Director, market research job description

The Rock Family of Companies is made up of nearly 100 separate businesses spanning fintech, sports, entertainment, real estate, startups and more. We're united by our culture - a drive to find a better way that fuels our commitment to our clients, our community and our team members. We believe in and build inclusive workplaces, where every voice is heard and diverse perspectives are welcomed. Working for a company in the Family is about more than just a job - it's about having the opportunity to become the best version of yourself.

Rocket Central is a centralized hub that delivers thoughtful and innovative solutions for Rocket Companies . We are the center of operations, technology, marketing, HR, legal, strategy and more that propels our companies forward. Here, we'll give you the opportunity to launch your career and work with various companies, spanning multiple industries from fintech, to auto and real estate. We offer you the tools you'll need to succeed, no matter what stage you're at in your career. You'll be able to master your craft here by working on complex problems in a collaborative culture and challenging yourself to make a real impact.
Apply today to see all that Rocket Central has to offer!

Minimum Qualifications
Master's degree in market research, business administration, sociology, statistics, or related field10 years of experience or equivalent competency in market research or similar field5 years of experience or equivalent competency mentoring researchers Demonstrated expertise facilitating ideation, alignment and engagement workshops with a variety of disciplines and stakeholders Demonstrated expertise collaborating with cross-functional and interdisciplinary teams to curate, plan, execute, synthesize, and share user research for multiple initiatives

Preferred Qualifications
Doctoral degree in market research, business administration, sociology, statistics or related field Demonstrated expertise leading advanced quantitative research activities, such as conjoint analyses, key driver analyses and price sensitivity meters Demonstrated expertise leading secondary research activities to explore market conditions, characteristics, trends, and competitive landscape Demonstrated ability building a market research community of practice at scale Understanding of the mortgage, financial services or financial technology (FinTech) industry

Job SummaryAs the Director of Market Research, you'll lead a Market Research team that plans and executes creative studies that deeply explore current and potential market opportunities. In this role, you'll lead the vision of the Market Research team by providing a roadmap for the maturation, development, operation, and scale of the Market Research team.

Responsibilities
Define the vision for the maturation, development, operation and scale of the Market Research team Identify signals and metrics to track team progress, and proactively resolve team blockers, pain points or conflicts Guide Market Research team across business areas and disciplines to balance strategic and tactical research work Inform and support the practice of applying multiple research methods within scope Identify and communicate actionable insights and artifacts across the organization to drive change Discover and facilitate adoption of emerging research methods, approaches, and processes Build partnerships across business areas and disciplines as an evangelist and thought leader of Market ResearchStrengthen the maturity of the Market Research team by cultivating a culture of learning and passion for the discipline through collaboration, delegation, and interactive learning activities Balance constructive feedback, accountability, and positive recognition to develop growth-centric, trusting relationships with team members and leaders Hire talent that strategically complements the team's strengths, weaknesses, and opportunities

Who We Are
Rocket Companies is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage , which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate, automotive and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. We're passionate about the work we do, and it shows. We've been ranked #7 on Fortune's list of the 100 Best Companies to Work For in 2022, as well as ranking #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2021.

Disclaimer
This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.

Colorado Candidates Only. Pursuant to the disclosure requirements of C.R.S. § 8-5-101, et seq., the minimum salary for this position for candidates in Colorado is approximately one hundred and thirteen thousand dollars. The position may also be eligible for an annual bonus and other employment-related benefits. The information regarding compensation and other benefits included in this paragraph is only an estimate and is subject to revision from time to time as the Company, in its sole and exclusive discretion, deems appropriate. The Company may determine during its review of the proposed minimum compensation and benefits provided for this position, that the compensation and benefits for such position should be reduced. In no event will the Company reduce the compensation for the position to a level below the applicable jurisdictional minimum wage rate for the position. The Company is a proud equal opportunity employer and committed to providing an inclusive environment based on mutual respect for all candidates and team members.

