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Digital marketing specialist jobs in Garland, TX - 780 jobs

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  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Digital marketing specialist job in Mesquite, TX

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $46k-68k yearly est. 2d ago
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  • Marketing Manager

    Unionmain Homes

    Digital marketing specialist job in Dallas, TX

    UnionMain Homes has been dedicated to helping families build their dream homes for over 50 years. With a commitment to quality and craftsmanship, every day is an opportunity to create communities and spaces where life truly happens. UnionMain Homes takes pride in designing homes that reflect the unique lifestyles and needs of every homeowner. The company emphasizes superior customer experiences and creating homes that inspire joy and satisfaction. Role Description This is a full-time on-site position for a Marketing Manager based in Dallas, TX. The Marketing Manager will oversee and implement marketing strategies, coordinate campaigns, analyze performance metrics, and develop branding initiatives. Responsibilities include managing digital and traditional marketing channels, collaborating with cross-functional teams, and ensuring messaging aligns with the company's mission and values. Location: Onsite Essential Duties and Responsibilities include the following. Other duties may be assigned. Support marketing and sales initiatives including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc. Assist in coordination with third party vendors including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc. Coordinate with other departments on the creation and maintenance of marketing materials and community identity Update, maintain, and create website presences on a division, community, and home-specific level Assist in gathering estimates and sources for marketing and sales initiatives Update and maintain vendor database, organize community and plan marketing files and maintain marketing collateral inventory Fact check and proof-read all marketing materials Coordinate sales center initiatives and general upkeep of the sales centers to ensure marketing and sales tools are always in place Ensure brand standards are maintained for the projects Assist in daily administrative responsibilities including invoice reconciliation and general upkeep of marketing material inventory Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company Coordinate and manage marketing events at sales centers, attend events as necessary Assist in training and marketing best practices or new tools/platforms Assist in the creation and proofreading of marketing collateral Oversee model home and sales center installation and maintenance Education and/or Experience Bachelor's degree from a four-year college or university in Communication, Marketing or a related field preferred Two to four years related experience and /or training Strong communication skills Attention to detail and creative thinking Ability to work independently and part of a collaborative team Highly motivated self-starter Ability to manage multiple functions and roles concurrently Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications Proficiency with MS Office and Adobe Suite Hubspot CRM experience a plus Experience with Google Analytics, social media sites, and photography and video editing software a plus Knowledge of MLS and realtor sites such as Zillow and Realtor.com a plus
    $64k-103k yearly est. 3d ago
  • UX Content Writer

    PTR Global

    Digital marketing specialist job in Irving, TX

    Principle duties and responsibilities Provide content strategy to ensure relevant content is delivered contextually Collaborate on a content roadmap and conduct content audits Establish and maintain operational processes and procedures for managing content requests and delivery Lead content governance and implementation of best practices at an enterprise level Work with product stakeholders and bring them along as you provide content to ensure messaging is optimized and successful Coach and mentor others on content strategy best practices Create documentation based on user groups to understand the tone and voice - Artifacts you will deliver scripts content strategy knowledge base articles and content embedded within the product All youll need for success Minimum qualifications -education and prior job experience Bachelors degree in English journalism technical writing or equivalent experience / training 5 years creating and executing digital content strategy across multiple channels Extensive experience planning for and developing useful usable content including instructional text error and confirmation message taxonomy and SEO Preferred qualifications - education and prior job experience Masters degree in English journalism or technical writing Experience using a content management or knowledge management system and agent-facing applications Experience with technical projects involving AI / machine learning Travel industry experience Skills licenses and certifications Superior writing editing and proofreading skills: You understand the importance of clearly and concisely communicating for digital channels. A proven track record of collaboration across product and UX teams: You can translate complex concepts into easy-to-understand interactive experiences. A passion for creating great digital user experiences with actionable knowledge of the digital landscape: Keeping up with industry and user trends emerging technologies and best practices and trends is fun for you. You're able to influence decision makers. A passionate advocacy for effective user-friendly communication You can talk about the importance of consistent messaging across multiple channels and make a case for a strategic approach to content delivery. Collaborate with multiple stake holder groups to gain alignment and input related to content needs.
    $41k-63k yearly est. 1d ago
  • Marketing Coordinator

    Burgess Construction Consultants, Inc.

    Digital marketing specialist job in Fairview, TX

    Burgess is seeking a creative, organized, and detail-oriented Marketing Coordinator to support our growing marketing team. This role focuses on digital marketing, graphic design, content creation, event marketing, and campaign coordination to strengthen brand awareness and support sales initiatives. If you have experience in marketing communications, social media marketing, email campaigns, graphic design, and event planning, we want to hear from you! Responsibilities: Design & Digital Marketing (50%) Create marketing collateral including flyers, brochures, digital ads, and social media graphics Develop content for websites, social media platforms, and digital campaigns Design sales enablement materials to support business development Maintain consistent brand messaging and visual identity Event Marketing & Tradeshow Management (25%) Plan and manage trade shows, conferences, and marketing events Coordinate event logistics, exhibits, promotional materials, and vendor communication Organize client appreciation events and award programs Marketing Strategy & Campaign Support (20%) Support marketing strategy, market growth, and lead generation initiatives Execute email marketing campaigns, newsletters, and mass communications Manage social media content, scheduling, and engagement Support public relations and brand awareness initiatives Write and distribute press releases, blog posts, white papers, and marketing content Administer customer surveys and analyze feedback for continuous improvement Marketing Administration (5%) Manage promotional items, swag inventory, and marketing materials Track and manage the marketing budget and expenses Maintain and update the company website and report on web analytics and performance Provide general administrative support as needed Follow company policies and perform other duties as assigned Occasional travel may be required Qualifications: Education: Bachelor's degree in marketing, communications, business, or a related field. Experience: Minimum of 3 years of experience as a marketing coordinator or in a similar role. Required Skills: Strong written and verbal communication skills Excellent organizational, time management, and multitasking abilities Creative mindset with strong attention to detail Ability to manage multiple marketing projects and deadlines Professional, ethical, and able to maintain confidentiality Technical & Marketing Tools Microsoft Office Suite Adobe Creative Suite (Photoshop, InDesign, Illustrator) Google Workspace (Docs, Sheets, Slides) CRM and marketing automation tools such as HubSpot, Mailchimp, or similar platforms Physical Requirements Prolonged periods of sitting and computer use Occasional movement around the office Ability to lift up to 25 lbs. occasionally Ability to kneel, stoop, or crouch as needed How to Apply Apply through LinkedIn and please provide a link to your marketing collateral, portfolio, or digital work samples for consideration.
    $39k-56k yearly est. 3d ago
  • 35998 Coordinator Technology Digital Learning

