Digital marketing manager jobs in Upper Darby, PA

We are seeking a Senior Digital Marketing Strategist to join our digital marketing team and help build data-driven, multichannel campaigns that drive awareness, engagement, and demand. This role acts as a lead strategist, collaborating with business unit marketing managers to design programs that balance brand-level visibility with account-based marketing (ABM) precision. The strategist will leverage our customer's digital toolkit, including paid media, SEO, webinars, HubSpot automation, and ABM platforms, to deliver measurable impact. The ideal candidate brings a strategic mindset, analytical rigor, and a genuine curiosity for how AI is reshaping marketing. Key Responsibilities Campaign Strategy and Planning Partner with business unit marketing managers to design integrated digital programs aligned with business objectives. Use tactics such as paid media, SEO, email automation, and webinars to drive both broad and targeted marketing initiatives. Balance brand awareness and ABM approaches to engage priority audiences and accounts. Account-Based Marketing Build ABM-informed strategies using tools like Demandbase, 6sense, Vector, and Influ2. Apply intent data and predictive insights to personalize digital engagement for high-value accounts. Align campaign planning and reporting with Salesforce, ensuring marketing activity supports pipeline goals. HubSpot and Nurture Strategy Use HubSpot as a central platform for campaign deployment, measurement, and automation. Design and optimize automated nurture programs, segmentation strategies, and lifecycle workflows. Leverage HubSpot data to inform targeting, scoring, and audience insights. Innovation and AI Integration Explore and apply AI tools and methodologies to improve marketing performance, personalization, and efficiency. Prepare our customer's digital presence for AI-powered search and discovery (AIO/GEO). Stay on the cutting edge of emerging digital channels, tools, and strategies, and champion innovation within the team. Measurement and Continuous Improvement Analyze performance across channels using data from HubSpot, Salesforce, GA4, and other sources. Provide actionable insights and recommendations to optimize campaigns and improve ROI. Share learnings across teams to standardize best practices and accelerate impact. Qualifications 7+ years of B2B digital marketing experience, ideally in legal, financial, or compliance industries. Strong understanding of ABM, digital campaign development, and marketing funnel strategy. Hands-on expertise with marketing automation (HubSpot) and CRM systems (Salesforce) A strong understanding of how tactics and channels like SEO, paid media, webinars, email, and the website combine to form cohesive campaigns. Analytical and data-driven, with the ability to connect insights to business outcomes. Passionate about AI and innovation, with a track record of adopting new tools and approaches. Excellent collaboration and communication skills across teams and stakeholders.

About the Company: Come join a rapidly growing pharma based in the Greater Philadelphia area. With a strong commitment to patient care, this organization is dedicated to developing and commercializing innovative therapies that make a meaningful impact on lives. Role Overview: They are seeking a Marketing Manager to help shape brand strategy, lead HCP marketing, engage KOLs, and collaborate closely with sales for a new product launch. The role also involves competitive analysis and ensuring MLR compliance-all within a high-growth environment. Job Requirements: Assist in launch planning and the annual marketing plan including brand strategy, tactics, and budgeting Effectively collaborate with both external and internal stakeholders to ensure alignement and execution of projects Serve as the primary point for sales team to optimize collaboration, field insights, communication, and execution for assigned brand Demostrate expertise of the clinical data for the assigned product, the disease state, the competitors, and the market landscape Ensure marketing materials and activities adhere to all applicable laws and guidelines working with MLR Lead HCP marketing efforts to develop materials and refine messaging Help conduct comprehensive market research and data analysis to generate actionable insights, idnetify trends, and understand competitive landscapes Education & Experience: Bachelor's degree required At least 3-5 years in pharmaceutical or biotech marketing Requirements: Demonstrated strategic thinking, presentation skills, attention to detail, and organizational skills Proven ability to collaborate and communicate effectively with others including senior leaders Must be innovative and proactive Comfortable in a start-up enviornment Strong knowlesge of MLR guidelines and processes Application Process Interested candidates who meet the qualifications are encouraged to apply.

Job Posting: Growth Marketing Manager Compensation: $90,000 salary + PTO + health benefits About Us We're a rapidly growing multi-state compounding pharmacy with a strong reputation for quality and innovation. We're now investing in growth marketing to expand our provider base, strengthen our inbound funnels, and set the stage for national scale. The Role We are seeking a Growth Marketing Manager who is obsessed with data, analytics, and strategy. This role is 90% marketing, 10% sales support, with a primary focus on building and optimizing funnels that increase provider prescription growth and convert inbound leads into long-term relationships. You'll report directly to the President and have the opportunity to shape the growth engine from the ground up, with the potential to evolve into a Head of Growth role as we scale. Key Responsibilities Develop and execute data-driven marketing strategies to grow prescribing providers and convert inbound leads. Leverage AI, automation, and analytics tools to maximize marketing efficiency. Build and optimize funnels across email, SEO, webinars, and social campaigns. Assist in inbound sales handling until a dedicated sales team is established. Support exhibit booths and conferences a few times a year. Collaborate with leadership to align marketing strategy with company growth goals. Requirements 5+ years of experience in a marketing or sales role with measurable growth outcomes. Proven track record of driving growth through data-driven marketing strategies. Strong familiarity with AI tools and automation platforms; able to leverage them for execution. Experience with sales funnels, social campaigns, and SEO. Analytical mindset with a passion for metrics, KPIs, and ROI. Excellent communication skills; ability to create and direct content. Healthcare/pharmaceutical industry experience is a plus, but not required. What We Offer Paid time off and comprehensive health benefits. Hybrid work structure (remote possible for exceptional candidates). Career growth path to a leadership role as Head of Growth. Opportunity to shape the marketing foundation of a company that's innovating in the pharmacy space.

