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Digital marketing specialist jobs in Maryland - 344 jobs

  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Digital marketing specialist job in Bowie, MD

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $54k-78k yearly est. 1d ago
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  • Digital Transformation Analyst - Secret-Cleared, UX-Driven

    Staffed4U

    Digital marketing specialist job in Columbia, MD

    A consulting firm is seeking a Digital Transformation Analyst to enhance the adoption of data-driven decision-support tools. The role requires substantial experience in UX/UI design and change management. You'll collaborate with technical teams and end-users, focusing on user-centered solutions. Candidates should have a Master's degree, 3-10+ years of relevant experience, and an active Secret clearance. This is a full-time position located in Columbia, MD, offering a salary between $100,000 and $135,000. #J-18808-Ljbffr
    $100k-135k yearly 5d ago
  • Digital Marketing Specialist

    Civitronix

    Digital marketing specialist job in Maryland

    Note: Strictly for candidates within the United States. The Digital Marketing Specialist will be responsible for developing, executing, and optimizing online marketing campaigns that align with the company's goals. You will play a key role in enhancing CiviTronix's digital presence by driving traffic, generating leads, and creating engaging content for various digital platforms. This includes managing our website, email marketing, social media channels, paid search campaigns, and other digital advertising strategies. As part of the marketing team, you will collaborate with internal stakeholders (such as engineering and sales teams) to ensure that all marketing efforts align with CiviTronix's overarching objectives. Your work will directly contribute to strengthening our brand awareness, increasing client engagement, and supporting business growth. Key Responsibilities: Digital Marketing Strategy Development: Develop, implement, and optimize digital marketing strategies to promote CiviTronix's services and solutions across multiple online platforms. Set clear, measurable objectives for each campaign and monitor key performance indicators (KPIs) to track the success of digital marketing efforts. Collaborate with the Marketing Manager to refine strategies and adjust tactics based on analytics, trends, and performance data. Content Creation & Management: Create engaging content for the companys digital platforms, including the website, blog, social media, and email newsletters. Work with internal subject matter experts to produce informative and compelling content that highlights CiviTronixs projects, expertise, and thought leadership in the engineering industry. Optimize content for SEO to ensure high visibility and organic search rankings. Social Media Marketing: Manage and grow CiviTronixs social media presence across platforms like LinkedIn, Facebook, Twitter, Instagram, and YouTube. Develop social media content calendars and schedules to ensure consistent posting. Engage with followers, respond to inquiries, and monitor social media activity to maintain a positive brand image. Email Marketing & Lead Nurturing: Design and execute email marketing campaigns, newsletters, and targeted email flows to nurture leads and engage existing clients. Segment email lists and analyze engagement metrics to improve open rates, click-through rates, and conversion rates. Collaborate with sales and client services teams to ensure that email communications align with client needs and the sales funnel. Paid Advertising & PPC Campaigns: Plan and execute paid search campaigns (Google Ads, Bing Ads, etc.) and display ads across digital platforms to drive qualified traffic to the website. Manage budget allocation and ensure campaigns deliver maximum ROI while staying within budget constraints. Analyze performance data from paid campaigns and optimize them for better results, including adjusting keywords, targeting, and ad copy. Website Optimization & SEO: Oversee the management of CiviTronix's website, ensuring it is regularly updated with relevant content, news, and case studies. Conduct SEO audits, optimize landing pages, and implement on-page and off-page SEO strategies to improve organic search performance. Work closely with web developers to ensure a seamless user experience, fast page load times, and mobile optimization. Analytics & Reporting: Use tools such as Google Analytics, Google Ads, and social media insights to track website traffic, conversion rates, and other KPIs. Provide regular reports on digital marketing campaign performance, highlighting successes and identifying areas for improvement. Analyze digital marketing data to generate insights and make data-driven recommendations for future campaigns. Brand Awareness & Client Engagement: Build brand awareness by creating digital campaigns that highlight CiviTronixs expertise in engineering services and solutions. Engage with online communities, industry forums, and relevant groups to establish CiviTronix as a thought leader and trusted partner. Participate in the development of case studies, testimonials, and client success stories to reinforce brand credibility. Collaboration & Project Management: Work with the marketing team, sales, and project management teams to align digital campaigns with company goals and client needs. Manage multiple digital projects simultaneously, ensuring deadlines are met and deliverables align with business objectives. Support other marketing initiatives, including trade shows, webinars, and offline marketing campaigns. Required Qualifications: Education: Bachelors degree in Marketing, Communications, Business, or a related field. Experience: 2+ years of experience in digital marketing, preferably within an engineering, B2B, or technical services environment. Proven experience with SEO, paid advertising, content creation, and email marketing. Experience with web analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) and social media management platforms (e.g., Hootsuite, Buffer). Skills and Abilities: Strong understanding of digital marketing principles, including SEM, SEO, PPC, content marketing, and social media strategies. Ability to create and manage content for diverse digital platforms, with strong writing and editing skills. Experience with CMS platforms (e.g., WordPress, HubSpot) and basic HTML knowledge is a plus. Analytical mindset with the ability to interpret data and generate actionable insights. Excellent communication and collaboration skills, with the ability to work cross-functionally and present ideas clearly. Strong project management skills with the ability to manage multiple tasks and prioritize effectively. Preferred Qualifications: Industry Knowledge: Familiarity with the engineering, construction, or infrastructure industries is a plus. Experience in B2B marketing or professional services marketing is preferred. Technical Skills: Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). Knowledge of Adobe Creative Suite (Photoshop, Illustrator, etc.) for basic design work is a bonus. Certifications: Google Ads and Google Analytics certifications are a plus. HubSpot or other inbound marketing certifications are a plus. Pay rate: $55.00 - $75.00 / hour Location: Remote (United States Only) Benefits 401(k) 401(k) matching Health insurance Dental insurance Life insurance Paid time off Schedule: 8 hour shift Monday to Friday Package Details Benefits 401(k) 401(k) matching Health insurance Dental insurance Life insurance Paid time off
    $55-75 hourly 60d+ ago
  • Digital Marketing Specialist

    Fenwal 4.3company rating

    Digital marketing specialist job in Maryland

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability, 401K with company contribution, and wellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly Auto-Apply 60d+ ago
  • Health Tech Social Media Specialist/Manager

