strong collaborator with outstanding interpersonal and diplomatic skills, including the ability to facilitate, negotiate, and influence successful outcomes. Ability to influence decision makers through collaboration, education, and working partnerships. * Strong business acumen and judgment-able to simplify complex concepts, prioritize investments for value, and deliver results under pressure. * A deep passion for the mission of the WBG. The World Bank Group values diversity and encourages all qualified candidates who are nationals of World Bank Group member countries to apply, regardless of gender, gender identity, religion, race, ethnicity, sexual orientation, or disability. Sub-Saharan African nationals, Caribbean nationals, and female candidates are strongly encouraged to apply.
    $92k-119k yearly est. 8d ago
  • Managing Director of Digital Strategy

    Groundwork Collaborative

    Digital marketing manager job in Washington, DC

    Reports to: Chief of Communications Status: Full-time, Salaried, Exempt About Groundwork Launched in 2018, Groundwork Collaborative is driven by the idea that We Are The Economy: when all of us are doing well, that is when our economy thrives. We fight for progressive economic policy and narrative change that builds accountable public power, breaks up concentrations of private power, and affirmatively centers people too long left out of prosperity. We understand that taken together, these actions will lead to a stronger and more resilient economy. Groundwork's unique structure - part strategic communications, part think tank, and part issue advocacy organization - allows us to drive narrative and policy change with credibility, expertise, and impact. We work with four core audiences - the media, policymakers, economic policy experts, and grassroots organizations. We use targeted policy campaigns, timely research and messaging to build a community across the progressive movement to advance a truly inclusive economic worldview. Groundwork is looking for a savvy digital communications expert to serve as Managing Director of Digital Strategy. This position will lead Groundwork's digital media and communications strategy, overseeing the full ecosystem of online communications - from social media and influencer engagement to video, design, and multimedia storytelling. The Managing Director will be responsible for building and managing a team that can execute a comprehensive digital strategy for Groundwork that strategically leverages existing and emerging digital platforms to reach new audiences with content packaged and delivered in a way that makes the case for an economic worldview that centers working people. As the Managing Director of Digital Strategy at Groundwork you will: ● Develop and execute a cohesive digital communications strategy aligned with Groundwork's broader narrative, messaging, and policy goals. ● Build and manage a team (including staff, consultants, and vendors) to execute timely and effective social media content, graphic design, video, web content and analytics. ● Ensure all digital content conveys Groundwork's voice and advances Groundwork's goals, including shaping narratives about the economy, promoting a progressive economic worldview, and amplifying Groundwork's research and analysis. ● Develop and execute digital rollout and amplification strategies for Groundwork policy and communications outputs, including reports, briefs, polling, press statements, op-eds, and other materials. ● Craft and oversee execution of a content strategy that incorporates social media (X/Twitter, Instagram, TikTok, LinkedIn) as well as platforms like YouTube, Substack, Reddit, Twitch, and others. ● Build relationships with digital influencers and creators, as well as alternate and new media outlets (including podcasts, streamers, Substacks, etc.) to help Groundwork reach new audiences. ● Closely track conversations and trending topics and identify rapid response opportunities to advance progressive economic narratives in the digital landscape. ● Oversee design direction and supervise production of digital assets including short-form videos, graphics, data visualizations, and other multimedia storytelling formats. ● Use data and analytics to track engagement, inform strategy, and optimize performance across Groundwork's social accounts and digital properties. ● Perform other duties as assigned. About you ● You are a seasoned communications strategist with experience running the digital operation for a Hill office, political campaign, or digital-forward advocacy or research organization. ● You understand how to translate complex economic ideas into compelling digital content that captures attention, drives engagement, and shifts narratives. ● You are ‘extremely online' and closely track what is driving conversations across social and digital platforms. ● You have a strong grasp of online ecosystems, influencer and creator dynamics, and emerging media trends. ● You have experience producing or overseeing video, graphic design, and multimedia storytelling. ● You are a strong writer who can draft high-quality, accurate, and compelling copy on tight deadlines. ● You're a pro at multitasking and working under tight deadlines in a rapid response environment. ● You're a creative and innovative team player willing to try new approaches to solving old problems. ● You are detail oriented and organized. ● You have a proven ability to work collaboratively as part of a team. ● You're committed to a just, inclusive, and robust economy that delivers opportunity and dignity to all Americans. In addition, it would be a bonus if… ● You have experience in data visualization and translating complex policy data into compelling visual assets. ● You have a deep background or expertise in economic policy issues. The salary range is $160,000 to $180,000 annually. We offer a generous benefits package, including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%,12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits. We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects. Groundwork is a unionized workplace and is represented by the Nonprofit Professional Employees Union (NPEU). This position is not in the bargaining unit. To begin the application process, please submit an application on our career page, including your resume and a cover letter detailing your interest in this role. This announcement will remain posted until the position is filled. New Venture Fund Careers Groundwork Collaborative is a project of the New Venture Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. The New Venture Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding, and enables each of us to realize our potential. The New Venture Fund's work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working. E-Verify NVF participates in E-Verify and will provide the federal government with employees' Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status.
    $160k-180k yearly Auto-Apply 55d ago
  • Digital Transformation: Dynamic Graphics and Communication

    Strategic Insight, Ltd.

