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Digital marketing manager jobs in Troy, NY - 343 jobs

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  • Social Media Manager

    Laced Up

    Digital marketing manager job in Colonie, NY

    Laced Up is the ultimate destination for Limited Edition Collectible Sneakers and Streetwear, offering a curated collection of 100% authentic and highly sought-after items. With exclusive designs from iconic brands such as Bape, Supreme, Jordan, and Yeezy, Laced Up champions streetwear culture and caters to trendsetters and collectors. Complementing this is Capsule Hats, our sister brand featuring Limited Special Edition New Era fitted hats designed by our creative team. With over 13 thriving locations across New York and New Jersey, Laced Up is a hub for fashion-forward individuals seeking premium streetwear and accessories. Join our growing community and experience the forefront of street culture fashion. Role Description This is a full-time, on-site Social Media Manager role based in Colonie, NY. The Social Media Manager will be responsible for developing and executing comprehensive social media strategies to enhance brand presence and engagement. Responsibilities include creating and scheduling engaging content, optimizing social media platforms, maintaining consistent communication with the audience, and analyzing performance metrics. The Social Media Manager will work closely with the creative team to align content strategy with brand goals and ensure the representation of Laced Up's unique identity. Qualifications Proficiency in Social Media Marketing and Social Media Optimization (SMO) to manage and grow brand presence across various platforms Strong skills in Content Strategy and Writing to create compelling and aligned content that resonates with target audiences Excellent Communication abilities to foster engagement with followers, collaborate with team members, and manage brand voice Detail-oriented and results-driven, with the ability to analyze data and adjust strategies accordingly Relevant experience in the fashion, retail, or e-commerce industry is a plus Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience
    $63k-93k yearly est. 5d ago
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  • Marketing Manager

    Delcath Systems 3.6company rating

    Digital marketing manager job in Queensbury, NY

    Marketing Manager - Education & Engagement At Delcath Systems, marketing is about understanding people and building awareness of how our products and services can satisfy their needs. We're looking for an experienced and versatile marketing manager who's eager to do this and more. The ideal candidate is a proactive self-starter who brings expertise in marketing with a demonstrated ability to move audiences down funnel - by building and transforming awareness into qualified leads and transformative value. You will pair a sophisticated understanding of the uveal melanoma (UM) patient journey with an operational mindset, identifying the moments that matter to educate, motivate, and support patients and HCPs alike. You also will play a critical role in driving peer influence and education that impacts patient care in metastatic uveal melanoma (mUM). Additionally, the Marketing Manager serves as the subject matter expert on stakeholder engagement and is a productive influence on behalf of the commercial team across the enterprise. This role offers a unique opportunity to shape how HEPZATO KIT connects with the oncology community - blending scientific credibility with modern engagement strategies. Responsibilities: · Serve as a marketing point of contact across functions to lead the Peer-to-Peer (P2P) marketing strategy for HEPZATO KIT, driving engagement and educational reach among ocular oncologists, medical oncologists, associated advanced practice practitioners (APPs), and related patient advocacy groups. · Leverage insights to build and execute strategy related to mUM for educational engagement with market stakeholders (HCPs, Patient Advocacy) and drive value to the mUM treatment journey. · Prioritize patient engagement touchpoints through designed and scaled programs that empower and enable patients-from disease awareness and education to advocacy. · Collaborate with Analytics to inform brand positioning, measure behavioral data, reach, engagement, impact of awareness and educational campaigns, and identify new opportunities to deliver value to the treatment mUM experience. · Oversee development of content and messaging across channels, ensuring clarity, consistency, and differentiation of HEPZATO KIT. · Oversee creation and dissemination of speaker decks, symposium content, and congress booth experiences, ensuring alignment with brand strategy. · Lead booth and additional sponsorship and advertising content including peer interaction strategies at oncology congresses and symposiums. Preferred Qualifications: · Bachelors degree required; MBA or advanced degree preferred. · Experience working within an oncology or rare disease therapeutic area strongly preferred. · 4+ years of progressive experience in pharmaceutical or healthcare marketing, with at least 2 years focused on patient or consumer marketing. · Strong “storytelling” capabilities; written and oral presentation skills. · Competencies: Analytical Thinking, Teamwork & Collaboration, Cross-Functional Skills, Problem Solving, Organizational skills, Adaptability, Written and Verbal Communications, Presentation skills Attention to Detail, Self-Starter · Working Conditions: Position may require periodic evening and weekend work, as necessary to fulfill obligations. Periodic overnight travel - Willing to travel required for meetings, conferences, and advocacy engagement events.
    $89k-131k yearly est. 3d ago
  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Digital marketing manager job in Saratoga Springs, NY

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $56k-80k yearly est. 1d ago
  • Lifecycle Marketing Manager

    Thesis 4.0company rating

    Digital marketing manager job in Day, NY

    About Us The human brain is the most complex object in the universe, yet society had accepted one-size-fits all approaches to cognition. The “solutions” (think coffee, energy drinks, and even a friend's rx) were mediocre at best and frankly, made no sense to us. So, we created Thesis, the world's first customized nootropics company. If you've never heard that word before, it's just a fancy way of saying brain supplements. In five years, most will be taking nootropics on the daily and chances are, they'll be ours. With an exceptional efficacy rate, the world has taken notice - we've raised over $14M in venture capital, garnered interest from leading neuroscientists and athletes, and established ourselves as the industry's leading brand. Now, we're looking for incredible people to help us share the gift of enhanced cognitive function with the world. If you're looking to be a part of a movement - one that involves both immense self-growth and an ambitious mission to pioneer an industry - we'd love to have you on the team. About The Role As the Lifecycle Marketing Manager, you will play a pivotal role in driving customer engagement, retention, and loyalty throughout their journey with our company. You will lead the development and execution of strategic lifecycle marketing initiatives, leveraging your expertise in CRM and lifecycle platforms to deliver personalized and impactful experiences for our customers. Working cross-functionally with teams across the organization, you will oversee the end-to-end customer experience, from acquisition to retention, utilizing data-driven insights to optimize campaigns and drive business growth. How You'll Make an Impact: Oversee the implementation and rigorous optimization of lifecycle marketing strategies using CRM and lifecycle platforms. Use deep familiarity and expertise with marketing software to drive subscription and recurring revenue-based marketing initiatives. Demonstrate strong proficiency in data management and reporting, ideally including SQL, ETL, and data transformation techniques. Collaborate with the technical teams to ensure seamless integration and operation of marketing automation tools. Develop and execute email, SMS, and push notification campaigns. Direct end-to-end customer experience initiatives to enhance customer satisfaction and loyalty. Analyze key metrics such as lifetime value (LTV), reorder rates, upgrade rates, cancellation rates, and churn to drive actionable insights and optimize marketing strategies. Conduct cohort analysis to identify trends and patterns in customer behavior and engagement. Demonstrate a creative and technical aptitude to innovate marketing strategies and campaigns. We're Excited About Your: 4+ years experience managing lifecycle in a high growth environment. Demonstrated track record of success in lifecycle marketing roles, preferably in e-commerce and/or subscription-based industries. Deep understanding and hands-on experience with CRM and lifecycle platforms, including Klaviyo, Attentive, Braze, and others. Proficiency in data analysis tools and techniques. Strong cross functional leadership and communication skills, with the ability to collaborate effectively across teams. Experience working with subscription-based business models and managing customer lifecycle journeys. Knowledge of Looker, Tableau, or similar data visualization tools is a plus. Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities. Pay Transparency: We can't quantify everything we think you'll love about working at Thesis, from the exciting projects you'll work on, to the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes comprehensive benefits and equity. The base salary hiring range for this position is $120,000 - $155,000, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience. A Few of Our Perks and Benefits: 💵 Competitive compensation with an exceptionally generous equity package 🩺 Competitive Health, dental, and vision plans (including a 100% covered premium plan for all 3!) 🚆 HSA, FSA and pre-tax commuter benefits for parking and transit 🚀 Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more! 📈 401k to help you plan for the future 🏖 Flexible PTO because we respect the need for work/life harmony 🏋️ $100 monthly wellness stipend for your wellbeing (e.g. massage, cryotherapy, psychedelic therapy, etc.) 💊 Unlimited (yes, unlimited) Thesis nootropics 🎓A strong emphasis on promoting from within and personal development 🐕 A dog-friendly office located in the heart of Flatiron steps from Union Square and Madison Square Park 🏢 Hybrid work model Our Values: Meet Your Potential: At Thesis, we create opportunities for personal and professional growth. We reward hard work, dedication, and an entrepreneurial spirit. We believe in open and honest feedback to help us continually learn and improve. In return, we are committed to providing the resources, support, and guidance for our team to achieve their ambitions and meet their potential. Own Outcomes: We are driven by achieving meaningful results, both for our customers and our business. We're proactive, conscientious, and take responsibility equally in times of triumph and challenge. We also operate with a sense of urgency because we want to seize the opportunity to create a new category and bring nootropics to everyone who needs them. Lead with Science and Data: We are obsessed with data to understand our impact, and always seek the truth through objective metrics that help us make informed decisions. Science and evidence underpin everything we do, from product formulation to marketing claims. We're committed to making the highest quality nootropics on the market and measuring our efficacy. Create Exceptional Experiences: We are committed to creating a work environment that fosters a unique culture and deep sense of belonging. We create exceptional experiences by showing up for each other, giving each other the benefit of the doubt, and building an inclusive and warm environment-in and outside of the office. We're equally committed to showing up for our customers by delivering a thoughtful and impactful experience for anyone who tries one of our products.
    $120k-155k yearly Auto-Apply 48d ago
  • Styling Associate, Brand