We're seeking a strategic and execution-oriented Senior Product Lead to roll out new customer experiences related to finding and coordinating care. You'll play a critical role in ensuring alignment, driving execution, and shaping a user journey that leverages existing components while identifying and championing where new capabilities are required. Key Responsibilities: Product Execution Across Teams: Drive the development of new digital product features by aligning and integrating workstreams across existing product, design, engineering, and platform teams. Your role is to unify and direct efforts toward a single, focused product vision. Translate Strategy into Experience: Take the defined feature set and shape it into a clear, usable, and scalable product experience. Identify which components and services can be reused and where gaps require net new development. Cross-Functional Orchestration: Serve as the connective tissue between experience product teams (focused on UX/UI, workflows, and user outcomes) and platform teams (focused on backend services, data architecture, and infrastructure). Ensure shared understanding of priorities, timelines, and dependencies. Iterative Product Development: Work with design and engineering to prototype, test, and deliver features in phases. Prioritize high-impact functionality and guide the team through iterative MVP development and refinement. Drive Product Cohesion: Maintain a system-wide perspective, ensuring the new product fits seamlessly into the broader digital health ecosystem and complements other user-facing experiences and backend capabilities. Define and Track Success: Establish product success metrics aligned with business, clinical, and user goals. Use qualitative and quantitative data to guide decisions and future iterations. Ensure Regulatory Readiness: Collaborate with legal, compliance, and clinical stakeholders to ensure the product meets regulatory and privacy requirements (HIPAA, HITECH, FDA, etc.). Qualifications: 5+ years of product management experience Strong ability to lead through influence across matrixed organizations, aligning stakeholders without direct authority. Experience working with both platform and product teams in fast-moving or complex environments. Familiarity with healthcare product development, including regulatory, privacy, and interoperability considerations. Excellent communication, prioritization, and execution skills. Preferred Attributes: Background in healthcare or digital health, especially in patient- or provider-facing tools. Experience navigating systems with reusable components, modular services, and shared design patterns. Strong systems thinking with the ability to balance near-term delivery with long-term scalability. Comfort working in ambiguous environments with evolving business and technical constraints.

Do you thrive on developing and shaping products consumers love? If you know how to turn market insights into strategic product wins, this is your next big opportunity. We're looking for a Product Marketing Manager who excels at driving consumer-driven product development, balancing innovation, strategy, quality, and speed-to-market. What You'll Do You will own and influence the full product development journey, from early-stage concepts through commercialization and launch, with a focus on delivering products that stand out on shelves and online. Product Development & Lifecycle Lead product lifecycles including new SKUs, briefs, specs, extensions, and rationalization Evaluate and approve samples to ensure brand and customer alignment Negotiate costings to achieve margin targets Define quality expectations in partnership with Quality and Manufacturing Go-to-Market Strategy Build compelling product positioning and messaging informed by consumer insights, POS data, and licensor direction Execute cross-functional launch planning and marketplace activation Develop sales collateral including datasheets, case studies, and presentations Manage turnover, channel priorities, and MOQs to ensure launch success Market Insights & Strategy Conduct market research to track trends, consumer needs, and competitive activity Recommend solutions that elevate category leadership and portfolio strategy Identify business opportunities that improve value, innovation, and brand positioning Cross-Functional Collaboration Work closely with Sales, Marketing, Sourcing, Manufacturing, Planning, Finance, and Customer Service Partner with international suppliers and domestic teams to ensure aligned communication Build strong relationships with licensors, vendors, and internal stakeholders We're Looking For Someone Who: Has a passion for creating meaningful, consumer-driven products Uses insights and analytics to influence strategic decisions Can balance creativity with operational discipline Thrives in a collaborative, fast-moving environment Inspires trust and alignment across cross-functional teams What You Bring 5+ years of product development experience in consumer goods Licensed and/or private-label experience strongly preferred Bachelor's degree in Business, Marketing, or related field Strong project management skills with an ability to manage multiple priorities Working knowledge of go-to-market strategy, positioning, and competitive landscape What Success Looks Like You lead the creation of products that deliver meaningful customer value You enhance efficiency and strengthen cross-functional processes You bring creativity rooted in insights-not guesswork You collaborate seamlessly to commercialize products that win Why You'll Love Working With Us Competitive salary with performance growth opportunity Medical, dental & vision insurance 401(k) with company match Paid time off, holidays, and personal days Supplemental insurance options Hybrid work schedule (3 days onsite, 2 days remote) Supportive team where your contributions truly matter

About Printfly Printfly, headquartered in Philadelphia, is the parent company to some of the fastest-growing custom apparel and printing brands in the nation. We're devoted to innovation, quality, and creativity - producing work that inspires individuality and connects communities through custom design. As part of the Printfly family, you'll join a culture built on a “yes” mentality, collaboration, and bold, creative thinking. About the Role We're looking for a creative, trend-savvy Social Media Manager to join our expanding, award-winning Social Media Marketing Team. As leaders in the custom apparel and printing industries, our brands collectively have built an audience of 3M+ followers across platforms - and we're just getting started. This is not a one-person show. You'll collaborate daily with some of the strongest social marketers and content creators in the city, producing viral, short-form content in our state-of-the-art, in-house Social Studio. The ideal candidate is a storyteller at heart, fluent in digital culture, and excited to bring ideas to life both behind, and in front of the camera as needed. This role reports directly to the Director of Social Media and will have hands-on ownership over brand accounts, content calendars, recording/editing, scripting, and day-to-day social media operations. What You'll Do Create compelling short-form content with viral potential across major platforms (TikTok, Instagram, YouTube, Facebook, Snapchat, Pinterest, and more) Develop content that builds audience connection - crafting strong hooks, storytelling arcs, and clear calls to action Record, edit, and publish videos from start to finish, collaborating closely with our lead Social Media Manager Manage community engagement by responding to comments and fostering authentic brand conversations Maintain and organize content libraries, calendars, and production schedules Research trends, emerging platforms, and social innovations to keep our strategy fresh and ahead of the curve Pitch and test new filming and storytelling concepts Who You Are Social media-obsessed, with 2+ years of experience managing accounts for a brand A creative thinker with a strong grasp of social storytelling and short-form content Comfortable collaborating on-camera or directing others who are Deeply fluent in TikTok, Instagram, YouTube, YouTube Shorts, Facebook, and Snapchat trends Highly organized and adaptable to shifting priorities and fast-paced deadlines A witty, engaging writer with an ear for brand voice A proactive communicator and collaborative teammate Skilled in editing (Premiere Pro or CapCut experience preferred) Bonus Points Experience as an on-camera content creator or influencer Strong sense of humor and confidence experimenting with viral formats Passion for creative industries, design, or apparel Agency Experience is a plus* Work Environment This is a hybrid role based in Philadelphia: 4 days in-office, 1 day remote each week, working within our dynamic, high-energy Social Studio.

