Digital Marketing Specialist
Digital marketing specialist job in Palmetto, FL
! It Works!, headquartered in Palmetto, FL, is an innovator in the beauty, health, and wellness industry with an exclusive line of superior, naturally based products. Founded in 2001, It Works! introduced a world's first with its site-specific body contouring wrap, the Ultimate Body Applicator. Today the company has been established as one of the country's fastest-growing private companies, and the wrap continues to be a bestseller alongside It Works! botanically based skin care line and premium, whole-food supplements.
It Works! currently has a sales force of thousands of Independent Distributors in 20 countries and has been featured in Inc. magazine for the third consecutive year on the Inc. 500 list; ranked No. 290 for 2014 based on 1047-percent growth over the past three years. It Works! debuted at No. 15 on the Direct Selling News Global 100, the annual industry ranking produced by
Direct Selling News
magazine. The company has also appeared in the pages of two issues of Success from Home magazine dedicated to the It Works! team.
The It Works! Way
It Works! upholds its own “It Works! Way” standard of greatness in all areas: from creating impactful, naturally formulated products to imparting a sense of joy to its customers, changing lives with its direct sales opportunity, and cultivating a vibrant corporate culture. As our CEO and founder, Mark Pentecost, says, “We like to enjoy the journey. We've always had more of a Jimmy Buffett than a Warren Buffett kind of feel!”
Job Description
Are you skilled at digital marketing strategy? Are you great at assessing data from customer interactions to optimize their digital experience and improve lead generation? In this role, you will be a digital marketing specialist for the Digital Marketing team and work across multiple dedicated marketing teams to assess, recommend and execute the digital strategy for Training, Recognition, Incentives and Loyalty as well as ongoing product campaigns and promotions. You will define the strategy for how product marketing leverages digital channels as well as the timing, cadence and budget for any paid advertising. You will dive deep to provide analysis and recommendations to continuously optimize results. You will have the opportunity to work with field marketers, event teams, development teams, sales teams and business information teams. An ideal candidate possesses strong analytical and project management skills, backed by a tireless work ethic and a detail-oriented approach to tasks.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Research and analyze competitor advertising
Research new methods and marketing opportunities to ensure ongoing optimal campaign performance
Aid in planning and execution of search engine marketing (SEM), email and marketing programs on retailer websites
Work with the broader Field and Customer Marketing teams to ensure that campaigns are aligned with organizational goals
Assist in the research, execution, optimization, reporting, and analysis for cross-channel digital advertising campaigns.
Work with internal and external teams to develop and assemble campaign creative assets including consultation on digital ad creative best practices.
Monitor and optimize the effectiveness of multiple ad campaigns across several clients and channels and provide recommendations on ways to optimize marketing efforts.
Provide ideas and feedback to help continuously improve our team's processes.
Optimize existing digital channels and test new channels to drive new customer growth.
Identify and recommend areas for growth, including via organic search, display, retargeting or other virtuous cyclical growth loops.
Brainstorm and develop relevant and high quality creative content designed to naturally attract links, grow organic traffic and drive awareness.
Develop and implement tests, including A/B testing, at a rapid pace.
Qualifications
Bachelors' degree in marketing, business administration, or closely related field and 2+ years of experience managing online products; OR an equivalent combination of education and experience.
Demonstrated knowledge of digital marketing best practices across social, email, SMS and push notification channels
Demonstrated knowledge of project management techniques and principles
Demonstrated knowledge of and experience working with web analytics tools and content management systems
Demonstrated knowledge of search engine marketing
Demonstrated knowledge of agile/scrum development framework
Working knowledge of HTML and CSS preferred
Experience in Social Media platforms and dashboard tools a plus
Experience with online advertising a plus
Experience in e-commerce preferred
Knowledge of best practices for digital customer experiences
Demonstrated ability to establish and maintain effective working relationships with other division staff, management, vendors and outside agencies.
Ability to stay current with technology trends and user behavior.
Excellent communication skills.
Excellent grammar, punctuation and spelling.
Excellent Customer Service skills.
Modern office procedures, methods, and equipment including computers and computer applications such as word processing, spreadsheets, and statistical databases.
Interpreting and administering policies and procedures sufficient to administer, discuss, resolve, and explain them to staff and other constituencies.
Maintaining confidentiality and communicating with tact and diplomacy.
Applying problem solving techniques.
Ability to be flexible in a changing work environment; ability to work well under pressure; ability to execute aggressive deadlines under changing business dynamics. Self-starter, independently initiating and driving projects toward completion.
Desire to win the business every single day with a strategic mindset, and passion for innovation
Ability to be flexible in a changing work environment; ability to work well under pressure; ability to execute aggressive deadlines under changing business dynamics. Self-starter, independently initiating and driving projects toward completion.
Desire to win the business every single day with a strategic mindset, and passion for innovation and agile responsiveness
Additional Information
All your information will be kept confidential according to EEO guidelines.
Digital Marketing Manager
Digital marketing specialist job in Tampa, FL
Job Description
Kuhn Raslavich is seeking a Digital Marketing Manager to lead and execute the firm's digital strategy across web, SEO, social media, content, and analytics. This is a hands-on role ideal for someone who can operate as a department of one, build processes from the ground up, and elevate a growing law firm's digital presence.
Included but not limited to
Responsibilities
Manage the firm's website, content updates, SEO optimizations, and user experience.
Plan and execute multi-channel digital campaigns, including social media, email, and content marketing.
Create and publish blogs, newsletters, videos, attorney bios, and thought-leadership content.
Oversee paid digital efforts (including Local Service Ads) and lead-tracking tools (CallRail/Juvo Leads).
Analyze performance using Google Analytics, Google Search Console, and other tools; report insights to leadership.
Ensure consistent branding and messaging across all digital platforms.
Qualifications
5+ years of digital marketing experience; law firm or professional services preferred.
Strong SEO, analytics, content creation, and website management skills (WordPress a plus).
Experience with social media management and digital communications.
Ability to work independently, manage projects end-to-end, and collaborate with attorneys and staff.
Familiarity with paid ads and lead-tracking systems (or willingness to learn).
Digital Marketing Manager
Digital marketing specialist job in Tampa, FL
Your mission We are seeking a skilled and results-oriented Spanish Speaker Digital Marketing Manager to join our higher education company. As a Digital Marketing Manager, you will play a critical role in developing and executing strategic paid campaigns to promote our educational programs, drive student enrolment, and enhance our brand visibility. Your expertise in Google/Meta advertising and data analysis will contribute to the success of our digital marketing initiatives. This is an exciting opportunity to make a significant impact on our student recruitment efforts and overall business growth.
Tasks and Responsabilities
* Develop and implement PPC strategies for student recruitment: Create and execute comprehensive PPC campaigns that effectively target prospective students, promote our programs, and drive quality leads. Conduct market research, competitor analysis, and audience segmentation to identify opportunities and refine targeting strategies.
* Manage PPC campaigns and budgets: Set up, monitor, and optimize PPC campaigns across various advertising platforms, including Google Ads, Bing Ads, and social media channels. Monitor budget allocations, bid strategies, and ad performance to maximize return on investment (ROI) and achieve enrolment targets.
* Conduct keyword research and ad copywriting: Perform in-depth keyword research to identify relevant and high-converting keywords for our target audience. Develop compelling ad copy that aligns with our brand voice, highlights our unique value proposition, and encourages user engagement and conversions.
* Monitor and analyse campaign performance: Regularly monitor campaign metrics, including click-through rates (CTR), conversion rates, cost per acquisition (CPA), and return on ad spend (ROAS). Utilize analytics tools to gather insights and make data-driven decisions to optimize campaigns, improve performance, and increase student enrolment.
* Implement landing page optimization strategies: Collaborate with the marketing and web development teams to create and enhance landing pages that align with PPC campaigns. Implement best practices for landing page design, user experience, and conversion rate optimization to improve lead quality and conversion rates.
* Stay updated on industry trends and best practices: Continuously stay abreast of industry trends, emerging technologies, and best practices in PPC advertising, digital marketing, and higher education marketing. Leverage this knowledge to propose innovative strategies and drive ongoing improvements to our PPC campaigns.
* Create and manage campaigns across Facebook and Instagram, with a strong focus on audience segmentation, lookalike modeling, retargeting, creative testing, and conversion tracking.
* Audience Targeting: Build and manage advanced targeting strategies including custom audiences, lookalike audiences, interest-based targeting, and behavioural segmentation.
* Ad Creative Management: Collaborate with design/content teams to develop compelling ad creatives (images, videos, carousels, reels) and test variations for performance.
