Director of marketing and public relations demographics and statistics in the US
Director of marketing and public relations demographics research summary. Zippia estimates director of marketing and public relations demographics and statistics in the United States by using a database of 30 million profiles. Our director of marketing and public relations estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about directors of marketing and public relations after extensive research and analysis:
- There are over 36,455 directors of marketing and public relations currently employed in the United States.
- 67.1% of all directors of marketing and public relations are women, while 32.9% are men.
- The average director of marketing and public relations age is 41 years old.
- The most common ethnicity of directors of marketing and public relations is White (74.7%), followed by Hispanic or Latino (9.1%), Black or African American (6.0%) and Asian (5.1%).
- In 2022, women earned 93% of what men earned.
- 16% of all directors of marketing and public relations are LGBT.
- Directors of marketing and public relations are 63% more likely to work at private companies in comparison to education companies.
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Director of marketing and public relations demographics by:
Director of marketing and public relations gender statistics
67.1% of directors of marketing and public relations are women and 32.9% of directors of marketing and public relations are men.
- Female, 67.1%
- Male, 32.9%
Director of marketing and public relations gender ratio
| Gender | Percentages |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
Director of marketing and public relations gender pay gap
Women earn 93¢ for every $1 earned by men
Male income
$84,383
Female income
$78,556
Director of marketing and public relations gender ratio over time
This data breaks down the percentage of men and women in director of marketing and public relations positions over time. Currently, 67.1% of directors of marketing and public relations are female.
Director of marketing and public relations gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 47.33% | 52.67% |
| 2011 | 42.04% | 57.96% |
| 2012 | 44.32% | 55.68% |
| 2013 | 37.48% | 62.52% |
| 2014 | 36.72% | 63.28% |
| 2015 | 38.35% | 61.65% |
| 2016 | 36.63% | 63.37% |
| 2017 | 39.12% | 60.88% |
| 2018 | 39.43% | 60.57% |
| 2019 | 35.09% | 64.91% |
| 2020 | 33.89% | 66.11% |
| 2021 | 32.92% | 67.08% |
Director of marketing and public relations related jobs gender ratio
We compared directors of marketing and public relations with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Director Of Marketing And Public Relations | 33% | 67% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Director of marketing and public relations demographics by race
The most common ethnicity among directors of marketing and public relations is White, which makes up 74.7% of all directors of marketing and public relations. Comparatively, 9.1% of directors of marketing and public relations are Hispanic or Latino and 6.0% of directors of marketing and public relations are Black or African American.
- White, 74.7%
- Hispanic or Latino, 9.1%
- Black or African American, 6.0%
- Asian, 5.1%
- Unknown, 4.7%
- American Indian and Alaska Native, 0.4%
Director of marketing and public relations race
| Director of marketing and public relations race | Percentages |
|---|---|
| White | 74.7% |
| Hispanic or Latino | 9.1% |
| Black or African American | 6.0% |
| Asian | 5.1% |
| Unknown | 4.7% |
| American Indian and Alaska Native | 0.4% |
Director of marketing and public relations race and ethnicity over time
See how director of marketing and public relations racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Director of marketing and public relations race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 80.77% | 6.26% | 2.65% | 7.69% |
| 2011 | 81.56% | 7.20% | 3.12% | 6.78% |
| 2012 | 81.64% | 8.42% | 3.04% | 5.21% |
| 2013 | 79.65% | 8.61% | 3.75% | 6.65% |
| 2014 | 83.74% | 6.39% | 2.72% | 5.85% |
| 2015 | 78.69% | 7.91% | 3.68% | 6.96% |
| 2016 | 77.16% | 7.61% | 3.90% | 8.37% |
| 2017 | 78.93% | 5.73% | 4.02% | 9.44% |
| 2018 | 76.10% | 8.19% | 3.94% | 9.35% |
| 2019 | 78.82% | 7.03% | 4.20% | 7.78% |
| 2020 | 73.70% | 6.88% | 4.67% | 10.44% |
| 2021 | 74.70% | 5.97% | 5.12% | 9.13% |
Director of marketing and public relations wage gap by race
According to our data, asian directors of marketing and public relations have the highest average salary compared to other ethnicities. Unknown directors of marketing and public relations have the lowest average salary at $78,192.
| Ethnicity | Salary |
|---|---|
| Unknown | $78,192 |
| White | $85,191 |
| Black or African American | $82,710 |
| Asian | $92,295 |
| Hispanic or Latino | $84,136 |
Average director of marketing and public relations age
See how the average age of directors of marketing and public relations varies based on ethnicity and gender.
Male
Female
Director of marketing and public relations age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 36 | 40 |
| White | 43 | 41 |
| Black or African American | 42 | 40 |
| Asian | 42 | 40.5 |
| Hispanic or Latino | 40.5 | 35 |
Director of marketing and public relations age breakdown
The average age of directors of marketing and public relations is 40+ years years old, representing 55% of the director of marketing and public relations population.