    Welldoc Inc. 4.3company rating

    Digital marketing specialist job in Columbia, MD

    Company & Culture Welldoc is at the forefront of digital health, driven by a powerful mission: empowering better cardiometabolic health through AI-powered, personalized digital tech, with a vision to be the leading advanced AI digital technology partner across the healthcare industry. We're a team passionate about leveraging cutting-edge science to improve lives, united by core values of collaborative innovation, accountability to excellence, customer focus, efficiency, and unwavering integrity, quality, and safety. At Welldoc, you'll thrive in a collaborative and innovative environment where your contributions directly impact our mission. Recognized as a Great Place to Work for the past four years and named to Modern Healthcare's Best Places to Work 2025, as well as being an industry thought leader featured at SXSW and in the Wall Street Journal and Economist, we invite you to make a real difference in healthcare with us. Job Purpose We're seeking a Social Media Lead to take ownership of our social media strategy, content, and performance across B2B and B2C audiences. This role is ideal for a results-driven professional who combines a passion for creating compelling content with the analytical skill to manage, optimize, and scale paid media campaigns across key platforms. This role will use data to translate performance into actionable insights that drive significant business results. You'll work cross-functionally with Marketing, Sales, Product, HR, and Executive Leadership to elevate Welldoc's voice in the market, strengthen engagement, and position us as a thought leader in digital health. Responsibilities Build and execute a comprehensive social media strategy that aligns with both B2B and B2C goals, based on guidance from the executive team, internal marketing teams, and our public relations firm. Design and produce engaging messaging and content across formats to clearly convey Welldoc's story and point of view, including posts, carousels, videos, reels, and emerging media types. Given our healthcare focus, this will require the ability to distill clinical, technical information, and data into clear, engaging messages that effectively communicate Welldoc's value to a diverse range of social media followers. Execute the social media/paid media components of integrated marketing campaigns and press releases, ensuring a cohesive and impactful message across all channels. Partner with corporate communications to identify and leverage key industry themes, aligning our corporate and B2B messaging to solidify our position as a thought leader in the digital health and AI space. Manage paid social campaigns end-to-end, driving awareness, engagement, and lead generation across platforms like LinkedIn, Meta, and Google Display. This includes managing budgets, optimizing for key performance indicators such as Cost-Per-Lead (CPL) and Return on Ad Spend (ROAS), as well as A/B testing creative and targeting. Use AI-powered tools to scale content creation, personalize messaging, and stay ahead of platform trends. Cultivate the social presence of our executive team, connecting them with other thought leaders and leveraging their expertise to reinforce Welldoc's market position. Monitor and analyze performance metrics, preparing reports and actionable insights to optimize future campaigns. Work closely with cross-functional teams-including Marketing, Sales, Product, and HR-to ensure social media content aligns with company goals and effectively showcases Welldoc's culture and brand story. Manage the social content calendar and ensure timely execution of campaigns and initiatives. Stay on top of platform innovations, new paid media opportunities, audience targeting, and social trends, proactively testing new approaches to drive growth and engagement. Act as the internal subject matter expert on social media and paid advertising, presenting performance reports and strategic recommendations to executive and marketing leadership. Required Skills & Experience Minimum 4 years of experience managing social media programs, ideally within healthcare, digital health, or health tech. Experience supporting both B2B and B2C strategies across LinkedIn, Instagram, Facebook, YouTube, TikTok, and emerging platforms. Strong design skills and experience creating social-first content using tools like Adobe Creative Suite, Canva, or Figma. Please provide a link to your portfolio or examples of successful social media campaigns you've managed, including details on the content created, strategy, and key results. Proven experience managing and optimizing paid social campaigns for awareness, engagement, and lead generation. A data-driven mindset with expertise in reporting, analytics, and translating insights into actionable recommendations. Familiarity with AI-driven tools for content creation and performance optimization. Excellent writing and storytelling skills with a natural ability to adapt tone and style for different audiences, with a demonstrated understanding of scientific principles and health-related terminology, with the ability to accurately interpret and simplify complex clinical data and medical concepts for a general audience. Collaborative, curious, and willing to learn, with a proactive approach to testing new strategies and tools. Experience navigating healthcare-specific compliance for social content. Proficiency with video editing tools (Premiere Pro, CapCut, or similar). Knowledge of SEO principles and how they connect to social content strategy. Familiarity with social listening and audience engagement platforms. Welldoc operates in ISO 13485 and MDSAP regulated and HITRUST and SOC 2 Type II compliant environments. Therefore, it is expected that all employees will have either prior experience working in those environments or will be trained to understand the requirements needed to work and support those requirements and culture as they relate to individual roles and responsibilities. Required Education Bachelors Degree in Marketing, Digital Marketing, Communications, Public Relations or similar background Compensation & Benefits Welldoc offers a competitive compensation package which, in addition to salary, includes generous PTO, medical insurance, dental insurance, vision care, life and disability insurance, retirement benefits. and the opportunity to participate in health savings accounts and/or dependent care accounts. While the anticipated salary range for this position is between $75,000-$100,000/year with the expectation that most candidates will fall around the midpoint of the range. Exceptional candidates may exceed the range if education and experience warrant. Upon receipt of a conditional offer of employment, you may be required to complete and clear a multi-panel drug screening process. This screening is in connection with requirements set by certain of the Company's customers, with which you may be working in this role, and will at all times be administered all applicable laws. Welldoc is an equal opportunity employer and prohibit discrimination and harassment of any kind. We offer an inclusive workplace and will not tolerate discrimination against any job candidate or employee due to age, race, religion, color, ethnicity, national origin, gender, gender identity/expression, sexual orientation, membership in an employee organization, medical condition, family history, genetic information, veteran status, marital status or parental status.
    $75k-100k yearly 60d+ ago
  • Digital Marketing and SEO Specialist

    136191 Euro Restaurant Solutions

    Digital marketing specialist job in Beltsville, MD

    Marra Forni is seeking a professional, creative, and outgoing Digital Marketing and SEO Specialist to support digital strategy, content development, and demand creation initiatives. This position requires an adept knowledge of brand strategy development and will be primarily responsible for SEO and online marketing including Google Ads, website design and management, content writing, and blog management. The successful candidate will also assist in the production of outbound email campaigns, blog posts, and various other marketing materials. We are seeking someone with a minimum of 2 years of applicable experience, a passion for the creative process, and an analytical mind. Supervisory Responsibilities None Duties/Responsibilities Management of Google Ads account in alignment with marketing strategy and priorities, generating sales leads, and building brand awareness in existing and new markets. Development and oversight of SEO for blog and website content. Assist with the development and execution of digital marketing strategies and campaigns to increase lead acquisition and conversion, website traffic and tradeshow engagement. Lead tracking and analysis and related reporting on website analytics, audience behavior, engagement, lead acquisition, bounce rate, and effectiveness of marketing campaigns. Produce written and visual content utilizing SEO best practices. Produce written content for email, digital ads, and web content. Assist with monitoring budgets by comparing and analyzing actual results with plans and forecasts, making recommendations for resource optimization. Support sales staff by providing monthly account analyses, forecasts, market trends, and lead-generation strategies. Able to effectively utilize CRM HubSpot. Perform additional related duties as assigned. Tasks Create, edit, post, analyze ROI, and report on Google ads campaigns of Marra Forni and Pizza University including search and display. Maintain our SEO efforts on our website and blog as well as working with the rest of the team to create and post original content. Editing existing content to ensure that it is grammatically correct and engaging to the reader. Collaborating with the team to develop visual content. Requirements Extensive knowledge of SEO, website development, HTML, CSS, WordPress, HubSpot and Google Ads platform. Excellent creative and technical writing skills. Excellent communication skills. Excellent organizational skills and attention to detail. Excellent time management skills and ability to meet deadlines. Ability to work in a high-pressure, high-output environment. Ability to work individually and in a team environment. Education and Experience Bachelor's degree in Communications, Marketing, or a related field is required. 2-3 years of related experience is preferred. Knowledge of email marketing and blog writing is preferred. Physical Requirements Prolonged periods sitting at a desk and working on a computer. Must be able to lift 25 pounds. Compensation $60K-65 DOE.
    $60k-65k yearly 60d+ ago
  • Product Marketing Intern, Latin America

