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Working As A Director, Customer Support

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $137,000

    Average Salary

What Does A Director, Customer Support Do

Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.

Duties

Advertising, promotions, and marketing managers typically do the following:

  • Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media
  • Plan promotional campaigns such as contests, coupons, or giveaways
  • Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and billboards
  • Negotiate advertising contracts
  • Evaluate the look and feel of websites used in campaigns or layouts, which are sketches or plans for an advertisement
  • Initiate market research studies and analyze their findings to understand customer and market opportunities for businesses
  • Develop pricing strategies for products or services marketed to the target customers of a firm
  • Meet with clients to provide marketing or technical advice
  • Direct the hiring of advertising, promotions, and marketing staff and oversee their daily activities

Advertising managers create interest among potential buyers of a product or service. They do this for a department, for an entire organization, or on a project basis (referred to as an account). Advertising managers work in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in organizations that advertise heavily.

Advertising managers work with sales staff and others to generate ideas for an advertising campaign. They oversee the staff that develops the advertising. They work with the finance department to prepare a budget and cost estimates for the campaign.

Often, advertising managers serve as liaisons between the client and the advertising or promotion agency that develops and places the ads. In larger organizations with extensive advertising departments, different advertising managers may oversee in-house accounts and creative and media services departments.

In addition, some advertising managers specialize in a particular field or type of advertising. For example, media directors determine the way in which an advertising campaign reaches customers. They can use any or all of various media, including radio, television, newspapers, magazines, the Internet, and outdoor signs. 

Advertising managers known as account executives manage clients’ accounts, but they are not responsible for developing or supervising the creation or presentation of advertising. That task becomes the work of the creative services department.

Promotions managers direct programs that combine advertising with purchasing incentives to increase sales. Often, the programs use direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or special events to target customers. Purchasing incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes, or contests.

Marketing managers estimate the demand for products and services that an organization and its competitors offer. They identify potential markets for the organization’s products.

Marketing managers also develop pricing strategies to help organizations maximize their profits and market share while ensuring that the organizations’ customers are satisfied. They work with sales, public relations, and product development staff.

For example, a marketing manager may monitor trends that indicate the need for a new product or service. Then he or she oversees the development of that product or service. For more information on sales or public relations, see the profiles on sales managers, public relations and fundraising managers, public relations specialists, and market research analysts.

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How To Become A Director, Customer Support

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Director, Customer Support Career Paths

Director, Customer Support
Vice President
Sales Vice President
12 Yearsyrs
Senior Director
Vice President Of Information Technology
12 Yearsyrs
Operations Vice President
Senior Vice President-Operations
14 Yearsyrs
Vice President Customer Services
Vice President & General Manager
12 Yearsyrs
Director Of Technology And Services
Chief Information Officer
11 Yearsyrs
Director Of Service And Operations
Director Global Operations
13 Yearsyrs
Sales Vice President
Sales And Marketing Vice President
11 Yearsyrs
Director Of Customer Care
Client Services Director
9 Yearsyrs
Vice President & General Manager
President & Chief Operating Officer
13 Yearsyrs
Chief Operating Officer
Executive Vice President Of Sales
13 Yearsyrs
Customer Operations Director
Director Of Sales
10 Yearsyrs
Customer Operations Director
10 Yearsyrs
President
Senior Vice President, Sales
14 Yearsyrs
Marketing Vice President
Senior Vice President Of Marketing
13 Yearsyrs
Marketing Vice President
10 Yearsyrs
Center Director
Area Director
8 Yearsyrs
Executive Director
Regional Vice President
11 Yearsyrs
Director Of Training
Director, Learning And Development
12 Yearsyrs
Director Of Strategy
Product Management Director
12 Yearsyrs
Director Of Training
7 Yearsyrs
Director Of Strategy
11 Yearsyrs
Director Of Support Services
Regional Director Of Operations
11 Yearsyrs
Director Global Operations
Vice President Of Global Operations
15 Yearsyrs
Business Development Director
Director Of Sales & Business Development
12 Yearsyrs
Director Of Project Management
Director Program Management
12 Yearsyrs
Director Of Project Management
12 Yearsyrs
Global Director
Human Resources Vice President
12 Yearsyrs
Global Director
14 Yearsyrs
Vice President Of Professional Services
Client Services Vice President
11 Yearsyrs
Program Director
Division Director
9 Yearsyrs
Director Of Sales And Marketing
Regional Sales Director
11 Yearsyrs
Director Of Sales And Marketing
9 Yearsyrs
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Do you work as a Director, Customer Support?

Average Yearly Salary
$137,000
Show Salaries
$107,000
Min 10%
$137,000
Median 50%
$137,000
Median 50%
$137,000
Median 50%
$137,000
Median 50%
$137,000
Median 50%
$137,000
Median 50%
$137,000
Median 50%
$175,000
Max 90%
Best Paying Company
Microsoft
Highest Paying City
New Rochelle, NY
Highest Paying State
New York
Avg Experience Level
3.7 years
How much does a Director, Customer Support make at top companies?
The national average salary for a Director, Customer Support in the United States is $137,196 per year or $66 per hour. Those in the bottom 10 percent make under $107,000 a year, and the top 10 percent make over $175,000.

