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Digital Marketing Strategist Full Time jobs

- 133 Jobs
  • Content Strategist

    Sogolytics

    Herndon, VA

    Sogolytics is a leading provider of cutting-edge experience management software, delivering real-time insights that help organizations worldwide make smarter decisions and fuel business growth. With our powerful analytics, outstanding support, and industry-leading innovations, we stand out in a competitive space. We strive to transform data into actionable insights that drive meaningful results for our clients. As we continue to grow, we're looking for a Content Strategist with solid SaaS experience, hands-on content creation skills, and bring-it-all-together energy. You'll play a crucial role in shaping our digital content, ensuring that we connect with our audiences, drive brand recognition, and deliver content that motivates action. Responsibilities Develop and Implement Content Strategy: Design and execute a comprehensive web content strategy that aligns with Sogolytics' business goals and enhances brand awareness. Web Content Creation and Optimization: Write, edit, and manage content across our website, ensuring it is concise, engaging for humans, and optimized for search engines. Collaboration with Cross-functional Teams: Work closely with sales, marketing, and product teams to develop content that supports lead generation, product launches, and campaigns. Maintain and Update Content: Regularly refresh and update website content to ensure alignment with business goals and reflect changes in products and services. Measure and Analyze Performance: Use data analytics to track the effectiveness of content and make improvements based on key performance indicators (KPIs) and customer feedback. Content Planning and Scheduling: Collaborate with other content creators and marketing professionals to plan, schedule, and distribute content on web platforms, email, and social media channels. SEO and SEM Strategy: Ensure all web content is optimized for search engines, improving organic search rankings and driving targeted traffic to the website. Stay Current with Industry Trends: Keep abreast of digital marketing trends and competitor activity to inform content strategy and maintain Sogolytics' competitive edge. Requirements Bachelor's degree in Marketing, Journalism, Communications, or a related field. 6+ years of experience in content strategy or digital marketing, with a focus on website content and SEO. 4+ years in SaaS (Software as a Service) industry, including B2B and B2C marketing. Proven ability to create compelling content that drives engagement and conversion. Strong writing and editing skills with an understanding of the "less is more" approach. Experience with content management systems (CMS), marketing automation tools, and web analytics platforms. Knowledge of SEO best practices and content marketing strategies. Ability to collaborate with cross-functional teams and deliver high-quality work under tight deadlines. Eligible to work in the US without sponsorship. Why Sogolytics? At Sogolytics, we pride ourselves on fostering a culture of teamwork, innovation, and growth. You'll be part of a supportive work environment where you can continuously develop your skills and make an impact. We offer: Medical, Dental, and Vision Insurance 401(k) with employer match 17 days Paid Time Off (PTO) in your first year Paid federal holidays + December 24-January 1 Life Insurance and Disability Coverage Maternity & Paternity Leave This is a full-time hybrid position based in Herndon, VA, with 3 in-office days per week.
    $73k-103k yearly est. 5d ago
  • Marketing Director

    DJB Hospitality

    Richmond, VA

    Founded by veteran restaurateur, Dennis Barbaro, DJB Hospitality LLC is the parent company of Sedona Taphouse and NAPA Kitchen and Wine restaurants. DJB Hospitality strives to deliver memorable guest experiences with quality menu options, knowledgeable staff, and an elevated and sophisticated atmosphere. Role Description This is a full-time on-site role for a Marketing Director at DJB Hospitality in Richmond, VA. The Marketing Director will lead the Marketing Department. Responsibilities include market planning, marketing management, market research, marketing, and sales on a day-to-day basis as well as managing assigned projects as well as interacting with our franchisees. Qualifications Market Planning, Marketing Management, and Market Research skills Marketing and Sales skills Experience in strategic marketing planning and execution Strong analytical and decision-making skills Excellent leadership and communication skills Bachelor's degree in Marketing, Business, or related field
    $76k-131k yearly est. 12d ago
  • DashMart Team Member - Henrico

    Doordash USA 4.4company rating

    Virginia

    About the Team DashMart is a local-fulfillment center owned and operated by DoorDash, offering customers fast, reliable, and high quality delivery. Customers order their convenience, grocery, retail, and prepared foods in the DoorDash app, and our team members fulfill orders in a real, brick-and-mortar store, for our Dashers to deliver. We're open early and close late - some sites even run 24/7! About the Role DashMart is looking for a motivated individual that excels in fast-paced, physical environments, and is excited to roll up their sleeves and actively engage in day-to-day operations. In this role, your tasks will include: Inventory receiving and management: Accurately receive and stock inventory, ensuring all products are accounted for and safeguarded against loss or theft. Monitor product quality and freshness and ensure proper product rotation. Follow all HACCP, food-handling and spoilage management processes. Pick, pack and sort: Use technology similar to smartphone devices to scan packages, pick and stage orders, and conduct handoffs to Dashers. Delight customers: Communicate clearly and pleasantly with customers through the app when substitution approvals are needed. Warehouse organization and safety: Maintain a safe working environment by performing all duties in compliance with DashMart safety and security standards. Complete all cleaning and warehouse organization tasks as assigned by management. Be a team player: Contribute to a positive working environment by bringing the DoorDash "one team, one fight" value to life in all you do. Work with the teams' goals in mind, sharing ideas, opportunities and challenges where appropriate. Engage in professional and respectful interactions with team members and customers, ensuring a positive and safe atmosphere in the warehouse. Runner/Dasher coordination [where applicable]: Guide Runners and Dashers to pickup locations. Support parking lot management by directing traffic, collecting racks and carts, and performing other duties as assigned by management. Food preparation [where applicable]: Assist in light preparation of hot and/or cold foods and pre-packaging food items for staging and delivery. Willing to learn basic kitchen skills. You're excited about this opportunity because... Market Competitive pay (10pm-6am will receive a $2 increase in pay) AM/PM/Overnight shifts available Opportunity for pay increases twice a year based upon performance Paid time off (PTO) and sick leave Health benefits starting Day 1 for full-time employees (Medical, Dental, & Vision) Gym membership reimbursement (up to $75/month) Monthly DashPass subscription (including access to HBO Max and Lyft discounts for full-time employees) Employee Assistance Program Career advancement opportunities We're excited about you because... You have great communication skills, willing to learn, and are a problem solver You thrive within a team environment and enjoy a variety of duties You have experience within retail, customer service, food and beverage, administrative, healthcare or similar industries where you perform a variety of tasks You have customer facing experience and love to delight customers You're able to be on your feet and handle warehouse duties including lifting up to 50 pounds (depending on site requirements) with or without accommodations. You have a minimum of a High school diploma or GED equivalent and are 18 years of age or older. Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024. The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey Compensation The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee's work location. Ranges are market-dependent and may be modified in the future. DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package for all regular employees, that includes a 401(k) plan with an employer match, paid time off, paid parental leave, wellness benefit and several paid holidays. Additionally, for full-time employees, DoorDash offers medical, dental, and vision benefits, disability and basic life insurance, family-forming assistance, a commuter benefit match and a mental health program, among others. Paid sick leave in compliance with applicable laws (i.e. Colorado Healthy Families and Workplaces Act). To learn more about our benefits, visit our careers page here . Base Pay: $14.85 - $14.85 USD About DoorDash At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users-from Dashers to merchant partners to consumers. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more. Our Commitment to Diversity and Inclusion We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel. Statement of Non-Discrimination : In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on "protected categories," we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce - people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination. Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation. If you need any accommodations, please inform your recruiting contact upon initial connection.
    $14.9-14.9 hourly 9d ago
  • Marketing Manager

