Digital sales manager demographics and statistics in the US
On this page
Digital sales manager demographics by:
Digital sales manager gender statistics
33.1% of digital sales managers are women and 66.9% of digital sales managers are men.
- Male, 66.9%
- Female, 33.1%
Digital sales manager gender ratio
| Gender | Percentages |
|---|---|
| Male | 66.9% |
| Female | 33.1% |
Digital sales manager gender pay gap
Women earn 86¢ for every $1 earned by men
Male income
$100,583
Female income
$86,357
Digital sales manager gender ratio over time
This data breaks down the percentage of men and women in digital sales manager positions over time. Currently, 33.1% of digital sales managers are female.
Digital sales manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 54.59% | 45.41% |
| 2011 | 54.22% | 45.78% |
| 2012 | 54.90% | 45.10% |
| 2013 | 54.82% | 45.18% |
| 2014 | 52.82% | 47.18% |
| 2015 | 52.31% | 47.69% |
| 2016 | 52.17% | 47.83% |
| 2017 | 51.05% | 48.95% |
| 2018 | 66.47% | 33.53% |
| 2019 | 66.57% | 33.43% |
| 2020 | 65.74% | 34.26% |
| 2021 | 66.90% | 33.10% |
Digital sales manager related jobs gender ratio
We compared digital sales managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Digital Sales Manager | 67% | 33% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Digital sales manager demographics by race
The most common ethnicity among digital sales managers is White, which makes up 78.2% of all digital sales managers. Comparatively, 9.8% of digital sales managers are Hispanic or Latino and 4.4% of digital sales managers are Unknown.
- White, 78.2%
- Hispanic or Latino, 9.8%
- Unknown, 4.4%
- Asian, 4.1%
- Black or African American, 3.2%
- American Indian and Alaska Native, 0.3%
Digital sales manager race
| Digital sales manager race | Percentages |
|---|---|
| White | 78.2% |
| Hispanic or Latino | 9.8% |
| Unknown | 4.4% |
| Asian | 4.1% |
| Black or African American | 3.2% |
| American Indian and Alaska Native | 0.3% |
Digital sales manager race and ethnicity over time
See how digital sales manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Digital sales manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 82.67% | 3.48% | 3.98% | 7.95% |
| 2019 | 82.66% | 3.47% | 3.88% | 8.11% |
| 2020 | 80.04% | 3.54% | 4.47% | 8.21% |
| 2021 | 78.23% | 3.24% | 4.07% | 9.82% |
Digital sales manager wage gap by race
According to our data, unknown digital sales managers have the highest average salary compared to other ethnicities. Black or african american digital sales managers have the lowest average salary at $94,948.
| Ethnicity | Salary |
|---|---|
| Unknown | $105,398 |
| White | $101,857 |
| Black or African American | $94,948 |
| Asian | $100,943 |
| Hispanic or Latino | $100,055 |
Average digital sales manager age
See how the average age of digital sales managers varies based on ethnicity and gender.
Male
Female
Digital sales manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 46 | 47 |
| Unknown | 46 | 43.5 |
| Asian | 43.5 | 41 |
| Hispanic or Latino | 46 | 43 |
| White | 48 | 45 |
| American Indian and Alaska Native | 49 |
Digital sales manager age breakdown
The average age of digital sales managers is 40+ years years old, representing 71% of the digital sales manager population.
Digital sales manager age breakdown
| Digital Sales Manager Years | Percentages |
|---|---|
| 40+ years | 71% |
| 30-40 years | 25% |
| 20-30 years | 4% |
Digital sales manager educational attainment
The most common degree for digital sales managers is bachelor's degree, with 79% of digital sales managers earning that degree. The second and third most common degree levels are associate degree degree at 9% and associate degree degree at 8%.
- Bachelor's, 79%
- Associate, 9%
- Master's, 8%
- High School Diploma, 2%
- Other Degrees, 2%
Digital sales managers by degree level
| Digital sales manager degree | Percentages |
|---|---|
| Bachelor's | 79% |
| Associate | 9% |
| Master's | 8% |
| High School Diploma | 2% |
| Other Degrees | 2% |
Digital sales manager jobs you might like
Digital sales manager wage gap by degree level
According to the data, digital sales managers with a Master's degree earn more than those without, at $130,459 annually. With a Doctorate degree, digital sales managers earn a median annual income of $122,777 compared to $114,426 for digital sales managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $130,459 |
| High School Diploma or Less | $85,820 |
| Bachelor's Degree | $114,426 |
| Doctorate Degree | $122,777 |
| Some College/ Associate Degree | $85,748 |
Digital sales manager employment statistics
Most digital sales managers work for a private in the media industry.
Company size where digital sales managers work
Below, you can see the size of companies where digital sales managers work.
Digital sales manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 7% |
| 50 - 100 employees | 15% |
| 100 - 500 employees | 27% |
| 500 - 1,000 employees | 11% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 15% |
Digital sales manager jobs by company type
Employees with the digital sales manager job title have their preferences when it comes to working for a company. For instance, most digital sales managers prefer to work at private companies over public companies.
Digital sales manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 23% |
| Private | 74% |
| Government | 2% |
Digital sales manager jobs by industry
The most common industries for digital sales managers are media, professional and manufacturing.
Digital sales manager industry statistics
| Industry | Percentages |
|---|---|
| Media | 51% |
| Fortune 500 | 8% |
| Professional | 6% |
| Manufacturing | 5% |
| Internet | 4% |
| Telecommunication | 4% |
| Retail | 3% |
| Finance | 3% |
| Technology | 3% |
| Education | 2% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Health Care | 1% |
| Start-up | 1% |
| Non Profits | 1% |
| Insurance | 1% |
| Energy | 1% |
Digital sales manager turnover and employment statistics
Digital sales manager unemployment rate over time
The unemployment rate for digital sales managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Digital sales manager unemployment rate by year
| Year | Digital sales manager unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 2.41% |
| 2019 | 2.59% |
| 2020 | 4.53% |
| 2021 | 4.76% |
Average digital sales manager tenure
The average digital sales manager stays at their job for 1-2 years, based on the 648 digital sales managers resumes in Zippia's database.
Digital sales manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 16% |
| 1-2 years | 38% |
| 3-4 years | 15% |
| 5-7 years | 17% |
| 8-10 years | 9% |
| 11+ years | 6% |
Digital sales manager LGBT ratio compared to similar jobs
Review the percent of digital sales managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Digital Sales Manager | 7.25% | - |
| Advertising Agency Manager | 9.54% | 6,330 |
| Developer And Marketer | 9.86% | 76,799 |
| Marketing & Public Relations Manager | 16.11% | 96,516 |
Similar digital sales manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Advertising Agency Manager | 9.54% | 6,330 |
| Developer And Marketer | 9.86% | 76,799 |
| Marketing & Public Relations Manager | 16.11% | 96,516 |
Foreign languages spoken by digital sales managers
The most common foreign language among digital sales managers is Spanish at 54.2%. The second-most popular foreign language spoken is French at 16.7% and Indonesian is the third-most popular at 4.2%.
- Spanish, 54.2%
- French, 16.7%
- Indonesian, 4.2%
- Finnish, 4.2%
- Hebrew, 4.2%
- Other, 16.5%
Digital sales manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 54.2% |
| French | 16.7% |
| Indonesian | 4.2% |
| Finnish | 4.2% |
| Hebrew | 4.2% |
| Other | 16.5% |