Title: Product Manager I Type: Contract Our client is seeking a Product Manager I who will be responsible for identifying and creating product requirements and taking ownership from initial concept through delivery. This role will support network technicians, providing requirements and working with stakeholder and dev teams to support features and enhancements in the product suite. Key Accountabilities: Gather requirements from business stakeholder groups and end users. Work with business stakeholder groups to align on policy and process to support ideal customer interactions and standardization of overall process design. Identify and procure all relevant content that will support the new experience. Leverage requirements from stakeholder groups; create overall end-to-end process design documentation that outlines "as is” current state business processes as well as "to be” future state business processes. Determine ideal user experience within the context of task completion for maximum operational efficiency. Craft appropriate messaging and content within each step in a Path, accounting for interaction elements and end user actions. Understand and deliver appropriate context that is agnostic for assisted and unassisted channels. Work across functional groups and stakeholder groups to deliver process flows into end user application. Optimize and track performance post-launch to influence business benefits. Required Skills: Ability to understand existing processes and how they will impact the end customers and ability to create new approaches. Ability to understand customer behavior and ability to translate that into product requirements. Ability to dive deep into technical considerations as needed. Ability to work closely with large organizations and cross-functional teams. 0-3 years of experience needed.

We are seeking an Associate Director of Present Customer (PC) Analytics to join our Marketing Analytics team. Analyzing and Marketing to Present Customers (PCs) is an essential pillar of OneMain's growth strategy. With over 2.5MM active customers, there are numerous opportunities to better understand their interests, motivations, and financial needs, and turn those insights into profitable marketing strategies. This individual will manage a team of two data-centric analysts, while partnering with the rest of the organization to develop and execute new strategies. This role requires deep expertise in customer analytics, a strong customer-centric mindset, and cross-functional leadership skills. A successful candidate will have experience analyzing the drivers of customer engagement and loyalty, building cross-sell/upsell strategies, and partnering with channel owners to continuously improve communication with existing customers. Collaborating with various partners, the role will also have responsibilities for strategy development and implementation, reporting/insight generation, and ad-hoc analyses spanning all aspects of the current customer lifecycle. In the Role * Own and develop all aspects of Present Customer (PC) and Marketing reporting. Present insights on PC trends to various stakeholders * Partner with Present customer channel marketing teams to develop and drive loan renewal strategies. * Monitor PC loan renewal performance trends and comparisons to Plan. * Develop analytical tools and frameworks to drive test design and post-test analytics, supported by statistical significance calculations, KPI dashboards and data visualization tools. * Partner with Data Science to influence the development of new models to help improve PC performance and cross-sell conversion rates. * Partner with other members of the Marketing Analytics team, as well as with Finance and Risk to provide input to forecasts and budgets, and to prioritize initiatives based on ROI targets. * Partner with the Card team to develop and analyze product cross-sell strategies. Be a stakeholder on a team that advances OneMain's strategic agenda to become a multiproduct company. * Manage a team of high-performing analysts. Requirements * Bachelor's Degree in a quantitative discipline, such as Engineering, Statistics, Economics, Data Analytics or Computer Science. MBA or Masters with a focus on Marketing or related fields, or an equivalent combination of education and professional experience is strongly preferred. * 5+ years of analytical experience in digital/marketing space * 2+ years of experience managing analysts; proven ability to build and incentivize high-performing analytical teams. * Advanced Excel skills required; proficiency with SQL required, SAS and/or Python a plus. * Experience leveraging digital marketing and data visualization tools. * Strong cross-functional communication and influencing skills, including experience presenting to and getting buy-in on strategy from senior executives. * Lending or consumer finance industry experience preferred. Location: (hybrid) Wilmington, DE or Baltimore, MD Who we Are OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we've looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future. Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we're committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There's never been a better time to shine with OneMain. Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That's why we've packed our comprehensive benefits package for full- and some part-timers with: * Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances * Up to 4% matching 401(k) * Employee Stock Purchase Plan (10% share discount) * Tuition reimbursement * Paid time off (15 days' vacation per year, plus 2 personal days, prorated based on start date) * Paid sick leave as determined by state or local ordinance, prorated based on start date * Paid holidays (7 days per year, based on start date) * Paid volunteer time (3 days per year, prorated based on start date) Target base salary range is $130,000 - $180,000, which is based on various factors including skills and work experience. In addition to base salary, this role is eligible for a competitive compensation program that is based on individual and company performance. OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.

You enjoy shaping the future of product innovation as a core leader, driving value for customers, guiding successful launches, and exceeding expectations. Join our dynamic team and make a meaningful impact by delivering high-quality products that resonate with clients. As a Product Manager in Digital Channels, you are an integral part of the team that innovates new product offerings and leads the end-to-end product life cycle. As a core leader, you are responsible for acting as the voice of the customer and developing profitable products that provide customer value. Utilizing your deep understanding of how to get a product off the ground, you guide the successful launch of products, gather crucial feedback, and ensure top-tier client experiences. With a strong commitment to scalability, resiliency, and stability, you collaborate closely with cross-functional teams to deliver high-quality products that exceed customer expectations. Job responsibilities Develops a product strategy and product vision that delivers value to customers Manages discovery efforts and market research to uncover customer solutions and integrate them into the product roadmap Owns, maintains, and develops a product backlog that enables development to support the overall strategic roadmap and value proposition Builds the framework and tracks the product's key success metrics such as cost, feature and functionality, risk posture, and reliability Identifies new and emerging digital threats that can lead to customer impact or reputational harm Leads the product development lifecycle form concept to launch for cybersecurity solutions and rules Collaborates with cross-functional teams to execute new functionality and rules Required qualifications, capabilities, and skills 5+ years of experience or equivalent expertise in product management or a relevant domain area Advanced knowledge of the product development life cycle, design, and data analytics Proven ability to lead product life cycle activities including discovery, ideation, strategic development, requirements definition, and value management Strong understanding of cybersecurity principles, threats, and mitigation strategies. Proven experience with Splunk and/or other log management platforms Strong analytical and problem-solving skills Ability to communicate across differing levels of leadership Preferred qualifications, capabilities, and skills Demonstrated prior experience working in a highly matrixed, complex organization Certifications such as CISSP, CISM, or similar

