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  • Engineering Specialist (Flex Staff)

    CDM Smith 4.8company rating

    Digital marketing specialist job in Sterling Heights, MI

    CDM Smith is seeking Engineers to support Federal Construction Projects with agencies such as USACE, AFCEC, and NAVFAC. This is a pipeline requisition for future projects. The Engineering Specialist applies broad professional knowledge of engineering principles to solve complex technical challenges and ensure compliance with federal construction standards to meet specific client needs. Work is performed independently under limited supervision, requiring initiative, sound engineering judgement, and the ability to communicate effectively with a variety of stakeholders including contractors, government clients, and multidisciplinary project teams. Job Duties: - Serve as the technical liaison between federal government client design branch, construction branch, and contractors. - Review design submittals, shop drawings, specifications, RFIs, and technical reports for compliance with Federal and client specific standards. - Apply engineering principles and relevant codes across planning, investigation, design review, construction administration, , and assessment of engineering procedures, structures, systems, and tools - Monitors progress and prepares technical reports and/or project status reports. - Provide engineering judgment for field modifications, non-conformance issues, value engineering proposals, and constructability reviews. - Complies with guidelines and regulations including permitting, safety protocols, environmental requirements, etc. and delivers technical files and other technical documentation as required. - Assist in the development of cost estimates and supporting analysis in coordination with government cost estimators and contracting officers. - Participate in pre-construction meetings, progress reviews, and project closeout/punchlist activities. - Conduct or assists in quality assurance reviews to ensure compliance with contract requirements. - Develops, trains, mentors junior engineering staff while guiding technical direction and best practices. - Develop and maintain client relationships through responsive communication and strong technical support. Serves as a liaison with clients. - Performs other duties as required. \#LI-LP2 **Job Title:** Engineering Specialist (Flex Staff) **Group:** FSI ENT WFT Field **Employment Type:** Temporary **Minimum Qualifications:** - Bachelor's degree in Engineering. - At least 5 years of relevant experience. Domestic travel is required. Overseas travel is also possible. **Preferred Qualifications:** - PE (Professional Engineer) License or RA (Registered Architect) is highly preferred. - Construction Quality Management (CQM) for Contractors certificate. - OSHA 30-Hour Construction Safety. - Federal or DoD project experience (NAVFAC, USACE, or Air Force CE) is highly desirable. - Experience across vertical construction (buildings/facilities) and horizontal work (utilities, waterfronts, transportation, or airfields) - Proficiency in interpreting design documents, specifications, and Unified Facilities Guide Specifications (UFGS). - Skilled in project scheduling tools and coordination (Microsoft Project, Primavera P6) - Strong knowledge of federal contracting standards (FAR/DFARS) and Federal government design & construction processes across different divisions. **EEO Statement:** We attract the best people in the industry, supporting their efforts to learn and grow. We strive to create a challenging and progressive work environment. We provide career opportunities that span a variety of disciplines and geographic locations, with projects that our employees plan, design, build and operate as diverse as the needs of our clients. CDM Smith is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, pregnancy related conditions, childbirth and related medical conditions, sexual orientation, gender identity or gender expression), national origin, age, marital status, disability, veteran status, citizenship status, genetic information or any other characteristic protected by applicable law. **Why CDM Smith?:** Check out this video and find out why our team loves to work here! (************************************************* **Join Us! CDM Smith - where amazing career journeys unfold.** Imagine a place committed to offering an unmatched employee experience. Where you work on projects that are meaningful to you. Where you play an active part in shaping your career journey. Where your co-workers are invested in you and your success. Where you are encouraged and supported to do your very best and given the tools and resources to do so. Where it's a priority that the company takes good care of you and your family. Our employees are the heart of our company. As an employer of choice, our goal is to provide a challenging, progressive and inclusive work environment which fosters personal leadership, career growth and development for every employee. We value passionate individuals who challenge the norm, deliver world-class solutions and bring diverse perspectives. Join our team, and together we will make a difference and change the world. **Job Site Location:** United States - Nationwide **Agency Disclaimer:** All vendors must have a signed CDM Smith Placement Agreement from the CDM Smith Recruitment Center Manager to receive payment for your placement. Verbal or written commitments from any other member of the CDM Smith staff will not be considered binding terms. All unsolicited resumes sent to CDM Smith and any resume submitted to any employee outside of CDM Smith Recruiting Center Team (RCT) will be considered property of CDM Smith. CDM Smith will not be held liable to pay a placement fee. **Amount of Travel Required:** 100% **Assignment Category:** Fulltime-Temporary **Visa Sponsorship Available:** No - We will not support sponsorship, i.e. H-1B or TN Visas for this position **Skills and Abilities:** - Must be a U.S. citizen. - Able to pass a federal background check. - Knowledge of design review, construction administration, cost estimating, scheduling, and contract management. - Demonstrates technical proficiency and design application knowledge. - Strong organizational skills to balance and prioritize work. - Excellent attention to detail and commitment to quality assurance. - Familiar and comfortable working on computers/tablets/phones and digital platofrms, mobile technology, and inspection/reporting software. - Strong writing and oral communication skills to work with military clients, contractors, and government teams. - Ability to work with multiple stakeholders and problem-solving skills for handling design discrepancies or construction conflicts in the field.. - Good interpersonal skills to cultivate relationships with colleagues, customers, and partners. - Ability to work independently in field settings under limited supervision. **Background Check and Drug Testing Information:** CDM Smith Inc. and its divisions and subsidiaries (hereafter collectively referred to as "CDM Smith") reserves the right to require background checks including criminal, employment, education, licensure, etc. as well as credit and motor vehicle when applicable for certain positions. In addition, CDM Smith may conduct drug testing for designated positions. Background checks are conducted after an offer of employment has been made in the United States. The timing of when background checks will be conducted on candidates for positions outside the United States will vary based on country statutory law but in no case, will the background check precede an interview. CDM Smith will conduct interviews of qualified individuals prior to requesting a criminal background check, and no job application submitted prior to such interview shall inquire into an applicant's criminal history. If this position is subject to a background check for any convictions related to its responsibilities and requirements, employment will be contingent upon successful completion of a background investigation including criminal history. Criminal history will not automatically disqualify a candidate. In addition, during employment individuals may be required by CDM Smith or a CDM Smith client to successfully complete additional background checks, including motor vehicle record as well as drug testing. **Pay Range Minimum:** $78,624.00 **Pay Range Maximum:** $157,248.00 **Additional Compensation:** All bonuses at CDM Smith are discretionary and may or may not apply to this position. **Work Location Options:** Successful candidate will be required to work 100% in the field locations. **Driver's License Requirements:** An appropriate and valid driver's license is required. **Seeking candidates for a potential future opportunity!:** We are looking for qualified candidates for this position in anticipation of future project opportunities. Please note this is an "Evergreen" position which will be used to build our candidate pool but is not a role that is open at this time. If you are interested in being considered for this position should this position become available, we encourage you to apply to be part of our talent community. By having your information on file, we can reach out to you when this or a similar role officially opens. **Massachusetts Applicants:** It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
    $78.6k-157.2k yearly 4d ago
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  • Sales and Marketing Analyst - Automotive Fleet sales

