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Digital media coordinator skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Dr. Keith Strudler Ph.D.,
Dr. Alexander Rose
Below we've compiled a list of the most critical digital media coordinator skills. We ranked the top skills for digital media coordinators based on the percentage of resumes they appeared on. For example, 9.7% of digital media coordinator resumes contained digital marketing as a skill. Continue reading to find out what skills a digital media coordinator needs to be successful in the workplace.

15 digital media coordinator skills for your resume and career

1. Digital Marketing

Here's how digital media coordinators use digital marketing:
  • Developed and managing digital marketing campaigns including management of online store.
  • Implement all digital marketing initiatives internally and externally.

2. Facebook

Here's how digital media coordinators use facebook:
  • Build strategies to increase Facebook traffic and fan-base by creating original content and implementing Facebook Advertising.
  • Manage the Labor Center's Facebook and Twitter pages; responsible for the tone, visual layout, and content.

3. Web Content

Here's how digital media coordinators use web content:
  • Design engaging web content including contests, calendar listings, dynamic leads, landing pages, and new website elements.
  • Designed, developed, and maintained published web content, using HTML and content management systems for three web properties.

4. Instagram

Here's how digital media coordinators use instagram:
  • Collaborated with talent, crew, and audience members to produce Instagram videos and segments.
  • Increased social media presence on Instagram by designing graphic updates and advertising special events for a nonprofit organization.

5. Digital Content

Here's how digital media coordinators use digital content:
  • Distributed digital content (DCP) of weekly theatrical releases for major motion picture studios to domestic and international theaters.
  • Centralized the planning and created schedules for each hub to update the digital content for each campaign.

6. Google Analytics

Here's how digital media coordinators use google analytics:
  • Leveraged Google Analytics to analyze website traffic and make recommendations for content optimization.
  • Used Google analytics and social media insights to gain followers, likes, clicks and meet weekly and monthly goals.

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7. WordPress

Here's how digital media coordinators use wordpress:
  • Edited WordPress blog content related to Mexican and International creative subjects such as art, design and photography.
  • Designed WordPress recipe blog, & use Hootsuite to schedule social media posts.

8. Twitter

Here's how digital media coordinators use twitter:
  • Assisted Digital Integration team with management of micro-site and Twitter accounts.
  • Coordinated organization's events on social media(Facebook, Twitter) Coordinated organization's social media marketing to campus

9. Project Management

Here's how digital media coordinators use project management:
  • Analyze business requirements and help in design and analysis of Project Management functionality in various custom built applications.
  • Developed comment moderation policy Production and Project Management:.

10. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how digital media coordinators use graphic design:
  • Established training and troubleshooting documents for position and graphic designers to create an efficient process.
  • Produced + managed all digital materials + graphic design needs for programs and events.

11. Video Content

Here's how digital media coordinators use video content:
  • Work closely with Digital Media Coordinator and video consultants in supervising the lighting, sound, shooting of all video content.
  • Managed and created online video content while working with production and legal to abide by contract guidelines.

12. PowerPoint

Here's how digital media coordinators use powerpoint:
  • Updated the Facebook page daily Created PowerPoint presentations for the office concerning student activities Conducted interviews with students about current Clarke highlights
  • Assist instructors with the operation of audio-visual equipment and mobile computer setups for PowerPoint presentations and Internet access.

13. HTML

Here's how digital media coordinators use html:
  • Assisted in School web design requirements, including maintenance and design of department's website, using HTML, CSS.
  • Coded, troubleshot and managed corporate website and email marketing blasts using HTML, CSS, PHP and CMS platforms.

14. Media Management

Here's how digital media coordinators use media management:
  • Educate employees and clients on basic computer skills, online advertising aspects, internet, website, and social media management.
  • Increased web traffic for all clients through AdWords, social media management, and media buying.

15. Adobe Creative Suite

Here's how digital media coordinators use adobe creative suite:
  • Position SOFTWARE/PLATFORM EXPERIENCE Adobe Creative Suite Latest Photoshop Illustrator Indesign Microsoft Office Latest Exact Target SQL Digital Impact Salesforce ACTIVITIES
  • Conduct expert editing and post-production functions by use of Adobe Creative Suite software and other programs.
top-skills

What skills help Digital Media Coordinators find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on digital media coordinator resumes?

