Become A Director Of Communications And Marketing

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Working As A Director Of Communications And Marketing

Communicating with Supervisors, Peers, or Subordinates
Establishing and Maintaining Interpersonal Relationships
Interacting With Computers
Organizing, Planning, and Prioritizing Work
Making Decisions and Solving Problems

Mostly Sitting
Stressful
$146,910
Average Salary

What Does A Director Of Communications And Marketing Do

A Director of Communications and Marketing plans and directs the work of the marketing and communications department. They establish overall objectives and priorities for the direction of the department.

How To Become A Director Of Communications And Marketing

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization.

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Director Of Communications And Marketing jobs

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Director Of Communications And Marketing Career Paths

Director Of Communications And Marketing

Media Consultant

Account Director

9 Yearsyrs

Vice President Of Marketing & Communications

Chief Marketing Officer

10 Yearsyrs

Media Consultant

Communications Director

7 Yearsyrs

Public Relations Consultant

Director Of Marketing And Public Relations

7 Yearsyrs

Regional Director

Director Of Sales

10 Yearsyrs

Community Relations Director

Director Of Sales And Marketing

9 Yearsyrs

Director Of Digital Marketing

E-Commerce Director

8 Yearsyrs

Vice President, Corporate Communications

Marketing Director

7 Yearsyrs

Director Of Sales And Marketing

Regional Sales Director

10 Yearsyrs

Director Of Sales And Marketing

Senior Vice President, Sales

14 Yearsyrs

Vice President, Business Development

Vice President & Sales Manager

9 Yearsyrs

Vice President Of Communication

5 Yearsyrs

Vice President

Vice President Of Sales & Operations

12 Yearsyrs

Vice President Of Marketing & Communications

Vice President, Corporate Communications

10 Yearsyrs

Senior Director Of Marketing

Vice President, Strategy

13 Yearsyrs

Average Length of Employment

Vice President Of Marketing & Communications 4.2 years
Senior Marketing Communications Specialist 4.0 years
Manager Of Corporate Communications 3.9 years
Director, Corporate Communications 3.9 years
Corporate Director Of Marketing 3.6 years
Senior Director, Marketing & Communications 3.5 years
Director Of Marketing And Information Technology 3.5 years
Marketing Communications Manager 3.5 years
Marketing Services Manager 3.5 years
Director Of Marketing And Public Relations 3.4 years
Marketing And Communication Consultant 3.4 years
Marketing And Operations Manager 3.3 years
Director Of Publications Marketing 3.2 years
Senior Marketing Coordinator 3.2 years
Communications Director 3.1 years
Director Of Communications And Marketing 3.0 years
Marketing & Public Relations Manager 2.9 years
Marketing & Community Relations Director 2.9 years
Marketing Communications Specialist 2.7 years
Media Marketing Director 2.7 years
Marketing Communications Writer 2.6 years
Marketing Communications Coordinator 2.3 years
Head Of Marketing 2.3 years
Director Of Marketing And Events 2.2 years
Marketing Communications Associate 2.2 years
Marketing Communications Assistant 2.0 years
Marketing Contractor 2.0 years

Top Careers Before Director Of Communications And Marketing

Top Careers After Director Of Communications And Marketing

Marketing Director 16.2%
Vice President 11.3%
Marketing Manager 7.5%
Communications Director 7.2%
Marketing Communications Manager 6.0%
Marketing Consultant 5.5%
Principal 4.4%
Marketing And Communication Consultant 4.4%
Executive Director 4.1%
Consultant 4.1%
Vice President Of Marketing & Communications 4.0%
Communications Manager 3.5%
Public Relations 3.5%
Director 3.4%
Communications Consultant 3.2%
President 2.8%
Owner 2.6%
Senior Director 2.2%
Director, Corporate Communications 2.2%
Senior Director Of Marketing 2.0%

Director Of Communications And Marketing Demographics

Gender

Female
62.0%
Male
36.7%
Unknown
1.3%

Ethnicity

White
84.4%
Hispanic or Latino
7.5%
Asian
6.1%
Unknown
1.5%
Black or African American
0.6%

Languages Spoken

Spanish
42.5%
French
15.9%
Italian
11.5%
German
7.1%
Portuguese
3.5%
Russian
2.7%
Mandarin
1.8%
Turkish
1.8%
Greek
1.8%
Chinese
1.8%
Japanese
1.8%
Swedish
0.9%
Vietnamese
0.9%
Dutch
0.9%
Korean
0.9%
Hawaiian
0.9%
Armenian
0.9%
Thai
0.9%
Braille
0.9%
Carrier
0.9%

Director Of Communications And Marketing

Unfortunately we don’t have enough data for this section.

