Log In
Log In to Save
Sign Up to Save
Sign Up to Dismiss
The email and password you specified are invalid. Please, try again.
Email and password are mandatory
Forgot Password?
Don't have an account? Sign Up
reset password
Enter your email address and we will send you a link to reset your password.
Where do you want to work?
Mostly Sitting
Stressful
$50,000
Average Salary
Show More
Show Less
Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.
EducationPublic relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.
TrainingEntry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.
Other ExperienceInternships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.
Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.
Important QualitiesInterpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.
Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.
Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.
Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.
Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.
Show More
Show Less
Top Careers Before Digital Media Internship
Top Careers After Digital Media Internship
Gender
Female
54.4%Male
42.8%Unknown
2.8%Ethnicity
White
76.5%Asian
10.8%Hispanic or Latino
10.1%Unknown
1.9%Black or African American
0.7%Languages Spoken
Spanish
44.1%French
15.5%Mandarin
6.6%Chinese
6.3%Italian
5.1%German
3.5%Japanese
2.2%Korean
2.1%Russian
1.9%Portuguese
1.9%Arabic
1.9%Cantonese
1.8%Hebrew
1.7%Hindi
1.3%Greek
1.1%Vietnamese
0.9%Gujarati
0.8%Tagalog
0.7%Swahili
0.4%Urdu
0.4%Digital Media Internship
Unfortunately we don’t have enough data for this section.
Schools
New York University
8.4%University of Texas at Austin
8.4%Syracuse University
6.7%American University
6.7%Howard University
6.4%Boston University
5.9%Michigan State University
4.9%DePaul University
4.8%Temple University
4.7%Hofstra University
4.3%Quinnipiac University
4.3%Florida State University
4.2%University of Southern California
4.1%Fordham University
4.0%University of Alabama
3.9%Pennsylvania State University
3.9%University of Massachusetts Amherst
3.9%Ithaca College
3.7%Texas Tech University
3.6%West Virginia University
3.6%Majors
Degrees
Bachelors
70.0%Masters
15.6%Other
10.3%Associate
1.8%Certificate
1.4%Doctorate
0.7%Diploma
0.1%License
0.0%Digital Media Internship
Unfortunately we don’t have enough data for this section.
Show More
Universal McCann
New York Yankees
Show More