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Direct Selling Association history
Direct Selling Association company history timeline
The Agents Credit Association was reorganized in 1914 and re-named the National Association of Agency Companies.
By 1920 the association membership had grown to nearly 50 and had formed a strong enough organization to issue the following proclamation describing its purposes:
At the annual convention of the NAAC in May 1925 at French Lick Springs, Ind., the association was again reorganized and renamed the National Association of Direct Selling Companies.
Attorney James George became the first executive director of the association in 1925.
The ordinance was challenged on constitutional grounds by the Fuller Brush Company in 1932.
Lloyd Deilke joined the association in 1938 as an assistant to Mr.
The NADSC was officially incorporated in 1946 under the laws of the State of Minnesota.
As a follow-on to the success of “The Fuller Brush Man” of 1948, Lucille Ball stars in this comedy.
Because consumers needed demos to understand how Tupperware containers worked, in 1948, the first Tupperware Home Party was held.
In 1949, Jay and Rich became two of the top Nutrilite distributors and were introduced to that compensation plan, which allowed them to earn based on their own efforts and those of others they trained as Nutrilite sales reps.
1951 was the year that Tupperware entered the retail world both through retail and through the Party Plan method.
In 1951, when the company realized they were selling more of their products through demos and Direct Selling, it decided to leave retail and focus solely on Direct Selling.
According to Amway, many people assume that the Amway business model was introduced in 1959, when Jay Van Andel and Rich DeVos founded the company.
Mary Kay Ash arrived in 1963 by investing her life savings to launch her company, Mary Kay.
Since 1968, Seldia has been an authoritative voice for direct selling in European government affairs.
In 1968 members of the ISMA voted to abandon the organization and maintain membership only in NADSC.
In June 1969, during the 55th annual meeting, the board amended the bylaws and changed the name of the association to the Direct Selling Association.
Founded in 1970 by 12 Direct Selling Associations, the WFDSA was set up to address various Direct Selling problems around the world.
WFDSA was founded in 1978 by 12 Direct Selling Associations.
The First WFDSA World Code of Ethics was established in 1985 and adopted by the DSAs locally.
In 1985 the foundation of the Direct Selling Industry’s commitment to ethical business practices and consumer protection was founded, bringing to life a document that is regularly enriched to keep up with the demands of the marketplace.
In 1991 the National Science Foundation allows the first commercial use of the Internet.
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In 2009 a revised NPR excludes direct sellers from the scope of the rule; the final rule is still pending.
Today, nearly 90 percent of the 2013 DSN Global 100 companies utilize this compensation structure.
Avon is also considered the first company to fully implement the reselling and Direct Selling method and is currently ranked second in The DSN’s Global 100 list with a revenue of $5.57 billion U.S dollars in 2018.
2019 – Social Selling through replicated micro-sites and influencers’ personalized micro-sites
Top 100 MLM and Direct Selling Companies in the World in 2021
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Direct Selling Association competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| U.S. Chamber of Commerce | 1912 | $84.2M | 850 | - |
| Association of National Advertisers | 1910 | $50.0M | 50 | 2 |
| Business Roundtable | 1972 | $42.8M | 64 | - |
| National Retail Federation | 1911 | $50.0M | 50 | - |
| Alabama REALTORS | 1922 | $1.7M | 9 | - |
| International Trademark Association | 1878 | $50.0M | 75 | - |
| SCCAOR | 1896 | $5.0M | 41 | - |
| Association of Independent Commercial Producers | 1972 | $5.0M | 49 | - |
| CBIA | 1980 | $50.0M | 100 | - |
| Better Business Bureau | 1912 | $5.5B | 3,750 | 19 |
Direct Selling Association history FAQs
Zippia gives an in-depth look into the details of Direct Selling Association, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Direct Selling Association. The employee data is based on information from people who have self-reported their past or current employments at Direct Selling Association. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Direct Selling Association. The data presented on this page does not represent the view of Direct Selling Association and its employees or that of Zippia.
Direct Selling Association may also be known as or be related to Denyse Sabagh and Direct Selling Association.