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The differences between directors of communications and marketing and directors of marketing & development can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of communications and marketing and a director of marketing & development. Additionally, a director of marketing & development has an average salary of $98,174, which is higher than the $87,324 average annual salary of a director of communications and marketing.
The top three skills for a director of communications and marketing include web content, strategic communications and marketing campaigns. The most important skills for a director of marketing & development are facebook, market research, and revenue growth.
| Director Of Communications And Marketing | Director Of Marketing & Development | |
| Yearly salary | $87,324 | $98,174 |
| Hourly rate | $41.98 | $47.20 |
| Growth rate | 10% | 10% |
| Number of jobs | 109,600 | 151,893 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.
A director of marketing & development is a management professional who is responsible for improving the marketing scheme of an organization while discovering ways to obtain new customers. This director is required to lead a team of marketers and work with other departments to make the organization's marketing plans become a reality. The director must possess customer service skills as they often personally reach out to and deal directly with clients. This director must also work within the constraints of a budget to create the necessary marketing materials.
Directors of communications and marketing and directors of marketing & development have different pay scales, as shown below.
| Director Of Communications And Marketing | Director Of Marketing & Development | |
| Average salary | $87,324 | $98,174 |
| Salary range | Between $57,000 And $133,000 | Between $59,000 And $162,000 |
| Highest paying City | San Francisco, CA | New York, NY |
| Highest paying state | New York | New York |
| Best paying company | Paul Hastings | Baker McKenzie |
| Best paying industry | Professional | Finance |
There are a few differences between a director of communications and marketing and a director of marketing & development in terms of educational background:
| Director Of Communications And Marketing | Director Of Marketing & Development | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between directors of communications and marketing' and directors of marketing & development' demographics:
| Director Of Communications And Marketing | Director Of Marketing & Development | |
| Average age | 39 | 39 |
| Gender ratio | Male, 36.1% Female, 63.9% | Male, 48.3% Female, 51.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |