As a digital media producer, you'll be directing and generating media content for short-form storytelling, much like a digital journalist. You will also provide editing help as needed to create digital-first client deliverables. You will offer creative assistance to each photographer and writer, as well as assistance in determining the best techniques, methods, and personnel or suppliers required to do the assignment.
Based on client requests and the standards set by your creative board, you will also combine complex source materials into coherent multimedia pieces, ranging from web video to audio content. Other responsibilities include taking part in picture and video shoots, updating files on servers, establishing timelines, and continually striving for improvement by listening to clients' and managers' suggestions.
You need a bachelor's degree in radio/TV broadcasting, mass communications, digital media, advertising, or a similar discipline. Employers prefer candidates with client-facing experience and strong communication abilities. You should have experience with a variety of media production and editing techniques, as well as a good portfolio of samples. You can make between $56,999 and $83,000 yearly.
There is more than meets the eye when it comes to being a digital media producer. For example, did you know that they make an average of $24.61 an hour? That's $51,188 a year!
Between 2018 and 2028, the career is expected to grow 5% and produce 7,200 job opportunities across the U.S.
There are certain skills that many digital media producers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed communication skills, leadership skills and time-management skills.
When it comes to the most important skills required to be a digital media producer, we found that a lot of resumes listed 16.0% of digital media producers included video production, while 8.7% of resumes included social platforms, and 6.5% of resumes included graphic design. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the digital media producer job title. But what industry to start with? Most digital media producers actually find jobs in the media and education industries.
If you're interested in becoming a digital media producer, one of the first things to consider is how much education you need. We've determined that 75.9% of digital media producers have a bachelor's degree. In terms of higher education levels, we found that 6.1% of digital media producers have master's degrees. Even though most digital media producers have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a digital media producer. When we researched the most common majors for a digital media producer, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on digital media producer resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a digital media producer. In fact, many digital media producer jobs require experience in a role such as internship. Meanwhile, many digital media producers also have previous career experience in roles such as production assistant or associate producer.