Dr. Keith Strudler Ph.D.Dr. Keith Strudler Ph.D. LinkedIn profile

Director of the School of Communication and Media, Montclair State University

Particularly as organizations are planning not just for the present but also for the post-pandemic future, where employees continue to work remotely and more flexibly than before. I believe that they will continue to want new employees who know how to use digital and remote tools and practices. So those that can comfortably use tools like Slack, Google Meets, and also disciplinary-specific media tools like Studio 6, VMIX, and Frankie, the better positioned they are for a new position. I also think students who have a wide range of skills and can problem solve (as opposed to being tied to one way of doing things) are far more valuable -- which should drive the way universities teach in the future. Finally, given the continued growth of social media, I think students who know how to use social media listening, analytics, and management tools will have a strong advantage and students who can effectively create content for social and understand audience.

What type of skills will young digital media coordinators need?

Dr. Alexander RoseDr. Alexander Rose LinkedIn profile

Assistant Professor of Marketing, Idaho State University

The pandemic is accelerating the general trend of digitalization. By far our most in-demand graduates are those with social media and digital marketing knowledge. Remote work, e-commerce, and internet-enabled services will be growth areas during the recovery from the pandemic's recession.

What soft skills should all digital media coordinators possess?

Stephanie Mangus Ph.D.

Sales Faculty and Coach, Center for Professional Selling, Assistant Professor of Marketing, Baylor University

Strong written and verbal communication skills aid employees in serving both constituents inside and outside the organization. Assessing when action is needed, planning a response, and having a positive attitude go a long way in developing a professional reputation.

What hard/technical skills are most important for digital media coordinators?

Stephanie Mangus Ph.D.

Sales Faculty and Coach, Center for Professional Selling, Assistant Professor of Marketing, Baylor University

In any business role, employees that can analyze data and craft strategy are really important. In a coordinator role, those skills may not be as necessary but will certainly make them stand out and gain attention for additional roles and responsibilities.

What digital media coordinator skills would you recommend for someone trying to advance their career?

Jacqui Lowman Ph.D.Jacqui Lowman Ph.D. LinkedIn profile

Associate Professor, University of Maine at Presque Isle

If people need to take gap years, I would recommend that they continue to work on their communication skills. Read and write/create content for a wide range of audiences. Continue to learn and use technology. Look for opportunities to demonstrate leadership. And work on self-confidence. Volunteering for nonprofits that could use their help would be excellent. Those are great on resumes, will build skills, and the students will feel amazing helping others with their skills.

What technical skills for a digital media coordinator stand out to employers?

Dave BaerDave Baer LinkedIn profile

Associate Professor, Lynn University

That all depends on the available position. For animation, they want someone with a strong understanding of how to bring an inanimate object to life and how to apply the twelve principles of animation. For VFX, an understanding of physics, how things work, and they would fall apart. And for games, one must know the game engine a company is using. They should have a set of well-rounded skills in the foundations of modeling, texturing, lighting, and effects. And they should be familiar with and be able to adapt to a company's style.
Do you want to know more?
Read more about what experts have to say about digital media coordinator

List of digital media coordinator skills to add to your resume

Digital media coordinator skills

The most important skills for a digital media coordinator resume and required skills for a digital media coordinator to have include:

  • Digital Marketing
  • Facebook
  • Web Content
  • Instagram
  • Digital Content
  • Google Analytics
  • WordPress
  • Twitter
  • Project Management
  • Graphic Design
  • Video Content
  • PowerPoint
  • HTML
  • Media Management
  • Adobe Creative Suite
  • Digital Platforms
  • Email Marketing
  • Social Media Marketing
  • Social Platforms
  • Marketing Campaigns
  • Email Campaigns
  • YouTube
  • CSS
  • Digital Campaigns
  • Linkedin
  • QA
  • A/B
  • Data Entry
  • Campaign Performance
  • Adobe Photoshop
  • Press Releases
  • Content Creation
  • Search Engine Optimization
  • Creative Assets
  • Strong Analytical
  • Digital Products
  • Digital Assets
  • Fan Engagement
  • Digital ADS
  • Video Production
  • Emerging Technologies
  • Digital Projects
  • Google Adwords
  • SEM
  • Web Pages
  • Social Channels

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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