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Digital marketing specialist jobs in Connecticut - 192 jobs

  • PPC & SEO Specialist

    Town Fair Tire 3.5company rating

    Digital marketing specialist job in East Haven, CT

    About Us We are a leading tire company committed to delivering high-performance, reliable, and innovative tire solutions for consumers, commercial fleets, and specialty applications. As we continue to grow our digital presence, we are seeking a data-driven and creative PPC & SEO Specialist to help us improve visibility, drive qualified traffic, and increase revenue across our digital channels. Position Overview The PPC & SEO Specialist will be responsible for planning, executing, and optimizing paid search campaigns while simultaneously managing search engine optimization initiatives to maximize organic growth. This role requires strong analytical skills, hands- on experience with ad platforms, and a deep understanding of search engine best practices. Experience in automotive, tire, or e-commerce industries is a plus. Key Responsibilities Paid Search (PPC) Plan, create, and manage campaigns across Google Ads, Bing Ads, and other paid platforms. Perform keyword research, audience targeting, and competitive analysis. Optimize campaigns for conversions, ROAS, quality score, and CPC efficiency. Create compelling ad copy aligned with brand tone and product offerings. Monitor daily budget pacing, bids, performance trends, and reporting. Conduct A/B tests on ads, landing pages, and targeting strategies. Collaborate with sales and product teams to promote key tire lines or seasonal campaigns. Search Engine Optimization (SEO) Conduct ongoing keyword research to identify opportunities for organic growth. Optimize website content, metadata, internal linking, and landing pages. Support creation of high-value content including product guides, tire education articles, and service pages. Perform technical SEO audits and coordinate fixes with developers. Monitor domain authority, backlink profile, indexing issues, and site health. Track rankings, search visibility, traffic patterns, and keyword performance. Ensure all SEO efforts support brand awareness and e-commerce or lead- generation objectives. Analytics & Reporting Build dashboards and performance reports using Google Analytics, Google Ads, and other tools. Analyze conversion funnels, customer behavior, and ROI trends. Provide monthly insights and recommendations to leadership. Continuously improve digital strategy based on data and industry trends. Qualifications Bachelor's degree in Marketing, Business, Communications, or a related field (preferred). 2-4+ years of hands-on experience in PPC and SEO management. Proficiency with Google Ads, Bing Ads, Google Analytics, Google Search Console, and keyword research tools (SEMrush, Ahrefs, Moz). Strong understanding of on-page, off-page, and technical SEO. Experience with e-commerce or automotive/tire industry preferred but not required. Strong copywriting and communication skills. Highly analytical mindset with attention to detail. Ability to work independently and collaborate with cross-functional teams.
    $66k-109k yearly est. 2d ago
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  • Digital Marketing Specialist

    Fenwal 4.3company rating

    Digital marketing specialist job in Connecticut

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability, 401K with company contribution, and wellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly Auto-Apply 60d+ ago
  • Digital Marketing Specialist

    Digital United

    Digital marketing specialist job in Farmington, CT

    Mediate.ly is an exciting new start up agency trading desk that is positioned to disrupt the industry by offering unique audience segments and proactive customer service unseen in the trading desk space. We are looking for a Programmatic Media Trader to join our Programmatic team. In this position, you will work closely with our Programmatic Director, as well as clients and the ad ops team, in meeting and exceeding our client's advertising goals. You will have direct responsibility for the daily execution of Programmatic campaigns, specifically campaign implementation, monitoring, optimization, analysis, and reporting. Hands-on keyboard management of programmatic campaigns for multiple clients via demand side platforms. Daily performance optimization for clients including optimization of bidding strategy, white/black lists, viewability, and segmentation. Expected to provide intelligent interpretation and appropriate action plans based on campaign performance. Communicate with clients on all elements of programmatic campaign, including performance reporting, project status and client goals/KPIs Maintain high levels of up-to-date knowledge of best practices and strategies in the management of Programmatic campaigns Work with Director on plan development and RFP support. Work with the integrated media and digital planning teams who are providing planning strategy (e.g. audience, flighting) and KPIs
    $51k-74k yearly est. 60d+ ago
  • Digital Marketing Specialist

    Belimo 4.4company rating

    Digital marketing specialist job in Danbury, CT

    Belimo is a global leader in the development, production and marketing of actuator solutions for controlling heating, ventilation and air conditioning systems. Actuators, control valves and sensors make up the company's core business. The Digital Marketing Specialist is responsible for maintaining and growing the digital presence of Belimo via Social media, the company website, email marketing campaigns and other channels. The position requires strong analytic skills to delivery an effective and efficient digital marketing strategy that ensures Belimo maintains a strong digital presence that meets the company's objectives and brand strategies. COMPANY'S MISSION AND VALUES The objectives of this position are fully integrated to the objectives of the Company's Mission and Values. It is the responsibility of all employees to perform their duties in accordance with Company Policy.REPORTING STRUCTURE The Digital Marketing Specialist reports directly to the Manager, Marketing Americas and is part of the Product Management Department. The Digital Marketing Specialist bears full responsibility for agreed upon goals and objectives. JOB RESPONSIBILITIES Social Media Tasks: Lead development of social media posts and ensure active social media presence. Attention to detail and ensuring that all information is conveyed accurately, timely and meets objectives is required. Work with others to ensure latest and accurate information conveyed. Prepare and execute social media posts in FR-CA, Spanish and Portuguese minimum 2x/month utilizing Belimo translation process. Maintain Instagram and Twitter, global social media channels for Belimo. Updates to stories, company info/pix and responses as needed. Ensure all aspects follow CD standards. Social Media management working with agency or solely to develop/execute plan to enhance performance, followers, interactions utilizing advertising/boosting efforts, etc. Creation/Assist with video development/editing as needed for social media posts, etc. Website/Web Strategy Tasks: Work with Web Specialist as necessary to execute effective digital campaigns, create landing pages as needed, etc. Enhance PPC efforts, manage Google ad words campaign. Analyze current/past activities to develop campaign optimization. Regular monitoring/analysis of PPC efforts and maintaining of budgets. Other: Google analytics expert, create quarterly & year-end social media and e-mail metrics analysis reporting. REQUIREMENTS Bachelors Degree in Marketing/Digital Marketing Minimum of 3-5 years of relevant work experience Proficiency in Microsoft Office; PC-literate Strong knowledge/experience with websites (CMS), social media platforms advertising tools, Google Analytics Certified Prior experience leading/executing campaigns on social media channels Ability to work independently, as well as part of a larger team, manage multiple products and meet deadlines Excels in fast paced environment and able to quickly adapt to change Demonstrates strong interpersonal, communication, writing, proofreading & creative skills Detail oriented multi-tasker who is able to prioritize workload and time effectively while still paying attention to detail Desirable: Digital Marketing/Social Media Certification from accredited school Graphic design/video program knowledge is a plus Writing/presentation sample required We offer competitive salary & an excellent benefits package including performance bonus & an outstanding 401K Plan. Belimo is an Equal Opportunity Employer.
    $62k-78k yearly est. 60d+ ago
  • Digital Content Specialist