    Baltimore Aircoil Company, Inc. 4.4company rating

    Digital marketing specialist job in Jessup, MD

    Job Description PRINCIPAL ACCOUNTABILITIES This role will be project based with a goal of increasing sales effectiveness for the Latin America region. This role will culminate in a presentation to management on the results of the scoped project(s). A successful candidate will be able to collect and analyze information, generate and prioritize solutions, and implement these concepts. Potential projects may relate to the inherent challenges of serving an export market, growth of a specific segment, localization or expansion of a product line specific to Latin America, improving the available sales tools available that help differentiate our products in the marketplace, or similar topics. The potential solutions may be technical in nature, so a fundamental background in engineering is important; however it is also important that the candidate be able to think outside of the box and find creative ways to test and implement a solution. NATURE AND SCOPE Latin America forms an integral and essential part of our business strategy at Baltimore Aircoil Company. The team for this region is small and agile. It requires its members to work effectively across multiple departments in order to successfully meet the needs of our region. Our team frequently collaborates with various levels of colleagues, from leadership to technicians; we also directly communicate with external sales teams and contacts outside of Baltimore Aircoil Company. A successful candidate will be an adaptable self-starter that can work as part of a team to solve problems both technical and abstract. QUALIFICATIONS Actively pursuing Bachelor or Master of Science in an Engineering discipline; Manufacturing, Industrial or Mechanical preferred. Third- or Fourth- year or beyond preferred. Proficient in Office Suite (Excel, PowerPoint, Word, etc.) Demonstrated self-direction in past projects Intellectually curious Accomplish tasks through collaboration Excellent communication skills Bilingual (Spanish) is strongly encouraged but not required Strong problem solving skills WORKING CONDITIONS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. While performing this job, the employee is regularly required to stand and walk up to 50% of the time. This position requires occasional lifting up to 30 pounds and travel domestic up to 30% of the time. BAC Hiring Compensation Range $22 - $28. BAC provides additional earnings in the form of overtime as applicable under law.
    $22-28 hourly 11d ago
  • App Marketing and UX/UI Specialist

    L2T 3.3company rating

    Digital marketing specialist job in Columbia, MD

    We are seeking a highly skilled and experienced App Marketing and UX/UI Specialist to join our team. The ideal candidate will be responsible for promoting our mobile apps through strategic Google Ads campaigns and engaging social media initiatives, while also contributing to the app's user experience and user interface design. This role requires a proven track record of success in driving app downloads, user engagement, and customer loyalty, coupled with a strong understanding of UX/UI principles. Responsibilities Google Ads Management: Develop, execute, and manage comprehensive Google Ads campaigns specifically for app promotion, including App Campaigns, Search, Display, and Video campaigns. Conduct in-depth keyword research and audience analysis to identify target demographics and optimize campaigns for maximum reach and effectiveness. Write compelling ad copy and headlines that align with brand voice and drive user action. Monitor campaign performance, analyze key metrics and make data-driven adjustments to optimize for a higher return on investment (ROI). Implement A/B testing on ad creatives, copy, and landing pages to continuously improve performance. Manage and allocate budgets effectively across various campaigns to achieve business objectives. Social Media Campaign Management: Create and implement creative social media marketing strategies to promote our apps across platforms like Facebook, Instagram, and Twitter. Develop a content calendar and curate original, high-quality content (e.g., images, videos, posts) that resonates with our target audience. Manage social media accounts, monitor engagement, and respond to comments and messages to build a strong online community. Plan and execute paid social media advertising campaigns to drive app installs and user acquisition. Track and analyze social media metrics to measure campaign success and identify trends. UX/UI Design & Strategy: Collaborate with the development and design teams to improve the app's user experience (UX) and user interface (UI). Conduct user research, including surveys, interviews, and usability testing, to gather insights and identify pain points. Create wireframes, prototypes, and user flows to design intuitive and user-friendly features. Ensure a cohesive and consistent user experience from marketing materials and ads all the way through to the in-app experience. Stay up-to-date with the latest UX/UI trends, tools, and best practices. Qualifications Proven experience in managing Google Ads campaigns, with a specific focus on App Campaigns. Demonstrable experience creating and executing successful social media campaigns. Strong understanding of UX/UI principles and the ability to apply them to improve app design. Proficiency with marketing analytics and data analysis tools, such as Google Analytics, Google Ads Manager, and social media platform analytics. Copywriting and communication skills, with a keen eye for detail. Ability to think creatively and strategically, and to work both independently and as part of a team. Strong organizational skills. Nice to Have Bachelor's of Science in IT-related field of study. 2+ years of experience developing in a professional environment. Any cloud certifications (AWS or Azure preferred). Familiarity with DevOps tooling (for example, Jenkins, Salt, Gitlab). Our benefits 401(k) match of 6% with immediate vesting Highly subsidized Health, Dental, and Vision Insurance Legal Resources Plan Flexible Time Off (FTO) 11 Federal Holidays Life Insurance, Short and Long-term Disability coverage paid for by the company We can recommend jobs specifically for you! Click here to get started.
    $44k-63k yearly est. Auto-Apply 60d+ ago
  • Digital Marketing Associate