    RMA Group Company Limited

    Digital marketing specialist job in Detroit, MI

    RMA Group, headquartered in Bangkok, Thailand, is a multi-sector group with 9,000 employees and an operational presence in 14 countries. For 40 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of Innovation, Integrity and Endurance. Through its various businesses including RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group (EFG), RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond. Global Fleet Sales (GFS) is responsible for fleet sales of Ford and other branded vehicles into the fleet sector globally. We are seeking a Sales and Marketing Analyst for the GFS business based in Detroit, whom will be responsible for supporting the Inside Sales Team Manager and Global Sales and Operations Teams. This entry-level position plays a critical role in supporting our sales operations and marketing initiatives, with strong emphasis on bidding for tenders and managing proposal submissions. The ideal candidate will be highly organized, analytical, and eager to learn the ins and outs of sales strategy and execution. Additionally, they will have experience in pricing analytics, being able to determine and seek out costs from multiple sources. Key Responsibilities Sales Support & Operations Assist the sales team with administrative tasks, lead tracking, and CRM updates Prepare sales reports, dashboards, and performance metrics Coordinate internal resources to support sales activities and customer requests Conduct research and gather information about potential customers and industries Learn and understand our product offerings to support customer requests Pricing Analyst Verify and collect all costs in the total transaction flow of a potential business opportunity Collaborate with sales teams to develop and implement effective pricing strategies that align with business goals Prepare reports and presentations to communicate pricing strategies and recommendations to management Tender Management Monitor tender portals and identify relevant opportunities Support the preparation and submission of bids, including gathering documentation, pricing, and compliance materials Maintain a calendar of tender deadlines and submission milestones Collaborate with cross-functional teams to ensure timely and accurate bid responses Background and Experience Minimum of a bachelor's degree in any field Experience in sales or sales operations Intermediate/Advanced in Excel Computer literacy Ability to multi-task and produce work output in a timely manner Be detail-oriented Be a team player Be proactive, focused on problem solving and able to think outside the box Position Location Based in Southfield, Michigan (subject to change). Requires occasional travel to regional offices, trade shows, customer visits, and to RMA Group head office in Thailand. RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity and Endurance are embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.
    $46k-69k yearly est. 3d ago
  • DIGITAL MARKETING COORDINATOR

    Smart 4.4company rating

    Digital marketing specialist job in Detroit, MI

    JOB TITLE: DIGITAL MARKETING COORDINATOR DEPARTMENT: MARKETING AND COMMUNICATIONS The Digital Marketing Coordinator specializes in spearheading the development and growth of SMART's different digital touch points including digital signage at bus stops, onboard digital screens and shelters, Email SaaS system and terminal e-boards as well as the SMART website. Act as a liaison between the IT Department and Marketing to monitor and maintain the health of digital systems, manage content updates, and produce emergency alerts. Collaborate with the Social Media Coordinator and Graphic Designer to create highly effective and consistent campaigns that enhance the user experience. Possess knowledge of CRM systems and develop the relationship marketing aspect of the system, analyze data, coordinate with various departments on data-driven changes and completion of complaint investigations. DUTIES AND RESPONSIBILITIES Provide support for marketing activities and knowledge of CMS to maintain websites and possess working knowledge of CSS/HTML. Create and maintain email and text lists and messaging. Create and edit marketing materials, as needed. Research market trends and keywords as it relates to Google Analytics, Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Develop relationships within the authority to keep information consistent across channels. Partner with multiple departments and vendors that generate content daily on behalf of the company -- including but not limited to PR agencies, Legal, Maintenance, Transportation, etc. Suggest new ways to attract prospective customers, including promotions and contests. Optimize image and video placement and recommend improved website functionality. Organize promotional activities and create an effective content strategy to engage and convert audiences across digital platforms. Ability to work some nights and weekends. Performs other duties as assigned. Minimum Qualifications: Bachelor's degree or higher in Marketing, Communications, Public Relations or relevant field. 3 years' experience in communications, social media, marketing, public relations, or related field. Excels at research and expertise in multiple digital media platforms. An equivalent combination of education and experience may be substituted for minimum requirements. KNOWLEDGE, SKILLS, AND ABILITIES Able to manage content management platforms. Knowledge of Microsoft Office and Adobe Creative Suite. Ability to handle challenges with a smile and loves to help people; strong interpersonal skills. In-depth knowledge of SEO, keyword research and analytics Ability to deliver creative content (text, image, and video) Ability to grasp future trends in digital technologies and act proactively. Excellent communication and writing skills. Multitasking & analytical skills and possess the ability to work both independently and as part of a team. Superior time management, organizational skills and ability to meet deadlines. Preferred: Ability to manage multiple projects at once and familiar with digital tools for increased growth. SMART is an Equal Opportunity Employer - Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation / Age THE AUTHORITY RESERVES THE RIGHT TO REVISE OR CHANGE THIS JOB DESCRIPTION AT ANY TIME.
    $46k-60k yearly est. Auto-Apply 17d ago
  • SEO & Digital Marketing Specialist

    Prestige Business Services

    Digital marketing specialist job in Southfield, MI

    Our law firm is looking for a detail-oriented SEO & Digital Marketing Specialist to execute day-to-day digital marketing initiatives that strengthen our online visibility and generate qualified case leads. This role is hands-on and focuses on optimizing our website, running digital campaigns, and ensuring our content reaches the right audience. The ideal candidate has experience in SEO and digital marketing within a competitive industry such as legal, medical, or professional services. Key Responsibilities SEO Execution Perform keyword research with a focus on local search and legal-specific terms. Optimize web pages, blogs, and landing pages for on-page SEO. Support link-building campaigns and outreach efforts. Conduct regular site audits and implement technical SEO improvements (meta tags, site speed, mobile optimization, schema, etc.). Digital Campaign Support Assist in setting up and optimizing paid search (Google Ads, Bing) and paid social campaigns. Collaborate with content writers to ensure articles and case studies are optimized for search engines and client conversion. Manage email campaigns, remarketing ads, and social media promotions. Ensure all digital activities comply with state bar and ABA advertising guidelines. Analytics & Reporting Track performance using Google Analytics, Search Console, and SEO tools (SEMrush, Ahrefs, or similar). Prepare reports on traffic, rankings, and lead generation performance. Provide insights and recommendations to improve campaign effectiveness. Collaboration Work closely with intake and marketing teams to ensure leads are being captured and tracked effectively. Communicate findings and updates to marketing leadership. Stay up to date with SEO best practices, algorithm updates, and legal marketing trends. Qualifications Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience). 1-3+ years of hands-on SEO and digital marketing experience. Proficiency with SEO tools (SEMrush, Ahrefs, Moz), Google Analytics, Google Ads, and social ad platforms. Experience with CMS platforms (WordPress preferred). Familiarity with technical SEO (HTML, CSS basics) a plus. Strong analytical skills with attention to detail. Ability to work independently on multiple projects in a fast-paced environment.
    $46k-65k yearly est. 23d ago
  • Digital Marketing Specialist

    Perfect Afternoon

    Digital marketing specialist job in Pleasant Ridge, MI

    Job DescriptionSalary: $47-$52 Annually Digital Marketing Specialist The Digital Marketing Specialist (DMS) is responsible for the execution and ongoing support of the company and client digital marketing initiatives. This role is hands-on and production-focused, working closely with senior leadership, account managers, and developers to implement marketing strategies across owned, organic, and paid channels. The DMS brings a strong working understanding of modern digital marketing fundamentals, including how SEO has evolved alongside AI-driven search, generative engines, and GEO (Generative Engine Optimization). This position requires comfort working inside WordPress, creating and editing page layouts, managing on-page graphics, and supporting performance-driven marketing efforts that prioritize user experience, visibility, and conversion. This is not a people-management role. Success in this position comes from execution quality, attention to detail, and the ability to translate strategy into well-built digital assets. Core Functions Executes digital marketing initiatives aligned with company and client goals. Supports brand messaging across websites, search, and content channels. Assists in improving organic visibility, on-page SEO, and AI/GEO readiness. Contributes to performance optimization efforts tied to traffic, engagement, and conversion. Stays current on evolving SEO, AI-driven search behavior, and platform updates. Responsibilities Builds, edits, and maintains WordPress pages, posts, and templates, including layout adjustments, on-page graphics, and content updates. Creates and updates digital graphics using Adobe products (including Adobe Express) or Canva-equivalent tools for web, landing pages, and marketing assets. Implements on-page SEO best practices, including metadata, internal linking, content structure, schema awareness, and image optimization. Understands how traditional SEO has evolved into AI-influenced discovery, including large language models, generative answers, and GEO concepts, and applies that understanding to content and site structure. Utilizes AI-assisted research, content allocation, and creation of agents for tasking Supports organic and paid marketing initiatives by preparing assets, landing pages, and tracking elements as directed. Works with developers to ensure marketing pages are properly implemented, performant, and conversion-ready. Assists with content formatting, publishing workflows, and quality control across client websites. Helps audit existing pages for SEO, UX, and performance improvement opportunities. Provides marketing execution support for proposals, presentations, and client deliverables. Participates in R&D efforts related to tools, platforms, and emerging digital marketing practices as requested. Works in HubSpot helping with Admin roles, emails, templates, sequences, and workflows Supports internal teams with digital marketing needs as required. Participates in department workload and cross-functional projects as necessary. Why Join PA Fun, collaborative team Clear role boundaries and expectations Opportunity to grow within a scaling agency Work with clients across a wide range of industries Emphasis on professionalism, accountability, and long-term relationships Compensation Package Salary Range: $47,000 $52,000 annually, based on experience, background, and demonstrated client-facing skills Performance-based bonuses tied to client satisfaction, account retention, and operational efficiency Paid time off, including holidays and flexible time-off policies Full medical, dental & vision, and HSA Opportunities for professional growth, skill development, and advancement within the agency Access to agency tools, systems, and ongoing training
    $47-52 hourly 2d ago
  • Digital Marketing & Website Specialist