    American Cruise Lines 4.4company rating

    Digital marketing specialist job in Guilford, CT

    American Cruise Lines is the largest U.S. cruise company, operating the newest fleet of riverboats and small cruise ships across the country. Our people make the difference. We believe in hiring talented individuals and giving them the training, support, and resources to thrive. Join us and be part of a growing team dedicated to sharing the beauty and story of America through unforgettable travel experiences. We are looking for a detail-oriented, creative, and analytical Digital Content Specialist to join our Marketing team. In this role, you will be responsible for proofing, optimizing, and managing digital content that drives engagement, builds our brand voice, and supports lead generation. You will create and manage high-quality, SEO-optimized content that inspires travelers and communicates the unique value of our cruise experiences. This is an excellent opportunity for a digital marketer who loves travel and is skilled at optimizing website content to drive ongoing SEO performance improvements. At American Cruise Lines, we are driven by our values-Optimism, Commitment, Patriotism, and Merit. These values shape our culture, our service, and our people, guiding us as we work together to Share America's Story on the Finest American Ships. Responsibilities * Proof, edit, and optimize engaging digital content for search visibility, including website pages, blog posts, email marketing, and social media. * Implement technical SEO best practices, including meta titles, meta descriptions, header tags, image alt tags, and URL slugs within our CMS platform. * Collaborate with our SEO partner and creative teams to ensure all content is optimized for search and aligns with brand standards. * Maintain and update website content via our CMS platform, ensuring proper formatting, linking, and layout while adhering to accessibility and UX best practices. * Partner with our web developers and IT team to support technical SEO improvements, such as page speed optimization, mobile usability, crawlability, and site architecture. * Monitor and report on organic search traffic and content performance using GA4 and other SEO tools. * Work with the Social Media Manager to align content strategies to support our cross-platform SEO and conversion goals. * Assist with the creation of an editorial calendar to align marketing campaigns. * Research industry trends, travel behavior, and competitor content to inform digital strategy. * Ensure consistency in tone, voice, and message across digital channels. Qualifications: * 1-3 years of experience working in digital marketing, content marketing, or SEO-focused roles. * Strong knowledge of on-page and technical SEO best practices and tools. * Experienced with CMS platforms. Kentico is preferred. * Basic understanding of HTML, email marketing, and social media marketing. * Proficient in using GA4 for content performance measurement. * Exceptional writing, editing, and proofreading skills with strong attention to detail. * Ability to work in a fast-paced environment with shifting priorities. * Passion for travel, cruising, and storytelling. Why Join American Cruise Lines? At American Cruise Lines, our people are the driving force behind our success. As the nation's leader in U.S. river cruising, we're experiencing rapid growth - and we're investing in top talent to grow with us. When you join our team, you'll find a dynamic work environment that values innovation, collaboration, and excellence, with real opportunities to build your career and make an impact.
    $50k-60k yearly est. 57d ago
  • Marketing Specialist

    Mindlance 4.6company rating

    Digital marketing specialist job in Ridgefield, CT

    Assist in the development of brand tactics as part of Annual Planning Process and in-year execution against brand financial targets (promotions, professional marketing, PR, interactive/digital marketing, market research, etc.) in collaboration with other BI team members and external agencies/vendors ultimately ensuring effective implementation. Continuously review and analyze product and market performance (i.e. use of IRI and Tracking Data), competitive intelligence, market research to assess the business and the resulting direction, and identify key growth opportunities and hurdles facing the brand; ensure development of appropriate action and contingency plans. (i.e. development of competitive "attack/defend" strategies) Inform and aid in risk management associated with marketing material development by working within and helping driving the MLR process. Partner with Trade Marketing/Sales to further develop brand plans against key retailer needs. Forecast and monitor Gross and Net Sales for the brand to ensure brand contributions are in line with corporate expectations. Assist in managing the brand DP budget ensuring it is in line with brand DP targets and subsequent profit targets. Assist in managing key operational flows with brand (i.e. art approvals, MLR, AMT, Drug Information, forecast of key promotional SKUs, displays, SKU management) Monitor key consumer trends in market to identify growth opportunities for brand Qualifications 2-3 years successful marketing/product management experience, with at least 1 year in the US; preferable to have some OTC /Healthcare experience. Required experience with IRI and/or Nielsen database (IRI preferred) Demonstrated understanding of consumer health care environment in the US Demonstrated strong leadership, negotiation and project management skills. Ability to work well with broad range of individuals/personalities; team player. High energy. Excellent analytical, communication, creativity and organization/planning skills. Education: BA required; MBA preferred.
    $51k-70k yearly est. 4h ago
  • Digital Imaging Associate

