Digital marketing specialist jobs in Berkeley, CA - 1,136 jobs

An innovative marketing technology startup is seeking a Founding Marketing Lead to build and define their marketing strategy. In this key role, you will shape the brand's presence in the market and drive initiatives that establish the company as a leader in autonomous websites. Ideal candidates are experienced marketers with a strong background in B2B SaaS growth who can create compelling content and drive user engagement, leveraging their expertise to build a marketing engine from the ground up. #J-18808-Ljbffr

About Gigs At Gigs, we're building the operating system for mobile services-a platform that lets tech companies embed global connectivity into their products effortlessly. Just as Stripe lets any business add a payment button in seconds, Gigs empowers platforms to weave in connectivity-bridging the traditional world of telecom with modern tech. From fintechs launching mobile services to HR platforms offering work phone plans, we automate provisioning and remove telecom complexity. Our team of around 100 people across the US and Europe, backed by nearly $100 million in funding from Ribbit Capital, Google, and Y Combinator. As one of the fastest-growing tech companies, bringing together early-stage engineers, product builders, and business athletes from companies like Stripe, Airbnb, and Shopify. We're tackling deep technical and regulatory challenges to make connectivity truly seamless. If you're driven by curiosity, creativity, and the chance to shape the future of telecom, we'd love to hear from you. The Role The Growth Marketing function at Gigs is focused on scaling our company by driving product adoption, and revenue, by using a data-driven approach to messaging, GTM, and campaigns. We're searching for a data-driven B2B2C marketer who can bring to life the value of connectivity to attract, convert, and retain both businesses and end users. You'll enable ENT sales with content that supports every stage of the funnel-from scalable awareness-driving materials to high-impact conversion and retention content. Post product launch, you'll work with our customers' marketing teams to drive scale. What you will do Drive consumer love and business impact: Serve as the connective tissue across internal teams (Design, Product, and GTM) and our customers' Marketing and GTM teams to deliver strong launches and sustained end user growth Develop revenue-driving partner: Co-create campaigns and content with our partners, reaching the consumers buying phone plans through our customers' apps, with a sharp focus on messaging that moves key metrics like activation and retention. Inform GTM strategy and analytics: Shape GTM and consumer acquisition strategies using internal data and market insights. Build and operationalize measurement to effectively reach and understand US audiences. Scale our partner marketing engine post-launch: Partner closely with Gigs teams and customers to evolve launch campaigns into always-on programs, maintaining momentum well beyond day one. What we are looking for 6-8 years of relevant experience: Background in growth, or product marketing, ideally in a fast-paced (consumer) tech environment. Strong execution: Comfortable building complex campaign flows and optimizing performance through segmentation, channel mix, and timing. Analytical and metrics-driven: Sharp analytical instincts, with a track record of partnering with Product, Data, and Finance to define success metrics, implement tracking, and measure impact. Cross-functional collaborator: Energized by working across teams; you enjoy rallying stakeholders, navigating complexity, and keeping momentum high. Before You Apply... The truth is, what we're building isn't easy. We expect a lot, and operate with urgency and ownership. This won't be the right place for everyone, and that's okay. This role probably isn't a fit if: You need a lot of structure, or layers of process to do your best work You prefer to specialize narrowly and wait for direction rather than taking initiative You're uncomfortable making decisions with imperfect information or wearing multiple hats You're looking for a “big company” setup - we're still building many things for the first time But if you're excited by the idea of building from zero, working with passion, and leaving your mark on something that matters - we'd love to meet you. Work at Gigs At Gigs, we know that different work styles and teams thrive in different environments. Some work best remotely, while others rely on in-person collaboration to spark creativity and drive execution. We're remote-friendly by design, but we also offer hubs for those who need the energy and focus that only in-person collaboration can bring. Gigs Pads: Our hubs in San Francisco, London, Amsterdam, and Berlin are vibrant spots where Gigsters connect, collaborate, and create together. Gigs Republic: Twice a year, our entire company comes together to strengthen bonds, align on big ideas, and share experiences that fuel our culture and ignite growth. What We Offer At Gigs, we believe in rewarding excellence. We offer competitive compensation and stock options because we see you as a true partner in our growth. We also provide stipends for your home office or work setup, a budget for learning and development to fuel your career, and of course, a free phone and international data plan Want to learn more about our benefits, hubs, and what it's like to work at Gigs? Check out our Careers page. #J-18808-Ljbffr