    Thomas Jefferson Foundation 4.1company rating

    Charlottesville, VA

    About the Thomas Jefferson Foundation The Thomas Jefferson Foundation has a twofold mission of preservation and education, and was incorporated in 1923 to preserve Monticello, the home of Thomas Jefferson, in Charlottesville, Virginia. Today, the Foundation seeks to bring history forward into national and global dialogues by engaging audiences with Jefferson's world and ideas, and sharing the history of everyone, enslaved and free, who lived and labored at Monticello. Monticello is recognized as a National Historic Landmark, a United Nations World Heritage Site and a Site of Conscience. Marketing Manager Purpose: The Marketing Manager is responsible for assisting in the creation of, and implementation of multichannel marketing strategies to drive visitation, revenue, brand awareness, and mission-aligned initiatives at Thomas Jefferson's Monticello. We will look to you to: Create and execute strategic marketing plans and tactics to drive visitation, both tours and special events/programming, and revenue-producing offerings including on-site F&B and retail sales, as well as Monticello's Jefferson Vineyards. Develop and oversee digital advertising campaigns (ad sets, messaging, landing pages) and serve as an agency liaison. Work with agency, website team, and ticketing team to track advertising campaign and landing page performance with an eye toward optimization and continuous improvement. Write, edit, and proof emails in support of email marketing campaigns to drive visitation and raise awareness of Foundation research, discoveries, events, programming, announcements, and more. Serve as the department's primary liaison with the organization's F&B/site rental vendor, ensuring clarity around needs, challenges, and deadlines for both the department and the vendor. Manage and update department-level marketing content calendar. Contribute to organizational futures calendar. Work with Digital Content Producer to develop photography and videography strategies and tactics that support key messaging and brand positioning. Art direct brand photoshoots, as needed. Work with Director of Marketing & Communications to ensure best use of budgeted funds, ensuring efficient allocation of resources and tracking ROI for campaigns. Monitor and analyze the effectiveness of marketing activities using metrics and KPIs. Provide regular reports and recommendations for improvement. Use performance insights to refine marketing strategies and improve outreach. Supervise, train, and evaluate direct reports. Provide thoughtful, consistent feedback, both routinely and in written job performance appraisals, with an eye toward both Foundation goals and individual career growth. Foster a collaborative and creative work environment that encourages innovation and improvement. Knowledge, Skills and Abilities: Bachelor's degree in Marketing, Communications, Business Administration; or equivalent experience which demonstrates required knowledge, skills and abilities. Minimum of 4-6 years of experience in marketing. Prior management experience required. Preference for experience with nonprofit, museum, or cultural institution marketing. Strong understanding of marketing principles and best practices, including digital advertising, email marketing, social media. General management skills including people management, budget management, and project/program management. Excellent written and verbal communication skills, with the ability to create compelling content and engage diverse audiences. Ability to work both independently and in a team environment. Physical Demands and Work Considerations: Physical Demands : While performing the duties of this job, the employee will sit for extended periods of time, occasional standing, walking. Repetitive use of computer. Monticello is located on a mountaintop and walking on steep and uneven ground is necessary. Work Environment : Normal office working conditions. The office for this position is located in the Jefferson Library. Monticello is open 362 days a year. Occasional non-traditional shifts such as early mornings, late evenings, weekends, holidays are necessary. Ability to work all signature major events including Fourth of July. Must adhere to all Foundation policies, including dress code requirements. *Please include a portfolio of your work or a link to your website in your cover letter or resume. We provide the following benefits for our full-time employees: Excellent benefits package (including medical, dental, vision, 401(k) retirement savings plan plus 6% match, life insurance, and more!). Fitness club membership discount. Discount in the Monticello Café, gift shop, and Monticello online catalog. Employee Assistance Program (EAP) - free for employee and dependents. $500 employee referral bonus. Exciting quarterly social events for all employees. If you believe this opportunity is the right fit for you, we encourage you to apply!
    $78k-110k yearly est. 1d ago
  • Senior Manager, Brand Strategy and Governance - Cafe Engagement

    Working at Capital One

    Richmond, VA

    Sr. Manager, Brand Strategy and Governance, Cafe Engagement Whether it be through award-winning advertising, innovative social media, or the delivery of world-class experiences, Capital One's Brand team is an enterprise services team at the center of growing and protecting one of the nation's most recognizable and sought after financial services brands. Capital One launched its first Capital One Cafe in 2017 and now operates more than 50 unique Cafe locations in communities across the United States. These welcoming spaces are open to everyone (not just Capital One customers) as a place to relax, work, meet-up, learn and bank. In connection with a diverse array of local community-based organizations, our Cafe teams host and support 100s of unique and welcoming local events each year. In this newly created role, the Sr. Manager of Brand Engagement Strategy and Governance will partner with regional Cafe Hospitality and Engagement teams as they develop well-managed national and local event and sponsorship strategies. This experienced marketing strategist with a risk management instinct, will help the Cafe brand grow while also expertly mitigating and managing the risk that can be associated with executing a wide array of experiential activations. Responsibilities Partner with Cafe Hospitality & Engagement Team leadership and the risk management community to collaboratively develop impactful experiential, social and community-based sponsorship activation strategies that meet business objectives Review, assess for strategic fit and risk, and approve newly proposed activations as part of a well-managed governance process Lead creation of education and training materials to help ensure national strategies are consistently well-managed and associates across the Cafe network have the context and support they need to deliver a world-class experience at a local level Be a dot-connector, serving as a knowledge expert and bridge between Cafe Engagement teams and a variety of specialized subject matter experts within the Brand department Spearhead periodic communications and reporting to drive visibility to cafe engagement plans and outcomes Lead and support, as part of an extended team, localized experiential strategies and their accompanying collateral, ensuring all tactics are on strategy, on-brand and consistently well-managed The person will bring with them: A consumer-driven, customer-need focused mindset Brand-management experience in a larger scale retail or hospitality brand organization Strong communication, interpersonal and people skills Strong understanding of navigating and mitigating risk within the contemporary social-media landscape Proven ability to autonomously manage multiple projects simultaneously Basic Qualifications Bachelor's Degree or Military Experience At least 6 years of marketing or communications experience in a highly regulated industry Preferred Qualifications Bachelor's degree in Marketing, Communications or Hospitality related field 5+ years of experience in management within a national brick & mortal retail business Experiencing managing experiential social media and content marketing activations in conjunction with sponsored partners At this time, Capital One will not sponsor a new applicant for employment authorization for this position. The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked. Sales Territory: $155,300 - $177,200 for Sr. Manager, Marketing McLean, VA: $170,800 - $194,900 for Sr. Manager, Marketing Richmond, VA: $155,300 - $177,200 for Sr. Manager, Marketing New York, NY: $186,300 - $212,700 for Sr. Manager, Marketing Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter. This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan. Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level. This role is expected to accept applications for a minimum of 5 business days.No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at ************** or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. For technical support or questions about Capital One's recruiting process, please send an email to ********************** Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site. Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).
    $186.3k-212.7k yearly 4d ago
  • Marketing Manager - Mid-Atlantic

    Education Realty Trust Inc.

    Arlington, VA

    ABOUT GREYSTAR Greystar is a leading, fully integrated global real estate company offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing, logistics, and life sciences sectors. Headquartered in Charleston, South Carolina, Greystar manages and operates more than $315 billion of real estate in 250 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, manages more than 1,000,000 units/beds globally, and has a robust institutional investment management platform comprised of more than $78 billion of assets under management, including over $36 billion of development assets. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit ***************** SUMMARY The Marketing Manager is responsible for collaborating with the marketing team, onsite teams, and regional leadership to create customized tactical marketing strategies and ensure consistent deployment across their portfolio. They will partner with groups internal and external to implement a strategic marketing plan that aligns with community and portfolio goals. JOB DESCRIPTION 1. Serves as primary marketing contact for Onsite and Operations teams which may include assignment of a specific portfolio based on regional needs. 2. Collaborates with Onsite team and Operations on marketing programs that enhance property performance and support portfolio goals. 3. Uses critical thinking to define and execute marketing strategy, brand evolution, and programs that support achievement of the portfolio's business development and financial performance goals by implementing action plans around marketing, advertising, sales, and new development presentations. 4. Oversees and manages Greystar brand to maintain consistency across portfolio, where applicable. 5. Assists in acquisition and disposition assignments by managing transfer of digital assets, setup of new advertising and campaign agreements, transition and updates of social channels, and onboarding new team members by reviewing Greystar policies, procedures, and practices related to marketing and advertising. #LI-KF1 6. Takes initiative to research, define, and launch cutting-edge technology and programs to increase performance and minimize marketing expenses. 7. Project manages the development of community specific digital assets and collateral materials, communication pieces, promotional materials, presentations, websites, reporting and training materials for an assigned portfolio of communities. 8. Provides oversight of ORM and social media initiatives to align with community band, portfolio goals, and National benchmarks. 9. Provides marketing budget recommendations for acquisitions and supports annual budgeting efforts for portfolio. 10. Oversees property photography projects to include contracting approved partners, use of required VASA and agreements, and maintaining centralized photo library - includes new photo shoots, renovation photography, neighborhood, lifestyle, etc. 11. Develops and conducts portfolio trainings for new programs and continuing education of marketing initiatives. 12. Conducts monthly touchpoints, at minimum, with Operations through calls/meetings to discuss client expectations, marketing goals, and marketing support to enhance property performance. 13. Meets with advertising and marketing partners on a regular cadence, reviews proposed service contracts to confirm preferred rates and ideal service levels, recommends creative service providers, monitors and manages advertising suppliers for product performance and service quality, and fine tunes services/budgets in place as needed to achieve optimal results that support asset performance goals. 14. Provides technical guidance and support to onsite and corporate teams as well as colleagues to include troubleshooting challenges discovered as onsite teams audit digital ad channels for accuracy. 15. Collaborates with our national, innovation, and in-house creative service teams to implement national initiatives and marketing technology at the site level. 16. May supervise other marketing team members by interviewing with an eye for top talent, hiring, training, developing, managing their performance and make tough decisions when necessary. 17. Senior role may be assigned based on experience and/or responsibilities assigned. #LI-DG3 The salary range for the position is $75,000 - $110,000. Additional Compensation: Many factors go into determining employee pay within the posted range including business requirements, prior experience, current skills and geographical location. * Corporate Positions: In addition to the base salary, this role may be eligible to participate in an annual bonus program based on individual and company performance. * Onsite Property Positions: In addition to the base salary, this role may be eligible to participate in weekly, monthly, and/or quarterly bonus programs. Robust Benefits Offered*: * Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service. * Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 10 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure. * For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability. * 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter). * 401(k) with Company Match up to 6% of pay after 6 months of service. * Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy). * Employee Assistance Program. * Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans. * Charitable giving program and benefits. * Benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority. Greystar will consider for employment qualified applicants with arrest and conviction records.
    $75k-110k yearly 17d ago
  • Marketing Manager

