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Director of communications and marketing education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a director of communications and marketing. Directors of communications and marketing usually study communication, business, or marketing. 80% of directors of communications and marketing hold a bachelor's degree, and 14% hold an master's degree. We analyzed 5,543 real director of communications and marketing resumes to see exactly what director of communications and marketing education sections show.

The most common colleges for directors of communications and marketing are the Boston University and the Boston University.

There are also many online director of communications and marketing courses to help get the education required to be a director of communications and marketing.

There are certain director of communications and marketing certifications that you should consider. These director of communications and marketing certifications include Professional Certified Marketer (PCM) and Accreditation in Public Relations (PR).

What education do you need to become a director of communications and marketing?

What degree do you need to be a director of communications and marketing?

The most common degree for directors of communications and marketing is bachelor's degree, with 80% of directors of communications and marketing earning that degree. The second and third most common degree levels are master's degree degree at 14% and master's degree degree at 4%.
  • Bachelor's, 80%
  • Master's, 14%
  • Associate, 4%
  • Diploma, 0%
  • Other Degrees, 2%

What should I major in to become a director of communications and marketing?

You should major in communication to become a director of communications and marketing. 18% of directors of communications and marketing major in communication. Other common majors for a director of communications and marketing include business and marketing.

Most common colleges for directors of communications and marketing

Directors of communications and marketing often get their degrees at Boston University, University of Maryland - College Park, and Northwestern University. Here are the most common colleges for directors of communications and marketing in the US based on their resumes.
Director of communications and marketing common collegePercentages
Boston University7.33%
University of Maryland - College Park6.35%
Northwestern University5.70%
Pennsylvania State University5.37%
University of Phoenix5.37%

Best majors for directors of communications and marketing

RankMajorPercentages
1Communication18.4%
2Business14.9%
3Marketing14.0%
4Journalism10.3%
5English7.7%

Best colleges for directors of communications and marketing

The best colleges for directors of communications and marketing are Northwestern University, University of Southern California, and University of Pennsylvania.

A director of communications and marketing with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for directors of communications and marketing. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become directors of communications and marketing.

1. University of Georgia

Athens, GA • Private

In-state tuition

$11,830

Enrollment

29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-state tuition

$10,555

Enrollment

30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

4. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Enrollment

33,495

5. Howard University

Washington, DC • Private

In-state tuition

$26,756

Enrollment

6,166

6. University of Texas at Austin

Austin, TX • Private

In-state tuition

$10,610

Enrollment

40,329

7. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

8. Ohio State University

Columbus, OH • Private

In-state tuition

$10,726

Enrollment

45,769

9. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

10. San Diego State University

San Diego, CA • Private

In-state tuition

$7,488

Enrollment

30,018

20 best online courses for directors of communications and marketing

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Top 10 most affordable universities for directors of communications and marketing

The most affordable schools for directors of communications and marketing are University of Florida, suny farmingdale, and fashion institute of technology.

If the best universities for directors of communications and marketing are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for directors of communications and marketing.

1. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

2. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

3. Fashion Institute of Technology

New York, NY • Private

In-state tuition

$5,740

Cost of attendance

17,864

4. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

5. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

6. University of South Florida

Tampa, FL • Private

In-state tuition

$6,410

Cost of attendance

20,456

7. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

8. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

9. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Cost of attendance

22,430

10. California State University - Fresno

Fresno, CA • Private

In-state tuition

$6,587

Cost of attendance

16,915

Top 10 hardest universities to get into for directors of communications and marketing

The hardest universities for directors of communications and marketing to get into are Northwestern University, University of Southern California, and University of Pennsylvania.

Some great schools for directors of communications and marketing are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for directors of communications and marketing based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

3. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

4. Northeastern University

Boston, MA • Private

Admissions rate

19%

SAT average

1,466

5. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

6. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

7. University of Texas at Austin

Austin, TX • Private

Admissions rate

39%

SAT average

1,367

8. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

9. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

10. University of Maryland - College Park

College Park, MD • Private

Admissions rate

47%

SAT average

1,390

Top 10 easy-to-apply-to universities for directors of communications and marketing

The easiest schools for directors of communications and marketing to get into are Oklahoma Wesleyan University, university of the incarnate word, and gwynedd mercy university.

Some schools are much easier to get into. If you want to start your career as a director of communications and marketing without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for directors of communications and marketing.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

3. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

4. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

5. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

6. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

7. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

8. LIM College

New York, NY • Private

Admissions rate

83%

SAT average

1,061

9. Oregon Institute of Technology

Klamath Falls, OR • Private

Admissions rate

96%

SAT average

1,139

10. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

Average director of communications and marketing salary by education level

According to our data, directors of communications and marketing with a Doctorate degree earn the highest average salary, at $109,699 annually. Directors of communications and marketing with a Master's degree earn an average annual salary of $104,461.
Director of communications and marketing education levelDirector of communications and marketing salary
Master's Degree$104,461
Bachelor's Degree$90,945
Doctorate Degree$109,699

Director of communications and marketing education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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