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Become A Director Of Sales

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Working As A Director Of Sales

  • Selling or Influencing Others
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Communicating with Persons Outside Organization

  • Mostly Sitting

  • Stressful

  • $114,000

    Average Salary

What Does A Director Of Sales Do

Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.

Duties

Sales managers typically do the following:

  • Resolve customer complaints regarding sales and service
  • Prepare budgets and approve expenditures
  • Monitor customer preferences to determine the focus of sales efforts
  • Analyze sales statistics
  • Project sales and determine the profitability of products and services
  • Determine discount rates or special pricing plans
  • Develop plans to acquire new customers or clients through direct sales techniques, cold calling, and business-to-business marketing visits
  • Assign sales territories and set sales quotas
  • Plan and coordinate training programs for sales staff

Sales managers’ responsibilities vary with the size of their organizations. However, most sales managers direct the distribution of goods and services by assigning sales territories, setting sales goals, and establishing training programs for the organization’s sales representatives.

Some sales managers recruit, hire, and train new members of the sales staff. For more information about sales workers, see the profiles on retail sales workers and wholesale and manufacturing sales representatives.

Sales managers advise sales representatives on ways to improve their sales performance. In large multiproduct organizations, they oversee regional and local sales managers and their staffs.

Sales managers also stay in contact with dealers and distributors. They analyze sales statistics generated from their staff to determine the sales potential and inventory requirements of products and stores and to monitor customers' preferences.

Sales managers work closely with managers from other departments in the organization. For example, the marketing department identifies new customers that the sales department can target. The relationship between these two departments is critical to helping an organization expand its client base. Sales managers also work closely with research and design departments because they know customers’ preferences, and with warehousing departments because they know inventory needs.

The following are examples of types of sales managers:

Business to business (B2B) sales managers oversee sales from one business to another. These managers may work for a manufacturer selling to a wholesaler, or a wholesaler selling to a retailer. Examples of these workers include sales managers overseeing sales of software to business firms, and sales managers overseeing wholesale food sales to grocery stores.

Business to consumer (B2C) sales managers oversee direct sales between businesses and individual consumers. These managers typically work in retail settings. Examples of these workers include sales managers of automobile dealerships and department stores.

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How To Become A Director Of Sales

Most sales managers have a bachelor’s degree and work experience as a sales representative.

Education

Most sales managers have a bachelor’s degree, although some have a master’s degree. Educational requirements are less strict for job candidates who have significant work experience. Courses in business law, management, economics, accounting, finance, mathematics, marketing, and statistics are advantageous.

Work Experience in a Related Occupation

Work experience is typically required for someone to become a sales manager. The preferred duration varies, but employers usually seek candidates who have at least 1 to 5 years of experience in sales.

Sales managers typically enter the occupation from other sales and related occupations, such as sales representatives or purchasing agents. In small organizations, the number of sales manager positions often is limited, so advancement for sales workers usually comes slowly. In large organizations, promotion may occur more quickly.

Important Qualities

Analytical skills. Sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies.

Communication skills. Sales managers need to work with colleagues and customers, so they must be able to communicate clearly.

Customer-service skills. When helping to make a sale, sales managers must listen and respond to the customer’s needs.

Leadership skills. Sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals.