    My Psychiatrist

    Falls Church, VA

    My Psychiatrist is a well-established multi-disciplinary outpatient mental health group practice. We are seeking a Full-Time marketing manager. RESPONSIBILITIES Develop and execute a comprehensive marketing plan that includes traditional and digital marketing strategies Focus on B2B marketing by establishing and maintaining relationships with local healthcare clinics, other medical professionals and hospitals to increase referrals to our practice Identify business acquisition opportunities from marketing connections, engage such business owners and develop proposals for acquisition Create engaging and informative online content, including blog posts, social media updates, and newsletters, to promote our services and educate potential patients Design and produce marketing materials such as brochures, flyers, and advertisements Plan and execute marketing campaigns to drive patient growth and retention Track and analyze the effectiveness of marketing efforts and adjust strategies as needed to maximize results Collaborate with other departments to ensure brand consistency across all communications Develop and execute in-person marketing campaigns, such as events, seminars, and conferences, to promote our services and build relationships with potential patients and healthcare professionals Attend industry conferences and events to network with other healthcare professionals and promote our practice Build and maintain relationships with local schools and universities to provide educational resources and potentially recruit staff members Collaborate with our clinical staff to identify opportunities for outreach and education in the community, such as speaking engagements or workshops Stay up to date on industry trends and best practices to ensure our marketing efforts are innovative and effective QUALIFICATIONS Bachelor's degree in marketing, communications, or business preferred Minimum of 2-5 years of experience in marketing, preferably in healthcare or a related field Strong communication and interpersonal skills, with the ability to establish and maintain relationships with healthcare professionals and patients Excellent writing skills with experience creating content for various channels and platforms Proven ability to develop and execute successful marketing campaigns Proficiency in digital marketing tools and platforms such as Google Analytics, social media advertising, and email marketing software Strong project management skills and ability to prioritize tasks and meet deadlines BENEFITS Full-time salaried position with highly competitive pay Paid time off, paid holidays, paid bereavement leave Health, Dental and Vision insurance Employer paid Long Term, Short Term Disability and Life Insurance 401k with 100% employer matching
    $79k-119k yearly est. 60d+ ago
  • Cybersecurity Strategist

    Icforporated

    Arlington, VA

    ICF is a mission-driven company filled with people who care deeply about improving the lives of others and making the world a better place. Our cybersecurity analysts and experts work to protect the functions and missions that are vital to our people, government, and military through proactive planning and strong public-private partnerships. ICF is seeking a Cybersecurity Strategist for a program responsible for ensuring critical infrastructure protection and resilience through effective collaboration between federal, private sector, and academic entities. The Cybersecurity Strategist will support strategic collaboration initiatives that are developed internally and externally to enhance critical infrastructure and the U.S. cyber ecosystem. They will also support stakeholder engagement, program management and event execution. What You Will Be Doing: Develop and maintain operational plans and program management plans for strategic initiatives Conduct risk assessments and develop strategies to mitigate cyber risks Coordinate and facilitate joint cyber defense exercise and training events Assist in developing incident response plans and procedures Supporting information sharing initiatives to improve collaboration among stakeholders Monitor and evaluate the effectiveness of operational plans and make recommendations for improvement Coordinate with internal partners to ensure all parties are aligned on actions and expectations Collaborate with internal and external partners to identify cyber threats and vulnerabilities Basic Qualifications: U.S. Citizenship (required by federal government for position) Active Secret security clearance required At least 3 years of experience Preferred Qualifications: Experience supporting DHS programs or initiatives Strong technical writing and editing skills Familiarity with project management approaches and concepts Demonstrated customer service orientation with strong leadership, interpersonal, organizational, problem-solving, and strategic thinking skills Ability to work effectively in a collaborative team environment Additional Skills: Operational planning experience Knowledge of cybersecurity principles and best practices Familiarity with relevant national incident response and coordination policies and relevant structures Experience supporting a government agency in an onsite or hybrid position Experience working across government and private sector organizations to meet goals and objectives Excellent communication and interpersonal skills Expertise in Microsoft Office, including Word, Excel, PowerPoint, Outlook, and Project Working at ICF ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future. We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO & AA policy. Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation please email Candidateaccommodation@icf.com and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more here: Requesting an Accommodation for the ICF interview process. Read more about workplace discrimination rights, the Pay Transparency Statement, or our benefit offerings which are included in the Transparency in (Benefits) Coverage Act. Candidate AI Usage Policy At ICF, we are committed to ensuring a fair and equitable interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process. However, we understand that some candidates may require accommodations that involve the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at candidateaccommodation@icf.com. We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position. The pay range for this position based on full-time employment is: $87,069.00 - $148,017.00Virginia Client Office (VA88)
    $66k-123k yearly est. 60d+ ago
  • Capture Strategist

    Govini

    Arlington, VA

    Govini transforms Defense Acquisition from an outdated manual process to a software-driven strategic advantage for the United States. Our flagship product, Ark, supports Supply Chain, Science and Technology, Production, Sustainment, and Modernization teams with AI-enabled Applications and best-in-class data to more rapidly imagine, develop, and field the capabilities we need. Today, the national security community and every branch of the military rely on Govini to enable faster and more informed Acquisition decisions. Job Description We are seeking a collaborative and driven Capture Strategist to join our Go-to-Market team. You will immerse yourself in Govini's technology offerings to create compelling proposal submissions for competitive wins in the federal market. The Capture Strategist will act quickly to understand the customer's needs and deliver pointed proposals that highlight our unique value proposition in accelerating the Defense Acquisition process. In order to do this job well, you must have hawk-eyed attention to detail and a passion for delivering professional-grade proposals within rapid turn-around times. You love to write as much as you love to win. The ideal candidate can work cross-functionally throughout the organization to assemble the necessary internal team to deliver winning proposals. You have the confidence to advise internal stakeholders and sales professionals on persuasive writing techniques and industry best practices. This role is a full-time position located out of our office in Arlington, VA. This role may require up to 10% travel Scope of Responsibilities + Lead or support the drafting of compelling and compliant responses to Government Requests for White Papers, Information, Quotes, and Proposals, as well as market research materials that shape and win contracts for Govini's SaaS platform + Participate in the analysis of opportunities with sales, marketing and client-facing teams to create a winning proposal strategy and themes + Prepare the response outlines and delegate responsibilities within the internal team and teaming partners + Lead all proposal development reviews and execute/facilitate proposal revisions + Elicit clarifying information from government procurement officials throughout the process and remain current on all amendments and modifications + Tailor technical response content to fit customer requirements + Simultaneously manage multiple responses by balancing milestones and due dates + Ensure responses convey the proper key messages, value propositions, and differentiators + Develop new, and leverage existing, content as needed for proposal responses + Assist in monitoring federal websites to identify new business opportunities and updates to current pursuits + Diligently maintain CRM and other internal tracking systems to assist in prospecting, opportunity management, forecasting, client communications, contracts, activities, and tasks + Provide above-and-beyond support to the Account Leads and Sales team in executing documentation related to all of Govini's major contract vehicles + Serve as a trusted go-to resource for the Sales team in solving problems throughout the contracting process and the reliable author for documentation and written artifacts across the entire sales cycle, from early stages through close Qualifications + U.S. Citizenship is required Required Skills: + Bachelor's degree required + 2+ years of experience in end-to-end capture and proposal management (including RFIs, RFPs, RFQs) related to the Department of Defense and/or other national security-oriented federal departments and agencies + Strong understanding of the federal acquisition process, including FAR, DFAR, the range of RFx, source selection, evaluation criteria, compliance matrices, and standard terms and conditions + Excellent communication skills, with a strong emphasis on writing and editing + Previous experience writing proposals for a SaaS-based company or related technology organization + Strong program/project management skills, including the ability to handle multiple competing priorities in a fast-paced environment, and meet deadlines with minimal supervision or administrative support. + Ability to work in a fast-paced, team environment + Impeccable attention to detail + Ability to execute against tight deadlines Desired Skills: + Current possession of a U.S. security clearance, or the ability to obtain one with our sponsorship + Experience in or exposure to the nuances of a startup or other entrepreneurial environment + Master's degree preferred + Experience with GovWin preferred + Salesforce.com experience preferred We firmly believe that past performance is the best indicator of future performance. If you thrive while building solutions to complex problems, are a self-starter, and are passionate about making an impact in global security, we're eager to hear from you. Govini is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
    $66k-123k yearly est. 60d+ ago
  • Integrated Services - Digital Product Manager