    Michele s Granola

    Digital marketing specialist job in Timonium, MD

    Reporting to: Director of Marketing Type: Full Time, Hybrid Eligible Michele's Granola is a top-selling brand of handmade granola. Our purpose from the start has been to make a better product in a better way. This commitment has propelled the company from a farmer's market granola to nationwide grocery distribution with our entire product line still handmade from scratch with clean simple ingredients. With strong revenue growth, a passionate consumer following and a solid distribution footprint, the company is poised to further accelerate growth to a national household name. Michele's is seeking an experienced digital marketing specialist to join our team to broaden its mission to share the benefits of food made in a better way. Our Passions: Feeding the greater good by putting real, wholesome, and delicious food back into people's pantries Achieving scale without sacrificing principles like sourcing high-quality organic ingredients,utilizingsmall-batch production techniques, and offering outstanding fresh-baked flavor Reducing the environmental impact of food production and distribution, and increasing our positive social impact, with innovative, sustained efforts Building a positive and productive workplace culture rooted in strong leadership, excellent teamwork, a constant desire to improve, and good old-fashioned entrepreneurial grit. Job Summary: We're looking for a detail-oriented, data-savvy Digital Marketing Specialist to support our growing marketing team. In this newly created role, you'll take ownership of executing and optimizing our digital advertising efforts, managing Amazon product listings, and maintaining accurate product data across syndicated data pools such as RIVIR, Syndigo, and 1WorldSync. You'll also drive SEO performance with an eye on emerging AI-driven search trends. This person in this role will work closely with the Marketing Director and Marketing Associate, and is ideal for someone who enjoys the outcomes-driven analytical side of digital marketing. Key Responsibilities Digital Advertising Execution & Optimization Support the development and execution of digital advertising campaigns across Meta, Google, and Amazon Ad, seeking other digital advertising opportunities. Monitor and analyze campaign performance, providing insights and recommendations to improve efficiency and ROI. Conduct A/B testing across creative, audiences, and placements to drive continuous improvement. Provide support tocontractorwhomanagesretail media. SEO, SEM & AI-Search Optimization Conduct ongoing keyword research to support SEO and SEM initiatives. OptimizeShopify product pages, landing pages, and metadata for search performance. Stay current on emerging AI-driven search and discovery tools, adapting strategies toimproveproduct visibility. Product Listings & Syndicated Data Management Own andoptimizeday-to-day Amazon product listings, ensuring accuracy, compliance, and compelling brand presentation. Manage product information across syndicated data pools (e.g.,RIVIR,Syndigo, 1WorldSync) to ensure data consistency across retail partners. Optimizeproduct detail pages, images, enhanced content, and keywords to improve discoverability and conversion rates. Execute andmonitor Amazon advertising campaigns (Sponsored Products, Sponsored Brands, etc.) and evaluate results. Analytics, Reporting & Collaboration Pull performance data across advertising platforms, Amazon Seller Central, syndicated data tools, and Google Analytics to create actionable reporting. Present clear insights and recommendations to the Marketing Director and cross-functional teams. Collaborate withthe marketing and salesteams to ensure all digital initiatives are aligned with broadercompanygoals. Qualifications 3-5years of experience in digital marketing, eCommerce, or product content management; experienceinconsumer packagedgoods (CPG)preferred. Hands-on experience with Meta Ads, Google Ads, and Amazon Ads. Strong understanding of SEO, keyword research, and digital analytics. Experience managing product listings across syndicated data pools (RIVIR,Syndigo, 1WorldSync, or similar). Analytical, detail-oriented, and comfortable translating data into actionable insights. Enthusiastic about learning and staying current with emerging digital marketing trends, including AI-powered search. Strong analytical skills and ability to use data for decision-making, as well asexcellent organization and project management skills Compensation: $70-75k #IND26
    $70k-75k yearly Auto-Apply 15d ago
  • Programmatic Digital Associate

    Media Works 3.8company rating

    Digital marketing specialist job in Baltimore, MD

    Programmatic Digital Associate (Hybrid) Media Works is looking for a Programmatic Associate with 1-3 years experience. Media Works is a highly respected, fast paced, and energetic integrated marketing agency located in Baltimore, MD. The agency has been in the business for over 35 years, serving a diverse client list. Position Summary: Media Works seeking a motivated and detail-oriented Programmatic Associate to join our dynamic media agency team. The ideal candidate will have 1-3 years of experience working with The Trade Desk and a strong understanding of programmatic advertising. You will play a key role in managing and optimizing programmatic campaigns, analyzing performance data, and ensuring delivery against client objectives. Responsibilities: Assist in the setup, execution, and optimization of programmatic media campaigns across various platforms, primarily using The Trade Desk, ensuring accuracy in targeting, budget allocation, and pacing. Monitor campaign performance and provide actionable insights to improve results. Collaborate with account managers and clients to understand their goals and translate them into effective programmatic strategies. Conduct data analysis and reporting to track campaign effectiveness, analyze performance reports, highlight trends, insights and opportunities, communicating them to the client team. Budget Management. Track and manage media spend to ensure it aligns with the campaign budget and pacing objectives. Stay up-to-date with industry trends, technologies, and best practices in programmatic advertising. Experience, Education, and Skills: Bachelors degree in Marketing, Advertising, or a related field 1-3 years of programmatic experience, Trade Desk experience preferred. Strong analytical skills and proficiency in data analysis tools. Be adaptable! Ability to prioritize and handle multiple tasks in a fast-paced work environment Experience with Microsoft Office Tools with proficiency in Microsoft Excel Excellent written and verbal communication skills Ability to work independently and on a team Strong attention to detail, being proactive, and approaching problems with a solutions oriented mindset. Physical Requirements: Must be able to be in a stationary position for long periods of time. Must be able to operate computer keyboards Must be able to read computer screens. Media Works is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We provide reasonable accommodation to individuals who have a disability and meet the skill, experience, education, and other job-related requirements of the role to allow the individual to perform the essential functions of the job.
    $39k-55k yearly est. 20d ago
  • Online Content Specialist

    Computercraft Corporation

    Digital marketing specialist job in Bethesda, MD

    Computercraft is seeking an Online Content Specialist to join the PubMed Central (PMC) Production Team at the National Center for Biotechnology Information (NCBI). This team member will be responsible for liaising with journal publishers, data providers, PMC users, and the National Library of Medicine (NLM) staff. General duties will include evaluating XML submissions, providing customer service to PMC content providers, handling Help Desk queries, and providing input on the PMC article display. PMC is a free full-text archive of biomedical and life sciences journal literature, containing more than 7 million full-text records spanning research from the late 1700s to the present. NCBI has one of the top 400 most visited websites worldwide, and its wide range of applications serve more users and more data than nearly any other U.S. Government agency. NCBI provides free access to petabytes of biomedical and genomic information, and scientists all over the world use its products. This is a full-time position that is currently remote and may include on-site work in Bethesda, Maryland. Job Responsibilities Track incoming content and the progress of work on multiple projects in development or production stages Communicate with publishers, content providers, help desks, and colleagues to facilitate project needs assessments Process and evaluate content using web-based tools and UNIX scripts Check accuracy and integrity of source data and online presentation of content Conduct data analysis and troubleshoot errors, coordinate with appropriate personnel to solve programming and content-related issues Serve as a liaison between authors, publishers, and/or vendors and the NLM Required Skills Minimum Education Requirement: Bachelor's degree Two years' experience in publishing or library science environment Familiarity with online publications, specifically electronic journals or books Positive attitude; displays flexibility and patience in a high-volume, customer-service-focused work environment Comfortable managing multiple projects simultaneously Ability to communicate technical and non-technical information effectively to authors, publishers, developers, users, and data providers Ability to conduct data analysis and work with developers to implement solutions Ability to work with complex, detailed information Knowledge of XML and/or HTML Excellent verbal and written communication skills Excellent organizational skills At least one item from the “Desired Skills/Experience” list Desired Skills Experience managing production workflow of an online publication Expertise with electronic image formats (TIFF, GIF, JPEG, EPS, PNG) and with image creation software (for example, Adobe Photoshop) Experience editing journal or book content or in journal or book production Experience with UNIX/Linux in a data production environment The compensation for this position will be based on the experience of the successful candidate. The expected pay range for this position is $65,000 to $85,000 annually. Computercraft offers an excellent benefits package that includes health, dental, vision, and disability and life insurance; a 401(k) plan with matching; paid leave starting at 128 hours/year for the first 3 years of employment; and 11 paid holidays. We also offer the opportunity for a positive work-life balance with a standard 40-hour work week and the chance to work alongside a team of highly accomplished professionals. To learn about other Computercraft job opportunities, please visit the Careers section of our website: *********************************** EEO Employer - Disability/Veteran/Race/Color/Religion/Sex/National Origin/Genetic Information
    $65k-85k yearly Auto-Apply 60d+ ago
  • Marketing and Communications Associate