    UBEO Business Services 3.8company rating

    Digital marketing specialist job in Rocky Hill, CT

    Purpose The Digital Imaging Associate responsibilities are to prepare, compile, sort, and batch documents for data entry, according to work types and client specifications. Supervision Reports directly to Digital Imaging Supervisor Responsibilities Prepare documents according to job instructions per each client's specifications. Compiling, verifying, and sorting information to prepare source data for computer entry Entering customer and account data from source documents within time limits Reviewing data for deficiencies or errors, correcting any incompatibilities, and checking output Insert customer and account data by inputting text based and numerical Ability to research and obtain further information for incomplete documents Follow instructions and communicate with supervisor or trainer when appropriate to ensure customer expectations are met. Typing speed of 40 to 60 WPM with 98% accuracy required. Maintain a log of completed work. Maintain confidentiality and security of client information per client guidelines. Maintain levels of productivity and quality based on department standards. Ability to balance several projects at one time Picking up and delivering documents to clients while maintaining exemplary customer relations Ensure customer satisfaction prior to leaving and provide them a bridge to the proper person within the company should there be a situation that needs to be addressed. Always leave customer location the way you found it. Additional responsibilities and duties may be assigned. Job Related Dimensions Scanner/Copier industry experience preferred LaserFiche experience highly preferred Team player, exceptional communication skills, strong business work ethic, positive attitude and professional manner, very organized Ability to multi-task in a fast-paced environment and form business relationships with both internal and external customers Strong attention to detail Strong communication skills - both verbal and written Maintain high levels of customer care while demonstrating a friendly, professional and positive attitude Proficiency in MS Office products (Excel, Word, MS Outlook, Powerpoint) Qualifications Proven data entry work experience, as a Data Entry Operator Typing speed and accuracy Prior experience in production print/imaging facility or similar environment a plus High School Diploma or GED. Clear communication skills, written and verbal Good time management skills, extremely detail oriented and a desire to work in a team environment Physical Demands & Work Environment Ability to sit/stand at desk for prolonged periods of time. Work schedule generally consists of 40 hours per week High levels of repetitive motion daily Ability to lift, push, pull; 50 to 100 lbs. UBEO offers a competitive compensation package. UBEO also offers an excellent benefits package which is a significant part of our employee's total compensation. We strive to provide a broad range of competitive benefits designed to meet your personal needs and priorities. Our comprehensive benefits package includes: Choice of medical, dental and vision plans that provide our employees and their families with high-quality healthcare, including orthodontia for both adults and child(ren) Generous Company Paid Health Reimbursement Account Options to defray deductible expenses Company paid life and accidental death and dismemberment insurance for you, your spouse and child(ren) Flexible Spending and Health Savings Account Options - Set aside pre-tax dollars to cover out-of-pocket expenses related to health or dependent care Voluntary coverages at low group rates including Aflac Insurance - In the event of death or disability, you can help protect your family against the loss of income with various types of insurance Pet Insurance, breathe easy knowing Nationwide has your pets covered Pre-paid legal coverage, access to experienced attorneys that can help you with any legal issue 24/7 A generous wealth accumulation program will help you achieve financial security for retirement. We offer a 401(K) Plan w/ Match upon eligibility and Free Financial Counseling Generous vacation, holiday, and sick leave programs - as we believe that taking advantage of time away from work is essential for a well-balanced life UBEO is an Equal Opportunity Employer and considers applicants for all positions without regard to age, sex, color, race, religion, national origin, disability, genetic information or predisposition, military/veteran status, citizenship status, marital status or any other group protected by applicable federal, state or local laws.
    $48k-66k yearly est. Auto-Apply 6d ago
  • Integrated Marketing Specialist

    Gelfand, Rennert & Feldman 4.1company rating

    Digital marketing specialist job in Greenwich, CT

    The Integrated Marketing Specialist plays a central role in developing, coordinating, and executing marketing initiatives across multiple channels to drive client engagement and business growth. Reporting to the Senior Vice President, Head of Marketing, this role works closely with sales, portfolio management, and cross-functional stakeholders to align marketing activities, streamline processes, and deliver high-quality, client-facing content. This position is ideal for someone who thrives in a fast-paced, tech-enabled marketing environment and enjoys balancing operational excellence with creative content development. You'll manage the marketing tech stack and campaign workflows while also contributing directly to the creation of materials like presentations, fact sheets, and brochures - ensuring that both the backend systems and the outward-facing assets work seamlessly to support firm goals. Primary Responsibilities Manage and optimize the marketing tech stack, including the email marketing platform, CMS, marketing automation tools (e.g., HubSpot), and CRM (e.g., Salesforce). Develop and edit marketing materials such as sales presentations, fact sheets, brochures, and client communications, ensuring accuracy, clarity, and alignment with overall brand standards. Continuously work to enhance the client service experience from a marketing perspective, ensuring that all client touchpoints are managed effectively and consistently. Coordinate and execute integrated marketing campaigns across digital, email, social media, web, print, and events, working closely with internal stakeholders. Maintain the marketing content calendar, campaign workflows, and project timelines to ensure the timely delivery of initiatives. Collaborate with sales and investment teams to translate complex investment concepts into client-ready materials and outreach content. Track and analyze marketing performance metrics to measure campaign effectiveness, providing insights and recommendations for continuous improvement. Assist in creating and managing reports and dashboards to monitor marketing KPIs, engagement, and ROI. Ensure consistency of brand messaging, tone, and visual identity across all marketing touchpoints. Continuously evaluate and improve marketing processes for scalability and efficiency. Qualifications Bachelor's degree in marketing, communications, business, or a related field. 3+ years of experience in marketing operations or integrated marketing, preferably within financial services or asset management. Proficiency with marketing automation platforms (e.g., HubSpot, Eloqua, Marketo, Pardot), CRM tools (e.g., Salesforce), and CMS platforms. Strong proficiency in Microsoft Office Suite is required; working knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus. Some experience leveraging AI tools and technologies to enhance marketing strategies and drive results across channels. Demonstrated ability to manage multiple projects, prioritize effectively, and meet deadlines in a fast-moving environment. Excellent written, verbal, and visual communication skills, with strong attention to detail and a collaborative mindset. Analytical skills to assess campaign performance and make data-driven recommendations for improvement. A growth mindset and a passion for continuous learning and innovation. The annualized base pay range for this role is expected to be between $85,000-$90,000. Actual base pay could vary based on factors including but not limited to experience, subject matter expertise, geographic location where work will be performed, and the applicant's skill set. The base pay is just one component of the total compensation package for employees. Other rewards may include an annual cash bonus and a comprehensive benefits package. #LI-KP1 Focus is a leading partnership of fiduciary wealth management and related financial services firms. Focus provides access to best practices, greater resources, and continuity planning for its affiliated advisory firms, which serve individuals, families, employers, and institutions with comprehensive financial services. Focus firms and their clients benefit from the solutions, synergies, scale, economics, and best practices offered by Focus to achieve their business objectives. For more information about Focus, please visit ******************************* The following language is for US based roles only For California Applicants: Information on your California privacy rights can be found here For Indiana Applicants: It is unlawful for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component. For Maryland Applicants: I UNDERSTAND THAT UNDER MARYLAND LAW, AN EMPLOYER MAY NOT REQUIRE OR DEMAND, AS A CONDITION OF EMPLOYMENT, PROSPECTIVE EMPLOYMENT OR CONTINUED EMPLOYMENT, THAT ANY INDIVIDUAL SUBMIT TO OR TAKE A POLYGRAP OR SIMILAR TEST. AN EMPLOYER WHO VIOLATES THIS LAW IS GUILTY OF A MISDEMEANOR AND SUBJECT TO A FINE NOT EXCEEDING $100. For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this shall be subject to criminal penalties and civil liability. For Montana Applicants: If hired, the employment relationship is governed by the Wrongful Discharge from Employment Act. Mont. Code Ann. Section 39-2-901. For Rhode Island Applicants: Focus is subject to Chapters 29-38 of Title 28 of the General Laws of Rhode Island and is therefore covered by the state's workers' compensation law. If you willfully provide false information about your ability to perform the essential functions of the job, with or without reasonable accommodations, you may be barred from filing a claim under the provisions of the Workers' Compensation Act of the State of Rhode Island if the false information is directly related to the personal injury that is the basis for the new claim for compensation. The Company complies fully with the Americans with Disabilities Act.
    $85k-90k yearly Auto-Apply 49d ago
  • In-Person Remodeling Marketing Specialist