* Optimization & Scaling: Continuously monitor performance, adjust bids, budgets, and placements, and scale winning campaigns to maximize ROI.
* Retargeting & Funnels: Create retargeting strategies to nurture leads through the funnel-from awareness to conversion.
* Analytics & Reporting: Track KPIs including CTR, CPC, CPA, ROAS, and LTV. Provide weekly and monthly performance reports with actionable insights.
* Compliance & Best Practices: Ensure all campaigns follow Meta's advertising policies and stay updated with platform algorithm changes and emerging ad formats.
Your Profile
* The candidate must be fluent in Spanish and English, with excellent written and spoken communication skills.
* Bachelor's degree in marketing, advertising, or a related field (preferred)
* Proven experience as paid marketing manager or in a similar role, preferably in the higher education industry
* Proficiency in Google Ads, Meta Ads, TikTok and LinkedIn ads
* Strong analytical skills with the ability to interpret data and make informed decisions.
* Excellent understanding of keyword research, ad copywriting, and campaign optimization techniques
* Familiarity with analytics tools such as Google Analytics and conversion tracking
* Ability to work effectively in a fast-paced, deadline-driven environment.
* Strong communication and collaboration skills, with the ability to work cross-functionally with marketing and web development teams.
Digital Marketing Manager (SEO, SEM & Paid Media)
Digital marketing specialist job in Tampa, FL
Company: Elite Insurance Partners (EIP) Compensation: Competitive salary based on experience + 401(k) match + full benefits About Elite Insurance Partners (EIP) Elite Insurance Partners (EIP) is a nationally recognized, technology-driven insurance brokerage consistently ranked among the Top Workplaces in the U.S..
We help families across the country protect their future through life insurance, annuities, Medicare, and wealth-focused solutions.Our marketing team is a cornerstone of our success-leveraging data, creativity, and innovation to drive growth. We're expanding and seeking a Digital Marketing Strategist (SEO & SEM) who can elevate our online presence and deliver measurable results.Position OverviewWe're looking for a data-driven Growth Marketing Strategist with deep expertise in both SEO and SEM/PPC.
This is a high-impact, cross-functional role focused on driving qualified traffic, improving ROI, and maximizing lead generation.
You'll take full ownership of strategy and execution across paid and organic channels, collaborating closely with our creative and analytics teams.Key ResponsibilitiesSearch Engine Optimization (SEO) - 50%
Develop and execute advanced SEO strategies to grow organic traffic and conversions.
Perform technical SEO audits and implement improvements for site speed, crawlability, and Core Web Vitals.
Lead keyword research, content optimization, and competitive analysis to strengthen domain authority.
Build and manage a high-quality backlink profile through targeted outreach.
Monitor search performance and KPIs using Google Analytics, Search Console, SEMrush, and Ahrefs.
Stay current with algorithm updates and industry best practices to sustain growth.
Search Engine Marketing (SEM/PPC) - 50%
Plan, launch, and optimize multi-channel paid campaigns across Google Ads, Microsoft Ads, Meta, TikTok, and X.com.
Manage budgets, analyze performance, and report on metrics such as CPA, CTR, and ROAS.
Conduct A/B testing on ad copy, landing pages, and targeting to increase conversions.
Collaborate with our CRO Specialist and creative team for data-backed improvements.
Align paid and organic strategies to create a unified, high-performing digital presence.
Qualifications
5+ years of experience in digital marketing with proven success in SEO and SEM/PPC strategy and execution.
Advanced understanding of technical SEO, keyword optimization, and content strategy.
Hands-on experience managing significant ad budgets and performance-driven campaigns.
Proficiency with Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
Strong analytical skills with the ability to translate data into actionable insights.
Excellent communication, organization, and time-management skills.
Ability to commute to our office in Tampa Florida
What We Offer
401(k) with Company Match: Up to 3.5% after one year of employment.
Paid Time Off: Generous PTO, paid holidays, and incentive-based time off.
Comprehensive Health Insurance: Medical, dental, vision, life, and disability coverage.
Professional Growth: Work alongside a high-performing team that values innovation and measurable success.
Why Join EIPThis role offers the freedom to innovate, the resources to execute, and the opportunity to make a measurable impact.
At EIP, you'll have the autonomy to lead digital strategy while collaborating with an award-winning team that values data, creativity, and forward thinking.If you're a marketing strategist ready to drive growth and deliver real results, we want to meet you.
Auto-ApplyDigital Marketing Specialist
Digital marketing specialist job in Bradenton, FL
at Ayr Wellness
Company Description Ayr Wellness is a leading U.S. multi-state cannabis operator with more than 90 licensed retail locations across Florida, Massachusetts, Pennsylvania, Ohio, New Jersey, Nevada, and soon, Virginia. We cultivate, manufacture, and sell a broad portfolio of high-quality cannabis products, proudly serving both medical patients and adult-use consumers across our markets.At Ayr, our strength lies in our people. We're re-imagining how we work across every part of our business, and we're looking for builders and doers to roll up their sleeves and help shape what's next.The cannabis industry is fast-moving, complex, and full of opportunity. Together, we're not only shaping a company, but also building the future of cannabis. At Ayr you'll have the opportunity to make a lasting impact while growing your career alongside a company positioning itself for long-term success.Job Summary The Digital Marketing Specialist supports the execution of daily marketing and retail communication initiatives across digital channels. This role manages promotional messaging, website and menu updates, and targeted customer campaigns through platforms like AIQ and Dutchie. Partnering closely with Marketing, Retail, and Digital Operations, the Digital Marketing Specialist ensures all content, listings, and campaigns are accurate, engaging, and aligned with AYR's brand and business priorities. Duties and Responsibilities Daily Sales Communications Support
Assist in creating and distributing daily sales communications across digital channels
Draft engaging, on-brand copy for promotional messages and brand updates
Website & Content Updates
Support website maintenance by updating homepage and landing page banners to reflect current offers and campaigns
Collaborate with design and marketing teams to ensure content accuracy and visual consistency
Audience Segmentation & Targeted Messaging
Build and manage segmented customer lists within marketing platforms (AIQ experience a plus)
Create and deploy tailored sends for promotions, sweepstakes, and informational updates
Campaign Setup & Automation
Support setup, editing, and scheduling of automated campaign flows (Autoconnects, recurring sends, etc.)
Monitor performance and recommend optimizations for ongoing communications
Listing Management
Maintain and update brand listings on platforms including Weedmaps, Google My Business, and Yelp
Refresh business information, imagery, and promotional details regularly
Menu & Product Detail Page (PDP) Updates
Assist in maintaining accurate Dutchie menus across all store locations
Update inventory, product descriptions, and promotional offers to ensure consistency and accuracy
Cross-Functional Collaboration
Partner closely with Marketing, Retail, and Digital Operations teams to ensure smooth execution of campaigns
Support project tracking and documentation for ongoing marketing initiatives
Qualifications / Attributes
Bachelor's degree in graphic design, Visual Communications, or a related field.
Experience: 3-4 years (Cannabis industry experience -
PLUS
)
Tools: Experience with AIQ preferred. Experience with Monday.com or similar project management software. Canva.
A proactive, detail-obsessed go-getter who thrives in a fast-paced environment. Confident working independently once aligned on direction and fluent in cannabis culture, trends, and terminology.
. Education
Bachelor's degree or equivalent combination of work/education experience accepted
Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.
AYR Wellness is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate on the basis of race, color, religion, creed, national origin, ancestry, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, genetic information, marital status, military or veteran status, or any other protected status in accordance with applicable federal, state, and local laws.
Auto-ApplyDigital Marketing Specialist
Digital marketing specialist job in Clearwater, FL
The Digital Marketing Specialist is an essential role focused on using your digital experiences to help facilitate critical tasks across multiple digital channels. Reporting to the Sr. Director of Digital, you will be part of a fast-paced environment with enthusiastic professionals to bring the 'puzzle pieces' of the various digital channels together.
Job Description
Duties/Responsibilities
[The following reflects duties for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time for business reasons.]
Implement and maintain our weekly digital assigned tasks.
Manage and publish weekly content utilizing platforms such as Google Ads, WordPress and various social media channels.
Work with the marketing team to streamline and optimize campaigns.
Ensure content is consistent concerning style, quality and tone.
Create quality assurance guidelines and process to maximize user experience.
Provide regular reporting on KPIs to key stakeholders.
