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Digital marketing specialist jobs in Kalamazoo, MI - 130 jobs

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  • Creative Marketing Specialist

    Andy J. Egan Co 3.9company rating

    Digital marketing specialist job in Grand Rapids, MI

    Creative Marketing Specialist Pay Range: Negotiable Since 1919, Egan has been the mechanical contractor that West Michigan construction managers and building owners depend on for the highest quality work. Egan is dedicated to hiring individuals who understand the importance of safety, instill integrity in all aspects of their lives, are passionate about what they do and committed to providing value to our customers. We are looking for a Creative Marketing Specialist to support the Marketing Manager by developing creative assets in multiple media formats. This position will be responsible for photography, videography, and graphic design that will be used in Egan's marketing channels to help shape the brand's story. Duties: Photography and videography at job sites, as well as editing Design and develop creative content for company marketing channels, including website, social media, email marketing, customer presentations, events, proposals and more. Social media strategy development, including trend monitoring and competitive analysis Collaborate with the Marketing Manager on comprehensive campaign planning and execution Ongoing brand identity development and oversight Create and update company templates to align with brand standards Update internal headshots, department photos, etc. for internal and external communication Graphic design projects · Assist the Marketing Manager with other projects as needed. Qualifications: · Proficient in common marketing software such as Adobe Creative Suite -- Photoshop, InDesign, Premier, Illustrator, Express and others (Required) · Experience with email marketing and CRM platforms (Preferred) · Knowledge of business tools for digital platforms such as YouTube, Vimeo, Meta (Facebook and Instagram) and LinkedIn (Preferred) Requirements: · Bachelor's degree in marketing or related field or equivalent experience of 1-3 years in marketing, creative production or digital content Ability to work independently Superior creativity and communication skills Compensation: Starting at $25/hr based on experience, full benefits package including health, dental, vision, 401(k) with employer match and PTO Schedule: 7:30 to 4:30 Monday through Friday, with flexible and part-time schedules considered for this role. Location: Grand Rapids, MI with Jobsite visits as needed
    $25 hourly 1d ago
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  • Graphic Design and Marketing Associate

    Southwest Michigan First 4.1company rating

    Digital marketing specialist job in Kalamazoo, MI

    Southwest Michigan First is seeking a creative and strategic Graphic Design and Marketing Associate to support Consultant Connect and organizational marketing efforts. This role is ideal for a detail-oriented designer who thrives in a fast-paced environment and enjoys creating engaging content across digital, print, and live-event platforms. Role Breakdown Consultant Connect - Graphic Design & Marketing: 80% Southwest Michigan First - Graphic Design & Marketing: 20% Key Responsibilities Consultant Connect Collaborate with senior leaders to develop and refine messaging. Design original digital and web-based content with strong visual storytelling. Develop visual brand elements, website content, and social media strategy. Create event-specific collateral such as invitations, programs, signage, wayfinding, presentations Lead regional social media execution, including content and multimedia creation. Assist with writing, editing, email marketing, and content calendars. Coordinate printing, media distribution, vendors, and design tools. Support and attend conferences, special events, and partner initiatives, some of which may require travel. Southwest Michigan First Design internal and external marketing and promotional materials. Promote organizational milestones, projects, community activities, and staff updates. Ensure all materials reflect a consistent, positive brand image. Assist various teams with special projects, events, and other needs as they arise. Minimum Qualifications Bachelor's degree in marketing, graphic design, communications, or related field. 2-4 years of relevant experience. Advanced knowledge of the Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign. Strong project management, communication, and attention to detail. Proficiency in Microsoft Office; familiarity with WordPress. Experience with MailChimp, HubSpot, Monday.com or similar platforms preferred. Self-motivated, deadline-driven, and comfortable working with diverse stakeholders. WHY SOUTHWEST MICHIGAN FIRST? Competitive Insurance Benefits Package: Our comprehensive insurance package ensures you and your family are covered with health and dental plans that meet your needs. Employer-Paid Life Insurance: We prioritize your well-being by providing life insurance coverage at no cost to you, offering peace of mind for you and your loved ones. Employer-Paid HSA (Health Savings Account): Take advantage of our HSA to save on medical expenses with pre-tax dollars, enhancing your financial wellness. Employer Contribution Retirement Plan (100% Vested Immediately): Plan for your future with confidence. Our retirement plan includes employer contributions that are fully vested from day one, ensuring your long-term financial security. Wellness Reimbursement: We support your commitment to well-being with a reimbursement program for wellness-related expenses, promoting a healthy work-life balance. 16 Paid Holidays: Enjoy a generous holiday schedule, allowing you to celebrate and recharge throughout the year. Half Day Fridays (Memorial Day to Labor Day): Embrace work-life balance with half-day Fridays during the summer months, giving you extra time to relax and enjoy personal pursuits. Stocked Kitchen: Fuel your day with our stocked kitchen, providing snacks and beverages to keep you refreshed and productive. Interested? Apply now! All applications require: Cover Letter Resume About Southwest Michigan First Southwest Michigan First is an organization of privately funded economic development advisors who act as the catalyst for economic success in Southwest Michigan. Founded in 1999 on the principle that the greatest force for change is a job, the organization works across all industries throughout the seven counties making up the Southwest Michigan region. Southwest Michigan First provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, sex, national origin, age, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state or local laws. In addition to federal law requirements, Southwest Michigan First complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
    $35k-50k yearly est. 3d ago
  • Marketing Assistant

    Duffield Lane

    Digital marketing specialist job in Grand Rapids, MI

    Duffield Lane Marketing Assistant Full Time Grand Rapids, MI Duffield Lane is looking for a highly organized, creative, and motivated Marketing Assistant to support our day-to-day marketing efforts across all areas of the marketing spectrum. This is an entry-level role ideal for someone eager to learn the ins and outs of brand marketing while working closely with a fast-paced, collaborative team. You'll work directly alongside the Marketing Manager, owning execution-heavy tasks that keep campaigns moving while gaining hands-on experience across nearly every marketing channel. If you're detail-oriented, love juggling projects, and want to grow in fashion and e-commerce marketing, this role is for you. Responsibilities: Email Marketing Support the planning and execution of marketing email campaigns Design and build in-house emails and manage approval feedback Assist with wholesale email communications as needed Paid Media Support Assist with ad organization, asset management, and creative versioning Support ad copy drafting and revisions in collaboration with the Marketing Manager Photoshoots Support photoshoot preparation Assist with post-shoot organization Product Drops & Launches Write and upload product descriptions Apply product tags and upload product photography Merchandise products for new launches and collections Social Media Manage the brand's social media content calendar Write on-brand copy and schedule content across social platforms Support the execution of Instagram and TikTok content Special Projects Build and update linesheets for the wholesale team Agency Collaboration Communicate with external agencies and participate in weekly calls Share recaps following calls What We're Looking For: Required: Bachelor's degree in Marketing, Business, or a related field Strong organizational skills, attention to detail, and an eye for design Ability to manage multiple projects and deadlines at once Clear communication skills and comfort collaborating cross-functionally Bonus Experience: Canva Adobe Lightroom, Photoshop, and Illustrator CapCut or other video editing tools Klaviyo Shopify Triple Whale Gain QuickBooks ShipRush Dropbox (Experience with these tools is a plus, not a requirement; we're happy to train the right person.) Why You'll Love Working Here: Hands-on exposure to every major area of marketing Direct mentorship and day-to-day collaboration with the Marketing Manager Opportunity to grow quickly in fashion and e-commerce marketing Creative, fast-moving environment with real ownership and impact
    $27k-42k yearly est. 4d ago
  • Marketing Specialist