    Digital marketing manager job in Arlington, VA

    Strategic Insight, Ltd., is seeking a Specialist in Dynamic Graphics and Communication to support our Digital Transformation Team. This position is a Hybrid work schedule. Mandatory Requirement: Applicants selected for this position may be subject to a Government Security Investigation and must meet eligibility for access to classified information at the Secret clearance level. Are you a strategic thinker who can apply your special knowledge to a complex problem or industry? Are you savvy in modern technology concepts and understand human-centered change management? Can you communicate well and help others learn about areas where you're the subject matter expert? Are you actively excited to learn about areas you know little about, but can find an integration point with your work? If you said yes to all of the above, then join our growing Digital Transformation department. We are looking for a Dynamic Graphics and Communication savvy person who can focus on helping clients transform across People, Data, and Technology by understanding their processes. You will visually communicate complex technical and cultural change topics to a variety of audiences in order to help people adopt behaviors, understand new skills, and accept new tools for digital transformation adoption and success using everything from simple sketches and graphic design principles to animation and video. Our team uses agile techniques for developing innovative and strategic solutions through transparent communication, proactive tasking, and integrated team methods to ensure we collaborate naturally for our client's benefit. This opportunity offers the ability to contribute to the digital strategy initiatives and develop exciting, leading-edge techniques in data management for a federal client. Candidates should be team players, critical thinkers, and problem solvers who enjoy working in a dynamic collaborative environment. Comfort in a fast-paced, dynamic, open, collaborative, and highly visual environment, and the ability to work on multiple projects with diverse stakeholders simultaneously, are critical. Summary: The ideal candidate is a technical expert with exceptional communication skills, ready to contribute to a diverse team. To be successful, you should be able to easily demonstrate your ability to solve problems, manage relationships, fail with humility, learn with curiosity, and always have something of value to contribute. Your visual communication skills will be critical in making complex digital transformation concepts accessible and engaging for all stakeholders, driving successful adoption and cultural change. Your role is pivotal in our clients' digital transformation journey. Core responsibilities include, but are not limited to: Lead the design and creation of compelling visual assets, including infographics, presentations, and digital media, to support change management initiatives. Participate in developing communication strategies that effectively convey digital transformation concepts to diverse audiences. Create and produce animated videos and other motion graphics to explain complex processes and new technologies. Collaborate with subject matter experts to translate technical information into clear, visually engaging content. Utilize graphic design principles and storytelling techniques to create training materials and user guides. (Senior-Level) Responsibilities include, but are not limited to: Develop and oversee the visual communication strategy for large-scale digital transformation programs. Mentor junior designers and communication specialists, providing guidance on best practices for visual storytelling and content creation. Lead the production of high-level videos and interactive media for executive-level communication and stakeholder engagement. Manage vendor relationships for outsourced creative projects and ensure brand consistency across all visual materials. Education and Experience: Bachelor's or Master's degree in Graphic Design, Communications, Multimedia Arts, or a related field. 3-5 years of experience in a role focused on visual communication, graphic design, or content creation. Proficiency with design and animation software such as Adobe Creative Suite (Illustrator, Photoshop, After Effects, Premiere Pro). A strong portfolio demonstrating a range of visual communication work, from static graphics to motion design. Experience working in a fast-paced, agile environment, preferably within a government or consulting setting. Team Culture: A.S.K (Agile, Strategic, Kind): Strategic thinkers who understand that agility means prioritizing people, functional deliverables, team collaboration, and flexibility to change while treating each other with 4kindness.5 Continuous Learner: People who have the drive and inspiration to learn about new technology and modern processes. Natural collaborators who embrace curiosity to benefit the team. SI Team Culture: Diversity: All staff members are expected to accomplish their work in a businesslike manner, and always be courteous toward all other staff members, clients, business associates, guests, and visitors. All staff members should be treated in a manner free from bias, favoritism, and any form of illegal discrimination. Ethics: All members of Strategic Insight should be marked by a commitment to excellence, professional integrity, self-discipline and wise judgment. Our employees reflect this by attention to detail, comprehensive staff work, and honorable behavior. The above information has been designed to indicate the general nature and level of work performed by employees in this classification. It is not designed to contain or to be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of the employee assigned to this job. Strategic Insight, Ltd. is an equal opportunity employer. We are committed to providing equal opportunity to all applicants and employees in full compliance with all applicable state and federal laws prohibiting discrimination on the basis of race, color, age, gender, religion, national origin, disability, protected veteran status, or any other class protected by applicable state or federal law.
    $60k-97k yearly est. Auto-Apply 60d+ ago
  • Director, Digital Engagement

    Truth Initiative 3.6company rating

    Digital marketing manager job in Washington, DC

    The Director, Digital Engagement is a member of Truth Initiative's Marketing Department, a team which directs all marketing initiatives for the organization. The Director is crucial in shaping a consistent and relevant online presence by managing a team responsible for breakthrough, socially engaging content, and as necessary, directing partner agencies and vendors as needed. With a primary focus on the organization's leading and proven-effective quitting resource, EX Program, the Director leads the creation and execution of strategies to improve audience and brand interactions across our key owned digital channels. This role requires strong leadership, data analysis skills, and collaboration with other departments to align digital efforts with overall organizational goals. DUTIES/RESPONSIBILITIES (*ESSENTIAL DUTIES): Create and implement comprehensive digital engagement and social media content strategies, including establishing KPIs and success benchmarks, to engage and grow audiences against our youth and young adult-facing owned social accounts and websites.* Lead coordination of a cross-functional working group that brings together internal stakeholders to collaborate on consistency, efficiency, and effectiveness of digital engagement strategies for all organizationally owned digital platforms. Ensure the consistent delivery of effective brand content for all owned digital channels.* Partner with the analytics team to analyze social and web performance metrics (engagement, views, etc.), make real-time optimizations to meet or exceed success benchmarks, and report on content effectiveness within the marketing mix.* Monitor and identify trends and opportunities for brand innovation and growth within the social media landscape relevant to our youth and young adult audiences. Build, mentor, and guide a team of digital engagement professionals, fostering collaboration and expertise. Develop and manage budgets and vendors across various initiatives for owned channels.* REQUIRED QUALIFICATIONS: The ideal candidate must have a bachelor's degree or relevant years of experience plus at least 8 years of related experience in the advertising, communications or marketing industry. The individual should be savvy and detail-oriented with a deep understanding of digital channels who can provide not only the data analysis, but thought leadership focused on delivering the best ROI for ongoing programs. The individual should have experience developing and measuring web and owned social content. They must possess excellent communication skills, with the ability to work independently and efficiently on concurrent projects and with internal staff and outside partners/vendors. Candidate must be able thrive in a fast-paced, collaborative team environment. SPECIFIC SKILLS REQUIRED: Working knowledge of Sprout Social, SimplyMeasured, or equivalent tools. Individual must be able to manage multiple tasks simultaneously in a fast-paced, dynamic work environment. Ability to manage projects throughout their entire life cycle in collaboration with internal and external team members. Strong track record of creating social media campaigns that engage, inform and motivate actions that lead to behavior change. Experience in content management, campaign optimization, and creative development. Ability to analyze performance data and make recommendations on how to optimize content and channel strategies accordingly. ADDITIONAL INFORMATION This position is based in Washington, D.C. with a hybrid work schedule of three days in the office and two telework days. COMPENSATION PACKAGE: The salary range for this role is starting at $135,000-$140,000 on a national basis. Individual pay decisions are based on a number of factors, including but not limited to qualifications for the role, relevant work experience, skillset, internal equity, location, and certifications, consistent with applicable law. Salary is just one part of our total rewards package which additionally includes performance bonus for eligible roles, and competitive benefits. Interested candidates should submit their cover letter and resume here OR mail application materials to: Human Resources Attn: Director, Digital Engagement 900 G Street, NW Fourth Floor Washington, DC 20001 Fax: ************** No telephone calls please. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or disability. Powered by JazzHR QlAMGqc0Jm
    $135k-140k yearly 29d ago
  • Online Marketing Manager

