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Digital producer skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Michael Wagner,
Amy Hesketh
Below we've compiled a list of the most critical digital producer skills. We ranked the top skills for digital producers based on the percentage of resumes they appeared on. For example, 6.8% of digital producer resumes contained digital content as a skill. Continue reading to find out what skills a digital producer needs to be successful in the workplace.

15 digital producer skills for your resume and career

1. Digital Content

Here's how digital producers use digital content:
  • Developed, produced, directed, and supervised post on digital content for Disney's social media outlets.
  • Oversee Sprout Network & NBC Kids Multi-Platform presence and digital content creation, social content creation & engagement.

2. Digital Marketing

Here's how digital producers use digital marketing:
  • Assisted with creation of seasonal digital marketing stories/advertising that drove digital sales increases.
  • Produce digital marketing assets as digital ads, promotional banners and graphics, as well as original photo and video content.

3. Digital Platforms

Here's how digital producers use digital platforms:
  • Utilize presentation and design skills to arrange and connect content on digital platforms.
  • Serve as graphics artist for print and digital platforms.

4. SEO

Here's how digital producers use seo:
  • Selected content and write and edit to drive page views and reflect SEO needs, with frequent revisions.
  • Line editing and copy editing for online content, social media posting/planning, SEO headlines, website management

5. Facebook

Here's how digital producers use facebook:
  • Crafted engaging, widely-shared posts responsible for explosive growth in Facebook followers.
  • Worked closely with social media team to enhance the look and feel of Facebook native videos and live stream.

6. HTML

Here's how digital producers use html:
  • Produced monthly HTML emails, designed and optimized for industry standards.
  • Web Design - Develop and designed web pages, including coding imbedded video and photos by using HTML.

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7. Instagram

Here's how digital producers use instagram:
  • Created Instagram for company image and update events.
  • Cross promoting company s content through ads delivered via my own social channels, including Facebook, Instagram and Twitter.

8. Project Management

Here's how digital producers use project management:
  • Created and implemented an agile project management methodology tailored to the specific environment.
  • Served as account liaison and project management lead for LincolnMercury.com.

9. Video Content

Here's how digital producers use video content:
  • Collaborate regularly with in-house video teams to conceptualize and execute engaging in-story video content.
  • Created original scripted and non-scripted digital video content from concept to completion.

10. Twitter

Here's how digital producers use twitter:
  • Led social media launch efforts for small non-profit client and grew Twitter following to 5,000+ followers.
  • Prioritize and manage the communication of breaking news stories for the mobile app 'Team Stream' via Twitter.

11. Social Platforms

Social platforms refer to those areas where people interact digitally through internet access devices; they include sites or pages such as Twitter, Facebook, or Instagram. Users of these sites can easily share by sending and receiving media content through the sites.

Here's how digital producers use social platforms:
  • Initiated and tracked projects that ensured brand and series designs were consistent with on-air programming across all digital and social platforms.
  • Identified the best social strategies and social platforms to utilize based on client's brand pillars.

12. CSS

Here's how digital producers use css:
  • Write and maintain Cascading Style Sheets for entire site, translate design ideas into CSS for special sections and new products.
  • Developed and maintained CSS coding classes for developer and web producer use.

13. Web Development

Here's how digital producers use web development:
  • Produced in collaboration with in-house creative, web development, various production teams, and out-sourced resources.
  • Lead digital creative ideation/brainstorms, for social media, web development, and digital video production.

14. WordPress

Here's how digital producers use wordpress:
  • Project managed monthly content updates for web site, VOD mobile app and migration of content into new customized WordPress platform.
  • Experienced in Adobe Acrobat Suite, Photoshop CS6 and WordPress.

15. News Stories

News Story is a term that is quite self-explanatory as it refers to all the information that is recorded either in writing or as an interview and aims to inform the public about any particular matter, event, idea or mishap. A news story can be very short as well lengthy depending on the type and quantity of content and consist of relevant facts and figures.

Here's how digital producers use news stories:
  • Post news stories and maintain the opb.org front page as needed.
  • Curated and aggregated breaking news stories Produced television recaps/reviews and feature stories Promoted stories through social media
top-skills

What skills help Digital Producers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on digital producer resumes?

Michael WagnerMichael Wagner LinkedIn profile

Professor and Department Head of Digital Media, Drexel University

Primarily an understanding of how to be productive in virtual teams. Anything that proves that somebody is capable of working independently and reliably.

What soft skills should all digital producers possess?

Amy Hesketh

Full Time Faculty, Olympic College

-Collaboration.
-Teamwork.
-Project management.
-Crew management.
-Professionalism.

What hard/technical skills are most important for digital producers?

Amy Hesketh

Full Time Faculty, Olympic College

-Film production.
-Videography.
-Video editing.
-Video streaming.
-Budgeting.
-Scheduling.

What digital producer skills would you recommend for someone trying to advance their career?

Craig Stark Ph.D.Craig Stark Ph.D. LinkedIn profile

Associate Professor of Communications, Department Head of Communications, Susquehanna University

If a graduate needs to take a gap year from work, the best thing I think they could do is stay involved with the industry. Subscribe to email and text updates from trade magazines, follow regulatory agencies like the FCC and FTC online, and stay in touch. Maintain contact with anyone that you've networked with and attend any virtual job fairs or conferences that you can. Use the time to practice and hone any technical or professional skills that you're interested in. The most important thing is to stay up-to-date and involved as much as you can, so that when the gap year is over it will be easier to get back into the swing.

What type of skills will young digital producers need?

Dan ShelleyDan Shelley LinkedIn profile

Executive Director, Radio Television Digital News Association

In addition to the fundamentals - shooting/recording video/audio, editing, sharp newswriting skills, excellent live reporting technique, strong anchoring ability, (not necessarily in that order) - they'll need to know more than a little about the communities and newsrooms in which they want to work BEFORE they apply. Once they get a job, they'll need to be prepared for long hours, modest pay (at first), and they'll have to place a heightened degree of awareness on their personal safety when working in the field.
Do you want to know more?
Read more about what experts have to say about digital producer

List of digital producer skills to add to your resume

Digital producer skills

The most important skills for a digital producer resume and required skills for a digital producer to have include:

  • Digital Content
  • Digital Marketing
  • Digital Platforms
  • SEO
  • Facebook
  • HTML
  • Instagram
  • Project Management
  • Video Content
  • Twitter
  • Social Platforms
  • CSS
  • Web Development
  • WordPress
  • News Stories
  • Digital Production
  • Video Production
  • Jira
  • Content Management System
  • YouTube
  • Adobe Creative Suite
  • QA
  • Social Media Sites
  • Adobe Photoshop
  • Emerging Technologies
  • User Experience
  • Google Analytics
  • Digital Campaigns
  • Content Strategy
  • Content Creation
  • News Content
  • Email Campaigns
  • Digital Properties
  • Web Content
  • Digital Assets
  • Email Marketing
  • Project Scope
  • Party Vendors
  • Animation
  • Marketing Campaigns
  • Newspapers
  • Proofreading
  • Creative Development
  • Production Schedules
  • Basecamp
  • KPIs
  • Client Facing
  • CRM

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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