    Garland Independent School District (Tx 4.3company rating

    Digital marketing specialist job in Garland, TX

    Administrator, Department/Coordinator Additional Information: Show/Hide Days: 226 Pay Grade: 208 * Please check the Salary Schedule for current rates and stipend eligibility. (Scroll down after clicking this link) Qualifications: Education/Certification: * Master's degree in education or a subject-related field * Valid Texas Teacher Certification * Principal or mid-management certification (completed or in progress) Experience: * Minimum of (5) years of experience as a K-12 educator * Experience in designing and facilitating professional learning and/or training workshops at the district and campus levels * Experience in designing and creating professional development for digital learning based on identified competencies * Experience managing digital environments, including hardware and software configurations, on a variety of platforms and devices * Coaching experience, preferred * Please see attached for more information. Attachment(s): * Job Description - Coord Tech Dig Learning
    $44k-50k yearly est. 60d+ ago
  • Discrete Engineering Marketing Internship (Summer 2026)

    Diodes Inc. 4.3company rating

    Digital marketing specialist job in Plano, TX

    About the Role: The Power Discrete Marketing position is responsible for driving regional and global growth of power semiconductor products (e.g., MOSFETs, SiC, diodes, SBR, BJT, Protection products) through strategic product positioning, market analysis, and cross-functional collaboration. This role bridges technical product knowledge with commercial execution, ensuring alignment between customer needs, product capabilities, and business objectives. Degree programs considered for this internship: B.S. or M.S. in Electrical Engineering, Computer Science/Engineering, or a related field Product Marketing Responsibilities include: Focus product lines: Comprehend Power Discrete products, such as PowerMOS, SiC, SBR, BJT, Protection product, etc. Product Line Management:Manage the Power Discrete product development cycle time and drive time to market to meet customer's expectations. Define and manage the roadmap for power discrete products across voltage/current classes and packaging formats. Collaborate with R&D and product engineering to align development priorities with market demand. Monitor lifecycle stages: NPI (New Product Introduction), ramp-up, maturity, and EOL (End-of-Life). Benchmark against competitors to identify differentiation opportunities. Market Research and Analysis:Conduct in-depth market research to identify growth opportunities, understand customer needs, and analyze competitive landscapes to develop next generation products. Conduct regional and global market analysis to identify growth segments (e.g., EVs, renewable energy, industrial drives). Track competitor moves, pricing trends, and technology shifts (e.g., Si → SiC migration). Analyze TAM/SAM/SOM and forecast demand by application and geography. Develop customer personas and use-case scenarios to guide product strategy. Business Promotion & Demand Creation: Business development with regional sales/FAE to build the NPI pipeline as the demand creation. Design and execute go-to-market campaigns for new product launches. Collaborate with Marcom and BU teams to drive awareness via tradeshows, webinars, and digital content. Initiate design-win programs targeting key OEMs and Tier 1 suppliers. Build strategic partnerships with ecosystem players (e.g., module integrators, system designers). Sales Enablement:Collaborate with the sales team to provide product training, sales tools, support and do joint customer visits. Develop sales collateral: datasheets, value propositions, application notes, competitive battle cards. Train FAE and sales teams on product features, positioning, and objection handling. Support customer engagements with technical and commercial insights. Track funnel metrics and design-in conversion rates. Pricing Strategy:Conduct pricing analysis and develop pricing strategies to optimize revenue and profitability. Define regional pricing strategies in coordination with global BU pricing teams A. Conduct value-based pricing analysis based on performance, reliability, and cost-of-ownership. Support customer negotiations and special pricing requests. Monitor ASP trends and margin performance across product lines. Collateral Development: Create high-quality marketing collateral, including product datasheets, presentations, and sales enablement materials. Product Positioning and Messaging: Develop compelling product positioning and messaging to differentiate our offerings and resonate with target audiences. Diodes Incorporated (Nasdaq: DIOD), a Standard and Poor's SmallCap 600 and Russell 3000 Index company, is a leading global manufacturer and supplier of high-quality application specific standard products within the broad discrete, logic, and analog semiconductor markets. Diodes serves the consumer electronics, computing, communications, industrial, and automotive markets.
    $30k-40k yearly est. Auto-Apply 60d+ ago
  • Digital Marketing Product Manager