A leading marketing technology company based in California seeks a Senior Lead, Brand Marketing. This role requires an ambitious leader to develop and execute a brand marketing strategy while working closely with cross-functional teams. The ideal candidate will have over 10 years of experience in brand marketing, particularly within tech and B2B sectors. They will oversee global brand campaigns and manage agency partnerships to drive brand success and awareness. Join us to make a measurable impact on a brand that is on a remarkable growth trajectory. #J-18808-Ljbffr

Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide - including Brex, Rippling, Navan, Qantas, SHEIN and many more - with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 1,800 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world‑leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you're ready to do the most ambitious work of your career, join us. Attributes We Value We hire successful builders with founder‑like energy who want real impact, accelerated learning, and true ownership. You bring strong role‑related expertise and sharp thinking, and you're motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor. You're humble and collaborative; turn zero‑to‑one ideas into real products, and you “get stuff done” end‑to‑end. You use AI to work smarter and solve problems faster. Here, you'll tackle complex, high‑visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let's build what's next. About the team The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data‑driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success. What you'll do We're looking for a strategic, analytical, and deeply experienced SEM leader to own and scale our global paid search program. As the Associate Director, Performance Marketing (SEM), you'll lead the strategy, investment, and execution of search engine marketing across Google and Microsoft Ads. You'll manage a multi‑million‑dollar budget, define our SEM growth roadmap, and partner closely with product marketing, regional marketing, and analytics to drive measurable business outcomes - from lead generation to revenue contribution. This role is ideal for someone who can operate both strategically and tactically: designing frameworks for growth, mentoring regional and channel specialists, and ensuring our paid search programs deliver sustainable ROI across multiple regions and audiences. This role is based in San Francisco. Responsibilities: Own the global SEM strategy, setting the vision for how paid search drives customer acquisition, lead generation, and pipeline growth across segments (SMB, mid‑market, enterprise). Develop and execute short‑and long‑term SEM growth plans, balancing efficiency (LTV:CAC) with scale. Partner with Global Performance Marketing Strategy, Product Marketing, and Regional Leads to localize SEM campaigns for each market's commercial priorities. Manage annual and quarterly budget planning, pacing, and forecasting for paid search investments. Serve as the SEM thought leader, identifying innovation opportunities in automation, AI bidding, audience layering, and creative testing. Oversee campaign structure, keyword strategy, bidding models, and creative optimization across Google and Microsoft Ads. Implement testing frameworks (ad copy, landing pages, audiences, match types) to continuously improve CTR, CVR, and pipeline conversion. Partner with Analytics and Data teams to ensure end‑to‑end visibility into ROI, pipeline contribution, and attribution across campaigns. Drive adoption of value‑based bidding (VBB) and audience‑first approaches (RLSA, Customer Match, CRM‑based targeting). Ensure strong campaign hygiene, naming conventions, and tracking governance (UTMs, conversion imports, offline events). Collaborate with Product Marketing and Content to align messaging, creative, and offers with product value propositions. Partner with Lifecycle and Growth Product teams to build cohesive acquisition‑to‑activation journeys. Work with Finance and RevOps on pacing, forecasting, and ROI analysis to guide data‑driven budget allocation. Align with Sales and Regional Marketing to ensure SEM efforts support pipeline coverage and demand generation goals. Manage and mentor SEM managers or specialists, fostering a culture of experimentation, precision, and data‑driven decision‑making. Develop playbooks and best practices for global and regional SEM teams. Partner with agency and platform reps to stay ahead of algorithm updates, betas, and emerging trends. Drive operational excellence through consistent QA, documentation, and performance review cadences. Candidates should bring deep expertise in SEM platforms, analytics, and marketing data systems. Who you are We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory. Minimum qualifications: 8+ years of experience in SEM or performance marketing, with proven success driving measurable growth and ROI. Strong expertise managing large‑scale multi‑region paid search programs (Google + Microsoft). Experience optimizing for B2B SaaS or fintech pipelines with full‑funnel visibility (from lead to closed‑won). Hands‑on familiarity with Marketo, Looker, SQL, Salesforce, and offline conversion tracking workflows. Demonstrated analytical strength - comfortable with bid modeling, forecasting, and performance attribution. Exceptional leadership, communication, and stakeholder management skills. Bachelor's degree in Marketing, Economics, Data Analytics, or related field (MBA a plus). Preferred qualifications: Experience building global SEM frameworks that scale across markets. Knowledge of multi‑touch attribution (MTA), MMM, or incrementality testing. Exposure to AI‑driven ad copy generation or creative automation systems. Familiarity with SEO/SEM alignment strategies to maximize paid‑organic synergy. Strong relationship with platform partners (Google, Microsoft) for co‑marketing and innovation programs. Multi‑lingual and particularly Mandarin or Cantonese. Equal opportunity Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don't regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know. Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. If you are approached by someone claiming to represent Airwallex, please verify with our team. #J-18808-Ljbffr