The largest raises come from changing jobs.

See what's out there.

Real Director, Customer Support Salaries

Job Title Company Location Start Date Salary
Director of Customer Support Vasona Networks Dec 12, 2016 $184,122
Director of Customer Support and Operations Netbrain Technologies, Inc. May 16, 2016 $163,010
North American Director of Customer Support Ex Libris (USA), Inc. Jun 26, 2013 $150,000
Director, Customer Insights & Support Mindspark Interactive Network, Inc. May 05, 2015 $135,000
Director of Customer Experience & Support Blueprint Consulting Services, LLC Jul 10, 2016 $134,909 -
$200,000
Director of Quality Assurance and Customer Support Rivermuse, Inc. Dec 31, 2009 $120,000
Director of Quality Assurance and Customer Support Rivermuse, Inc. Jan 26, 2010 $120,000
Director for Customer Support for Application Deve Mindshift Technologies, Inc. Jun 20, 2010 $114,000 -
$150,000
Director of Customer Technical Support Powertech Technology USA Inc. Sep 08, 2011 $106,000
Director of Customer Support Powertech Technology USA Inc. Sep 15, 2010 $106,000
Director of Customer Support Vasona Networks, Inc. Jun 10, 2014 $102,378 -
$130,000
Director of Customer Support Virtual Solutions Inc. Sep 13, 2013 $100,000

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Top Skills for A Director, Customer Support

  1. Technical Support
  2. Customer Service
  3. Customer Service Department
You can check out examples of real life uses of top skills on resumes here:
  • Provided organizational leadership for a dedicated team of specialists that delivered optimal service and exceptional customer and technical support.
  • Provided strategic direction and operations management of the call centers and customer service division of a high growth computer peripherals company.
  • Defined organizational structure, spending budgets, goals and business objectives for Bally Gaming Worldwide Customer Service Department.
  • Defined requirements with Information Systems to develop and cultivate internally developed CRM.
  • Headed company-wide effort in analyzing delivery processes via Lean Six Sigma methodology to identify bottlenecks and inefficiencies and recommend process improvements.

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Top 10 Best States for Directors, Customer Support

  1. New York
  2. New Jersey
  3. Connecticut
  4. Rhode Island
  5. Delaware
  6. Colorado
  7. Virginia
  8. California
  9. Washington
  10. Pennsylvania
  • (1,171 jobs)
  • (500 jobs)
  • (275 jobs)
  • (77 jobs)
  • (45 jobs)
  • (338 jobs)
  • (465 jobs)
  • (2,523 jobs)
  • (357 jobs)
  • (555 jobs)

Director, Customer Support Demographics

Gender

Male

69.9%

Female

27.2%

Unknown

2.9%
Ethnicity

White

63.1%

Hispanic or Latino

14.5%

Black or African American

11.1%

Asian

7.3%

Unknown

4.1%
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Foreign Languages Spoken

Spanish

50.0%

French

11.1%

Russian

11.1%

Portuguese

5.6%

Dutch

5.6%

Japanese

5.6%

Carrier

5.6%

Italian

5.6%
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Director, Customer Support Education

Schools

Strayer University

7.8%

Cornell University

7.8%

University of Texas at Arlington

5.9%

University of Maryland - University College

5.9%

North Carolina State University

5.9%

University of Tennessee - Knoxville

5.9%

Webster University

5.9%

Regis University

5.9%

Michigan State University

5.9%

Syracuse University

3.9%

City University of Seattle

3.9%

University of San Francisco

3.9%

Northwood University

3.9%

University of Illinois at Urbana-Champaign

3.9%

Ithaca College

3.9%

San Jose State University

3.9%

Johnson & Wales University

3.9%

California State University - Los Angeles

3.9%

Temple University

3.9%

University of California - San Diego

3.9%
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Majors

Business

41.1%

Computer Science

7.7%

Management

6.8%

Electrical Engineering

5.3%

Communication

5.3%

Marketing

4.8%

Psychology

4.3%

English

2.4%

Computer Systems Security

2.4%

Human Resources Management

2.4%

Information Technology

2.4%

Drafting And Design

1.9%

Environmental Control Technologies/Technicians

1.9%

Real Estate

1.9%

Education

1.9%

Project Management

1.4%

Political Science

1.4%

Management Information Systems

1.4%

Liberal Arts

1.4%

Finance

1.4%
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Degrees

Bachelors

52.6%

Masters

29.3%

Associate

8.8%

Certificate

3.6%

High School Diploma

2.8%

Doctorate

1.2%

License

0.8%

Diploma

0.8%
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Updated May 18, 2020