Post job

Direct sales agent vs marketing/sales representative

The differences between direct sales agents and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a direct sales agent, becoming a marketing/sales representative takes usually requires 2-4 years. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $57,712 average annual salary of a direct sales agent.

The top three skills for a direct sales agent include customer service, medicare and health insurance. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.

Direct sales agent vs marketing/sales representative overview

Direct Sales AgentMarketing/Sales Representative
Yearly salary$57,712$62,917
Hourly rate$27.75$30.25
Growth rate10%4%
Number of jobs225,552274,768
Job satisfaction--
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 66%
Average age4347
Years of experience64

What does a direct sales agent do?

A direct sales agent is primarily responsible for introducing and selling products or services to clients in a particular area. Aiming to reach sales quotas, they typically conduct market research and analysis, generate leads, and develop sales strategies to build positive client relationships. They reach out directly to clients through calls or face-to-face interactions, discuss product specifications or promos, negotiate contracts, and demonstrate products when necessary. They are also responsible for processing client orders and payments, ensuring efficiency and client satisfaction.

What does a marketing/sales representative do?

The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.

Direct sales agent vs marketing/sales representative salary

Direct sales agents and marketing/sales representatives have different pay scales, as shown below.

Direct Sales AgentMarketing/Sales Representative
Average salary$57,712$62,917
Salary rangeBetween $30,000 And $107,000Between $42,000 And $92,000
Highest paying CityNew York, NYSeattle, WA
Highest paying stateNew YorkNew Hampshire
Best paying companyTechnipFMCBosch USA
Best paying industry-Finance

Differences between direct sales agent and marketing/sales representative education

There are a few differences between a direct sales agent and a marketing/sales representative in terms of educational background:

Direct Sales AgentMarketing/Sales Representative
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Pennsylvania

Direct sales agent vs marketing/sales representative demographics

Here are the differences between direct sales agents' and marketing/sales representatives' demographics:

Direct Sales AgentMarketing/Sales Representative
Average age4347
Gender ratioMale, 58.0% Female, 42.0%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 5.8% Unknown, 4.2% Hispanic or Latino, 12.4% Asian, 9.3% White, 68.2% American Indian and Alaska Native, 0.2%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between direct sales agent and marketing/sales representative duties and responsibilities

Direct sales agent example responsibilities.

  • Increase customer understanding of Comcast products and pricing models as well as competitive advantage over other service providers.
  • Produce call reports and CRM dashboards.
  • Demonstrate strong understanding of Comcast products, promoting and selling offerings to individual customers by knocking every door within assign territories.
  • Contact new and existing customers to discuss how TWC products can meet their needs.
  • Maintain a professional, respectful, and helpful demeanor as a representative of TWC.
  • Communicate ongoing contact activity utilizing Salesforce.com.

Marketing/sales representative example responsibilities.

  • Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
  • Develop working knowledge of Salesforce, customer relationship management software.
  • Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
  • Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.
  • Show more

Direct sales agent vs marketing/sales representative skills

Common direct sales agent skills
  • Customer Service, 25%
  • Medicare, 15%
  • Health Insurance, 12%
  • Direct Sales, 11%
  • Underwriting Process, 6%
  • Product Knowledge, 5%
Common marketing/sales representative skills
  • Customer Relations, 16%
  • Business Relationships, 15%
  • Sales REP, 11%
  • Product Knowledge, 11%
  • Customer Service, 8%
  • Sales Territory, 3%