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third‑party apps like Slack and Microsoft 365-all within 90 seconds. Based in San Francisco, CA, Rippling has raised $1.4B+ from the world's top investors-including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock-and was named one of America's best startup employers by Forbes. We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses. About the role Scaling to $1B ARR and beyond means we need to scale a cross‑sell engine that optimizes growth across multiple product lines, buyer segments and personas across our customer base. That's where you come in. As a growth manager, you'll own a slice of the business: being accountable as the business unit owner for cross‑sell revenue for our HR product lines, establishing the strategy to reach your KPIs, collaborating closely with sales and cross‑functional team members to bring the strategy to fruition, and building the programs / campaigns delivering impact. You'll be the point‑person at Rippling for your cross‑sell business line. Your initiatives will directly affect LTV and net dollar retention, which have a huge impact on Rippling's enterprise value. This role is highly cross‑functional. You'll partner closely with our engineering, revenue operations, analytics, marketing operations, and sales teams to help Rippling win. What you will do Develop campaign strategy across a variety of channels. Deeply understand our products and customer pain points to conceptualize customer journeys that maximize cross‑sell success. You'll help scale channels and find new opportunities from the data and qualitative signals to optimize our cross‑sell machine. Own end‑to‑end campaign execution. You'll manage our HR cross‑sell programs inclusive of launching, reporting, experimenting, and optimizing campaigns geared towards various audiences. You'll define audiences and behavioral triggers, project manage copy and creative development, and report on the results. Build and manage relationships. You'll need to partner closely with our internal teams across brand, analytics, product management, product marketing, sales and more in order to succeed in this role. Proactively share insights across the organization. Ensure cross‑functional alignment by proactively keeping everyone in the loop on performance, building alignment, & setting shared priorities. What you will need 5+ years of experience in a fast‑paced, data‑driven role like consulting, product, investment banking, or bizops. Experience analyzing data to drive business strategy. You'll need to translate both quantitative data (SQL, Excel) and qualitative observations into actionable insights. Superb cross‑functional collaboration and project management skills. You'll drive initiatives that span marketing, sales, data science, engineering, product, brand, and marketing ops. A hacker's mentality with structured problem‑solving skills. We place a big emphasis on creativity matched with the ability to break down an ambiguous problem into solvable components. Stellar written and verbal communication skills. You have an eye for good email & ad copy, and know how to get in the heads of our customers. Taking initiative is second nature to you. Without prompting, you'll dive deep into quantitative and qualitative signals throughout the funnel to find challenges and solutions. Bias to speed. We move very quickly, and will expect you to set a similar pace for your product area. Additional Information Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email ************************** Rippling highly values having employees working in‑office to foster a collaborative work environment and company culture. For office‑based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role. The pay range for this role is: 105,000 - 175,000 USD per year(US Tier 1) #J-18808-Ljbffr

A professional sports organization in San Francisco is seeking a Manager of Performance Marketing to lead strategic fan engagement initiatives. This role focuses on enhancing revenue through innovative digital marketing tactics and collaborative strategies across departments. The ideal candidate has 5-7 years of experience in performance marketing and strong analytical skills. Join a dynamic team passionate about connecting with fans and making an impact. #J-18808-Ljbffr