    Financial Plus Credit Union 3.5company rating

    Digital marketing specialist job in Flint, MI

    Full-time Description Welcome to Financial Plus Credit Union (FPCU) - 'The Place where it's Possible.' At FPCU, we believe in the power of collaboration, embrace inclusivity as a strength, and are driven by a shared commitment to success. Our community-centered approach goes beyond financial services; it's about fostering connections and making a positive impact. Join us, and be part of an environment that prioritizes wellness, encourages continuous learning, and opens doors to developing you into the person you want to be. Explore the opportunities that await you at FPCU - where you aren't just making a living but joining a PLACE where you can REACH your goals. Position Summary The Digital Marketing & Website Specialist supports the credit union's digital marketing efforts with a primary focus on maintaining and optimizing the website. This role manages daily updates, ensures content accuracy, and enhances site usability and member experience. In addition, the Specialist assists with SEO/SEM campaigns, paid media, email marketing, and member journey automation to drive traffic, engagement, and growth. Essential Functions & Primary Responsibilities Website Ownership & Optimization Serve as primary owner of the credit union's website, creating fresh and accurate content that is aligned with the FPCU brand, mobile-friendly, and user-focused. Implement content updates, promotional banners, and calls-to-action to support marketing campaigns, and organizational strategy. Monitor site performance through Google Analytics/Google Tag Manager and suggest improvements for growth, usability, and accessibility. Collaborate with internal teams and vendors to manage website updates, integrations, and enhancements ensuring a seamless and cohesive digital presence. Digital Marketing & Growth Channels Assist with execution of SEO/SEM campaigns to improve search rankings and site traffic. Support paid media campaigns across search and display. Oversee digital marketing calendars, monitor performance, and recommend adjustments (email, digital banking, retargeting, and SEM). Monitor and support local listings across all channels including Apple, Bing, Google, Yelp, etc. Cross-Department Marketing Channels Serve as the point person for digital marketing channels that live outside the Marketing department but require regular oversight Ensure these platforms are updated with accurate, brand-aligned content and audited regularly for consistency and compliance. Partner with department leaders to keep messaging fresh, timely, and aligned with organizational priorities. Requirements Education & Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent experience). 4+ years of experience in website management with strong digital marketing background. Ensures compliance with all federal and state laws and regulations, including the Bank Secrecy Act, Patriot Act, and Office of Foreign Asset Controls, and should request legal interpretation as necessary. Must ensure subordinates are also compliant with such laws and regulations. Must be bondable. Perform other duties as assigned. Skills and Abilities Proven expertise in SEO/SEM, website optimization, and digital campaign management. Experience in Google Analytics and Google Tag Manager, ability to monitor and trouble shoot. Strong understanding of UX/UI best practices and accessibility standards. Ability to manage multiple projects, prioritize deadlines, and collaborate across departments. Excellent communication, analytical, and problem-solving skills. Presents a positive and professional image to members through effective and courteous verbal and written communications. Courtesy, tact, and diplomacy are essential elements of the job. Work involves much personal contact with others inside and/or outside the organization for purposes of giving or obtaining information, building relationships, or soliciting cooperation. Ability to apply logical thinking to define problems, collect data, establish facts, and draw conclusions. Success in this Role Looks Like A website that is consistently updated, member-friendly, and conversion-driven. Smooth execution of SEO, schema, and email campaigns that contribute to growth. Clear, reliable reporting that helps the marketing team measure impact and refine strategies. A strong supporting role in delivering engaging, conversion-focused digital experiences. Assistance with automating member journeys that strengthen engagement, cross-sell opportunities, and satisfaction. Physical Demands & Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Sedentary work; sitting most of the time. Exerts up to 10+ pounds of force occasionally. The noise level in the work environment is professional and typically moderate. This job description is not a complete statement of all duties and responsibilities for this position. Salary Description $65,000-$75,000 Annual
    $65k-75k yearly 24d ago
  • Global Content Specialist

    General Motors 4.6company rating

    Digital marketing specialist job in Warren, MI

    The Global Content Specialist supports GM's global markets by helping to plan, create, adapt and manage high‑impact content packages for international nameplates. This role is a hands‑on maker who ensures assets are high-quality, on-brand, and ready for use in multiple regions and formats.In addition, this role serves as an AI content specialist for the team, using and helping to operationalize AI-enabled content creation tools and workflows to help regions plan, create, adapt and activate content more efficiently and consistently.A critical dimension of this role is product integrity. The Global Content Specialist helps ensure that all content accurately reflects the brand's products (e.g., nameplates, trims, features, claims, visuals) and adheres to GM's legal, safety, and brand standards across markets.The Global Content Specialist will report to the Global Chevrolet Brand Strategy Manager and work day‑to‑day in close partnership with the Global Content Lead. This role requires strong execution skills, attention to detail, comfort with AI and content tools, and a collaborative mindset to contribute effectively to the company's global marketing strategies.KEY RESPONSIBILITIES / ACCOUNTABILITIES Support the Global Content Lead in building and delivering cohesive global content packages for Chevrolet international nameplates. Adapt existing assets (e.g., U.S. or global masters) for use in international markets, working with agencies, regional teams and internal partners to localize while maintaining brand consistency. Act as an AI content maker for the team, using generative AI tools to help create early drafts, adaptations and variants of content that can be used by the markets. Ensure all content created maintains product integrity including: Vehicle nameplates, trims, badges and options shown in content match actual or planned offerings in each market. Features, claims, performance depictions and disclaimers are accurate, appropriate to the product, and aligned with latest product and legal guidance. Visuals (e.g., exteriors, interiors, wheels, colors) correctly represent the right model, trim and market‑specific configurations. Partner with product marketing, legal, safety and regional teams to resolve discrepancies, correct issues in content, and document decisions for future reference. Support version control so that obsolete, off‑brand or non‑compliant content is identified, flagged and retired from active use. Conduct basic QA checks on AI‑generated content to ensure it meets product, legal and brand standards before it is shared Assist with the coordination of content for key global brand moments (reveals, launches, major sponsorships and campaigns), ensuring deliverables are organized, versioned and shared on time. ESSENTIAL QUALIFICATIONS / REQUIREMENTS Bachelor's Degree required, in Marketing, Communications, Advertising, Design, or related field preferred. 3+ years of experience in advertising, marketing, content production, or a related field; automotive or other complex, product‑led categories preferred. Hands-on experience using generative AI tools in a marketing, creative or content‑production context. Ability to translate marketing or creative briefs into clear prompts and structured inputs that produce useful AI-generated drafts and content variants. Strong attention to detail and quality mindset; comfortable checking facts, product details, disclaimers and visual accuracy across multiple versions. Solid project coordination skills with the ability to manage multiple workstreams, track deadlines, and keep materials organized across stakeholders and markets. Excellent written and verbal communication skills; able to summarize complex information clearly for non‑expert partners. Experience working with creative agencies, production vendors, or internal creative teams. Ability to work collaboratively in a dynamic, fast‑paced environment, adapting to manage multiple priorities and fostering a culture of inclusion. Demonstrated cultural awareness and sensitivity when working with global and cross‑functional partners. GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. This job may be eligible for relocation benefits. About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. Why Join Us We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. Benefits Overview From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources. Non-Discrimination and Equal Employment Opportunities (U.S.) General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire. Accommodations General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
    $61k-72k yearly est. Auto-Apply 5d ago
  • Digital Marketing Strategist