Minimum Job Requirements
Bachelors Degree in Marketing or related field
1 year of marketing experience preferred
Beginner knowledge of HTML
Hands-on experience utilizing social media
Prior Digital Marketing Experience with video experience is a plus
Experience with Direct-to-Consumer brands is a plus
Experience in insurance, healthcare, or similarly regulated industries is a plus
Knowledge, Skills, and Abilities
Excellent time management, organization and communication skills
Excellent verbal and written communication skills.
Excellent organizational skills and attention to detail.
Strong analytical and problem-solving skills.
Ability to work with digital content management systems.
Proficient with Microsoft Office Suite or related software.
Basic understanding of HTML
Working Place: Clearwater, Florida, United States Company : 2025 June 12th Virtual Fair - Amerilife
Digital Marketing Associate
Digital marketing specialist job in Tampa, FL
About Us A proud member of the Quanta Services family of companies, Ampacity, LLC (Ampacity) delivers a forward-thinking approach to structural and electrical solutions for clean energy transition projects. From design, kitting, and installation to comprehensive electrical procurement, Ampacity specializes in expert-engineered, field-ready solutions that accelerate project timelines and maximize impact. Made up of more than 350 passionate professionals committed to simplifying complexity across the energy value chain, Ampacity empowers customers to build smarter, faster, and more efficiently-with the most reliable technology in the industry. Headquartered in California, Ampacity maintains facilities in Mississippi, Kentucky, and Iowa, with offices in Florida, Georgia, and Vermont. Since 2014, Ampacity has delivered nearly eight gigawatts of fully engineered clean energy systems across North America.
About this Role
The Digital Marketing Associate at Ampacity supports the planning and execution of digital marketing initiatives that drive awareness, engagement, and growth. This role is ideal for a motivated, detail-oriented marketer who's fluent in modern digital tools and trends and passionate about using storytelling and data to make an impact.
As part of Ampacity's marketing team, you'll collaborate across departments to create compelling content, support campaigns, and measure performance across channels-helping to elevate our brand and accelerate Ampacity's role in the clean energy transition.Salary Range: $70,000-75,000/year
What You'll Do
* Assist in the development and implementation of digital marketing campaigns across email, social media, web, and paid advertising channels.
* Create and publish engaging content for social media, blogs, email newsletters, and digital ads.
* Support the management of Ampacity's social media presence, including post scheduling, community engagement, and performance tracking.
* Update website content and create landing pages using content management systems (CMS).
* Monitor and analyze digital performance metrics and KPIs (traffic, conversions, engagement) using tools like Google Analytics and HubSpot.
* Support CRM and marketing automation workflows, including list management, lead nurturing, and email marketing.
* Assist with planning and promoting webinars, trade shows, and other events, including promotional materials and logistics.
What You'll Bring
* Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).
* 2+ years of experience in digital marketing or marketing communications.
* Working knowledge of content management systems (CMS) and marketing automation platforms (HubSpot, Monday.com, or similar).
* Familiarity with SEO/SEM, Google Analytics (GA4), and paid advertising platforms.
* Proficient in digital design tools (Canva, Adobe Creative Suite, or similar).
* Strong writing, editing, and communication skills with attention to detail.
* Ability to manage multiple projects and deadlines in a fast-paced environment.
* Creative, collaborative mindset with enthusiasm for the clean energy industry.
What You'll Get
Competitive Total Compensation Industry-leading salary plus 401k for eligible employees
️ Time Off That Matters Paid vacation, sick days, holidays, parental leave, and bereavement leave
️ True Work-Life Balance Health resources and wellness support to help you thrive inside and outside of work
Comprehensive Health Coverage Medical, dental, and vision insurance plus additional health assistance
Career Growth Opportunities Internal promotion priority with training and skills development programs
People-First Culture Diverse, inclusive environment where you're valued as a whole person
Equal Opportunity Employer
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, national origin or ancestry, sex (including gender, pregnancy, sexual orientation, and/or gender identity), age, disability, genetic information, veteran status, and/or any other basis protected by applicable federal, state or local law.We are an Equal Opportunity Employer, including disability and protected veteran status. We prohibit all types of discrimination and are committed to providing access and equal opportunity for individuals with disabilities. For additional information or if reasonable accommodation is needed to participate in the job application, interview, or hiring processes or to perform the essential functions of a position, please contact us the Company's Human Resources department.
Auto-ApplyLeasing & Marketing Professional
Digital marketing specialist job in Tampa, FL
Founded in 1965 by Mack Pogue as Lincoln Property Company, Willow Bridge Property Company is one of the United States' most respected full-service residential property companies, operating a successful portfolio in 75 markets. Headquartered in Dallas, Texas, Willow Bridge proudly employs over 5,500 team members, has built over 200,000 apartments and manages 220,000 units for its clients. To learn more, visit willowbridgepc.com.
We create places people want to call home - starting with you.
With decades of proven success, Willow Bridge is a national leader in residential property management and development, active in 29 states and managing more than 230,000 apartment homes across the U.S.
At Willow Bridge, our purpose drives everything we do. Whether you're launching your career or looking to take the next step, we're here to support your growth with intention, flexibility, and real opportunities to make an impact.
We're currently hiring for a Leasing & Marketing Professional - someone who brings fresh thinking, follows through, and knows how to bring people together to get results. We value people who lead by listening, communicate with clarity, and take initiative to find better ways forward. If you're someone who believes in showing up with integrity, working collaboratively, and driving positive change, you'll feel right at home here.
Let's grow together at Willow Bridge.
Responsibilities
The responsibilities of the Leasing & Marketing Professional are as follows:
* Manage all aspects of the leasing process, including leasing apartments, preparing lease paperwork and assisting to ensure a smooth move-in.
* Greet clients, assess needs, answer questions and provide tours of the apartments and community.
* Process applications, and prepare and review lease agreements and renewals.
* Respond to in-person, phone and email inquiries, which includes providing leasing information, making appointments and creating and following up with maintenance requests.
* Assist with completing weekly, monthly and special reports as assigned by the Leasing Manager or Business Manager.
* Receive deposits and rent money, and record appropriately.
* Provide excellent customer service and assist all clients with a positive and friendly tone
Qualifications
The qualifications for a Leasing & Marketing Professional are as follows:
* High school diploma or equivalent is required. Bachelor's degree is preferred.
* Excellent verbal and written communication skills.
* Customer service focused with the ability to be a strong team player.
* Proficient in Microsoft Office (Word, Excel).
* Able to multitask and meet deadlines in a timely and organized manner.
* Must be able to work a flexible schedule, including weekends.
* Must be able to tour the community with clients, which includes walking the property and climbing stairs.
* This role MAY require a valid driver's license
Leasing & Marketing Professional Benefits
Willow Bridge Property Company offers competitive pay, a benefits package that includes health, dental, vision and 401(k) and opportunities for career development and advancement.
Auto-ApplyDigital Marketing Specialist
Digital marketing specialist job in Land O Lakes, FL
Job Description
Reporting to the Director of Public Relations, this position will assist with developing and executing digital-based marketing strategies and initiatives to support the organization and maintain its brand. This position will ensure the quality and effectiveness of digital marketing campaigns while maintaining a public relations mindset, including but not limited to digital advertising, website maintenance and analysis of performance, search engine optimization, and the development and implementation of comprehensive digital-marketing strategies. As part of the Department of Public Relations, this position will participate in special events and other public relations functions on a regular basis.
EDUCATION AND QUALIFICATIONS:
Bachelor's degree required; public relations, marketing, advertising or related program preferred
Minimum of 1 year experience and demonstrated skills in developing, managing and delivering digital marketing strategies and plans
Certifications from HubSpot, Adobe, and Google preferred
ESSENTIAL JOB RESPONSIBILITIES:
Create and execute comprehensive digital-marketing projects and campaigns, including ideation, creation of collaterals, dissemination via digital channels and measurement and analysis of impact.
Manage analytics tools to continually evaluate and improve the effectiveness of digital marketing campaigns to increase digital marketing impact on company goals.
Develop, monitor and analyze results of email marketing campaigns as they connect to ongoing digital marketing campaigns and initiatives.
Maintain the organization's Google Ads Grant by executing search marketing tactics including bid management, keyword research/development, ad copy creation, campaign performance tracking and reporting, testing, etc.
Present regular performance reports and effectively communicate strategies and performance trends to develop strategies based on the data.
Measure, manage and optimize webpages for SEO strategy efforts.
Review and actively manage company website, various online company listings, Google My Business pages, and other online assets.
Develop the social media strategy by creating, scheduling and planning of social media posts, video storytelling and other content for online delivery via social media, digital advertising, email and print.