Location: Wilmington, Delaware Job Type: PermanentCompensation Range: $130,000 - 150,000 per year Our client is currently seeking a dynamic and experienced Manager of Marketing Analytics to develop data-driven investment decisions to grow our largest marketing channel-Digital Marketing. This role demands expertise in analytics, a deep understanding of campaign P&Ls, channel attributions, and customer-centric design.The ideal candidate will have a strong background in data analytics, digital channels, marketing unit economics, and performance management, with a passion for delivering actionable insights that support marketing objectives.In this role, you will lead, develop, and design multi-channel frameworks and monthly processes to choose investments that are either the best from a CPL standpoint or need investments for strategic reasons. You will partner closely with various channel teams to build strategies to improve impressions, increase click-throughs, perform competitive market research, and optimize marketing spend. Additionally, you will routinely communicate and collaborate with several disciplines, including Finance, Credit & Pricing, Originations, Product, and Technology.Responsibilities: Develop thorough data-driven analyses, insights, and recommendations across all digital channels. Influence leadership and drive action plans with end-to-end ownership. Identify and capitalize on growth opportunities within the digital channels to drive customer acquisition and revenue. Drive improvements in our ability to detect changes, explain business performances/variances, and set monthly/annual targets through new analytical frameworks and techniques. Effectively communicate with senior leadership, summarizing complex trends and insights into simplified coherent messages. Manage multiple competing projects, setting clear expectations, and adhering to deadlines. Qualifications: Bachelor's Degree (Master's degree preferred) in a quantitative discipline, such as Economics, Business Analytics, Engineering, Statistics, Data Science, or Computer Science. 5+ years of experience in complex, data-driven problem-solving. Strong SQL and/or Python skills. Hands-on experience working on complex structured and unstructured datasets involving several joins; experience with MS Office, Excel, and PowerPoint; experience with one of BI or data visualization platforms a plus (PowerBI, Tableau). Prior experience with media mix modeling, multi-touch attributions, and digital channel strategies. Innovative and capable of developing a highly analytical approach to solving problems; strong data and insights intuition, intellectual curiosity. Ability to work independently, make sound, fact-based recommendations, and think strategically. Exceptional communication and interpersonal skills, with the ability to effectively interact with senior executives. Customer-focused mindset with a passion for delivering innovative marketing solutions. Experience with various data mining and statistical methods is a plus (sampling, hypothesis testing, time series analysis, decision trees, residual modeling). JOBID: JN -102025-114382#LI-Cella#LI-MN1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact *************************.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.

About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.