    Hanson Inc. 4.3company rating

    Digital marketing specialist job in Toledo, OH

    Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients' websites and digital tools perform at their highest potential. You'll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients' marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients' digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isn't a single “style” that works. We'll need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Year's Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so you'll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR
    $47k-66k yearly est. 42d ago
  • Digital Marketing Assistant for Growing eCommerce Business

    J & B Tools Sales Inc. 3.9company rating

    Digital marketing specialist job in Livonia, MI

    Job DescriptionBenefits: 401(k) 401(k) matching Competitive salary Dental insurance Health insurance Paid time off Vision insurance We are seeking a Digital Marketing Assistant to join our team! We sell automotive tools & equipment and other items on our website, *************** as well as various online marketplaces. Knowledge of tools is not required. We are a small business with less than 60 employees. This is an in-person position in Livonia, MI. Responsibilities: Edit and update product pages/product variations as needed when product changes, deletions, or updates are submitted by the customer service team, tech team, or a supplier Collect and organize product information, then add new products/product variations in bulk to the website using Excel/Google Spreadsheets. Manage website redirects, including creating, editing, or removing redirects to maintain proper site navigation Run GAP analysis by gathering product details from suppliers or other websites to help add new or remove items from our site. Format and publish approved blog posts, including applying backlinks, adjusting fonts, optimizing image placement, and refining layout for visual consistency. Update existing brand and product pages with keywords, meta titles, and descriptions to help improve search rankings. Upload/Maintain accurate product documentation including datasheets, manuals, and instructional videos on the website. Edit current images on the website, whether removing the grey background, resizing, or optimization for web display. Optimize on-site merchandising, cross-sells, upsells, and promotional banners to drive sales. Manage and improve the Affiliate program Assist in developing a B2B sales program, including onboarding businesses, pricing, sales quotes, and B2B specific marketing. Collaborate with customer service and fulfillment teams to improve post-purchase satisfaction and the return experience using a return portal. Monitor customer comments and messages on Instagram and Facebook by escalating issues to the Customer Service Manager to ensure timely resolution. Implement SEO, GEO, CRO, and UX/UI best practices to improve search, visibility, and conversion rates. Design new graphics for Facebook and Instagram ads, updating them quarterly to keep content fresh and relevant, and update cover photos that reflect current campaigns and branding. When a customer leaves a negative review, capture a screenshot and forward it to the Customer Service team to initiate follow-up and resolution efforts. Qualifications: Marketing experience at another company Familiarity with many of the programs listed below Ability to stay organized and strong attention to detail Experience with online retail / eCommerce knowledge Working on a small team and willing to wear multiple hats and learn new things Programs/Software (not all required) Google Suite (Google Spreadsheets, Google Docs, Google Slides) Adobe Creative Suite (Illustrator, Photoshop) Social Media: (Instagram, Facebook, Pinterest, Youtube) Chat GPT or similar AI platform Yotpo Reviews Impact Affiliate BigCommerce Google Merchant Center EDI Searchspring ShipperHQ Benefits: Health, dental, vision, life insurance - HAP and Humana Paid holidays Vacation time 401K with 4% employer match Small business environment with low turnover Opportunity to grow and advance in the growing small business
    $27k-39k yearly est. 27d ago
  • Marketing Analyst/Specialist

    Apidel Technologies 4.1company rating

    Digital marketing specialist job in Toledo, OH

    Job Description Hybrid: Onsite Tuesday, Wednesday and Thursday with Monday and Friday as optional remote days Manager is looking for someone who has a social media, SEO and digital marketing background. Digital, has experience with blogs Content Management Content Creation - Social Media Copywriting Managed social media channels before Great interpersonal skills and can connect with people Will take ownership of the role and wants to be a member of the team Job Responsibilities The Digital Marketing Specialist will be responsible for leading the following activities: Community Management - ~50% Content creation writing blog posts, articles, newsletters, communications materials, and material for social media channels. This will involve working cross functionally with our strategic marketing teams, product teams, internal communication teams and outside agencies. Create and maintain Content Calendars. Post relevant content in accordance with Content Calendar. Communications/marketing strategy the Community Manager is responsible for contributing to the social media plan that enhances our strategic marketing and communications plans to provide direction for the companys public-facing social media communications. Customer relations the Community Manager is responsible for working with our customer service, technical and warranty teams to provide support for customers and contractors. Answer questions as they arise in social media while assisting customers in navigating and providing fast, relevant, and professional service. Analytics Using analytic tools the community manager will provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives. The Community manager will be adept at administering and measuring A/B testing protocols to enhance response and engagement. Summarize insights and conversations to create actionable, client-facing reports that lead to optimization. Marketing Support - ~50% Collaborate with channel managers to align key initiatives with outbound marketing tools and programs to create value for the customer and quicker adoption and acceleration of key initiatives by customers. Contributes to post campaign insight gathering, reporting, and optimizations. Continuously build an intimate and thorough knowledge of the business (i.e. the value that our current and future products deliver to the customer). Anticipate and proactively deliver needs for digital content (social channels, webinars, blog, newsletter, etc.) ensuring required routing through marketing, legal, technical stakeholders, scheduling, and deployment Responsible for tracking and managing multiple active and upcoming projects end-to-end by including timelines, milestones, asset requirements, resource needs, and deliverables. Job Requirements Minimum Qualifications and Experience BA in communications, advertising, public relations, business or related field. MBA optional 3+ years experience managing social media platforms or communities for brands 3+ years working in a corporate or agency environment, interacting with multiple levels of the organization Knowledge, Skills & Abilities: Actively participates in a wide variety of social media activities such as blogging, community development and management, social bookmarking, commenting, etc. Understanding of popular social networks - design, functionality, users, reporting, advertising, and analytic packages Demonstrated ability to produce community management guidelines and documents that reflects the holistic understanding and implementation of the role of social media and its effects Proficiency in PowerPoint and presentation tools and skills Proficiency in content management and listening tools like Sprinklr, Netbase, Sprout, Cision, On24 Exceptional communication skills and leadership capability to organize and motivate cross functional teams without direct reporting Very high attention to detail Excellent verbal, written, and presentation skills
    $40k-60k yearly est. 15d ago
  • Philanthropy Marketing Intern - Summer 2026