Director Of Communications And Marketing Education

Schools

Boston University
7.7%
Syracuse University
7.4%
Northwestern University
6.8%
University of Missouri - Columbia
6.6%
Northeastern University
5.7%
Michigan State University
5.1%
University of Phoenix
5.1%
George Washington University
4.8%
Temple University
4.8%
Johns Hopkins University
4.8%
University of Washington
4.6%
DePaul University
4.6%
New York University
4.3%
University of Southern California
4.3%
University of Tennessee - Knoxville
4.0%
Georgetown University
4.0%
West Virginia University
4.0%
Cornell University
4.0%
University of Alabama
3.7%
Boston College
3.7%

Majors

Degrees

Bachelors
50.8%
Masters
32.9%
Other
10.3%
Certificate
3.1%
Doctorate
1.4%
Associate
1.2%
Diploma
0.1%
License
0.1%

Director Of Communications And Marketing

Unfortunately we don’t have enough data for this section.

Job type you want

Full Time

Part Time

Internship

Temporary

Real Director Of Communications And Marketing Salaries

Job Title	Company	Location	Start Date	Salary
Managing Director, Communications and Marketing	Paul Hastings LLP	New York, NY	Aug 13, 2014	$250,000 - $350,000
Director, Marketing Communication	Hewlett Packard Enterprise Company	Sunnyvale, CA	Jan 01, 2016	$231,709 - $270,563
Director, Marketing Communications	Power Integrations, Inc.	San Jose, CA	Feb 20, 2014	$194,856
Director of Marketing and Communications	Neuehouse Optimization LLC	New York, NY	Jun 05, 2016	$165,000
Director of Marketing and Communications	Saab Sensis Corporation	East Syracuse, NY	Apr 23, 2012	$160,000
Director, Marketing Communications	Power Integrations, Inc.	San Jose, CA	Dec 01, 2009	$155,355 - $165,000
Director, Marketing Communications	Power Integrations, Inc.	San Jose, CA	Feb 20, 2011	$151,653 - $165,000
Director, Marketing Communications	Iridium Satellite, LLC	McLean, VA	Nov 18, 2010	$125,000
Director, Marketing Communications	Iridium Communications Inc.	McLean, VA	Oct 01, 2010	$125,000
Director, Marketing Communications	Otter Products LLC	San Diego, CA	Nov 21, 2013	$123,000
Director, Communications & Marketing	Virtual, Inc.	Wakefield, MA	Aug 07, 2012	$120,827 - $144,706
Director, Communications and Marketing	Virtual, Inc.	Wakefield, MA	Aug 07, 2012	$120,827 - $144,706
Director, Marketing and Community Engagement	American Association for The Advancement of Science	Washington, DC	Oct 09, 2016	$117,416 - $125,000
Director, Marketing and Community Engagement	American Association for The Advancement of Science	Washington, DC	Sep 21, 2016	$117,416 - $125,000
Director, Marketing & Community Engagement	American Association for The Advancement of Science	Washington, DC	Sep 11, 2015	$117,000 - $125,000
Director-Marketing Communications	Transwitch Corporation	Shelton, CT	Dec 13, 2010	$115,000
Director Marketing Communications, Business School	Columbia University	New York, NY	Jun 01, 2010	$103,206
Director of Marketing and Communications	KMM Telecommunications	Fairfield, NJ	Dec 09, 2016	$85,000
Director of Marketing and Communications	British American Business Inc. of New York and London	New York, NY	Sep 11, 2015	$77,500
Director of Communications and Marketing	Outreach International	Independence, MO	Jan 22, 2011	$76,000
Director of Marketing & Communications	Memorial Hospital, Inc.	Manchester, KY	Sep 08, 2015	$73,715
Director of Marketing & Communications	Memorial Hospital, Inc. D/B/A Manchester Memorial	Manchester, KY	Aug 07, 2015	$73,715
Director of Marketing & Communications	Memorial Hospital, Inc.	Manchester, KY	Sep 08, 2012	$73,715
Associate Director of Communications and Marketing	Institute of Art-New York LLC	New York, NY	Jun 25, 2016	$71,552 - $80,000

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Top Skills for A Director Of Communications And Marketing

Top Director Of Communications And Marketing Skills

Web Content
Strategic Communications
Press Releases

You can check out examples of real life uses of top skills on resumes here:

Oversee production of printed material, social media, email, and web content for meetings.
Developed and implemented strategic communications plans.
Direct public relations, media relationships, write press releases, publish mass communications.
Utilized list segmentation for direct mail and email campaigns, developed protocols for list procurement.
Implemented a total revamp of website, and use of social media tools, Facebook and Twitter.