    Hatcher 3.9company rating

    Digital marketing specialist job in Bethesda, MD

    The Hatcher Group is seeking dynamic, mission-driven Marketing and Communications Associates to join our team for future opportunities. This posting is part of our proactive hiring strategy to build a pipeline of exceptional talent. While there may not be an immediate opening, we're always looking ahead and eager to connect with individuals who share our values and passion for impact. If you're interested in being considered when the right opportunity arises, we encourage you to apply and stay connected. In this role, you'll support the execution of strategic communications and marketing initiatives for clients committed to causes such as economic justice, health care access, environmental enforcement, and education equity. As a member of our team, you'll have the opportunity to create innovations to address the social challenges of our time, contributing to award-winning campaigns for nonprofits, government agencies, and other organizations that share Hatcher's vision of a more just and sustainable future. The ideal candidate is versatile and a creative communicator looking for the chance to combine a passion for social issues with a growing expertise in storytelling and creative problem-solving. You're a strong and detail-oriented writer who can adapt your tone and style for a variety of audiences and platforms. You thrive in a collaborative, fast-paced environment, and are excited to contribute fresh ideas and solutions to meet our clients' goals. Our flexible-first work culture empowers you to deliver your best work wherever you are. While remote work is regular part of our operations, candidates within commuting distance of our Bethesda, MD office are strongly preferred to support weekly in-person collaboration and team building. What You'll Do In this role, you'll contribute to meaningful, results-driven work for our clients. Key responsibilities include: Supporting the development of strategic messaging and innovative campaigns that advance environmental goals. Conducting targeted media and advocacy outreach to amplify clients' initiatives. Writing press releases, media advisories, feature stories, and engaging web content. Assisting in the creation of strategic communications plans tailored to client objectives. Building and managing media lists and contact databases. Conducting research and data analysis to inform data-driven communications strategies. Creating and managing social media content, plans, outreach, and performance tracking. Requirements What You'll Bring We're seeking a passionate and collaborative professional eager to make a difference. The ideal candidate will have: A bachelor's degree in English, journalism, marketing, communications, environmental studies, or a related field. 1-2 years of professional experience (including internships) in marketing, communications, or public relations. Previous experience in an agency environment is considered a plus. Exceptional writing, editing, and storytelling skills. Proficiency in Microsoft Office 365 and Monday.com or similar project management tool. Experience using media databases and conducting outreach. The ability to balance multiple priorities with confidence and ease. We are pleased to offer a competitive salary range of $60,000 to $67,500 per year for this position, tailored to your experience and aligned with our internal standards. Join us and enjoy a comprehensive benefits package that includes robust healthcare coverage, generous paid time off, and continuous learning opportunities. Plus, take advantage of monthly perks, a home office fund, and a supportive community with in-office snacks and social events! About The Hatcher Group We are catalysts for change, solution engineers, and champions of your mission. A Women-Owned Small Business (WOSB) and Women's Business Enterprise (WBE) headquartered in Maryland, Hatcher creates award-winning marketing and communications campaigns for clients from across our four sectors: education, environment, public health, and community and opportunity. Since 2000, Hatcher has partnered with nonprofits, foundations, government agencies, and other organizations committed to activating change and creating a better world. Our diverse team of strategic experts in marketing, communications, media, and design bring their all to every project. We immerse ourselves in our client's world, leaving no stone unturned to tailor solutions and elevate creative potential. By prioritizing authentic and trustworthy partnerships, we execute strategies that capture precise visions and advance meaningful missions. Hatcher envisions a just and sustainable world where no person is left behind. We create for the social challenges of our time, uniting our clients' messages with audiences that need to know. Powered by purpose, we are The Hatcher Group. Salary Description $60,000-$67,500 per year
    $60k-67.5k yearly 60d+ ago
  • Clinical Content Specialist Part-Time (Temp)

    Magnificent Differences Consulting LLC

    Digital marketing specialist job in Gaithersburg, MD

    Job DescriptionDescription: The Clinical Content Specialist Part-Time (Temp) leverages active clinical practice experience to provide subject matter expertise, guidance, and consultation in support of education and examination content. This role ensures clinical materials are accurate, current, and clearly articulated by translating real-world clinical practice into high-quality, scalable assessment and educational products. The position serves as a clinical resource to internal teams and partners, contributing focused deliverables through structured communication and project management processes. Work Schedule & Role Structure This is a part-time, temporary, remote position, not to exceed 20 hours per week, designed to accommodate clinicians actively engaged in practice. Work is organized around defined deliverables, allowing flexibility in scheduling outside of required meetings and deadlines. The initial onboarding period includes structured training and orientation during the first few weeks, followed by a more flexible work schedule as the individual becomes familiar with processes and expectations. Core Functions: Review and evaluate examination items, client-sponsored educational products, and related media for clinical accuracy, relevance, and quality, incorporating current clinical practice perspectives, including content developed by partner organizations or contractors. Maintain accurate and complete metadata for examination items and media within item banks and pools. Select examination items for inclusion in item pools and review associated media assets for quality, accuracy, and alignment with assessment objectives. Conduct comprehensive technical and clinical accuracy reviews of education and assessment content, including certification, maintenance of certification, and practice examinations. Deliver defined clinical content work packages with clear scope, timelines, and measurable outcomes. Apply subject matter expertise to support Assessment Division initiatives and cross-functional projects. Ensure compliance with established processes and procedures required for organizational accreditation under American National Standards Institute (ANSI) standards. Communicate progress, timelines, and deliverables through established project management and communication tools, including Asana. Participate in required meetings, training sessions, and conferences, including occasional weekend work or travel. Requirements: Bachelor's degree, professional certification, or equivalent experience in a related clinical field preferred. Current clinical practice as a sonographer is required and must be maintained throughout the duration of this part-time position. Registered Diagnostic Medical Sonographer (RDMS), Registered Diagnostic Cardiac Sonographer (RDCS), Registered Vascular Technologist (RVT), and/or Registered Musculoskeletal Sonographer (RMSKS), holding at least one specialty; multiple specialties preferred. Clinical experience in one or more of the following registered specialty areas is required: Breast (BR), Vascular Technology (VT), Adult Echocardiography (AE), or Abdominal (AB). Core Competencies Current, active clinical practice in ultrasound within a registered specialty area is required. Demonstrated knowledge of clinical ultrasound within a registered specialty area. Exceptional attention to detail and accuracy. Excellent oral and written communication skills. Demonstrated organizational and project management skills. Understanding of clinical education, training, and clinical process implementation. Demonstrated ability to collaborate effectively with internal teams, volunteers, and stakeholders at all levels of the organization. Ability to manage and maintain confidential and sensitive materials. Demonstrated comfort with and curiosity about new and existing technologies. Intermediate proficiency in Microsoft Office and strong overall computer skills. Strong problem-solving skills with the ability to assess issues and recommend practical solutions.
    $58k-70k yearly est. 20d ago
  • Digital Accessibility Specialist (full-time, one-year, contingent position)