    Rocket Companies Inc. 4.1company rating

    Digital marketing specialist job in Detroit, MI

    Interns at the Rock Family of Companies gain priceless hands-on experience. Here, they learn how it feels to be in the workplace, participate in events and become a valuable member of our team. Rocket Community Fund is the philanthropic arm of Rocket Companies. We aim to simplify complex and inequitable systems to ensure that every American has access to stable, healthy housing, especially in our home city of Detroit. Gilbert Family Foundation is a private nonprofit foundation founded by Jennifer and Dan Gilbert to accelerate a cure for neurofibromatosis type 1 (NF1) and build economic opportunity and equity in the city of Detroit. As an intern on the marketing and communications team, you will work with both Rocket Community Fund and Gilbert Family Foundation to promote the impact of our philanthropic investments both in Detroit and across the country. This role will provide hands-on experience with many facets of marketing and communications including public relations, social media, video production, copywriting and more. Your contributions will support the marketing and communications team as they collaborate with partners to tell compelling and memorable stories about our investments. About the Role * Draft and edit copy for blogs, social media posts, newsletters, and internal communications. * Assist with creating graphics, presentations, and other visual assets. * Help schedule and monitor posts across social media channels. * Track engagement and flag opportunities to join relevant conversations. * Assist with event logistics, such as signage, registration lists, and day-of coordination. * Capture photos, videos, or quotes for post-event recaps. * Conduct research on media trends, partner organizations, and key audiences. * Compile and summarize news coverage and social media mentions. * Support campaign rollouts by maintaining timelines, task lists, and approvals. * Help organize and archive creative assets for easy team access. * Assist in pulling data for monthly marketing dashboards and reports. * Analyze campaign performance and suggest potential optimizations. * Coordinate with cross-functional teams and external partners as needed. * Participate in team meetings and brainstorming sessions, contributing ideas. * Maintain contact lists, update editorial calendars, and manage shared documents. * Support budget tracking by logging invoices and expenses related to campaigns. About You: We are seeking a dynamic and thoughtful individual with the following qualities: Preferred Qualifications: * Currently studying marketing, public relations, communications or a related field. * Strong research, analytical, and organizational skills. * Excellent verbal and written communication skills. * Proficiency in Microsoft Office. Key Traits: * Curious, detail-oriented, and a critical thinker. * Independent and capable of managing multiple priorities with minimal supervision. * Collaborative and skilled in engaging with diverse stakeholders. What You'll Gain: * Experience contributing to impactful philanthropic initiatives in education, employment, housing, community development and scientific research. * Networking opportunities with leaders in philanthropy. * A chance to drive meaningful change in Detroit and across the country. What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Detroit-based Rock Ventures serves and connects Rocket Mortgage Founder and Cleveland Cavaliers Majority Owner Dan Gilbert's portfolio of more than 100 companies. The Family of Companies' mission is to increase growth, innovation and prosperity in the cities in which its thousands of team members live, work, and play. Key initiatives include real estate development, community investments and economic development. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at ******************.
    $20k-29k yearly est. Easy Apply 51d ago
  • Leasing and Marketing Specialist (62385)

    The Habitat Company 4.7company rating

    Digital marketing specialist job in Detroit, MI

    The Habitat Company, LLC is a leader in residential multi-family real estate management and development. We are looking for talented individuals to join our team as we continue to expand and develop our company nationwide. We are a multi-state organization of approximately 500 team members specializing in the asset management, property management and project management of market rate, affordable rentals, condominiums and commercial real estate. At The Habitat Company, we believe that it is the quality and experience of our team members that make a difference. Our professional team provides us with the depth of talent and ability that is so crucial to our success. The Habitat Company provides comprehensive compensation to our team members. In addition to wages, this position is eligible for commission and/or renewal payouts as well as medical, dental, vision, 401k, and other benefits offered through Habitat, detailed here: ************************************ Job Scope: The Leasing and Marketing Specialist is accountable for the leasing and marketing operations. The purpose of the Leasing and Marketing Specialist is to effectively manage and convert community leads to prospects and ultimately a resident for an assigned community. The ideal candidate will be caring and have a take pride attitude about making peoples' day better. You value connections and engaging in meaningful conversations. Your genuine desire to make people feel at home makes you a natural at understanding their needs in the next home. These objectives will include maximizing the leasing experience during the initial inquiry process, to schedule the tour, and securing their new home. This on-site position reports directly to the Community Manager or Resident Manager and will be subject to working weekends and a variable schedule based on the prospective resident needs and business needs. Duties and Responsibilities: Maintains expert knowledge about the assigned community and its benefits Maintains appropriate knowledge about the neighborhood and surrounding community Maintains accurate leasing and property records, including but not limited keeping the CRM current and following up per best practices. Cultivates a positive customer service culture. Guiding and collaborating with the leasing team to ensure reputation management, social media presences, website, and ILS engagements are up to date and meeting benchmarks and goals of the business. Conducts physical property inspections to ensure tour path, apartments, and curb appeal meets best practices. Converting community leads to prospects by providing helpful and knowledgeable information about the community and neighborhood. Assist the Resident manager and service teams through problem resolution experiences with a primary focus to deliver an exceptional move in experience Assist and participate in leasing and resident engagement events. Conduct informative and personalized tours of the apartment community (as needed) that result in new leases. Work with future resident during their application process, and upon approval from the Resident or Community Manager, complete lease file according to best practices. Conduct informative and personalized renewal meetings to understand the current and future needs of the resident during the renewal cycle that will result in renewal leases. And then prepares the renewal lease package according to our best practices Reports all liability and property incidents to the Community Manager and or Resident Manager immediately; ensures all appropriate incident reports are filed according to best practices. Conduct all business in accordance with the Company's policies and procedures, the Fair Housing Acts, Ordinances and Statutes, the Americans with Disabilities Act, and all other laws pertaining to the occupancy standards and established criteria. And any other duties as assigned. Skills and Qualifications: * Must have background in customer service, sales, leasing, marketing or hospitality experience, and successful track record of accomplishment. * Must have or obtain within 120 days of hire a leasing license or broker's license as required by license law. * Knowledge of landlord tenant laws * Excellent attention to detail and organizational skills * Personable, energetic with a strong desire to help and service the consumer. * Strong computer skills, including knowledge of Yardi, Microsoft Office 365 (Excel, PowerPoint, Word, and Teams)
    $41k-55k yearly est. 3d ago
  • Philanthropy Marketing Intern - Summer 2026

    Quicken Loans 4.1company rating

    Digital marketing specialist job in Detroit, MI

    Interns at the Rock Family of Companies gain priceless hands-on experience. Here, they learn how it feels to be in the workplace, participate in events and become a valuable member of our team. Rocket Community Fund is the philanthropic arm of Rocket Companies. We aim to simplify complex and inequitable systems to ensure that every American has access to stable, healthy housing, especially in our home city of Detroit. Gilbert Family Foundation is a private nonprofit foundation founded by Jennifer and Dan Gilbert to accelerate a cure for neurofibromatosis type 1 (NF1) and build economic opportunity and equity in the city of Detroit. As an intern on the marketing and communications team, you will work with both Rocket Community Fund and Gilbert Family Foundation to promote the impact of our philanthropic investments both in Detroit and across the country. This role will provide hands-on experience with many facets of marketing and communications including public relations, social media, video production, copywriting and more. Your contributions will support the marketing and communications team as they collaborate with partners to tell compelling and memorable stories about our investments. --- Key Responsibilities: Draft and edit copy for blogs, social media posts, newsletters, and internal communications. Assist with creating graphics, presentations, and other visual assets. Help schedule and monitor posts across social media channels. Track engagement and flag opportunities to join relevant conversations. Assist with event logistics, such as signage, registration lists, and day-of coordination. Capture photos, videos, or quotes for post-event recaps. Conduct research on media trends, partner organizations, and key audiences. Compile and summarize news coverage and social media mentions. Support campaign rollouts by maintaining timelines, task lists, and approvals. Help organize and archive creative assets for easy team access. Assist in pulling data for monthly marketing dashboards and reports. Analyze campaign performance and suggest potential optimizations. Coordinate with cross-functional teams and external partners as needed. Participate in team meetings and brainstorming sessions, contributing ideas. Maintain contact lists, update editorial calendars, and manage shared documents. Support budget tracking by logging invoices and expenses related to campaigns. About You: We are seeking a dynamic and thoughtful individual with the following qualities: Preferred Qualifications: Currently studying marketing, public relations, communications or a related field. Strong research, analytical, and organizational skills. Excellent verbal and written communication skills. Proficiency in Microsoft Office. Key Traits: Curious, detail-oriented, and a critical thinker. Independent and capable of managing multiple priorities with minimal supervision. Collaborative and skilled in engaging with diverse stakeholders. What You'll Gain: Experience contributing to impactful philanthropic initiatives in education, employment, housing, community development and scientific research. Networking opportunities with leaders in philanthropy. A chance to drive meaningful change in Detroit and across the country. Disclaimer This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.
    $32k-40k yearly est. Auto-Apply 58d ago
  • Direct Marketing Internship