    F. Schumacher & Co 4.0company rating

    Digital marketing manager job in Day, NY

    About Schumacher Schumacher & Co. is an innovative interior design company that is disrupting the $150 billion-dollar global interior design industry. We are a technological leader on the design frontier, constantly pushing boundaries and striving for excellence. With over 500+ employees and growing, we are driven by a shared belief that design transforms life. We are dedicated to the mission of helping our customers “celebrate the feeling of home”. Schumacher designs and produces some of the most beautiful fabrics, wallcoverings, trims, furniture, and accessories in the world. Our portfolio of products is broad, but they are united by a passion for design, a thirst for what is next, an appreciation for what's come before, a drive to make our products with enormous care and attention for detail. Schumacher is a globally recognized company with a myriad of showrooms both domestically and internationally. Our competitive advantage in the industry is the people. We believe that our employees are our most important assets. F. Schumacher & Co is deeply anchored in our company core values which are as follows: Preserve Our Entrepreneurial Spirit Take Ownership & Accountability Be Solutions-Oriented Demonstrate Courage Practice Adaptability Embrace Collaboration We empower our employees to live these values daily because we understand how it will positively impact the customer's journey. F. Schumacher & Co., also known as FSCO, is the parent company to many brands within our portfolio. Role Overview We are seeking a highly organized and visually driven Styling Associate to support the production of brand photoshoots and maintaining showroom presentations. This role is responsible for maintaining the visual integrity of multiple showrooms while producing and styling Schumacher photoshoots that are brand-enhancing. The ideal candidate has experience producing photoshoots and styling interiors. Key Responsibilities Showroom Styling • Visit showrooms monthly to refresh, organize, and maintain displays • Ensure all fabrics are presented clearly, consistently, and in line with brand standards • Re-merchandise design shop displays to highlight new offerings • Identify worn, outdated, or missing SKUs and coordinate replacements as needed • Working with the design shop team and visual merchandising team to execute the above Shoot Production • Help concept, produce and style lifestyle and studio shoots alongside, and independent of the Associate Style Director • Manage the pulling, tracking, and returning of fabric yardage for shoots • Oversee shoot logistics, including scheduling, prep, on-set styling, and wrap • Collaborate with photographers, set designers, and creative partners • Manage the post-production of assets from retouching send-out to uploading General Styling & Creative Support • Assist creative leadership with seasonal visual direction and brand storytelling • Support special projects, collection launches, and brand activations as needed • Travel to showrooms or shoot locations as required Qualifications • 2+ years of experience in styling, visual merchandising, and shoot production within the interiors world. Editorial experience is a plus. • Excellent organizational skills with strong attention to detail. • Ability to manage multiple projects and timelines independently. • Comfortable with physical labor and travel. Preferred Skills • Experience styling interiors • Familiarity with photo shoot production workflows • Robust understanding of the Adobe Suite Benefits Package Your well-being is our top priority. Our benefits and total compensation are designed for the whole person, caring for both you and your family. Wealth Benefits Competitive Salary Corporate Annual Profit Sharing 401K Plan Health Benefits Dental Coverage Medical Coverage Prescription Drug Plan Vision Coverage Health Savings Account (HSA) TELADOC Other Benefits 20 Days Paid Time Off (PTO) 10 Company Holidays Bereavement Leave Life Insurance Flexible Spending Accounts (FSA) AFLAC Plans (Accident and Critical Illness Plans) Pet Insurance Short-Term Disability (STD) Long Term Disability (LTD) Parental Medical Leave Child Bonding Leave Employee Discount We are an Equal Opportunity Employer committed to diversity, inclusion, and equality in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Salary Range $74,000-$80,000 USD
    $74k-80k yearly Auto-Apply 3d ago
  • Digital Content Manager