    Keller Williams 4.2company rating

    Digital marketing specialist job in Grand Rapids, MI

    Job Description will require someone local to work in person in Grand Rapids, MI Are you a creative, experienced marketing professional who thrives in a dynamic environment where innovation and storytelling meet strategy and measurable results? Do you have a passion for leveraging technology, including AI, to craft compelling campaigns that drive brand growth and visibility? We're seeking a Marketing Specialist who will be responsible for developing and executing marketing strategies that enhance brand awareness, strengthen community engagement, and generate high-quality leads. This role requires a balance of creativity and strategy, with the ability to bring ideas to life through video, content, and data-driven execution. Compensation & Benefits Salary Range: $52,000 - $65,000 (based on experience) Bonus potential based on performance and results Paid Time Off (PTO) Opportunities for professional growth within the team A collaborative, positive, and fun team environment Compensation: $52,000 - $65,000 yearly Responsibilities: Brand & Strategy Maintain and evolve the brokerage's brand identity across all marketing materials and channels. Develop and execute monthly and quarterly marketing plans aligned with brokerage goals. Collaborate with leadership to identify growth opportunities and community engagement initiatives. Digital Marketing Manage the brokerage website, optimize SEO, and maintain a strong online presence. Create, schedule, and manage engaging content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.). Design and oversee digital ad campaigns (Google, Meta, local sponsorships). Use AI tools and analytics to track performance, refine strategies, and improve ROI. Agent Marketing Support Design custom listing presentations, postcards, flyers, and social media graphics. Assist agents with personal branding, social media strategy, and the use of marketing tools. Manage marketing onboarding for new agents and train them on brand assets and systems. Listing & Property Marketing Coordinate professional photography, videography, staging, and signage for listings. Write compelling property descriptions for MLS, social media, and print marketing. Create and schedule “just listed,” “open house,” and “sold” campaigns across multiple platforms. Events & Community Outreach Plan and promote brokerage and community events. Manage event marketing materials, RSVP tracking, and day-of logistics. Support sponsorships and partnerships with local businesses and organizations. Qualifications: Bachelor's degree in Marketing, Communications, or related field (or equivalent experience). 2-4 years of experience in marketing, with real estate industry experience preferred. Proficiency in Canva, Adobe Creative Suite, Google Workspace, and social media scheduling tools. Knowledge of CRM systems (Command, HubSpot, or similar). Strong copywriting, design, and project management skills. Understanding of local real estate markets and trends. Creative and strategic thinker with an eye for detail. Excellent organizational and multitasking abilities. Strong interpersonal and collaboration skills. Data-driven decision-making and adaptability. Passion for real estate and community connection. About Company At Keller Williams, we believe in doing business differently. Our foundation is built on innovation, collaboration, and a commitment to growth for our people, clients, and our communities. We empower our professionals with the tools, training, and systems to thrive in an ever-evolving real estate market. Join a culture that values creativity, celebrates success, and invests in your growth because when you grow, we all grow.
    $52k-65k yearly 15d ago
  • Retail and Events Marketing Representative

    All Weather Seal of West Michigan Inc. 3.7company rating

    Digital marketing specialist job in Kalamazoo, MI

    Job DescriptionDescription:Job Title: Marketing RepresentativeLocation: Kalamazoo, MI + Local EventsUnleash Your Potential with an Exciting Marketing Opportunity! Guaranteed Base Pay + Uncapped Weekly Bonuses! $15-$30 per hour | Full-time or Part-time Why Join Us? Competitive Pay: $15-$30/hour (base + performance bonuses) Flexible Schedule: Full-time or part-time hours available Paid Training + Ongoing Coaching Health Benefits: Medical, dental, vision 401(k) with Company Match Paid Time Off & Tuition Reimbursement Professional Development & Advancement Opportunities Referral Bonus Program Work in a supportive, high-energy environment where your personality shines As a Marketing Representative, you'll be the face of our brand at retail showrooms, community events, and trade shows-connecting with homeowners, sharing our story, and creating excitement about our home improvement services. This isn't just a job-it's a chance to build a career you're proud of, with paid training, real growth opportunities, and a team that backs you every step of the way. What We're Looking For in a Marketing Representative: Outgoing, people-first attitude-love talking and connecting! Gritty, self-motivated, and driven to succeed Strong communicator with great listening skills Reliable transportation and availability for evenings/weekends as needed Previous experience in customer service, events, retail, or promotions is a bonus-but not required! What You'll Do as a Marketing Representative: Engage retail foot traffic by initiating energetic and confident conversations that stop passersby and spark interest. Follow a proven script to guide conversations with homeowners, effectively identifying their needs and pain points related to windows, roofing, or bath solutions. Create urgency and excitement by communicating limited-time promotions, giveaways, and the value of home improvement investments. Educate customers on product benefits, company credibility, and the $15K giveaway to build interest and trust. Qualify leads and schedule appointments with homeowners by collecting accurate information and securing commitments for in-home consultations. Achieve daily and weekly appointment goals that convert into completed product demonstrations (“demos”) for the sales team. Set up and tear down marketing booths at retail locations, home shows, and events, ensuring all displays meet branding and professionalism standards. Maintain a clean, inviting booth space that attracts attention and reflects the All Weather Seal of West Michigan brand. Collaborate with store staff and event organizers to ensure a smooth partnership and compliance with retail expectations. Who We Are: All-Weather Seal of West Michigan has been a trusted name in home improvement for over 40 years, specializing in windows, bath and shower remodeling, and metal roofing. As a family-run company, we believe in doing great work, supporting each other, and giving back to our community. Ready to Build Your Future? If you're ready to bet on yourself and join a team that champions your growth, apply today to become a Marketing Representative with All-Weather Seal of West Michigan! Requirements:
    $15-30 hourly 4d ago
  • Growth Marketing Specialist - Onsite (New Jersey)

    Escalon Services, LLC 4.1company rating

    Digital marketing specialist job in Three Rivers, MI

    Our client is a boutique family-owned vertically integrated real estate development firm specializing in Design-Build and Construction located in New Jersey. They manage the full lifecycle of development-design, construction, execution, and operations-allowing us to control outcomes, reduce risk, and maximize project-level returns. Core Services:• Design-Build & Construction• Property & Construction Management• General Contracting• Commercial Realty Role Summary: Our client is looking for a 100% self-sufficient Digital Marketing engine. You will be the sole driver of growth for a portfolio of three brands: one construction company (B2B) and two ecommerce brands (B2C). This is not a role for a "manager" who delegates to agencies. This is a role for a builder and an executor. You must be able to write the copy, design the creative, set up the tracking pixels, launch the ads, optimize the budgets, and report on the ROI-entirely on your own. Key ResponsibilitiesYou will be wearing two very different hats daily: The B2B Strategist: Generating high-quality leads for our construction firm via LinkedIn and Google Search. The B2C Merchant: Driving direct sales and ROAS (Return on Ad Spend) for two ecommerce brands via Social Ads and Email retention. 1. Paid Media (PPC & Social) Google Ads (Search & Display): Capture high-intent construction leads and drive ecommerce traffic. You must be an expert in keyword research, negative keyword management, and bidding strategies. Social Ads (Meta & TikTok): Create and manage profitable campaigns for the ecommerce brands. You understand hooks, creative testing, and scaling winning ad sets. LinkedIn Ads: Target decision-makers, developers, and property managers for the construction side. 2. Email Marketing & Automation B2B: Build cold outreach sequences and nurture drips to keep construction prospects warm. B2C: Manage the full lifecycle for ecommerce (Welcome flows, Abandoned Carts, Post-Purchase upsells) to maximize Customer Lifetime Value (LTV). 3. Creative & Content Production Ad Creative: You don't need to be a graphic artist, but you must be proficient in tools like Canva or Photoshop to create high-converting image and video ads on the fly. Copywriting: Write compelling ad copy, landing page headlines, and email subject lines that convert. 4. Analytics & Tech Stack Tracking: Ensure pixels, conversions API, and Google Analytics 4 are firing correctly across all sites. Reporting: Provide weekly reports on ROAS, CPA (Cost Per Acquisition), and Lead Quality without being asked. Skills, Knowledge and ExpertiseAbsolute Must-Haves (Non-Negotiable): • Direct execution experience with Google Ads, LinkedIn Ads, Meta• Ownership of budget, KPIs, and reporting• Strong analytical mindset• Comfort working directly with a founder The "Unicorn" Skill Set: Proven experience managing both lead generation (B2B) and direct-to-consumer sales (B2C). Hands-on HubSpot expertise - Configured HubSpot workflows, Built lead scoring models, Owned lifecycle stages, Managed CRM-sales handoff, Built dashboards and attribution.” 100% Self-Sufficiency: You do not require an agency, a designer, or a copywriter to get a campaign live. You own the process from idea to execution. Platform Mastery: Deep expertise in Google Ads Manager, Meta Business Suite, LinkedIn Campaign Manager, and Email platforms (e.g., Klaviyo, Mailchimp, or HubSpot). Financial Literacy: You treat the marketing budget like your own money. You are obsessed with ROI and cutting wasteful spend. For Construction: A consistent pipeline of qualified bid requests and meetings booked. For Ecommerce: Consistent month-over-month revenue growth and a healthy ROAS. Benefits· Health benefits including medical, dental and vision· 15 days PTO· Base salary: $90k-$110k + leads turned to deals commission· Performance bonus tied to pipeline· Equity upside possible
    $90k-110k yearly 10d ago
  • Marketing Specialist