    Ford Motor Company 4.7company rating

    Richmond, VA

    We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? Come help build a better world, where every person is free to move and pursue their dreams. Ford Motor Company was built on the belief that freedom of movement drives human progress. It's a belief that has fueled our passion to create great cars and trucks. And today, it drives our commitment to become the world's most trusted mobility company, designing vehicles for a smart world that helps people move more safely, confidently, and freely. Ford is experiencing significant business transformation in an ever-changing digital world. We are dedicated to delivering distinctive products and solutions, having an "always on" relationship with customers and continuously improving our user experience. Ford is developing leadership at the forefront of connected, digital platforms that will revolutionize every aspect of how vehicles function, the way people interact with them, and the value those vehicles provide. Integrated Services creates and markets new customer products and experiences by integrating hardware, software, and services across Ford Blue, Model e, Ford Pro and Lincoln. Within Integrated Services, our Digital Product Team leads the charge on creating innovative software for our customers. Through listening to customers, research, and a deep understanding of the market, this team leads the future on how Ford can differentiate its vehicles and create experiences customers love. We are looking for passionate product professionals who will continue to help us redefine the future of mobility. **In this position...** As a Digital Product Manager at Ford, you will work cross-functionally to ensure the products we build will meet and elevate our customer's experience. _This position is posted as 'remote' unless the selected candidates live within 50 Miles of Dearborn,MI or Palto Alto, CA. If so, then it requires a hybrid onsite schedule, up to 60% of the time._ **What you'll do...** + Through listening to customer data and feedback, you will work to define new digital products to enhance the customer experience. + Work with a team to define product artifacts (PRDs, PRFAQs, Strategy Documents) for digital products + Manage product lifecycle, prioritize product backlog, collaborate with design and engineering teams, gather and analyze market and customer data. + Maintain a balance between business viability, user desirability and technical feasibility while delivering software products with a team. + Work hands-on with the development team to prioritize, plan, and deliver software that creates excellent user experiences. + Conduct product experiments, user interviews and other validation techniques to gather customer and product insights. + Analyze data to make sure it is guiding us to make the best decisions for our customers. **You'll have...** + 3+ years as a product manager, with successful product launches in the past + 3+ years defining product vision, strategy, product roadmaps + Bachelor's Degree or equivalent experience. + Ability to build and manage product backlogs; can define and prioritize product features + Strong leadership and communication skills to manage stakeholders across the organization + Experience successfully leading collaborative efforts among engineering, design, and business teams to achieve shared objectives." + Experience working on hardware/software products + A deep passion for your customers, their needs, and for building/shipping products to meet these needs + Demonstrated effectiveness in complex organizations + Solid analytical skills + Familiarity with Agile Software Methodologies (Scrum, eXtreme Programming, Kanban) + Strong interest in the automotive space + Curiosity around new technologies and a strong desire for continued learning + Proficiency in Microsoft Office Suite **Even better, you may have...** + 4+ years full time professional experience + Embedded software expertise + Experience using Figma for collaborative design workflows, including version control and feedback integration. You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including: - Immediate medical, dental, vision and prescription drug coverage - Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more - Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more - Vehicle discount program for employees and family members and management leases - Tuition assistance - Established and active employee resource groups - Paid time off for individual and team community service - A generous schedule of paid holidays, including the week between Christmas and New Year's Day - Paid time off and the option to purchase additional vacation time. For more information on salary and benefits, click here: ********************************** This position is a range of salary grades 6-8 . Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. \#LI-Remote #LI-RM1 **Requisition ID** : 39486
    $84k-115k yearly est. 52d ago
  • Marketing Manager

    Transition Finance Strategies

    Charlottesville, VA

    Full-time Description Want to use your skills to positively impact a fast-paced, growing business?Looking to advance your career in an entrepreneurial environment? We are a professional services firm that provides third-party retirement plan administration services for companies that sponsor Employee Stock Ownership (ESOPs) and 401(k) Plans. Our offices are located in Charlottesville, VA, Columbia, MD, Columbus, OH, Westchester, IL, Pasadena, CA and Maple Grove, MN, although our client base is nationwide. We are one of the top 2 companies that provide ESOP recordkeeping and administration services in the country, and we continue to grow our retirement services business (401(k), DB, CB, etc). We are seeking sharp, detail-oriented, dedicated individuals to join our team. We are hiring a Marketing Manager Are you a business-to-business marketing superstar who wants to make a difference in your next vertical? Do you want hands-on experience across multiple channels to sharpen your skillset and depth of knowledge? If you are looking for a place where you can grow your career while completing work that not only looks good, but feels good too, then consider a career at Blue Ridge. At Blue Ridge Associates, we make it easy for retirement plan professionals and sponsors to provide wealth building benefits to business owners and their employees. Our sales team works hard to attract new clients who want to provide benefits to their employees, while our plan administrators seamlessly deliver our solutions to administer these plans, including ESOP, KSOP, 401(k) and more. Together, we work to grow our services to new business and existing accounts so that we can help more people achieve financial independence and leave a legacy for their family. The Marketing Manager plays an important role in this mission. You will work directly with the Chief Marketing Officer to complete various tasks to execute the overall marketing strategy. You will complete day-to-day tasks, as well as coordinate special projects, to raise brand awareness, increase new client demand, generate leads, capture sales and marketing data and report on results. You will have your hands in a little bit of everything across multiple channels, including but not limited to content creation, marketing collateral, websites, emails and marketing automation, AI, CRM, social media, public relations, event management, data tracking, reporting and more. Essential Functions and Responsibilities: Assist the CMO to create, promote and maintain a positive image and reputation of the Blue Ridge Associates brand and portfolio of brands across various media and marketing materials to reach a variety of internal and external stakeholders. Manage daily tasks and special projects to meet the objectives of the marketing department. Create and maintain marketing and communication content calendars for various channels, including website, print, email, social and live events. Ensure visibility at various trade events. Organize sponsorships, trade show booths, shipping event materials and more. Work with subject matter experts to create content regarding our compliance solutions for ESOP, KSOP, 401(k), and other retirement plans, including but not limited to webinars, blog articles, whitepapers, podcasts, videos, events and more. Distribute content to various internal and external stakeholders across multiple channels, including but not limited to email newsletters, website/blog, social media, YouTube, etc. Send emails to segemented lists using an email marketing tool. Help to create marketing automations for various campaigns. Help prepare lead generation, campaign ROI and other reports. Maintain relationships with third-party vendors to help execute marketing activities, including photographers, videographers, print vendors, marketing agencies, designers, developers, venues and more. Adhere to brand standards and core values in all marketing and communication materials. Provide ongoing support to the Chief Marketing Officer to complete marketing priorities and meet various departmental goals as required. Perform other duties as required to support the ongoing efforts for the marketing department. Requirements You must be very organized. Multiple requests come in daily, and you will need to track, prioritize and respond promptly to meet demands and deadlines for both teams. You must be a team player. This role requires collaboration across multiple departments in order to create content and execute on marketing initiatives. You must have advanced communication skills, creative and technical writing skills and excellent grammar. You must be proficient in Microsoft Word, Excel, and other marketing tools. Experience with Canva and Go High Level is preferred. You must have experience creating content across multiple platforms and adhering to brand standards, with a good eye for design and a high rate of success. You must have good marketing knowledge and business acumen. Education and Experience Bachelor's degree in related field or equivalent preferred. Minimum of 5 years' experience as a marketing manager supporting a B2B sales organization. Experience in the financial services, financial administration, financial advising, financial planning or other financial industry is a huge plus. Work Environment This job operates in a clerical office setting. This role routinely uses standard office equipment such as computers, phones, binding machine and copiers. The office environment and job duties include work conducted via in-person face-to-face meetings, video conferencing, telephone, and other interactions on the computer. Physical Demands This position requires manual dexterity, the ability to lift files and opening cabinets. This position requires bending, stooping or standing as necessary. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Travel Travel may be required for this position. Benefits: We offer challenging work, a competitive salary, and an outstanding opportunity for career growth for the right candidate. Our comprehensive benefits package includes medical, dental, vision, life, disability, FSA, HSA with company contribution, 401(k) with company match, parental leave, paid time off and education/association dues assistance. We work hard, but we also have fun. As a Blue Ridge Associates employee, you will be a part of a company that supports charitable activities through fundraising and volunteer work. You'll enjoy quarterly virtual Happy Hours, Monthly Birthday Celebrations and Annual Social gatherings where we celebrate our successes. You'll have opportunities to shine by joining one of our committees: Charitable Action, Employee Engagement, Communications, Process Improvements or by volunteering for a special project that calls your name. Come join us! Don't miss this opportunity to become a part of our dynamic organization! Equal Opportunity Employer Must be authorized to work in the US.
    $78k-117k yearly est. 3d ago
  • Department Head of Marketing