    MVP Service 4.6company rating

    Digital marketing manager job in Schenectady, NY

    Join Us in Shaping the Future of Health Care At MVP Health Care, we're on a mission to create a healthier future for everyone. That means embracing innovation, championing equity, and continuously improving how we serve our communities. Our team is powered by people who are curious, humble, and committed to making a difference-every interaction, every day. We've been putting people first for over 40 years, offering high-quality health plans across New York and Vermont and partnering with forward-thinking organizations to deliver more personalized, equitable, and accessible care. As a not-for-profit, we invest in what matters most: our customers, our communities, and our team. What's in it for you: Growth opportunities to uplevel your career A people-centric culture embracing and celebrating diverse perspectives, backgrounds, and experiences within our team Competitive compensation and comprehensive benefits focused on well-being An opportunity to shape the future of health care by joining a team recognized as a Best Place to Work For in the NY Capital District, one of the Best Companies to Work For in New York, and an Inclusive Workplace. You'll contribute to our humble pursuit of excellence by bringing curiosity to spark innovation, humility to collaborate as a team, and a deep commitment to being the difference for our customers. Your role will reflect our shared goal of enhancing health care delivery and building healthier, more vibrant communities. Qualifications you'll bring: A Bachelor's degree in a relevant field or equivalent combination of education and experience. At least 3+ years of enterprise-level content management experience. Advanced proficiency in HTML, CSS, JavaScript, and experience with CMS platforms like Sitecore. Familiarity with SEO, CRO, UX/UI principles, and digital analytics tools (GA4, Tag Manager, SEMrush). Experience with email marketing and automation using Microsoft Dynamics. Curiosity to foster innovation and pave the way for growth. Humility to play as a team. Commitment to being the difference for our customers in every interaction. Your key responsibilities: Manage stakeholder requests through ticketing systems like Microsoft Lists, Azure DevOps, and Jira. Update and maintain website content using Sitecore CMS, ensuring accuracy and brand alignment. Collaborate with internal SMEs to publish and optimize web content. Monitor and improve site performance using GA4, Tag Manager, Pagespeed Insights, and SEMrush. Support A/B testing initiatives and conversion rate optimization strategies. Build email and outbound campaigns using Microsoft Dynamics. Identify and resolve front-end issues including broken links and accessibility concerns. Apply HTML, CSS, and JavaScript to enhance usability and user experience. Collaborate cross-functionally with Development, IT, and other teams for timely updates. Maintain documentation of web processes and technical fixes. Contribute to our humble pursuit of excellence by performing various .responsibilities that may arise, reflecting our collective goal of enhancing healthcare delivery and being the difference for the customer. Where you'll be: Hybrid in Rochester or Schenectady, NY Pay Transparency MVP Health Care is committed to providing competitive employee compensation and benefits packages. The base pay range provided for this role reflects our good faith compensation estimate at the time of posting. MVP adheres to pay transparency nondiscrimination principles. Specific employment offers and associated compensation will be extended individually based on several factors, including but not limited to geographic location; relevant experience, education, and training; and the nature of and demand for the role. We do not request current or historical salary information from candidates. $69,383.00-$92,279.00 MVP's Inclusion Statement At MVP Health Care, we believe creating healthier communities begins with nurturing a healthy workplace. As an organization, we strive to create space for individuals from diverse backgrounds and all walks of life to have a voice and thrive. Our shared curiosity and connectedness make us stronger, and our unique perspectives are catalysts for creativity and collaboration. MVP is an equal opportunity employer and recruits, employs, trains, compensates, and promotes without discrimination based on race, color, creed, national origin, citizenship, ethnicity, ancestry, sex, gender identity, gender expression, religion, age, marital status, personal appearance, sexual orientation, family responsibilities, familial status, physical or mental disability, handicapping condition, medical condition, pregnancy status, predisposing genetic characteristics or information, domestic violence victim status, political affiliation, military or veteran status, Vietnam-era or special disabled Veteran or other legally protected classifications. To support a safe, drug-free workplace, pre-employment criminal background checks and drug testing are part of our hiring process. If you require accommodations during the application process due to a disability, please contact our Talent team at ********************.
    $69.4k-92.3k yearly Auto-Apply 8d ago
  • Digital Adoption Manager - Practice Solutions Team

    Simpson Thacher & Bartlett LLP 4.9company rating

    Digital marketing manager job in Day, NY

    The Digital Adoption Content Manager supports the firm's digital adoption initiatives by implementing scalable digital learning strategies and creating engaging training content. This role focuses on enabling lawyers and business professionals to confidently use the firm's technology platforms through innovative, user-centric communication, training solutions and materials, adoption tools, and intranet-based enablement. Key Responsibilities Communication: Develop strategic communication campaigns that build awareness, foster engagement, and reinforce the value of digital tools. Develop and maintain communication plans to keep stakeholders informed of adoption progress, challenges and success stories. Training & Onboarding: Design and develop digital training materials, including e-learning modules, quick reference guides, videos, and interactive tutorials. Support effective user onboarding: Develop pathways to help individuals and teams quickly begin using new technologies and experience immediate value. Support the implementation of scalable training programs for new technology rollouts and platform enhancements. Create localized and role-based learning paths to improve digital fluency across practice groups and regions. Partner with Practice Solutions Managers and Product Managers to develop a feedback loop with users and monitor performance data to continuously improve training effectiveness. Provide hands-on support during technology launches, including virtual and in-person sessions. Channel Strategy & Content Management Maintain a library of up-to-date training resources for firm-wide technology platforms. Leverage digital adoption platforms (e.g., Pendo, WalkMe, Whatfix) to deliver in-app guidance, track engagement, and optimize user experience. Develop channel strategy around the firm's intranet as a central hub for training resources, self-service learning, and digital adoption campaigns. Collaborate with the Intranet Strategy Lead to design intranet pages that promote training content and engagement. Other duties as assigned by the Practice Solutions Director. Qualifications Bachelor's degree in Instructional Design, Communications, Marketing or related field. 5+ years of experience in technology adoption or enablement, change management, or digital learning. Experience with digital adoption tools (e.g., Pendo, WalkMe, Whatfix) and analytics dashboards. Strong skills in content creation tools (e.g., Articulate, Camtasia, Adobe Creative Suite). Excellent communication and presentation skills. Familiarity with change management principles is a plus. Salary Information NY Only: The estimated base salary range for this position is $160,000 to $190,000 at the time of posting. The actual salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held, and if applicable, the location in which the applicant lives and/or from which they will be performing the job. This role is exempt meaning it is not overtime pay eligible. Simpson Thacher will not sponsor applicants for work visas for this position. Privacy Notice For information about how Simpson Thacher & Bartlett LLP collects and processes your personal information, please refer to our Privacy Notice available at ******************************************** Simpson Thacher & Bartlett is committed to a collegial work environment in which all individuals are treated with respect and dignity. The Firm prohibits discrimination or harassment based upon race, color, religion, gender, gender identity or expression, age, national origin, citizenship status, disability, marital or partnership status, sexual orientation, veteran's status or any other legally protected status. This Policy pertains to every aspect of an individual's relationship with the Firm, including but not limited to recruitment, hiring, compensation, benefits, training and development, promotion, transfer, discipline, termination, and all other privileges, terms and conditions of employment. #LI-Hybrid
    $160k-190k yearly Auto-Apply 60d+ ago
  • Communications & Marketing Manager

    Tri-City Valleycats 4.3company rating

    Digital marketing manager job in Troy, NY

    Job Title: Communication & Marketing Manager This position requires an organized, detail-oriented and personable applicant who wants to work with a first-class professional baseball organization in hosting 51 regular season home games and a variety of special events. The candidate should be a hardworking, team player who is seeking an opportunity for growth. The Communication & Marketing Manager will be tasked with overseeing and executing the team's communications efforts including advertising, marketing, public relations, and digital properties. Responsibilities (Including but not limited to): Work with ValleyCats senior management to set and execute organizational communications strategies, including social media, press releases, e-newsletters, and advertising / paid media. Manage, create, and update content for the ValleyCats digital properties, including website, social media platforms, and e-newsletter. Write and manage press releases, game recaps, and feature articles for inclusion in ValleyCats publications and online. Design and manage layout of ValleyCats publications (i.e. Gameday Program, Pocket Schedule, Team Poster, Wall Calendar etc). Coordinate with Frontier League PR contacts, the ValleyCats baseball operations department, and media to ensure all parties are informed of the most up-to-date rosters. Ensure that game notes and stat packs are prepared for each home game. Lead the organization's strategy to generate more media coverage and enhance relationships with local media personnel, including managing Media Day prior to the season and inviting non-traditional media outlets to the stadium. Ensure that ValleyCats media coverage is archived with daily press clippings compiled for distribution among the ValleyCats front office as needed. Manage, assist with, and execute graphic design for use on promotional flyers, in-stadium video board, and digital properties. Work with members of the sales and client services staff to ensure proper fulfillment of contracts as needed through social media campaigns, in-game graphics / videos, and external advertising. Manage the stadium press box with an emphasis on cleanliness and organization while also keeping the most up-to-date stats and roster printouts available for the working media. Oversee the team's streaming game broadcast. Manage, assist with, and execute video projects on players, coaches, fans, promotions, and sponsors for marketing, entertainment, and contractual purposes. Work with the ValleyCats Production & Promotional Teams to deliver a first-class, in-stadium entertainment experience. Manage game day photography to capture the in-stadium experience, including on-field action, fan experience, sponsor fulfillment, and promotional events. Manage seasonal interns and gameday staff to execute departmental and organizational objectives. Work with external resources and internal departments (i.e. Client Services, Box Office, Sales, Food & Beverage) to execute organizational communications strategies. Reach a predetermined revenue goal by directly selling ticket plans, group tickets, and sponsorships. This will include both inbound and outbound channels with phone calls, emails, and face-to-face appointments. Completing all other duties as assigned by the President, General Manager, & Assistant General Manager. Qualifications: Bachelor's degree (or more) is preferred. 3+ years of hands-on, transferable work experience in professional sports, live events, or relatable industry. Management experience with a proven track record is preferred. Strong social media experience & skills Website management experience & skills Strong writing, communication, and organizational skills. Ability to create engaging content on a variety of platforms. Experience with advertising placement and artwork design Excellent knowledge of baseball. Strong graphic design skills, including advanced proficiency with Adobe InDesign, Canva, & Photoshop. Experience with Adobe Premiere or other non-linear video editing software. Ability to be at the stadium for long hours, including night and weekend events. Self-motivated without needing constant direction Enthusiastic with a desire to take on responsibility for organizational initiatives and programs. Team player with excellent leadership skills. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
    $74k-86k yearly est. 40d ago
  • Digital Content Manager

