1. University of Southern California
Los Angeles, CA • Private
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As a Director Of Sales And Marketing, you will oversee marketing-related sales, programs, and budgets. You will be implementing revenue targets and budget goals, evaluating team progress, and participating in securing sales and increasing the number of clients.
You are expected to be creative as a Director Of Sales And Marketing. You need to identify new ideas that will help the business and be able to easily solve problems that might come your way. Next is interpersonal skills. Since you will be dealing with a lot of people, you should know how to efficiently communicate with each of them. Lastly, despite the many tasks you have, you need to stay organized.
You can earn around $115,357 per year on average as a Director Of Sales And Marketing. With a job growth rate of 5%, you also have the chance to explore other roles and careers. You can be a Sales and Marketing Vice President, a Business Development Director, or a Chief Operating Officer.
There are certain skills that many directors of sales and marketing have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed creativity, interpersonal skills and organizational skills.
If you're interested in becoming a director of sales and marketing, one of the first things to consider is how much education you need. We've determined that 74.6% of directors of sales and marketing have a bachelor's degree. In terms of higher education levels, we found that 10.8% of directors of sales and marketing have master's degrees. Even though most directors of sales and marketing have a college degree, it's possible to become one with only a high school degree or GED.
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of sales and marketing vice president you might progress to a role such as sales and marketing vice president eventually. Later on in your career, you could end up with the title sales and marketing vice president.
Director Of Sales And Marketing
What Am I Worth?
The role of a director of sales and marketing includes a wide range of responsibilities. These responsibilities can vary based on an individual's specific job, company, or industry.Here are some general director of sales and marketing responsibilities:
There are several types of director of sales and marketing, including:
Marketing directors are responsible for their company's branding and image. This is a super-important job. The marketing directors hold the fate of the company in the palm of their hand. Without a marketing director, the company is sure to fail. Because how else is the public going to know about said company?
Using strategies, marketing directors are able to craft the image of a company. This enables that company to compete with other companies selling similar products. You know how coaches "scout" out the competition? Well, marketing directors do that and so much more. They want their team to win.
As a marketing director, employers are looking for people with at least a bachelor's degree. On top of that, you'll definitely need some experience walking into this position. As the company's lifeline, you need to know what you're doing.
The director of sales has a lot of responsibility. In addition to leading your team to success, you're also managing sales efforts and planning when to launch new products. There's a lot of strategy hidden behind the job position so make sure your thinking cap is on.
In order to be good at this job, you need to be organized. This is how you'll ensure an efficient workflow. But that's not as important as the way you choose to lead. Directors of Sales learn how to motivate their team rather than dragging them through the mud.
Director of Sales is the short-term game. You rely on the immediate success of a product or service. While you'll be leading your team to successfully releasing and selling these products or services, you will have a bit of customer or client involvement. So make sure you've got your communication skills in check.
A sales and marketing manager is in charge of generating revenue for their company by marketing a product and cinching sales conversions. They usually supervise two teams of people--the sales and marketing departments. They also develop strategies to attract new audiences through marketing campaigns and generate more revenue through innovative sales plans. A sales and marketing manager needs to be familiar with the latest technologies used in the field, such as Search Engine Marketing (SEM) techniques, management systems such as Delphi, and more. They also need excellent interpersonal skills to build strong client relationships and motivate their team to reach their sales goals.
Sales and marketing managers earn an average salary of $78,019 a year. However, they need to put in many years of hard work before they can be promoted to this position.
Most sales and marketing managers start off by earning a bachelor's degree in business. Some go on to earn a master's. They need several years of experience working in sales or marketing, including some time working in a more junior management position.
Mouse over a state to see the number of active director of sales and marketing jobs in each state. The darker areas on the map show where directors of sales and marketing earn the highest salaries across all 50 states.
|Rank||State||Number of Jobs||Average Salary|
Los Angeles, CA • Private
Madison, WI • Private
Philadelphia, PA • Private
Athens, GA • Private
Blacksburg, VA • Private
Evanston, IL • Private
Columbus, OH • Private
Austin, TX • Private
Houston, TX • Private
Vestal, NY • Private
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 10.2% of directors of sales and marketing listed customer service on their resume, but soft skills such as creativity and interpersonal skills are important as well.
Zippia allows you to choose from different easy-to-use Director Of Sales And Marketing templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Director Of Sales And Marketing resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.
After extensive research and analysis, Zippia's data science team found that:
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Some places are better than others when it comes to starting a career as a director of sales and marketing. The best states for people in this position are Hawaii, Connecticut, New York, and California. Directors of sales and marketing make the most in Hawaii with an average salary of $152,118. Whereas in Connecticut and New York, they would average $140,339 and $140,251, respectively. While directors of sales and marketing would only make an average of $135,184 in California, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
2. New York
|Rank||Company||Average Salary||Hourly Rate||Job Openings|
|2||The Coca-Cola Company||$141,961||$68.25||14|
|4||Embassy C E S||$132,930||$63.91||23|
|9||The Ritz-Carlton Hotel||$96,835||$46.56||18|
Sales and marketing directors make around $130,000 per year. However, salaries range from $60,000 to $300,000 a year.
The salary a sales and marketing director gets depends largely on the level of experience, industry, and company size and structure.