Director, marketing & product development vs product manager

The differences between directors, marketing & product development and product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, marketing & product development and a product manager. Additionally, a director, marketing & product development has an average salary of $128,950, which is higher than the $111,729 average annual salary of a product manager.

The top three skills for a director, marketing & product development include product development, product strategy and business development. The most important skills for a product manager are product management, QA, and product strategy.

Director, marketing & product development vs product manager overview

	Director, Marketing & Product Development	Product Manager
Yearly salary	$128,950	$111,729
Hourly rate	$62.00	$53.72
Growth rate	10%	10%
Number of jobs	206,053	125,678
Job satisfaction	-	5
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 72%
Average age	39	39
Years of experience	10	10

Director, marketing & product development vs product manager salary

Directors, marketing & product development and product managers have different pay scales, as shown below.

	Director, Marketing & Product Development	Product Manager
Average salary	$128,950	$111,729
Salary range	Between $92,000 And $180,000	Between $81,000 And $152,000
Highest paying City	Southlake, TX	San Francisco, CA
Highest paying state	California	California
Best paying company	MakerBot	Meta
Best paying industry	Media	Retail

Differences between director, marketing & product development and product manager education

There are a few differences between a director, marketing & product development and a product manager in terms of educational background:

	Director, Marketing & Product Development	Product Manager
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 72%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Director, marketing & product development vs product manager demographics

Here are the differences between directors, marketing & product development' and product managers' demographics:

	Director, Marketing & Product Development	Product Manager
Average age	39	39
Gender ratio	Male, 67.3% Female, 32.7%	Male, 65.3% Female, 34.7%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director, marketing & product development and product manager duties and responsibilities

Director, marketing & product development example responsibilities.

Present outcomes and cost-effectiveness data to CMS, manage care organizations and other third party payers to secure insurance coverage.
Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
Create pro-forma models for ROI analyses for new dispensing systems justification.
Review, maintain, and improve ROI tracking systems to help measure and evaluate the effectiveness of all marketing activities.
Supervise information technology including internal and external tech support, production tools development, data architecture and network information systems.
Assist with budget reporting including billing and invoicing and opening and tracking POs

Product manager example responsibilities.

Lead collaborative efforts within the PMO, vendors, customers, and internal stakeholders.
Manage developers accountable for coding, database development, UI implementation, and system architecture.
Manage inventory service levels / overstocks /defective inventory and supplier buy-in opportunities to maximize ROI.
Lead customization of the company's administrative SaaS software solution by defining features and functionality for internal/external stakeholder teams.
Lead weekly meetings between engineering, sales/marketing, and QA departments to facilitate communication, collaboration and resolution of product issues.
Handle design and specification of administration system requirements to efficiently manage, operate, and support client API configurations and sessions.

Director, marketing & product development vs product manager skills

Common director, marketing & product development skills

Product Development, 15%
Product Strategy, 10%
Business Development, 8%
Product Management, 8%
R, 8%
Market Research, 5%

Common product manager skills

Product Management, 11%
QA, 5%
Product Strategy, 5%
Project Management, 4%
Market Research, 4%
User Stories, 4%

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Director, Marketing & Product Development
Director, Marketing & Product Development vs Product Manager

Updated January 8, 2025

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