    Tower Pinkster 4.1company rating

    Digital marketing specialist job in Kalamazoo, MI

    TowerPinkster is seeking a talented Marketing Specialist to join our dynamic team in Kalamazoo, Michigan! This role plays a vital part in supporting regional marketing and business development efforts, with an emphasis on creating strategic, high-quality responses to RFPs and RFQs. The ideal candidate will also support community engagement and outreach efforts-especially in the K12 market-helping to build strong client relationships and increase TowerPinkster's visibility and impact. For the right candidate, this position offers the opportunity to grow and shape the role based on individual strengths and interests. The Marketing Specialist reports to the Manager of Marketing + Communications. Position Responsibilities Lead the coordination and development of tailored responses to RFQs, RFPs, letter proposals, and interviews across various sectors. Work closely with K12 Directors to manage regional K12 bond campaign efforts, including outreach strategy, messaging, marketing materials, videos, websites, and social media - emphasizing community education and voter engagement. As needed, attend community meetings, school board events, committee meetings, and other engagements outside of standard work hours (flexible schedules provided). Develop compelling written content including blogs, social media content, community impact stories, and presentations. Contribute to the firm's social media calendar and messaging strategy with a focus on highlighting community impact, project work, internal experts, and thought leadership. Identify opportunities for local community engagement to build the firm's brand awareness and visibility. Cultivate strong community connections and serve as a visible representative of the firm at local events, industry gatherings, and client engagement opportunities. Position Competencies Passion for connecting with people and communities through storytelling and design. Comfort with public speaking. Strong ability to work independently and as part of a team. Excellent verbal and written communication skills tailored to diverse audiences. Exceptional organization, multitasking, and time management under tight deadlines. Creative thinking and strong visual design sense. Professionalism, integrity, and adaptability in dynamic environments. Comfortable collaborating with clients, stakeholders, and community leaders. Ability to translate technical ideas into relatable and engaging content for public audiences. Position Qualifications Bachelor's degree in Communications, Marketing, Journalism, or a related field. Minimum of 8 years of professional marketing experience, preferably in the AEC industry or professional services. Demonstrated experience with community engagement, public outreach, or campaign-style communications is a strong plus. Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Microsoft Office Suite (especially PowerPoint), and Google Workspace. Familiarity with project and contact databases such as VantagePoint and OpenAsset is a plus. WHAT WE OFFER We take a holistic approach to ensure the wellbeing of our team members. TowerPinkster is proud to support its team members with a robust compensation and benefits package, which includes: Industry-leading compensation package, including paid overtime, performance bonuses, and profit sharing. National award-winning culture and a supportive work environment that empowers employees to stay healthy, fulfill their interests and passions, and balance work and life goals. A collaborative work environment along with many culture connection events and wellness activities, to include walking challenges, fitness challenges, book clubs, in-office chair massages, and more. We offer a Thrive program providing incentives up to $400.00 annually. Flexible work hours with a work-life balance program providing six additional days off per year, and a healthy paid time off program. A comprehensive benefits package including health, dental, vision, 401(k), life insurance, short-term and long-term disability benefits, and paid community service hours. Annual team training, professional development opportunities, and career growth planning. The opportunity to reach your career goals with an award-winning firm. We highly encourage licensure, certification, and professional organization memberships, which are fully paid. Continued educational opportunities and a tuition reimbursement program. Firm-paid life and wellness coach for individuals and families in partnership with Ulliance. TowerPinkster is a firm of architects, engineers, and interior designers committed to design integrity, quality, and environmental responsibility. Our doors opened in 1953 with just six people, and now we have more than 250 of the best employees in Michigan, Indiana, and Kentucky. At our firm, it's our people who make us different. We have the freedom to explore new ideas, the tools to create innovative strategies, and the talent to inspire our clients through interactive design. We strive to create a diverse, equitable, and inclusive culture that empowers each person to be their genuine self. We are committed to Diversity, Equity, and Inclusion. For more than 70 years, we have made significant contributions to our communities through our commitment to quality, sustainability, and equitable design. Our active DEI committee is focused on driving initiatives within three areas: people, purpose, and process. Our expertise and collaborative, client-centered approach means the best ideas rise to the top. TowerPinkster received the 2025 National 101 Best and Brightest Companies to Work for Award and the 2025 Best Firm Award from Zweig Group. We are proud of this achievement and are thankful for our client relationships, our generous communities, and all the employees who contribute to TowerPinkster's exciting and creative culture! Our supportive work environment helps employees reach their career goals, and we have fun doing it! ********************** We are an Equal Opportunity Employer
    $47k-59k yearly est. Auto-Apply 49d ago
  • Digital Marketing Coordinator

    Dexter Axledexter Axle Company, Inc.

    Digital marketing specialist job in Elkhart, IN

    Dexter is the premier manufacturer and supplier of axles, suspension, brakes, doors, venting products, trailer parts, accessories, and towing components serving the commercial trailer, RV, heavy-duty, marine, agriculture, and manufactured housing markets has an opportunity for a Digital Asset Coordinator at our Corporate Offices located in Elkhart, Indiana. Headquartered in Elkhart, Indiana, Dexter has manufacturing and distribution locations throughout the U.S. and Canada. Employing state-of-the-art robotics, precision welding equipment, and automated machining processes, Dexter has achieved many years of success through a commitment to the principles of superior quality, continuous improvement, and unparalleled customer service. For more information about our company, access Dexter's web site at ******************** JOB DESCRIPTION Position Summary: The Digital Asset Coordinator is responsible for managing and maintaining high-quality visual content across digital platforms using Adobe Experience Manager (AEM). This role ensures that all product and marketing images are accurate, up-to-date, and aligned with brand standards. The coordinator works cross-functionally with vendors, distribution locations, and internal departments to source, organize, and optimize digital assets for web and marketing use. Key Responsibilities: Image Management in AEM: Upload, update, and organize images within Adobe Experience Manager. Apply and maintain metadata for new and existing assets to ensure searchability and consistency. Image Sourcing & Coordination: Search and retrieve images from internal databases and digital libraries. Contact vendors to request missing or corrected product images. Coordinate with warehouses to request physical inventory for photography needs. Photography Scheduling & Processing: Schedule and manage product photography sessions. Ability to take photography of products as needed. Identify, rename, and catalog images received from photography teams. Edit images as needed, including background removal and basic retouching. Quality Assurance & Indexing: Review and verify image accuracy on the Dexter Index and other platforms. Ensure all images meet brand and quality standards before publication. Reporting & Project Status Tracking: Compile and update multiple reports to track image and asset workflows. Verify data accuracy across reports and resolve discrepancies. Summarize report findings to provide clear project status updates to stakeholders. Use reporting insights to support planning, prioritization, and decision-making. Collaboration & Workflow Optimization: Work closely with marketing, merchandising, and e-commerce teams to support image requests for e-commerce initiatives, product launches, and promotional campaigns. Maintain organized digital asset folders and naming conventions for efficient retrieval and use. Collaborate with external vendors to streamline current and future workflows, ensuring alignment with business initiatives throughout the entire project lifecycle. Minimum Qualifications QUALIFICATIONS: Proficiency in Adobe Experience Manager (AEM) or similar digital asset management systems. Experience with image editing tools such as Adobe Photoshop. Strong organizational skills and attention to detail. Ability to manage multiple projects and deadlines. Proficiency in Excel or other reporting tools for data analysis and visualization. Excellent communication and collaboration skills. Trailer industry product knowledge and experience. (Preferred) Dexter is driven by our core values committed to Safety, Quality and Integrity: * Execute with Determination - Be curious, work together, break new ground, find solutions, fulfill our commitments, surpass expectations! * Connect with People - Empower employees to grow, engage and collaborate; build lasting customer partnerships; care for our communities. * Do the Right Thing - For our people, for our customers, and for the business. We care for our people. Here are some of our great, comprehensive Benefits: * Dexter offers a competitive wage * Full benefits package including Health, Dental, Vision, Life, STD, LTD, FSA, HSA * 3% profit sharing in our Safe Harbor program * 401(k) Plan with company contributions * Opportunities for internal career development and growth Apply now to join an industry leader and make a difference in what we do for the customers we serve! Equal Opportunity Employer Offers of employment are contingent upon successfully passing a background check and drug screen. Dexter Axle Company is an equal opportunity employer. Applicants are considered for positions without discrimination on the basis of race, color, creed, religion, national origin, gender, age, disability, veteran status, citizenship status or any other characteristic protected by federal, state or local law.
    $35k-50k yearly est. 58d ago
  • Digital Content Specialist