    Weightnot

    Digital marketing manager job in Vienna, VA

    WeightNot ℠ is the Mid-Atlantic's is the leading provider of medically designed, non-surgical weight loss programs. WeightNot℠ has shaped the lives of thousands - most of whom had previously failed on other weight loss plans - reliably achieving average results of 20-30+ pounds lost for participants. The program's proprietary approach not only succeeds in dramatically reducing excess fat, but also improves health markers, delivers education and creates behavioral change for long-term weight management. For more information, visit ***************** . Job Description This position is responsible for all electronic and Web based marketing activities, as well as marketing reporting and analyses for all marketing channels. Key performance measures for the role may include: - SEO/Natural Search Results Rankings for Major Key Words - Web Site and Campaign Traffic to Lead Conversion Levels - Email Campaign Design, Scheduling & Delivery - Email Open Rates and Response Rates - Email Campaign Deadline Management/Timeliness - Email CampaignSplitRun Testing Execution - Prospect/Client Segmentation Model Development and Implementation - Lead Generation Partner Site Testing, Expansion and Management - Cost Per Click (CPC) to Historical Levels (and lower) -CPCBudget Management and Campaign Optimization -CPCKeyword Expansion and Testing - Implementation of CPCTraffic Conversion Tracking/Analytics - Reporting Timeliness and Accuracy Position responsibilities include the following: Online Advertising/Marketing/PR - Pay Per Click Campaign Development, Management and Conversion Tracking Google, Yahoo, Bing, Facebook Optimization including budgeting/bidding, dayparting, listing rank strategy, copy testing, new key word generation - Social Media and Community Management Facebook, Twitter - Partner Lead Generation Site Management, Updates and Conversion Tracking Respond, AHB, etc. - Online Property/Partner Opportunity Identification - Daily Candy, etc. - Affiliate Network Development - Lead Quality - cleansing, appending and scoring (modeling) - Online PR - Drafting and editing releases to online media outlets Web Site Management - Web Lead Form Maintenance and Management - Web Site Updates - Promotions, Landing pages, Contact Info - Web Site Optimization for Natural Search - Visitor Path tracking and analysis - Usability review and testing - Blog Content updates - Competitor tracking and analysis - Web sites, banners, promotions, online strategies Database Marketing - House List (prospect) development and maintenance - Client and Prospect Segmentation - By interest, demographic, source, etc. - Unsubscribe management - Email Marketing Programs - Ongoing Client and Prospect Communications - Newsletter Mailing Execution - Online Referral/Lead/List Source Development - Client Lifetime Value, Retention and Repeat Purchase Analyses - Referral Program Design, Development and Testing Lead Management and Tracking - Continuous Online Lead Review (and Routing as necessary) - Continuous Center Lead Log Review and Tracking - Ongoing Lead Compilations: Source, Service, Center, Timing, Disposition Marketing Analysis and Reporting - CPC,CPL, CPA Analyses - Channel/Media and Service Line Analyses - Projections - Lead and Revenue Generation - Web Stats - Visitor Traffic, Visitor Activity and Conversion - Other Reports as Necessary Qualifications College Degree in Marketing or similar concentration required. Familiarity with SEO/Natural Search Results Rankings for Major Key Words Familiarity with CPC,CPL, CPA Analyses Familiarity with or implementation of CRM strategies and tactics Proficiency with Data analysis Proficiency with Web Analytics tools and techniques Outstanding project management skills Experience with CRM/Customer Experience Management Analysis Understanding of the Direct Marketing process Superior analytical skills. Must be very comfortable with MS Excel High energy, driven/motivated self starter Results driven professional, always focusing on what will improve the business Strong sense of responsibility A real team player. Very collaborative
    $72k-105k yearly est. 6h ago
  • Creative & Digital Marketing Specialist

    Komline Sanderson 4.1company rating

    Digital marketing manager job in Washington, DC

    Job Description About Komline As a pioneering leader in advanced separation technologies, Komline has established a global reputation for engineering excellence. Through our combination of innovative design, cutting-edge manufacturing capabilities, and decades of industry experience, we consistently deliver the highest quality equipment from our integrated manufacturing facilities. Serving our core markets of Water & Process, Agricultural & Renewables, and Industrials, we pride ourselves on providing comprehensive separation solutions precisely tailored to our clients' requirements. With a strong track record of strategic growth and acquisitions, Komline continues to expand its solution portfolio and technical capabilities while maintaining our commitment to innovation and customer satisfaction. This Opportunity The Creative & Digital Marketing Specialist will lead Komline's brand identity and marketing initiatives across the Organization from corporate to multiple Business Units and/or product lines. The Creative & Digital Marketing Specialist will be responsible for unifying and elevating Komline's visual presence across all marketing channels, creating compelling design collateral and video content, and managing the deployment of integrated marketing campaigns. Translating complex industrial solutions into engaging visual stories while overseeing strategic marketing projects provides the opportunity to shape the marketing vision of a company with nearly 80 years of engineering excellence and environmental impact. While the focus is on creative, this role is ideal for someone with a strong design discipline that wants exposure to broader marketing disciplines, e.g., social media strategy, campaign development, event management, etc. Roles and Responsibilities Unify and own the visual brand identity for Komline and its subsidiaries, ensuring consistent look and feel across all marketing materials Design high-quality collateral including flyers, brochures, advertisements, technical literature, and digital assets that communicate our engineering solutions effectively Develop cohesive design systems and style guides that reflect Komline's commitment to quality, innovation, and environmental stewardship Create trade show displays ranging from pull-up banners to large-scale booth designs (up to 50'x50'), ensuring impactful presence at industry events Conceptualize, film, design, and produce high-quality digital video content showcasing Komline's products, capabilities, and customer success stories Manage video projects from initial concept through final production, including scripting, storyboarding, filming, and post-production editing Create engaging visual content that simplifies complex industrial processes for diverse audiences Build, manage, and optimize marketing campaigns in HubSpot, including email marketing, lead nurturing, and marketing automation workflows Supervise the development and launch of a new corporate website, collaborating with internal stakeholders and external partners to ensure user-friendly design and seamless functionality Develop and execute integrated marketing campaigns across print and digital channels to support business development goals Manage the development and budget for all advertising campaigns, ensuring cost-effective allocation of resources and strong return on investment Coordinate with sales, engineering, and product teams to ensure marketing materials accurately represent technical capabilities and customer benefits Track campaign performance and provide analytics and insights to inform future marketing strategies Required Qualifications Bachelor's degree in Marketing, Graphic Design, Communications, or related field (or equivalent practical experience) 3+ years of marketing experience Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Affinity (acquired by Canva) Strong understanding of design principles, typography, and color theory with demonstrated ability to create professional, polished materials Growing experience with video editing software and equipment Portfolio of design and video work demonstrating creative range and technical proficiency Experience managing marketing campaigns and digital marketing platforms (HubSpot experience preferred) Excellent project management skills with ability to manage multiple priorities and deadlines Strong communication and collaboration skills to work effectively with cross-functional teams Equal Opportunity Statement: Komline is an EEO employer - M/F/Vets/Disabled
    $47k-68k yearly est. 7d ago
  • Manager, Web & Digital Communications