    Banco Santander 4.4company rating

    Digital marketing specialist job in Dallas, TX

    Digital Marketing Product ManagerCountry: United States of America It Starts Here: Santander is a global leader and innovator in the financial services industry and is evolving from a high-impact brand into a technology-driven organization. Our people are at the heart of this journey and together, we are driving a customer-centric transformation that values bold thinking, innovation, and the courage to challenge what's possible. This is more than a strategic shift. It's a chance for driven professionals to grow, learn, and make a real difference. If you are interested in exploring the possibilities We Want to Talk to You! The Difference You Make: The Associate, Digital Marketing serves as a Product Manager and is key contributor to the Santander US auto business digital experience team, leading customer-centric product initiatives that enhance our web platforms and deliver measurable business outcomes. This role is responsible for driving the vision, strategy, and execution of enhancements for key digital properties, including SantanderConsumerUSA.com. As a cross-functional leader, the Associate, Digital Marketing collaborates with marketing strategists, UX designers, developers, and analytics teams to define and deliver innovative, compliant, and accessible digital experiences. The role bridges business objectives and technical solutions, ensuring that every enhancement aligns with customer needs, regulatory requirements, and Santander's broader digital strategy. Digital Product Strategy & Execution Support the overall delivery and ongoing maintenance of Santander's marketing web products, including SantanderConsumerUSA.com. Lead the intake, prioritization, and delivery of maintenance requests, bug fixes, and digital enhancements. Translate business and customer requirements into actionable product definitions for design, development, testing, and deployment across digital channels. Partner with teams such as UX, digital design, analytics/reporting, technology, compliance, operations, and release management to ensure timely and successful delivery. Contribute to the development of digital product roadmaps that balance customer experience goals with technical feasibility and business value. Gather customer and stakeholder feedback to validate enhancements and measure success against key performance metrics. Agile Delivery & Team Collaboration Facilitate Agile ceremonies, including daily stand-ups, backlog refinement, sprint planning, and retrospectives, to ensure smooth delivery cycles and foster a collaborative team environment. Collaborate with cross-functional teams to assess solution feasibility, mitigate risks, and ensure alignment on timelines, priorities, and scope. Provide detailed, organized documentation and support for all user stories, acceptance criteria, and testing scenarios. Assist in end-user testing to ensure final deliverables meet stated business and technical requirements. Drive delivery through the Agile development process, providing clear communication and proactive foresight to anticipate blockers and risks, ensuring seamless coordination and timely delivery across teams. Partner with the Senior Product Manager and Director to escalate key issues and drive continuous improvement in product management processes. Customer Experience & Continuous Improvement Champion customer-centric design thinking to ensure all digital touchpoints deliver value and accessibility. Monitor competitor and industry trends to identify new opportunities for innovation and differentiation. Support compliance and legal teams in maintaining adherence to enterprise standards, data governance, and regulatory policies. What You Bring: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Bachelor's degree or equivalent work experience in Business, Marketing, Computer Science, or a related field. - Required. 5+ years of product management experience with a focus on websites and digital experiences.- Required. 3+ years of demonstrated success collaborating with IT, business stakeholders, and partner teams in distributed environments.- Required. 1-3 years of experience working in an Agile/SCRUM delivery model.- Required. Prior experience managing financial services, automotive, or regulated digital platforms. - Preferred. Strong understanding of product lifecycle management and Agile methodologies. Proficiency with Agile/SCRUM tools such as Adobe Workfront, JIRA, or similar project management platforms. Experience working within WordPress CMS or similar web content management systems. Familiarity with Google Tag Manager and marketing campaign platforms is a plus. Excellent analytical, organizational, and problem-solving skills. Strong written and verbal communication skills with the ability to present complex information clearly. Highly collaborative with the ability to work effectively across teams and organizational levels. Exceptionally organized, with meticulous attention to detail and a proactive mindset that anticipates challenges before they arise. Certifications: No Certifications listed for this job. It Would Be Nice For You To Have: Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education. Experience in Microsoft Office products. What Else You Need To Know: The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location. Base Pay Range: Minimum: $76,875.00 USD Maximum: $127,500.00 USD We Value Your Impact: Your contribution matters and it's recognized. You can expect a fair and competitive rewards package that reflects the impact you create and the value you deliver. We know rewards go beyond numbers. Offering more than just a paycheck our benefits are designed to support you, your family and your well-being, now and into the future. Santander Benefits - 2026 Santander OnGoing/NH eGuide (foleon.com) Risk Culture: We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management. EEO Statement: At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply. Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law. Working Conditions: Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required. Employer Rights: This does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this . The employer has the right to revise this at any time. This job description is not a contract for employment and either you or the employer may terminate your employment at any time for any reason. What To Do Next: If this sounds like a role you are interested in, then please apply. We are committed to providing an inclusive and accessible application process for all candidates. If you require any assistance or accommodation due to a disability or any other reason, please contact us at ****************** to discuss your needs.
    $76.9k-127.5k yearly Auto-Apply 6d ago
  • BD and Marketing Specialist - Global Finance/Real Estate