    Total Bath Systems

    Digital marketing specialist job in Plainville, CT

    Total Bath Systems is seeking a dedicated full-time In-Person Remodeling Marketing Specialist to join our team in Plainville, CT. This is a full-time position. The schedule will include representing TBS at community events, retail locations such as Home Depot, festivals, and trade shows. THE PERKS OF JOINING US This full-time sales and marketing position offers pay ranging from $30 to $37 per hour, including base pay and bonuses, along with a comprehensive benefits package! OUR EXCELLENT BENEFITS AND PERKS Fully paid medical, dental, and vision insurance Paid holidays Paid time off (PTO) accrued from day one A 401(k) with company match This is an opportunity to represent a trusted brand while developing your career in a growing company. MORE ABOUT US Total Bath Systems is a trusted name in bath and shower remodeling, serving Plainville, CT, and the surrounding areas. Our team is dedicated to excellence, passion, and delivering results. We take pride in transforming bathrooms and creating great experiences for homeowners. When you join our team, you become part of a culture that values quality work, customer satisfaction, and doing what's right every time. We invest in our people by providing steady work, excellent benefits, and opportunities to grow. If you enjoy a fast-paced, results-focused environment and take pride in your work, you'll feel right at home here. YOUR DAY-TO-DAY AS AN IN-PERSON REMODELING MARKETING SPECIALIST You will spend your day representing Total Bath Systems at events, shows, and retail locations, engaging with homeowners and potential customers. You will build trust in the TBS brand through confident conversations, educate people on how we can transform their bathrooms while meeting all of their needs, and set appointments for our design team. Every interaction will highlight the professionalism and quality that Total Bath Systems is known for. As the company grows, you will have the opportunity to advance into leadership roles and contribute to shaping our future leadership team. Here's what you need to become our In-Person Remodeling Marketing Specialist: Interpersonal skills with a positive attitude and professional presence Passion for human connection and the courage to start conversations with strangers Growth mindset and interest in advancing to a Team Lead or Manager role Clear communication skills and reliability Previous sales, marketing, or hospitality experience is a plus, but we can provide full training. ARE YOU EXCITED ABOUT THIS POSITION? If you are enthusiastic, personable, and ready to help homeowners discover the possibilities of bathroom remodeling, Total Bath Systems encourages you to apply. Complete our initial 3-minute, mobile-friendly application today!
    $30-37 hourly 60d+ ago
  • Marketing Specialist

    Greathorse-Ancillaries

    Digital marketing specialist job in Enfield, CT

    Conduct market research to find answers about consumer requirements, habits and trends Brainstorm and develop ideas for creative marketing campaigns Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.) Liaise with external vendors to execute promotional events and campaigns Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.) Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies Undertake individual tasks of a marketing plan as assigned
    $48k-72k yearly est. 60d+ ago
  • Performance Marketing Specialist

    Theo Agency

    Digital marketing specialist job in New Haven, CT

    Department Activation Employment Type Full Time Location New Haven Workplace type Hybrid Compensation $60,000 - $75,000 / year Key Responsibilities Skills, Knowledge and Expertise Benefits About Theo Agency We're a media agency in Portland, Oregon helping well-known brands and startups alike to launch full-funnel marketing activations.
    $60k-75k yearly 53d ago
  • Event Marketing Specialist

    Mamfelion Marketing

    Digital marketing specialist job in Norwalk, CT

    We are a marketing company that performs outsourced sales and marketing, including corporate promotions on behalf of our clients. What this means is, instead of our clients using their own internal marketing or sales force; they outsource to us and actually hire us to do it for them. They provide the different promotions and services and we are responsible for representing them in local markets. Mamfelion Marketing, Inc. dedicates all of our resources to bringing out the best in human potential while fostering solid relationships with our team members, customers and clients. Our mission revolves around generating client, company and customer solutions that improve life for everyone. We stand out from our competition because we create a distinctive synergy between all parties. This approach results in value added and unique marketing strategies for our customers. Job Description An Entry Level Event Marketing Specialist receives complete and individualized hands-on training in each division of our company. A proven mentorship program with senior management takes the time to develop and train the individual to handle any task and take initiative on any campaign. Trained, highly motivated, proactive representatives are invaluable. The right Entry Level Event Marketing Specialist can expect to have opportunities for growth within the first few months that reflect their unmatched work ethic and dedication. Responsibilities: Managing and executing projects as assigned by the Marketing Manager Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions Coordinating and maintaining successful operation of in-store services Building relationships with customers and communicating promotional services Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns Development of promotional marketing materials and visual merchandizing Developing and maintaining relationships with suppliers and retail personnel Keeping accurate and timely record of traffic, production, and inventory Identifying new opportunities and efficiency innovations Position will be considered for senior campaign management roles based on performance Qualifications We are looking for: Talented and hardworking individuals who are looking to START their career with a GROWING company. The ideal candidate will be a SELF-STARTER with strong organizational and leadership abilities. Positions Requirements: Excellent written and verbal communication skills Ability to work in a fast-paced environment and deliver results while managing multiple projects Level headed problem solver with a professional service oriented attitude Superb organizational and tracking skills with great attention to detail Team player who also excels as an individual contributor Adaptable, dependable and responsible Basic understanding of marketing concepts and sales strategy Position will be considered for senior campaign management roles Additional Information Our compensation includes guaranteed weekly base pay, commission structure, and opportunities for bonuses. We value our cohesive team environment that promotes professional and personal growth. Submit resume to apply!
    $52k-74k yearly est. 4h ago
  • Connecticut Innovations Internship I Marketing Team