    FMI 4.3company rating

    Digital marketing manager job in Arlington, VA

    Primary Purpose: Lead the development, maintenance and optimization of FMI's vast website, microsite network and the SQFI website, which is a division of FMI, to support strong, consistent user experiences (UX). Use FMI's web and digital communications channels to increase member awareness of the business value of FMI's programs, resources, services and activities. Along with the team, provide a value proposition to food industry members to encourage them to do business with FMI through various digital communications verticals. Essential Job Functions: Website Management (60%) Manage FMI's current web strategy by maintaining and updating content and the UX (webpages, blogs, news items, search feature and other content types, etc.) across FMI.org websites, microsites and SQFI.com. Work with subject matter experts (SME) and departments to ensure content is timely and relevant, reflects FMI and SQFI's style and brand and creates valuable user experiences online. Manage website vendor and ongoing projects designed to enhance the UX design and functionality of FMI.org and SQFI.com website experiences. Maintain strong communications with the website vendor and manage various projects. Ensure collaboration among digital vendors, including the AMS vendor, IT, marketing analytics and other cross-functional supports. Ensure timely project delivery. Manage troubleshooting instances with internal staff and vendors, as needed. Leverage Google Analytics and other data sources to report internally and externally about the performance of FMI and SQFI's digital communications channels, including websites, blog, social media, videos, database and marketing efforts. Enhance FMI and SQFI's web UX and digital strategy for Answer Engine Optimization (AEO)/Generative Engine Optimization (GEO) best practices on a regular basis. Manage and enhance FMI's new Generative Artificial Intelligence (AI) tool, designed to support our membership base. This includes properly organizing a strong index of content, testing and fine-tuning user experience and keeping pace with advancements in this emerging area. Manage annual upgrade of website systems and projects (e.g., revamping sections of the websites, building microsites, conducting regular content audits, etc.) to enhance the design, functionality and value of FMI and SQFI's website system. Beyond regular maintenance, these projects may include developing digital experiences about important subjects, building storytelling mechanisms for educating FMI's audiences, editing content for strong UX, or building or updating microsites to support advocacy and programmatic efforts. Train FMI and SQFI's staff on backend website functionality, including regular updates and best practices for accessibility and AI. Support troubleshooting instances with a solutions-oriented, professional demeanor in a timely manner. Ensure that all content on FMI.org and SQFI.com adheres to the latest accessibility, Search Engine Optimization (SEO), AEO, GEO and security standards. Recommend changes for existing content as needed. Digital Communications and Blog Management (40%) Work with public relations (PR)/media function (internally and externally) to develop digital communications strategy for FMI that encompasses web, social, video and email communications and ensure FMI staff are trained in blogging best practices and empowered to participate. Ensure digital engagement aligns with broader communications and marketing goals for seamless user experiences. Manage production and distribution of FMI's blog to include writing original content as needed. Manage monthly editorial calendar and cross-department meetings to set the organization's public relations and communications activities. Foster dialogue and collaboration across departments to ensure timely storytelling that benefits our member audience. Spearhead the editing and posting of blog content to ensure AI optimization and a strong user experience. Partner with and counsel internal teams to develop digital strategies on website, blog and digital communications strategy and resources. Ensure FMI and SQFI are always presented as industry leaders through resources, research and services available to members. Work closely with internal PR/media resources to ensure that all PR plans have a strong member digital communications component. Enhance dialogue and engagement opportunities with member companies by leveraging member information and digital communications channels, including web and blog. Other Job Functions: Conduct in-house web and digital communications, AI and PR best practice seminars as needed. Educate and share FMI and SQFI web and digital communications best practices and progress with staff or external audiences. Other duties and projects as assigned or required.
    $56k-80k yearly est. 60d+ ago
  • Fitness Grass-Roots Marketing and Assistant Manager

    Body20 Potomac Falls

    Digital marketing manager job in Sterling, VA

    Job DescriptionBenefits: Free uniforms Health insurance Opportunity for advancement Work in the Future of Fitness! BODY20 is a new boutique fitness studio offering personal training with FDA-cleared Electric Muscle Stimulation (EMS) technology. One 20 minute workout is equivalent to hours in the gym so you can build muscle and burn calories without the need for heavy weights and impact on the joints. BODY20 members come from all fitness levels - from busy professionals & parents with no time for the gym, to GLP-1 patients trying to minimize muscle loss while dropping weight, to fitness fanatic looking for the next level of athletic performance, to those with injuries or bad joints where heavy weights in a traditional gym is challenging. BODY20 helps transform lives, 20-minutes at a time! As a Grass-Roots Marketing & Assistant Manager, you will be responsible for local community grass-roots marketing, execute member sales and help out with studio operations Responsibilities: Grass-Roots Marketing Identify local businesses that would be logical collaborative partners for BODY20 where their customers could benefit from EMS (e.g. chiropractors, medspas, salons, kids activities) Reach out to businesses via phone, email and in-person visits to establish relationships and setup events Attend offsite events and engage potential BODY20 members, offering free arm workouts Fitness Training Become a certified trainer with the Electric Muscle Stimulation device so you train first time visits for sales and fill in and train members when required to help out coaches No previous fitness or personal training experience or certification required -- EMS specific training and certification will be provided. A motivating and friendly disposition to deliver a fun and encouraging 1-on-1 fitness session is all that is required! Sales Learn the BODY20 first time visit sales process, including Inbody body composition analysis review Host first time visitors in the studio, guiding them through the workout, recommending a BODY20 membership plan and signing up new members Sales commissions to be paid for new members Operations / Assistant Manager Duties: Help create content and manage social media channels Assist with member escalations and requests Help maintain the studio and provide a safe & clean environment for members Assist with back end administrative tasks (e.g. past dues, member retention, staff scheduling) Requirements: Passion for health and wellness Previous experience in a sales role, with an excitement for sales Strong communication skills Comfort working on multiple concurrent activities, while still keeping an eye on the details An energetic and friendly disposition Previous fitness experience / certification in personal training or fitness instruction is a plus Role Logistics: Role may be part time or full time - subject to discussion Schedule may include a weekend day depending on scheduling and event needs This is not a remote or work-from-home role Total compensation includes base plus commission for new member sales and performance bonsues Ample opportunity for growth to studio leadership and as more studios are opened This position will be an employee of the local BODY20 franchisee owner, not BODY20 corporate. Youll get the best of both worlds a supportive local owner and support from BODY20 corporate Benefits: Access to a defined benefits healthcare plan Fitness casual dress-code Free Studio Membership Product discounts Fun, collaborative work environment
    $81k-120k yearly est. 5d ago
  • Manager, Marketing Data & Analytics

