Director, national accounts vs national account manager

The differences between directors, national accounts and national account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director, national accounts and a national account manager. Additionally, a director, national accounts has an average salary of $118,359, which is higher than the $96,948 average annual salary of a national account manager.

The top three skills for a director, national accounts include account management, national accounts and channel marketing. The most important skills for a national account manager are account management, customer service, and national accounts.

Director, national accounts vs national account manager overview

	Director, National Accounts	National Account Manager
Yearly salary	$118,359	$96,948
Hourly rate	$56.90	$46.61
Growth rate	5%	5%
Number of jobs	66,271	152,555
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 81%
Average age	46	46
Years of experience	8	8

What does a director, national accounts do?

A director of national accounts is in charge of spearheading the efforts in expanding client relationships at wide locations. Their responsibilities typically revolve around setting goals and objectives, managing budgets and schedules, developing projects and clients for customer satisfaction, and devising strategies to find new business opportunities. They also develop ways to optimize business procedures, ensuring efficiency and profit growth. Furthermore, as a director, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.

What does a national account manager do?

A national account manager is an individual who is responsible for maintaining strong relationships with key accounts from a particular region. To ensure long-term success, federal account managers must act as a liaison between customers and the internal team by achieving the customers' needs and requirements. They must identify and create attractive strategies to bring new customers and gain revenues. Also, candidates for national account managers must possess excellent interpersonal skills and experience managing national accounts.

Director, national accounts vs national account manager salary

Directors, national accounts and national account managers have different pay scales, as shown below.

	Director, National Accounts	National Account Manager
Average salary	$118,359	$96,948
Salary range	Between $88,000 And $159,000	Between $73,000 And $127,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Amazon
Best paying industry	-	Technology

Differences between director, national accounts and national account manager education

There are a few differences between a director, national accounts and a national account manager in terms of educational background:

	Director, National Accounts	National Account Manager
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 81%
Most common major	Business	Business
Most common college	University of Southern California	University of Southern California

Director, national accounts vs national account manager demographics

Here are the differences between directors, national accounts' and national account managers' demographics:

	Director, National Accounts	National Account Manager
Average age	46	46
Gender ratio	Male, 76.3% Female, 23.7%	Male, 70.7% Female, 29.3%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	7%

Differences between director, national accounts and national account manager duties and responsibilities

Director, national accounts example responsibilities.

Utilize Microsoft CRM to maintain pipeline of leads, opportunities, and sales to aid in forecasting future sales expectations.
Manage cross-selling opportunities between all business segments.
Key business development sell in national healthcare vertical business group; sell to hospitals and group purchasing organizations nationally.
Develop and maintain excellent relationships with GPO purchasing and clinical leadership and leverage those relationships to gain and maintain business.
Structure SalesForce CRM tool to effectively create a measurable pipeline of sales activity for the company.
Negotiate home healthcare and hospice contracts, re-negotiate and amend existing contracts by utilizing pricing analyses and product differentiation.

National account manager example responsibilities.

Achieve ROI optimization for key retailers nationwide; employ consultative sales methodology.
Managed/Analyze individual account POS numbers to assist in forecasting, manage inventory and overall category management.
Manage OEM relationship from a proactive consultative role proposing strategy and tactics for client base on research data and marketing/engagement metrics.
Improve sales process documentation by utilizing CRM to better communicate with field sales staff in idealizing customer interactions.
Close multi-million dollar deals with DOD agencies.
Provide enterprise class products including servers, storage, networking, virtualization, and, datacenter solutions.

Director, national accounts vs national account manager skills

Common director, national accounts skills

Account Management, 15%
National Accounts, 12%
Channel Marketing, 11%
Healthcare, 9%
Pharmaceutical Industry, 8%
Trade Shows, 5%

Common national account manager skills

Account Management, 9%
Customer Service, 9%
National Accounts, 8%
Healthcare, 6%
CRM, 4%
Customer Relationships, 4%

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Director, National Accounts
Director, National Accounts vs National Account Manager

Updated January 8, 2025

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