    St. Mary's College of Maryland 3.8company rating

    Digital marketing specialist job in Maryland

    Office of Human Resources / Jobs / Digital Accessibility Specialist (full-time, one-year, contingent position) Digital Accessibility Specialist (full-time, one-year, contingent position) Description St. Mary's College of Maryland is accepting résumés for the one-year contingent position of Digital Accessibility Specialist, reporting to the Associate Provost. The Digital Accessibility Specialist will provide important leadership and expertise relative to the accessibility of digital course materials. This position is responsible for guiding faculty through the end-to-end remediation process and optimizing accessibility for new materials. They also have an opportunity to guide innovations in campus processes and resources insofar as they relate to digital course content. The Specialist works closely with the Associate Provost and other members of the Digital Accessibility Work group; they will collaborate with faculty, staff, and some students to ensure compliance with digital accessibility standards and foster a culture of inclusivity. The Specialist will be crucial in supporting remediation and innovation of digital materials to align with new standards. They will provide recommendations for accessible content, and managing accessibility tools, advising faculty and other campus stakeholders in best practices. They will develop and implement training programs and/or guides for faculty, effectively communicating in a range of media. Collaboration is key, as they will create documentation and engage with teams to advocate for accessibility as a fundamental design aspect. The ideal candidate will possess knowledge of WCAG standards, experience with automated and manual testing, and a background in testing materials with assistive technologies. Strong organizational, project management, and communication skills are essential for leading multiple projects to completion and interacting with all levels of campus personnel. We value enthusiasm and flexibility in acquiring new technology skills. MINIMUM QUALIFICATIONS: Bachelor's Degree or equivalent combination of education, technical certifications, training, or work experience. A minimum of three years of experience working with digital accessibility. PREFERRED QUALIFICATIONS: Bachelor's degree in Information Technology, Telecommunications, Human-Computer Interaction or related field, Education, Special Education, or Bachelor's degree in another related field. A minimum of six years of broad experience in the field of IT or Web Development. Certifications in web accessibility (e.g., IAAP Certified Professional in Accessibility Core Competencies, Trusted Tester). Knowledge of disability law including but not limited to the Americans with Disabilities Act (ADA), Section 504 of the Rehabilitation Act (Section 504). Experience working with digital accessibility in Higher Education. Experience designing and delivering training in person and online. Experience with accessibility remediation of documents (e.g., PDFs, complex images, others). Knowledge of professional captioning strategies and best practices. Any combination of acceptable education and experience, which has provided the necessary knowledge and skills to fulfill the requirements of this position, may be considered. Employment will be contingent upon successful completion of a criminal background check. The annual salary range is $57,000-$60,000, depending on qualifications and experience. Please view position description for additional information. St. Mary's College of Maryland, the National Public honors College, is in Historic St. Mary's City, 70 miles southeast of Washington, D.C. St. Mary's College is one of the nation's best public liberal arts colleges - ranked near the top in U.S. News & World Report and a Best Value for instate and out-of-state students. Non-sectarian since its founding, the college with its scenic waterfront campus is primarily undergraduate and residential, with a diverse coeducational student body numbering approximately 1600. The up-to-date curriculum is designed for today's students who want an active, hands-on education led by professors who are committed teachers and experts in their fields. The quality of life is enhanced by the recreational opportunities of the Chesapeake region and proximity to the amenities of Washington D.C., Baltimore and Richmond. St. Mary's College (************* embodies diversity and inclusion in its mission. We create an environment that recognizes the value of individual and group differences, and we encourage inquiries from applicants who will contribute to our cultural and ethnic diversity. Application materials should include a cover letter, résumé (including e-mail address and phone number), and three references and submitted online at: apply.interfolio.com/180188. Questions may be directed to Katy Arnett at ************. Review of résumés will begin immediately and continue until the position is filled. St. Mary's College of Maryland is an affirmative action/equal opportunity employer. Visit our website: *************** Employment will be contingent upon successful completion of a criminal background check. St. Mary's College of Maryland is an affirmative action/equal opportunity employer.
    $57k-60k yearly 3d ago
  • Marketing Specialist

    Fyzical Therapy and Balance Centers 3.7company rating

    Digital marketing specialist job in Germantown, MD

    Job DescriptionFYZICAL Therapy & Balance Centers is seeking a full-time Marketing Specialist to join our team in our Germantown, MD, location. The Marketing Specialist works closely with our clinical team in the activation of local marketing efforts and execution of the long-term marketing strategy. In addition to the functions below, the responsibilities of the Marketing Specialist include budget tracking, market research, marketing planning and execution. The Marketing Specialist will build strong personal and direct working relationships with the clinic team Clinic local team.Responsibilities Manage and maintain clinic's fyzical.com website and Google Business Profile Maintenance of clinic's email marketing efforts - This includes the Email Database, Email Copy, and Metric Reporting Manage and maintain all marketing tools and resources. Tracking of marketing initiatives to point to ROI. Good analytical and problem-solving abilities Tactical execution of Marketing Campaigns. Prepare valuable and engaging content for website blogs that attracts and converts our target audience. Ability to use certain templates and programs including, but not limited to, the Microsoft Office Suite or the Adobe Creative Suite. Management of Clinic's Local-Listings and Online-Reputation Platforms. Facilitate creative via Canva, Adobe Creative Suite, or a similar design platform. Maintain brand compliance. Coordinate production of print orders and advertising with third party partners. Required Skills Bachelor's degree in Communications, Business Administration or Marketing preferred. Recent and direct experience working in a communications position within a sales or marketing environment may be substituted in lieu of education and/or experience requirements. Strong organizational and time management skills. Fluent in computer programs. Effective oral and written communication skills.
    $43k-63k yearly est. 18d ago
  • Clinical Content Specialist Epic