    Marketbridge 4.2company rating

    Digital marketing manager job in Washington, DC

    Who We Are Marketbridge is a leading integrated growth consulting and marketing services firm that accelerates performance from strategy through execution. We combine management consultancy with marketing agency expertise, all backed by marketing science, creative problem-solving, and technological know-how. Our integrated approach brings together teams, technology, data, strategies, processes, and plans to fuel sustainable revenue growth and build deeper, more resonant customer relationships. With a team of 310 professionals across global locations including Boston, D.C., San Francisco, Seattle, London, and Canada, Marketbridge partners with over 150 clients worldwide, including Amazon Web Services, AMD, MetLife, Elevance, Flex and CERN. Who We're Looking For Marketbridge is looking for Marketing Analytics Manager to oversee client projects and deliver insights based on complex analysis. These projects will leverage diverse parts of your toolkit including marketing analytics, predictive modeling, and marketing framework development. The Marketing Analytics Manager will have ownership over challenging and multifaceted projects, while still retaining executional responsibilities. Responsibilities Analytics Expertise: Serve as a subject matter expert across our solutions offerings such as database marketing, marketing campaign reporting, investigative descriptive analytics, and propensity modeling while leading and individually contributing to analysis tasks including Excel, R, SQL, Python, and SAS Storytelling & Strategy: Synthesize analyses, develop solutions and strategic frameworks, and conduct research to construct compelling, detailed, and actionable recommendations for our clients Project and Client Management: Primary point person responsible for engagement delivery, managing project timelines, workstreams, deliverables, and team members while maintaining client relationships across multiple key stakeholders (internal and external) Mentorship & Training: Help develop and mentor junior staff through on-the-job, project-based training Qualifications This position is for those with deep analytics experience who are looking for an opportunity to use data, research, and best practices to help improve clients' sales and marketing strategies while increasing their project management responsibility. We are looking for someone who: Has 4-5 years of experience in the fields of data-driven consulting, market research, or other role where you analyzed data daily Prior consulting experience Can successfully manage challenging marketing and sales enablement projects Can use data to build a narrative with actionable strategic recommendations Possesses a strong quantitative mindset Demonstrates stellar account management, going above and beyond to surprise and delight clients Note: This position requires the ability to work in the United States without visa sponsorship. Marketbridge is an Equal Opportunity Employer. The ideal candidate will: Have exceptional project management skills Be able to effectively manage and mentor a diverse project team Be a persuasive communicator and storyteller, in person and in writing Be extremely conscientious and organized Be proactive and start projects with little prodding Our Culture At Marketbridge, you'll join a vibrant community of collaborative minds dedicated to reinventing growth. We celebrate curiosity, reward bold thinking, and empower you to take the lead in shaping innovative strategies. From day one, you'll gain hands-on experience, learn from supportive mentors, and engage in ongoing professional development through targeted training, skill-building workshops, and leadership guidance. Our inclusive environment values each individual's voice, fostering genuine connections and a sense of belonging. Here, you won't just watch the industry evolve-you'll help drive it, turning fresh ideas into measurable outcomes and building a career defined by meaningful impact and continuous growth. OFFICE: Our office is designed for innovation, collaboration, and the needs of our diverse workforce. Conveniently located in the heart of Bethesda, MD, we take the stress out of commuting and keep employee well-being in mind. Hybrid work model Business casual dress code Easy access to the Metro Red Line and underground garage parking (with subsidized metro fares and free in-office parking) Wellness room (serves as a place for physical/mental rejuvenation during the workday) Fitness Center Open seating plan Standing desks BENEFITS: At Marketbridge, we support our team with benefits that prioritize well-being, flexibility, and growth. Here's what you can look forward to: 🏖️ Time Off & Flexibility - Flexible PTO, summer Fridays, and paid parental leave (up to 16 weeks for birthing parents). Plus, we're closed from Christmas to New Year's so you can fully unplug. 💙 Health & Wellness - Comprehensive medical benefits and free premium access to the Calm app for relaxation and mindfulness. 💰 Financial Security - 401(k) with a 3% company contribution* (US Only), life insurance, long-term disability, and AD&D coverage for extra peace of mind. 📚 Learning & Growth - A professional development fund ($500) and continuous learning programs to invest in your career. 💻 Tech & Perks - Company-provided laptop & accessories, monthly Wi-Fi & cell stipend, and exclusive discounts through Perkopolis. The salary range for this role is $125,000 - $140,000 with an eligible annual bonus of up to 20%.
    $125k-140k yearly Auto-Apply 7d ago
  • Content & Social Media Manager at Visit Alexandria

    BMAA

    Digital marketing manager job in Alexandria, VA

    About Visit Alexandria Visit Alexandria is the City of Alexandria's not -for -profit destination marketing organization (DMO), promoting Alexandria, Virginia, as a premier destination for tourism and meetings. Our purpose is simple but powerful: We showcase Alexandria to the world by highlighting its character, culture and creativity, which attracts visitors who strengthen our economy and community. At the heart of our culture are our values-Teamwork, Strategy, Creativity, Inclusion, and Joy-which guide how we collaborate, serve our community, and welcome the world. These values shape not only how we market Alexandria but also how we show up for our members, visitors, and one another each day. Recognized by Travel + Leisure as a Top 5 Best City in the U.S. 2025 and voted a Condé Nast Traveler Top 3 Best Small City in the U.S. 2025, Alexandria is a welcoming weekend escape on the Potomac River, minutes from Washington, D.C. Founded in 1749 and boasting the nation's third oldest historic district, Alexandria hums with a cosmopolitan feel. Stroll Old Town Alexandria's King Street mile to find more than 200 independent restaurants and boutiques plus intimate historic museums and new happenings at the waterfront. Explore vibrant neighborhoods beyond Old Town, trace George Washington and the Founding Fathers' footsteps and follow the stories of Black Americans who shaped the history of Alexandria and the United States. Position Summary: The Content & Social Media Manager is a critical team member in Visit Alexandria's award -winning Marketing & Communications (MarComm) department, overseeing content strategy across all owned channels. This person has a journalistic curiosity to uncover what's new in Alexandria and develop relationships with Visit Alexandria's members and partners by being immersed in the community. They craft rich and compelling stories across owned channels to promote Alexandria's distinctive experiences and Visit Alexandria members to ultimately connect visitors with Alexandria's brand. They oversee and execute content and social media, manage posting schedules and supervise external content creators and influencers. They capitalize on key moments in time and generate buzz for the destination by creating blog posts, video content and email marketing campaigns for use in myriad promotional strategies. They also work cross -functionally with team members across the organization to optimize content development, effectiveness, performance tracking and reporting. The Content & Social Media Manager is required to live in or relocate to the Washington, D.C. region, within a reasonable distance of Alexandria, VA, to adhere to the hybrid schedule and in -person responsibilities. Essential Duties and Responsibilities: Content Planning and Project Management Demonstrates unwavering journalistic curiosity to help uncover what's new in Alexandria and the deeper stories of member businesses throughout the city's neighborhoods by monitoring social media buzz, keeping an ear to the ground, being visible in the community and mining updates from the membership team while understanding travel trends. Helms content strategy, development and publication. Leads execution of Visit Alexandria's digital content calendar reflecting leisure, meetings and groups priorities. Collaborates with Digital Marketing and CRM Manager on a timeline of new and refreshed webpages and stays on top of ongoing website edit requests. Oversees the seasonal events compilation process for digital content and communications needs in coordination with the Communications Specialist and Director of Member Relations. Supports the Digital Marketing and CRM Manager on SEO and content marketing strategies that align with multi -channel advertising initiatives. Works with Director of Communications to ensure that key messages are brought to life on all content platforms, and across target audiences. Partner with the Creative Director to secure fresh photo and b -roll assets for use in content and communications vehicles across the organization. Social Media Proactively and dynamically reflects what's new and now across social media channels, showcasing experiences and local personalities from across the city's neighborhoods. Leads social media channel strategy across platforms in consultation with Creative Director and Digital Marketing and CRM Manager. Social media channels include Facebook, Instagram, X and LinkedIn. Manages organic content and promoted Reels; leads post creation and copywriting, UGC curation and audience engagement and sentiment analysis. Consults with Creative Director on creation of short -form video content with Creative Director. Manages Visit Alexandria's YouTube and Vimeo accounts, uploading new videos and keeping the accounts organized. Creates and maintains social media editorial calendar for the year. Manages contracted content creator(s). Collaborate with Agency of Record, PR agency to identify, vet and contract with potential social media influencer collaborators. Develops social media and marketing toolkits for members and partners. Tracks, records, analyzes and reports on social media performance. Website Content and Editorial Content Creation Creates and updates content for VisitAlexandria.com, developing and researching story angles and article content, writing copy, securing visuals and uploading to the website. Actively build depth of content on VisitAlexandria.com to showcase unique destination attributes, stories, experiences and people to connect with core audiences. Proactively manages content on VisitAlexandria.com and co -leads a website priorities meeting with Digital Marketing and CRM Manager. Writes and adapts copy for the website based on established messaging goals, campaign objectives and member/stakeholder information. Builds and updates web content utilizing WordPress in collaboration with Digital Marketing and CRM Manager. Supports the Digital Marketing and CRM Manager on SEO and content marketing strategies that align with multi -channel advertising initiatives. Updates images and copy to ensure content remains fresh and engaging. Community Engagement Regularly attends neighborhood business association meetings led by the Alexandria Economic Development Partnership (AEDP) and shares updates with team. Plays leadership role in community/business engagement efforts, especially as they relate to neighborhoods outside of Old Town. Represent Visit Alexandria at key community and industry events. Tracking and Reporting Tracks, records, analyzes and reports on content performance and goals including organic social media performance (including Reels) and web visits, engagement rates, click -throughs, shares, etc. for monthly board reports, quarterly strategy sessions and other reporting needs in coordination with Digital Marketing and CRM manager. Additional Duties Represents Visit Alexandria out in the community. Occasionally presents content performance results to Visit Alexandria Board of Governors, members and stakeholders. Edits written content/materials across departments, as needed. Joins MarComm team members in supporting additional projects such as photo and video shoots and event logistics. Qualifications At least 3 -5 years of communications and digital media experience B.A. degree in communications, digital marketing, creative writing or related field Excellent project management skills with a strong attention to detail Proficiency with website CMS (WordPress), email marketing platforms (such as MailChimp) and social media content organization platforms Outstanding written and oral communication skills Demonstrated initiative, ownership and time management skills Knowledge of SEO optimization a plus Basic Photoshop skills a plus Experience with CRM systems, digital asset libraries and YouTube/Vimeo a plus Positive energy and excellent interpersonal skills; ability to interact with a wide variety of people, both internally and externally at all levels Ability to creatively approach problems and assigned projects Available to work occasional evening and weekend hours Familiarity with Alexandria or the tourism/hospitality industry a plus Compensation and Work Environment Salary commensurate with experience Full insurance package including health, dental, vision and disability 401(k) match up to 12% after one year 12 days paid vacation in Year One, increasing to 17 days in Years Two to Five, and 22 days in Years Six and beyond 14 ½ paid holidays Up to 12 days of paid sick leave per year Paid parental leave Paid parking or equivalent Metro public transit benefit Office is Metro accessible (King St -Old Town) Monthly reimbursement toward mobile phone bill Modern office facility including private office with access to adjacent co -working space, bike room, shower, game room and roof deck Hybrid work model, with in -office work expected on Tuesdays, Wednesdays and Thursdays, and remote most Mondays and Fridays. We welcome all to apply and are committed to retaining, hiring, developing, and promoting diverse talent. Our culture is collaborative, celebratory, innovative, inclusive, and accountable. We work hard, but there is genuine respect for work -life balance, health, family, service and flexibility. To Apply: Please send a cover letter and resume to ********************* with “Content & Social Media Manager” in the subject line. Please include how you learned about this job posting. No unsolicited phone calls, direct messages to staff or office visits, please. Job Posting Link: ********************************* -us/careers/
    $46k-82k yearly est. Easy Apply 60d+ ago
  • Marketing Analytics Manager