    Connecticut Innovations 3.9company rating

    Digital marketing specialist job in New Haven, CT

    Job Description Connecticut Innovations (CI) Connecticut Innovations (CI) is now accepting applications for our 2026 Summer Internship Program. As Connecticut's strategic venture capital arm and one of the most active investors on the East Coast, Connecticut Innovations (CI) manages a portfolio of 220+ companies spanning life sciences, technology, and climate tech. Each year, CI meets with hundreds of entrepreneurs to identify the most promising early-stage companies growing in Connecticut. CI invests in 20+ new companies annually and provides follow-on capital to existing portfolio companies. It also invests as a Limited Partner in Connecticut-based venture funds-17 funds in the past six years. Since 1989, CI has: Invested $700+ million in innovative startups Generated $7+ billion in outside capital (10X leverage) In fiscal year 2025, CI invested $45.8 million in 67 companies and venture funds, helping attract an additional $653 million in outside capital. The year also generated $43.2 million in proceeds, fueling future investments in early-stage companies. Our culture is vibrant, diverse, and collaborative. We share a mission-driven commitment to strengthening Connecticut's innovation ecosystem. CI participates in 20+ ecosystem events annually, and our headquarters at District New Haven serves as a hub for partnership, community, and innovation. Marketing Team This roll-up-your-sleeves position will quickly immerse you into the world of venture capital and will train you to think and act like an entrepreneur. We operate a lean team, quite intentionally, so we are always planning the next while executing the current marketing activities. In this role, you will have the chance to interact with early-stage companies; plan, execute and attend networking events; and assist with various marketing activities while working in an innovative and fast-paced environment in New Haven. Marketing Team Internship We are currently seeking an intern to join our team during the summer of 2026. Candidates should be currently in a bachelor's degree program that is determined to be appropriate preparation for employment in the marketing field and have demonstrated experience in marketing/communications through their coursework, prior internships, work experience and/or extracurricular activities. Responsibilities Bring CI's programs and services to life through creative marketing and communications support Help execute marketing campaigns and communications plans that connect with entrepreneurs and partners across Connecticut Draft engaging content for email newsletters, internal staff updates, and digital displays throughout the office Keep our website fresh and up to date - from writing new posts to uploading updates in WordPress Jump in on social media - monitor activity, brainstorm content, and help execute posts that showcase CI's impact Support the planning and execution of CI events, from logistics to on-the-ground coordination Proofread, edit, and make sure our messaging shines everywhere it appears Dive into marketing research and data analytics to help guide CI's outreach strategies Qualifications Currently pursuing a bachelor's degree in marketing, communications, or a related field, with hands-on experience in marketing through class projects, coursework, or campus activities Strong interest in venture capital and early-stage innovation Based in or studying in Connecticut Available to work on-site two days per week (Mondays and Wednesdays required) in New Haven Skills & Competencies Passionate about startups and community building Curious, proactive, and adaptable Highly organized with strong follow-through Skilled communicator who can synthesize complex data Team-oriented with a positive attitude and sense of humor The CI Intern Experience As a CI Intern, you'll dive into Connecticut's startup ecosystem-learning, building, and connecting along the way. You'll have an opportunity to: Level up your VC skills: Participate in a structured venture capital curriculum Develop professionally: Attend workshops to enhance business and leadership skills Work on real deals: Collaborate with interns and CI staff on active investments Network across Connecticut: Meet entrepreneurs, portfolio teams, and industry leaders Engage with founders: Attend live pitches and executive sessions Shape CI's future: Contribute to investments and process improvements Explore the ecosystem: Join day trips to portfolio companies and fund partners Enjoy perks: Great food, fun events, and exclusive CI swag Equal Opportunity Employer Connecticut Innovations is an equal opportunity/affirmative action employer. We welcome applicants of all backgrounds regardless of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, or genetic information. Job Posted by ApplicantPro
    $24k-36k yearly est. 26d ago
  • Product Specialist

    RBC 4.9company rating

    Digital marketing specialist job in Oxford, CT

    RBC Bearings Incorporated (NASDAQ: ROLL) is a leading international manufacturer of highly engineered precision bearings, components and essential systems for the industrial, defense and aerospace industries. Founded in 1919, the Company is primarily focused on producing highly technical and/or regulated bearing products and components requiring sophisticated design, testing and manufacturing capabilities for the diversified industrial, aerospace and defense markets. We currently have 54 facilities, of which 38 are manufacturing facilities in 11 countries and our market capitalization is approximately $10.6 billion. JOB TITLE/LOCATION: Product Specialist - Oxford, CT Job Summary: The Product Specialist is responsible for developing sales for OEM Products for both existing and new customers, executing the strategic sales plan. Acts as a central point of contact between the assigned customers. Assures we meet customer needs and provide the highest level of value to the customer at all times, communicating and coordinating with all departments, ensuring the optimum results for RBC Bearings. Responsibilities: Prepares and maintains quotes, contracts and responses for customers. Contributes to business development and sales teams, supporting goals and priorities to achieve growth targets. Supports resolution of identified customer issues and opportunities, identifying solutions to customer needs, working closely Quality, Production and Engineering. Develops and maintains strong relations with customers through consistent contact including(customer visits, phone, etc.) Collaborates routinely with field sales to ensure key customer initiatives are achieved and managed. Supports the development and executes sales plan with the support of the Product Manager and Director. Achieves a thorough understanding and knowledge of company products to provide support to customers. Responsible for supporting the strategic sales plan, maximizing potential sales and profits for Sargent. Communicates monthly status of the business and progression of strategic initiatives to senior management. Supports Product Manager and Product Director with contract negotiations as needed. Collaborates with functional departments (Engineering, Manufacturing, Production Control & Quality Control, Supply Chain) to respond to customer needs Acts as voice of customer within the company Develops and manages commercial and technical marketing data, and customer presentations Other duties as assigned by the supervisor. Attendance is an essential function of this position Job Requirements: Bachelor's degree in engineering, marketing, finance or related field. Basic understanding of RBC products and pricing. Excellent oral/written communication skills Ability to handle tasks and prioritize with minor direction. Computer proficiency with Excel skills. 2-5 years of relevant experience. Education: Bachelor's degree required with major in engineering, marketing, finance or related field. We offer competitive compensation and excellent benefits including Medical, Dental, and company matched 401k plan. RBC Bearings is an Equal Opportunity Employer, including disability and protected veteran status.
    $50k-90k yearly est. 60d+ ago
  • Grants Content Specialist