    MVP Health Care 4.5company rating

    Digital marketing manager job in Schenectady, NY

    **Join Us in Shaping the Future of Health Care** At MVP Health Care, we're on a mission to create a healthier future for everyone. That means embracing innovation, championing equity, and continuously improving how we serve our communities. Our team is powered by people who are curious, humble, and committed to making a difference-every interaction, every day. We've been putting people first for over 40 years, offering high-quality health plans across New York and Vermont and partnering with forward-thinking organizations to deliver more personalized, equitable, and accessible care. As a not-for-profit, we invest in what matters most: our customers, our communities, and our team. **What's in it for you:** + Growth opportunities to uplevel your career + A people-centric culture embracing and celebrating diverse perspectives, backgrounds, and experiences within our team + Competitive compensation and comprehensive benefits focused on well-being + An opportunity to shape the future of health care by joining a team recognized as a **Best Place to Work For in the NY Capital District** , one of **the Best Companies to Work For in New York** , and an **Inclusive Workplace** . You'll contribute to our humble pursuit of excellence by bringing curiosity to spark innovation, humility to collaborate as a team, and a deep commitment to being the difference for our customers. Your role will reflect our shared goal of enhancing health care delivery and building healthier, more vibrant communities. **Qualifications you'll bring:** + A Bachelor's degree in a relevant field or equivalent combination of education and experience. + At least 3+ years of enterprise-level content management experience. + Advanced proficiency in HTML, CSS, JavaScript, and experience with CMS platforms like Sitecore. + Familiarity with SEO, CRO, UX/UI principles, and digital analytics tools (GA4, Tag Manager, SEMrush). + Experience with email marketing and automation using Microsoft Dynamics. + Curiosity to foster innovation and pave the way for growth. + Humility to play as a team. + Commitment to being the difference for our customers in every interaction. **Your key responsibilities:** + Manage stakeholder requests through ticketing systems like Microsoft Lists, Azure DevOps, and Jira. + Update and maintain website content using Sitecore CMS, ensuring accuracy and brand alignment. + Collaborate with internal SMEs to publish and optimize web content. + Monitor and improve site performance using GA4, Tag Manager, Pagespeed Insights, and SEMrush. + Support A/B testing initiatives and conversion rate optimization strategies. + Build email and outbound campaigns using Microsoft Dynamics. + Identify and resolve front-end issues including broken links and accessibility concerns. + Apply HTML, CSS, and JavaScript to enhance usability and user experience. + Collaborate cross-functionally with Development, IT, and other teams for timely updates. + Maintain documentation of web processes and technical fixes. + Contribute to our humble pursuit of excellence by performing various .responsibilities that may arise, reflecting our collective goal of enhancing healthcare delivery and being the difference for the customer. **Where you'll be:** Hybrid in Rochester or Schenectady, NY **Pay Transparency** MVP Health Care is committed to providing competitive employee compensation and benefits packages. The base pay range provided for this role reflects our good faith compensation estimate at the time of posting. MVP adheres to pay transparency nondiscrimination principles. Specific employment offers and associated compensation will be extended individually based on several factors, including but not limited to geographic location; relevant experience, education, and training; and the nature of and demand for the role. We do not request current or historical salary information from candidates. $69,383.00-$92,279.00 **MVP's Inclusion Statement** At MVP Health Care, we believe creating healthier communities begins with nurturing a healthy workplace. As an organization, we strive to create space for individuals from diverse backgrounds and all walks of life to have a voice and thrive. Our shared curiosity and connectedness make us stronger, and our unique perspectives are catalysts for creativity and collaboration. MVP is an equal opportunity employer and recruits, employs, trains, compensates, and promotes without discrimination based on race, color, creed, national origin, citizenship, ethnicity, ancestry, sex, gender identity, gender expression, religion, age, marital status, personal appearance, sexual orientation, family responsibilities, familial status, physical or mental disability, handicapping condition, medical condition, pregnancy status, predisposing genetic characteristics or information, domestic violence victim status, political affiliation, military or veteran status, Vietnam-era or special disabled Veteran or other legally protected classifications. To support a safe, drug-free workplace, pre-employment criminal background checks and drug testing are part of our hiring process. If you require accommodations during the application process due to a disability, please contact our Talent team at ******************** .
    $69.4k-92.3k yearly 7d ago
  • Marketing Analytics Manager

    Ra 3.1company rating

    Digital marketing manager job in Albany, NY

    Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $101k-141k yearly est. 1d ago
  • Digital Content Manager