    Sidley Austin 4.6company rating

    Digital marketing specialist job in Dallas, TX

    The Business Development and Marketing Specialist is a key team member within the Marketing Department. The Specialist serves as a liaison to assigned practice and/or industry groups. They work directly with BD and Marketing colleagues and partners in the groups (across various offices) to develop and execute clear strategies and business plans, and manage an aligned range of business development pursuits, marketing campaigns and communications, client events and sponsorships, and key account activity. The Specialist takes an active role in learning about the service offering, lawyers, and clients of the assigned groups and related practices. They help develop and lead initiatives to enhance the groups' knowledge about our clients, their business needs, and relevant Sidley capabilities to foster cross-selling. Duties and Responsibilities Proposals and Pitches Serves as lead project manager for RFPs and pitches, both for the assigned groups and others, as needed Spearheads briefing discussions to propose and/or understand the opportunity Writes new business proposals, conducts matter research, and produces targeted, tailored responses to RFIs/RFPs Supports follow-up, debriefs activities post-pitch, and reports results Practice and Client Development Supports practice/industry team leadership and other partners on development and coordination of marketing and client development plans for the group and individual lawyers Attends and contributes to practice/industry group meetings and planning sessions Develops and refines the groups' business development “infrastructure” (e.g., written collateral, experience database/matter lists, contact lists, opportunity tracking, etc.), exercising an acute level of quality control to ensure that all marketing collateral, communications, matter lists, and other materials are consistent, error-free, and up to date; ensures processes are efficient and the best possible use is made of available technology and other resources Helps group leaders prepare and manage the group's BD budget; tracks and analyzes practice/industry initiatives, evaluating the ROI of activities to recommend and plan future efforts Coordinates with the Market Intelligence team to conduct industry, client, and competitive research to support practice development initiatives Facilitates the planning, implementation, and follow-up of new business or cross-marketing opportunities Marketing and Profile-raising Activities Leads the drafting and submission of rankings, awards, surveys, league tables, and other recognitions for assigned groups Works with Regional BD and Marketing team members to plan client programs and Sidley-sponsored events Works with the Communications and PR team to identify thought leadership topics and Sidley lawyers to engage in media commentary, article publication, podcasts, etc. Recommends and facilitates the involvement of Firm lawyers in professional organizations that will enhance the visibility of the lawyers and the Firm in relevant practice/industry platforms Salaries vary by location and are based on numerous factors, including, but not limited to, the relevant market, skills, experience, and education of the selected candidate. If an estimated salary range for this role is available, it will be provided in our Target Salary Range section. Our compensation package also includes bonus eligibility and a comprehensive benefits program. Benefits information can be found at Sidley.com/Benefits. Target Salary Range $88,000 - $110,000 if located in Illinois or Texas Qualifications To perform this job successfully, an individual must be able to perform the Duties and Responsibilities (Duties) above satisfactorily and meet the requirements below. The requirements listed below are representative of the minimum knowledge, skill, and/or ability required. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions of the job. If you need such an accommodation, please email ************************** (current employees should contact Human Resources). Education and/or Experience: Required: A Bachelor's degree from an accredited university A minimum of five (5) years of professional marketing, business development, or other relevant experience Excellent writing and proofreading skills Proficiency in Microsoft Office and Outlook Preferred: Marketing, business development, or related experience in a law firm or other professional services organization Working knowledge of customer relationship, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation Familiarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publications Other Skills and Abilities: The following will also be required of the successful candidate: Strong organizational skills Strong attention to detail Good judgment Strong interpersonal communication skills Strong analytical and problem-solving skills Able to work harmoniously and effectively with others Able to preserve confidentiality and exercise discretion Able to work under pressure Able to manage multiple projects with competing deadlines and priorities Sidley Austin LLP is an Equal Opportunity Employer #LI-JW1 #LI-Hybrid
    $88k-110k yearly Auto-Apply 4d ago
  • Digital Marketing Specialist

    Caris Life Sciences 4.4company rating

    Digital marketing specialist job in Irving, TX

    At Caris, we understand that cancer is an ugly word-a word no one wants to hear, but one that connects us all. That's why we're not just transforming cancer care-we're changing lives. We introduced precision medicine to the world and built an industry around the idea that every patient deserves answers as unique as their DNA. Backed by cutting-edge molecular science and AI, we ask ourselves every day: “What would I do if this patient were my mom?” That question drives everything we do. But our mission doesn't stop with cancer. We're pushing the frontiers of medicine and leading a revolution in healthcare-driven by innovation, compassion, and purpose. Join us in our mission to improve the human condition across multiple diseases. If you're passionate about meaningful work and want to be part of something bigger than yourself, Caris is where your impact begins. Position Summary The Digital Marketing Specialist provides essential support to the digital marketing team. This position is heavily focused on social media execution, email marketing production and day-to-day digital coordination. The ideal candidate is organized, detail-oriented, eager to learn and comfortable working in a fast-paced environment. You will assist with content creation, scheduling, reporting and basic campaign setup across our core digital channels, helping ensure Caris delivers consistent, high-quality communications that support our brand and product portfolio. Job Responsibilities As a Digital Marketing Specialist, you will: Assist with drafting, editing and scheduling social media posts across all platforms. Maintain the social media content calendar and ensure timely publishing. Coordinate with the digital marketing team to ensure content aligns with brand guidelines and campaign goals. Compile weekly or monthly performance metrics for reporting. Assist with building, formatting, QA and scheduling email campaigns using Salesforce Marketing Cloud Account Engagement (Pardot). Support segmentation, list management, and testing (A/B, subject lines, CTAs, etc.). Help track and report on email performance metrics (open rate, CTR, conversions). Support email and social promotion for webinars, virtual events and conferences. Assist with marketing project timelines, task tracking and cross-team communication. Help manage MLR (Medical, Legal, Regulatory) submissions and updates. Coordinate with internal teams (design, product, sales) to gather assets and ensure deliverables are on time. Perform basic website updates or edits (using HTML/CSS or CMS tools) as needed. Required Qualifications: Bachelor's degree in marketing, communications, life sciences or a related field. Minimum three (3) years of experience in digital marketing, social media or email marketing. Familiarity with HTML, or other basic coding languages. Experience with social media platforms and scheduling tools (e.g., Hootsuite). Experience with email marketing tools (e.g., Salesforce, MCAE, Pardot) Strong writing, proofreading and communication skills. Strong organizational skills with the ability to manage multiple tasks and deadlines. Proficiency in Microsoft Office (PowerPoint, Excel, Word). Demonstrated eagerness to learn new software, tools and digital best practices. Preferred Qualifications In-depth understanding of HTML email development, deliverability best practices and CRM integrations. Proficient in Pardot/MCAE, Salesforce, WordPress, native social platforms and content management systems. Experience coordinating with vendors or agency partners. Exposure to project management tools (e.g., Jira, Asana, Monday.com, Wrike). Experience supporting paid social campaigns. Physical Demands The ability to lift objects over 20 pounds. The ability to sit and/or stand for long periods of time. Training All job-specific, safety, and compliance training will be assigned based on the job functions associated with this employee. Conditions of Employment: Individual must successfully complete pre-employment process, which includes criminal background check, drug screening, credit check ( applicable for certain positions) and reference verification. This reflects management's assignment of essential functions. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time. Caris Life Sciences is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with disability.
    $48k-68k yearly est. 33d ago
  • Digital Marketing Specialist

