Digital media consultant demographics and statistics in the US
Digital media consultant demographics research summary. Zippia estimates digital media consultant demographics and statistics in the United States by using a database of 30 million profiles. Our digital media consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about digital media consultants after extensive research and analysis:
- There are over 9,803 digital media consultants currently employed in the United States.
- 40.0% of all digital media consultants are women, while 60.0% are men.
- The average digital media consultant age is 41 years old.
- The most common ethnicity of digital media consultants is White (66.7%), followed by Hispanic or Latino (12.1%), Black or African American (10.2%) and Asian (5.3%).
- In 2022, women earned 96% of what men earned.
- 12% of all digital media consultants are LGBT.
- Digital media consultants are 62% more likely to work at private companies in comparison to public companies.
On this page
Digital media consultant demographics by:
Digital media consultant gender statistics
40.0% of digital media consultants are women and 60.0% of digital media consultants are men.
- Male, 60.0%
- Female, 40.0%
Digital media consultant gender ratio
| Gender | Percentages |
|---|---|
| Male | 60.0% |
| Female | 40.0% |
Digital media consultant gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$73,734
Female income
$70,973
Digital media consultant gender ratio over time
This data breaks down the percentage of men and women in digital media consultant positions over time. Currently, 40.0% of digital media consultants are female.
Digital media consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 62.21% | 37.79% |
| 2011 | 65.31% | 34.69% |
| 2012 | 63.08% | 36.92% |
| 2013 | 67.45% | 32.55% |
| 2014 | 63.33% | 36.67% |
| 2015 | 60.23% | 39.77% |
| 2016 | 60.76% | 39.24% |
| 2017 | 65.24% | 34.76% |
| 2018 | 62.65% | 37.35% |
| 2019 | 63.28% | 36.72% |
| 2020 | 61.92% | 38.08% |
| 2021 | 59.98% | 40.02% |
Digital media consultant related jobs gender ratio
We compared digital media consultants with similar job titles to see how gender ratios vary. As you can see, public address announcer and track announcer have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Paraprofessional Interpreter | 12% | 88% |
| Deaf Interpreter | 15% | 85% |
| Fashion Journalist | 15% | 85% |
| Digital Media Consultant | 60% | 40% |
| Sports Announcer | 91% | 9% |
| Track Announcer | 92% | 8% |
| Public Address Announcer | 93% | 7% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Digital media consultant demographics by race
The most common ethnicity among digital media consultants is White, which makes up 66.7% of all digital media consultants. Comparatively, 12.1% of digital media consultants are Hispanic or Latino and 10.2% of digital media consultants are Black or African American.
- White, 66.7%
- Hispanic or Latino, 12.1%
- Black or African American, 10.2%
- Asian, 5.3%
- Unknown, 5.1%
- American Indian and Alaska Native, 0.6%
Digital media consultant race
| Digital media consultant race | Percentages |
|---|---|
| White | 66.7% |
| Hispanic or Latino | 12.1% |
| Black or African American | 10.2% |
| Asian | 5.3% |
| Unknown | 5.1% |
| American Indian and Alaska Native | 0.6% |
Digital media consultant race and ethnicity over time
See how digital media consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Digital media consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.89% | 9.57% | 4.31% | 9.16% |
| 2011 | 74.13% | 9.74% | 4.42% | 8.92% |
| 2012 | 74.16% | 9.13% | 3.94% | 9.47% |
| 2013 | 72.96% | 10.34% | 4.41% | 9.44% |
| 2014 | 73.47% | 10.30% | 3.45% | 9.66% |
| 2015 | 72.54% | 9.27% | 5.41% | 10.43% |
| 2016 | 71.91% | 9.56% | 5.20% | 9.97% |
| 2017 | 73.52% | 9.66% | 4.14% | 10.49% |
| 2018 | 71.16% | 8.65% | 5.14% | 11.25% |
| 2019 | 72.90% | 8.82% | 4.63% | 10.64% |
| 2020 | 67.39% | 9.66% | 4.58% | 14.57% |
| 2021 | 66.73% | 10.19% | 5.32% | 12.07% |
Digital media consultant wage gap by race
According to our data, white digital media consultants have the highest average salary compared to other ethnicities. Hispanic or latino digital media consultants have the lowest average salary at $71,386.
| Ethnicity | Salary |
|---|---|
| Unknown | $76,136 |
| White | $76,527 |
| Black or African American | $71,457 |
| Asian | $73,328 |
| Hispanic or Latino | $71,386 |
Average digital media consultant age
See how the average age of digital media consultants varies based on ethnicity and gender.