Role: Creative Marketing Manager The LYCRA Company has built a leading position in the Apparel industry over the years via a continuous stream of value-adding fiber, fabric, or garment innovations enabled and supported by a network of strategic partners across the entire value chain. This contributed to making the LYCRA brand a unique asset that still powers today one of the most iconic and valuable corporate franchises in the Apparel industry. It is all reflected in our corporate vision: “enhancing life through innovative garment solutions.” We are seeking a detail-oriented, creatively driven Creative Marketing Manager to join our B2B apparel organization. Reporting to the Director of Creative Marketing, this role bridges design execution with marketing operations, playing a pivotal role in maintaining brand consistency, supporting internal teams, and ensuring the efficient use and distribution of creative assets. The ideal candidate has a foundational graphic design skillset, strong organizational capabilities, and experience managing creative workflows and systems. Reporting to the Director of Creative Marketing based in Wilmington, the successful candidate will be responsible for the following: Key Responsibilities Creative Execution & Support Execute basic graphic design tasks including file conversion, asset resizing, and creating/editing presentation and document templates (e.g., PowerPoint). Produce and update internal-facing marketing collateral using brand templates and guidelines. Assist in preparing visual assets for trade media, sales enablement, and event marketing. Brand Stewardship Ensure consistency in visual branding and messaging across all internal and external materials. Review and provide feedback on visual content to ensure alignment with brand standards. Partner with cross-functional teams to uphold brand integrity across all touchpoints. Asset Management Manage and maintain the company's Digital Asset Management (DAM) system, ensuring all content is current, accurately tagged, and easily accessible. Support teams in the retrieval and proper use of brand assets and templates. Internal Merchandising of Marketing Materials Curate and distribute marketing materials to internal stakeholders to drive usage and adoption. Communicate availability of new or updated assets, campaigns, and content across the organization. Trade Media & Campaign Support Coordinate the trafficking of creative assets for trade media placements and industry publications. Liaise with external media partners, printers, and platforms to ensure timely and accurate asset delivery Required Skills and Experience: Bachelor's degree in Marketing, Graphic Design, Communications, or related field. A minimum of 3-5 years of relevant experience in a marketing or creative services role Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Microsoft Office (especially PowerPoint), and file formatting. Experience working with a Digital Asset Management (DAM) platform (e.g., Acquia, Bynder, Brandfolder, etc.). Strong organizational skills and attention to detail; able to manage multiple projects simultaneously. Understanding of brand guidelines and how to enforce them effectively. Familiarity with trade media processes and creative trafficking is a plus. Desirable Skills & Experience: Apparel Merchandising experience. Compensation/Benefits We offer a competitive salary, including variable pay and an excellent benefits package. The LYCRA Company innovates and produces fiber and technology solutions for the apparel and personal care industries. Headquartered in Wilmington, Delaware, The LYCRA Company is recognized worldwide for its innovative products, technical expertise, and unmatched marketing support. The LYCRA Company owns leading consumer and trade brands: LYCRA , LYCRA HyFit , LYCRA T400 , COOLMAX , THERMOLITE , ELASPAN , SUPPLEX , and TACTEL . The LYCRA Company's legacy stretches back to 1958 with the invention of the original spandex yarn, LYCRA fiber. Today, The LYCRA Company focuses on adding value to its customers' products by developing unique innovations designed to meet the consumer's need for comfort and lasting performance. For more information, visit ************************ We are an equal opportunity employer. All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Artech is the 10th Largest IT Staffing Company in the US, according to Staffing Industry Analysts' 2012 annual report. Artech provides technical expertise to fill gaps in clients' immediate skill-sets availability, deliver emerging technology skill-sets, refresh existing skill base, allow for flexibility in project planning and execution phases, and provide budgeting/financial flexibility by offering contingent labor as a variable cost. Job Description • Define, develop, and implement standard operational frameworks • Support development of new programmers and campaigns - manages approvals, planning, execution and closeout to ensure all planned results are achieved on time • Work closely with programmers, third party vendors and internal teams to establish and achieve goals while tracking all progress along the way • Have full understanding of all campaign reporting, reviews internally and externally on a regular basis. • Simultaneously manages multiple campaigns for each programmer • Liaison between programmer and all vendors - manage client expectations to be consistent with program sponsor and take corrective action to address gaps • Contain and resolve issues within the program that do not require sponsor attention. • Maintain communication with all stakeholders • Consistent exercise of independent judgment and discretion in matters of significance. • Coordinate with work streams, projects, and initiatives which may impact successful completion of the operational process that include Bringing your Own Data (“BYOD”) and ROI measurement processes • Support program/project management governance processes in areas of project data collection, status updates, regular and ad-hoc working team and executive reporting • Works with Project Manager to drive progress to ensure objectives are delivered on time and business results are realized • Works with Account Manager and senior leadership team to support other advertising data initiatives • Other duties and responsibilities as assigned • Support on-boarded Programmers from a program management, data request and data product offering perspective • Coordinate follow-up meetings with Programmers, manage and oversee all functions of Programmer products from training, onboarding, to launch • Provide customer support and manage day to day account management with all programmers • Coordinate creatives from Programmers (Operational Support) & troubleshoot any issues that may arise • Work with internal teams to create repeatable reliable process and reporting outputs • Create playbook for Programmers to understand process, procedures and timelines EXPERIENCE NEEDED • Bachelor's Degree or Equivalent • Requires 5-7 years of related experience • Field of Study: Advertising/Media, Sales, Media Planning, Corporate Strategy • Experience with Agency Planning or TV Sales in the Media and Advertising Industry • Experience with Campaign Planning and post-campaign reporting • Experience with market research/strategy, data visualization, and financial modeling for a Programmers • Experience in applying data insights to TV planning and buying • Knowledgeable with Set-top-box and watermark data analysis and reporting • Excellent communication skills (oral and written) at multiple levels of the organization • Core understanding of Advertising business and technologies that support it • Domestic travel TBD (25%) Top skills 1. campaign planning/ Post campaign reporting, campaign optimization 2. experience in advertising/media sales, media planning 3. knowledge of data insights 4. set top box experience 5. experience with bring your own data (BYOD) 6. experience with Linear addressable products and VOD addressable products. Candidate needs to be operational focused and TV focused Additional Information If you are interested, please contact: Sophia ************

JobID: 210686300 JobSchedule: Full time JobShift: Base Pay/Salary: Chicago,IL $118,750.00-$195,000.00 We are excited to share an impactful opportunity on our Performance Marketing Analytics team for a Quant Analytics Manager, where you will play a pivotal role in shaping and optimizing our email channel marketing strategy through advanced analytics and cross-functional collaboration. Job Summary: As a Quant Analytics Manager on the Performance Marketing Analytics team, you'll be a key contributor to a crucial book of work and lead the transformation of email channel marketing strategy. This includes not only a deep understanding of the data from SFMC, but also how the data and SFMC features can improve email channel performance. The focus will be on standing up a measurement plan and analytics for push notification, testing SFMC flow control features, and supporting strategy around preference center and opt outs. You will partner across the firm with data partners, marketers, digital experts, and the broader analytics community to help drive business goals through deep understanding of marketing analytics and optimization. Job Responsibilities: * Work with the data technology and SFMC product teams closely to identify gaps in the data capture strategy and collaboratively implement enhancements * Develop and track channel performance KPIs, communicating findings to senior CCB leadership to improve 'Push Notification' strategy * Establish an understanding of the push channel to compare to other channels and identify potential synergies/impacts on other owned media channels contact strategy * Collaborate with other teams to craft test designs, interpret and translate results to present to senior management * Understand data and identify opportunities to leverage SFMC Einstein features within the customer journey construct * Provide data subject matter expertise on email audience availability by consulting on preference center and opt out data projects * Report performance of campaigns to optimize resources towards high-potential initiatives * Identify areas of improvement in email campaign-level performance, delivering recommended optimizations to marketers and channel management * Guide and mentor new hires and/or interns as needed Required qualifications, capabilities, and skills: * Bachelor's degree in a quantitative, analytical, or related field * 5+ years of experience in an advanced analytics role * Strong SQL knowledge, including complex queries * Advanced analytics experience * Experience with relational databases and data prep to summarize large datasets * Capable of defining metrics, evaluating results, drawing conclusions and insights to design and recommend system or process improvements * Critical and analytical thinking with a data-oriented mindset * Ability to develop advanced data visualization and presentations * Strong ability to translate data findings into business story telling for leadership * Excellent written and verbal communication skills * Comfort building and managing relationships with both analytics and business stakeholders Preferred qualifications, capabilities, and skills: * Master's degree in related field * Knowledge in one or more of these tools: Salesforce, Alteryx, Tableau, Python, Power BI preferred * Experience with Email Marketing/Push Marketing strategy * Experience with test experimental design and results analysis * Functional industry experience in marketing, operations, technology or finance * Team leadership experience