    Ra 3.1company rating

    Digital marketing manager job in Washington, DC

    About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $90k-125k yearly est. 60d+ ago
  • Digital Advertising Manager

    Interactive Strategies 3.5company rating

    Digital marketing manager job in Washington, DC

    Are you a digital marketer looking to implement highly strategic and innovative marketing programs for meaningful nonprofits and professional associations? Do you value comprehensive, integrated strategies that take full advantage of a range of digital advertising channels, including search (PPC), paid social, programmatic and connected tv? Are you fluent and passionate about data and performance metrics? If yes, we'd love to meet you! Interactive Strategies is a full-service digital agency based in Washington, DC that has quickly established itself as a leading fundraising and digital marketing agency. We've partnered with amazing clients including the American Society of Clinical Oncology, Special Olympics, Boston Children's Hospital, Defenders of Wildlife, American Kidney Fund, and American Lung Association, to name a few. Our clients wanted to explore an agency that has new ideas in digital advertising; an agency that brings strong creative and digital storytelling; an agency that leverages multi-channel and data-driven strategies to bring strong improvements in online engagement and ultimately, revenue. Our ideal candidate is self-motivated, highly focused and capable of working at a strategic level while simultaneously executing on a tactical level. We're looking for someone with a strong background in digital advertising, PPC and analytics. The person in this position will be involved in the growth of our entire marketing department, so we are looking for a candidate who is able to lead by example, while providing instruction and education to other team members. Responsibilities Talent and passion matter more to us than years of experience, but here are the abilities we are looking for: Develop and deploy impactful digital advertising strategies and campaigns that leverage best practices and dynamic new tactics. Develop conversion-driven paid media campaigns and execute the day-to-day management across Meta, Google and other platforms. Select appropriate channels for paid media campaigns across social, PPC, display, and more. Work within the marketing team to track, analyze and develop meaningful reporting for clients and proactively recommend next steps based on past performance. Provide support and expertise across website analytics and tracking (Google Analytics, Google Tag Manager, etc.). Collaborate with our design and content teams to develop creative concepts and campaigns that attract and engage. Create comprehensive and integrated digital marketing strategies on multiple media channels that engage our clients' audience and lead to successful conversion goals (donations, lead generation, etc.). Optimize digital advertising campaigns to maximize RIO across channels. Conduct paid media audits of our clients' digital marketing efforts to determine past performance and set benchmarks for future efforts. Evaluate emerging tactics and techniques. Provide thought leadership and perspective for adoption as appropriate. Build strong client relationships through effective communication and project management. Requirements BS/MS degree in marketing or a related field. 3-5+ years of digital advertising experience. Experience with associations is a plus! Experience creating effective conversion-driven strategies and campaigns that map marketing activities to steps in the user journey/funnel. Proven experience building, deploying and managing large-scale and advanced digital advertising campaigns across Meta, Google, Microsoft Ads and programmatic. Experience working across a variety of advertising platforms and technologies. Experience in optimizing landing pages and user funnels. Strong analytical, entrepreneurial and data-driven thinking. Up-to-date with the latest trends and best practices in digital marketing. Bonus Point: Experience and strong understanding of SEO and best practices. We strongly prefer this position to work out of the Washington DC office, but we are open to this being a remote position. Qualities you bring to the table: Strategic. You understand that a strong digital marketing program is rooted in deep research and a thoughtful strategy. Creative. You bring passion to your work and produce search strategies and campaigns that engage, motivate and inspire. Intuitive. You're someone with that canny ability to always think one step ahead and see where the world is headed. Confident. You're friendly, professional and poised, whether you're brainstorming with our team, running meetings or making client presentations. Passionate. You love what you do, give everything you've got and are continually seeking ways to grow in your craft. Friendly. You work well with the team and appreciate feedback. You contribute ideas in a positive manner. You're also a great listener. Benefits We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy." This means a few things: (1) we care as much about quality as we do about budgets, (2) we find the strengths in each employee and nurture them, (3) we encourage a culture that values innovation and creative freedom, and (4) we want you to have fun while you're at the office. We may be an agency, but we understand that you have a life outside of work. We allow our employees creative freedom. We treat them with respect. We value their opinions. In that spirit, we offer the following benefits: Company-sponsored health, vision and dental insurance Pre-tax Flexible Spending Account (FSA) Profit sharing 4 weeks of vacation/sick time from day one; 5+ weeks at year 3 Company-paid short-term and long-term disability Company-paid life and AD&D insurance 11 paid holidays 401k with company match New business referral bonus Professional development opportunities Flexible work schedule Pre-tax DC Metro SmartBenefits Annual Compensation: $70,000 - $85,000 A little about us We're a well-respected interactive agency in downtown Washington, DC, known for deep strategic thinking. We strive to cultivate a collaborative, innovative environment where people feel valued, respected, and free to push creative boundaries-all while finding balance between work, home, and life outside the office. Interactive Strategies is a certified LGBTBE business and equal opportunity employer that values workplace diversity. We believe that diverse voices and viewpoints are critical to producing great work and helping our clients represent themselves effectively.
    $70k-85k yearly Auto-Apply 50d ago
  • Events & Marketing Manager