    Pernod Ricard 4.8company rating

    Digital marketing manager job in Day, NY

    Where Conviviality is at work. North American Distillers (NADL) is where we manufacture our award-winning American Whiskeys such as Jefferson's, Rabbit Hole, TX Whiskey, Skrewball, and Smooth Ambler. NADL is part of Pernod Ricard, a global premium spirits and wine company. We're the team behind leading brands such as ABSOLUT Vodka, Jameson Irish Whiskey, Malibu , Kahlúa Liqueur, and The Glenlivet Scotch whiskey, as well as many more superior wines and exquisite champagnes! Working at NADL is all about igniting conviviality in all that we do. Derived from the French word, convivialité…it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard. Guided by our 4 core values: (1) grounded in the real; (2) fiercely authentic; (3) passion for challenge; and (4) connected beyond borders; we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making new friends every day, and realizing our potential as people and as a business! The salary range for this role, based in New York , is $107,360.00 to $134,200.00 . The range may vary if the role outside of this location. Base salaries are determined during our interview process, by assessing a candidate's experience, skills against internal peers and against the scope and responsibilities of the position. Job Summary Join Pernod Ricard as Digital Content Manager, where you'll lead the development and execution of impactful communication campaigns that foster brand desire across North American brands. This role is pivotal in ensuring consumer-centric messaging that aligns with brand identity and values across diverse digital and social channels. If you're passionate about creative storytelling, cultural relevance, and delivering best-in-class content strategies, this is your opportunity to make a meaningful impact. Who will love this job You're a creative strategist who thrives on turning insights into compelling digital content. You enjoy collaborating with agencies and cross-functional teams, managing complex projects, and influencing stakeholders to deliver exceptional results. If you're detail-oriented, culturally attuned, and excited about shaping brand narratives that resonate globally and locally, you'll feel right at home here. What you'll do Campaign Development & Digital Strategy Develop global and regional communication campaigns informed by consumer insights, media planning, and digital marketing needs. Create inspiring briefs that drive creative excellence and manage relationships with external creative partners. Ensure integration of visual identity imperatives and compliance with budget guidelines. Content & Cultural Platforms Manage and report on social media content strategy to ensure consistent brand messaging. Collaborate with Culture & Creative teams to develop cultural platforms and lead global sponsorship initiatives, collaborations, and influencer programs. Implement pre- and post-testing protocols to maximize asset quality and effectiveness. Stakeholder Collaboration Work closely with internal teams including Brand Comms, Digital Marketing, and external agencies to ensure alignment and adoption of campaigns. Maintain strong cross-functional relationships to drive execution and performance measurement. What's in it for me? Being part of an inclusive and diverse company where professional development and internal career mobility is front-and-center to our talent strategy. This means your career at Pernod Ricard has many possibilities. You'll be part of a culture that celebrates the rich diversity of our people across the globe and be part of our long-standing commitment to making exceptional products, giving back to our communities, and honoring our responsibility to preserve the environment. Required qualifications 5+ years of experience in digital content management, brand communications, or social media strategy. Strong expertise in creative briefing, content creation, and consumer insights. Proven ability to manage cross-functional projects and influence stakeholders. Excellent communication, collaboration, and creative judgment skills. When you join North American Distillers, you are part of the Pernod Ricard family. You'll experience a workplace that is rich in heritage, driven by our iconic brands and a long-standing commitment to sustainability, safety, and giving back to the people and communities where we work. We know that happiness at work starts with that feeling of belonging you get from an inclusive culture where being uniquely you is celebrated. Our values are lived, they drive our behaviors, and it's what brings our culture to life. Our work philosophy celebrates the magic of human connection with the flexibility needed to provide one's most meaningful contribution. We offer employees great benefits and perks to toast to a life filled with support. Check out PRUSABenefits.com for details. This recruitment process uses artificial intelligence (AI) tools to match applicant skills with role requirements and qualifications. NADL is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training, and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms. NADL is committed to the full inclusion of all qualified individuals. As part of this commitment, Pernod Ricard USA will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. To request reasonable accommodation during the application process, contact us at PR_NA_***********************************. Job Posting End Date: Target Hire Date: 2026-02-27 Target End Date:
    $107.4k-134.2k yearly Auto-Apply 8d ago
  • Digital Marketing Associate - Madrid based

    Fever 3.9company rating

    Digital marketing manager job in Amsterdam, NY

    Hey there! We're Fever, the world's leading tech platform for culture and live entertainment, Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we're revolutionizing the way people engage with live entertainment. Every month, our platform inspires over 300 million people in +40 countries (and counting) to discover unforgettable experiences while also empowering event creators with our data and technology, helping them scale, innovate, and enhance their events to reach new audiences. Our results? We've teamed up with major industry leaders like Netflix, F.C. Barcelona, and Primavera Sound, presented international award-winning experiences, and are backed by several leading global investors! Impressive, right? To achieve our mission, we are looking for bar-raisers with a hands-on mindset who are eager to help shape the future of entertainment! Ready to be part of the experience? Now, let's discuss this role and what you will do to help achieve Fever's mission. About the Role: * Own the marketing strategy of your experiences * Build compelling marketing strategies for exclusive experiences around the world, both for our partners and our own very unique Fever Original events * Create successful performance digital marketing campaigns with high visibility leveraging social media channels like Facebook & Instagram * Work closely with the growth marketing team to analyze performance and identify opportunities * Manage the p&l of your region and manage a big marketing budget * Coordinate with cross functional teams to provide strategic directions for campaigns (Sales, Media, CRM, Design, Content Copywriting...) * Build your team and grow your experiences * Role based in Madrid About You: * You have +4 years of experience in Digital Marketing, Facebook ads and other social paid platforms. * You have a Native level of Dutch and a good level of English. * You have a marketing background. * You look for an opportunity to work in Madrid and evolve in Fever. Benefits & Perks: * Attractive compensation package consisting of base salary and the potential to earn a significant bonus for top performance. * Opportunity to have a real impact in a high-growth global category leader * 40% discount on all Fever events and experiences * Work in a location in the heart of Madrid, with possible travel across our markets * Home office friendly * Responsibility from day one and professional and personal growth * Great work environment with a young, international team of talented people to work with! * Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee. * English and Spanish Lessons * We have free food, drink and fruit at the office! * Possibility to receive in advance part of your salary by Payflow * Gympass Membership Thank you for considering joining Fever. We cannot wait to learn more about you! If you want to learn more about us: Fever's Blog | Tech.Eu |TechCrunch Fever is committed to creating an inclusive and diverse workspace where everyone's background and ideas count. Our main goal is to find the best possible talent regardless of place of birth, racial or ethnic origin, gender, gender identity, religion, opinion, sexual orientation, disability, pregnancy, marital status, age or caring responsibilities. We encourage everyone to apply! If you require any kind of accommodation during the selection process please contact our Talent team so we can help you by providing a welcoming and seamless journey. If you want to know more about how Fever processes your personal data, click here Fever - Candidate Privacy Notice
    $51k-71k yearly est. 60d+ ago
  • Digital Content Marketing Coordinator

    Kripalu

    Digital marketing manager job in Stockbridge, MA

    The Marketing department at Kripalu is seeking a proactive and creative Digital Content Marketing Coordinator to support our fast-paced marketing team. This person should have professional short form writing and editing experience, have a passion for good email marketing, an interest in data analysis, and is looking to grow their marketing career. You will work closely with marketing managers and specialists to support daily marketing operations, build and edit digital content, and ensure the smooth execution of email campaigns and team workflows. The ideal candidate is a collaborative self-starter with a desire to grow as a marketer. This is a full-time, hybrid role with the expectation of being on site at Kripalu at least once a month. This person reports to the Senior Marketing Manager for Kripalu Experiences. Key Responsibilities Email Marketing * Own the creation and execution of Kripalu marketing emails - including writing copy, building layouts, testing, sending, and reporting via the Hubspot platform. * Transform long-form content into concise, compelling email headlines, summaries, and subject lines while adhering to email best practices and maintaining brand voice and messaging. · Stay up to date on email trends to help maintain the quality and high performance of Kripalu's emails. · Pull and help analyze email performance data to support ongoing optimization and assist managers in preparing monthly analytics reports. Website Support * Manage website update requests from internal stakeholders, ensuring tasks are completed accurately and in a timely manner. * Edit existing website pages and assist in creating new pages as needed. Cross-Channel Team Support * Support marketing manager in multi-channel campaign execution. * Contribute to email calendar management and project coordination to keep campaigns on track. * Help manage the marketing inbox and other administrative department tasks as needed.
    $44k-63k yearly est. 33d ago
  • Marketing Events Manager