    Mystic Entertainment Company (Inc.

    Digital marketing specialist job in Mystic, CT

    Department: Development Reports to: Chief Advancement Officer Classification: Full-Time, Exempt Job Overview: An exciting opportunity for a grant professional looking to help organize and enhance the grants program for a nationally recognized organization. The Grants Content Specialist position is a full-time position, with the opportunity to work both in-person and remotely on occasion. This is a new position added to the Grants Department to comprehensively address all of Mystic Aquarium's grant needs. Currently, the organization is funded through millions of dollars in federal, state, city, foundation, and corporate support. Grants are used to support our mission programs, including the operations of the aquarium, as well as to conduct marine mammal research, rescue, education, and conservation efforts. The Grants Content Specialist will work closely with the Development Team, Finance, and Program staff to ensure the successful development, submission, and management of Mystic Aquarium's grant applications. Primary Functions: * Support the organization's existing grants program, including writing new and renewal applications, completing progress reports, and requesting modifications. * Working with program staff to lead, manage, and organize the process of identifying, outlining, writing, and submitting federal, state, and local government grants. * Lead, manage, and organize the organization's grants schedule, ensuring deadlines are tracked, all organizational documents are up-to-date, and grant narratives are updated to reflect the organization's work. * Lead, manage, and organize the process of submitting government grant progress reports, budget modifications, and/or scope of work changes. * Work with the Grants Management Specialist to ensure new grants are onboarded into the organization's appropriate systems and that all grant rules and policies are followed. * Work with the Grants Management Specialist to ensure that all government, foundation, and corporate grants are effectively managed, including working with government grants officers to ensure compliance with all government grant requirements. * Research new potential funding opportunities and review all new opportunity guidelines to help the organization determine if the opportunity is something it should pursue. * Work with the Grants Management Specialist and Controller to ensure all grant expenses are tracked accurately and efficiently. * Work with program staff to ensure all program data is kept up-to-date and is tracked for reporting purposes. * Work with program staff, including the Chief Zoological Officer, Vice President of Research & Chief Scientist, and Vice President of Education & Conservation to ensure all program funding needs are addressed and to stay up to date about the goings on within the organization's programs. * Oversee and manage foundation and corporation post-award activities, including inputting grant information into the organization's grants management system, tracking grant requirements, reminding and updating staff about grant requirements, and keeping funders updated about the organization's work. * Work with Development staff to cultivate and steward foundation and corporate funders. * Other duties and tasks as assigned. Knowledge, Skills, and Abilities: The ideal candidate will have at least two years of experience in researching, writing, and managing grants, including government, foundation, and corporate grants, and a proven track record of having success in securing grant funds for nonprofit organizations. The ideal candidate will also have experience tracking and meeting deadlines, preparing professional organizational applications and materials, documenting and reporting organizational outputs and outcomes, engaging with local funders, and managing complicated federal government grant systems and processes. Other ideal experience includes the following: * Strong organizational and project management skills. * The ability to juggle multiple deadlines and projects. * Knowledge of the funding landscape in Connecticut, Rhode Island, and nationally. * The ability to work independently and manage deadlines without daily oversight. * A history of leading grant program/application development processes, including coordinating teams. * Cultivating and stewarding funder relationships. * Experience with and the ability to work with teams across different departments with diverse needs. The ideal candidate will also have the following characteristics: * Must be dependable, honest, self-motivated, and able to motivate others. * Must be a team player and willing to take and follow supervision. * Excellent judgment, decision-making, and quick-thinking abilities. * Strong organizational, time management, written, and verbal communication skills. * Computer literacy in the Microsoft Suite of products, including Word and Excel, Adobe, and Outlook. * A passion for marine mammals and sea conservation a plus! Physical Demands: This role takes place in a typical office environment requiring the ability to sit for extended periods, operate computer equipment, and participate in meetings and phone calls. The position occasionally requires walking across campus facilities, navigating potentially wet or slick surfaces, and brief exposure to outdoor weather conditions including heat, cold, rain, and humidity. Employees must be able to lift and carry materials up to 25 pounds, perform general office tasks involving bending and reaching, and maintain physical stamina throughout a standard workday. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Employment with this organization is at-will, meaning either the employee or the organization may terminate the employment relationship at any time, with or without cause or notice, subject to applicable laws. This organization is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, veteran status, or any other characteristic protected by applicable federal, state, or local laws. Reasonable accommodations will be provided to qualified individuals with disabilities to enable them to perform the essential functions of this position. If you require an accommodation to complete an application, please contact ************** and ask to speak with the recruitment department. This position may require background checks and reference verification as part of the hiring process.
    $58k-69k yearly est. 53d ago
  • Integrated Marketing Specialist