    Details

    Blacksburg, VA

    The Pamplin College of Business at Virginia Tech invites applications for the position of Department Head of Marketing. This full-time, calendar-year appointment at the tenured Professor level presents an exciting opportunity to lead a dynamic and growing department, shaping its future and driving its continued success. The Department of Marketing focuses on knowledge creation, knowledge dissemination, and faculty / student-led projects beyond the boundaries of the university to enhance marketing theory and practice. The department's efforts in research, teaching, and outreach integrate conceptual and analytical tools that contribute to solving complex social and economic problems that enhance the consumer's quality of life, health, and welfare. As one of seven departments within the Pamplin College of Business-including Accounting and Information Systems, Business Information Technology, Finance, Insurance and Business Law, the Howard Feiertag Department of Hospitality and Tourism Management, and the Blackwood Department of Real Estate-the Department of Marketing plays a key role in the college's mission. The Department Head will join a collaborative and innovative leadership team, partnering with the dean, fellow department heads, and other college leaders to strengthen and elevate the reputation of the department, college, and university. The ideal candidate will demonstrate a strong commitment to advancing the marketing department's academic reputation and rankings, research excellence, and teaching quality in alignment with the school's mission and strategic priorities. The position entails fostering a culture of innovation, collaboration, and inclusion while overseeing faculty development, resource allocation, and departmental operations. The Department Head will lead efforts to recruit and retain top-tier faculty, enhance research productivity, elevate the student experience, and strengthen relationships with alumni and industry partners. They will also foster partnerships with other units in the college and across the university to promote collaboration and innovation. Key Responsibilities: Strategic Leadership • Develop and execute a departmental strategic plan aligned with the college and university's goals. • Position the department as a leader in research, teaching innovation, and industry/alumni engagement. • Foster a collegial, collaborative, and inclusive culture among faculty, staff, and students. • Ensure that department initiatives align with the college's strategic objectives, including AACSB accreditation standards for faculty research, teaching quality, and continuous improvement. Faculty Development and Research • Recruit, mentor, and retain high-quality faculty members across all academic ranks. • Facilitate faculty development and recognition, supporting excellence in research and teaching. • Ensure that the department achieves impactful publications in top-tier journals (e.g., Journal of Marketing, Journal of Marketing Research, Marketing Science). • Promote interdisciplinary research collaborations and external funding opportunities. Academic Programs and Curriculum • Lead curriculum development to ensure relevance, innovation, and rigor across undergraduate, graduate, and executive education programs. • Champion efforts to enhance teaching quality and student learning outcomes. • Foster program growth, including specialized tracks, certificates, and online offerings. • Collaborate with other departments and centers to support interdisciplinary programs. Resource Management • Manage the department's budget and allocate resources effectively to achieve strategic goals. • Oversee teaching assignments, course scheduling, and program staffing. • Collaborate with the dean's office to advocate for resources and support faculty initiatives. Industry and Alumni Engagement • Strengthen relationships with industry leaders, alumni, and advisory boards to enhance departmental reputation and impact. • Facilitate opportunities for faculty-industry research partnerships and experiential learning for students. • Support fundraising and development efforts to advance departmental priorities. Service and Outreach • Represent the department within the school, university, and broader academic community. • Promote diversity, equity, and inclusion across faculty, staff, and students. • Engage in thought leadership to elevate the department's visibility and impact. A deep commitment to diversity, equity, inclusion, and belonging (DEIB) is fundamental to this role. Faculty within the college actively contribute to DEIB efforts through research, teaching, and service. The Department Head will work collegially and collaboratively with faculty, staff, and students from diverse backgrounds, supporting an inclusive and welcoming environment for all. More information about the College of Business and its programs can be found at: ************************ Required Qualifications •A doctoral degree in Marketing or related discipline from an accredited institution. •Tenurable at the Professor rank with an outstanding academic record and national/international recognition. •Proven research accomplishments with publications in top-tier journals. •A proven record of professional engagement and leadership within professional organizations. •Strong commitment to teaching excellence and curriculum innovation. •Exceptional leadership, organizational, and communication skills. •Exceptional interpersonal skills to foster collaboration and support faculty, staff, and student success. •A clear and compelling vision for the department's future with the ability to communicate effectively and concisely across diverse stakeholders. Preferred Qualifications •Proven leadership experience in academic administration, including mentoring faculty, staff, and students, strategic planning, and effective budget management. •Experience engaging with industry partners, alumni, and external stakeholders. •Strong interest (and experience) in developing and expanding sponsored research programs. •Experience in building collaborative relationships within a college, across a university, and with external partners. Appointment Type Regular Salary Information commensurate with experience Review Date 1/29/2025; open until filled Additional Information This position is eligible for flexible work arrangements. Some travel, evenings, and weekends will be required. The successful candidate will be required to have a criminal conviction check. About Virginia Tech Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually. Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development. Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law. If you are an individual with a disability and desire an accommodation, please contact Samantha Gagnet at ************** during regular business hours at least 10 business days prior to the event.
    $112k-172k yearly est. 22d ago
  • Marketing Strategist

    System One 4.6company rating

    Richmond, VA

    **Employment Type:** Full Time **Pay Range:** Negotiable **Job Number:** JO-2412-2566 **Primary Function** The Marketing Strategist supports Enterprise Creative Solutions (ECS) Strategy, Account and Creative teams by helping to identify and clarify messaging opportunities at the onset of advertising projects, and by ensuring alignment throughout the development process. Identifies competitor and company product positioning in the market, best practice standards, and other research to propose actionable insights to strengthen creative performance and account growth. **Duties & Responsibilities** + Working in conjunction with Account leads, identify and develop messaging opportunities that differentiate products, leverage our competitive advantages and achieve performance gains. + Serve as strategic subject matter expert for assigned segments, products, and lines of business by collecting, interpreting and disseminating actionable insights to ECS. May include leading or contributing to campaign briefing process. + Work with Senior Strategists, Management and Account teams to identify research/testing opportunities to advance channel and business strategies. + Partner with competitive intelligence groups and external research vendors to conduct thorough market research to outline customer demographics, competitor landscape, and industry trends to inform strategic approach. + Contribute to agency library of marketing samples and information on current market positioning and messaging opportunities for existing and emerging/potential products, markets, channels and segments. **Skills & Qualifications** + Solid understanding of the financial services industry and advertising/media channels, for example digital and printed ads/collateral, direct mail, email, social media and/or experiential events. + Proven ability to interpret data and express implications of analysis to the overall, bigger picture. + Demonstrated ability to multi-task and effectively collaborate with a variety of agency functions and individual personalities. + Excellent communication and presentation skills. + High level of proficiency in Word, Excel and PowerPoint. **Education & Experience** + 3+ years' experience utilizing Industry tools/resources, i.e. Competiscan, Mintel, eMarketer, Persado, desk research, etc. + 3+ years' experience supporting statistical research and quantitative analysis for clients in development of impactful marketing programs. **To Apply** Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser. **Diversity Inclusion & Customer Service Statement** TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan. We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law. **Global HQ** 6402 Arlington Blvd, Suite 1020 Falls Church, VA 22042
    $61k-94k yearly est. 57d ago
  • Digital Marketing Manager

    George Mason University 4.0company rating

    Virginia

    Department: College of Public Health Classification: Public Relations & Mktg Spec 3 Job Category: Classified Staff Job Type: Full-Time Work Schedule: Full-time (1.0 FTE, 40 hrs/wk) Workplace Type: Hybrid Eligible Pay Band: 04 Salary: Salary commensurate with education and experience Criminal Background Check: Yes About the Department: The College prepares students to become leaders and shape the public's health through academic excellence, research of consequence, community outreach, and interprofessional clinical practice. George Mason is the fastest-growing Research I institution in the country. The College enrolls more than 1,900 undergraduate and 1,300 graduate students in its nationally-recognized offerings, including 6 undergraduate degrees, 13 graduate degrees, and 6 certificate programs. About the Position: The Digital Marketing Manager advances the marketing and communications objectives for the College of Public Health and is an integral member of the Office of Marketing and Communications. This position manages and grows all owned, paid, and shared digital channels for the College, including College and department websites, email marketing, lead generation, paid advertising campaigns, reporting, and metrics. Objectives include improving the prospective student user experience on the College's academic program pages; maintaining a compelling and mobile-first web presence; managing a highly-engaging social media presence to grow our community of followers and educate the public; developing paid digital advertising strategies that drive a range of outcomes including lead generation; and providing on-going reporting and analytics to inform decision-making and investments. Responsibilities: Strategy and Planning: * Supports marketing strategy to meet the College's marketing goals; * Collaborates with the College's Marketing and Communications team as well as other University teams, such as creative, web development, admissions, and academic units, to ensure that digital channels are aligned with the College's objectives; * Advises senior leaders to inform efficient and effective digital marketing strategies; and * Stays up-to-date with digital marketing trends and best practices and implements them as appropriate. Social Media and Digital Content: * Owns the creation and/or distribution of content across digital channels and formats including video, web, email, and social media; * Develops and executes editorial calendar of digital content to align with strategic messages and themes; * Determines the best media mix for reaching core audiences; * Manages and grows the College's social media presence, including creating and curating content, monitoring engagement, and responding to comments and messages; * Manages strategy for paid social campaigns, particularly on LinkedIn; * Manages day-to-day presence on social media, including managing HootSuite; * Grows followers and increases user engagement among target audiences; * Develops social media strategies to achieve target audience growth objectives, including creation of Instagram reel videos and longer-form videos; * Develops campaigns and campaign content, in partnership with the Marketing and Communications team, in strategic areas that align with the College's mission and marketing objectives; * Develops social media graphics and video content as needed; * Analyzes social metrics and makes recommendations to enhance and expand campaigns; * Acts as liaison to University Social Media team; * Manages digital signage around the building, including content creation; * Writes occasional news story or student profile writing; and * Supports Development Office with content creation as needed. Website and Drupal 9: * Manages the College's website, including optimizing for search engines and user experience, tracking metrics and analytics, and optimizing the site to improve performance; * Oversees web design and usability, the flow of information, visual design of the website, including the layout, typography, and color schemes; * Creates and manages the website's content, including text, images, and multimedia; * SEO: Optimizes the website's content and structure to improve its search engine rankings and attract more traffic; * Analytics: Monitors website traffic and user behavior to identify trends and opportunities for improvement; * Acts as liaison to the University Digital Strategy team; * Performs front-end website development to include HTML and CSS; * Creates forms that interface with TargetX and other platforms to create seamless workflow for inquiries; and * Leads website refresh project including collaborating and managing department stakeholders through process and best practices. Lead Generation, Google Ads, and Email Marketing: * Manages lead generation/inquiry management campaigns to generate qualified program leads, including paid social media campaigns, landing pages, and web site optimization; * Manages lead gen campaigns, including Google Adwords or partner with the agency to execute Adword strategy; * Manages Emma email marketing including collaborating with the Graphic Designer for templates and design; * Develops and executes email lists and enhances list segmentation capabilities; * Manages layout and design of weekly newsletters, and executes and writes content in partnership with the team; * Collaborates with the Office of Student Affairs to develop email marketing campaigns for prospective students, including analyzing metrics and applying data to improve campaigns; and * Manages reporting and analytics to inform comprehensive reporting on the impact of digital campaigns and digital channels in overall marketing outcomes. Required Qualifications: * Bachelor's degree in related field, or equivalent combination of education and experience; * Experience managing analytics and reporting for Google Adwords; * Experience in search engine optimization; * Intermediate experience with reporting and analysis to inform decisions; * Intermediate experience editing and managing social media content that engages communities; * Knowledge of Microsoft applications: Word, PowerPoint, Excel; * Knowledge of Google Analytics/GA4 and Google Tag Manager; * Knowledge of Drupal (currently on Drupal 9) or other relevant CMS experience; * Knowledge of social platform management tools (HootSuite preferred); * Excellent oral and written communication skills, particularly via social channels and multi-media; * Excellent interpersonal skills with the ability to develop cohesive working relationships with internal and external clients; * Proficient in working in email marketing platforms, such as HootSuite, Facebook Business Manager, and other ad buying platforms; * Skills in HTML and CSS; * Attention to detail and deadlines; * Flexibility to adapt to change; * Ability to manage multiple priorities; * Ability to master new tools and skills to track and provide project status and metrics; * Ability to process suggestions, corrections, and feedback constructively and professionally; and * Ability to perform occasional evening work for social media coverage and weekend work about twice a year (including graduation). Preferred Qualifications: * Experience in evaluating user experience and applying findings to achieve strategic objectives; * Experience creating and managing paid advertising campaigns on Google, LinkedIn, and Facebook; * Experience developing wireframes or working with agencies to evaluate wireframes that align with the College strategy; and * Experience working with an agency or third party to execute web strategy. Instructions to Applicants: For full consideration, applicants must apply for the Digital Marketing Manager (Req #10002159) at ********************** Complete and submit the online application to include three professional references with contact information (one of which is a recent supervisor), and provide a cover letter and resume. Candidates who advance past the first round of interviews will be asked to submit a portfolio or work examples. Posting Open Date: January 24, 2025 For Full Consideration, Apply by: February 14, 2025 Open Until Filled: Yes
    $63k-88k yearly est. 13d ago
  • Director of Marketing and Digital Strategy