Hedra is a frontier artificial intelligence company for generative media. We're building world-leading models and beautifully simple software for turning your ideas into impact, with backing from leading VCs at A16Z, Index Ventures, and Abstract Ventures We've grown to millions of creators on our platform and are at our next big inflection point: building the growth engine that takes us to the next level of rapid, scalable growth. What makes Hedra exciting: Timing: AI video is exploding, and we're positioned at the forefront of this transformation Impact: Join on the ground floor - you'll be our first dedicated consumer growth hire with direct influence on company trajectory Team: Work in-person in San Francisco with a world-class team of builders with experience at companies including Figma, NVIDIA, Google, Meta, and TikTok. Autonomy: Own the consumer growth stack from day one with high visibility to leadership Role Description As our Head of Consumer Growth, you'll be the architect and driver of consumer acquisition, activation, and monetization. You'll design and run growth experiments across social/influencer, paid media, SEO, and emerging channels like Generative Engine Optimization, and you'll work closely with GTM, Engineering, and Product to optimize the full funnel from awareness through free-to-paid conversion. This is a zero-to-one role. Starting as a hands‑on individual contributor you'll build foundational systems, test new strategies and tactics, establish repeatable playbooks, and scale what works. As growth compounds, you'll hire and lead a consumer growth team. We're looking for a builder who thrives in ambiguity, moves with speed, learns from failures fast, and has the analytical rigor to turn experiments into revenue‑driving machines. What You'll Do Acquisition & Channel Strategy Design and execute acquisition campaigns across social/influencer, paid social (Meta, TikTok, YouTube), and organic channels like SEO/GEO. Build and manage relationships with creators, influencers, and brand partners who can authentically showcase Hedra to their communities Test and validate new channels with disciplined experimentation-scale what works, kill what doesn't Own CAC, LTV, and channel ROI metrics; drive profitable, efficient growth Growth Experimentation & Analytics Establish and run a growth experimentation framework with clear hypotheses, success metrics, and decision criteria Launch rapid tests across messaging, audiences, creative, landing pages, and offers Partner closely with GTM to instrument tracking, build dashboards, and extract insights from data Report weekly on the growth dashboard: traffic → signup → activation → conversion → revenue Conversion & Lifecycle Marketing Optimize free-to-paid conversion funnels in close partnership with Product and Product Marketing Implement foundational lifecycle marketing (email, in‑app messaging) to drive activation, engagement, and upgrades Identify friction points in onboarding and activation flows; design and test improvements Community & Creator Programs Grow and steward community initiatives (Discord, creator programs) that turn users into advocates and evangelists Develop playbooks for user‑generated content, creator showcases, and organic amplification Build the foundation for community‑led growth with plans to hire dedicated support as programs scale Agency & Vendor Management Manage relationships with agencies and vendors for campaign strategy and execution. Allocate spend within approved budgets, making strategic trade‑offs between channels and campaigns Team Building Start as an IC, with potential to hire and lead a consumer growth team as growth scales. Team Overview You'll join Hedra's Marketing team, reporting directly to the Head of Marketing. What We're Looking For Required Qualifications: Experience & Background: 5-10 years in growth marketing, performance marketing, or growth product roles Startup DNA is highly valued: Proven success building growth functions at early‑stage companies (seed through Series B), ideally as a first or early growth hire Director, Senior Director, or Head of Growth level experience (Senior Manager considered for exceptional candidates with the right trajectory) Track record of driving measurable growth in user acquisition and revenue in B2C tech, ideally consumer apps, creator tools, or AI products Growth Expertise: Deep, hands‑on expertise in 2-3 of: social/influencer marketing, paid social advertising, SEO/SEM, community growth, or lifecycle marketing Proven ability to build and scale acquisition channels from scratch-comfort with zero‑to‑one experimentation Understanding of product‑led growth (PLG) models and self‑serve conversion funnels Experience designing and running growth experimentation frameworks with clear metrics and learnings Highly analytical: comfortable with funnels, cohorts, attribution modeling, and making data‑informed decisions Mindset: Scrappy and hands‑on: You launch campaigns yourself, write copy, set up ads, and don't wait for perfect conditions Resilient and optimistic: You've succeeded despite ambiguity, constraints, and setbacks in startup environments Mission‑driven: You're energized by the challenge of building something from nothing with a small, focused team High agency: You see gaps, propose solutions, and execute without needing detailed direction Experimentation mindset: Comfortable with failure as a learning tool; you move fast and iterate based on data Realistic expectations: You understand startup life, and you thrive in it Nice‑to‑Have / Bonus Points Experience marketing to creators, designers, prosumers, or technical audiences Experience with AI products, creative tools, video platforms, or design software Strong experience with analytics platforms (PostHog, Hex, Google Analytics, etc.) Prior experience at a company that achieved viral growth or built strong network effects Community management experience (Discord, Reddit, creator communities) Familiarity with attribution modeling, incrementality testing, or advanced analytics Prior management experience or demonstrated ability to mentor and develop team members What We Offer Benefits: Competitive compensation and equity 401k Healthcare (Silver PPO Medical, Vision, Dental) Lunch and snacks at the office #J-18808-Ljbffr

A global SaaS company is looking for a Head of Growth Marketing to lead demand generation and pipeline growth for the Adaptive business unit. This senior role focuses on strategic marketing initiatives aimed at improving conversion rates and optimizing the customer journey. Ideal candidates will have substantial experience in B2B SaaS marketing and a strong analytical background to drive meaningful growth outcomes. This role offers a flexible work environment and competitive compensation including significant salary ranges. #J-18808-Ljbffr