Maintain and build upon existing web tracking to ensure all facets of the business can be analyzed utilizing tools such as Google Analytics and Google Tag Manager.
Maintain the organization's online reputation by overseeing consistency and accuracy of information published online about the organization, respond to and/or report information as needed, on platforms including Google My Business, Yelp, and other review sites.
SKILLS AND COMPETENCIES:
Experience with Google Ads, Social Media Ads, Social Media Analytics, Meta Business Suite, Google Analytics and Google Tag Manager; certifications are preferred.
Knowledge and experience in SEO, SEM and social media marketing.
Knowledge in branding and tone.
Knowledge in basic graphic design utilizing Adobe programs (Photoshop, Illustrator, InDesign, etc.)
Knowledge and experience with using HubSpot and its features as a digital marketing platform; HubSpot certifications are preferred.
Knowledge of additional design and marketing programs such as Canva and MailChimp.
Knowledge of photography and videography, including shooting, editing, video transitions, voiceovers, music, to create content.
Demonstrated ability to analyze campaign data to drive marketing strategies and derive actionable insights from data.
Excellent oral, written, interpersonal and communication skills.
Ability to work in a dynamic, fast-paced environment, handling multiple assignments simultaneously while meeting deadlines.
Ability to initiate, coordinate and organize projects/tasks through to completion in a timely manner with a high degree of accuracy and quality.
Strong interpersonal skills; a team player, positive and innovative thinker.
Desire to keep up to date with trends, emerging platforms, industry updates etc.
Digital Marketing Specialist
Digital marketing specialist job in Land O Lakes, FL
Reporting to the Director of Public Relations, this position will assist with developing and executing digital-based marketing strategies and initiatives to support the organization and maintain its brand. This position will ensure the quality and effectiveness of digital marketing campaigns while maintaining a public relations mindset, including but not limited to digital advertising, website maintenance and analysis of performance, search engine optimization, and the development and implementation of comprehensive digital-marketing strategies. As part of the Department of Public Relations, this position will participate in special events and other public relations functions on a regular basis.
EDUCATION AND QUALIFICATIONS:
Bachelor's degree required; public relations, marketing, advertising or related program preferred
Minimum of 1 year experience and demonstrated skills in developing, managing and delivering digital marketing strategies and plans
Certifications from HubSpot, Adobe, and Google preferred
ESSENTIAL JOB RESPONSIBILITIES:
Create and execute comprehensive digital-marketing projects and campaigns, including ideation, creation of collaterals, dissemination via digital channels and measurement and analysis of impact.
Manage analytics tools to continually evaluate and improve the effectiveness of digital marketing campaigns to increase digital marketing impact on company goals.
Develop, monitor and analyze results of email marketing campaigns as they connect to ongoing digital marketing campaigns and initiatives.
Maintain the organization's Google Ads Grant by executing search marketing tactics including bid management, keyword research/development, ad copy creation, campaign performance tracking and reporting, testing, etc.
Present regular performance reports and effectively communicate strategies and performance trends to develop strategies based on the data.
Measure, manage and optimize webpages for SEO strategy efforts.
Review and actively manage company website, various online company listings, Google My Business pages, and other online assets.
Develop the social media strategy by creating, scheduling and planning of social media posts, video storytelling and other content for online delivery via social media, digital advertising, email and print.
Maintain and build upon existing web tracking to ensure all facets of the business can be analyzed utilizing tools such as Google Analytics and Google Tag Manager.
Maintain the organization's online reputation by overseeing consistency and accuracy of information published online about the organization, respond to and/or report information as needed, on platforms including Google My Business, Yelp, and other review sites.
SKILLS AND COMPETENCIES:
Experience with Google Ads, Social Media Ads, Social Media Analytics, Meta Business Suite, Google Analytics and Google Tag Manager; certifications are preferred.
Knowledge and experience in SEO, SEM and social media marketing.
Knowledge in branding and tone.
Knowledge in basic graphic design utilizing Adobe programs (Photoshop, Illustrator, InDesign, etc.)
Knowledge and experience with using HubSpot and its features as a digital marketing platform; HubSpot certifications are preferred.
Knowledge of additional design and marketing programs such as Canva and MailChimp.
Knowledge of photography and videography, including shooting, editing, video transitions, voiceovers, music, to create content.
Demonstrated ability to analyze campaign data to drive marketing strategies and derive actionable insights from data.
Excellent oral, written, interpersonal and communication skills.
Ability to work in a dynamic, fast-paced environment, handling multiple assignments simultaneously while meeting deadlines.
Ability to initiate, coordinate and organize projects/tasks through to completion in a timely manner with a high degree of accuracy and quality.
Strong interpersonal skills; a team player, positive and innovative thinker.
Desire to keep up to date with trends, emerging platforms, industry updates etc.
Performance Marketing Analyst - Mid Level
Digital marketing specialist job in Tampa, FL
Why USAA?
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values - honesty, integrity, loyalty and service - define how we treat each other and our members. Be part of what truly makes us special and impactful.
The Opportunity
USAA is enhancing its digital experience to better serve our members' evolving needs. To support this, our marketing analytics team is expanding its focus to encompass the with a focus on paid media optimization to drive maximum efficiency & growth. We're seeking a Paid Media Decision Science Analyst to be a foundational member of our marketing team, playing a key role in shaping data-driven improvements across our digital sales experience.
In this role, you'll leverage your advanced marketing analytics skills to deliver impactful insights and scalable frameworks that translate data into actionable strategies. This is a fantastic opportunity for a candidate with a strong blend of technical expertise and business understanding, capable of building trust through data and empowering decision-making throughout the organization.
We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, Chesapeake, VA or Tampa, FL.
Relocation assistance is not available for this position.
What you'll do:
Leverages intermediate and some advanced business, analytical and technical knowledge to participate in discussions with cross functional teams to understand and collaborate on business objectives and influence solution strategies.
Applies advanced analytical techniques to solve business problems that are typically medium to large scale with impact to current and/or future business strategy.
Applies innovative and scientific/quantitative analytical approaches to draw conclusions and make 'insight to action' recommendations to answer the business objective and drive the appropriate change.
Translates recommendation into communication materials to effectively present to colleagues for peer review and mid-to-upper level management.
Incorporates visualization techniques to support the relevant points of the analysis and ease the understanding for less technical audiences.
Identifies and gathers the relevant and quality data sources required to fully answer and address the problem for the recommended strategy through testing or exploratory data analysis (EDA).
Integrates/transforms disparate data sources and determines the appropriate data hygiene techniques to apply.
Thoroughly documents assumptions, methodology, validation and testing to facilitate peer reviews and compliance requirements.
Understands and adopts emerging technology that can affect the application of scientific methodologies and/or quantitative analytical approaches to problem resolutions.
Delivers analysis/findings in a manner that conveys understanding, influences mid to upper level management, garners support for recommendations, drives business decisions, and influences business strategy.
Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
What you have:
Bachelor's degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline; OR 4 years of related experience in statistics, mathematics or quantitative analytics (in addition to the minimum years of experience required) may be substituted in lieu of degree.
4 years of experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance)
OR
Advanced degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline with 2 years experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance).
Demonstrates competency in mathematical and statistical techniques and approaches used to drive fact-based decision-making.
Intermediate and some advanced knowledge of data analysis tools, data visualization, developing analysis queries and procedures in SQL, SAS, BI tools or other analysis software, and relevant industry data & methods and ability to connect external insights to business problems.
What sets you apart:
2+ years experience in paid media analytics and in-platform experience.
Web Analytics Tools: Google analytics, Adobe analytics
Tagging: Teailum, GTM, etc.
Journey analysis (mining clickstream & behavioral data).
SQL required and python a plus.
Predictive modeling experience
Compensation range: The salary range for this position is: $93,770 - $179,240.
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.
USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Marketing Specialist
Digital marketing specialist job in Clearwater, FL
Are you a creative marketer who thrives on blending digital strategy with real-world community engagement?
Do you see social media not just as posts and likes, but as a powerful way to tell stories, build trust, and grow a brand that truly makes an impact?
Are you energized by networking events and community involvement, where your presence helps strengthen connections and expand the firm's reach?
Can you manage campaigns, vendors, and creative projects with both precision and initiative, ensuring nothing falls through the cracks?
Are you ready to join a compassionate, client-first law firm where your marketing expertise will directly help us fight for the vulnerable and serve the community?
Final question: When faced with a challenge, do you get
excited
or run away?
** IMPORTANT: TO APPLY **
If you have any questions, please email **************** only.
