A digital sales manager is a person who leads the digital sales team. You are to support the team and vendors to launch campaigns on time and within budget. As a result, you are responsible for directing sales processes to generate revenues, planning and executing all digital marketing databases, email, social media, and display of advertising campaigns. You are also responsible for identifying market and market shifts while being fully aware of the new services and competition status. Apart from this, the manager is responsible for conducting market research, trends, customer and competitors' analysis, meeting with customers to discuss evolving needs, and assessing the quality of the company's relationship with them.

To be a digital sales manager, you need to have a bachelor's degree in marketing or a related field and proven working experience in digital marketing. You should have excellent communication skills both verbally and in writing, strong analytical skills, and data-driven thinking. You will earn an average salary of $63,830 per year.

What Does a Digital Sales Manager Do

There are certain skills that many digital sales managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and customer-service skills.

How To Become a Digital Sales Manager

If you're interested in becoming a digital sales manager, one of the first things to consider is how much education you need. We've determined that 79.3% of digital sales managers have a bachelor's degree. In terms of higher education levels, we found that 7.6% of digital sales managers have master's degrees. Even though most digital sales managers have a college degree, it's possible to become one with only a high school degree or GED.

Learn More About How To Become a Digital Sales Manager

Digital Sales Manager Career Paths

Average Salary for a Digital Sales Manager

Digital Sales Managers in America make an average salary of $100,339 per year or $48 per hour. The top 10 percent makes over $162,000 per year, while the bottom 10 percent under $62,000 per year.
Average Digital Sales Manager Salary
$100,339 Yearly
$48.24 hourly
10 %
90 %

What Am I Worth?


Digital Sales Manager Education

Digital Sales Manager Majors

23.8 %
14.9 %

Digital Sales Manager Degrees


79.3 %


8.8 %


7.6 %

Top Colleges for Digital Sales Managers

1. University of Southern California

Los Angeles, CA • Private

In-State Tuition

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition

3. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition

4. University of Georgia

Athens, GA • Private

In-State Tuition

5. Virginia Polytechnic Institute and State University

Blacksburg, VA • Private

In-State Tuition

6. Northwestern University

Evanston, IL • Private

In-State Tuition

7. Ohio State University

Columbus, OH • Private

In-State Tuition

8. University of Texas at Austin

Austin, TX • Private

In-State Tuition

9. University of Houston

Houston, TX • Private

In-State Tuition

10. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition

Top Skills For a Digital Sales Manager

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 12.1% of digital sales managers listed sales process on their resume, but soft skills such as analytical skills and communication skills are important as well.

Choose From 10+ Customizable Digital Sales Manager Resume templates

Zippia allows you to choose from different easy-to-use Digital Sales Manager templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Digital Sales Manager resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Digital Sales Manager Demographics

Digital Sales Manager Gender Distribution


After extensive research and analysis, Zippia's data science team found that:

  • Among digital sales managers, 33.1% of them are women, while 66.9% are men.

  • The most common race/ethnicity among digital sales managers is White, which makes up 82.7% of all digital sales managers.

  • The most common foreign language among digital sales managers is Spanish at 54.2%.

Online Courses For Digital Sales Manager That You May Like

Advertising Disclosure  The courses listed below are affiliate links. This means if you click on the link and purchase the course, we may receive a commission.
Pre-sales Skills: Prospecting, Lead Generation, Qualifying

Lead Generation and pre-sales skills: Learn lead generation, introducing yourself & qualifying your lead in 3 hours...

Sales Fire: B2B Sales & Business Development for Startups

The Ultimate Sales Methodology for Business Development & B2B Sales to Learn Sales Strategy, Sales Skills & Deal Closing...

Digital Marketing: How to Generate Sales Leads

Learn How To Generate Leads With A Step-By-Step Workbook & Action Plan To Boost Your Sales in 2019...

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Top Digital Sales Manager Employers

Most Common Employers For Digital Sales Manager

Rank  Company  Average Salary  Hourly Rate  Job Openings  
1Best Buy$130,657$62.826
5Ocala StarBanner$104,921$50.442
7Sinclair Broadcast Group$94,351$45.369
9Cox Media Group$91,219$43.863
10Berry Companies$85,261$40.997