    Edens Realty

    Digital marketing manager job in Washington, DC

    Responsibilities: The Events & Marketing Manager will partner with the Senior Director of Events & Experience Marketing, Property Management, Development, Leasing and Brand & Culture teams to develop plans, manage and support the execution of on-site events, programming and marketing to help generate foot traffic, dwell time, revenue, leasing activity and other property-specific strategic objectives. Event Management: Coordinate and oversee on-site execution of events at Cabin John Village, Mosaic, Princeton Shopping Center, Woburn Village and South Bay. Source prospective events and create engagement opportunities working with retail partners, community groups, cultural institutions, and other third parties to create community-focused events, retailer-driven events and property-specific strategic programming. Identify and/or partner to expand existing relationships across multiple assets, including sponsorship of events or other on-brand revenue opportunities with such partners. Support the planning and execution of Sunday Supper, an annual fundraising event, including vendor coordination, sponsorship outreach, guest invitations, silent and live auction management, marketing efforts and post-event reconciliation. Marketing: Collaborate with the Brand & Culture team to develop and distribute communications, marketing materials, social media content, branding and public relations initiatives. Lead marketing efforts for Cabin John Village, Mosaic, Princeton Shopping Center and Woburn Village, including website updates, social media management and newsletter creation in partnership with Senior Director of Events and Experience Marketing and the Design Team. Create and maintain a strong presence across each property, building relationships with retailers and community partners. Serve as the primary point of contact for all marketing and event-related communications with retail partners. Administrative & Reporting: Negotiate and execute event and partnership contracts, payments, collection of fees and insurance requirements. Maintain tracking and reporting of event and marketing metrics, production of debrief reports, and other administrative aspects of events and programming. Qualifications Passion for retail real estate. Four-year degree preferred. Availability to work nights, weekends and some travel required. Able to take initiative, be flexible, adapt and perform well under pressure in a fast-paced environment. High level of organizational skills as demonstrated by ability to keep self and others organized. Analytical and research skills to be resourceful and find solutions. Proficiency in all key Microsoft Office applications - specifically Outlook, PowerPoint, Word, Excel, Gain. The salary range for this position is $60,000 - $75,000 and is bonus eligible. We also offer a comprehensive benefits package, including: Comprehensive Medical, Dental and Vision Insurance Health and Dependent Care Flexible Spending Accounts Vision Discount Programs Life Insurance AD&D Insurance Vacation and Sick Leave Company Paid Holidays FMLA Short and Long Term Disability Family Leave Policy Critical Illness Insurance Accident Insurance Emergency Travel Assistance Entertainment Discounts Dress for your Day Tenure Recognition, including a paid sabbatical #LI-SM1 #LI-Onsite
    $60k-75k yearly 60d+ ago
  • Managing Director of Digital Strategy

    Groundwork Collaborative

    Digital marketing manager job in Washington, DC

    Job DescriptionReports to: Chief of Communications Status: Full-time, Salaried, Exempt About Groundwork Launched in 2018, Groundwork Collaborative is driven by the idea that We Are The Economy: when all of us are doing well, that is when our economy thrives. We fight for progressive economic policy and narrative change that builds accountable public power, breaks up concentrations of private power, and affirmatively centers people too long left out of prosperity. We understand that taken together, these actions will lead to a stronger and more resilient economy. Groundwork's unique structure - part strategic communications, part think tank, and part issue advocacy organization - allows us to drive narrative and policy change with credibility, expertise, and impact. We work with four core audiences - the media, policymakers, economic policy experts, and grassroots organizations. We use targeted policy campaigns, timely research and messaging to build a community across the progressive movement to advance a truly inclusive economic worldview. Groundwork is looking for a savvy digital communications expert to serve as Managing Director of Digital Strategy. This position will lead Groundwork's digital media and communications strategy, overseeing the full ecosystem of online communications - from social media and influencer engagement to video, design, and multimedia storytelling. The Managing Director will be responsible for building and managing a team that can execute a comprehensive digital strategy for Groundwork that strategically leverages existing and emerging digital platforms to reach new audiences with content packaged and delivered in a way that makes the case for an economic worldview that centers working people. As the Managing Director of Digital Strategy at Groundwork you will: ● Develop and execute a cohesive digital communications strategy aligned with Groundwork's broader narrative, messaging, and policy goals. ● Build and manage a team (including staff, consultants, and vendors) to execute timely and effective social media content, graphic design, video, web content and analytics. ● Ensure all digital content conveys Groundwork's voice and advances Groundwork's goals, including shaping narratives about the economy, promoting a progressive economic worldview, and amplifying Groundwork's research and analysis. ● Develop and execute digital rollout and amplification strategies for Groundwork policy and communications outputs, including reports, briefs, polling, press statements, op-eds, and other materials. ● Craft and oversee execution of a content strategy that incorporates social media (X/Twitter, Instagram, TikTok, LinkedIn) as well as platforms like YouTube, Substack, Reddit, Twitch, and others. ● Build relationships with digital influencers and creators, as well as alternate and new media outlets (including podcasts, streamers, Substacks, etc.) to help Groundwork reach new audiences. ● Closely track conversations and trending topics and identify rapid response opportunities to advance progressive economic narratives in the digital landscape. ● Oversee design direction and supervise production of digital assets including short-form videos, graphics, data visualizations, and other multimedia storytelling formats. ● Use data and analytics to track engagement, inform strategy, and optimize performance across Groundwork's social accounts and digital properties. ● Perform other duties as assigned. About you ● You are a seasoned communications strategist with experience running the digital operation for a Hill office, political campaign, or digital-forward advocacy or research organization. ● You understand how to translate complex economic ideas into compelling digital content that captures attention, drives engagement, and shifts narratives. ● You are ‘extremely online' and closely track what is driving conversations across social and digital platforms. ● You have a strong grasp of online ecosystems, influencer and creator dynamics, and emerging media trends. ● You have experience producing or overseeing video, graphic design, and multimedia storytelling. ● You are a strong writer who can draft high-quality, accurate, and compelling copy on tight deadlines. ● You're a pro at multitasking and working under tight deadlines in a rapid response environment. ● You're a creative and innovative team player willing to try new approaches to solving old problems. ● You are detail oriented and organized. ● You have a proven ability to work collaboratively as part of a team. ● You're committed to a just, inclusive, and robust economy that delivers opportunity and dignity to all Americans. In addition, it would be a bonus if… ● You have experience in data visualization and translating complex policy data into compelling visual assets. ● You have a deep background or expertise in economic policy issues. The salary range is $160,000 to $180,000 annually. We offer a generous benefits package, including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%,12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits. We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects. Groundwork is a unionized workplace and is represented by the Nonprofit Professional Employees Union (NPEU). This position is not in the bargaining unit. To begin the application process, please submit an application on our career page, including your resume and a cover letter detailing your interest in this role. This announcement will remain posted until the position is filled. New Venture Fund Careers Groundwork Collaborative is a project of the New Venture Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. The New Venture Fund is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding, and enables each of us to realize our potential. The New Venture Fund's work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religious creed, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, genetic information, veteran status, and all other classifications protected by law in the locality and/or state in which you are working. E-Verify NVF participates in E-Verify and will provide the federal government with employees' Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status. Powered by JazzHR NKEdnNNQfZ
    $160k-180k yearly 26d ago
  • Marketing Analytics Senior Manager