Please do not reach out through our website's contact information (telephone, email, or web chat) or via direct messaging on any social media platform.
To Apply: Submit your application by clicking the "Apply" button and applying on the Crisp Recruit page that opens.
**RECRUITERS DO NOT CONTACT**
Neal & Solevilla isn't just another personal injury law firm. Founded on the belief that every client deserves unwavering advocacy, our team has built a reputation for combining compassion with results. With deep roots in the Tampa Bay community and a proven track record of securing life-changing outcomes, we've redefined what it means to fight for the vulnerable. At Neal & Solevilla, we put people first: our clients, our team, and our community.
We are looking for a Marketing Specialist to help write the next chapter of our firm's growth. As the driving force behind our marketing and community presence, you'll manage marketing campaigns, engage with the community, and amplify the mission that sets Neal & Solevilla apart. This is not a behind-the-desk role, you'll be both strategist and boots-on-the-ground marketer, blending creativity with data-driven execution to ensure our message reaches those who need us most.
What you'll do:
Digital & Vendor Oversight
Partner with SEO/PPC vendors to set clear goals, review performance, and challenge assumptions when needed.
Oversee LSAs, Google Business Profile postings, and directory listings to ensure accuracy and visibility.
Coordinate OTT/streaming campaigns and evaluate opportunities in billboards and out-of-home.
Confidently translate vendor jargon into actionable insights for leadership.
Organic & Content Marketing
Manage the firm's organic social media (Facebook, Instagram, TikTok, LinkedIn), including content calendars, posting, and light design/video editing.
Build and deploy newsletters and email campaigns to engage clients, referral partners, and the community.
Develop creative campaigns that showcase our culture, client advocacy, and community impact.
Community Engagement & Events
Represent the firm at 2+ networking events per week and quarterly community events (Chambers of Commerce, local networking groups, nonprofit causes).
Coordinate and host branded events (e.g., open houses, women's networking nights, school and Little League partnerships).
Manage swag, banners, and grassroots sponsorships to expand community presence.
Intake & Growth Enablement
Partner with the Intake team to ensure leads convert into signed cases; track funnel KPIs and share insights.
Support process improvements to increase speed-to-lead, show rates, and conversion.
Execution & Ownership
Take ideas from concept to completion - campaigns launched, reports delivered, booths reserved, content created - without waiting for handholding.
Track KPIs, analyze ROI, and present monthly reports with clarity and action steps.
What we're looking for:
Experience & Industry Insight: 2-5 years in marketing, digital media, or communications (agency or in-house); experience in legal, medical, or professional services a plus.
Marketing & Digital Skills: Proficient with Meta Ads Manager, Canva, and email platforms (Mailchimp or similar); familiar with SEO, PPC, paid social, and comfortable managing vendors.
Content & Creativity: Strong copywriting and content ideation skills, with light design/video editing ability (Canva, CapCut, or similar).
Community Presence: Hands-on experience planning and attending events; energized by networking and representing the firm at community functions (some evenings/weekends required).
Character & Values: A proactive self-starter who takes ownership, works humbly as part of a team, and embodies our core values - Compassion in Action, Culture Matters, Respect in Every Action, Driven by Excellence, and Fighting for the Vulnerable.
Language Skills: Spanish fluency preferred, not required.
Why you should work here:
Room to Grow: You won't just execute campaigns - you'll gain exposure to strategy, vendor management, and multi-channel marketing, setting you up for advancement on a clear career path.
Skill Development: From billboards to streaming ads to digital reporting, you'll build a broad toolkit that combines both traditional and modern marketing approaches.
Tight-Knit Team: You'll join a supportive, collaborative environment where everyone rolls up their sleeves and has each other's back.
Meaningful Impact: Your work directly drives the firm's growth, helping us reach more clients who need strong advocates.
Culture of Celebration: Success is recognized and celebrated - big wins and small milestones alike are shared as a team.
Additional perks:
Comprehensive Benefits: Full benefits package including health, dental, and vision coverage, with both employer-paid and employee elective options.
Paid Time Off: Generous PTO and paid holidays to support work-life balance.
Performance Rewards: Eligible for performance bonus of up to 10-15% of base salary, tied to KPIs.
Team Incentives: Success is rewarded with milestone bonuses, firm-sponsored outings, and even team trips when big goals are met.
Clear Career Path: Defined advancement opportunities with clear milestones at each level.
This isn't just a marketing role. This is a chance to help amplify justice for those who need it most. If you want to apply your marketing talent at a humble, client-first firm that values both compassion and results, we'd love to hear from you.
Auto-ApplySMS and Email Marketing Specialist
Digital marketing specialist job in Saint Petersburg, FL
Join one of the Fastest Growing Fitness Companies in the Nation!
Founded in 2016 in Saint Petersburg, FL, Amped Fitness is one of the fastest-growing fitness companies in the United States. Our mission is to transform the fitness experience by generating results, impacting lives, and building a strong community. We're more than just a gym-we are a place where members feel supported, celebrated, and empowered to be STRONGER THAN YESTERDAY. At Amped Fitness, we've reinvented the traditional gym model by focusing on a member-first approach, offering a high-quality fitness experience with world-class equipment and unique amenities at an affordable price. Our Experience-Design-Low-Price (EDLP) model is revolutionizing the fitness industry, setting us apart from the typical big-box gyms.
Our culture is built on inclusivity, encouragement, and confidence-building, creating a welcoming environment for all. We are proud to have a dedicated and passionate team that embodies our values of integrity, transparency, respect, and excellence. We offer unparalleled opportunities for career growth, industry-leading pay, and the chance to build a career within a fast-growing brand.
Join our team and be part of a company that's committed to improving the health and well-being of our communities while fostering an inclusive, dynamic workplace. If you have the drive, passion, and desire to make a lasting impact, Amped Fitness is the place for you!
Why Work With Us?
Rapid Career Growth: We believe in promoting from within-your hard work and dedication will lead to unlimited advancement opportunities in one of the most dynamic and fast-growing fitness companies in the nation.
Work Hard, Play Hard: Enjoy a fun, supportive work environment surrounded by like-minded individuals who are just as passionate about fitness and success as you are.
A Culture Like No Other: Be part of a motivating, contagious culture where your success is celebrated, and every day brings new opportunities to grow and inspire.
POSITION OVERVIEW:
The SMS and Email Marketing Specialist at Amped Fitness will be responsible for overseeing and managing all email and SMS marketing campaigns. This role is key to driving member engagement, sales, and overall brand awareness through targeted, high-performing email and SMS communications. The specialist will work closely with cross-functional marketing teams to create, optimize, and execute campaigns, ensuring they are aligned with business objectives. The SMS and Email Marketing Specialist will also play a critical role in setting up automated workflows, analyzing campaign performance, and contributing to the overall growth of the brand's digital presence. This role reports to our headquarters in Pompano Beach, FL.
Ideal candidates will have a strong background in email and SMS marketing, a passion for driving results through data-driven strategies, and the ability to collaborate effectively across teams to achieve marketing goals.
KEY RESPONSIBILITIES (not limited to):
Collaborate with cross-functional teams to create and execute engaging email and SMS campaigns that drive sales, retention, and customer engagement.
Manage the full lifecycle of email and SMS campaigns, from concept to execution, including content creation, scheduling, segmentation, and performance analysis.
Design and implement automated email and SMS flows, including welcome series, post-purchase, re-engagement, and retention programs.
Monitor and analyze key metrics, such as open rates, click-through rates, and conversion rates, to continuously improve campaign effectiveness.
Perform A/B testing to optimize subject lines, content, and timing for maximum engagement.
Work closely with the digital marketing team to ensure a cohesive strategy.
Create and maintain content calendars for email and SMS communications.
Manage segmentation strategies to ensure that messages are personalized and relevant to target audiences.
Stay up-to-date with industry best practices, trends, and compliance regulations related to email and SMS marketing.
Provide regular reports and insights on campaign performance, recommending adjustments based on data analysis.
Ensure that all campaigns adhere to legal requirements, including data privacy laws and marketing regulations.
QUALIFICATIONS:
Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
1-3 years of experience in digital marketing, with a focus on email and SMS marketing.
Experience in using email marketing platforms (e.g., Mailchimp, Constant Contact, etc.) and SMS marketing tools (e.g., Postscript, etc.).
Knowledge of marketing automation and experience setting up automated workflows (e.g., prospects flows, new members, cancelled members).
Familiarity with customer segmentation and targeting for personalized campaigns.
PREFERRED SKILLS:
Strong copywriting and editing skills: Ability to create compelling, clear, and engaging content for email and SMS communications.