    First Texas Homes, Inc. 4.2company rating

    Digital marketing specialist job in Dallas, TX

    Job Description Job brief We are seeking a talented and passionate Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a strong understanding of digital marketing strategies and tactics, with a focus on driving brand awareness, generating leads, and increasing online sales. Responsibilities: Develop and execute comprehensive digital marketing campaigns: Under the guidance of the Marketing Manager, create and implement effective digital marketing strategies aligned with overall business objectives. Manage and optimize various digital marketing channels, including: Search Engine Optimization (SEO) Pay-Per-Click (PPC) advertising Social media marketing Content marketing Track and analyze campaign performance: Monitor key performance indicators (KPIs) to measure the success of digital marketing initiatives. Utilize analytics tools to gather insights and identify areas for improvement. Generate regular reports on campaign performance and provide actionable recommendations. Stay up to date with industry trends: Keep abreast of the latest digital marketing trends, technologies, and best practices. Continuously explore innovative approaches to enhance campaign effectiveness. Collaborate with cross-functional teams: Work closely with the marketing, sales, and product teams to ensure alignment and synergy. Analyze and provide recommendations on the allocation and utilization of digital marketing budgets. Optimize spending to maximize ROI. Qualifications: Bachelor's degree in Marketing, Communications, or a related field. 2+ years of experience in digital marketing. Strong understanding of SEO, PPC, social media, email marketing, and content marketing. Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, social media analytics tools). Excellent analytical and problem-solving skills. Strong written and verbal communication skills. Creative thinking and ability to develop innovative marketing strategies. Attention to detail and ability to manage multiple projects simultaneously. Preferred Qualifications: Experience with A/B testing and conversion rate optimization. Knowledge of HTML, CSS, and JavaScript. Certifications in Google Ads, Google Analytics, or social media platforms. Experience in new home construction. If you are a highly motivated and results-oriented individual with a passion for digital marketing, we encourage you to apply.
    $43k-62k yearly est. 28d ago
  • Manager, Digital Marketing

    Rise Broadband 3.9company rating

    Digital marketing specialist job in Westlake, TX

    Rise Broadband is on a mission to connect communities to the world. Rise Broadband offers affordable and reliable high-speed Internet and phone services across 16 states. Founded in 2006, Rise Broadband builds on its legacy of superior customer service by offering fast and contract-free connections via its Fixed Wireless or Fiber Internet networks. Ranked the country's Best Rural Internet Service Provider by CNET three years in a row, Rise Broadband is proud to connect communities to the world. The Digital Marketing Manager is responsible for designing, executing, optimizing and automating remarketing strategies across paid media, CRM platforms, and owned channels to drive conversions, customer retention, and revenue growth. This role is highly analytical and data-driven, with a focus on bringing back engaged prospects, nurturing leads, reactivating past customers, and personalizing digital touchpoints at scale. They will manage multi-channel remarketing programs, including display, search remarketing, email, SMS, and onsite personalization. The ideal candidate combines technical ability with marketing strategy, thrives in fast-paced environments, and is comfortable working cross-functionally with analytics, sales, brand, product, and operations. Location The role is a full-time on-site position at our Westlake, TX corporate headquarters. This is NOT a remote or hybrid position. Key Responsibilities Remarketing Strategy & Execution * Develop and own the full-funnel remarketing strategy across all digital channels. * Build audience segmentation frameworks for prospects, leads, customers, and churn-risk profiles. * Implement dynamic remarketing campaigns via Google, Meta, LinkedIn, and programmatic partners. * Lead the creation and optimization of retargeting and lookalike strategies to reduce CAC (customer acquisition cost) and increase ROI. * Drive lifecycle-based remarketing across email and SMS, including browse abandonment, cart abandonment, and lapsed customer journeys. * Partner with web/UX and creative teams to implement onsite personalization and remarketing content. Platform Ownership & Technical Execution * Manage remarketing feeds, pixel/tag setup, event tracking, and conversion APIs. * Work within Salesforce Marketing Cloud to deliver personalized journeys. * Ensure remarketing audiences are clean, accurate, refreshed, and privacy-compliant. * Collaborate with BI/analytics to maintain dashboards that measure performance, conversion impact, and audience trends. * Automation, Optimization & Performance Management * Continuously A/B test creative, messaging, frequency, customer journeys, and channel combinations. * Integrate AI tools across the marketing tech stack, maximizing automation and performance. * Analyze campaign and audience performance to identify growth opportunities. * Optimize budget allocation across channels to maximize ROAS (return on ad spend). * Implement incremental lift testing to validate campaign impact. Cross-Functional Collaboration * Work closely with paid media, SEO, email, content, product, and sales teams to align remarketing strategy with the overall customer journey. * Partner with data and engineering teams to ensure accurate tracking, data flows, and campaign automations. * Collaborate with creative teams to develop compelling remarketing assets. Qualifications * Bachelor's degree in Marketing, Business, Analytics, or a related field. * 3-5+ years of hands-on experience managing digital remarketing programs. * Strong expertise with Google Ads, retargeting platforms, and Salesforce Marketing Cloud. * Advanced experience with audience segmentation, retargeting tactics, and conversion tracking. * Ability to interpret data, build insights, and drive action. * Experience managing remarketing tags, pixels, feeds, and customer journeys. * Strong project management skills and the ability to execute in a fast-paced environment * Experience in subscription services, telecommunications, or other high-competition industries. * Knowledge of SQL or basic data querying. * Understanding of privacy regulations (GDPR, CCPA, TCPA). Please feel free to review our Benefits at the following link: *****************************************************
    $68k-96k yearly est. 30d ago
  • Analyst - Digital Marketing