About Reserve Reserve is building decentralized, index-style “token folios” that give people simple, diversified exposure to crypto. We work at the intersection of DeFi, indices, and real-world adoption. The marketing team sits in the middle of product, BD, and community, and your job is to help us turn that into clean, consistent execution every day. This role is for someone early in their career who's hungry, organized, and comfortable moving fast. If you wait around to be told what to do, this won't be a fit. What You'll Do You'll be the execution engine for day-to-day digital marketing: Campaign & Digital Execution Help execute and track digital marketing campaigns across email, LinkedIn, PR, and other channels. Build, schedule, and QA marketing emails and announcements (product updates, campaigns, educational content). Assist in managing paid and organic campaigns (briefs, assets, tracking links, reporting). Keep our content and campaigns organized in our project management tools (Notion, Sheets, whatever we're using). Email Outreach & Comms Support outbound email outreach to partners, media, KOLs, and communities (building lists, drafting initial copy, tracking replies). Help draft and polish external comms: announcements, media briefs, talking points, blog distribution, community updates. Coordinate with PR / comms partners to make sure timelines, assets, and messaging are aligned. Media, Social & Community Support Assist in publishing and maintaining a consistent posting cadence on social channels. Clip, format, and upload content (threads, snippets, simple graphics with templates) to support launches and ongoing campaigns. Monitor key channels for mentions, feedback, and opportunities; flag what actually matters to the team. Reporting & Ops Pull basic performance metrics (opens, CTR, traffic, conversions, follower growth, etc.) and put them into simple summaries. Maintain clean contact lists, segmented audiences, and campaign sheets so nothing gets lost. Generally: keep things organized so senior marketing isn't chasing down links, assets, and status updates. What We're Looking For Must-haves: 1-2 years of experience in digital marketing, growth, CRM, or similar role (agency, startup, or tech preferred). Based in San Francisco or New York City (or willing to be) with ability to come in-person when needed. Strong organizational skills - you can keep multiple campaigns, docs, and deadlines straight without dropping things. Execution-first mindset - you bias toward getting things done, not talking in circles. Base knowledge of crypto/blockchain - you don't need to be a degen, but you should understand basics (L1/L2, wallets, tokens, DeFi at a high level) and be willing to go deeper. Clear written communication, you can write concise, clean copy and you care about details. Comfortable using tools like Google Workspace, basic email/CRM tools (Klaviyo, Mailchimp, etc.), and social publishing tools. Nice-to-haves: Experience with simple design tools (Figma, Canva) to adapt existing templates. Familiarity with analytics tools (GA4, basic dashboards, UTM tracking). Experience in Web3, fintech, or financial products. Compensation & Benefits Salary: $70,000-$90,000 depending on experience. Tokens: ~$10,000 equivalent in tokens (details discussed in the interview process). Benefits: Comprehensive health benefits, paid time off, and standard holidays. 401(k): Employer-sponsored 401(k) plan. #J-18808-Ljbffr