Data-driven mindset: Ability to analyze and interpret performance metrics (open rates, click-through rates, conversion rates, etc.) to optimize campaigns.
Proficiency in marketing analytics tools
Excel proficiency: Ability to work with data, segment audiences, and track performance metrics.
HTML and CSS knowledge: Basic skills in editing and formatting email templates (advanced knowledge may be a plus).
Experience with CRM systems and integrating email/SMS with customer data.
Understanding of legal and compliance regulations related to email and SMS marketing (e.g., CAN-SPAM Act, GDPR, TCPA).
Familiarity with eCommerce and marketing for online businesses.
Experience with integration platforms (e.g., Gohighlevel, Zapier, Gymsales) to automate and enhance email/SMS workflows.
COMPENSATION:
Salary: Minimum salary +$54k annually, increases based on relevant experience and performance.
Comprehensive benefits package: including health insurance, dental and vision benefits, and 401(k) with company match
Fitness incentives: complimentary gym membership to our chain of locations, and company-sponsored social events
Unlimited Professional Growth: Your potential is limitless-the harder you work, the opportunity for professional growth and career advancement
Take the next step in your fitness career and join us at the fastest growing fitness company in the nation. We can't wait to see what we can achieve together!
Marketing Specialist
Digital marketing specialist job in Sarasota, FL
Marketing Specialist Reports to: VP of Operations Status: Full-Time Pay Grade: Regular, Salary Grade: Mid Department: Marketing FLSA Status: Exempt Location: Sarasota, FL Schedule: M-F 9:00am-5:00pm EST Salary Range: $45,000-$65,000 SUMMARY & PURPOSE OF POSITION: The Marketing Specialist is responsible for the creative force behind Responsive Mortgage's brand storytelling, crafting impactful visual and written content for digital and print platforms. Blending graphic design expertise with strategic copy writing, you'll create engaging narratives that resonate with our audience and drive brand awareness. This role is pivotal in shaping our identity, enhancing audience engagement, and supporting business growth through innovative, visually compelling campaigns. PRIMARY POSITION-SPECIFIC RESPONSIBILITIES:
Content Creation and Strategy
Develop high-quality, engaging content for social media, email campaigns, print materials, and SMS/MMS communications.
Craft compelling narratives and visually stunning designs that align with brand guidelines and marketing goals.
Stay informed on emerging trends in storytelling, social media, and design to optimize content performance and engagement
Graphic Design Excellence
Design creative assets for digital and print, including social media campaigns, email templates, presentations, and event materials.
Explore and implement innovative design techniques, such as motion graphics and interactive elements, to enhance visual storytelling.
Produce dynamic short-form videos and animations for social platforms.
Brand Integrity and Compliance
Uphold Responsive Mortgage's brand standards, ensuring consistency across all visual and written content.
Review materials for compliance, accuracy, and adherence to regulatory requirements.
Provide strategic input on maintaining brand identity in partner and external communications.
Collaboration and Innovation
Work closely with cross-functional teams to deliver creative solutions that meet diverse marketing needs.
Contribute innovative ideas during brainstorming sessions to elevate campaigns.
Share insights and mentorship to foster creativity and growth within the marketing team.
Project Management
Manage multiple projects simultaneously, ensuring high-quality outcomes within deadlines.
Use tools like Zendesk to track tasks, prioritize workflows, and maintain clear communication with stakeholders.
Provide updates to the marketing leadership team on project progress and key deliverables.
Emerging Media and Technology
Integrate cutting-edge design tools and trends, including AI-powered content creation, AR filters, and motion graphics, into marketing strategies.
Develop and implement innovative content tailored to the unique requirements of various digital platforms.
ESSENTIAL SKILLS AND EXPERIENCE: Education: ▫ Bachelor's degree in marketing, graphic design, communications, or a related field preferred. ▫ Advanced certifications or training in digital marketing or design are a plus. Experience: ▫ 2-5 years of professional experience in content creation, graphic design, and digital marketing, with a strong portfolio showcasing relevant work. Technical Skills: ▫ Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and other design tools. ▫ Proficiency in video editing and animation software (e.g., Premiere Pro, After Effects). ▫ Familiarity with AI tools (e.g., ChatGPT, Firefly) for creative tasks like copywriting and ideation. ▫ Knowledge of social media algorithms, platform specifications, and optimization strategies. Soft Skills: ▫ Exceptional creativity with a keen eye for detail. ▫ Strong storytelling ability and a strategic mindset. ▫ Excellent time management and multitasking skills in fast-paced environments. ▫ Effective communication and collaboration skills, fostering a positive team dynamic. REPORTING STRUCTURE:
This position has no direct reports
WORK ENVIRONMENT AND PHYSICAL DEMANDS:
This role operates in a standard office setting with occasional requirements for flexible hours, including evenings and weekends.
Ability to meet deadlines for time-sensitive projects and handle multiple priorities effectively.
Marketing Specialist
Digital marketing specialist job in Tampa, FL
Job Description
Capital Machine and Modern Machinery Company are now hiring for a Marketing Specialist as a full-time job in Tampa, FL.
The Marketing Specialist is responsible for executing all brand awareness campaigns and demand generation programs tied to marketing led GTM motions, e.g. Parts and Service. This includes everything from event promotion, email marketing, and paid ads to service-focused inbound content and parts campaign execution. This is a hands-on role with opportunity to grow - ideal for a digitally fluent, organized, and creative marketer who thrives in a fast-paced, industrial B2B environment.
Capital Machine and Modern Machinery Company are leading providers of industrial machinery and equipment, dedicated to offering our customers reliable solutions and exceptional service. We pride ourselves on our commitment to quality, innovation, and customer satisfaction.
Key Responsibilities:
Brand Campaign Execution - Own and manage execution of all brand campaigns, coordinate video, social, email, and event assets, collaborate with the design agency to develop creative assets and content
Parts & Service Demand Generation - Build, test, and optimize campaigns targeting preventative maintenance contracts, service inquiries, and parts revenue growth
Reporting & Optimization - Use HubSpot to monitor campaign performance, lead conversion, and key KPIs
Collaborate with sales and service/parts teams to track campaign response, quote volume, and close rates
Job Qualifications:
3+ years of experience in B2B marketing (industrial or distribution preferred)
Proficient in HubSpot for marketing automation, email campaigns, workflows, and contact management
Experience managing content calendars, creative assets, and campaign execution across multiple channels
Strong writing and editing skills; able to adapt messaging to technical/industrial audiences
Comfortable with cross-functional collaboration
Capital Machine and Modern Machinery Company offer a competitive salary along with comprehensive health, dental, and vision insurance, a 401(k) plan with company match, paid time off and holidays, a company vehicle or mileage reimbursement, provided tools and equipment, and ample opportunities for professional growth and development.
Capital Machine and Modern Machinery Company have partnered with Hueman for their recruitment needs. If you are interested in learning more about a career with Capital Machine and Modern Machinery Company as a Marketing Specialist, apply today!
Marketing Specialist
Digital marketing specialist job in Tampa, FL
Company Overview: ZKTeco WFM is a dynamic and innovative company with a focus in Time and Attendance data collection solutions. As we continue to expand our global presence, we are seeking a talented Experience Marketing Specialist to join our team and drive the success of our new software product.
Position Overview: As the Experience Marketing Specialist for our new software and hardware products, you will play a pivotal role in creating and executing strategic marketing initiatives to enhance customer engagement and drive product adoption. You will collaborate closely with cross-functional teams to develop compelling marketing campaigns, generate high-quality leads, and optimize the customer journey across various touchpoints. This position also includes a lead position in the department that will ensure delivery times and quality of work are met and maintained. This person should have deep knowledge on how to run a Marketing Department.
Responsibilities:
Develop Integrated Marketing Strategies: Create comprehensive marketing strategies tailored to our USA and global customer base, incorporating digital, social media, email, content, and event marketing tactics to maximize reach and impact.
Craft Compelling Messaging and Content: Develop engaging messaging and content that effectively communicates the value proposition of our software and hardware products, resonating with target audiences across different regions and industries.
Lead Generation and Conversion: Drive lead generation efforts through targeted campaigns, leveraging data-driven insights and marketing automation tools to nurture leads and facilitate conversions throughout the sales funnel.
Collaborate with Sales and Product Teams: Work closely with the sales and product teams to align marketing efforts with sales objectives and product development initiatives, providing valuable insights and feedback to inform strategy.