    Smartdept

    Digital marketing specialist job in Grand Rapids, MI

    smartdept. is searching for a Digital Content Specialist for a global consumer products client located in Ada, MI. The ideal candidate will come with 1 year of experience. This is an on-site 12-month contract opportunity with the possibility of an extension. This early-career role supports global digital content marketing and social media community management. The position focuses on content creation, scheduling, community engagement, and assisting with the day-to-day execution of global social media channels. What You'll Do: Support content creation and execution for Instagram, Facebook, YouTube, Twitter, web channels, and more. Assist with editorial calendar planning, scheduling, and posting content. Create copy, Instagram stories, and various social media assets. Engage with followers by responding to comments, questions, and direct messages. Track, tag, and report on analytics and content performance. Collaborate with Digital Content Leads, Creative, Brand Management, Technology, and cross-functional partners. What You'll Need: Education/Experience: Bachelor's Degree in Social Media, Communications, Public Relations, or a related field. 0-1 years of experience in content creation, digital content management, or social media management (internships considered). Demonstrated understanding of content marketing, social content strategy, KPIs, and community management. Experience with tracking, reporting, tagging, analytics, and interpreting performance insights. Nice-to-Have Skills: Experience managing brand or business social platforms and knowledge of best practices across Instagram, Facebook, YouTube, and Twitter. Skills in content production, execution, planning, and copywriting. Understanding of content analytics and performance usage. Strong project management and deadline-driven work habits. Awareness of emerging global social platforms and content trends. Proactive communication and problem-solving skills. Curiosity and willingness to learn and continually develop skills.
    $37k-51k yearly est. 54d ago
  • Communications and Marketing Coordinator

    The City of Elkhart 3.8company rating

    Digital marketing specialist job in Elkhart, IN

    CITY OF ELKHART - DEPARTMENT Lerner Theatre Communications and Marketing Coordinator DIVISION Lerner Theatre STATUS Full-time CATEGORY Salary, Up to $64,000 FLSA Non-Exempt REPORTS TO Director of Events DATE 2025 JOB SUMMARY This position serves as a key communicator and facilitator of the development, execution, and measurement of success for the overall marketing and PR efforts in support of The Lerner Theatre, audience growth and facility development. This position will assist with the increase to overall Lerner Theatre brand exposure, engagement, and opportunity through unified collaboration with all downtown assets, ensuring that The Lerner Theatre is valued as a complete destination. PRINCIPAL/OTHER DUTIES AND RESPONSIBILITIES Execute and assist with the overall marketing strategy, branding and execution of plans for The Lerner and Friends of The Lerner brands together with downtown events and Lerner shows as requested. Including assistance and execution of specific and overall analysis of the effectiveness of marketing efforts and results across all areas of responsibility. Provide input in creation and execution of creative marketing/promotional plans/media buys with local and regional media partners, including the negotiation of rates and the implementations of paid/trade advertising schedules. Researching and evaluating new local and regional marketing opportunities in support of Lerner and Friends of The Lerner branding and event or show specific needs. Instrumental in the coordination and communication of information with third-party marketing team of public relations, social media and advertising agency of The Lerner. Oversee all third-party marketing invoices, coordinate payments of invoices, and maintain detailed financials. Work with development teams/alliances to create and market new products/events relative to responsibilities. Assist Friends of The Lerner with the fundraising and development distributions, including facilitation of collaborative materials, facilitation and participation in donor events and increasing awareness of giving opportunities. Develop and manage media relationships among multiple media distribution channels for maximum value and results. Ensuring effective, branded marketing communications including organization's website(s), print communication, development efforts and advertising. As requested, and needed, collaborate with team and research other proven tactics to best position organization(s) for immediate success, long-term growth and reach established goals. Special event work relating to Lerner and downtown event activity as required, including setup, event management, etc. This may include nights and weekends. Manage and oversee all electronic and social media via resources available. Develop and maintain marketing budgets, tracking requirements, purchase orders, and other marketing related items specific to the multiple budgets managed by this position. Assist in facilitation support of additional projects as requested. Other miscellaneous duties as assigned. EDUCATION AND EXERIENCE 4-year degree in Marketing/Communications or equivalent experience in a related field to Marketing/Communications Minimum 2 years marketing/communications experience in an active leadership/management role. Development experience preferred KNOWLEDGE, SKILLS, AND ABILITIES Strong effective communicator. Highly developed grammar skills while still maintaining the “voice” of the Lerner. Strong crisis management and decision-making abilities. Highly developed, demonstrated teamwork skills. Ability to participate as a member, or manage the efforts, of a large team made up of diverse, creative individuals. Requires an individual with an entrepreneurial spirit, proven track record in project and team management, strategic planning, ability to hit short-term and long-term marketing goals . Demonstrated ability to increase productivity and continuously improve methods, approaches, and departmental contribution. Commitment to continuous learning. Ability to speak on both TV and radio. Knowledgeable in social media management and digital marketing strategies with a demonstrated track record. Demonstrated effectiveness in holding conversations with internal and external customers. Desire to maintain and develop customer-focused relationships Demonstrated ability to see the big picture and provide useful advice within the areas of responsibility. Skill and flexibility to lead in an environment of constant change. Experience working in a flexible, employee empowered environment. Familiarity and skill with the tools of the trade in marketing including PR, written communication, website/social media development, market research, product packaging, Microsoft and Adobe products, visual communication software products, and creative services. Experience managing external PR and communication consulting contractors as needed. Experience in entertainment/venue industry is a plus. PHYSICAL, MENTAL, AND VISUAL SKILLS Must be able to anticipate project needs, discern work priorities, and meet deadlines with little supervision, and be willing to work evenings and weekends as requested. Ability to multitask is imperative. Guest centric attitude. Understanding the position requires both physical and emotional labor. WORKING CONDITIONS Indoors and outdoors work locations, fast paced, largely volunteer supported work environment, large percentage of workload is deadline sensitive. DRUG TEST REQUIRED The City of Elkhart is a Drug Free Workplace. Therefore, a post offer, pre-employment drug screen is required. Random drug testing may be conducted after employment. POLICY STATEMENT The incumbent is required to possess the knowledge, skills, and abilities, and the physical, mental, and visual skills described in this to perform the principal duties, responsibilities, and essential job functions. This is intended to describe the general nature and level of work being performed by the incumbent. Principal duties and responsibilities are intended to describe those functions that are essential to the performance of this job and other duties and responsibilities include those that are considered incidental or secondary to the overall purpose of this job. This job description does not state or imply that the above are the only duties and responsibilities assigned to this position. Employee holding this position will be required to perform any other job-related duties as requested by the Mayor. All requirements are subject to possible modification to reasonably accommodate individuals with a disability.
    $64k yearly 35d ago
  • Marketing Specialist III