The simple task of buying software, services, or tools at work has become hopelessly complicated at even the most innovative companies in the world. Today, enterprises spend $120T+ per year globally (>30 times larger than annual consumer e-commerce spend) and rely on vendors more than ever before to run their businesses. Our cofounders started Zip in 2020 to address this seemingly intractable problem with a purpose-built procurement platform that provides a simple, consumer-grade user experience. Within the last 4 years, Zip has created a new category and developed the leading solution in this $50B+ TAM space. Today, the world's leading companies like OpenAI, Snowflake, Anthropic, Coinbase, and Prudential rely on Zip to manage billions of dollars in spend. We have a world-class team coming from category-defining companies like Airbnb, Meta, Stripe, Salesforce, Apple, and Google. With a $2.2 billion valuation and $370 million in funding from Y Combinator, Tiger Global, BOND, DST Global, and CRV, we're focused on developing cutting‑edge technology, expanding into new global markets, and-above all-driving incredible value for our customers. Join us! Your Role Zip is looking for an Demand Generation Marketing Manager to join our growing Corporate Marketing Organization. In this role, you will be the engine responsible for the end‑to‑end planning, flawless execution, and optimization of a high volume of third‑party sponsored events. This includes everything from large‑scale tradeshows with compelling booth activation to smaller, high‑value 1:1 executive meeting programs. You will work closely with cross‑functional teams to create compelling activations, thought leadership, and awareness to promote our campaigns effectively. The ideal candidate is a metric‑driven, disciplined professional who can bring a creative vision while leveraging meticulous attention to detail and excellent project management to ensure every initiative delivers the best possible ROI and pipeline contribution. You Will Supporting the planning, execution, and optimization of third‑party sponsored events to drive engagement, generate leads, and enhance our brand presence. Maintain project deliverables and timelines project management tools/planning, demonstrating hyper‑focused attention to detail to ensure flawless execution across numerous concurrent events. Own all event logistics and production, including vendor negotiation and management, contract review, budget adherence, and on‑site execution. Work with sales teams to identify best sales attendance, select contacts for on‑site meetings, and run pre‑event know‑before‑you‑go meetings. Develop and execute multi‑channel promotional campaigns (email, social media, website) to maximize attendance and engagement. Partner with Brand, Corporate, and Product Marketing to develop creative and engaging booth activations, customer stories, messaging, and event experiences that bring our brand story to life and ensure a high‑quality attendee experience. Partner with sales to ensure generated leads are routed correctly and worked by representatives both pre‑ and post‑campaign activation. Establish a centralized event reporting system, utilizing CRM and data reporting tools (e.g., Salesforce) to rigorously track event performance metrics-including MQL‑to‑SQL conversion, cost‑per‑lead (CPL), and pipeline influenced-to determine and prove event ROI. Create post‑event follow‑up strategies to nurture leads and convert attendees into customers via Marketo (marketing) and outreach (sales messaging). Provide support to the broader Field Marketing team as needed, leveraging event expertise to assist with regional or hosted event logistics. Qualifications 4+ years experience in event marketing. Proven experience in end‑to‑end event execution, specifically managing high‑volume sponsored event programs including major trade shows and targeted 1:1 meeting programs. Exceptional attention to detail and organizational skills; the ability to manage complex logistics for multiple projects simultaneously in a fast‑paced environment. A metric‑driven mindset with proven experience in analyzing event performance (CPL, ROI, pipeline attribution) and making data‑backed strategic recommendations. Demonstrated financial discipline, including budget ownership and skilled negotiation with vendors and venues. A creative with a passion for experiential activations and audience engagement. Excellent written and verbal communication skills - including copywriting. Experience in event management (third party, sponsored trade shows and events); preferably at a B2B company. Nice to Haves Experience in project management software, event marketing or management, and sales management tools: Asana, Salesforce, Marketo, webinar platforms, etc. The salary range for this role is $118,00 - $130,000. The salary for this position is determined based on a variety of job‑related factors that may include location, relevant experience, education, or particular skills and expertise. Perks & Benefits At Zip, we're committed to providing our employees with everything they need to do their best work. 📈 Start‑up equity 🦷 Full health, vision & dental coverage 🍽️ Catered lunches & dinners for SF employees 🚍 Commuter benefit 🚠 Team building events & happy hours 🌴 Flexible PTO 💻 Apple equipment plus home office budget 💸 401k plan We're looking to hire Zipsters and that means hiring people who take ownership, communicate openly, have an underdog mindset, and are excited to increase the pace of innovation for every business in the world. We encourage all candidates to apply even if your experience doesn't exactly match up to our job description. We are committed to building a diverse and inclusive workspace where everyone (regardless of age, religion, ethnicity, gender, sexual orientation, and more) feels like they belong. We look forward to hearing from you! #J-18808-Ljbffr

A climate tech company located in Berkeley, CA, is seeking a Marketing Associate to broaden the marketing funnel and analyze results. Responsibilities include managing social media, tracking metrics, and creating marketing communications. The ideal candidate is a self-starter with a love of storytelling, excellent communication skills, and high emotional intelligence. The salary range is $85,000-$100,000, with a generous benefits package and a commitment to inclusivity. #J-18808-Ljbffr

