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Job outlook for directors of sales and catering in the United States
Director of sales and catering job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected director of sales and catering job growth rate is 5% from 2018-2028.
About 23,800 new jobs for directors of sales and catering are projected over the next decade.
Director of sales and catering salaries have increased 12% for directors of sales and catering in the last 5 years.
There are over 12,710 directors of sales and catering currently employed in the United States.
There are 38,722 active director of sales and catering job openings in the US.
The average director of sales and catering salary is $84,333.
Are director of sales and catering jobs in demand?
Director of sales and catering job and salary trends over time
Director of sales and catering jobs over time
Director of sales and catering job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 12,710 | 0.00% |
| 2020 | 11,101 | 0.00% |
| 2019 | 11,740 | 0.00% |
| 2018 | 11,030 | 0.00% |
| 2017 | 10,743 | 0.00% |
Average director of sales and catering salary over time
Director of sales and catering salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $84,333 | $40.54 | +4.5% |
| 2024 | $80,731 | $38.81 | +1.9% |
| 2023 | $79,189 | $38.07 | +2.6% |
| 2022 | $77,174 | $37.10 | +2.6% |
| 2021 | $75,198 | $36.15 | +3.6% |
Director of sales and catering jobs by state
Most common states for directors of sales and catering
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | South Dakota | 869,666 | 179 | 21% |
| 2 | District of Columbia | 693,972 | 142 | 20% |
| 3 | South Carolina | 5,024,369 | 789 | 16% |
| 4 | West Virginia | 1,815,857 | 278 | 15% |
| 5 | Alabama | 4,874,747 | 599 | 12% |
| 6 | Oklahoma | 3,930,864 | 461 | 12% |
| 7 | Louisiana | 4,684,333 | 528 | 11% |
| 8 | Mississippi | 2,984,100 | 305 | 10% |
| 9 | Massachusetts | 6,859,819 | 500 | 7% |
| 10 | Connecticut | 3,588,184 | 236 | 7% |
| 11 | Illinois | 12,802,023 | 717 | 6% |
| 12 | Oregon | 4,142,776 | 265 | 6% |
| 13 | Utah | 3,101,833 | 191 | 6% |
| 14 | Rhode Island | 1,059,639 | 61 | 6% |
| 15 | California | 39,536,653 | 2,024 | 5% |
| 16 | New York | 19,849,399 | 1,004 | 5% |
| 17 | Virginia | 8,470,020 | 452 | 5% |
| 18 | Washington | 7,405,743 | 334 | 5% |
| 19 | Delaware | 961,939 | 44 | 5% |
| 20 | Vermont | 623,657 | 34 | 5% |
Most common cities for directors of sales and catering
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Dana Point | 1 | 3% | $86,173 |
| 2 | Riviera Beach | 1 | 3% | $69,806 |
| 3 | Fort Lauderdale | 1 | 1% | $69,601 |
| 4 | Washington | 2 | 0% | $94,617 |
| 5 | Boston | 1 | 0% | $93,286 |
| 6 | Chicago | 1 | 0% | $87,655 |
| 7 | Houston | 1 | 0% | $73,394 |
| 8 | Long Beach | 1 | 0% | $88,235 |
| 9 | San Diego | 1 | 0% | $83,051 |
Director Of Sales And Catering job outlook: Expert opinions
Our panel of director of sales and catering experts
Texas Christian University
Baylor University
Longwood University
Montana State University
Fordham University
Western State College of Law
MHI – Material Handling Industry
Ken Corbit Ph.D.
Assistant Professor of Professional Practice in MarketingTexas Christian University
Specialized Sales, Merchandising And Marketing Operations
What general advice would you give to a Director Of Sales And Catering?
Ken Corbit Ph.D.: Strategic
Company Selection:
Focus on joining companies with robust sales training programs, emphasizing consultative selling. Look for organizations that invest in your development, providing live calling experiences, quota-driven sales processes, and exposure to tools like Salesforce.
Tech
Proficiency and Sales Tools Mastery:
Familiarize yourself with cutting-edge sales technologies, including CRM tools like Salesforce. Your proficiency in these tools will not only streamline your sales processes but also position you as a tech-savvy professional in the competitive sales landscape.
Hands-On
Experience:
Actively engage in live calling, take ownership of sales funnels, and work with senior hiring authorities during your training. This hands-on experience will not only build your confidence but also prepare you for the challenges of consultative selling.
Research
and Decision-Making Skills:
Develop strong research skills to evaluate companies based on fit, growth opportunities, compensation structures, and overall potential. This informed decision-making approach will set you apart and empower you to navigate the sales landscape strategically.
Mentorship
and Networking:
Seek mentorship both within and outside your organization. Building relationships with mentors who invest in your sales skills and knowledge will provide valuable insights. Additionally, actively participate in online forums to connect with practical sales
knowledge and best practices.
Andrea Dixon Ph.D.
Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021Baylor University
Hankamer School of Business
What hard/technical skills are most important for Directors Of Sales And Catering?
Andrea Dixon Ph.D.: One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?
Are there any particularly good places in the United States for Directors Of Sales And Catering to find work opportunities?
Dr. David Lehr: Most job growth will continue to be in urban centers and the surrounding suburbs. Rural areas will continue to struggle (remote work notwithstanding).
What skills stand out on Director Of Sales And Catering resumes?
Dr. Angela Woodland Ph.D.: Skills that are immediately useful stand out on resumes. Right now, data analytics skills are in hot demand. A desirable job candidate should be able to import large data sets in various formats, clean data, manipulate data, interrogate data, and draw conclusions from the data. Additionally, the job candidate should be able to prepare informative and easy-to-follow data visualizations of the results. This skill set allows a job candidate to be immediately useful in an organization. It is the new way of analyzing and communicating.
What type of skills will young Directors Of Sales And Catering need?
Peter Johnson DPS: There are three things that employers are looking for:
1. Demonstrated ability to solve problems
2. Ability to analyze and make decisions based on data
3. Communication skills with management, teams, and clients
What type of skills will young Directors Of Sales And Catering need?
Deirdre Kelly: Young graduates will need the same traditional legal skills that they have always needed. Additionally, they will need to be resilient and creative to weather a more challenging and ever-evolving work environment. They will need to be very disciplined and able to work independently, if they are working more remotely, and have enough technical skills to navigate the virtual world. New graduates will need to think about how they build relationships with their co-workers and develop mentors, as well as develop clients and networks, if the future means working remotely more and not as many in-person meetings.
Michael Mikitka
Executive Vice PresidentMHI – Material Handling Industry
Knowledge Center and Warehousing Education and Research Council (WERC)
What type of skills will young Directors Of Sales And Catering need?
Michael Mikitka: Courses and internships are essential. While the required depth of knowledge may vary from one position to another, employers are generally looking for candidates with strong "people-related" skills, those who are willing to continue to learn, and those with the ability to be flexible and adapt.
By "people-related" skills, I mean the abilities associated with effective communication (listen and express ideas and direction) and the skills related to working independently and a team.
As for the interest to continually learn... from a technology, data, and equipment perspective, today's supply chain looks very different than it did 10-years ago. The willingness and ability to continually learn are essential for anyone in a leadership role.
As for flexibility and adapting...supply chain/logistics is as much about responding to disruption and demand as it is planning for it. There is a predictable demand (i.e., seasonal...everyone knows when back-to-school shopping begins). Then there is the unpredictable demand (i.e., power-outages, wildfires, pandemic) that impact market and the ability to operate. Candidates that express flexibility and problem-solving skills will be much sought-after.