Director of marketing and public relations age breakdown
| Director Of Marketing And Public Relations Years | Percentages |
|---|---|
| 40+ years | 55% |
| 30-40 years | 33% |
| 20-30 years | 12% |
Director of marketing and public relations educational attainment
The most common degree for directors of marketing and public relations is bachelor's degree, with 79% of directors of marketing and public relations earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 6%.
- Bachelor's, 79%
- Master's, 12%
- Associate, 6%
- High School Diploma, 1%
- Other Degrees, 2%
Directors of marketing and public relations by degree level
| Director of marketing and public relations degree | Percentages |
|---|---|
| Bachelor's | 79% |
| Master's | 12% |
| Associate | 6% |
| High School Diploma | 1% |
| Other Degrees | 2% |
Director of marketing and public relations jobs you might like
Director of marketing and public relations wage gap by degree level
| Education | Salary |
|---|---|
| Master's Degree | $100,252 |
| Bachelor's Degree | $89,139 |
Director of marketing and public relations employment statistics
Most directors of marketing and public relations work for a private in the health care industry.
Company size where directors of marketing and public relations work
Below, you can see the size of companies where directors of marketing and public relations work.
Director of marketing and public relations jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 12% |
| 50 - 100 employees | 23% |
| 100 - 500 employees | 24% |
| 500 - 1,000 employees | 12% |
| 1,000 - 10,000 employees | 17% |
| > 10,000 employees | 11% |
Director of marketing and public relations jobs by company type
Employees with the director of marketing and public relations job title have their preferences when it comes to working for a company. For instance, most directors of marketing and public relations prefer to work at private companies over education companies.
Director of marketing and public relations jobs by sector
| Company type | Percentages |
|---|---|
| Education | 18% |
| Public | 15% |
| Private | 63% |
| Government | 4% |
Director of marketing and public relations jobs by industry
The most common industries for directors of marketing and public relations are health care, education and media.
Director of marketing and public relations industry statistics
| Industry | Percentages |
|---|---|
| Health Care | 24% |
| Education | 14% |
| Media | 11% |
| Non Profits | 9% |
| Professional | 6% |
| Manufacturing | 5% |
| Finance | 4% |
| Hospitality | 3% |
| Retail | 3% |
| Technology | 3% |
| Pharmaceutical | 2% |
| Government | 2% |
| Construction | 2% |
| Fortune 500 | 2% |
| Real Estate | 2% |
| Start-up | 2% |
| Transportation | 1% |
| Telecommunication | 1% |
| Automotive | 1% |
| Insurance | 1% |
Director of marketing and public relations turnover and employment statistics
Director of marketing and public relations unemployment rate over time
The unemployment rate for directors of marketing and public relations between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Director of marketing and public relations unemployment rate by year
| Year | Director of marketing and public relations unemployment rate |
|---|---|
| 2010 | 3.71% |
| 2011 | 4.67% |
| 2012 | 4.18% |
| 2013 | 2.60% |
| 2014 | 3.08% |
| 2015 | 3.48% |
| 2016 | 2.03% |
| 2017 | 3.31% |
| 2018 | 1.32% |
| 2019 | 3.58% |
| 2020 | 3.24% |
| 2021 | 3.45% |
Average director of marketing and public relations tenure
The average director of marketing and public relations stays at their job for 1-2 years, based on the 2,985 directors of marketing and public relations resumes in Zippia's database.
Director of marketing and public relations tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 12% |
| 1-2 years | 37% |
| 3-4 years | 19% |
| 5-7 years | 15% |
| 8-10 years | 7% |
| 11+ years | 11% |
Director of marketing and public relations LGBT ratio compared to similar jobs
Review the percent of directors of marketing and public relations that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Parts Sales Manager | 7.25% | 190,506 |
| Promotion Manager | 9.54% | 8,515 |
| Product Specialist/Manager | 9.86% | 180,390 |
| Director Of Marketing And Public Relations | 16.11% | - |
Similar director of marketing and public relations jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Parts Sales Manager | 7.25% | 190,506 |
| Promotion Manager | 9.54% | 8,515 |
| Product Specialist/Manager | 9.86% | 180,390 |
Foreign languages spoken by directors of marketing and public relations
The most common foreign language among directors of marketing and public relations is Spanish at 48.9%. The second-most popular foreign language spoken is French at 18.1% and Italian is the third-most popular at 5.3%.
- Spanish, 48.9%
- French, 18.1%
- Italian, 5.3%
- German, 4.8%
- Portuguese, 3.2%
- Other, 19.7%
Director of marketing and public relations languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 48.9% |
| French | 18.1% |
| Italian | 5.3% |
| German | 4.8% |
| Portuguese | 3.2% |
| Other | 19.7% |