    Cnhs 3.9company rating

    Digital marketing specialist job in Silver Spring, MD

    Clinical Content Specialist Epic - (250002XE) Description The Clinical Content Specialist plays a key role in the creation and governance of workflows and evidence-based tools within the Epic electronic health record that enhance patient care quality, safety, and efficiency. In this role, you will collaborate with clinical, operational, and technical stakeholders to drive the development and continuous improvement of clinical content aligned with organizational policies, regulatory standards, and best practices. You will ensure that clinical content - such as order sets and care pathways, documentation templates, population health tools, patient screeners and education materials, alerts and other clinical decision support tools - are both meaningful and impactful. In close partnership with clinical informatics and Epic analyst teams, you will help design and optimize the EHR to support clinicians at the point of care and improve the overall patient and family experience. Join us in making a lasting impact and help our patients Grow Up Stronger. Qualifications Minimum EducationBachelor's Degree Degree in clinical or technology relevant area (e. g. public health, research, health care administration, bioinformatics, engineering, or related field). (Required) Master's Degree Degree in clinical or technology relevant area (e. g. public health, research, health care administration, bioinformatics, engineering, or related field). (Preferred) Minimum Work Experience5 years At least 5 years of related work experience, such as project management, information technology, quality assurance, process improvement, education, or communications. (Required)3 years At least 3 years of health care delivery, health care operations, public health, or health information technology work experience. Experience with Epic EHR advantageous. (Preferred) Required Skills/KnowledgeCommunication: Excellent presentation and communication skills, adept at conveying complex technical concepts to non-technical audiences and translating clinical and operational requirements to technical audiences. Interpersonal: Ability to work collaboratively in cross-functional teams and build strong relationships with clinical, operational, administrative, and technical stakeholders and leaders across clinical departments and business units. Project Management: Strong project management skills, capable of handling multiple initiatives simultaneously, including overseeing successful and fast-paced implementations of enterprise software including the electronic health record (EHR). Technical: Strong expertise in health information technology, including electronic health records and related systems. Familiarity with cross-venue clinical workflows and health care operations, including revenue cycle, analytics, and other business processes. Knowledge of quality improvement and process improvement methodologies and health information and health care regulations and laws. Proficiency in user-centered design principles, human factors engineering, usability testing, and software development life cycle. Committed: Unwavering dedication to the vision for enterprise Information Services in service of our mission and core values. Collaborative: Strong team player with a collaborative approach to problem-solving and leadership. Innovative: Ability to think creatively and develop forward-thinking training solutions and models. Adaptable: Flexible and able to navigate complex and rapidly changing priorities and environments. Empathetic: Understanding of challenges faced by healthcare professionals and staff and commitment to supporting their success. Required Licenses and Certifications This position requires that the appropriate Epic certification be successfully obtained and maintained for the assigned area of responsibility within 6 weeks of completing training, if not obtained prior to hire. 180 Days (Required) Functional AccountabilitiesClinical Content ManagementLeads the development and maintenance of clinical content in the EHR in assigned domains, such as order sets and care pathways, documentation templates, population health tools, patient screeners and education materials, alerts and other clinical decision support tools. Independently manages build and testing. Collaborates with interdisciplinary teams to enable integrated workflows, optimize system use, and improve the overall user experience for clinical and patient care staff. Collaborates with training team to advise on education and communication strategy, helping develop user guides, tip sheets, and training materials to promote effective use of clinical systems. Ensures clinical content alignment with clinical practice, organizational policies, regulatory requirements, and clinical informatics and digital health standards and best practices. Supports content governance and version control processes to manage change in a structured manner. Serves as a subject matter resource for clinical content such as documentation tools, clinical decision support alerts, and population health features. System Build and MaintenanceParticipates in the design, build, testing, validation, and maintenance of assigned Epic applications, ensuring system functionality aligns with clinical workflows and operational needs. Documents system configurations, workflows, and support activities, ensuring compliance with change management and documentation standards, with an emphasis on clarity, versioning, and auditability. Contributes to Epic software updates and optimizations, including testing, documentation, and go-live support for new features, upgrades, and enhancements. Maintains up-to-date knowledge of Epic functionality, workflows, and integration points, and actively participates in new version training and certification maintenance. Customer Service ExcellenceProactively leads stakeholder engagement activities, including rounding with clinical teams, gathering feedback, and identifying opportunities for content and workflow enhancements. Provides second-level support for clinical users, troubleshooting complex issues, escalating intractable problems, and leading root cause analysis to ensure timely resolution. Responds to support requests within designated timeframes, prioritizing based on clinical impact and collaborating with stakeholders to ensure resolution. Contributes to change management strategy and proactive planning, advocating for user needs and helping facilitate smooth transitions during system changes or workflow redesigns. Organizational SupportPartners with IS and clinical departments to ensure system stability, data integrity, and alignment with organizational goals and clinical best practices. Contributes to clinical informatics and digital health projects, offering insights into content strategy and implementation. Organizational AccountabilitiesOrganizational Accountabilities (Staff) Organizational Commitment/Identification Anticipate and responds to customer needs; follows up until needs are met Teamwork/Communication Demonstrate collaborative and respectful behavior Partner with all team members to achieve goals Receptive to others' ideas and opinions Performance Improvement/Problem-solving Contribute to a positive work environment Demonstrate flexibility and willingness to change Identify opportunities to improve clinical and administrative processes Make appropriate decisions, using sound judgment Cost Management/Financial Responsibility Use resources efficiently Search for less costly ways of doing things Safety Speak up when team members appear to exhibit unsafe behavior or performance Continuously validate and verify information needed for decision making or documentation Stop in the face of uncertainty and takes time to resolve the situation Demonstrate accurate, clear and timely verbal and written communication Actively promote safety for patients, families, visitors and co-workers Attend carefully to important details - practicing Stop, Think, Act and Review in order to self-check behavior and performance Primary Location: Maryland-Silver SpringWork Locations: Inventa Towers 1 Inventa Place Silver Spring 20910Job: Information TechnologyOrganization: OperationsPosition Status: R (Regular) - FT - Full-TimeShift: DayWork Schedule: 8-5Job Posting: Dec 2, 2025, 3:16:02 PMFull-Time Salary Range: 92684. 8 - 154460. 8
    $57k-63k yearly est. Auto-Apply 1d ago
  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Digital marketing specialist job in Columbia, MD

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $54k-79k yearly est. 1d ago
  • Digital Transformation Analyst