    State of Virginia 3.4company rating

    Fairfax, VA

    Department: Intercollegiate Athletics Classification: Professional Faculty Job Category: Administrative or Professional Faculty Job Type: Full-Time Work Schedule: Full-time (1.0 FTE, 40 hrs/wk) Workplace Type: On Site Required Salary: Salary commensurate with education and experience Criminal Background Check: Yes About the Department: Intercollegiate Athletics serves 500 student-athletes in 22 NCAA Division I sports. We are a proud member of the Atlantic 10 Conference with 17 Conference Championships, NCAA Championships in Women's Soccer and Men's Indoor Track, an NCAA Final Four appearance with Men's Basketball, and over 30 individual National Champions. We are student-focused, education-centered, committed to providing transformational experiences for our student-athletes and staff, and devoted to honesty, integrity, and compliance with all NCAA, conference, and University rules and regulations. Our three priorities are to educate, compete, and engage. Educate: Prioritize academic achievement and recruit student-athletes who can be successful academically, strengthen ICA's commitment to diversity and inclusion, and provide consistent education for coaches and sport administrators. Compete: Position teams to consistently compete for conference success and recruit student-athletes who possess the ability to excel athletically from a conference and national perspective. Engage: Prioritize the experience and personal well-being of student-athletes, develop and renovate athletics facilities, generate resources necessary to support the student-athlete experience, and foster and inspire partnerships within the department, University, and the community. About the Position: The Director of Marketing and Digital Strategy's responsibilities include managing day-to-day operations of marketing & digital content offices; creating revenue opportunities and generating ticket sales for basketball and Olympic sports, with focus on promotional enhancements; executing game-day marketing and production; overseeing promotional activities, including developing social/digital media marketing strategy & producing content, as needed; and improving and evolving the game day atmosphere at appropriate events. Assists with other functions as necessary. Responsibilities: Managerial Oversight * Oversees day-to-day functions and operations of the marketing and digital content departments; * Serves as supervisor for Assistant Director of Fan Engagement; * Coordinates with the Assistant Director of Fan Engagement and Associate Athletic Director, Digital Media & Marketing to create strategic marketing initiatives and campaigns; * Oversees marketing, social and content wage worker staff (30+ individuals); * Works alongside Associate Athletic Director of Digital Media & Marketing to manage marketing & promotions and digital content budgets; and * Works with contracted vendors to create & order promotional items for basketball and select Olympic sports. Game Production/In-Game Promotions * Handles execution of gameday marketing, including on-court activities; * Focuses on specific atmosphere elements including improving and managing game day experience via videoboard and in-arena content, concourse activities, halftime entertainment, spirit coordination, music contests, & pregame entertainment, promotional giveaways and overall presentation; * Manages marketing game day operations/staff at home athletic events, including scripts and video board presentations for men's basketball and women's basketball using the Daktronics Show Control interface; * Loads all content for games onto Show Control Computer; * Assists with creation of social media content (voice-overs, Canva, Photoshop etc.) for videoboard; * Collaborates with Playfly MMR partner to ensure that all sponsored elements are included in game presentation; and * Executes various in-game sponsored elements. Digital Strategy * Serves as administrator and content strategist for Mason Athletics main Facebook, Twitter and Instagram accounts, overseeing live and planned content across the platforms; * Assists with content creation, including graphics and social reels, for marketing event awareness, as needed; * Creates weekly content calendars for social media outreach; * Works with individual sport coaches/SIDs to coordinate social media branding and engagement strategy for program-specific accounts; * Assists Communications department with storytelling through student-athlete focused social & digital media campaigns; and * Monitors and reports social analytics for key department accounts. Student Engagement * Crafts, develops and maintains fruitful relationships with key campus offices and constituents to enrich campus life for students and the greater University community; * Meets regularly with Assistant Director of Fan Engagement to create on-campus awareness marketing and digital/social media plans for Olympic sports and basketball; and * Crafts engagement strategy for Mason Maniaks student section. Event Marketing * Manages grassroots promotions for all sports, with a focus on basketballs; * Plans promotional schedules for basketball and Olympic sports and coordinate ordering of giveaways and promotional items with contracted vendor; and * Drives strategies to increase attendance, ticket sales and revenue at home athletic events and help create an engaging gameday environment for fans. Spirit Coordinator * Instructs cheer and dance squads in rules & regulations; * Collaborates with cheer and dance coaching staff to determine game day strategy; * Ensures distribution, collection and maintenance of current student-athlete records and roster; * Coordinates all equipment orders for cheer/dance teams; * Works with Assistant Director of Fan Engagement to coordinate mascot appearances; and * Coordinates all travel plans and distribution of meal money. Other Duties * Performs other related duties as requested by senior leaders. Required Qualifications: * Master's degree, or any combination of bachelor's degree, training, certification and work experience that equates to the advanced degree; * Demonstrated experience in marketing and game day promotions; * Demonstrated experience in social media management & digital strategy; * Demonstrated knowledge of and ability to adhere to NCAA, conference, and commonwealth rules and regulations; * Ability to work and manage relationships with diverse populations; * Ability to work in a deadline-driven, high pressure environment; * Ability to multi task and manage a series of projects in multiple external areas at once; * High emotional intelligence and ability to manage key relationships with internal and external campus publics; * Demonstrated ability to work on projects independently as well as within a team; * Demonstrated ability to oversee direct reports and student staff; * Proficiency in Adobe Creative Suite; * Ability to prioritize multiple projects; * Excellent oral and written communication skills; * Demonstrated organizational skills; * High level of attention to detail; * Proficiency with Microsoft Office, desktop publishing; and * Ability to work flexible hours - evenings and weekends. Preferred Qualifications: * Previous experience running in-game basketball production/Show Control computer; * Demonstrated ability to drive revenue and increase basketball attendance; and * Demonstrated ability to run an in-game basketball show. Instructions to Applicants: For full consideration, applicants must apply for Director of Marketing and Digital Strategy at ********************** Complete and submit the online application to include three professional references with contact information, and provide a Resume for review. Posting Open Date: November 13, 2024 For Full Consideration, Apply by: December 4, 2024 Open Until Filled: Yes
    $51k-69k yearly est. 23d ago
  • Department Head of Marketing