    Cradle 4.0company rating

    Digital marketing manager job in Amsterdam, NY

    This is Cradle Proteins are the molecular machines of life, used for many therapeutic, diagnostic, chemical, agricultural and food applications. Designing and optimizing proteins takes a lot of expert knowledge and manual effort, through the use of custom computational and biological tools. Machine learning is revolutionising this space, by enabling high-fidelity protein models. At Cradle, we offer a software platform for AI-guided discovery and optimization of proteins, so that biologists can design proteins faster and at scale. We are already used by clients across pharma, biotech, agritech, foodtech, and academia. We're an experienced team of around 70 people. We've built many successful products before and have enough funding for multiple years of runway. We are distributed across two main locations, Zurich and Amsterdam, and are focused on building the best possible team culture. We offer our employees a very competitive salary, a generous equity stake (for full time employees) in the company and a wide range of benefits and career progression opportunities. Your Role As Marketing Events Manager at Cradle, you will own our events strategy and drive Cradle's presence across the biopharma, biotech, and computational biology communities. This is a strategic role: you won't just coordinate logistics: you'll conceive, design, and execute events that position Cradle as a thought leader in AI-driven protein engineering. From intimate executive roundtables to hosted symposia and industry conference activations, you'll build experiences that deepen relationships with pharma partners, scientific leaders, and the broader biotech ecosystem. This role is ideal for someone who already has a strong background in biopharma who knows the key conferences, the organizers, and the thought leaders worth bringing into the room. Your Responsibilities Event Strategy * Own Cradle's annual events calendar and strategy, identifying which conferences to attend, sponsor, or skip and where to create our own "spotlight" moments * Conceive and produce Cradle-hosted events: workshops, symposia, executive dinners, scientific roundtables, and partner activations * Build programming that positions Cradle scientists and leadership as thought leaders in computational protein design Industry and Community Engagement * Leverage your existing network to connect Cradle with key opinion leaders, conference organizers, and industry influencers * Cultivate relationships with event partners across pharma, biotech, and academic communities * Stay ahead of the conference landscape-understanding which events matter, what formats are resonating, and where Cradle should show up next Execution and Operations * Lead end-to-end execution for priority events, managing vendors, budgets, and timelines * Coordinate with marketing on event messaging, collateral, and follow-up campaigns * Track event ROI and gather insights to continuously improve our approach Your Qualifications Must-haves * 4-7 years in events or field marketing, with significant experience in biotech, pharma, or life sciences * Demonstrated experience conceiving and executing community events from the ground up * Experience in the biopharma industry: you know the conferences that matter, have relationships with organizers, and can bring thought leaders to the table * Strong project management skills and comfort managing complex, multi-stakeholder programs * Excellent communication skills, both written and interpersonal Nice-to-haves * Scientific background or working knowledge of protein engineering, computational biology, or drug discovery * Experience at a high-growth startup or in a role that required building an events function from scratch * Familiarity with HubSpot, Cvent, or similar marketing/events tools A notice about recruitment scams: Please be aware that scammers are posing as us in order to get your personal details or money. We only communicate *************** email addresses, we only make job offers after having met you in person at our office in Zurich or Amsterdam, and we never ask you to pay for anything during the interview process.
    $65k-76k yearly est. 33d ago
  • Associate Director, Digital Marketing - Alamo

    Sony Music Entertainment 4.7company rating

    Digital marketing manager job in Day, NY

    Alamo was founded by music veteran, Todd Moscowitz in 2016 and is home to some of today's most promising artists; Lil Durk, Rod Wave, Blackbear, Lil Gotit, Slimelife Shawty, YN Jay, Dee Watkins, and more. The label was birthed to reflect the current landscape of the industry, artistry, and culture, ushering in a new generation of talent. Alamo is cultivating the stars of tomorrow. The Associate Director, Digital Marketing will serve as a member of Alamo's digital department. This role requires comprehensive communication and coordination both internally and externally to keep projects moving forward while contributing to and building out digital and social driven campaigns. This is a unique opportunity to influence how music reaches listeners around the world via a digital lens. What you'll do: Responsible for setting goals for our artists/projects, and building out timelines, content and activations meant to achieve those goals. Secure artist and partner buy-in and execute across all ideas and activations. Oversee social and platform optimization and delivery logistics. Collaborate in brainstorms to deliver custom and creative digital marketing ideas for each artist, presenting them to the artists' teams and executing the campaigns. Ideas will come from knowledge of music culture, key brands, influencers and out-of-the-box thinking. In addition to the high-level creative ideas, you will also be responsible for multiple social accounts with millions of followers and for their activity and growth. You will need to deliver next level creative both commissioned and designed in-house, content ranging from custom videos to Snapchat lenses to memes and more Who you are: Must have at least 5 years of experience running point on digital campaign for rap artists & projects (label experience preferred). A deep and thorough knowledge of the modern rap genre/scene with a firm understanding of the history that lead to today's market. Experience in working with staff from social platforms and music streaming sites preferred. The job entails both normal business hours as well as other music events at night. Our team is ultra-inclusive and we're looking for open-minded and passionate music fans who collaborate well and bring a positive energy to any task that comes their way. What we give you: You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey A modern office environment designed to foster productivity, creativity, and teamwork An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans We invest in your professional growth & development Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.New York Pay Range$70,000-$80,000 USD
    $70k-80k yearly Auto-Apply 25d ago
  • Head of Digital Content and Community

    Navan

    Digital marketing manager job in Day, NY

    Navan is looking for a Senior Social Media Manager to own the strategic direction and voice of our social channels with a focus on LinkedIn, Reddit, and X. As a key member of our Marketing and Communications team, you will be instrumental in crafting compelling, data-driven stories from internal sources to grow our brand presence, engage our communities, and drive business impact. We are seeking an energetic and creative leader who can work cross-functionally across the marketing team to create engaging social content (particularly video and infographics), who also thrives in a fast-moving, collaborative environment. What You'll Do: Develop and execute social media strategies designed to increase brand awareness, drive product discovery, and foster customer engagement. Oversee the content calendar and daily publishing across all social platforms, ensuring consistency with Navan's brand voice and guidelines. Manage and optimize the social media and influencer marketing budget to maximize ROI and achieve performance goals. Partner with content, PR, and demand generation teams to build a cohesive content plan, ensuring social media tactics align with broader marketing campaigns and business objectives. Collaborate with creative teams and marketing partners to coordinate the execution of social campaigns, content production, and special projects. Define and execute our community management strategy, engaging thoughtfully with customers, influencers and media to protect and grow our brand reputation. Analyze and report on social media performance, delivering actionable insights and data-driven recommendations to leadership and key stakeholders. Serve as the team's subject matter expert on emerging social media trends, platforms, and best practices to keep Navan's presence innovative and relevant. What We're Looking For: 8-10 years of professional experience leading social media strategy, with a demonstrated track record of measurably growing audience, engagement, and channel influence. You must be able to articulate the specific strategies you've used to transform social media into a key lever for brand building and business growth. Deep, hands-on experience managing and creating content for key B2B and B2C social channels (particularly LinkedIn, Reddit, and X). A passion for travel and technology; experience in a B2B, SaaS, or high-growth technology environment is strongly preferred. Expertise with social media management and analytics platforms (e.g., Sprout Social, Sprinklr, Brandwatch). Excellent creative judgment and a strong point of view on the type of content that will engage and convert Navan's target audiences. A strong design sensibility, with hands-on experience using graphic design and video editing tools (e.g., Canva, CapCut, Adobe Creative Suite) to create assets independently and collaborate effectively with a creative team. Proven ability to work effectively with cross-functional teams, including creative, marketing, PR, and product stakeholders. The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate's starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate's skills and experience, market demands, and internal parity. For roles with on-target-earnings (OTE), the pay range includes both base salary and target incentive compensation. Target incentive compensation for some roles may include a ramping draw period. Compensation is higher for those who exceed targets. Candidates may receive more information from the recruiter.Pay Range$105,000-$209,000 USD
    $55k-83k yearly est. Auto-Apply 7d ago
  • Associate Manager, Performance Marketing