    Modern Tax Group

    Digital marketing specialist job in Dallas, TX

    About Modern Tax Modern Tax is a fast-scaling Property Tax consultancy that's redefining how companies think about tax strategy. With deep industry expertise and a sharp, client-first approach, we help organizations uncover opportunity where others see complexity. We've built a sharp, modern brand that reflects that: intelligent, polished, and relatable. Now, we're looking for a Digital Marketer to help us deepen our presence across channels and tell the Modern Tax story in new and creative ways. The Opportunity This is a hands-on role for a Digital Marketer who loves bringing strategy to life through content, campaigns, and design. You'll work directly with the Director of Brand Marketing to plan, execute, and optimize campaigns that drive visibility, engagement, and inbound interest across our key audiences. You'll be involved in everything from email strategy and paid ads to event promotion and web optimization, ensuring our marketing efforts are cohesive, consistent, and performance-driven. This is not a “sit and post” kind of role, it's about helping build a marketing machine that supports the next stage of Modern Tax's growth. Responsibilities Manage and optimize paid campaigns across Google, LinkedIn, and other digital channels from audience targeting to performance tracking and reporting. Oversee email marketing execution within HubSpot, building and scheduling campaigns, segmenting lists, and tracking engagement metrics. Monitor and refine website performance partnering with our web team and agency to enhance user experience, conversion paths, and SEO fundamentals. Collaborate with our digital designer to guide creative direction, ensure brand consistency, and align deliverables to campaign objectives. Develop and maintain campaign dashboards that track digital KPIs, lead generation metrics, and ROI across channels. Own Modern Tax's social presence, assist with content planning, post scheduling, and engagement tracking, ensuring our brand tone and visuals stay sharp. Support in-person and digital event promotion managing registration pages, event assets, post-event follow-up sequences, and recap content. Coordinate digital asset production from ad content and infographics to videos, one-pagers, and case studies. Experiment and learn. Identify emerging trends, tools, or channels that could enhance campaign efficiency and performance. Who You Are 2-4 years of experience in digital marketing, ideally within B2B or professional services. Solid understanding of digital channels (social, email, paid, SEO, web). Proficient in Microsoft environment (Outlook, Teams, SharePoint, Excel, PowerPoint). Proficient in HubSpot, LinkedIn Ads, and Google Ads. Exceptionally organized with strong attention to detail. Naturally curious and eager to learn new platforms and tools. Confident communicator with a good sense of visual and brand alignment. Thrives in fast-paced environments and enjoys variety in their day-to-day work. Why Work with Us? We're growing quickly, and we're doing it the right way; grounded in expertise, built for scale, and focused on creating real value for our clients. This is a rare opportunity to help shape the marketing organization at a pivotal moment in our trajectory. You'll have the support you need, the autonomy you want, and the chance to create long-term impact.
    $55k-82k yearly est. 60d+ ago
  • Email Marketing & Content Specialist (Firearms Industry)

    Grabagun

    Digital marketing specialist job in Addison, TX

    You Should Know Position Type: Full-Time, Direct Hire Compensation: Up to $70K Citizenship Requirements: U.S. Citizens and Green Card Holders only Why This Role Matters We are a fast-growing ecommerce retailer specializing in firearms, ammunition, optics, and shooting gear. We serve hunters, shooters, and responsible gun owners nationwide. We're looking for a marketing-minded communicator who understands this industry, knows the audience, and can create high-performing content that drives results. The Email Marketing & Content Specialist will own the planning, writing, creation, and execution of ongoing email marketing campaigns, including daily deals, new product announcements, educational content, and promotional offers. This role also includes writing blog articles, landing page copy, and product highlights that reflect our brand voice and connect authentically with the firearms community. This is an on-site role in Addison, TX. Remote applicants will not be considered. What You'll Do Every Day Plan and deploy daily and weekly marketing emails across promotions, launches, and sales. Write clear, accurate, and compelling copy for emails, product features, blog articles, and landing pages. Maintain a content and promotion calendar, coordinating with purchasing, sales, and operations. Gather product highlights and messaging that align with inventory, pricing, and market demand. Segment lists and optimize email performance for open rate, click-through, and conversion. Work with internal or external design resources to produce email graphics and product assets. Ensure all messaging aligns with legal and platform compliance for firearms-related communication. Monitor and report on campaign performance, trends, and opportunities for growth. Stay knowledgeable about new products, firearm platforms, accessories, and industry developments What You Bring Hands-on knowledge of firearms, accessories, ammo, optics, and firearms culture. Required: Previous experience in the firearms or outdoor industry (marketing, retail, media, product, etc.). Strong writing ability with the ability to switch tone for different campaign types. Experience with an email marketing platform (Klaviyo, Mailchimp, Omnisend, HubSpot, etc.). Familiarity with ecommerce product data and merchandising. Ability to manage multiple promotions with tight deadlines. Self-driven, resourceful, and comfortable working with a fast-paced team. Magento, Shopify, WooCommerce, or other ecommerce platform experience. Light photo editing / graphic design skills (Photoshop, Canva, Figma). Basic HTML knowledge. SEO or blog content strategy experience. Ready to increase the impact of our marketing and web presence? Send us your resume and show us how.
    $70k yearly Auto-Apply 33d ago
  • Klaviyo Email & SMS Specialist (DTC - Graphics Provided)

    Crushvertise

    Digital marketing specialist job in Dallas, TX

    Title: Klaviyo Email & SMS Specialist (DTC - Graphics Provided) Description: We're hiring a Klaviyo pro (not an agency) to join our design team 10-15 hrs/week and own the backend Klaviyo Opti-In, flows, campaigns + SMS execution for a fast-growing DTC beauty brand. We've got 8K active profiles (~25K total, may need cleanup) and send 2-3 email campaigns/week. SMS as well. Your job: setup, test and optimize opt-ins, flows, campaigns and clean up segmentation, consolidate SMS/popups, and guide implementation all migrated and fully setup in Klaviyo. You'll work directly with our CEO and lead internal Graphic artist and need to be proactive, communicative, and technically sharp in Klaviyo and Shopify. What You'll Do: Help build, test and optimize all flows (welcome, post-purchase, winback, etc.) Build and setup on-going 2-3 campaigns per week QA/test flow logic, fix errors, improve performance Consolidate SMS (Postscript) + popups (OptiMonk) into Klaviyo Ensure list hygiene, proper segmentation, sunsetting Collaborate in Slack + ClickUp; join 2x/wk syncs Must Have: Hands-on Klaviyo + Shopify experience (DTC eCom required) Copywriting skills, retention subscription marketing skills Solid flow architecture + testing Klaviyo experience Comfort working directly with internal teams (not outsourced) Bonus: supplements/beauty brand experience To Apply: Results You've Driven for 3-4 Clients (flows, KPIs, outcomes) Please specify any experience working with DTC supplements Share and demonstrate retention marketing knowledge and experience
    $57k-73k yearly est. 60d+ ago
  • Marketing Events Specialist