    AAA Life Insurance Company 4.5company rating

    Digital marketing specialist job in Livonia, MI

    Why AAA Life AAA Life is a respected and trusted American brand that has been focusing on Life Insurance and Annuity Products since 1969. At AAA Life we have over 1.8 million policies where we take pride in earning the trust of our policyholders who understand our promise to be there for them - and their families - when we're needed most. By joining the AAA Life team, you are joining a company that genuinely cares about helping each other, with a devotion to protect the lives of those around us. We embrace a diverse, equitable, inclusive culture where all associates can feel a sense of belonging and use their unique talents and perspective to influence, innovate, motivate, and thrive. How You'll Work Work Solution: Hybrid Responsibilities What You'll Do Document the customer journey/create journey maps Assist in selecting email subject lines, CTAs, and other content blocks for email campaigns Review/proof test emails for accuracy, functionality, etc. Assist in campaign tracking set up for new campaigns Analyze web traffic, monitor KPIs and performance using Google Analytics and internal reports Compile and analyze marketing data to identify areas for improvement Research new partners, new marketing tactics, trends and/or opportunities for growth Research competitors' marketing strategies to identify new opportunities or garner insights to improve campaign performance (possibly document digital marketing activity for top 3 competitors) Consider testing opportunities to improve campaign effectivness Identify opportunities for integrated marketing campaigns between direct mail and digital Suggest new ideas to market to defined segments via digital or direct mail Participate in informing creative strategy and assist with asset development and approval process What You'll Gain Gain insight into Direct Marketing's creative strategy and digital marketing activities Understand the basics of campaign set up, performance monitoring and analysis, testing/optimization Participate in cross-departmental and agency meetings to see how we engage with other partners Learn about and participate in the creative development and compliance review process Learn about the competitive landscape, trends in digital marketing Understand the customer journey from click to conversion Overview and education on data onboarding process Hands-on training with pivot tables to view and analyze data Education on the sales funnel and the various types of campaign objectives - awareness, consideration, conversion Education on different types of life insurance that AAA Life offers Qualifications Qualifications Pursuing a bachelor's degree in business, Marketing/Advertising, Communications or a related field Strong organization and communication skills Position Success Criteria Excellent written and verbal communication skills Strong organizational, problem-solving, and analytical skills Versatility, flexibility, and willingness to adapt to changing priorities Ability to exercise independent judgment and demonstrate leadership skills Proficiency in Microsoft PowerPoint, Word, and Excel Proven ability to manage multiple projects and meet deadlines Strong interpersonal skills for effective collaboration and stakeholder engagement While performing the duties of this job, the employee is frequently required to stand, walk, sit, use hands to finger, handle, or feel, talk, hear and concentrate. Specific vision abilities required by this job include close vision, distance vision, depth perception, and ability to adjust focus. This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements. Reasonable accommodation will be made for otherwise qualified applicants as needed to enable them to fulfill these requirements. We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law. #LI-Hybrid
    $26k-35k yearly est. Auto-Apply 34d ago
  • Product Specialist - Fasteners

    Blackhawk Industrial Operating Co 4.1company rating

    Digital marketing specialist job in Toledo, OH

    Job Description WHO ARE WE: BlackHawk Industrial provides you with the highest quality industrial products and equipment, offering manufacturing services while creating innovative engineered supply solutions. We truly believe in the importance of the local relationships with the customers we service. Our employees have fun every day exceeding the expectations of our customers, suppliers, and shareholders. We distinguish ourselves as the #1 choice of industrial manufacturers who are in need of Technical Service and Production Savings. We are BIG ENOUGH TO SERVE, and SMALL ENOUGH TO CARE. SUMMARY: The Product Sales Specialist will be responsible for the development and execution of a strategy to 1) Be the product expert to support the local account managers with customers and prospects. 2) Increase BlackHawk sales and profitability of product line to existing customer base. 3) develop new customers for account managers resulting in increase in sales and profitability. This strategy should be accomplished using existing resources (sales and procurement personnel along with existing distribution facilities), with the opportunity to add resources according to fully developed and acceptable business plans. The product specialist serves as the subject matter expert while supporting the branches and account managers for their assigned territory. ESSENTIAL COMPETENCIES AND RESPONSIBILITIES: Personally exhibits, recruits and coaches associates consistent with Core Behaviors Responsible for promoting culture of safety Sales Engagement - work closely with the sales team in your coverage area to determine appropriate sales strategy and execute in close collaboration throughout the sales cycle. Provide technical support as second level support. Develop, execute and manage a strategy to increase sales and profitability of your coverage area and across the product line. This includes product selection from our core offering, product cost improvement, customer total cost savings, and driving field engagement to drive results. Responsible for improving margin rate in the category for your coverage area. Optimize product cost position through special price agreements, rebates, etc. to develop the best outcome for both the customer and local BlackHawk branch. Communicate changes to price team and enforce price increase/decrease strategies to grow and protect margins. Develop and present training modules and sessions with preferred suppliers to facilitate increased knowledge and expertise for both BlackHawk sales organization and customers. Manage multiple projects and resources to meet customer & BlackHawk Industrial growth and profitability. QUALIFICATIONS: Must have excellent product knowledge in the assigned product category Must have excellent oral communication skills Ability to travel regionally and nationally Will work at all levels of customer and prospect organizations Must have a desire for rapid and sustainable success History of success in sales positions Experience in development of territory and business plans Success in working in a team environment Experience in working with suppliers and customers on pricing and engineered requirements Skilled with a variety of computer applications SUPERVISORY RESPONSIBILITIES: None EDUCATION and/or EXPERIENCE: Bachelors Degree or Equivalent work experience CERTIFICATES, LICENSES, REGISTRATIONS: Any field of product category related certification preferred WORK ENVIRONMENT: Employee is regularly required to speak and understand English, stand, walk, sit, use hand to finger, handle or feel objects, tools or controls; reach with hands and arms. Employee is required to use computer or other equipment. Employee frequently lifts and/or moves up to _25_ pounds. Specific vision abilities include close vision and the ability to clearly focus vision. PPE REQUIRED: Eye protection, hearing protection, foot protection with metatarsal guard, puncture proof gloves. BENEFITS: Health Insurance BCBS of OK HDHP HSA with Employer match (must meet criteria) Dental and Vision Insurance 401K Plan and Company Match FSA (Full FSA, Limited FSA, and Dependent FSA) Company paid Long Term and Short-Term Disability Company paid basic Life Insurance and AD&D/ Supplemental life and AD&D/Dependent life Ancillary Critical Illness Insurance (Wellness Rider Included) Ancillary Accident Insurance (Wellness Rider Included) Ancillary Hospital Indemnity Employee Assistance Program (EAP) - Includes concierge services and travel assistance. Paid Time Off Holiday Paid Time Off Gym Reimbursement Quarterly Wellness challenge with a chance to will money or prizes Tuition Reimbursement - after 1 year of employment *BlackHawk Industrial is an Equal Opportunity Employer **BHID policy requires all potential employees to undergo pre-employment background and drug screening. This is a standard procedure we follow to ensure a safe and productive work environment. Executive Search Firms and Staffing Agencies: Please be advised that BlackHawk Industrial only accepts resumes from agencies with which we have an executed contract and proactively engaged with. Accordingly, BlackHawk Industrial and any of its affiliates is not obligated to pay referral fees to any agency that is not party to an agreement with BlackHawk Industrial. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of BlackHawk Industrial.
    $36k-63k yearly est. 9d ago
  • Marketing Specialist