    R&O Construction 4.0company rating

    Digital marketing manager job in Day, NY

    Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients, including one in every county in the United States, and in 98% of primary care deserts. Ro has been recognized as a Fortune Best Workplace in New York and Health Care for four consecutive years (2021-2024). In 2023, Ro was also named Best Workplace for Parents for the third year in a row. In 2022, Ro was listed as a CNBC Disruptor 50. The Performance Marketing team at Ro is seeking a data-driven Associate Manager responsible for driving new patient growth from our paid social channels (e.g. Meta, Snap, Pinterest, TikTok, etc.). This role will report to the Senior Manager of Performance Marketing and will oversee a portion of our paid social media budget, leading all aspects of campaign optimization and creative strategy. The ideal candidate should be both analytical and imaginative, capable of delving deeply into performance data to drive optimizations and concepting engaging ad creatives that convert effectively. This role is highly cross-functional and requires a collaborative approach to working with a range of partners including Creative, Analytics, Product Marketing, Legal, and Medical teams.What You'll Do: Lead Paid Social strategy and execution for a portion of our business, with day-to-day responsibilities including campaign optimization, bid management, budget allocation, performance monitoring, testing, etc Oversee paid social creative process, from new ad concept development & briefing to handoff & refinement, to generate a high volume of ad creatives to fuel our paid social channels Partner with our influencer marketing team to create UGC ads that convert Leverage external creative agencies as needed to augment our ad creation capacity, managing both external communications and internal coordination Analyze performance data and metrics to identify media, creative, and landing page opportunities Collaborate with Product Marketing and business unit stakeholders to test and expand our messaging and claims strategy Regularly conduct competitive analysis and market research to inform creative and campaign strategy Stay up-to-date on platform updates and algorithm changes to inform campaign and bid optimization Collaborate with wider paid media and conversion optimization teams to drive iterative testing of landing pages and paid social conversion flows Monitor and report on KPIs and campaign performance, providing regular updates to stakeholders Align with medical and legal teams on any policy or regulatory changes, updating the paid social funnel as needed Foster relationships with cross-functional partners, such as business stakeholders, technology partners, and data teams What You'll Bring: At least 3-5 years of experience as a paid social operator with a solid understanding of the Facebook/Instagram ecosystem (familiarity with channels like Snapchat, TikTok and Reddit is a huge plus, but not required) Exceptional creative intuition, you instinctively know how and why an ad is engaging and the type of behavior it can drive Proven experience in creative testing and iteration, including designing test frameworks (e.g. concept tests, hooks, CTAs) and scaling high-performing ads Demonstrated ability to concept, storyboard, and brief video ads and UGC content Strong analytical skills, with prior experience unpacking learnings from tools like Google Analytics, Mixpanel, Omniture, etc Excellent written and verbal communication skills Near pixel-perfect attention to detail Comfort in collaborating cross-functionally in a fast-paced environment We've Got You Covered: Full medical, dental, and vision insurance + OneMedical membership Healthcare and Dependent Care FSA 401(k) with company match Flexible PTO Wellbeing + Learning & Growth reimbursements Paid parental leave + Fertility benefits Pet insurance Student loan refinancing Virtual resources for mindfulness, counseling, and fitness We welcome qualified candidates of all races, creeds, genders, and sexuality to apply. The target base salary for this position ranges from $102,000 to $120,000, in addition to a competitive equity and benefits package (as applicable). When determining compensation, we analyze and carefully consider several factors, including location, job-related knowledge, skills and experience. These considerations may cause your compensation to vary. Ro recognizes the power of in-person collaboration, while supporting the flexibility to work anywhere in the United States. For our Ro'ers in the tri-state (NY) area, you will join us at HQ on Tuesdays and Thursdays. For those outside of the tri-state area, you will be able to join in-person collaborations throughout the year (i.e., during team on-sites). At Ro, we believe that our diverse perspectives are our biggest strengths - and that embracing them will create real change in healthcare. As an equal opportunity employer, we provide equal opportunity in all aspects of employment, including recruiting, hiring, compensation, training and promotion, termination, and any other terms and conditions of employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, familial status, age, disability and/or any other legally protected classification protected by federal, state, or local law. See our California Privacy Policy here.
    $102k-120k yearly Auto-Apply 41d ago
  • Event Marketing Manager

    Nitra

    Digital marketing manager job in Day, NY

    Who we are: Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most. Nitra will offer physicians and medical clinics around the country cards, loans, accounts, payments, and expense management products they crucially need, in an all-in-one platform powered by machine learning technologies. Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. They are joined by an ambitious and experienced team from American Express, Citi, PayPal, Capsule, Plaid, Bloomberg, Meta, Facebook, and Mastercard. The team is backed by some of the world's leading VCs (Andreessen Horowitz, NEA, etc.) and is supported by an expert group of advisors including the cofounders of Square and Xendit, executives from Intuit, former Governors, White House senior staffers, and a co-founder of CityMD. We're looking for: We're looking for an experienced Event Marketing Manager to own the strategy, planning, and execution of our conference and event marketing efforts. This role is responsible for using events as a core go-to-market and demand generation channel-driving brand awareness, pipeline growth, and meaningful customer and prospect engagement. You will lead events end-to-end, from strategy and vendor coordination to on-site execution and post-event performance analysis, working closely with Sales, Demand Generation, and Leadership. Your responsibilities will include: * Own the end-to-end event marketing strategy across conferences, trade shows, and hosted events * Identify, evaluate, and manage participation in industry conferences and third-party events aligned with GTM priorities * Plan and execute all aspects of events, including booth strategy, sponsorships, speaking opportunities, and experiential activations * Partner with Sales and Demand Generation to align event goals with pipeline, lead generation, and revenue targets * Manage event timelines, budgets, logistics, vendors, and external partners * Develop event messaging in collaboration with Product Marketing to ensure consistent positioning * Coordinate pre-event promotion, including email invites, landing pages, and paid or partner-driven promotion * Support on-site execution, including booth staffing, lead capture processes, and sales enablement * Own post-event follow-up strategy, including lead handoff, nurture coordination, and performance reporting * Measure and report on event ROI, including leads generated, pipeline influenced, and qualitative outcomes * Continuously test and improve event formats, sponsorship strategies, and attendee engagement tactics You have: * 4-7+ years of experience in event marketing, field marketing, or experiential marketing * Proven experience managing conferences, trade shows, or large-scale events * Strong project management skills with the ability to manage multiple events simultaneously * Experience partnering closely with Sales and GTM teams * Comfortable managing budgets, vendors, and external stakeholders * Strong communication and organizational skills * Experience in B2B, SaaS, or high-growth environments Familiarity with CRM and event lead capture tools * Experience tying events directly to pipeline and revenue impact We Offer: * Equity - Everyone at Nitra is an owner. When the company wins, you win. * Competitive Salary - You're the best of the best, and your salary will reflect your experience and reward your contributions to Nitra. * Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options. * Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match. The base salary range for this full-time position is $90k - $115k + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed reflect the base salary only, and do not include bonus, equity, or benefits. Nitra values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnicity, national origin or ancestry, gender, race, religious beliefs, disability, sex, sexual orientation, age, veteran status, genetic information, citizenship, or any other characteristic protected by law.
    $66k-91k yearly est. 9d ago
  • Customer Marketing Manager