JG Wentworth is transforming from a single-product legacy brand into a multi-solution financial platform that empowers everyday Americans to take control of their financial future. We're seeking a Product Manager, Digital Experience to lead the development, optimization, and performance of our digital experiences across the entire customer journey - from awareness and lead generation to onboarding and ongoing engagement. This role will partner closely with product line General Managers, technology leadership, data science and UX/design teams to deliver best-in-class digital experiences that drive measurable business outcomes: improved conversion rates, increased lifetime value, and higher customer satisfaction. Responsibilities 40% Strategy & Planning * Develop a cohesive digital experience roadmap that aligns with JG Wentworth's multi-product strategy (Debt Relief, Structured Settlements, Home Equity, and future offerings). * Translate business goals and user needs into clear product strategies, hypotheses, and success metrics. * Define and track key performance indicators (KPIs) across funnel stages: acquisition, conversion, engagement, and retention. * Continuously monitor competitive benchmarks and evolving customer expectations to inform optimization priorities. * Collaborate with engineering teams to facilitate execution of ideas. * Collaborate with analytics teams to design test-and-learn frameworks, ensuring experiments are statistically valid and actionable. * Manage and prioritize a product backlog based on business impact and user value, balancing short-term conversion wins with long-term brand experience. 40% Delivery & Execution * Partner with UX and Engineering to design, test, and deliver high-impact digital features and optimizations (e.g., lead flows, prequalification journeys, dashboards, calculators, and cross-sell experiences). * Own the full lifecycle of initiatives - from problem discovery and requirements definition to post-launch analytics and continuous improvement. * Define clear hypotheses and target KPIs for A/B and multivariate testing; interpret test results and translate them into actionable insights. * Regularly review metrics and proactively seek out new and improved date/mechanisms for visibility, ensuring your programs stays aligned with organization goals * Collaborate with marketing, compliance, and operations stakeholders to ensure consistent customer experience across all digital touchpoints. * Communicate product decisions, trade-offs, and learnings in a clear, data-driven way to both technical and non-technical audiences. 20% Team & Stakeholder Leadership * Build strong, collaborative relationships with General Managers and cross-functional partners to align on product goals and prioritization. * Advocate for customer-centric, data-informed decision making across the organization. * Foster a culture of experimentation, continuous learning, and agile execution within the product team. * Represent digital experience performance in senior leadership reviews and cross-functional planning sessions. Qualifications * 5+ years of product management or digital experience optimization in fintech, financial services, or a high-growth digital consumer business. * Strong analytical background: ability to define KPIs, structure A/B tests, and draw insights from large datasets. * Proven ability to translate complex technical or analytical findings into clear business recommendations. * Deep understanding of UX principles and customer journey mapping; experience working closely with design teams. * Experience using voice of customer data to design a digital experience * Experience collaborating with cross-functional teams including engineering, analytics, marketing, and compliance. * Excellent communication and stakeholder management skills, with a track record of influencing senior leaders. * Passion for improving financial health and delivering digital experiences that empower customers. Preferred Skills * Experience with conversion rate optimization (CRO), marketing technology (e.g., Segment, Braze, Optimizely), and digital analytics tools (GA4, Looker, Heap, Amplitude). * Familiarity with regulated financial products and compliance-driven environments. * Demonstrated success leading through influence, without direct authority, building engagement, and partnering across organizations at the highest level, including engineering and design teams * History of supporting decisions through business analysis and date, while supporting a balance with intuition and creativity * Experience with conceptualizing complex interrelated applications and system platforms, as well as the ability to communicate those systems to non-technical team members and business partners Success in This Role Looks Like * Meaningful increases in key conversion rates and engagement metrics. * Demonstrable impact on business KPIs through digital experimentation and optimization. * Strong cross-functional trust with Product GMs, Tech, and UX. * A digital experience that feels simple, intuitive, and distinctly "JG Wentworth." The skills mentioned above only describe the essential job functions and are not intended to be a complete list of all duties and responsibilities. All job functions must be performed in accordance with The J.G. Wentworth Company policies and procedures. Benefits: * Full Medical/Vision/Dental Benefits * 401K with Company Match * Flexible Hybrid or Remote Schedule * 15 Days PTO * Paid Holidays * An Unmatched Company Culture * On-Site Gym & Gym Membership Reimbursement * Monthly, Quarterly and Annual Bonuses * Employee Referral Bonuses * Public Transportation Discounts * Company Happy Hours * Business Casual Dress Code Start building your career with J.G. Wentworth today! J.G. Wentworth is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. J.G. Wentworth makes hiring decisions based solely on qualifications, merit, and business needs at the time. * 5+ years of product management or digital experience optimization in fintech, financial services, or a high-growth digital consumer business. * Strong analytical background: ability to define KPIs, structure A/B tests, and draw insights from large datasets. * Proven ability to translate complex technical or analytical findings into clear business recommendations. * Deep understanding of UX principles and customer journey mapping; experience working closely with design teams. * Experience using voice of customer data to design a digital experience * Experience collaborating with cross-functional teams including engineering, analytics, marketing, and compliance. * Excellent communication and stakeholder management skills, with a track record of influencing senior leaders. * Passion for improving financial health and delivering digital experiences that empower customers. Preferred Skills * Experience with conversion rate optimization (CRO), marketing technology (e.g., Segment, Braze, Optimizely), and digital analytics tools (GA4, Looker, Heap, Amplitude). * Familiarity with regulated financial products and compliance-driven environments. * Demonstrated success leading through influence, without direct authority, building engagement, and partnering across organizations at the highest level, including engineering and design teams * History of supporting decisions through business analysis and date, while supporting a balance with intuition and creativity * Experience with conceptualizing complex interrelated applications and system platforms, as well as the ability to communicate those systems to non-technical team members and business partners Success in This Role Looks Like * Meaningful increases in key conversion rates and engagement metrics. * Demonstrable impact on business KPIs through digital experimentation and optimization. * Strong cross-functional trust with Product GMs, Tech, and UX. * A digital experience that feels simple, intuitive, and distinctly "JG Wentworth." The skills mentioned above only describe the essential job functions and are not intended to be a complete list of all duties and responsibilities. All job functions must be performed in accordance with The J.G. Wentworth Company policies and procedures. Benefits: * Full Medical/Vision/Dental Benefits * 401K with Company Match * Flexible Hybrid or Remote Schedule * 15 Days PTO * Paid Holidays * An Unmatched Company Culture * On-Site Gym & Gym Membership Reimbursement * Monthly, Quarterly and Annual Bonuses * Employee Referral Bonuses * Public Transportation Discounts * Company Happy Hours * Business Casual Dress Code Start building your career with J.G. Wentworth today! J.G. Wentworth is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. J.G. Wentworth makes hiring decisions based solely on qualifications, merit, and business needs at the time. 40% Strategy & Planning * Develop a cohesive digital experience roadmap that aligns with JG Wentworth's multi-product strategy (Debt Relief, Structured Settlements, Home Equity, and future offerings). * Translate business goals and user needs into clear product strategies, hypotheses, and success metrics. * Define and track key performance indicators (KPIs) across funnel stages: acquisition, conversion, engagement, and retention. * Continuously monitor competitive benchmarks and evolving customer expectations to inform optimization priorities. * Collaborate with engineering teams to facilitate execution of ideas. * Collaborate with analytics teams to design test-and-learn frameworks, ensuring experiments are statistically valid and actionable. * Manage and prioritize a product backlog based on business impact and user value, balancing short-term conversion wins with long-term brand experience. 40% Delivery & Execution * Partner with UX and Engineering to design, test, and deliver high-impact digital features and optimizations (e.g., lead flows, prequalification journeys, dashboards, calculators, and cross-sell experiences). * Own the full lifecycle of initiatives - from problem discovery and requirements definition to post-launch analytics and continuous improvement. * Define clear hypotheses and target KPIs for A/B and multivariate testing; interpret test results and translate them into actionable insights. * Regularly review metrics and proactively seek out new and improved date/mechanisms for visibility, ensuring your programs stays aligned with organization goals * Collaborate with marketing, compliance, and operations stakeholders to ensure consistent customer experience across all digital touchpoints. * Communicate product decisions, trade-offs, and learnings in a clear, data-driven way to both technical and non-technical audiences. 20% Team & Stakeholder Leadership * Build strong, collaborative relationships with General Managers and cross-functional partners to align on product goals and prioritization. * Advocate for customer-centric, data-informed decision making across the organization. * Foster a culture of experimentation, continuous learning, and agile execution within the product team. * Represent digital experience performance in senior leadership reviews and cross-functional planning sessions.