    Miranda Creative 4.3company rating

    Digital marketing specialist job in Norwich, CT

    Job Description At Miranda Creative, curiosity drives us, creativity inspires us, and data keeps us honest. As a full-service brand management agency, we support an extraordinary range of clients-local nonprofits, legacy institutions, small businesses, national brands, and everything in between. Our Digital Team is growing, and we're excited to welcome an Integrated Marketing Specialist who brings equal parts technical know-how, problem-solving confidence, and collaborative energy. If you thrive in an environment where each day brings variety, new challenges, and fresh ideas, you'll find a great home here. We offer meaningful work, a supportive team, and an environment where you can grow your skills while making a real impact across many brands. We move quickly. We support many clients. And we care deeply about the work we put into the world. If that resonates-keep reading. About the Role As part of our Digital Marketing Services team, you'll support the full ecosystem of digital work at Miranda Creative. You'll help ensure our clients' online presence isn't just beautiful-but functional, optimized, measurable, and meaningful. You'll collaborate with designers, strategists, account managers, and fellow digital specialists… and you'll also know when to roll up your sleeves, focus in, and solve a technical challenge independently. Website Management & SEO You'll help keep our clients' websites healthy, polished, and performing at their best. That includes managing and optimizing multiple WordPress sites, conducting SEO audits, implementing on-page and technical updates, and jumping in to troubleshoot indexing or performance issues when they arise. You'll also use your HTML/CSS skills to make front-end adjustments without needing to wait on a developer. Analytics & Reporting You'll shape how we measure and understand digital performance by building tracking structures in GA4 and Google Tag Manager. Through thoughtful QA, you'll ensure our data is accurate, and you'll translate that data into clear, meaningful insights that clients and account teams can actually use. Email Marketing & Automation You'll support a wide range of email programs by segmenting lists, designing templates, monitoring deliverability, and building automated workflows. You'll be working across multiple clients, so organization and attention to detail will be your best friends. Integrated Campaign Execution You'll help ensure that every digital campaign launches smoothly and measurably-from confirming UTM tagging and tracking, to validating landing page readiness, to assisting with posting and scheduling content. You'll partner closely with our Account Managers to make sure each campaign is technically sound and aligned with the strategy behind it. Requirements 3+ years in digital marketing, preferably agency or multi-brand Strong WordPress management skills (not a developer, but comfortable with code) Functional HTML/CSS Hands-on experience with GA4, GTM, and Google Search Console Experience with email marketing and automation platforms (Mailchimp, Constant Contact, HubSpot, etc.) Ability to prioritize against shifting deadlines with poise and professionalism Strong communication skills-you can explain technical topics in plain language A spirit of continuous learning, curiosity, and collaboration Benefits Miranda Creative offers a highly competitive benefit package which includes Health Insurance, Retirement Plan with Company match, disability, life, dental and vision insurance, along with competitive Paid Time Off. We also provide a generous holiday schedule. Employees also enjoy an annual professional development stipend. We provide a comfortable and welcoming dog-friendly hybrid workspace that encourages creativity and collaboration.
    $46k-63k yearly est. 12d ago
  • Customer Product Growth Specialist

    F. W. Webb Company 4.5company rating

    Digital marketing specialist job in Hartford, CT

    For description, visit PDF: ************ fwwebb. com/careers/pdfs/Hartford_Customer_Product_Growth_Specialist. pdf
    $51k-86k yearly est. 1d ago
  • Grants Content Specialist

    Sea Research Foundation 3.9company rating

    Digital marketing specialist job in Mystic, CT

    Grants Content Specialist Department: Development Reports to: Chief Advancement Officer Classification: Full-Time, Exempt Job Overview: An exciting opportunity for a grant professional looking to help organize and enhance the grants program for a nationally recognized organization. The Grants Content Specialist position is a full-time position, with the opportunity to work both in-person and remotely on occasion. This is a new position added to the Grants Department to comprehensively address all of Mystic Aquarium's grant needs. Currently, the organization is funded through millions of dollars in federal, state, city, foundation, and corporate support. Grants are used to support our mission programs, including the operations of the aquarium, as well as to conduct marine mammal research, rescue, education, and conservation efforts. The Grants Content Specialist will work closely with the Development Team, Finance, and Program staff to ensure the successful development, submission, and management of Mystic Aquarium's grant applications. Primary Functions: Support the organization's existing grants program, including writing new and renewal applications, completing progress reports, and requesting modifications. Working with program staff to lead, manage, and organize the process of identifying, outlining, writing, and submitting federal, state, and local government grants. Lead, manage, and organize the organization's grants schedule, ensuring deadlines are tracked, all organizational documents are up-to-date, and grant narratives are updated to reflect the organization's work. Lead, manage, and organize the process of submitting government grant progress reports, budget modifications, and/or scope of work changes. Work with the Grants Management Specialist to ensure new grants are onboarded into the organization's appropriate systems and that all grant rules and policies are followed. Work with the Grants Management Specialist to ensure that all government, foundation, and corporate grants are effectively managed, including working with government grants officers to ensure compliance with all government grant requirements. Research new potential funding opportunities and review all new opportunity guidelines to help the organization determine if the opportunity is something it should pursue. Work with the Grants Management Specialist and Controller to ensure all grant expenses are tracked accurately and efficiently. Work with program staff to ensure all program data is kept up-to-date and is tracked for reporting purposes. Work with program staff, including the Chief Zoological Officer, Vice President of Research & Chief Scientist, and Vice President of Education & Conservation to ensure all program funding needs are addressed and to stay up to date about the goings on within the organization's programs. Oversee and manage foundation and corporation post-award activities, including inputting grant information into the organization's grants management system, tracking grant requirements, reminding and updating staff about grant requirements, and keeping funders updated about the organization's work. Work with Development staff to cultivate and steward foundation and corporate funders. Other duties and tasks as assigned. Knowledge, Skills, and Abilities: The ideal candidate will have at least two years of experience in researching, writing, and managing grants, including government, foundation, and corporate grants, and a proven track record of having success in securing grant funds for nonprofit organizations. The ideal candidate will also have experience tracking and meeting deadlines, preparing professional organizational applications and materials, documenting and reporting organizational outputs and outcomes, engaging with local funders, and managing complicated federal government grant systems and processes. Other ideal experience includes the following: Strong organizational and project management skills. The ability to juggle multiple deadlines and projects. Knowledge of the funding landscape in Connecticut, Rhode Island, and nationally. The ability to work independently and manage deadlines without daily oversight. A history of leading grant program/application development processes, including coordinating teams. Cultivating and stewarding funder relationships. Experience with and the ability to work with teams across different departments with diverse needs. The ideal candidate will also have the following characteristics: Must be dependable, honest, self-motivated, and able to motivate others. Must be a team player and willing to take and follow supervision. Excellent judgment, decision-making, and quick-thinking abilities. Strong organizational, time management, written, and verbal communication skills. Computer literacy in the Microsoft Suite of products, including Word and Excel, Adobe, and Outlook. A passion for marine mammals and sea conservation a plus! Physical Demands: This role takes place in a typical office environment requiring the ability to sit for extended periods, operate computer equipment, and participate in meetings and phone calls. The position occasionally requires walking across campus facilities, navigating potentially wet or slick surfaces, and brief exposure to outdoor weather conditions including heat, cold, rain, and humidity. Employees must be able to lift and carry materials up to 25 pounds, perform general office tasks involving bending and reaching, and maintain physical stamina throughout a standard workday. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Employment with this organization is at-will, meaning either the employee or the organization may terminate the employment relationship at any time, with or without cause or notice, subject to applicable laws. This organization is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, veteran status, or any other characteristic protected by applicable federal, state, or local laws. Reasonable accommodations will be provided to qualified individuals with disabilities to enable them to perform the essential functions of this position. If you require an accommodation to complete an application, please contact ************** and ask to speak with the recruitment department. This position may require background checks and reference verification as part of the hiring process.
    $59k-64k yearly est. Auto-Apply 54d ago
  • Product Specialist

