Director of retail marketing demographics and statistics in the US
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Director of retail marketing demographics by:
Director of retail marketing gender statistics
49.3% of directors of retail marketing are women and 50.7% of directors of retail marketing are men.
- Male, 50.7%
- Female, 49.3%
Director of retail marketing gender ratio
| Gender | Percentages |
|---|---|
| Male | 50.7% |
| Female | 49.3% |
Director of retail marketing gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$128,662
Female income
$121,850
Director of retail marketing gender ratio over time
This data breaks down the percentage of men and women in director of retail marketing positions over time. Currently, 49.3% of directors of retail marketing are female.
Director of retail marketing gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 70.13% | 29.87% |
| 2011 | 69.82% | 30.18% |
| 2012 | 70.40% | 29.60% |
| 2013 | 70.33% | 29.67% |
| 2014 | 68.62% | 31.38% |
| 2015 | 68.18% | 31.82% |
| 2016 | 68.06% | 31.94% |
| 2017 | 67.08% | 32.92% |
| 2018 | 53.00% | 47.00% |
| 2019 | 51.91% | 48.09% |
| 2020 | 50.30% | 49.70% |
| 2021 | 50.69% | 49.31% |
Director of retail marketing related jobs gender ratio
We compared directors of retail marketing with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Director Of Retail Marketing | 51% | 49% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Director of retail marketing demographics by race
The most common ethnicity among directors of retail marketing is White, which makes up 74.6% of all directors of retail marketing. Comparatively, 8.7% of directors of retail marketing are Hispanic or Latino and 8.2% of directors of retail marketing are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Director of retail marketing race
| Director of retail marketing race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Director of retail marketing race and ethnicity over time
See how director of retail marketing racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Director of retail marketing race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Director of retail marketing wage gap by race
According to our data, asian directors of retail marketing have the highest average salary compared to other ethnicities. Black or african american directors of retail marketing have the lowest average salary at $121,851.
| Ethnicity | Salary |
|---|---|
| Unknown | $128,039 |
| White | $127,489 |
| Black or African American | $121,851 |
| Asian | $139,498 |
| Hispanic or Latino | $127,069 |
Average director of retail marketing age
See how the average age of directors of retail marketing varies based on ethnicity and gender.
Male
Female
Director of retail marketing age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Director of retail marketing age breakdown
The average age of directors of retail marketing is 40+ years years old, representing 44% of the director of retail marketing population.
Director of retail marketing age breakdown
| Director Of Retail Marketing Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Director of retail marketing educational attainment
The most common degree for directors of retail marketing is bachelor's degree, with 73% of directors of retail marketing earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 10%.
- Bachelor's, 73%
- Master's, 12%
- Associate, 10%
- High School Diploma, 2%
- Other Degrees, 3%
Directors of retail marketing by degree level
| Director of retail marketing degree | Percentages |
|---|---|
| Bachelor's | 73% |
| Master's | 12% |
| Associate | 10% |
| High School Diploma | 2% |
| Other Degrees | 3% |
Director of retail marketing jobs you might like
Director of retail marketing wage gap by degree level
According to the data, directors of retail marketing with a Doctorate degree earn more than those without, at $154,712 annually. With a Master's degree, directors of retail marketing earn a median annual income of $148,435 compared to $132,008 for directors of retail marketing with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $148,435 |
| Bachelor's Degree | $132,008 |
| Doctorate Degree | $154,712 |
Director of retail marketing employment statistics
Most directors of retail marketing work for a private in the retail industry.
Company size where directors of retail marketing work
Below, you can see the size of companies where directors of retail marketing work.
Director of retail marketing jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 7% |
| 50 - 100 employees | 10% |
| 100 - 500 employees | 12% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 27% |
| > 10,000 employees | 35% |
Director of retail marketing jobs by company type
Employees with the director of retail marketing job title have their preferences when it comes to working for a company. For instance, most directors of retail marketing prefer to work at private companies over public companies.
Director of retail marketing jobs by sector
| Company type | Percentages |
|---|---|
| Education | 3% |
| Public | 41% |
| Private | 54% |
| Government | 2% |
Director of retail marketing jobs by industry
The most common industries for directors of retail marketing are retail, media and manufacturing.
Director of retail marketing industry statistics
| Industry | Percentages |
|---|---|
| Retail | 19% |
| Fortune 500 | 15% |
| Media | 13% |
| Manufacturing | 11% |
| Finance | 8% |
| Professional | 6% |
| Technology | 6% |
| Hospitality | 3% |
| Health Care | 3% |
| Education | 3% |
| Government | 2% |
| Non Profits | 2% |
| Real Estate | 2% |
| Internet | 1% |
| Transportation | 1% |
| Automotive | 1% |
| Construction | 1% |
| Telecommunication | 1% |
| Start-up | 1% |
| Agriculture | 1% |
| Energy | 1% |
Director of retail marketing turnover and employment statistics
Director of retail marketing unemployment rate over time
The unemployment rate for directors of retail marketing between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Director of retail marketing unemployment rate by year
| Year | Director of retail marketing unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average director of retail marketing tenure
The average director of retail marketing stays at their job for 1-2 years, based on the 744 directors of retail marketing resumes in Zippia's database.
Director of retail marketing tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 12% |
| 1-2 years | 41% |
| 3-4 years | 19% |
| 5-7 years | 12% |
| 8-10 years | 5% |
| 11+ years | 11% |
Director of retail marketing LGBT ratio compared to similar jobs
Review the percent of directors of retail marketing that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| National Service Manager | 7.25% | 91,293 |
| Classified Advertising Supervisor | 9.54% | 4,380 |
| Director Of Retail Marketing | 9.86% | - |
| Communications Officer | 16.11% | 73,260 |
Similar director of retail marketing jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| National Service Manager | 7.25% | 91,293 |
| Classified Advertising Supervisor | 9.54% | 4,380 |
| Communications Officer | 16.11% | 73,260 |
Foreign languages spoken by directors of retail marketing
The most common foreign language among directors of retail marketing is Spanish at 48.5%. The second-most popular foreign language spoken is French at 15.2% and Chinese is the third-most popular at 6.1%.
- Spanish, 48.5%
- French, 15.2%
- Chinese, 6.1%
- German, 6.1%
- Hindi, 6.1%
- Other, 18.0%
Director of retail marketing languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 48.5% |
| French | 15.2% |
| Chinese | 6.1% |
| German | 6.1% |
| Hindi | 6.1% |
| Other | 18.0% |