Monitor and Analyze Performance: Continuously monitor and analyze the performance of marketing campaigns and initiatives, leveraging analytics tools to track key metrics, identify trends, and optimize strategies for maximum effectiveness. Be a leader in the team and ensure all work and deliverables are being met by the entire Marketing Team. This will include tracking specific jobs and projects and ensuring deadlines are met.
Stay Current with Industry Trends: Keep abreast of industry trends, market developments, and competitive landscape to inform marketing strategies and ensure our product remains competitive in the marketplace.
Qualifications:
Bachelor's degree or greater in Marketing, Business Administration
Proven experience in marketing roles, with a focus on B2B and B2C software products and global markets.
Strong understanding of digital marketing channels, including SEO, SEM, blogs, social media, email marketing, and content marketing.
Excellent communication and storytelling skills, with the ability to craft compelling messaging and content for diverse audiences. MUST have strong content writing skills based on product knowledge and company message.
Proficiency in marketing analytics and reporting tools, with the ability to derive actionable insights from data. Proficiency with Zoho ERP tools and modules is desired.
Strategic thinker with a results-driven mindset, capable of developing and executing innovative marketing strategies to achieve business objectives.
Collaborative team player with the ability to work cross-functionally and build strong relationships across departments.
Adaptability and flexibility to thrive in a fast-paced, dynamic environment.
Must work and be available during USA EST hours. There may be times during the year for meetings or calls that could occur outside of EST hours.
Familiarity with Workday is a plus
ZKTeco WFM is a global leader in workforce data collection, delivering cost-effective, scalable, and high-quality solutions for Time & Attendance and Workforce Management Software partners, as well as Workday end customers. With over two decades of expertise, we provide a comprehensive suite of hardware, software, and integration tools-including advanced Ultima Time Clocks and CirrusDCS-to accurately track employee time and labor data, enhance self-service, and ensure compliance.
With in-house large-volume manufacturing and a strong supply chain advantage, ZKTeco WFM ensures quality, reliability, and innovation, delivering the lowest cost in the industry for software partners and Workday end customers.
Auto-ApplyMarketing Specialist
Digital marketing specialist job in Tampa, FL
Franklin Street is currently seeking a Marketing Specialist to join our team in Tampa, FL.
The ideal candidate must possess a bachelor's degree or 3 or more years of experience in a general marketing field. Proficiency in Adobe Creative Suite (especially InDesign, Illustrator, and Photoshop) is required. Must have knowledge of office administrative procedures and demonstrated administrative/organizational skills. To be considered for this role, the candidate must possess a high level of in computer skills including MS Office applications.
Position Overview:
The Marketing Specialist plays a crucial role in supporting the marketing team's efforts to achieve the company's defined corporate marketing objectives. This role is best suited for someone with a basic understanding of commercial real estate, excellent communication skills, creativity, and a data-driven approach to marketing.
Work closely with cross-functional teams to ensure alignment on marketing strategies and goals.
Plan and execute trade shows, sponsorship activations, and internal company events, whichincludes coordinating logistics, promo items, and any follow-up activities.
Manage components of the marketing budget, ensuring cost-effective allocation of resources.
Assist department leadership in management of ongoing and special projects.
Monitor and analyze marketing metrics. Generate regular reports to assess the effectiveness ofmarketing initiatives and recommend improvements.
Manage the review and updates across all digital and print materials.
Responsible for collaborating with the marketing team for designing, creating, and deliveringmarketing programs to support the growth and expansion of services and markets.
Performs other duties as assigned.
Requirements
Technical Proficiency
Proficient in Adobe Creative Suite (especially InDesign, Illustrator, Photoshop)
Comfortable working with marketing/design platforms (e.g., Canva, Constant Contact, Revere)
Basic understanding of file types, resolution, print vs. digital formats
Graphic Design & Branding
Strong design sense with an eye for layout, typography, and aesthetics
Ability to create on-brand marketing materials using templates or from scratch
Skilled at customizing templates while maintaining brand consistency
Familiarity with brand guidelines and ability to follow them closely
Marketing Knowledge
Understanding of general marketing principles
Experience with email marketing campaigns
Familiarity with social media marketing and content creation
Collaboration & Communication
Ability to work closely with agents, marketing team, and lead designers
Comfortable receiving direction and constructive feedback
Proactively communicates and asks for help to avoid delays
Organization & Project Management
Strong multitasking skills and ability to prioritize projects
Able to manage multiple design requests and deadlines at once
Keeps track of requests, timelines, and follow-ups
Detail-Oriented
Excellent attention to detail. Proofreads, checks formatting, and ensures all agent info is accurate
Reviews all work before final delivery
Creatively disciplined: Able to bring fresh ideas while working within brand constraints
Takes initiative: Doesn't wait to be told when something's unclear or delayed
Efficient & reliable: Meets deadlines consistently and manages workload responsibly
Adaptable: Can pivot between projects quickly
Client-service mindset: Professional, flexible, patient, and agent-focused in all communication
About Franklin Street:
Franklin Street is a family of full-service real estate companies focused on delivering value-added solutions to meet clients' evolving needs. Through a collaborative philosophy of leveraging the resources, expertise, and experience of each of its divisions-Real Estate, Capital, Insurance, Property Management, and Project Management-Franklin Street offers unmatched value and optimal solutions for clients nationwide.
Make your next career move with Franklin Street. With seven lines of business and nine offices across, that perfect opportunity you've been looking for is here. We believe in hiring a mix of experienced and new talent to join our team of professionals. Whatever your expertise, wherever you are on your career path, Franklin Street is your destination for success.
Learn more about Franklin Street and our award-winning culture at *******************
Franklin Street offers competitive salaries, medical - including additional discounts, dental, and vision benefits, disability, and life insurance, 401(K), paid time off, and holiday pay. We also love working together to help the community through our company-sponsored philanthropy events.
Must be able to successfully pass pre-employment (post-offer) drug screen and background check.
Franklin Street and Lighthouse HR Services is an Equal Opportunity Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Sexual Orientation, Gender Identity, Age, Disability, Ancestry, Veteran Status, Genetic Information, or any other classification protected by law.
Regional Organic Content Specialist
Digital marketing specialist job in Tampa, FL
We are Lennar
Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500 company and consistently ranked among the top homebuilders in the United States.
Join a Company that Empowers you to Build your Future
The Regional Organic Content Specialist is a strategic driver of the brand's organic digital presence within their 3-4 assigned homebuilding divisions; managing non-paid content across platforms like Meta, LinkedIn, TikTok, YouTube, and Google Business Profiles. This role ensures timely, relevant, and locally resonant content is planned, created using corporate templates, and published to align with national brand goals while engaging regional audiences. By analyzing performance metrics and adapting content strategies, the Sr specialist optimizes visibility, supports community engagement, and enhances regional brand equity. Partnering with both local and national teams, this role ensures organic content efforts contribute meaningfully to broader business objectives.
Your Responsibilities on the Team
Lead the execution of organic content across Facebook, Instagram, LinkedIn, TikTok, and YouTube, ensuring alignment with regional business goals and national brand positioning.
Develop and oversee content creation workflows, leveraging Canva templates while guiding messaging strategy, sourcing visuals, managing legal approvals, and optimizing publishing cadence via Sprinklr.
Monitor, analyze, and engage with audiences, acting as the voice of the brand to foster community connection and manage reputation across platforms in a timely, brand-consistent manner.
Champion regional visibility by developing tailored organic campaigns that support division-level priorities, events, and promotions.
Drive content strategy through Air Table planning, partnering with the Regional Campaign Manager to prioritize messaging and ensure cross-channel alignment.
Oversee regional asset libraries, ensuring all photography and creative assets in Crooze are current, brand-compliant, and accessible to key partners across the marketing team.
Ensure brand consistency by acting as a subject matter expert on Lennar's visual and messaging standards, applying updates and educating partners as needed.
Lead performance reviews of organic channels, interpreting trends in engagement, reach, and follower growth to shape content direction and inform strategy.
Provide insight-driven recommendations to optimize content mix, post timing, and channel tactics for stronger impact across target audiences.
Own the optimization of Google Business listings for Welcome Home Centers and communities, ensuring accurate representation and improved local search visibility.
Lead review response strategy, maintaining brand reputation and strengthening local presence through timely, personalized community engagement.
Requirements
Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
Minimum 2-4 years of experience is required.
Proven work experience as a Social Media Content Coordinator.
Computer skills and competencies are required.
Strong organizational and time management skills; able to manage multiple deadlines across various job types.
Knowledge of Microsoft office applications is required.
Knowledge of Canva is required.
Knowledge of Meta and social sites is a plus.