The Company is an Equal Employment Opportunity employer, and does not discriminate in any hiring or employment practices. The Company provides reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law. Applicants requiring reasonable accommodation in completing the application and/or participating in the employment application process should notify a representative of the Human Resources Team, The Pulse, at 1-800-411-JOBS.

mdg , A Freeman Company is a marketing and professional services agency with head, heart and a passion for what we do — delivering measurable results for association and event clients in diverse categories like education, healthcare, technology, energy, cupcakes, cheese curls and craft beer (we’ll explain those last three later). With a 44-year track record of success, mdg was named a “Best Place to Work” by Meetings & Conventions magazine. We’re now seeking a savvy strategy, market research & insights director to join the collaborative team in our Washington, DC area office.

This role provides an opportunity to work across a diverse team of business strategists, marketers, analysts and researchers who are collectively designing new and compelling methodologies to serve our clients and their changing needs. You’ll work on meaningful and innovative projects that radically change the way our clients view what is possible.

Responsibilities:

• Gather and analyze data and market insights to design, develop, and deploy relevant strategies to support customer goals
• Design and develop the strategy-led story in client engagements, applying strategic thinking to solve business and marketing problems
• Recommend performance metrics to track recommended strategic or marketing initiatives
• Lead and/or support workshop facilitation and focus groups to guide clients to align on growth strategies and annual plans
• Conduct market research, analyzing client, industry and current brand platform research
• Perform marketing campaign and/or organization audits
• Play key role in client persona development and buyer journey mapping process, specifically leading primary and secondary research elements
• Facilitate focus groups and qualitative research interviews
• Manage project scopes and tasks to stay on budget
• Assist in securing new revenue opportunities by coordinating across strategic services teams to design the right solutions for clients and prospects
• Stay apprised of event industry shifts, challenges and best practices
  

Requirements:

• Bachelor’s degree from accredited college or university required
• 5-7 years of professional experience
• Experience with management consulting firm is preferred, but not required
• Experience in the events industry is beneficial, but not required

At mdg , our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our clients and our communities can reach their goals and connect with each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status and other characteristics protected by federal, state or local laws.

mdg also offers a competitive benefits package including medical, 401k, and profit sharing contributions.

We are currently seeking a Director to join our Flavor Consumer Insights and Market Research (CIMR) - North America Team, based in Rockleigh, NJ.
Essential Job Functions:
Set up direction and define regional CIMR strategies and collaborate with VP on global strategies.
Build a strategic partnership with internal and external stakeholders and define strategic action plans to promote Takasago Flavors and Technology.
Be the role model in promoting the "taste the experience" approach to effectively engage with regional & MNC customers and provide training to regional staff.
Provide direction and guidance to junior staff in designing and executing consumer & product research studies and identify actionable plans to promote key learning and insights to drive business.
Build and enhance CIMR research infrastructure & knowledge to support key strategic product categories.
Build a department budget and resource allocation plan (including internal staff and external research partners) to support regional and global initiatives.
Develop a development & training program to enhance regional team knowledge & capability.
Collaborate with VP and regional CIMR leaders in developing new methods and best practice guidelines.

Educational Qualifications:
MS/Ph.D. in Experimental/Behavioral Psychology, Neurosciences, Food Science, Sensory Sciences, Consumer, Market Research, Statistics or related area.

Experience:
10+ years of experience in consumer insights, product, market research, and analytics.

Competencies:
Proven track record in managing/ supervising/ coaching teams
Demonstrate ability to get the message across and influence the team to make an informed decision
Demonstrate leadership skills. Take initiative in leading cross-functional team projects and fostering collaboration and teamwork. Have the ability to form a partnership and get support from cross functional team
Strong technical project management skills. Capable of meeting deadlines and dealing with high pressure and changing priorities
Creative thinker. Ability to tell a story and connect the dots as well as communicate actionable insights that are impactful to the business.
Entrepreneurial spirit. Ability to work independently.
Excellent communication skills
Strong analytical, data science, and statistics skills. Must have proven applied mathematics and statistical skills with a high degree of familiarity and hands-on experience with statistical packages (e.g., SAS, XLSTAT, or SPSS) and the ability to interpret data
Proficiency in a wide range of contemporary consumer, product, and market research
Ability to use tool/software to create impactful visual presentation materials
Goal and action-oriented. Demonstrate “can-do” & positive attitude
Passionate about food and interest in food & beverage trends