    University of Toledo 4.0company rating

    Digital marketing specialist job in Toledo, OH

    Title: Marketing Specialist Department Org: Auxiliary Administration - 111880 Employee Classification: U1 - Unclassified PSA FT Bargaining Unit: Professional Staff Association Shift: 1 Start Time: 8:15 am End Time: 5:00 pm Posted Salary: Starting at $49,900 Float: False Rotate: False On Call: False Travel: False Weekend/Holiday: False Job Description: This marketing specialist is central to the University's ability to protect its brand and reputation to internal and external stakeholders. The position impacts the University's ability to attract and retain students; promote the institution's successful outcomes and philanthropic efforts and contribute to ongoing efforts to stakeholders in programs that support student, faculty and staff satisfaction. Minimum Qualifications: Education/experience: * Bachelor's degree required - May accept five-seven (5-7) years applicable experience in lieu of higher education. * Prefer minimum of four years of marketing and/or project management experience * Excellent computer skills in Microsoft Office -- strong Excel, Power Point and Word skills and experience required. Communication and other skills: * Excellent written (including editing) and oral communication skills * Knowledge of or ability to learn and adhere to AP Style guidelines * Self-motivated with the ability to follow directions while working independently * High proficiency in project management, attention to detail, prioritization of work and organizational skills required. * Ability to build relationships and develop trust with stakeholders * Ability to contribute to team projects * A high degree of professionalism and strong work ethic coupled with a sense of responsibility and integrity required. * Ability to work under minimal supervision, tight time constraints, and periodic high-volume circumstances. * Willingness and ability to take direction from various sources required. * Must be flexible and available outside of normal business hours. May be required to respond to urgent matters at all times of the day and/or on scheduled days off. Preferred Qualifications: Conditions of Employment: To promote the highest levels of health and well-being, the University of Toledo campuses are tobacco-free. Pre-employment health screening requirements for the University of Toledo Health Science Campus Medical Center will include drug and other required health screenings for the position. Equal Employment Opportunity Statement: The University of Toledo is an equal opportunity employer. The University of Toledo does not discriminate in employment, educational programs, or activities on the basis of race, color, religion, sex, age, ancestry, national origin, sexual orientation, gender identity and expression, military or veteran status, disability, familial status, or political affiliation. The University is dedicated to attracting and retaining the best and brightest talent and fostering a culture of respect. The University of Toledo provides reasonable accommodation to individuals with disabilities. If you require accommodation to complete this application, or for testing or interviewing, please contact HR Compliance at ************************ or ************ between the hours of 8:30 a.m. and 5 p.m. or apply online for an accommodation request. Computer access is available at most public libraries and at the Office of Human Resources located in the Center for Administrative Support on the UToledo Main Campus. Advertised: 26 Nov 2025 Eastern Standard Time Applications close:
    $49.9k yearly 60d+ ago
  • FEMA - Engineering Specialist

    CDM Smith 4.8company rating

    Digital marketing specialist job in Detroit, MI

    The Disaster Engineering Specialist: - Conducts site inspections to validate and record infrastructure damage to include: taking photographs, making site sketches, and writing detailed damage descriptions. Develops and reviews scopes of work and cost estimates, including code and standard requirements. - Reviews and analyzes engineering reports, designs, and as-built plans. - Makes recommendations regarding claim eligibility. Develops or evaluates hazard mitigation proposals and benefit-cost analyses. Works with applicants to prioritize their projects, facilitates applicant meetings throughout the program delivery and recovery stages, and communicates the final determination to the applicants. - Provides analyses and updates reports, participates in status update meetings with FEMA, and identifies the need for technical specialists. - May coordinate and complete basic to moderately complex site inspections to validate and record damage to assist in the FEMA Public Assistance grant delivery process. - Other duties as assigned. \#LI-LP2 **Job Title:** FEMA - Engineering Specialist **Group:** WAF Field Mod Fringe **Employment Type:** Temporary **Minimum Qualifications:** - Bachelor's degree in Engineering - 5 years of in-field experience or 2 years of in-field of expertise with a professional registration. - Domestic travel is required. **EEO Statement:** We attract the best people in the industry, supporting their efforts to learn and grow. We strive to create a challenging and progressive work environment. We provide career opportunities that span a variety of disciplines and geographic locations, with projects that our employees plan, design, build and operate as diverse as the needs of our clients. CDM Smith is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, pregnancy related conditions, childbirth and related medical conditions, sexual orientation, gender identity or gender expression), national origin, age, marital status, disability, veteran status, citizenship status, genetic information or any other characteristic protected by applicable law. **Why CDM Smith?:** Check out this video and find out why our team loves to work here! (************************************************* **Join Us! CDM Smith - where amazing career journeys unfold.** Imagine a place committed to offering an unmatched employee experience. Where you work on projects that are meaningful to you. Where you play an active part in shaping your career journey. Where your co-workers are invested in you and your success. Where you are encouraged and supported to do your very best and given the tools and resources to do so. Where it's a priority that the company takes good care of you and your family. Our employees are the heart of our company. As an employer of choice, our goal is to provide a challenging, progressive and inclusive work environment which fosters personal leadership, career growth and development for every employee. We value passionate individuals who challenge the norm, deliver world-class solutions and bring diverse perspectives. Join our team, and together we will make a difference and change the world. **Job Site Location:** United States - Nationwide **Agency Disclaimer:** All vendors must have a signed CDM Smith Placement Agreement from the CDM Smith Recruitment Center Manager to receive payment for your placement. Verbal or written commitments from any other member of the CDM Smith staff will not be considered binding terms. All unsolicited resumes sent to CDM Smith and any resume submitted to any employee outside of CDM Smith Recruiting Center Team (RCT) will be considered property of CDM Smith. CDM Smith will not be held liable to pay a placement fee. **Amount of Travel Required:** 100% **Assignment Category:** Fulltime-Temporary **Visa Sponsorship Available:** No - We will not support sponsorship, i.e. H-1B or TN Visas for this position **Skills and Abilities:** - Must be a U.S. Citizen and be able to obtain a FEMA Badge, which includes a background investigation for a Public Trust position. - Working knowledge of design applications and technical knowledge. - Knowledge of technologies and methodologies in the use of construction materials. Good organizational skills to balance and prioritize work. - Strong attention to detail. - Good written and oral communication skills. - Ability to adapt to change quickly and remain flexible. **Background Check and Drug Testing Information:** CDM Smith Inc. and its divisions and subsidiaries (hereafter collectively referred to as "CDM Smith") reserves the right to require background checks including criminal, employment, education, licensure, etc. as well as credit and motor vehicle when applicable for certain positions. In addition, CDM Smith may conduct drug testing for designated positions. Background checks are conducted after an offer of employment has been made in the United States. The timing of when background checks will be conducted on candidates for positions outside the United States will vary based on country statutory law but in no case, will the background check precede an interview. CDM Smith will conduct interviews of qualified individuals prior to requesting a criminal background check, and no job application submitted prior to such interview shall inquire into an applicant's criminal history. If this position is subject to a background check for any convictions related to its responsibilities and requirements, employment will be contingent upon successful completion of a background investigation including criminal history. Criminal history will not automatically disqualify a candidate. In addition, during employment individuals may be required by CDM Smith or a CDM Smith client to successfully complete additional background checks, including motor vehicle record as well as drug testing. **Pay Range Minimum:** $33.60 **Pay Range Maximum:** $67.20 **Additional Compensation:** All bonuses at CDM Smith are discretionary and may or may not apply to this position. **Work Location Options:** Successful candidate will be required to work in office and field locations as needed. **Driver's License Requirements:** An appropriate and valid driver's license is required. **Seeking candidates for a potential future opportunity!:** We are excited to announce that CDM Smith won the next 5-year contract for Public Assistance Technical Assistance Contractors - PA TAC V in the West Zone. The West Zone includes Alaska, Washington, Oregon, Idaho, Nevada, California, Arizona, Northern Mariana Islands, American Samoa, Guam, Hawaii, Nebraska, Iowa, Kansas and Missouri. We are looking for qualified candidates for this position in anticipation of future project opportunities. Please note this is an "Evergreen" position which will be used to build our candidate pool but is not a role that is open at this time. If you are interested in being considered for this position should this position become available, we encourage you to apply to be part of our talent community. By having your information on file, we can reach out to you when this or a similar role officially opens. **Massachusetts Applicants:** It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
    $33.6-67.2 hourly 2d ago
  • Global Content Specialist