    Monaco Ford 3.6company rating

    Digital marketing specialist job in Glastonbury, CT

    No experience required! No Sunday hours! The Product Specialist at Monaco Ford in Glastonbury is a full-time individual contributor role within the sales department of our dealership. This role is responsible for providing customers with an exceptional car buying experience by identifying and understanding their needs and recommending the most suitable Ford vehicles. The Product Specialist will be expected to have a thorough knowledge of all the Ford products and competitive vehicles, as well as the features and benefits of each. This is a non-commission based job and the income is based solely on a generous salary. Compensation & Benefits: The compensation for this position is $48,000 per year, and is paid weekly. In addition, Monaco Ford offers a comprehensive benefits package including medical, dental, and vision insurance, 401(k) match, paid time off, and employee discounts on vehicles and services. No Sunday hours! Responsibilities: -Engage and build relationships with customers to understand their vehicle needs and preferences. -Demonstrate extensive knowledge of Ford products and services and be able to effectively communicate their features and benefits to customers. -Conduct thorough vehicle presentations and test drives to highlight the unique selling points of Ford vehicles. -Complete customer paperwork and ensure all necessary documents are signed and submitted accurately. -Follow up with customers after the sale to ensure satisfaction and build long-term relationships. -Consistently meet or exceed individual and dealership sales goals. -Attend training and stay updated on Ford product knowledge and competitive offerings. Requirements: -Previous automotive experience a plus, but not required. We will train you! -Strong communication and interpersonal skills. -Ability to build relationships and provide exceptional customer service. -Motivated and self-driven with a strong desire to succeed. -Enthusiastic and eager to learn about the automotive industry and provide insight to prospective customers -Valid driver's license and clean driving record. EEOC Statement: Monaco Ford is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. We are committed to providing a workplace free of any discrimination or harassment. If you possess a passion for the automotive industry and want to advance your career with a reputable company, apply now for our Product Specialist position at Monaco Ford in Glastonbury, Connecticut! Join our team and be a part of a company that values its employees and provides opportunities for growth and advancement.
    $48k yearly Auto-Apply 60d+ ago
  • JR PPC & SEO Specialist (No Sponsorship/No Remote)

    Town Fair Tire 3.5company rating

    Digital marketing specialist job in Bridgeport, CT

    About Us We are a leading tire company committed to delivering high-performance, reliable, and innovative tire solutions for consumers, commercial fleets, and specialty applications. As we continue to grow our digital presence, we are seeking a data-driven and creative PPC & SEO Specialist to help us improve visibility, drive qualified traffic, and increase revenue across our digital channels. Position Overview The PPC & SEO Specialist will be responsible for planning, executing, and optimizing paid search campaigns while simultaneously managing search engine optimization initiatives to maximize organic growth. This role requires strong analytical skills, hands- on experience with ad platforms, and a deep understanding of search engine best practices. Experience in automotive, tire, or e-commerce industries is a plus. Key Responsibilities Paid Search (PPC) Plan, create, and manage campaigns across Google Ads, Bing Ads, and other paid platforms. Perform keyword research, audience targeting, and competitive analysis. Optimize campaigns for conversions, ROAS, quality score, and CPC efficiency. Create compelling ad copy aligned with brand tone and product offerings. Monitor daily budget pacing, bids, performance trends, and reporting. Conduct A/B tests on ads, landing pages, and targeting strategies. Collaborate with sales and product teams to promote key tire lines or seasonal campaigns. Search Engine Optimization (SEO) Conduct ongoing keyword research to identify opportunities for organic growth. Optimize website content, metadata, internal linking, and landing pages. Support creation of high-value content including product guides, tire education articles, and service pages. Perform technical SEO audits and coordinate fixes with developers. Monitor domain authority, backlink profile, indexing issues, and site health. Track rankings, search visibility, traffic patterns, and keyword performance. Ensure all SEO efforts support brand awareness and e-commerce or lead- generation objectives. Analytics & Reporting Build dashboards and performance reports using Google Analytics, Google Ads, and other tools. Analyze conversion funnels, customer behavior, and ROI trends. Provide monthly insights and recommendations to leadership. Continuously improve digital strategy based on data and industry trends. Qualifications Bachelor's degree in Marketing, Business, Communications, or a related field (preferred). 2-3+ years of hands-on experience in PPC and SEO management. Proficiency with Google Ads, Bing Ads, Google Analytics, Google Search Console, and keyword research tools (SEMrush, Ahrefs, Moz). Strong understanding of on-page, off-page, and technical SEO. Experience with e-commerce or automotive/tire industry preferred but not required. Strong copywriting and communication skills. Highly analytical mindset with attention to detail. Ability to work independently and collaborate with cross-functional teams. Job Type: Full-time Benefits: 401(k) 401(k) matching Dental insurance Employee discount Health insurance Life insurance Paid time off Referral program Retirement plan Tuition reimbursement Vision insurance Work Location: In person
    $66k-108k yearly est. 15h ago

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