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Digital media producer skills for your resume and career
Updated January 8, 2025
1 min read
Quoted experts
Dr. Keith Strudler Ph.D.,
Dr. Mike Dillon
Below we've compiled a list of the most critical digital media producer skills. We ranked the top skills for digital media producers based on the percentage of resumes they appeared on. For example, 14.4% of digital media producer resumes contained video production as a skill. Continue reading to find out what skills a digital media producer needs to be successful in the workplace.
15 digital media producer skills for your resume and career
1. Video Production
Here's how digital media producers use video production:
- Directed, filmed, and edited various innovative video productions for local professionals and artists
- Contributed over 50 independent video productions and commercials.
2. Facebook
Here's how digital media producers use facebook:
- Helped build and engage audience through social media, including Facebook and Twitter.
- Monitored the Facebook, Twitter and YouTube pages
3. Twitter
Here's how digital media producers use twitter:
- Create in-show Twitter polls, hashtags and encourage live social media conversation pertaining to the show s content.
- Experimented with news production on the PostNOW initiative which included Twitter and newsletter experimentation.
4. Digital Platforms
Here's how digital media producers use digital platforms:
- Entrusted with communicating with millions of readers on social media and on all other digital platforms.
- Produce promo spots for digital platforms and devices.
5. Digital Marketing
Here's how digital media producers use digital marketing:
- Collaborate with the digital marketing team to create a holistic social strategy for fortune 500 clients.
- Worked under senior designer and collaborated with the marketing department to develop design solutions for digital marketing campaigns.
6. SEO
Here's how digital media producers use seo:
- Study and integration of SEO (Search Engine Optimization) in daily tasks to build foundation for generating multiple sales.
- Research and implement necessary SEO changes.
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Here's how digital media producers use photography:
- Filmed and edited video footage and photography, on and off location.
- Managed a team of five as Director of Photography.
8. Instagram
Here's how digital media producers use instagram:
- Increased social media presence on Instagram by designing graphic updates and advertising special events for a nonprofit organization.
- Created custom-made Instagram strategy to promote brand awareness.
9. Graphic Design
Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.
Here's how digital media producers use graphic design:
- Assisted marketing department with graphic design for firm website, collateral materials and social media presence.
- Flash) Graphic design manipulation.
11. YouTube
Here's how digital media producers use youtube:
- Maintained and managed the company's social media accounts via YouTube and the mobile app.
- Assisted with launch of short-form content on digital syndication platforms such as YouTube, MySpace, and Fancast.
12. Adobe Creative Suite
Here's how digital media producers use adobe creative suite:
- Created hundreds of advertisements for student events through Microsoft PowerPoint and Adobe Creative Suite.
- Displayed expertise with audio and video recording equipment and related software, particularly the Adobe Creative Suite.
13. Adobe Photoshop
Here's how digital media producers use adobe photoshop:
- Produced visual assets using Adobe Photoshop that accompanied scheduled social media posts.
- Restored and archived 196 antique photographs utilizing Adobe Photoshop.
14. Content Production
Here's how digital media producers use content production:
- Worked closely with management, editorial staff and reporters on content production in a deadline-driven environment.
- Manage editorial and content production initiatives.
15. Adobe Premiere
Here's how digital media producers use adobe premiere:
- Summer job working as an assistant editor on Adobe Premiere, in addition to working in the control room and studio.
- Produced and edited videos using Adobe Premiere Pro C6 to increase video viewership, subscriber growth, engagement and audience insights.
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What skills help Digital Media Producers find jobs?
Tell us what job you are looking for, we’ll show you what skills employers want.
What skills stand out on digital media producer resumes?
Dr. Keith Strudler Ph.D.
Director of the School of Communication and Media, Montclair State University
Particularly as organizations are planning not just for the present but also for the post-pandemic future, where employees continue to work remotely and more flexibly than before. I believe that they will continue to want new employees who know how to use digital and remote tools and practices. So those that can comfortably use tools like Slack, Google Meets, and also disciplinary-specific media tools like Studio 6, VMIX, and Frankie, the better positioned they are for a new position. I also think students who have a wide range of skills and can problem solve (as opposed to being tied to one way of doing things) are far more valuable -- which should drive the way universities teach in the future. Finally, given the continued growth of social media, I think students who know how to use social media listening, analytics, and management tools will have a strong advantage and students who can effectively create content for social and understand audience.
What hard/technical skills are most important for digital media producers?
Dr. Mike Dillon
Associate Professor/Internship Director, Duquesne University
Media is about storytelling -- whether it's an ad, a social media campaign, a magazine story, etc. Being able to use the tools of your trade, whatever they may be -- algorithms, editing suites, etc. The most important skill, though, is understanding the essence of those tools -- what is they are intended to accomplish. If you understand that, you can easily adapt when tools change -- which they frequently do.
What soft skills should all digital media producers possess?
Amy Hesketh
Full Time Faculty, Olympic College
-Collaboration.
-Teamwork.
-Project management.
-Crew management.
-Professionalism.
-Teamwork.
-Project management.
-Crew management.
-Professionalism.
What digital media producer skills would you recommend for someone trying to advance their career?
Kimberly Pichot
Associate Professor of Marketing, Andrews University
If a graduate chooses to take a gap year, I recommend that they still take on activities to help them develop more skills. Find a nonprofit to volunteer and ask them if they could use your skills. Treat it as an internship or a job and find ways to hone your skills. Some skills marketing majors can focus on including social media content and campaign planning and delivery, digital marketing, and measurement. Build your portfolio with quantifiable results. Whether volunteering for one organization or several short stints in different organizations, engage in activities that will enhance your portfolio and demonstrate to future employers that you are growing.
What type of skills will young digital media producers need?
Dr. Christina Fisanick
Associate Professor of English, California University of Pennsylvania
College graduates in 2021 and beyond, need all of the skills that English programs have to offer: critical thinking, effective communication, creativity, and flexibility. New hires need to be able to adapt to workplace changes quickly and with aplomb, which requires critical thinking and problem solving and the ability to communicate those solutions to a diverse audience clearly and effectively. Those skills are refined and practiced regularly in English programs.
Do you want to know more?
Read more about what experts have to say about digital media producerList of digital media producer skills to add to your resume
The most important skills for a digital media producer resume and required skills for a digital media producer to have include:
- Video Production
- Digital Platforms
- Digital Marketing
- SEO
- Photography
- Graphic Design
- Social Platforms
- YouTube
- Adobe Creative Suite
- Adobe Photoshop
- Content Production
- Adobe Premiere
- Animation
- Motion Graphics
- News Stories
- Proofreading
- Edits
- Curate
- Multimedia Content
- Content Creation
- HTML
- Media Management
- News Coverage
- Promotional Videos
- Web Site
- Digital Assets
- Copywriting
- Video Clips
- DSLR
- Creative Content
- Develop Story Ideas
- Digital Properties
- Content Management System
- Content Strategy
- Clips
- CSS
- Video Shoots
- Web Design
- HD
- Web Content
Updated January 8, 2025
Updated January 8, 2025
10. Social Platforms
Social platforms refer to those areas where people interact digitally through internet access devices; they include sites or pages such as Twitter, Facebook, or Instagram. Users of these sites can easily share by sending and receiving media content through the sites.