    Staffed4U

    Digital marketing specialist job in Columbia, MD

    Clearance Required: Active Secret Clearance Employment Type: Full-Time Salary Range: $100,000-$135,000 (USD) Final compensation will depend on location, experience, education, and skill level. Bonus eligibility and benefits may apply. Seeking a Digital Transformation Analyst to support the adoption and implementation of data-driven decision‑support tools across an enterprise environment. This role requires deep experience in UX/UI research and design, human‑centered design (HCD), and change management. The analyst will work closely with technical teams and end‑users to ensure solutions are designed with user needs and adoption in mind. Key Responsibilities: Apply UX/UI and human‑centered design strategies to assess user needs and improve the adoption of digital tools Facilitate user research activities (e.g., usability testing, stakeholder interviews, persona development) Translate research findings into actionable insights for developers and decision‑makers Develop stakeholder engagement strategies to promote tool adoption and organizational transformation Use collaborative platforms (e.g., Mural, Figma) to create wireframes and support team ideation Support change management activities through communication plans, trainings, and user resources Collaborate with product owners, developers, and end‑users to refine and validate functional requirements Deliver communications and presentations in line with DoD and/or federal style guidelines Required Qualifications: 3 to 10+ years of experience in digital transformation, UX/UI, or organizational change Master's degree (M.A./M.S.) in a relevant field (e.g., Human‑Centered Design, Organizational Psychology, Communications, IT, etc.) Experience using research methods to inform product design and stakeholder engagement Strong communication skills and experience developing both written and verbal deliverables for diverse audiences Proficiency with collaborative design tools such as Mural, Figma, or similar Active Secret clearance required U.S. Citizenship Desired Skills: Experience working in or supporting military or federal government environments Familiarity with enterprise dashboard adoption strategies and training delivery Experience developing communication products such as presentations, briefs, and whitepapers Background in creating resource repositories, user guides, and digital adoption tools Certifications related to: Change Management (e.g., Prosci, ADKAR) Agile Methodologies Instructional Design Organizational Development or Transformation Qualified candidates should submit a resume highlighting relevant experience, certifications, and clearance status. All applicants must be U.S. citizens and hold an active Secret security clearance. We are an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other protected status under applicable law. #J-18808-Ljbffr
    $100k-135k yearly 5d ago
  • Marketing Intern - New Markets

    Baltimore Aircoil Company, Inc. 4.4company rating

    Digital marketing specialist job in Jessup, MD

    Job Description The Marketing Intern - New Markets will be responsible for promoting BAC's brand, assisting with marketing plans, product positioning, and development of sales tools and collateral for BAC's new target market segments. Additionally, this person will conduct research to understand customer needs and buying habits and to assist in creating strategies to build awareness, preference, and sell BAC's differential customer value. PRINCIPAL ACCOUNTABILITIES Increase brand awareness, create customer preference for the pursuit of market share growth. Gather and quantify market insight, customer needs, and segment trends to understand how to position BAC in new markets to create competitive advantage. Gather and analyze information to identify new customers, demand for products and services, and the efficacy of marketing campaigns and strategies to increase customer conversations and generate qualified customer leads. Compose, develop, evaluate, and conduct training on marketing activities, strategies, sales tools, and selling collateral globally. Collaborates globally with regional sales and marketing teams to gain alignment and execute effectively marketing activities effectively. NATURE AND SCOPE The Marketing Intern - New Markets will report to the Marketing Manager - New Markets. As part of the Global Marketing Team, this position will interact with global stakeholders including regional sales, regional marketing, and global business development teams. Collaboration and respect for varying cultures and markets is essential. KEY RELATIONSHIPS Global Marketing Team Regional Marketing Teams Business Development Team Internal Engineering and Innovation Teams COMMUNICATION AND REASONING ABILITY Ability to comprehend, analyze, and interpret complex business documents. Demonstrate a sense of urgency in responding effectively to sensitive issues. Ability to negotiate effectively with multiple stakeholder groups to take the desired action. TRAVEL: None expected KNOWLEDGE & SKILLS Working towards a Bachelor's Degree: Marketing, Business, or related field Classwork or other experience with business to business marketing preferred Working knowledge of marketing strategies, channels, and branding. Superb collaboration skills. Global mindset with strong customer focus Market research skills Strong leadership and interpersonal skills Excellent oral and written communication skills WORKING CONDITIONS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. While performing this job, the employee is regularly required to stand and walk up to 50% of the time. This position requires occasional lifting up to 25 pounds and no travel is expected. BAC Hiring Compensation Range $22 - $28. BAC provides additional earnings in the form of overtime as applicable under law.
    $22-28 hourly 24d ago
  • Programmatic Digital Associate

    Media Works 3.8company rating

    Digital marketing specialist job in Baltimore, MD

    Programmatic Digital Associate (Hybrid) Media Works is looking for a Programmatic Associate with 1-3 years' experience. Media Works is a highly respected, fast paced, and energetic integrated marketing agency located in Baltimore, MD. The agency has been in the business for over 35 years, serving a diverse client list. Position Summary: Media Works seeking a motivated and detail-oriented Programmatic Associate to join our dynamic media agency team. The ideal candidate will have 1-3 years of experience working with The Trade Desk and a strong understanding of programmatic advertising. You will play a key role in managing and optimizing programmatic campaigns, analyzing performance data, and ensuring delivery against client objectives. Responsibilities: Assist in the setup, execution, and optimization of programmatic media campaigns across various platforms, primarily using The Trade Desk, ensuring accuracy in targeting, budget allocation, and pacing. Monitor campaign performance and provide actionable insights to improve results. Collaborate with account managers and clients to understand their goals and translate them into effective programmatic strategies. Conduct data analysis and reporting to track campaign effectiveness, analyze performance reports, highlight trends, insights and opportunities, communicating them to the client team. Budget Management. Track and manage media spend to ensure it aligns with the campaign budget and pacing objectives. Stay up-to-date with industry trends, technologies, and best practices in programmatic advertising. Experience, Education, and Skills: Bachelor's degree in Marketing, Advertising, or a related field 1-3 years of programmatic experience, Trade Desk experience preferred. Strong analytical skills and proficiency in data analysis tools. Be adaptable! Ability to prioritize and handle multiple tasks in a fast-paced work environment Experience with Microsoft Office Tools with proficiency in Microsoft Excel Excellent written and verbal communication skills Ability to work independently and on a team Strong attention to detail, being proactive, and approaching problems with a solutions oriented mindset. Physical Requirements: Must be able to be in a stationary position for long periods of time. Must be able to operate computer keyboards Must be able to read computer screens. Media Works is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We provide reasonable accommodation to individuals who have a disability and meet the skill, experience, education, and other job-related requirements of the role to allow the individual to perform the essential functions of the job.
    $39k-55k yearly est. 60d+ ago

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