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Director, corporate communications vs director of communications and marketing

The differences between directors, corporate communications and directors of communications and marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a director, corporate communications, becoming a director of communications and marketing takes usually requires 8-10 years. Additionally, a director, corporate communications has an average salary of $104,820, which is higher than the $87,324 average annual salary of a director of communications and marketing.

The top three skills for a director, corporate communications include corporate communications, external communications and press releases. The most important skills for a director of communications and marketing are web content, strategic communications, and marketing campaigns.

Director, corporate communications vs director of communications and marketing overview

Director, Corporate CommunicationsDirector Of Communications And Marketing
Yearly salary$104,820$87,324
Hourly rate$50.39$41.98
Growth rate8%10%
Number of jobs34,978109,600
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 80%
Average age4239
Years of experience410

What does a director, corporate communications do?

Corporate communications directors are responsible for supervising all official communications for their organization, including emails, press releases, responses to media inquiries, and through other formats. As top-level managers, they oversee middle managers and work with a communications staff, ensuring that all communications deliver a consistent message that is equivalent to the corporate philosophy and branding. Their duties include analyzing communications strategies and policies to examine their effectiveness. Also, they set up and implement communications policies and determine official formatting for documents. Additionally, they collaborate with different departments to ascertain communications' needs and develop plans to resolve those needs.

What does a director of communications and marketing do?

A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.

Director, corporate communications vs director of communications and marketing salary

Directors, corporate communications and directors of communications and marketing have different pay scales, as shown below.

Director, Corporate CommunicationsDirector Of Communications And Marketing
Average salary$104,820$87,324
Salary rangeBetween $64,000 And $169,000Between $57,000 And $133,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNew York
Best paying companyJuniper NetworksPaul Hastings
Best paying industryFinanceProfessional

Differences between director, corporate communications and director of communications and marketing education

There are a few differences between a director, corporate communications and a director of communications and marketing in terms of educational background:

Director, Corporate CommunicationsDirector Of Communications And Marketing
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 80%
Most common majorCommunicationCommunication
Most common collegeMassachusetts Institute of TechnologyUniversity of Georgia

Director, corporate communications vs director of communications and marketing demographics

Here are the differences between directors, corporate communications' and directors of communications and marketing' demographics:

Director, Corporate CommunicationsDirector Of Communications And Marketing
Average age4239
Gender ratioMale, 45.2% Female, 54.8%Male, 36.1% Female, 63.9%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage16%10%

Differences between director, corporate communications and director of communications and marketing duties and responsibilities

Director, corporate communications example responsibilities.

  • Tie CRM to marketing to manage ROI.
  • Programme and manage Immanuel s website, YouTube and social media pages.
  • Lead advertising programs in the Americas, Europe, and Asia/Pacific regions.
  • Manage SEO as well as all external customer-facing communications.
  • Manage execution of all marketing programs for the Americas including coordinating a global cast of contractors and internal marketing specialists.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Show more

Director of communications and marketing example responsibilities.

  • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
  • Direct SEM and SEO strategies for trial consumer online site in reus device sales.
  • Develop social media strategy via Facebook that is now a key marketing component to current and prospective families.
  • Implement company s first Facebook advertisement.
  • Implement ROI methodology measures of effectiveness enabling quantifiable measures of ROI and efficiency gains.
  • Develop marketing strategy for university s online degree programs and implement SEO and web usability efforts.
  • Show more

Director, corporate communications vs director of communications and marketing skills

Common director, corporate communications skills
  • Corporate Communications, 9%
  • External Communications, 7%
  • Press Releases, 7%
  • Strategic Communications, 6%
  • Crisis Communications, 5%
  • Employee Engagement, 3%
Common director of communications and marketing skills
  • Web Content, 10%
  • Strategic Communications, 6%
  • Marketing Campaigns, 6%
  • Press Releases, 6%
  • Digital Marketing, 5%
  • External Communications, 4%

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