    General Motors 4.6company rating

    Digital marketing specialist job in Warren, MI

    **The** **Global Content Specialist** **supports GM's global markets by helping to plan, create, adapt and manage high‑impact content packages for international nameplates. This role is a hands‑on maker who ensures assets are high-quality, on-brand, and ready for use in multiple regions and formats.** **In addition, this role serves as an AI content specialist for the team, using and helping to operationalize AI-enabled content creation tools and workflows to help regions plan, create, adapt and activate content more efficiently and consistently.** **A critical dimension of this role is product integrity. The Global Content Specialist helps ensure that all content accurately reflects the brand's products (e.g., nameplates, trims, features, claims, visuals) and adheres to GM's legal, safety, and brand standards across markets.** **The Global Content Specialist will report to the Global Chevrolet Brand Strategy Manager and work day‑to‑day in close partnership with the Global Content Lead. This role requires strong execution skills, attention to detail, comfort with AI and content tools, and a collaborative mindset to contribute effectively to the company's global marketing strategies.** **KEY RESPONSIBILITIES / ACCOUNTABILITIES** **Support the Global Content Lead in building and delivering cohesive global content packages for Chevrolet international nameplates.** **Adapt existing assets (e.g., U.S. or global masters) for use in international markets, working with agencies, regional teams and internal partners to localize while maintaining brand consistency.** **Act as an AI content maker for the team, using generative AI tools to help create early drafts, adaptations and variants of content that can be used by the markets.** **Ensure all content created maintains product integrity including:** **Vehicle nameplates, trims, badges and options shown in content match actual or planned offerings in each market.** **Features, claims, performance depictions and disclaimers are accurate, appropriate to the product, and aligned with latest product and legal guidance.** **Visuals (e.g., exteriors, interiors, wheels, colors) correctly represent the right model, trim and market‑specific configurations.** **Partner with product marketing, legal, safety and regional teams to resolve discrepancies, correct issues in content, and document decisions for future reference.** **Support version control so that obsolete, off‑brand or non‑compliant content is identified, flagged and retired from active use.** **Conduct basic QA checks on AI‑generated content to ensure it meets product, legal and brand standards before it is shared** **Assist with the coordination of content for key global brand moments (reveals, launches, major sponsorships and campaigns), ensuring deliverables are organized, versioned and shared on time.** **ESSENTIAL QUALIFICATIONS / REQUIREMENTS** **Bachelor's Degree required, in Marketing, Communications, Advertising, Design, or related field preferred.** **3+ years of experience in advertising, marketing, content production, or a related field; automotive or other complex, product‑led categories preferred.** **Hands-on experience using generative AI tools in a marketing, creative or content‑production context.** **Ability to translate marketing or creative briefs into clear prompts and structured inputs that produce useful AI-generated drafts and content variants.** **Strong attention to detail and quality mindset; comfortable checking facts, product details, disclaimers and visual accuracy across multiple versions.** **Solid project coordination skills with the ability to manage multiple workstreams, track deadlines, and keep materials organized across stakeholders and markets.** **Excellent written and verbal communication skills; able to summarize complex information clearly for non‑expert partners.** **Experience working with creative agencies, production vendors, or internal creative teams.** **Ability to work collaboratively in a dynamic, fast‑paced environment, adapting to manage multiple priorities and fostering a culture of inclusion.** **Demonstrated cultural awareness and sensitivity when working with global and cross‑functional partners.** GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. This job may be eligible for relocation benefits. **About GM** Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us** We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Benefits Overview** From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* . **Non-Discrimination and Equal Employment Opportunities (U.S.)** General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* . **Accommodations** General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about: **Our Company (************************************************** **Our Culture** **How we hire (************************************************ Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility. Explore our global locations (******************************************** We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more. Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest. The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
    $61k-72k yearly est. 7d ago
  • Digital Marketing Strategist

    Hanson Inc. 4.3company rating

    Digital marketing specialist job in Toledo, OH

    Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients websites and digital tools perform at their highest potential. Youll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isnt a single style that works. Well need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Years Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so youll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR
    $47k-66k yearly est. 15d ago
  • Digital Marketing Specialist

    Perfect Afternoon

    Digital marketing specialist job in Pleasant Ridge, MI

    The Digital Marketing Specialist (DMS) is responsible for the execution and ongoing support of the company and client digital marketing initiatives. This role is hands-on and production-focused, working closely with senior leadership, account managers, and developers to implement marketing strategies across owned, organic, and paid channels. The DMS brings a strong working understanding of modern digital marketing fundamentals, including how SEO has evolved alongside AI-driven search, generative engines, and GEO (Generative Engine Optimization). This position requires comfort working inside WordPress, creating and editing page layouts, managing on-page graphics, and supporting performance-driven marketing efforts that prioritize user experience, visibility, and conversion. This is not a people-management role. Success in this position comes from execution quality, attention to detail, and the ability to translate strategy into well-built digital assets. Core Functions Executes digital marketing initiatives aligned with company and client goals. Supports brand messaging across websites, search, and content channels. Assists in improving organic visibility, on-page SEO, and AI/GEO readiness. Contributes to performance optimization efforts tied to traffic, engagement, and conversion. Stays current on evolving SEO, AI-driven search behavior, and platform updates. Responsibilities Builds, edits, and maintains WordPress pages, posts, and templates, including layout adjustments, on-page graphics, and content updates. Creates and updates digital graphics using Adobe products (including Adobe Express) or Canva-equivalent tools for web, landing pages, and marketing assets. Implements on-page SEO best practices, including metadata, internal linking, content structure, schema awareness, and image optimization. Understands how traditional SEO has evolved into AI-influenced discovery, including large language models, generative answers, and GEO concepts, and applies that understanding to content and site structure. Utilizes AI-assisted research, content allocation, and creation of agents for tasking Supports organic and paid marketing initiatives by preparing assets, landing pages, and tracking elements as directed. Works with developers to ensure marketing pages are properly implemented, performant, and conversion-ready. Assists with content formatting, publishing workflows, and quality control across client websites. Helps audit existing pages for SEO, UX, and performance improvement opportunities. Provides marketing execution support for proposals, presentations, and client deliverables. Participates in R&D efforts related to tools, platforms, and emerging digital marketing practices as requested. Works in HubSpot helping with Admin roles, emails, templates, sequences, and workflows Supports internal teams with digital marketing needs as required. Participates in department workload and cross-functional projects as necessary. Why Join PA Fun, collaborative team Clear role boundaries and expectations Opportunity to grow within a scaling agency Work with clients across a wide range of industries Emphasis on professionalism, accountability, and long-term relationships Compensation Package Salary Range: $47,000 - $52,000 annually, based on experience, background, and demonstrated client-facing skills Performance-based bonuses tied to client satisfaction, account retention, and operational efficiency Paid time off, including holidays and flexible time-off policies Full medical, dental & vision, and HSA Opportunities for professional growth, skill development, and advancement within the agency Access to agency tools, systems, and ongoing training
    $47k-52k yearly 1d ago

Learn more about digital marketing specialist jobs

How much does a digital marketing specialist earn in Canton, MI?

The average digital marketing specialist in Canton, MI earns between $39,000 and $76,000 annually. This compares to the national average digital marketing specialist range of $44,000 to $81,000.

Average digital marketing specialist salary in Canton, MI

$55,000
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