We're seeking an experienced and data-driven paid marketing manager to join our growing marketing organization. This role is ideal for someone who is both a creative and strategic thinker and thrives in startup environments. The right candidate brings a strong performance marketing mindset and a history of managing paid social programs that deliver measurable returns. Ideally, this individual has previous experience executing a brand's organic social, paid social and influencer marketing efforts. Reporting to the Head of Marketing, you'll manage all social planning, developing the social content calendar. You'll shape the strategy, execution, and optimization of paid campaigns as well as direct our organic social strategy. This position will require close collaboration with creative teams to craft compelling stories and bring the General Medicine brand to life across social media. Although the initial focus will be on paid social, this role will expand to support media activities in other channels. Responsibilities Strategically plan, execute, and scale paid social campaigns across platforms such as Meta and TikTok, managing budgets to grow reach and engagement efficiently Monitor campaign performance daily, weekly, and monthly, adjusting strategies to maximize efficiency and profitability. Develop and present performance reports with actionable insights and recommendations. Collaborate with creative partners to ideate and produce engaging ad assets that drive brand awareness and engagement. Ability to think outside of the box to develop innovative ways to reach potential consumers through social media. Maintain a strong understanding of cultural and social media trends, including how brands are converting and engaging users through social channels. Stay up to date on changes to key platforms or algorithms. Design and manage testing roadmaps, launch schedules, and optimization timelines for new campaigns and product launches. Guide the development of the social content calendar and manage the brand's paid and owned content factory, including organic social, paid social and paid influencer marketing Oversee the end-to-end execution of influencer campaigns, including strategy, sourcing, contracting, briefing and finalizing content Over time, support the expansion of our media activities into new channels Qualifications You have 4-6 years of hands‑on experience in paid marketing for a brand, agency, or startup - with direct responsibility for paid social programs, and a strong grounding in organic and influencer marketing as well. You bring a performance marketing mindset: comfortable with budgeting, A/B testing, audience segmentation, conversion tracking and optimization. You are both creative and analytical: you craft compelling stories and assets, and you translate data into insights and recommendations to improve performance. You are highly organized and a strong project manager: you manage multiple campaigns and calendars simultaneously and keep things moving in a fast‑paced environment. You are entrepreneurial, proactive, and hands‑on: you roll up your sleeves, operate both independently and collaboratively, and thrive in a startup‑like setting. You stay current on social media trends, new platform features, algorithm changes, cultural/social behaviors, and influencer ecosystems - and you leverage that knowledge to keep your brand ahead. You have experience managing influencer relationships and programs (either in-house or via agency/partners) and understand how influencer + creator content complements paid and organic campaigns. Excellent communication skills (written and verbal) and comfort presenting to senior stakeholders. (Nice‑to‑have) You have experience in healthcare, telehealth, or HIPAA‑regulated environments and understand the nuances of communicating in clinical contexts. #J-18808-Ljbffr

Large GP Firm. BTI Consulting: Collaboration Award. Excellent Mentoring Programs. Highly ranked in Vault's lists of "Attorney Satisfaction" and "Quality of Life." REQUIREMENTS The ideal candidate will have law firm or in-house privacy and cybersecurity breach response experience, or litigation experience with a demonstrated interest in privacy and cybersecurity breach response work, with an emphasis on the following attributes: • Exceptional project management skills • Awareness of data privacy and security laws • Effective and persuasive writing and oral communication skills • Ability to manage a fast-paced, complex workload while maintaining priorities and anticipating issues • Motivation to learn and understand technology and forensic investigations, to be able to both effectively interact with technically-skilled individuals and distill key issues and findings for non-technical business team members • The professional commitment and interpersonal skills necessary to succeed in a collaborative team environment Desired experiences include advising on: • Privacy and security obligations; • State, federal, and international data security incident notification obligations; and • Defending regulatory investigations related to privacy and security. SUMMARY Vanguard Intellectual Partners (Vanguard-IP) specializes in the placement of IP/Patent/Privacy professionals nationwide. Our concentrated focus in these areas enables us to more deeply understand our clients' technical needs, and our candidates' individual talents and career interests. Our broad network of long-term client relationships gives us a competitive edge. Our recruiters all have 10+ years of IP recruiting experience, and an exceptional record of success. We have superior knowledge of the IP job market, and offer trusted career advice for our candidates. We also have the resources and high-level contacts to get your resume noticed by the people who matter. We look forward to speaking with you, and learning more about what you are seeking in your next opportunity. CONFIDENTIALITY At Vanguard-IP, we respect the confidentiality of every candidate who contacts us. Furthermore, we will always obtain expressed authorization before submitting your resume to any of our clients. **Should you have an interest in exploring opportunities in another location, we have hundreds of openings in other markets. Please apply now and our team would be happy to review your information for this or other openings in your location of interest. #J-18808-Ljbffr

A growing beverage brand based in California is seeking a motivated sales representative to drive brand awareness and sales in retail locations. The ideal candidate will have 1-5 years in the beverage industry and possess strong communication skills. You'll need the ability to lift products and travel to various accounts, working flexible hours to ensure brand growth. This position offers a competitive salary, bonus programs, and comprehensive benefits, making it a great opportunity for individuals ready to make an impact. #J-18808-Ljbffr