    Virginia Tech 4.1company rating

    Blacksburg, VA

    Apply now Back to search results Job no: 532082 Work type: Teaching & Research Faculty Senior management: College of Business Department: Marketing Job Description The Pamplin College of Business at Virginia Tech invites applications for the position of Department Head of Marketing. This full-time, calendar-year appointment at the tenured Professor level presents an exciting opportunity to lead a dynamic and growing department, shaping its future and driving its continued success. The Department of Marketing focuses on knowledge creation, knowledge dissemination, and faculty / student-led projects beyond the boundaries of the university to enhance marketing theory and practice. The department's efforts in research, teaching, and outreach integrate conceptual and analytical tools that contribute to solving complex social and economic problems that enhance the consumer's quality of life, health, and welfare. As one of seven departments within the Pamplin College of Business-including Accounting and Information Systems, Business Information Technology, Finance, Insurance and Business Law, the Howard Feiertag Department of Hospitality and Tourism Management, and the Blackwood Department of Real Estate-the Department of Marketing plays a key role in the college's mission. The Department Head will join a collaborative and innovative leadership team, partnering with the dean, fellow department heads, and other college leaders to strengthen and elevate the reputation of the department, college, and university. The ideal candidate will demonstrate a strong commitment to advancing the marketing department's academic reputation and rankings, research excellence, and teaching quality in alignment with the school's mission and strategic priorities. The position entails fostering a culture of innovation, collaboration, and inclusion while overseeing faculty development, resource allocation, and departmental operations. The Department Head will lead efforts to recruit and retain top-tier faculty, enhance research productivity, elevate the student experience, and strengthen relationships with alumni and industry partners. They will also foster partnerships with other units in the college and across the university to promote collaboration and innovation. Key Responsibilities: Strategic Leadership * Develop and execute a departmental strategic plan aligned with the college and university's goals. * Position the department as a leader in research, teaching innovation, and industry/alumni engagement. * Foster a collegial, collaborative, and inclusive culture among faculty, staff, and students. * Ensure that department initiatives align with the college's strategic objectives, including AACSB accreditation standards for faculty research, teaching quality, and continuous improvement. Faculty Development and Research * Recruit, mentor, and retain high-quality faculty members across all academic ranks. * Facilitate faculty development and recognition, supporting excellence in research and teaching. * Ensure that the department achieves impactful publications in top-tier journals (e.g., Journal of Marketing, Journal of Marketing Research, Marketing Science). * Promote interdisciplinary research collaborations and external funding opportunities. Academic Programs and Curriculum * Lead curriculum development to ensure relevance, innovation, and rigor across undergraduate, graduate, and executive education programs. * Champion efforts to enhance teaching quality and student learning outcomes. * Foster program growth, including specialized tracks, certificates, and online offerings. * Collaborate with other departments and centers to support interdisciplinary programs. Resource Management * Manage the department's budget and allocate resources effectively to achieve strategic goals. * Oversee teaching assignments, course scheduling, and program staffing. * Collaborate with the dean's office to advocate for resources and support faculty initiatives. Industry and Alumni Engagement * Strengthen relationships with industry leaders, alumni, and advisory boards to enhance departmental reputation and impact. * Facilitate opportunities for faculty-industry research partnerships and experiential learning for students. * Support fundraising and development efforts to advance departmental priorities. Service and Outreach * Represent the department within the school, university, and broader academic community. * Promote diversity, equity, and inclusion across faculty, staff, and students. * Engage in thought leadership to elevate the department's visibility and impact. A deep commitment to diversity, equity, inclusion, and belonging (DEIB) is fundamental to this role. Faculty within the college actively contribute to DEIB efforts through research, teaching, and service. The Department Head will work collegially and collaboratively with faculty, staff, and students from diverse backgrounds, supporting an inclusive and welcoming environment for all. More information about the College of Business and its programs can be found at: ************************ Required Qualifications * A doctoral degree in Marketing or related discipline from an accredited institution. * Tenurable at the Professor rank with an outstanding academic record and national/international recognition. * Proven research accomplishments with publications in top-tier journals. * A proven record of professional engagement and leadership within professional organizations. * Strong commitment to teaching excellence and curriculum innovation. * Exceptional leadership, organizational, and communication skills. * Exceptional interpersonal skills to foster collaboration and support faculty, staff, and student success. * A clear and compelling vision for the department's future with the ability to communicate effectively and concisely across diverse stakeholders. Preferred Qualifications * Proven leadership experience in academic administration, including mentoring faculty, staff, and students, strategic planning, and effective budget management. * Experience engaging with industry partners, alumni, and external stakeholders. * Strong interest (and experience) in developing and expanding sponsored research programs. * Experience in building collaborative relationships within a college, across a university, and with external partners. Appointment Type Regular Salary Information commensurate with experience Review Date 1/29/2025; open until filled Additional Information This position is eligible for flexible work arrangements. Some travel, evenings, and weekends will be required. The successful candidate will be required to have a criminal conviction check. About Virginia Tech Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually. Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development. Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law. If you are an individual with a disability and desire an accommodation, please contact Samantha Gagnet at ************** during regular business hours at least 10 business days prior to the event. Advertised: January 15, 2025 Applications close:
    $87k-143k yearly est. 22d ago
  • Marketing Manager

    Radford University 3.9company rating

    Radford, VA

    Working Title Marketing Manager Position Number FA7300 Posting Number AP00475P Type of Recruitment General Public Is this position restricted? No Work Location Radford Division Enrollment Management-80 College/Unit University Relations E&G - 710 Department University Relations-60001 Hours Per Week 40 Months Per Year 12 Academic or Calendar Year Calendar Year Full Time/Part Time Full Time If part time, enter Percent Time Work Schedule Normal Work Schedule Monday - Friday, 8 am - 5 pm with some weekend and evening hours as needed. Physical Demands Posting Text Contact Name for Applicant Gina Stike Contact Phone for Applicant ************ Education/experience * An advanced degree in a related field (marketing, communication, advertising, business) or a bachelor's degree with equivalent experience. training and work experience. * 3 to 5 years of relevant work experience, preferably in higher education or in an advertising, public relations or marketing agency setting. Job Summary Reporting to the AVP of Strategic Communications, the Marketing Manager will oversee the university's marketing initiatives and advertising campaigns, working closely with Marketing and Communication teammates, Admissions Office staff and marketing vendors to meet the university's branding and enrollment goals. The manager will develop, execute and measure a variety of campaigns to drive overall brand awareness and engagement, as well as inquiries, leads, applications and enrollment in the university's undergraduate, graduate and continuing education programs. This will entail meeting with internal stakeholders to understand academic offerings and enrollment goals; collaborating with teammates and vendors to develop strategic plans, consistent messaging and compelling design; trafficking creative assets to meet campaign deadlines; and monitoring and reporting on campaign performance. The manager must stay apprised of the latest marketing and advertising trends and technologies across print, out-of-home and digital platforms and develop a deep understanding of the university's degree and certificate offerings, including how they align with different target audiences to meet their educational and workforce development needs. Required Qualifications * Experience developing, managing and monitoring marketing and advertising campaigns * Experience working with project management software, such as such as Lytho, Asana, Hive, Basecamp and Kantata, as well as campaign performance dashboards * Knowledge of the latest marketing and advertising trends and technologies * Experience working with outside vendors to develop and execute campaigns on deadline and budget * Experience reporting on the effectiveness of campaigns in light of strategic goals and key performance indicators * Strong communications and interpersonal skills, including collaborating with clients to understand their needs and set appropriate expectations * Excellent organizational skills and time management skills * Demonstrated experience managing multiple projects and assignments simultaneously while coordinating the efforts of teammates and vendors * Demonstrated ability to work effectively as a team player and independently while producing high-quality results Preferred Qualifications Hiring Range Commensurate with experience, up to $65,400 Posting Date 12/18/2024 Application Review Date 01/13/2025 Closing Date Open Until Filled Yes Special Instructions to Applicants Employment Conditions Must have a criminal background check Statement of Economic Interest is required Alternate work schedule Some evenings and weekends required. Required Licenses Must have valid driver's license Describe other job related licenses and/or certifications Equal Opportunity/Affirmative Action Statement Radford University does not discriminate with regard to race, color, sex, sexual orientation, disability, age, veteran status, national origin, religion, or political affiliation in the administration of its educational programs, activities, admission or employment practices. Clery Statement In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, Radford University publishes an Annual Security and Fire Safety Report. The report includes the university's policies, procedures, and programs concerning safety and security, as well as three years' of crime statistics for our campus. As a prospective employee, you are entitled to a copy of this report. The report and statistical data can be found online at Radford.edu/police. You may also request a paper copy of the report from the Radford University Police Department located at 810 East Main Street PO Box 6883, Radford, VA, 24142. Reasonable Accommodation Statement If you are an individual with a disability and desire accommodation in the application process please contact the hiring department. Quick Link for Internal Postings ***************************************
    $65.4k yearly 50d ago
  • Human-Centered Design (HCD) Design Strategist Job Description

    Acistek Corporation

    Arlington, VA

    Full-time Description Our company is growing rapidly and is looking to fill the role of design strategist. To join our growing team, please review the list of responsibilities and qualifications. ***This position is a hybrid role and requires employees to work on-site at least two days per week.*** Requirements Responsibilities • Own the design strategy, client management and communication efforts related to a portfolio of projects • Work within agile cross-functional teams to capture key insights, pain points and opportunities for transformation of business processes, capabilities, systems and applications • Help inform graphical depictions of relative content as it pertains to process improvement such as experience maps, personas, Insights reports or other graphical depictions to inform about current state. Visualize data and insights • Ideate an optimized future state by formulating recommendations for improvements and increased efficiency. • Conduct research and analysis • Provide consultation to teams on Human-Centered Design strategies and methodologies • Identify operational improvements based on research and analysis • Identify customer desires and help elicit their requirements • Evaluate success metrics • Translate expertise into learning experiences to teach others how to fish • Create compelling user interface content designs of the Navy Sailor user experiences across online and mobile devices • Produce best-in-class content strategy and help shepherd it from concept through launch collaborating with multi-disciplinary teams, product managers and internal and external technology partners • Prototype/draft rapidly and iteratively to identify experience issues and to drive toward elegant, simplified design solutions • Help to establish and continually refine our client's UX design system and processes that provide for agility, nimbleness and quality in meeting partner needs and designing successful digital channel solutions • Leading the solution from Design point of view • Responsible for creating estimates based on the solution provided, which should include user research, IA & VD • Provide creative direction to the design team to align with the client expectations and vision of the engagement • Presenting designs to the client, SPOC for all the UX queries of the client for the engagement • Experience working with Navy or DoD programs a plus Skills • Market research • Collaboration and communication • Data analysis and visualization • Problem solving • Creativity • Project management Qualifications for design strategist • You are a visual thinker and adept at communicating via pen and paper, various creative software platforms and/or media • Bachelor's degree in a relevant subject, such as marketing, communications, or business. • 5 years of experience at a design consultancy preferred • 5 years of experience at a design consultancy • You get energy from developing and facilitating workshops and creative sessions • You love consumer behavior and psychology Salary Description $82,500 - $87,500
    $82.5k-87.5k yearly 55d ago
  • SEO Digital Marketing Associate