Knowledge of Sprinkler is a plus.
#LI-CI1
#IND-SALES
Life at Lennar
At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone's Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar's policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.
Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedIn for the latest job opportunities.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
Auto-ApplyMarketing & Administrative Coordinator
Digital marketing specialist job in Tampa, FL
Make your next move an expert one.
At Colliers it's not our success that sets us apart, it's how we achieve it. Our people are passionate, take ownership and always do what's right for our clients, people and communities.
Why Colliers?
Our enterprising environment needs your expertise to facilitate Colliers' continued growth as an industry leader. Our nimble, decentralized culture can provide you with a wealth of opportunities to learn about our business and quickly gain experience to accelerate your career.
***This is an onsite role based out of our Tampa, FL. office***
About the role:
Are you someone who consistently meets and exceeds client expectations? Do you thrive on details, love keeping projects moving, and have a genuine passion for commercial real estate?
We're looking for a motivated, driven team member to support our Retail Investment Sales platform across several key areas: marketing content creation (offering memorandums, broker opinions of value, market reports), LinkedIn and email/mail marketing campaigns, and client relationship management. This role will also play an important part in transaction coordination, ensuring smooth deal execution from start to finish.
If you're excited by the idea of managing multiple projects at once, owning the marketing processes, contributing creatively to marketing deliverables, and helping strengthen client relationships, this position is a great fit.
Ultimately, you thrive in a fast-paced environment, perform well under pressure and are highly effective at prioritizing tasks and seeing things through to completion. You are self-motivated, proactive, and resourceful with the strong time management skills to prioritize and multi-task. Most importantly, you are looking for an opportunity to join a team where you can grow your career in commercial real estate!
In this role, you will:
Develop innovative marketing packages and reports that elevate the Colliers brand while enhancing the client and end-user visual experience of our presentations and pitch martials.
Collaborating with Colliers Corporate Marketing to help curate team marketing collateral for social media and email marketing campaigns.
Produce both print and digital graphic marketing collateral that promotes the team, our listings, market reports, and the Colliers brand.
Aggregate key marketing intelligence such as demographics, traffic counts, Placer.ai insights, location attributes, and local/regional value drivers to help articulate and enhance a property's value.
Help oversee the team's transactions, tracking critical dates and regularly updating clients and colleagues
Manage listing agreements and paperwork, prepare vouchers, gather required documentation, maintain the deal pipeline and internal processing, and handle printing and packaging of marketing collateral.
Bring a great attitude in learning the business and local marketplace by attending local business and industry events, networking, and participating in client meetings
What you bring:
1-2+ years of marketing, graphic design or administrative experience in a professional environment (preferably real estate, sales, legal, architectural, construction or related)
Adobe Creative Suite (InDesign) experience required.
Understanding of Real Estate Marketing Platforms such as Crexi, Costar, LoopNet, Real Capital Markets and Rever.
Commercial real estate experience is an asset.
High proficiency in MS Office Suite (Word, Outlook, Excel, PowerPoint)
High level of initiative and excellent communications skills, both oral and written
#LI-SD1
#LI-Onsite
Make your next move an expert one and
join us
as we lead the industry into the future.
Applicants must be currently authorized to work in the United States on a full-time basis. The employer will not sponsor applicants for work visas.
Applications will be accepted on an ongoing basis.
Direct applicants only please, no agencies.
Colliers respects diversity and is an equal opportunity employer. No employee or applicant for employment will be discriminated against on the basis of any actual or perceived membership in any protected category including race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, related medical conditions and lactation), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. If you are a qualified applicant who requires reasonable accommodation to complete a job application, pre-employment testing, a job interview or to otherwise participate in the hiring process, please contact accommodations@colliers.com for assistance.
Auto-ApplyDigital Marketing Specialist
Digital marketing specialist job in Palmetto, FL
!
It Works!, headquartered in Palmetto, FL, is an innovator in the beauty, health, and wellness industry with an exclusive line of superior, naturally based products. Founded in 2001, It Works! introduced a world's first with its site-specific body contouring wrap, the Ultimate Body Applicator. Today the company has been established as one of the country's fastest-growing private companies, and the wrap continues to be a bestseller alongside It Works! botanically based skin care line and premium, whole-food supplements.
It Works! currently has a sales force of thousands of Independent Distributors in 20 countries and has been featured in Inc. magazine for the third consecutive year on the Inc. 500 list; ranked No. 290 for 2014 based on 1047-percent growth over the past three years. It Works! debuted at No. 15 on the Direct Selling News Global 100, the annual industry ranking produced by
Direct Selling News
magazine. The company has also appeared in the pages of two issues of Success from Home magazine dedicated to the It Works! team.
The It Works! Way
It Works! upholds its own “It Works! Way” standard of greatness in all areas: from creating impactful, naturally formulated products to imparting a sense of joy to its customers, changing lives with its direct sales opportunity, and cultivating a vibrant corporate culture. As our CEO and founder, Mark Pentecost, says, “We like to enjoy the journey. We've always had more of a Jimmy Buffett than a Warren Buffett kind of feel!”
Job Description
Are you skilled at digital marketing strategy? Are you great at assessing data from customer interactions to optimize their digital experience and improve lead generation? In this role, you will be a digital marketing specialist for the Digital Marketing team and work across multiple dedicated marketing teams to assess, recommend and execute the digital strategy for Training, Recognition, Incentives and Loyalty as well as ongoing product campaigns and promotions. You will define the strategy for how product marketing leverages digital channels as well as the timing, cadence and budget for any paid advertising. You will dive deep to provide analysis and recommendations to continuously optimize results. You will have the opportunity to work with field marketers, event teams, development teams, sales teams and business information teams. An ideal candidate possesses strong analytical and project management skills, backed by a tireless work ethic and a detail-oriented approach to tasks.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Research and analyze competitor advertising
Research new methods and marketing opportunities to ensure ongoing optimal campaign performance
Aid in planning and execution of search engine marketing (SEM), email and marketing programs on retailer websites
Work with the broader Field and Customer Marketing teams to ensure that campaigns are aligned with organizational goals
Assist in the research, execution, optimization, reporting, and analysis for cross-channel digital advertising campaigns.
Work with internal and external teams to develop and assemble campaign creative assets including consultation on digital ad creative best practices.
Monitor and optimize the effectiveness of multiple ad campaigns across several clients and channels and provide recommendations on ways to optimize marketing efforts.
Provide ideas and feedback to help continuously improve our team's processes.
Optimize existing digital channels and test new channels to drive new customer growth.
Identify and recommend areas for growth, including via organic search, display, retargeting or other virtuous cyclical growth loops.
Brainstorm and develop relevant and high quality creative content designed to naturally attract links, grow organic traffic and drive awareness.
Develop and implement tests, including A/B testing, at a rapid pace.
Qualifications
Bachelors' degree in marketing, business administration, or closely related field and 2+ years of experience managing online products; OR an equivalent combination of education and experience.
Demonstrated knowledge of digital marketing best practices across social, email, SMS and push notification channels
Demonstrated knowledge of project management techniques and principles
Demonstrated knowledge of and experience working with web analytics tools and content management systems
Demonstrated knowledge of search engine marketing
Demonstrated knowledge of agile/scrum development framework
Working knowledge of HTML and CSS preferred
Experience in Social Media platforms and dashboard tools a plus
Experience with online advertising a plus
Experience in e-commerce preferred
Knowledge of best practices for digital customer experiences
Demonstrated ability to establish and maintain effective working relationships with other division staff, management, vendors and outside agencies.
Ability to stay current with technology trends and user behavior.
Excellent communication skills.
Excellent grammar, punctuation and spelling.
Excellent Customer Service skills.
Modern office procedures, methods, and equipment including computers and computer applications such as word processing, spreadsheets, and statistical databases.
Interpreting and administering policies and procedures sufficient to administer, discuss, resolve, and explain them to staff and other constituencies.
Maintaining confidentiality and communicating with tact and diplomacy.
Applying problem solving techniques.
Ability to be flexible in a changing work environment; ability to work well under pressure; ability to execute aggressive deadlines under changing business dynamics. Self-starter, independently initiating and driving projects toward completion.
Desire to win the business every single day with a strategic mindset, and passion for innovation
Ability to be flexible in a changing work environment; ability to work well under pressure; ability to execute aggressive deadlines under changing business dynamics. Self-starter, independently initiating and driving projects toward completion.
Desire to win the business every single day with a strategic mindset, and passion for innovation and agile responsiveness
Additional Information
All your information will be kept confidential according to EEO guidelines.