    Ra 3.1company rating

    Digital marketing manager job in Washington, DC

    About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $90k-125k yearly est. 60d+ ago
  • Digital Advertising Manager

    Interactive Strategies 3.5company rating

    Digital marketing manager job in Washington, DC

    Job Description Are you a digital marketer looking to implement highly strategic and innovative marketing programs for meaningful nonprofits and professional associations? Do you value comprehensive, integrated strategies that take full advantage of a range of digital advertising channels, including search (PPC), paid social, programmatic and connected tv? Are you fluent and passionate about data and performance metrics? If yes, we'd love to meet you! Interactive Strategies is a full-service digital agency based in Washington, DC that has quickly established itself as a leading fundraising and digital marketing agency. We've partnered with amazing clients including the American Society of Clinical Oncology, Special Olympics, Boston Children's Hospital, Defenders of Wildlife, American Kidney Fund, and American Lung Association, to name a few. Our clients wanted to explore an agency that has new ideas in digital advertising; an agency that brings strong creative and digital storytelling; an agency that leverages multi-channel and data-driven strategies to bring strong improvements in online engagement and ultimately, revenue. Our ideal candidate is self-motivated, highly focused and capable of working at a strategic level while simultaneously executing on a tactical level. We're looking for someone with a strong background in digital advertising, PPC and analytics. The person in this position will be involved in the growth of our entire marketing department, so we are looking for a candidate who is able to lead by example, while providing instruction and education to other team members. Responsibilities Talent and passion matter more to us than years of experience, but here are the abilities we are looking for: Develop and deploy impactful digital advertising strategies and campaigns that leverage best practices and dynamic new tactics. Develop conversion-driven paid media campaigns and execute the day-to-day management across Meta, Google and other platforms. Select appropriate channels for paid media campaigns across social, PPC, display, and more. Work within the marketing team to track, analyze and develop meaningful reporting for clients and proactively recommend next steps based on past performance. Provide support and expertise across website analytics and tracking (Google Analytics, Google Tag Manager, etc.). Collaborate with our design and content teams to develop creative concepts and campaigns that attract and engage. Create comprehensive and integrated digital marketing strategies on multiple media channels that engage our clients' audience and lead to successful conversion goals (donations, lead generation, etc.). Optimize digital advertising campaigns to maximize RIO across channels. Conduct paid media audits of our clients' digital marketing efforts to determine past performance and set benchmarks for future efforts. Evaluate emerging tactics and techniques. Provide thought leadership and perspective for adoption as appropriate. Build strong client relationships through effective communication and project management. Requirements BS/MS degree in marketing or a related field. 3-5+ years of digital advertising experience. Experience with associations is a plus! Experience creating effective conversion-driven strategies and campaigns that map marketing activities to steps in the user journey/funnel. Proven experience building, deploying and managing large-scale and advanced digital advertising campaigns across Meta, Google, Microsoft Ads and programmatic. Experience working across a variety of advertising platforms and technologies. Experience in optimizing landing pages and user funnels. Strong analytical, entrepreneurial and data-driven thinking. Up-to-date with the latest trends and best practices in digital marketing. Bonus Point: Experience and strong understanding of SEO and best practices. We strongly prefer this position to work out of the Washington DC office, but we are open to this being a remote position. Qualities you bring to the table: Strategic. You understand that a strong digital marketing program is rooted in deep research and a thoughtful strategy. Creative. You bring passion to your work and produce search strategies and campaigns that engage, motivate and inspire. Intuitive. You're someone with that canny ability to always think one step ahead and see where the world is headed. Confident. You're friendly, professional and poised, whether you're brainstorming with our team, running meetings or making client presentations. Passionate. You love what you do, give everything you've got and are continually seeking ways to grow in your craft. Friendly. You work well with the team and appreciate feedback. You contribute ideas in a positive manner. You're also a great listener. Benefits We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy." This means a few things: (1) we care as much about quality as we do about budgets, (2) we find the strengths in each employee and nurture them, (3) we encourage a culture that values innovation and creative freedom, and (4) we want you to have fun while you're at the office. We may be an agency, but we understand that you have a life outside of work. We allow our employees creative freedom. We treat them with respect. We value their opinions. In that spirit, we offer the following benefits: Company-sponsored health, vision and dental insurance Pre-tax Flexible Spending Account (FSA) Profit sharing 4 weeks of vacation/sick time from day one; 5+ weeks at year 3 Company-paid short-term and long-term disability Company-paid life and AD&D insurance 11 paid holidays 401k with company match New business referral bonus Professional development opportunities Flexible work schedule Pre-tax DC Metro SmartBenefits Annual Compensation: $70,000 - $85,000 A little about us We're a well-respected interactive agency in downtown Washington, DC, known for deep strategic thinking. We strive to cultivate a collaborative, innovative environment where people feel valued, respected, and free to push creative boundaries-all while finding balance between work, home, and life outside the office. Interactive Strategies is a certified LGBTBE business and equal opportunity employer that values workplace diversity. We believe that diverse voices and viewpoints are critical to producing great work and helping our clients represent themselves effectively.
    $70k-85k yearly 22d ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Reston, VA?

The average digital marketing manager in Reston, VA earns between $73,000 and $147,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Reston, VA

$104,000

What are the biggest employers of Digital Marketing Managers in Reston, VA?

The biggest employers of Digital Marketing Managers in Reston, VA are:
  1. Caring Transitions
  2. Global Guardian
  3. .ORG
  4. Shuvel Digital
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