Male
Female
Digital media consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 47 | 35.5 |
| White | 43 | 40 |
| Black or African American | 49.5 | 45 |
| Asian | 36 | |
| Hispanic or Latino | 35 | 36 |
Digital media consultant age breakdown
The average age of digital media consultants is 40+ years years old, representing 53% of the digital media consultant population.
Digital media consultant age breakdown
| Digital Media Consultant Years | Percentages |
|---|---|
| 40+ years | 53% |
| 30-40 years | 31% |
| 20-30 years | 17% |
Digital media consultant educational attainment
The most common degree for digital media consultants is bachelor's degree, with 77% of digital media consultants earning that degree. The second and third most common degree levels are master's degree degree at 11% and master's degree degree at 9%.
- Bachelor's, 77%
- Master's, 11%
- Associate, 9%
- High School Diploma, 1%
- Other Degrees, 2%
Digital media consultants by degree level
| Digital media consultant degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Master's | 11% |
| Associate | 9% |
| High School Diploma | 1% |
| Other Degrees | 2% |
Digital media consultant jobs you might like
Digital media consultant wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $79,246 |
| Bachelor's Degree | $74,796 |
Digital media consultant employment statistics
Most digital media consultants work for a private in the media industry.
Company size where digital media consultants work
Below, you can see the size of companies where digital media consultants work.
Digital media consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 15% |
| 100 - 500 employees | 22% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 25% |
| > 10,000 employees | 21% |
Digital media consultant jobs by company type
Employees with the digital media consultant job title have their preferences when it comes to working for a company. For instance, most digital media consultants prefer to work at private companies over public companies.
Digital media consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 12% |
| Public | 24% |
| Private | 62% |
| Government | 2% |
Digital media consultant jobs by industry
The most common industries for digital media consultants are media, education and professional.
Digital media consultant industry statistics
| Industry | Percentages |
|---|---|
| Media | 30% |
| Education | 11% |
| Professional | 9% |
| Fortune 500 | 8% |
| Technology | 7% |
| Retail | 5% |
| Manufacturing | 4% |
| Health Care | 4% |
| Non Profits | 4% |
| Internet | 2% |
| Telecommunication | 2% |
| Government | 2% |
| Construction | 2% |
| Finance | 2% |
| Pharmaceutical | 1% |
| Hospitality | 1% |
| Transportation | 1% |
| Automotive | 1% |
| Utilities | 1% |
| Agriculture | 1% |
| Start-up | 1% |
| Real Estate | 1% |
| Insurance | 1% |
Digital media consultant turnover and employment statistics
Digital media consultant unemployment rate over time
The unemployment rate for digital media consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Digital media consultant unemployment rate by year
| Year | Digital media consultant unemployment rate |
|---|---|
| 2010 | 5.84% |
| 2011 | 5.89% |
| 2012 | 4.61% |
| 2013 | 4.57% |
| 2014 | 3.98% |
| 2015 | 3.27% |
| 2016 | 2.78% |
| 2017 | 2.36% |
| 2018 | 2.01% |
| 2019 | 3.01% |
| 2020 | 3.59% |
| 2021 | 3.67% |
Average digital media consultant tenure
The average digital media consultant stays at their job for 1-2 years, based on the 1,054 digital media consultants resumes in Zippia's database.
Digital media consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 30% |
| 1-2 years | 28% |
| 3-4 years | 6% |
| 5-7 years | 16% |
| 8-10 years | 9% |
| 11+ years | 10% |
Digital media consultant LGBT ratio compared to similar jobs
Review the percent of digital media consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Commercial Reporter | 10.10% | 28,255 |
| Talk Show Host | 10.34% | 10,048 |
| Digital Media Consultant | 12.01% | - |
| Copy Desk Chief | 12.38% | 37,942 |
| Diplomatic Interpreter/Translator | 14.90% | 3,758 |
| Movie Writer | 16.36% | 15,684 |
| Track Announcer | 16.36% | 736 |
Similar digital media consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Commercial Reporter | 10.10% | 28,255 |
| Talk Show Host | 10.34% | 10,048 |
| Copy Desk Chief | 12.38% | 37,942 |
| Diplomatic Interpreter/Translator | 14.90% | 3,758 |
| Movie Writer | 16.36% | 15,684 |
| Track Announcer | 16.36% | 736 |
Foreign languages spoken by digital media consultants
The most common foreign language among digital media consultants is Spanish at 48.4%. The second-most popular foreign language spoken is French at 14.5% and Chinese is the third-most popular at 4.8%.
- Spanish, 48.4%
- French, 14.5%
- Chinese, 4.8%
- Mandarin, 4.8%
- Russian, 4.8%
- Other, 22.7%
Digital media consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 48.4% |
| French | 14.5% |
| Chinese | 4.8% |
| Mandarin | 4.8% |
| Russian | 4.8% |
| Other | 22.7% |
