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Director, corporate communications vs media director

The differences between directors, corporate communications and media directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a director, corporate communications and a media director. Additionally, a media director has an average salary of $112,564, which is higher than the $104,820 average annual salary of a director, corporate communications.

The top three skills for a director, corporate communications include corporate communications, external communications and press releases. The most important skills for a media director are digital marketing, video production, and media planning.

Director, corporate communications vs media director overview

Director, Corporate CommunicationsMedia Director
Yearly salary$104,820$112,564
Hourly rate$50.39$54.12
Growth rate8%8%
Number of jobs34,97822,511
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 76%
Average age4242
Years of experience44

What does a director, corporate communications do?

Corporate communications directors are responsible for supervising all official communications for their organization, including emails, press releases, responses to media inquiries, and through other formats. As top-level managers, they oversee middle managers and work with a communications staff, ensuring that all communications deliver a consistent message that is equivalent to the corporate philosophy and branding. Their duties include analyzing communications strategies and policies to examine their effectiveness. Also, they set up and implement communications policies and determine official formatting for documents. Additionally, they collaborate with different departments to ascertain communications' needs and develop plans to resolve those needs.

What does a media director do?

A media director spearheads and oversees a company's entire media-related activities, including marketing and advertising campaigns. They are in charge of setting goals and guidelines, liaising and building positive relationships with external parties, conceptualizing plans for projects and campaigns, and developing strategies to optimize operations. It is also their duty to address issues and concerns, resolving them promptly and efficiently. Furthermore, as a media director, it is essential to monitor the progress of different teams, leading and encouraging them to reach goals while implementing the company's policies and regulations.

Director, corporate communications vs media director salary

Directors, corporate communications and media directors have different pay scales, as shown below.

Director, Corporate CommunicationsMedia Director
Average salary$104,820$112,564
Salary rangeBetween $64,000 And $169,000Between $73,000 And $172,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNevada
Best paying companyJuniper NetworksGoogle
Best paying industryFinanceProfessional

Differences between director, corporate communications and media director education

There are a few differences between a director, corporate communications and a media director in terms of educational background:

Director, Corporate CommunicationsMedia Director
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 76%
Most common majorCommunicationCommunication
Most common collegeMassachusetts Institute of TechnologyStanford University

Director, corporate communications vs media director demographics

Here are the differences between directors, corporate communications' and media directors' demographics:

Director, Corporate CommunicationsMedia Director
Average age4242
Gender ratioMale, 45.2% Female, 54.8%Male, 62.0% Female, 38.0%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between director, corporate communications and media director duties and responsibilities

Director, corporate communications example responsibilities.

  • Tie CRM to marketing to manage ROI.
  • Programme and manage Immanuel s website, YouTube and social media pages.
  • Lead advertising programs in the Americas, Europe, and Asia/Pacific regions.
  • Manage SEO as well as all external customer-facing communications.
  • Manage execution of all marketing programs for the Americas including coordinating a global cast of contractors and internal marketing specialists.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Show more

Media director example responsibilities.

  • Manage course creation process from media asset creation to LMS formatting.
  • Manage a team performing mastering and short run duplication of 1000-1500 fully finish DVD products per day.
  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Utilize basic HTML, CSS and advance Photoshop techniques to maintain and update the website.
  • Maintain $2600 pvr while keeping high CSI and SSI.
  • Record video clips and post on YouTube and website.
  • Show more

Director, corporate communications vs media director skills

Common director, corporate communications skills
  • Corporate Communications, 9%
  • External Communications, 7%
  • Press Releases, 7%
  • Strategic Communications, 6%
  • Crisis Communications, 5%
  • Employee Engagement, 3%
Common media director skills
  • Digital Marketing, 10%
  • Video Production, 9%
  • Media Planning, 6%
  • Client Relationships, 5%
  • Facebook, 4%
  • TV, 4%

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