    Canary Technologies Corp

    Digital marketing manager job in Day, NY

    About UsCanary Technologies is changing the game for hotels with modern software powered by Canary's hospitality-specific AI platform. Canary is utilized by 20,000+ hoteliers in 100+ countries to equip hoteliers with the technology they need to work smarter and wow their guests. Major hotel brands such as Wyndham, Marriott, IHG, Four Seasons, Rosewood, and Best Western trust Canary to deliver results. Canary was named a 2024 Deloitte Technology Fast 500™ company, a Most Innovative Company by Fast Company and a HotelTechReport Best Place to Work - and is backed by top Silicon Valley investors like Y Combinator, F-Prime, Brighton Park Capital and Insight Partners. Join us in shaping the future of hospitality! About the Role The Customer Marketing Manager at Canary will be responsible for driving customer expansion (cross-sell), advocacy and retention within our existing customer base. This role is critical for expanding and maximizing Customer Lifetime Value (CLV). You will own the strategy and execution of multi-channel lifecycle campaigns, including in-product communications, digital channels and email. The role will also have a strong emphasis on creating efficient sales-marketing motions within the Customer Success (CS), Sales Development Representative (SDR), and Account Executive (AE) teams. This is a pivotal role for a data-driven marketer who excels at creating personalized customer journeys and collaborating across departments.Responsibilities Cross-Sell & Upsell Campaigns: Design and execute cross-sell campaigns aimed at driving the adoption of additional Canary products or feature upgrades, including product launches, utilizing user date to inform campaigns. Work closely with Product Marketing and Sales to define value propositions and create campaign assets (emails, in-product notifications, targeted ads) that drive expansion revenue. Sales Motion & Enablement: Establish and optimize a cohesive sales motion for customer accounts by partnering closely with CS, SDRs and AEs. Develop playbooks, content, and alerts for CS and Sales teams to identify and act on expansion opportunities and at-risk accounts. In-Product & Multi-Channel Marketing: Own the strategy and execution of in-product communications (e.g., modals, banners, feature announcements) to drive product adoption and promote marketing campaigns. Manage execution across external channels including email, customer events, and targeted digital advertising. Customer Advocacy & Retention: Manage programs to capture customer success stories, case studies, video testimonials, and online reviews. Expand and manage loyalty/referral programs to increase retention and advocacy. Customer Lifecycle & Segmentation: Develop and manage comprehensive customer lifecycle marketing programs (onboarding, adoption, retention, advocacy) across multiple channels. Utilize customer data and segmentation to personalize messaging and campaigns, ensuring the right message reaches the right user at the right time. Qualifications Bachelor's degree in Marketing, Communications, Business, English or a related field. 5+ years of progressive experience in marketing, with a minimum of 2 years specifically in Customer Marketing or Lifecycle Marketing preferably in a B2B SaaS environment. Hospitality Tech experience is a strong bonus. Proven experience designing and executing cross-sell campaigns with measurable revenue impact. Demonstrated success working with Customer Success, Sales (SDRs/AEs), and Product teams to create integrated go-to-market motions. Deep familiarity with multi-channel execution, including with marketing tools (e.g. Marketo, Salesforce, LinkedIn, Meta) as well as digital tools. Analytical mindset with a proven ability to measure campaign performance, derive insights from customer data (usage, retention, CLV), and iterate based on results. Excellent copywriting skills, with the ability to write clear, persuasive, customer-facing communications. We also work hard to ensure Canary is a fun and exciting place to work! Here are some of the additional benefits: Canary Days: As a company we want to ensure that the team has time to recharge. Each month we provide company wide days off to ensure there is at least one extended weekend or day off. Self Improvement Club: We meet each month and share our personal goals for the month. Each individual is provided a budget towards any purchases that help us achieve these goals. Professional Development Chats: We provide budget to help drive cross functional professional development conversations across the organization. Travel Reimbursement: Team members are able to visit our offices across New York, San Francisco or Dallas when they choose, and are provided a travel stipend for doing so. Spend time working with the team in their office, and use the rest of your time exploring a new city! Personal Travel Reimbursement: If you stay at a hotel that Canary works with, we provide a credit towards your stay. Canary Technologies is an equal opportunity employer. We recruit, employ, train, compensate and promote talent regardless of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information or any other protected characteristic.
    $86k-128k yearly est. Auto-Apply 34d ago
  • Strategic Marketing Manager

    Delcath Systems 3.6company rating

    Digital marketing manager job in Queensbury, NY

    As the Strategic Marketing Manager at DelCath, you will partner with internal stakeholders to own both Market Access and Brand/HCP marketing strategy and execution for HEPZATO KIT through creation of compelling and customized value propositions which include economic and clinical arguments and evidence for payers, HCPs, and budget-holders. You will collaborate with Sales, Marketing, Healthcare Systems, and Market Access team (MAx) to improve and maintain reimbursement tools and content, drive pull-through of payor coverage strategies, provide support for new business development, and support reimbursement training across the sales franchise. This is a true hybrid role with high-visibility, high-impact influence that combines payer/value work with classic oncology brand marketing and HCP engagement. Responsibilities: Brand Marketing · Develop and execute brand plans, positioning, messaging platforms, and campaign strategy for HEPZATO KIT focused on medical oncology, interventional oncology and ocular oncology audiences. · Create and manage promotional materials and programs including detail aids, brochures, flashcards, banner campaigns, website content, and non-personal promotion. · Translate complex clinical and real-world data into clear, compelling, and memorable messages for HCPs · Lead brand-related market research (HCP and patient) research, competitive intelligence, and message testing · Collaborate with Patient Services on patient support program marketing and collateral (as needed) Market Access (MAx) Marketing · Collaborate with clients to develop annual MAx brand plans, including strategic initiatives and supporting tactics. · Drive and contribute directly to the creation of high-impact marketing materials (e.g., payer value propositions, pre-approval information exchange (PIE) decks, banner ads, brochures, flashcards, formulary kits, patient support collateral) · Conduct ongoing payer landscape assessments, PSS benchmarking, and health economic modeling to inform value propositions, pricing, and coverage strategies. · Oversee and participate in the medical, legal, regulatory (MLR) submission and review process for all collateral material as necessary. · Customize technical data into simple compelling messages. Required Qualifications: · Bachelor's degree in marketing, business, life sciences, or related field; MBA strongly preferred · Minimum 4+ years pharmaceutical/biotech marketing experience with at least 2 years in U.S. market access/payer marketing AND 1+ years in oncology brand/HCP marketing (hybrid experience ideal; will consider strong candidates with depth in one area and solid experience in the other). · Demonstrated ability to translate complex clinical, economic, and real-world evidence into compelling stories for both payers and HCPs. · Understanding of U.S. payer landscape, reimbursement pathways, health economics, and formulary decision-making processes. · Experience with market research and data analysis to gain customer insights that will lead to activities that drive the business. · Recent ophthalmology or medical oncology experience highly desirable (metastatic uveal melanoma experience is a significant plus). · Self-starter who thrives in a fast-paced, lean commercial organization. · Excellent communication, writing, presentation, and cross-functional leadership skills. · Ability to travel occasionally for client and internal interactions.
    $76k-103k yearly est. 3d ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Troy, NY?

The average digital marketing manager in Troy, NY earns between $72,000 and $147,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Troy, NY

$103,000

What are the biggest employers of Digital Marketing Managers in Troy, NY?

The biggest employers of Digital Marketing Managers in Troy, NY are:
  1. Ernst & Young
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