    Axxess Technology Solutions, Inc. 4.2company rating

    Digital marketing specialist job in Dallas, TX

    Who we are looking for… A strategic Marketing Events Specialist will support the planning, coordination, and execution of impactful corporate events, conferences, and meetings that elevate brand visibility and foster engagement. This role requires creativity, attention to detail, and strong organizational skills to deliver seamless experiences aligned with business objectives What you will experience… A fast-paced, collaborative team-oriented environment that encourages everyone to bring their authentic self to work every day. Professional development for career growth and advancement Competitive compensation with full selection of benefits, including company-matching 401k contributions and 20 days of paid time off + holidays + birthdays Who we are... Axxess is the leading global technology platform, transforming how care is delivered in the home. Trusted by more than 9,000 organizations worldwide, its robust ecosystem empowers healthcare professionals to deliver exceptional care to more than 7 million patients. Its AI-powered solutions drive efficiency, reduce costs and help improve outcomes, while its commitment to compliance and security is backed by industry-leading certifications. We bring life-changing technology to healthcare, impacting the way people work, learn, and grow their business. Our edge does not come from our technology, it comes from our people. We work as one team with a common goal to create shared success benefiting everyone. Axxess fosters a collaborative culture that fuels innovation and excellence and is recognized nationally as a “Best Place to Work.” What you will do… Assist in planning and executing Axxess-hosted events, including conferences, private dinners, and in-house meetings Support logistics such as registration systems, agendas, room blocks, and speaker coordination Help manage event timelines, budgets, and vendor relationships Collaborate with marketing and sales teams to enhance Axxess' presence at industry conferences and tradeshows Coordinate pre-event planning meetings and assist with post-event evaluations Ensure brand consistency and quality across all event touchpoints Travel as needed for onsite event support What you bring… Bachelor degree required 3+ years of experience in event planning or marketing support required Strong organizational skills and attention to detail Ability to manage multiple priorities in a fast-paced environment Excellent communication and interpersonal skills Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint) Flexibility, energy, and a positive, can-do attitude Ability to work in the Dallas office as this is not a remote role Axxess is an equal opportunity employer and drug-free workplace. All applicants must be authorized to work in and currently reside in the United States. We offer a competitive compensation package (DOE), benefits and growth opportunities for everyone who joins Axxess! *NO AGENCIES OR THIRD PARTIES INQUIRIES PLEASE* #LI-KJ1
    $55k-89k yearly est. Auto-Apply 4d ago
  • Digital Marketing Analyst

    Koddi

    Digital marketing specialist job in Fort Worth, TX

    About Koddi We are a global technology company with software and services that help top digital marketplaces effectively monetize their first-party audiences through industry-leading commerce media technology and strategy. Our enterprise platforms leverage first-party data to drive marketplace revenue and profit by improving user experience and target shoppers throughout the purchase path. Koddi's platforms enable any advertiser, any marketplace, in any industry to increase awareness, generate demand, and drive revenue. We are committed to driving innovation and growth in the commerce media space. As part of that commitment, we've launched Koddi Academy, a learning platform designed to provide expert knowledge, competitive insights, and practical strategies for thriving in this fast-growing industry. Explore our latest certification course, to deepen your expertise and stay ahead in the evolving world of commerce media. You can also sign up for our waiting list to be notified when new courses are released. Get started today at Koddi Academy. Job Summary Koddi is looking for a Digital Marketing Analyst to join its growing client services team. Ranked as one of the Best Companies to work for in Fort Worth, Koddi is committed to recognizing and rewarding high-performing team members and creating an environment where they can drive strong results for our clients and partners. As a Digital Marketing Analyst, you will be responsible for partnering with premier travel brands to create data-based, automated solutions to achieve their greater business objectives. You will leverage our industry-leading technology to manage large-scale digital marketing campaigns and examine performance trends to provide valuable and actionable insights to our clients. The Digital Marketing Analyst supports Koddi's clients by managing assigned campaigns, building relationships with our customers, preparing weekly analyses for clients, and contributing to the company culture. Koddi is a fast-growing technology company and needs people who are passionate self-starters. What You'll Do Build, monitor and optimize cross-publisher ad campaigns Analyze media performance and synthesize learnings into simple, easy-to-digest reports for Koddi's clients Collaborate with a talented multi-disciplinary team of digital marketing, data, and technology enthusiasts spanning key Koddi departments, including client services, product and engineering. Solve business problems and drive business outcomes through digital marketing, data storytelling and exceptional client service Communicate with clients on a regular cadence via email, video conference calls, and in-person quarterly business reviews (QBRs) Work with internal and external stakeholders to ensure key dates are met and all inquiries are responded to daily Work with leading metasearch and online travel agency partners to implement new product lines Communicate digital trends that are shaping the travel industry through both written and verbal mediums Help the world's largest travel brands acquire key customers in relevant markets Lead strategic initiatives that inform clients on what the competition is doing and how they can respond What You'll Bring Bachelor's Degree or equivalent work experience Minimum of 3+ years of experience as a Digital Marketing Analyst Strong Excel background Strong data visualization and storytelling skills Experience evaluating data, looking beyond and providing recommendations Self-motivated to achieve your goals and pursue interests without external incentives or pressure Adaptable to adjust to new situations and environments Driven - highly motivated and focused on delivering results Effective verbal and written communication skills Ability to work effectively in both independent and team environments
    $55k-82k yearly est. Auto-Apply 60d+ ago
  • Site Content Specialist, Website