About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.

OneMain is currently seeking a dynamic and experienced Manager of Marketing Analytics to develop data-driven investment decisions to grow our largest marketing channel-Digital Marketing. This role demands expertise in analytics, a deep understanding of campaign P&Ls, channel attributions, and customer-centric design. The ideal candidate will have a strong background in data analytics, digital channels, marketing unit economics, and performance management, with a passion for delivering actionable insights that support marketing objectives. The Role In this role, you will lead, develop, and design multi-channel frameworks and monthly processes to choose investments that are either the best from a CPL standpoint or need investments for strategic reasons. You will partner closely with various channel teams to build strategies to improve impressions, increase click-throughs, perform competitive market research, and optimize marketing spend. Additionally, you will routinely communicate and collaborate with several disciplines, including Finance, Credit & Pricing, Originations, Product, and Technology. Responsibilities: * Develop thorough data-driven analyses, insights, and recommendations across all digital channels. Influence leadership and drive action plans with end-to-end ownership. * Identify and capitalize on growth opportunities within the digital channels to drive customer acquisition and revenue. * Drive improvements in our ability to detect changes, explain business performances/variances, and set monthly/annual targets through new analytical frameworks and techniques. * Effectively communicate with senior leadership, summarizing complex trends and insights into simplified coherent messages. * Manage multiple competing projects, setting clear expectations, and adhering to deadlines. Qualifications * Bachelor's Degree (Master's degree preferred) in a quantitative discipline, such as Economics, Business Analytics, Engineering, Statistics, Data Science, or Computer Science. * 5+ years of experience in complex, data-driven problem-solving. * Strong SQL and/or Python skills. Hands-on experience working on complex structured and unstructured datasets involving several joins; experience with MS Office, Excel, and PowerPoint; experience with one of BI or data visualization platforms a plus (PowerBI, Tableau). * Prior experience with media mix modeling, multi-touch attributions, and digital channel strategies. * Innovative and capable of developing a highly analytical approach to solving problems; strong data and insights intuition, intellectual curiosity. * Ability to work independently, make sound, fact-based recommendations, and think strategically. * Exceptional communication and interpersonal skills, with the ability to effectively interact with senior executives. * Customer-focused mindset with a passion for delivering innovative marketing solutions. * Experience with various data mining and statistical methods is a plus (sampling, hypothesis testing, time series analysis, decision trees, residual modeling). Who We Are OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we've looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future. Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we're committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There's never been a better time to shine with OneMain. Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That's why we've packed our comprehensive benefits package for full- and some part-timers with: * Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances * Up to 4% matching 401(k) * Employee Stock Purchase Plan (10% share discount) * Tuition reimbursement * Paid time off (15 days' vacation per year, plus 2 personal days, prorated based on start date) * Paid sick leave as determined by state or local ordinance, prorated based on start date * Paid holidays (7 days per year, based on start date) * Paid volunteer time (3 days per year, prorated based on start date) OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.