    Espec North America 3.6company rating

    Digital marketing specialist job in Hudsonville, MI

    Who we are ESPEC North America (ENA) is partner in environmental and accelerated reliability test chambers and solutions with a long history and deep expertise in making the world a better place through better quality, higher reliability products. Mission We continually aim to grow and evolve by building mutually responsive, innovative partnerships with our customers, vendors, and strategic allies, and creating opportunities for our team members. Our cornerstone is to be the most reliable and accessible supplier of testing solutions. Exciting news! We're looking for a Marketing Specialist to join our Marketing Department. Working Schedule: 8:00AM-5:00PM Monday - Friday Essential Duties and Responsibilities · Independently executes assigned marketing programs that support sales growth and brand engagement under the guidance of the Marketing Manager. · Develops and maintains high-quality marketing collateral programs to ensure materials are current and engaging. · Manages multi-channel campaign calendars and coordinates content execution across email, web, and social. · Develops campaign assets (copy, graphics) and publishes content aligned with approved messaging and branding. · Develops sales and marketing literature. · Maintains and replenishes marketing literature stock. · Continuously Improves Promotional Programs and Items to advance the Company/Brand in the Marketplace. · Executes CMS website updates; identifies issues and opportunities and recommends enhancements to the Marketing Manager. · Tracks campaign performance and provides intermediate data analysis to identify trends and recommend optimization. · Determines photography needs and coordinates appropriate photography sessions. · Coordinates photography sessions and performs advanced photo editing for digital and print materials. Participates in product improvement and development programs in coordination with Engineering and Sales. · Coordinates cross-functional efforts with Sales, Service, and Engineering to ensure alignment and accuracy in messaging and tools. · Leads the development and optimization of website content, layout, functionality, and performance, leveraging internal and external resources to gain a competitive edge. · Manages inventory of promotional items and maintains company store offerings. Develops and plans for future enhancements to the company store. · Serves as a primary tactical contact for contractors and vendors executing marketing initiatives under the direction of the Marketing Manager. · Develops key skills and experience through active participation in trade shows and sales meetings. · Develops and maintains strong product knowledge to accurately support communications. · Carries out sales event planning and coordination. · Handles booth display upgrades and redesigns. · Manages and maintains ISO and Quality Processes. · Interfaces with third-party contract services that support marketing functions. · Conducts market research, analyzes data, and prepares reports. · Moderate travel is required. · Regular physical attendance is required. Other Duties as assigned Requirements Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability that may be necessary for this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education · Bachelor's degree in sales, marketing, communications, general business or technical is required. Skills and Experience · Minimum of 7 years of sales or marketing experience in a B2B or manufacturing environment is required. · High-level computer skills required including the use of Microsoft Office (Word, Excel- pivot tables, PowerPoint, email). · Proficient in CMS platforms (Expression Engine preferred), ERP and CRM systems (NetSuite preferred), and digital publishing tools (Hubspot, Hootsuite, or equivalent). Experience should include database manipulation (ad hoc reporting, custom formulas), and website development (including HTML). · Strong written communication and content creation skills required. · Demonstrated ability to analyze performance data and translate insights into recommendations. · Experience coordinating with external vendors or contractors. · Advanced design and photo editing skills. Intermediate video editing skills. · Demonstrated ability to manage multiple priorities and deadlines. · General knowledge of ESPEC products preferred. Competencies · Content Creation: Writes, edits, and proofs compelling marketing content for campaigns, events, and digital platforms. · Program Coordination: Manages day-to-day execution of marketing programs independently and updates stakeholders proactively. · Digital Execution: Executes CMS updates, email campaigns, and social publishing accurately and efficiently. · Analytics & Reporting: Tracks performance metrics, identifies trends, and provides optimization recommendations to the Marketing Manager. · Brand Application: Ensures messaging and visuals align with established brand standards across all deliverables. · Vendor Coordination: Acts as a primary communication point with contractors and vendors executing marketing initiatives under Manager direction. · Market Research: Gathers competitive intelligence, provides data-backed insights, and communicates implications for Marketing programs. · Technical Skills: Proficient in Microsoft Office Suite and familiar with CRM, CMS, and digital publishing tools. · Design Skills: Demonstrates photo editing, graphic design, and video editing competency to support campaign creation. · Continuous Learning: Seeks feedback to improve performance; pursues training and development opportunities; strives to continuously build knowledge and skills; shares expertise with others. · Job Knowledge: Exhibits ability to learn and apply new skills; displays understanding of how the job relates to others; uses resources effectively. · Problem Solving: Follows ESPEC's problem-solving process; works well in group problem solving situations, encourages problem solving in subordinate groups; shows leadership in using problem solving. · Communications: Exhibits good listening and comprehension; keeps others adequately informed. · Cooperation: Exhibits tact and consideration; offers assistance and support to co-workers; works cooperatively in group situations. · Oral Communication: Speaks clearly and persuasively in positive or negative situations; responds well to questions; participates in meetings. · Teamwork: Gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; supports everyone's efforts to succeed. · Dependability: Decides direction; takes responsibility for own actions; completes tasks on time or notifies appropriate person with an alternate plan. · Quality: Demonstrates accuracy and thoroughness; monitors own work to ensure quality. · Quantity: Meets productivity standards; completes work in a timely manner. Language Skills · Ability to read and comprehend multiple step instructions (in the English language), short correspondence, and memos. · Ability to read, analyze, and interpret general business communications and product specifications. · Ability to create data-driven reports and business correspondence. · Ability to effectively present information and respond to questions from groups of Employees, Managers, Sales Reps, Distributors, Affiliated Companies, and Clients. Interaction is most common with Sales, Marketing and Engineering Professionals. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. · While performing the duties of this Job the employee is regularly required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms and talk or hear. · The employee is occasionally required to bend at the waist and climb or balance. · The employee is occasionally required to stoop, kneel, crouch, or crawl. · The employee must frequently lift and/or move up to 25 pounds. · The physical demands of this role include moderate travel and interaction with key cross-functional team members in the Michigan and Colorado facilities. Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. · While performing the duties of this Job, the employee is occasionally exposed to moving mechanical parts. · The noise level in the work environment is usually quiet. · This role will be classified as a Hybrid Job. · The role requires a significant amount of in-person attendance at one of the operating facilities. Some amount of remote work may be acceptable but will be determined by the job demands. Guiding Principles To perform the job successfully, an individual will demonstrate the following Guiding Principles: · Respect: For people, cultures, and the environment · Improvement: Continuously develop and refine our work processes · Safety: Prioritize the well-being of employees and customers · Effectiveness: Work in the most cost-effective and productive way · Innovation: Embrace new challenges to deliver optimal solutions · Lawfulness: Comply with all applicable laws wherever we operate · Ownership: Take initiative, act responsibly, and be accountable · Urgency: Respond promptly to co-workers and customers · Delivery: Set clear expectations and follow through on commitments · Open-Mindedness: Stay curious, adaptable, and receptive to new ideas Salary Description $70,000+
    $70k yearly 12d ago
  • Content Specialist

    Biologos

    Digital marketing specialist job in Grand Rapids, MI

    Job DescriptionSalary: If youre passionate about impacting the vibrant and relevant conversation on faith and modern science through digital communications, and desire a position that will challenge and grow you within a supportive team, we urge you to consider joining the BioLogos team. We are currently seeking a creative and knowledgeable Content Specialist to advance our mission of connecting contemporary science and Christian faith. In this role, you will work alongside leading experts and communicators to facilitate the creation of content and resources that empower people to explore, embody, and delight in the harmony of faith and science. Working with the Director of Programs and collaboratively with others, the Content Specialist will update, maintain, and create digital content in alignment with an overarching communication strategy. Our ideal candidate is a mission-driven early-career professional, and a constant learner with a passion for content development that strengthens faith communities and leaders. They should possess a strong understanding of the science and faith dialogue and be conversant in the questions and challenges within faith communities that engage such issues. Your work will play a key role in our pursuit of a world in which faith and science together draw us deeper into love of God and all God has created. We are seeking a candidate in the Grand Rapids, MI area. This is a work-from-home position with occasional in-person work required, including but not limited to our bimonthly in-person days at our Grand Rapids, MI office space. As our Content Specialist, your responsibilities will include the following areas: Work with BioLogos staff and external authors to review and prepare web articles for publication Create social media assets and messaging Assist with regular content audits of BioLogos content library Perform maintenance of existing webpages, such as updating images, adding backlinks, and making other edits for SEO considerations as directed Curate thematically-related content and messaging for core webpages addressing common questions and issues within BioLogos topical scope Leverage BioLogos content and experts to develop actionable resources and activities on science and faith for youth leaders, parents, educators, and other key audiences Repurpose BioLogos content and messaging across various platforms and media (eblasts, social media, short-form video, discussion guides, etc.) Assist with basic design/layout work for print & digital collateral Facilitate partnerships with external partner networks for content creation and hosting Provide project management support including organizing meetings, summarizing minutes, tracking activities, coordinating tasks, preparing exhibitor materials, and other administrative support as needed We believe you should have the following skills to be successful in our Content Specialist role: Bachelors degree or higher in science, theology/ministry, communications, or a related field required 1-3 years experience (inclusive of internships, undergraduate work experience, volunteering, etc.) in content workflow, editing/communications, church or youth ministry, or similar context required Familiarity with Christian ministry contexts (church, campus ministry, education, etc.) and ministry resource needs required Familiarity with the American Christian landscape and with contemporary scientific issues (such as climate and the environment, wise use of technology/AI, bioethics and medicine, and evolution and origins) required Strong writing and editing skills, with ability to communicate complex topics clearly and effectively to diverse audiences required Familiarity with social media platforms, content, short-form video, and messaging effectiveness required Strong project management skills, with ability to manage multiple initiatives with varied timelines and stakeholders in an organized and efficient manner required Alignment with BioLogos Faith Commitments and a commitment to gracious dialogue with those of differing perspectives, both within and beyond the Christian tradition required Working knowledge of WordPress (or similar content management system) and Canva (or similar design software) preferred Varied multimedia production experience (graphic design, short-form video, social media assets, etc) - preferred If this sounds like a position and organizational fit, please apply now for immediate and confidential consideration by submitting your cover letter and resume. We offer a comprehensive benefit package, competitive wages, and a collaborative team environment. For more information about BioLogos, please visit us at ************************ Please Note: Applicants are expected to align with BioLogos Faith Commitments and support of consensus science (on issues such as evolution , climate change , and vaccines ). Please take a few minutes to review these webpages before applying. We ask that you submit a resume along with a cover letter describing your interest in this specific position, alignment with our Faith Commitments and views on science, and motivation for supporting BioLogos' mission.
    $56k-65k yearly est. 21d ago
  • Entry Level Marketing Specialist

