Post job

What is a director, global marketing communications and how to become one

Updated January 8, 2025
4 min read

You will use online marketing campaigns, publications, press releases, product propositions, and sales to direct and implement communications for new products. You will be responsible for measurable marketing activities and keeping the marketing campaigns in line with the set budget.

As the Director, Global Marketing Communications, you are an executive that oversees all marketing of a company's brand, image, and products. You are responsible for improving and facilitating the company's relationships with other businesses and the public. You will need a bachelor's degree in marketing, business, communications, or a related field. In fact, it would be better if you have a master's degree.

You need experience in marketing and managing a marketing team, marketing campaign and have strong copywriting skills. You must also be a communication expert and pay good attention to detail. All these skills will mark you an excellent director, global marketing communications, and you can make a median salary of $110,000 annually.

ScoreDirector, Global Marketing CommunicationsUS Average
Salary
8.1

Avg. Salary $120,551

Avg. Salary $59,228

Stability level
7.5

Growth rate 10%

Growth rate 0.3%

Diversity
3.1
Race

American Indian and Alaska Native 0.23%

Asian 8.15%

Black or African American 3.04%

Hispanic or Latino 8.67%

Unknown 5.32%

White 74.58%

Gender

female 47.58%

male 52.42%

Age - 38
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 38
Stress level
7.5

Stress level is high

7.1 - high

Complexity level
9.0

Complexity level is advanced

7 - challenging

Work life balance
3.5

Work life balance is poor

6.4 - fair

Director, global marketing communications career paths

Key steps to become a director, global marketing communications

  1. Explore director, global marketing communications education requirements

    Most common director, global marketing communications degrees

    Bachelor's

    78.5 %

    Master's

    15.9 %

    Associate

    2.8 %
  2. Start to develop specific director, global marketing communications skills

    SkillsPercentages
    Digital Marketing13.18%
    SEO12.79%
    CRM10.82%
    Content Marketing10.39%
    SEM9.75%
  3. Complete relevant director, global marketing communications training and internships

    Accountants spend an average of 1-3 months on post-employment, on-the-job training. New directors, global marketing communications learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a director, global marketing communications based on U.S. Bureau of Labor Statistics data and data from real director, global marketing communications resumes.
  4. Research director, global marketing communications duties and responsibilities

    • Develop and manage a monthly calendar of content for Facebook.
    • Direct marketing operations in twelve Asia/Pacific subsidiaries in achieving sales of $100 million and operating earnings of $20 million.
    • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
    • Increase use of video and SEO and SEM as well as web advertising.
  5. Get director, global marketing communications experience

    Generally, it takes 8-10 years to become a director, global marketing communications. The most common roles before becoming a director, global marketing communications include marketing communications manager, director, corporate communications team lead and marketing director.
  6. Prepare your director, global marketing communications resume

    When your background is strong enough, you can start writing your director, global marketing communications resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a director, global marketing communications resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable director, global marketing communications resume templates

    Build a professional director, global marketing communications resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your director, global marketing communications resume.
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
    Director, Global Marketing Communications Resume
  7. Apply for director, global marketing communications jobs

    Now it's time to start searching for a director, global marketing communications job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first director, global marketing communications job

Zippi

Are you a director, global marketing communications?

Share your story for a free salary report.

Average director, global marketing communications salary

The average director, global marketing communications salary in the United States is $120,551 per year or $58 per hour. Director, global marketing communications salaries range between $90,000 and $160,000 per year.

Average director, global marketing communications salary
$120,551 Yearly
$57.96 hourly

What am I worth?

salary-calculator

How do directors, global marketing communications rate their job?

Working as a director, global marketing communications? Share your experience anonymously.
Overall rating*
Career growth
Work/Life balance
Pay/Salary

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Browse executive management jobs