    at Home Group

    Digital marketing specialist job in Coppell, TX

    The Site Content Specialist will partner with the Site Content Manager, Site Merchants and Marketing to plan and execute strategic content that drives engagement, supports product category sales, new initiatives, contributes to increasing natural search results and provides a positive omnichannel customer experience. Key Roles and Responsibilities Plan & execute site content under the direction of the content manager that drives engagement, sales and provides a positive omnichannel customer experience Produce content that is optimized for all shopping devices and addresses the needs of individual markets through personalization Create and manage content briefs, wireframes and marketing jobs for all campaigns and special projects Assist with the communication of content plans and performance to various business partners Partner with the site merchandisers to provide clear and optimized navigation from all content assets Ensure all content requests are fulfilled according to the brief before passing the final brief to the content manager for review and front-end development team for execution. Responsible for validating all content prior to launch, assuring a superior customer experience Maintains performance dashboards that measure the success and opportunity within each campaign and gather action-oriented information for immediate and future content implementation. Lead and solicit competition analysis through routine benchmarking. Document inspiration and emerging trends and share findings with internal teams. Qualifications and Competencies Bachelor's Degree Required, Digital Retailing, Merchandising or Marketing preferred 3+ years of ecommerce experience, or similar role Experience with Salesforce (or similar ecom platforms), Web Analytics Tools, Excel Strategic thinker with the ability to clearly articulate and implement a focused plan Strong communicator with the ability to influence and drive decision making process Self-starter with strong attention to detail who can manage multiple projects simultaneously Strong teamwork, communication and interpersonal skills
    $42k-59k yearly est. Auto-Apply 28d ago
  • Site Content Specialist, Website

    at Home Medical 4.2company rating

    Digital marketing specialist job in Coppell, TX

    The Site Content Specialist will partner with the Site Content Manager, Site Merchants and Marketing to plan and execute strategic content that drives engagement, supports product category sales, new initiatives, contributes to increasing natural search results and provides a positive omnichannel customer experience. Key Roles and Responsibilities Plan & execute site content under the direction of the content manager that drives engagement, sales and provides a positive omnichannel customer experience Produce content that is optimized for all shopping devices and addresses the needs of individual markets through personalization Create and manage content briefs, wireframes and marketing jobs for all campaigns and special projects Assist with the communication of content plans and performance to various business partners Partner with the site merchandisers to provide clear and optimized navigation from all content assets Ensure all content requests are fulfilled according to the brief before passing the final brief to the content manager for review and front-end development team for execution. Responsible for validating all content prior to launch, assuring a superior customer experience Maintains performance dashboards that measure the success and opportunity within each campaign and gather action-oriented information for immediate and future content implementation. Lead and solicit competition analysis through routine benchmarking. Document inspiration and emerging trends and share findings with internal teams. Qualifications and Competencies Bachelor's Degree Required, Digital Retailing, Merchandising or Marketing preferred 3+ years of ecommerce experience, or similar role Experience with Salesforce (or similar ecom platforms), Web Analytics Tools, Excel Strategic thinker with the ability to clearly articulate and implement a focused plan Strong communicator with the ability to influence and drive decision making process Self-starter with strong attention to detail who can manage multiple projects simultaneously Strong teamwork, communication and interpersonal skills
    $42k-56k yearly est. Auto-Apply 28d ago
  • Marketing Promotion Specialist

    Michaels 4.2company rating

    Digital marketing specialist job in Irving, TX

    Support Center - IrvingThe Marketing Promotions Specialist assists the Marketing Promotions team in planning, directing, and evaluating consumer centric marketing initiatives aligned with the company goals. This individual will provide integral program coordination between all Michaels marketing components to create seamless program presentation to the consumer. This Team Member will work closely with Creative Services, Merchandising, Email, Digital, Social, Pricing, and Store Operations teams to ensure timely program success. Major Activities Build and maintain strong collaborative relationships with Marketing Channels, Merchandising, and Pricing teams to accomplish company goals. Lead weekly Turn-In meetings for assigned categories (U.S. and Canada), driving alignment on product features, financial challenges, photography, and copy with key partners. Own the maintenance and accuracy of all U.S. and Canada event templates and fact sheets within the PPA system, swiftly processing and integrating all event changes through release. Actively participate in the cross-training and learning of new systems, processes and procedures. Other duties as assigned Minimum Education Bachelor's degree or equivalent experience Journalism, Communication, Marketing, or related field Minimum Special Certifications or technical skills Working knowledge of Microsoft Office applications Minimum Type of experience the job requires 3+ years marketing experience Other Must be detail-oriented and organized. Must have the ability to work in a fast-paced environment and manage multiple layers of revisions Ability to multi-task. Organize and execute multiple projects. Ability to work independently or with a team or partners Ability to work under pressure with the willingness to meet deadlines Excellent written & oral communication skills, with an ability to determine appropriate content & style for a diverse group Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job. At The Michaels Companies Inc., our purpose is to fuel the joy of creativity and celebration. As the leading destination for creating and celebrating in North America, we operate over 1,300 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise. Founded in 1973 and headquartered in Irving, Texas, Michaels is the best place for all things creative. For more information, please visit ***************** At Michaels, we prioritize the wellbeing of our teams by providing robust benefits for both full-time and part-time Team Members. Our benefits include health insurance (medical, dental, and vision), paid time off, tuition assistance, generous employee discounts, and much more. For more information, visit ***************** Michaels is an Equal Opportunity Employer. We are here for all Team Members and all customers to create, innovate and be better together. Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at ************** (1800-MICHAEL). EEOC Know Your Rights Poster in English EEOC Know Your Rights Poster in Spanish EEOC Poster Optimized for Screen Readers Federal FMLA Poster Federal EPPAC Poster
    $36k-55k yearly est. Auto-Apply 29d ago
  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Digital marketing specialist job in Euless, TX

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $46k-68k yearly est. 2d ago

Learn more about digital marketing specialist jobs

How much does a digital marketing specialist earn in Garland, TX?

The average digital marketing specialist in Garland, TX earns between $38,000 and $81,000 annually. This compares to the national average digital marketing specialist range of $44,000 to $81,000.

Average digital marketing specialist salary in Garland, TX

$56,000

What are the biggest employers of Digital Marketing Specialists in Garland, TX?

The biggest employers of Digital Marketing Specialists in Garland, TX are:
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