    Hustle Notice Biz

    Digital marketing specialist job in Grand Rapids, MI

    Department Dezign Comm Employment Type Full Time Location Grand Rapids, MI Workplace type Onsite Compensation $17.80 - $24.50 / hour Key Responsibilities Skills, Knowledge and Expertise Benefits About Iris Comm Lab We specialize in delivering innovative solutions and exceptional services to meet the diverse needs of our clients. With a strong commitment to quality and customer satisfaction, we strive to exceed expectations and drive success in every project we undertake.
    $17.8-24.5 hourly 60d+ ago
  • Marketing Assistant

    Hype Tier

    Digital marketing specialist job in Grand Rapids, MI

    About Us At Hype Tier, we specialize in delivering high-energy, immersive event experiences that leave lasting impressions. From corporate conferences to brand activations, we believe every event should captivate, connect, and inspire. Our dynamic team combines innovation, strategy, and flawless execution to elevate client visions into unforgettable realities. Join us as we redefine what it means to create impact through events. Job Description We are seeking a proactive and detail-oriented Marketing Assistant to join our growing team. The ideal candidate will support the marketing department with daily administrative tasks, campaign coordination, and the execution of promotional projects. This role is perfect for someone eager to grow within a fast-paced and collaborative environment. Responsibilities Assist in the creation and editing of marketing materials and campaigns Coordinate and schedule meetings, events, and content calendars Conduct market research and compile reports on trends and competitors Support social, email, and content marketing initiatives Manage and update company databases and CRM systems Help track campaign performance and prepare analytical reports Collaborate with cross-functional teams to ensure brand consistency Qualifications Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field 1-2 years of experience in a marketing support role (preferred) Strong organizational and time management skills Excellent written and verbal communication abilities Proficiency in Microsoft Office Suite; familiarity with Adobe Creative Suite and marketing software is a plus Detail-oriented, creative thinker with a proactive mindset Additional Information Benefits Competitive salary ($54,000 - $59,000 annually) Opportunities for professional growth and development Collaborative and inclusive work environment Health, dental, and vision insurance Paid time off and holidays On-site training and mentorship programs
    $54k-59k yearly 60d+ ago
  • Marketing Intern

    National Honey Almond 4.0company rating

    Digital marketing specialist job in Grand Rapids, MI

    Are you interested in an internship that provides a unique perspective to the education field? Join National Heritage Academies (NHA) this summer as a Marketing Intern! This is a paid in-person internship in our Grand Rapids Service Center office. The duration of the internship is mid-May through early August. Internships are for those enrolled in a college/university program or a recent graduate. For candidates that don't meet this criteria, please explore our other open positions here. About Us: NHA is a charter school management company that operates 100+ schools in 9 states. We are committed to our mission of transforming lives by working together to help students build the knowledge, character, and skills they need to succeed. Our goal is for each student to grow as part of a caring community that encourages them to thrive in college, their careers, and in life. In this role, you will work at our Service Center located in Grand Rapids, Michigan. This is where all the behind-the-scenes magic happens. Our awesome team members are brag-worthy and work with a diverse group of departments to provide top-level support to our schools. We would like to add you to our NHAmazing team! Sound good to you? Keep reading! In This Role: The People Services Marketing Team is responsible for creating teaching-specific content and running different email, social media, and digital advertising campaigns to market our National Heritage Academies classroom openings to teachers in the job market. The People Services Marketing Intern will be responsible for helping create this content and assisting in these teaching-specific campaigns. Video Editing Content Creation Data Analysis Google AdWords Campaigns Email Marketing Campaigns Social Media Campaigns Qualifications: Working towards a degree in marketing or advertising. An understanding of social media best practices, trends, and content creation. Experience in video editing software - iMove, Final Cut Pro, Adobe, etc. An understanding of data analysis and marketing metrics. Ability to use technology to be productive and efficient. Will work in different systems including our applicant tracking system (Oracle), Microsoft Office Suite, online job boards, CRM, and other online tools. Communicates well one-on-one, in small groups, and both verbally and in writing. A results-oriented “go-getter and achiever” who is able to work independently and as a team player. Maintains a high level of organization and time management. Can manage multiple tasks and keep organized. What We Offer You: 40 hours/week Onsite Monday through Friday, 8am-5pm $15.50/hour Scheduled events and meetings with company leaders! Formal program to help you grow professionally! Opportunity to share in a formal presentation your internship work. Please click here to learn more about our core values. National Heritage Academies is an equal-opportunity employer.
    $15.5 hourly Auto-Apply 36d ago
  • Perrigo Aspire Commercial Internship Program - Digital Marketing Summer 2026

    Trusted Consumer Self-Care Products

    Digital marketing specialist job in Grand Rapids, MI

    At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All . We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone , we are the people behind the brands you trust. We are Opill , Compeed , Solpadeine , NiQuitin , ACO , and many more. We Are Perrigo. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging. Join us on our One Perrigo journey as we evolve to a blended-branded business to win in self-care. Description Overview We are currently looking for a Digital Marketing Intern with marketplace knowledge, proven analytical capabilities, strong SEO and optimization experience as well as a passion for testing content that resonates with the consumer. This content specialist will be responsible for driving organic sales on eCommerce sites, improving keyword ranking, increasing overall conversion rate, improving the quality of product listings, and helping to launch products on time. The content specialist should have a strong bias for action, make data driven decisions and have a passion for optimizing content. This Digital Marketing Content Intern will help lead the content delivery & regulatory advertising compliance process for Perrigo's Asset Management's digital content. You'll touch all digital content including web pages, videos, articles and images, etc. Concurrently, you'll partner with the digital & eCommerce managers, content, and marketing leads to create and deliver compelling digital customer experiences for our brand websites and media channels. Scope of the Role Develop eCommerce organic search and content strategy to increase product awareness and drive conversion for our brands. Formulate a plan for various types of content to meet marketing goals and audience needs, aiming to boost brand engagement. Examples of content include, but are not limited to, web site copy, video, marketing emails and digital ads for paid media placements. Content management: Manage a content calendar to guide the production process, ensuring consistent, on-brand and high-quality content is published across different digital platforms. Perform content audits to identify gaps and opportunities to engage consumers. Ensure Consistency in brand messaging: Review all content to ensure it aligns with the creative brief, the organization's brand identity and messaging across digital channels. SEO optimization: Incorporate SEO best practices and keyword research to improve content visibility and search engine rankings across brand websites. Lead the regulatory content compliance submission process through Censhare tool - ensuring content meets requirements. Research and analysis: Analyze market trends, audience preferences and competition to identify content opportunities and optimize strategy. Performance monitoring: Use analytic tools to evaluate organic content performance and adapt strategies based on data-driven insights. (Profitero) Serve as the subject matter expert for eCommerce content best practices, benchmarking, and content creation. Organic Sales: The Content Specialist is responsible for driving organic sales. They will develop strategies and execute changes to meet organic sales targets each month. Experience Required Undergraduate student majoring in Business, Marketing, or related field; junior or senior standing preferred. Showcase excellent communication, teamwork, leadership, and problem-solving skills. Demonstrate the ability to work independently and engage professionally with leadership at all levels. Proficiency in Microsoft Office Suite is required. Additional Considerations Openings in Grand Rapids, Michigan Full-time, 40 hours per week 14- week internship: May-Aug 2025 Benefits We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally. Find out more about Total Rewards at Perrigo. We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more here Applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. Our full Equal Employment Opportunity and Affirmative Action Policy Statement is available on our main career site in English and Spanish and will be provided in other accessible forms for persons with disabilities. #DIV #weareperrigo
    $22k-31k yearly est. 60d+ ago
  • Retail and Events Marketing Representative