    KME Digital

    Alexandria, VA

    As a Digital Marketing Associate focusing on SEO at KME.digital, you will develop and maintain digital marketing strategies across a variety of channels for multiple company accounts. In this role, you will be responsible for identifying, creating, scaling, and reporting on cost-effective lead-generating strategies for clients under your management. You will develop advertising campaigns, facilitate the production of creative assets, identify, and grow prospecting and remarketing audiences, use analytics to inform decisions, and manage significant marketing budgets to achieve company goals. The right candidate will thrive in a fast-paced, highly entrepreneurial collaborative environment with a team that is driven, enthusiastic, and not afraid to take risks. Responsibilities Work across multiple clients at a time and serve as their point of contact at KME.digital. Through clear communication, you will set expectations and educate the customer in order to help meet their digital marketing goals. Measure and analyze performance, and identify new opportunities based on customer and business data. Assist in backlink strategy development to help raise a customer's Domain Authority. Implement and continually test new creative messaging, landing pages, campaigns, and tools to drive better organic performance Creation and presentation of monthly online performance dashboards for clients utilizing Google Analytics metrics. Optimize website content with on-page SEO best practices in mind relative to the customer's service offerings. Conduct competitor analysis - keywords, backlinks, etc. to ensure customer success. Completing website audits and continuous marketing assessments for professional services clients, including implementation of keyword optimization. Assess website usability and findability - perform website conversion rate analysis and provide recommendations as needed. Assist in identifying technical site errors and potential warnings. Writing website content with optimizations in mind. Qualifications Strong understanding of online marketing channels such as text and display advertising, search engine marketing, social media marketing, and native advertising. (SERP, website, email, social, etc.) Must have a passion for metrics and quantitative analysis to turn analysis into actionable strategies, and optimize organic traffic performance Must be able to work in a fast-paced environment with tight deadlines and great collaboration Ability to understand client objectives and build effective strategies to meet client needs Ability to bridge data analysis, research, competitive intelligence, and marketing savvy to build efficient and scalable customer acquisition programs. Must be highly driven with a customer-centric attitude and the ability to work entrepreneurially on a small team Genuine interest in staying on top of the latest marketing trends and changes Comfortable speaking to clients and clearly presenting marketing strategies and analytics Strong writing and presentation skills Qualities/Skills Google Analytics Google Search Console Google Ads SEO (experience with multiple tools such as Moz, Ahrefs, ScreamingFrog, SEMRush, BuzzSumo, etc) Marketing automation (experience with multiple platforms such as Hubspot, Marketo, Pardot, SharpSpring, etc) CRM (experience with multiple platforms such as Salesforce, Hubspot, Pipedrive, etc) CMS (experience with at least one, such as WordPress, ExpressionEngine, Joomla, Drupal, etc) Major social networks (LinkedIn, Twitter, Facebook, YouTube) Requirements Resume At least 1 year of SEO experience High school or equivalent (Required) Bachelor's degree in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business or related major Job Type: Full-time Benefits: Health/Vision/Dental Insurance Disability & Life Insurance 401 (k) Plan & Employer Matching Professional Development Assistance Flexible Work Schedule Paid Time Off (15 Vacation Days and 10 Personal Days) Fun Virtual & In-Person Team Outings Schedule: Monday to Friday Supplemental pay types: Bonus opportunities Experience: SEO: 1 year (Preferred)
    $43k-63k yearly est. 60d+ ago
  • Senior Digital Marketing Analyst, B2B

    2U 4.2company rating

    Arlington, VA

    At 2U, we are all in on purpose. We are motivated by our mission - to eliminate the back row in education - and connected by our shared passion to deliver world-class digital education at scale. As the parent company of edX, the world's leading online learning platform, 2U powers more than 4,000 online higher education offerings - from free courses to full degrees. Together with more than 230 colleges, universities, and corporate partners, we are helping to unlock human potential. What We're Looking For: We are seeking a data-driven and innovative Sr. Digital Marketing Analyst specializing in B2B funnel analytics to join our team. In this role, you will be responsible for analyzing funnel metrics across channels and creating, and optimizing organic and paid media strategies to drive lead generation, brand awareness, and conversions for our enterprise sales team. This role has ownership of day-to-day optimizing of the health of these programs against KPI's and is responsible for accurate management of spend. You will work closely with cross-functional teams, including content, creative, and RevOps, to deliver high-performance paid media strategies and support integrated cross-channel campaigns. Responsibilities Include, But Are Not Limited To: Analysis: Actively manage the marketing spend for the enterprise programs Use statistics and analytical methods to strategically approach programs within scope Define key performance indicators (KPIs) for each campaign, including cost-per-lead (CPL), return on ad spend (ROAS), and lead-to-conversion rates. Provide regular reports and analysis to senior leadership, highlighting campaign performance and recommendations for future strategies. Planning & Execution: Develop and execute comprehensive paid media strategies for our enterprise product lines, focusing on lead generation, brand awareness, and conversion goals. Manage paid media campaigns across multiple digital channels, including Google Ads, LinkedIn Ads, display advertising, and paid social. Continuously optimize campaigns through A/B testing, audience targeting, bidding strategies, and budget management to drive maximum ROI. Collaborate with the creative team to develop compelling ad creatives and messaging that resonate with target B2B audiences. Conduct in-depth market and competitive research to inform digital media strategies and keep up-to-date with industry trends. Campaign Management & Optimization: Oversee the day-to-day management of paid media campaigns, including campaign setup, performance tracking, and reporting. Analyze campaign performance metrics, generate insights, and recommend actionable improvements. Collaborate with product marketing and sales teams to align digital strategies with sales goals and ensure smooth lead flow. Cross-Functional Collaboration & Leadership: Work closely with internal teams, including content, design, and sales, to ensure paid media strategies align with overall marketing goals and business objectives. Provide training and support to junior team members or agencies in executing paid media tactics and strategies. Things That Should Be In Your Background: Experience: Proven experience in B2B digital marketing, specifically with paid media campaigns across Google Ads, LinkedIn, Facebook, and other digital platforms. Skills: Strong understanding of paid media best practices, campaign optimization techniques, and data analysis tools (e.g., Google Analytics, Excel, Tableau, knowledge of SQL a plus). Tools: Expertise in ad management platforms, including Google Ads, LinkedIn Ads, Facebook Ads Manager, and experience with marketing automation tools and Salesforce. Data-Driven: Strong analytical mindset with the ability to interpret campaign data and make data-backed decisions to optimize performance. Collaboration: Excellent communication and interpersonal skills to collaborate across teams and influence stakeholders. Creativity: Ability to think creatively and strategically to design compelling paid media campaigns that drive results. Education: Bachelor's degree in Marketing, Business, or math related field (preferred). Benefits & Culture Our global employee base is a diverse collection of innovators, dreamers, and doers working together to transform lives through higher education. We believe that every employee can advance our shared purpose, and that life at 2U should be fun and meaningful. If you're excited by the opportunity to provide over 40 million learners and counting with access to world-class online higher education, then join us - and do work that makes a difference. #NoBackRow We offer comprehensive benefits (unique per country) and excellent work/life balance. Full-time, U.S. benefits include: Medical, dental, and vision coverage Life insurance, disability, and 401(k) employer match Free snacks and drinks in-office Generous paid holidays and leave policies, including unlimited PTO Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break The anticipated base salary range for this role is ($86,000 -$97,000), with potential bonus eligibility. Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, budget for the position and cost of labor in the market in which the candidate will be hired. 2U Diversity and Inclusion Statement At 2U, we are committed to building and sustaining a culture of belonging, respect, and inclusion. We are proud of the steps we've taken to bring together an employee base that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities. We strive to offer a workplace where every employee feels empowered by what makes us different, as well as by how we are alike. 2U is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodations, please reach out to us at: recruitingaccommodations@2u.com. About edX edX is the education movement for restless learners and a leading global online learning platform from 2U, Inc. (Nasdaq: TWOU). Together with the majority of the world's top-ranked universities and industry-leading companies, we bring our community of over 45 million learners world-class education to support them at every stage of their lives and careers, from free courses to full degrees. And we're not stopping there - we're relentlessly pursuing our vision of a world where every learner can access education to unlock their potential, without the barriers of cost or location. Learn more at edX.org. Learn more at *********************** #NoBackRow The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed. 2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans' status, or any other classifications protected by applicable federal, state or local laws. 2U's equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits and pay.
    $86k-97k yearly 22d ago

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