We are seeking a strategic and results-driven Marketing Specialist to lead our marketing efforts and support business initiatives. The ideal candidate will have a strong understanding of B2B marketing in the construction industry, with experience developing and executing marketing strategies that enhance brand visibility and support company goals. Key Responsibilities: Develop and implement a comprehensive marketing strategy aligned with the company's business goals and growth objectives. Manage the company's online presence, including website content, SEO, and social media channels (LinkedIn, Instagram, etc.). Create compelling content including brochures, newsletters, project profiles, and presentations to support business development. Coordinate marketing materials to promote company and achievements. Plan and manage company participation in industry events, career fairs, trade shows, and networking opportunities. Collaborate with business leaders, project management teams to develop, project proposals, and client presentations. Maintain and update a database of marketing materials, project photography, and client testimonials. Monitor market trends, competitor activity, and customer insights to inform marketing tactics and strategy. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field. 3+ years of marketing experience, preferably in the construction, engineering, or B2B services sector. Strong understanding of the construction industry, particularly mechanical contracting, is a plus. Excellent written and verbal communication skills. Proficiency with marketing tools such as Adobe Creative Suite, Canva, HubSpot, or similar. Experience with website CMS (e.g., WordPress), SEO, and analytics platforms (e.g., Google Analytics). Ability to manage multiple projects and deadlines in a fast-paced environment. Creative thinker with strong problem-solving skills and attention to detail. Preferred Skills: Graphic design and/or video editing capabilities. Familiarity with proposal management and project pursuit processes in the construction industry.

We are a non-profit psychotherapy continuing education provider looking for an experienced, organized marketing consultant to manage and expand our ongoing marketing efforts. This role is ideal for someone who is comfortable working independently, can plan and execute campaigns from start to finish, and understands how to communicate clearly to professional audiences. Key ResponsibilitiesProject & Campaign Management Manage day-to-day execution of our marketing projects and timelines Coordinate across team members to keep deliverables on track Maintain a clear overview of all active marketing initiatives Email Marketing Develop an ongoing email-based marketing strategy Create and schedule email campaigns to different segments Track performance metrics and adjust content and cadence as needed Paid Advertising Build and manage Meta (Facebook/Instagram) ad campaigns Build and manage LinkedIn ad campaigns Monitor performance, optimize targeting, and report results Strategy & Creative Input Identify opportunities for growth in visibility, leads, and audience engagement Advise on content planning (articles, posts, announcements, etc.) Qualifications 3+ years experience in digital marketing or consulting Proven experience with Meta Ads Manager and LinkedIn Ads Strong written communication skills Experience building newsletter/CRM sequences (Mailchimp, ConvertKit, HubSpot, or similar) Ability to manage multiple projects with minimal oversight Familiarity with mental health continuing education marketing a plus Compensation $35/hour #J-18808-Ljbffr

The Grubb Company, a top residential real estate brokerage based in the East Bay, is looking for a part-time, temporary Marketing Coordinator. This is an in-person position based at our Montclair office. The ideal candidate must have: At least 1 year of experience in studio or marketing coordinator work. At least 1 year of experience in InDesign. You will be asked to provide a portfolio of your work. A can-do attitude, coordinating with our operational team to make sure the team is fully supported. A positive and upbeat yet professional personality to represent the company and help our real estate agents feel supported and excited to come into the office. Typical workload includes: Prepare and digital/social media assets, as well as print collateral such as property flyers, brochures and postcards Assist with launching property websites and eblasts Support team in communicating deadlines to the agent body This position is available to fill immediately. It will be about 20 hours per week (flexible) through June of this year. The Grubb Company has been a pillar of the East Bay residential real estate market since 1967. As a luxury real estate brokerage, it is locally owned, and all 15+ staff members are based in the area as well. We believe in delivering unmatched support to our agents and truly enjoy helping people. We also believe in helping each other.

A leading specialty retailer is seeking a Digital Marketing Analyst to optimize marketing investments across channels and drive sales performance. The ideal candidate will manage digital campaigns, monitor performances, and analyze trends while collaborating with cross-functional teams. Applicants need a BA/BS in Marketing or Business and at least one year of digital marketing experience. Strong analytical skills and proficiency in Excel are essential for success in this dynamic role. #J-18808-Ljbffr

A leading home goods retailer based in San Francisco is seeking a Digital Marketing Analyst to enhance marketing strategy across digital channels. The ideal candidate should have a bachelor's degree in Marketing or Business, along with at least one year of experience in digital marketing. Key responsibilities include optimizing marketing investments, monitoring digital campaigns, and analyzing performance metrics. This opportunity offers you a chance to work collaboratively across various departments in a dynamic retail environment. #J-18808-Ljbffr