JobID: 210686959 JobSchedule: Full time JobShift: Base Pay/Salary: Chicago,IL $109,250.00-$170,000.00; New York,NY $114,000.00-$180,000.00 Are you passionate about brand strategy and creative problem-solving? This role offers the chance to be at the center of Chase's Brand team, promoting innovative ways to amplify the brand and engage customers. You'll lead campaign development and contribute to the team's mission of building a powerful Chase master brand, using your skills in customer insights, strategy, and media planning. As a Brand Advertising Vice President on the Brand Team, you will have a passion for advertising, creativity, and brand innovation. You will have strong early career experience at an ad agency or brand/advertising function. You will be driven by intellectual curiosity, thrive in the rapidly evolving landscape of advertising and marketing. You will love collaboration, and working across teams to successfully execute high performing brand and advertising content. Job responsibilities: * Maintain an understanding of Chase brand purpose, strategy, and standards to facilitate effective brand stewardship and cohesion across all go-to-market efforts * Understand the business and marketing objectives, championing brand solutions to deliver on business goals * Develop and grow strong working relationships with line of business partners to provide strategic and tactical brand and advertising support * Partner with marketing research team to uncover key consumer insights and test creative ideas and work * Spearhead the development strategy and messaging that sets the course for powerful creative * Lead and set inspiring direction for our world class creative agency partners to develop integrated, breakthrough advertising and messaging strategies * Manage production and implementation of advertising and content tactics across integrated channels spanning video, digital, mobile, social, print, audio, out of home * Partner with functional marketing teams including media, social, digital, PR, and analytics to drive cohesive creative campaigns and measurement through full lifecycle * Responsible for ensuring legal/compliance/risk and control requirements are met for all campaigns * Manage creative budgets associated with managed advertising programs Required qualifications, skills and capabilities * 5 plus years of marketing experience with demonstrated experience in marketing communications/brand and advertising execution * Bachelor's Degree * AI industry knowledge of strategy, planning and implementation * Strong business and marketing acumen with clear ability to distill marketing objectives and insights, and create viable jumping off points for creative strategy/exploration * Ability to write, orchestrate and deliver clear, distinct and motivating creative briefing sessions with both external agencies and internal teams * Stays well-informed of advertising industry creative and media innovations, with drive to bring new thinking/inspired marketing thought to table to build content that connects to consumers with an eye on constant improvement * Rigor to consistently leverage customer insights/data to propel campaign effectiveness and business results * Ability to evaluate creative strategies and concepts, and give confident and constructive feedback both in moment, and through aligning comprehensive consensus across all stakeholders * Strong understanding of video and digital creative production and execution, strong collaborator with demonstrated talent in influencing key stakeholders at all levels in a large, matrix organization, innate talent to be a strong storyteller, who can craft presentations to align and build confidence in direction * Proven ability to take initiative and achieve results with strong analytical, problem solving and planning skills * Ability to concept, manage and effectively socialize project timelines and deliverables, guiding cross-functional teams to ensure integrated execution cross all channels, excels in a dynamic, fast-paced, fluid environment with ability to manage multiple initiatives simultaneously and perform under pressure within tight deadlines Preferred qualifications, skills and capabilities * Degree in Marketing, Advertising, Communications * MBA * Experience working in or directly with advertising agencies

Location: Wilmington, DelawareJob Type: PermanentCompensation Range: $70,000 - 90,000 per year We are seeking a Senior Manager, Marketing Programs to join our team in a role that strategically blends campaign execution, creative development, and critical client relationship management. You will be responsible for managing the day-to-day marketing programs across a diverse and high-profile portfolio of financial products, including credit cards, personal loans, home equity, and more. This is an ideal position for an ambitious individual seeking comprehensive exposure to the entire campaign lifecycle, working closely with senior leaders, colleagues in Marketing, Finance, and Analytics, as well as external vendors and clients. If you are eager to advance your career in direct marketing and financial services by driving measurable results, we encourage you to apply!Responsibilities: Client Relationship Management: Support and help drive day-to-day client relationships and communications, ensuring campaigns move smoothly from concept through launch. Timeline and Coordination: Support and help drive the development of tactical timelines and deliverables, coordinating with internal teams, clients, creative resources, and external partners (including credit bureaus, list processors, production suppliers, and digital developers). Meeting Participation: Prepare and actively participate in internal and external (client or vendor) planning/status meetings, presenting updates and recommendations. Campaign Execution Campaign Requirements: Translate client objectives into clear campaign requirements, documentation, and marketing matrices. Creative Development: Work closely with designers, and also write compelling copy as needed, to create marketing collateral that resonates with the target audience, aligns with the client's branding, and drives action. Quality Assurance: Manage versioning of marketing collateral and, as needed, review production and creative audits for accuracy of content, data, specifications, and branding requirements. Approval Management: Coordinate client reviews of campaign requirements and collateral to secure final approvals while ensuring quality standards and timelines are met. Continuous Improvement & Administration Innovation and Optimization: Stay updated on industry/competitive trends and best practices in direct marketing, and review campaign results, in order to recommend innovative ideas for marketing campaigns and tests. Financial Support: Support supplier invoice payments and client invoice preparation. Documentation: Support reconciliation of internal and client-related documentation. Qualifications: Experience: A minimum of 5 years of experience in marketing, account management, or a related field. Project Management: Strong project management skills with the ability to manage multiple campaigns simultaneously and juggle diverse tasks in a fast-paced, deadline-driven environment. Attention to Detail: Exceptional attention to detail, organization, and proofreading skills. Process Documentation: Ability to understand and document detailed campaign processes and requirements. Analytical Comfort: Comfort with calculations used in direct marketing campaign management and invoicing. Communication & Collaboration: Strong verbal and written communication skills; ability to communicate confidently with stakeholders. Possesses an affable personality with a strong history of effective relationship building skills and collaboration. Client & Vendor Interaction (Preferred): Experience working directly with clients and vendors is preferred. Technical Proficiency: Proficiency with Microsoft Excel, PowerPoint, and Word. Familiarity with Google Sheets, Adobe Acrobat, and Outlook. Education: B.S. or B.A. degree in Marketing, Business, Communications, or a related field. Direct Marketing Knowledge (Preferred): Familiarity with direct marketing principles (direct mail, digital, test design) is strongly preferred. JOBID: 112025-118249#LI-CELLA#LI-KF1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact *************************.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days.