    All Weather Seal of West Michigan Inc. 3.7company rating

    Digital marketing specialist job in Grand Rapids, MI

    Description:Job description Pay & Perks Up Front $15-$30/hour (base pay + uncapped performance bonuses) Flexible Schedule: Full-time or part-time hours Paid Training & Ongoing Coaching Health Benefits: Medical, dental, vision 401(k) with Company Match Paid Time Off & Tuition Reimbursement Referral Bonus Program Clear Paths for Growth: Step into leadership roles like Team Lead, Brand Ambassador, Sales Rep, or beyond Supportive, High-Energy Team - where your energy and personality shine Job Title: Marketing Representative Location: Grand Rapids, MI + Local Events Job Type: Full-Time or Part-Time Are you driven, outgoing, and hungry for success? All-Weather Seal of West Michigan is looking for self-motivated individuals to join our growing marketing team as a Marketing Representative. As a Marketing Representative, you'll be the face of our brand at retail showrooms, community events, and trade shows-connecting with homeowners, sharing our story, and creating excitement about our home improvement services. This isn't just a job-it's a chance to build a career you're proud of, with paid training, real growth opportunities, and a team that backs you every step of the way. What You'll Do as a Marketing Representative: Manage promotional booths at high-traffic retail locations and events Greet and engage homeowners in a friendly, professional way Educate homeowners about our services-no selling, just sparking interest! Collect accurate homeowner information for follow-up Keep your booth energetic, organized, and fun Be part of a motivated, supportive team that loves to win together What We're Looking For in a Marketing Representative: Outgoing, people-first attitude-love talking and connecting! Gritty, self-motivated, and driven to succeed Strong communicator with great listening skills Reliable transportation and availability for evenings/weekends as needed Previous experience in customer service, events, retail, or promotions is a bonus-but not required! Who We Are: All-Weather Seal of West Michigan has been a trusted name in home improvement for over 40 years, specializing in windows, bath and shower remodeling, and metal roofing. As a family-run company, we believe in doing great work, supporting each other, and giving back to our community. Ready to Build Your Future? If you're ready to bet on yourself and join a team that champions your growth, apply today to become a Marketing Representative with All-Weather Seal of West Michigan! Requirements:
    $15-30 hourly 20d ago
  • Content Specialist

    Biologos

    Digital marketing specialist job in Grand Rapids, MI

    If you're passionate about impacting the vibrant and relevant conversation on faith and modern science through digital communications, and desire a position that will challenge and grow you within a supportive team, we urge you to consider joining the BioLogos team. We are currently seeking a creative and knowledgeable Content Specialist to advance our mission of connecting contemporary science and Christian faith. In this role, you will work alongside leading experts and communicators to facilitate the creation of content and resources that empower people to explore, embody, and delight in the harmony of faith and science. Working with the Director of Programs and collaboratively with others, the Content Specialist will update, maintain, and create digital content in alignment with an overarching communication strategy. Our ideal candidate is a mission-driven early-career professional, and a constant learner with a passion for content development that strengthens faith communities and leaders. They should possess a strong understanding of the science and faith dialogue and be conversant in the questions and challenges within faith communities that engage such issues. Your work will play a key role in our pursuit of a world in which faith and science together draw us deeper into love of God and all God has created. We are seeking a candidate in the Grand Rapids, MI area. This is a work-from-home position with occasional in-person work required, including but not limited to our bimonthly in-person days at our Grand Rapids, MI office space. As our Content Specialist, your responsibilities will include the following areas: Work with BioLogos staff and external authors to review and prepare web articles for publication Create social media assets and messaging Assist with regular content audits of BioLogos' content library Perform maintenance of existing webpages, such as updating images, adding backlinks, and making other edits for SEO considerations as directed Curate thematically-related content and messaging for core webpages addressing common questions and issues within BioLogos' topical scope Leverage BioLogos content and experts to develop actionable resources and activities on science and faith for youth leaders, parents, educators, and other key audiences Repurpose BioLogos content and messaging across various platforms and media (eblasts, social media, short-form video, discussion guides, etc.) Assist with basic design/layout work for print & digital collateral Facilitate partnerships with external partner networks for content creation and hosting Provide project management support including organizing meetings, summarizing minutes, tracking activities, coordinating tasks, preparing exhibitor materials, and other administrative support as needed We believe you should have the following skills to be successful in our Content Specialist role: Bachelor's degree or higher in science, theology/ministry, communications, or a related field - required 1-3 years' experience (inclusive of internships, undergraduate work experience, volunteering, etc.) in content workflow, editing/communications, church or youth ministry, or similar context - required Familiarity with Christian ministry contexts (church, campus ministry, education, etc.) and ministry resource needs - required Familiarity with the American Christian landscape and with contemporary scientific issues (such as climate and the environment, wise use of technology/AI, bioethics and medicine, and evolution and origins) - required Strong writing and editing skills, with ability to communicate complex topics clearly and effectively to diverse audiences - required Familiarity with social media platforms, content, short-form video, and messaging effectiveness - required Strong project management skills, with ability to manage multiple initiatives with varied timelines and stakeholders in an organized and efficient manner - required Alignment with BioLogos' Faith Commitments and a commitment to gracious dialogue with those of differing perspectives, both within and beyond the Christian tradition - required Working knowledge of WordPress (or similar content management system) and Canva (or similar design software) - preferred Varied multimedia production experience (graphic design, short-form video, social media assets, etc) - preferred If this sounds like a position and organizational fit, please apply now for immediate and confidential consideration by submitting your cover letter and resume. We offer a comprehensive benefit package, competitive wages, and a collaborative team environment. For more information about BioLogos, please visit us at ************************ Please Note: Applicants are expected to align with BioLogos' Faith Commitments and support of consensus science (on issues such as evolution , climate change , and vaccines ). Please take a few minutes to review these webpages before applying. We ask that you submit a resume along with a cover letter describing your interest in this specific position, alignment with our Faith Commitments and views on science, and motivation for supporting BioLogos' mission.
    $56k-65k yearly est. 51d ago
  • Marketing Specialist III

    Espec North America Inc. 3.6company rating

    Digital marketing specialist job in Hudsonville, MI

    Job DescriptionDescription: Who we are ESPEC North America (ENA) is partner in environmental and accelerated reliability test chambers and solutions with a long history and deep expertise in making the world a better place through better quality, higher reliability products. Mission We continually aim to grow and evolve by building mutually responsive, innovative partnerships with our customers, vendors, and strategic allies, and creating opportunities for our team members. Our cornerstone is to be the most reliable and accessible supplier of testing solutions. Exciting news! We're looking for a Marketing Specialist to join our Marketing Department. Working Schedule: 8:00AM-5:00PM Monday - Friday Essential Duties and Responsibilities · Independently executes assigned marketing programs that support sales growth and brand engagement under the guidance of the Marketing Manager. · Develops and maintains high-quality marketing collateral programs to ensure materials are current and engaging. · Manages multi-channel campaign calendars and coordinates content execution across email, web, and social. · Develops campaign assets (copy, graphics) and publishes content aligned with approved messaging and branding. · Develops sales and marketing literature. · Maintains and replenishes marketing literature stock. · Continuously Improves Promotional Programs and Items to advance the Company/Brand in the Marketplace. · Executes CMS website updates; identifies issues and opportunities and recommends enhancements to the Marketing Manager. · Tracks campaign performance and provides intermediate data analysis to identify trends and recommend optimization. · Determines photography needs and coordinates appropriate photography sessions. · Coordinates photography sessions and performs advanced photo editing for digital and print materials. Participates in product improvement and development programs in coordination with Engineering and Sales. · Coordinates cross-functional efforts with Sales, Service, and Engineering to ensure alignment and accuracy in messaging and tools. · Leads the development and optimization of website content, layout, functionality, and performance, leveraging internal and external resources to gain a competitive edge. · Manages inventory of promotional items and maintains company store offerings. Develops and plans for future enhancements to the company store. · Serves as a primary tactical contact for contractors and vendors executing marketing initiatives under the direction of the Marketing Manager. · Develops key skills and experience through active participation in trade shows and sales meetings. · Develops and maintains strong product knowledge to accurately support communications. · Carries out sales event planning and coordination. · Handles booth display upgrades and redesigns. · Manages and maintains ISO and Quality Processes. · Interfaces with third-party contract services that support marketing functions. · Conducts market research, analyzes data, and prepares reports. · Moderate travel is required. · Regular physical attendance is required. Other Duties as assigned Requirements: Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability that may be necessary for this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education · Bachelor's degree in sales, marketing, communications, general business or technical is required. Skills and Experience · Minimum of 7 years of sales or marketing experience in a B2B or manufacturing environment is required. · High-level computer skills required including the use of Microsoft Office (Word, Excel- pivot tables, PowerPoint, email). · Proficient in CMS platforms (Expression Engine preferred), ERP and CRM systems (NetSuite preferred), and digital publishing tools (Hubspot, Hootsuite, or equivalent). Experience should include database manipulation (ad hoc reporting, custom formulas), and website development (including HTML). · Strong written communication and content creation skills required. · Demonstrated ability to analyze performance data and translate insights into recommendations. · Experience coordinating with external vendors or contractors. · Advanced design and photo editing skills. Intermediate video editing skills. · Demonstrated ability to manage multiple priorities and deadlines. · General knowledge of ESPEC products preferred. Competencies · Content Creation: Writes, edits, and proofs compelling marketing content for campaigns, events, and digital platforms. · Program Coordination: Manages day-to-day execution of marketing programs independently and updates stakeholders proactively. · Digital Execution: Executes CMS updates, email campaigns, and social publishing accurately and efficiently. · Analytics & Reporting: Tracks performance metrics, identifies trends, and provides optimization recommendations to the Marketing Manager. · Brand Application: Ensures messaging and visuals align with established brand standards across all deliverables. · Vendor Coordination: Acts as a primary communication point with contractors and vendors executing marketing initiatives under Manager direction. · Market Research: Gathers competitive intelligence, provides data-backed insights, and communicates implications for Marketing programs. · Technical Skills: Proficient in Microsoft Office Suite and familiar with CRM, CMS, and digital publishing tools. · Design Skills: Demonstrates photo editing, graphic design, and video editing competency to support campaign creation. · Continuous Learning: Seeks feedback to improve performance; pursues training and development opportunities; strives to continuously build knowledge and skills; shares expertise with others. · Job Knowledge: Exhibits ability to learn and apply new skills; displays understanding of how the job relates to others; uses resources effectively. · Problem Solving: Follows ESPEC's problem-solving process; works well in group problem solving situations, encourages problem solving in subordinate groups; shows leadership in using problem solving. · Communications: Exhibits good listening and comprehension; keeps others adequately informed. · Cooperation: Exhibits tact and consideration; offers assistance and support to co-workers; works cooperatively in group situations. · Oral Communication: Speaks clearly and persuasively in positive or negative situations; responds well to questions; participates in meetings. · Teamwork: Gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; supports everyone's efforts to succeed. · Dependability: Decides direction; takes responsibility for own actions; completes tasks on time or notifies appropriate person with an alternate plan. · Quality: Demonstrates accuracy and thoroughness; monitors own work to ensure quality. · Quantity: Meets productivity standards; completes work in a timely manner. Language Skills · Ability to read and comprehend multiple step instructions (in the English language), short correspondence, and memos. · Ability to read, analyze, and interpret general business communications and product specifications. · Ability to create data-driven reports and business correspondence. · Ability to effectively present information and respond to questions from groups of Employees, Managers, Sales Reps, Distributors, Affiliated Companies, and Clients. Interaction is most common with Sales, Marketing and Engineering Professionals. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. · While performing the duties of this Job the employee is regularly required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms and talk or hear. · The employee is occasionally required to bend at the waist and climb or balance. · The employee is occasionally required to stoop, kneel, crouch, or crawl. · The employee must frequently lift and/or move up to 25 pounds. · The physical demands of this role include moderate travel and interaction with key cross-functional team members in the Michigan and Colorado facilities. Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. · While performing the duties of this Job, the employee is occasionally exposed to moving mechanical parts. · The noise level in the work environment is usually quiet. · This role will be classified as a Hybrid Job. · The role requires a significant amount of in-person attendance at one of the operating facilities. Some amount of remote work may be acceptable but will be determined by the job demands. Guiding Principles To perform the job successfully, an individual will demonstrate the following Guiding Principles: · Respect: For people, cultures, and the environment · Improvement: Continuously develop and refine our work processes · Safety: Prioritize the well-being of employees and customers · Effectiveness: Work in the most cost-effective and productive way · Innovation: Embrace new challenges to deliver optimal solutions · Lawfulness: Comply with all applicable laws wherever we operate · Ownership: Take initiative, act responsibly, and be accountable · Urgency: Respond promptly to co-workers and customers · Delivery: Set clear expectations and follow through on commitments · Open-Mindedness: Stay curious, adaptable, and receptive to new ideas
    $47k-66k yearly est. 11d ago
  • Retail and Events Marketing Representative

    All Weather Seal of West Michigan Inc. 3.7company rating

    Digital marketing specialist job in Lowell, MI

    Job DescriptionDescription:Job Title: Retail and Events Marketing RepresentativeLocation: Grand Rapids, MI + Local EventsUnleash Your Potential with an Exciting Marketing Opportunity! Guaranteed Base Pay + Uncapped Weekly Bonuses! $15-$30 per hour | Full-time or Part-time Why Join Us? Competitive Pay: $15-$30/hour (base + performance bonuses) Flexible Schedule: Full-time or part-time hours available Paid Training + Ongoing Coaching Health Benefits: Medical, dental, vision 401(k) with Company Match Paid Time Off & Tuition Reimbursement Professional Development & Advancement Opportunities Referral Bonus Program Work in a supportive, high-energy environment where your personality shines Are you outgoing, driven, and excited about making meaningful connections? All Weather Seal of West Michigan is looking for Marketing Representative to represent our brand at retail showrooms, community events, and trade shows. Whether you're just getting started or looking to grow a career in marketing and lead generation, this is the opportunity for you! What You'll Do: Manage promotional booths in high-traffic retail locations Set up and break down booths at trade shows, expos, and community events Greet and engage with homeowners in a friendly, professional way Educate customers about our home improvement services (no selling - just sparking interest!) Collect accurate contact information for interested homeowners Maintain a clean, organized, and energetic booth space Work as part of a fun, motivated team with room to grow What We're Looking For: A people person who loves talking and connecting Motivated, energetic, and ready to learn Strong communicator with great listening skills Reliable transportation and availability for evenings/weekends as needed Previous experience in customer service, events, retail, or promotions is a bonus-but not required! Who We Are: All Weather Seal of West Michigan has been a trusted name in home improvement for over 40 years. We specialize in windows, bath and shower remodeling, and metal roofing. We're proud to be a family-run business that puts people first-both our customers and our team members. We believe in doing good work and giving back to our community. Sound Like a Fit? Apply today and become a part of a company where your energy and passion are celebrated-and your success is limitless. Requirements:
    $15-30 hourly 20d ago

Learn more about digital marketing specialist jobs

How much does a digital marketing specialist earn in Kalamazoo, MI?

The average digital marketing specialist in Kalamazoo, MI earns between $39,000 and $75,000 annually. This compares to the national average digital marketing specialist range of $44,000 to $81,000.

Average digital marketing specialist salary in Kalamazoo, MI

$54,000
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