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Director Of Sales jobs

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Average Length of Employment
Vice President & Sales Manager 5.8 years
Vice President & General Manager 5.4 years
Senior Executive Account Manager 5.3 years
Senior Account Sales Manager 5.3 years
Sales Manager/Sales Trainer 5.2 years
Sales And Marketing Vice President 5.1 years
General Sales Manager 5.1 years
Vice President Of Production 5.1 years
Account Executive/Sales Manager 5.1 years
Vice President Director Of Sales 5.1 years
Sales Vice President 5.1 years
Sales Engineer, Account Manager 5.1 years
Regional Sales Vice President 5.0 years
Senior Sales Director 4.9 years
Senior Territory Sales Manager 4.9 years
Zone Sales Manager 4.9 years
Industry Sales Manager 4.7 years
Divisional Sales Manager 4.7 years
National Vice President Of Sales 4.6 years
Sales Manager, Corporate Accounts 4.6 years
Major Accounts Sales Manager 4.6 years
Regional Vice President 4.5 years
Sales Engineering Manager 4.5 years
Director Of International Sales & Marketing 4.5 years
Senior National Account Manager 4.5 years
Vice President Of National Accounts 4.5 years
District Sales Manager 4.4 years
Finance/Sales Manager 4.4 years
Senior Sales Account Executive 4.4 years
National Accounts Sales Manager 4.4 years
Senior National Account Executive 4.4 years
Vice President Of Sales & Operations 4.4 years
Division Sales Manager 4.3 years
Technology Sales And Service Manager 4.3 years
National Product Manager 4.3 years
Senior Marketing Representative 4.3 years
Contract Sales Manager 4.3 years
Executive Sales Manager 4.3 years
Senior Sales And Marketing Manager 4.3 years
Account And Product Manager 4.3 years
Branch Sales Manager 4.2 years
Senior Strategic Account Manager 4.2 years
General Manager/Director Of Sales 4.2 years
Manager, Account Executive 4.2 years
Sales/Field Sales Manager 4.1 years
Government Sales Manager 4.1 years
Regional Sales Manager 4.1 years
Sales And Operations Manager 4.1 years
Regional Manager 4.1 years
Senior Vice President, Sales 4.1 years
National Sales Manager 4.1 years
International Sales Manager 4.1 years
Global Account Manager 4.0 years
Consulting Sales Manager 4.0 years
Global Vice President Of Sales 4.0 years
Director Of Sales-National Accounts 4.0 years
Director Of International Sales 4.0 years
Director Of Sales 4.0 years
Vice President Worldwide Sales 4.0 years
Senior Sales Executive 4.0 years
Regional Sales And Marketing Manager 4.0 years
Territory Sales Manager 4.0 years
Director Of Marketing And Product Management 4.0 years
Senior Vice President Of Marketing 3.9 years
National Account Manager 3.9 years
Global Account Director 3.9 years
Regional Account Sales Manager 3.9 years
Senior Account Manager 3.9 years
Sales Manager/Office Manager 3.9 years
Business Development Sales Manager 3.9 years
Executive Vice President Of Sales 3.9 years
Director Of Sales, Marketing And Operations 3.9 years
Director Of Sales & Service 3.9 years
National Sales Training Manager 3.9 years
Regional Product Manager 3.9 years
Global Sales Manager 3.8 years
Regional Sales Manager, Mid Atlantic Region 3.8 years
Senior Sales Manager 3.8 years
Area Vice President 3.8 years
Distribution Sales Manager 3.8 years
Partner-Director 3.8 years
Director Of Sales Engineering 3.8 years
Director, National Accounts 3.8 years
Outside Sales Manager 3.8 years
Eastern Regional Sales Manager 3.8 years
Technical Sales Manager 3.8 years
Key Account Manager 3.8 years
Major Account Manager 3.8 years
Advertising Director 3.8 years
Director Of Sales And Marketing 3.7 years
Northeast Regional Sales Manager 3.7 years
Director Of Marketing Services 3.7 years
Director Of OEM Sales 3.7 years
Central Region Sales Manager 3.7 years
Regional Director Of Sales & Marketing 3.7 years
Advertising Sales Manager 3.7 years
General Manager Of Business Development 3.7 years
OEM Sales Manager 3.7 years
Inside Sales Manager 3.7 years
Director Of Retail Sales 3.6 years
Manager Of International Marketing 3.6 years
Director Of Sales And Catering 3.6 years
Northeast Regional Manager 3.6 years
Corporate Director Of Marketing 3.6 years
North America Sales Manager 3.6 years
Director Of Sales And Operations 3.6 years
National Marketing Manager 3.6 years
Vice President, Business Development 3.6 years
Director Of Technical Sales 3.6 years
Regional Business Director 3.6 years
Sales/Marketing 3.6 years
Sales Manager 3.6 years
Director Of Product Development 3.6 years
Sales Support Manager 3.5 years
National Sales Director 3.5 years
Vice President, US Sales 3.5 years
Director Of Account Management 3.5 years
Product Manager/Sales 3.5 years
Global Business Development Manager 3.5 years
Sales And Marketing Manager 3.5 years
Senior Account Director 3.5 years
Sales Account Manager 3.5 years
Director Of Sales And Market Development 3.5 years
Commercial Director 3.5 years
Regional Marketing Director 3.4 years
Sales Development Manager 3.4 years
Industry Marketing Manager 3.4 years
North American Sales Manager 3.4 years
National Marketing Director 3.4 years
Director Of Entertainment 3.4 years
Director Of Sales Training 3.4 years
Indirect Sales Manager 3.4 years
Sales Promotion Manager 3.4 years
Senior Director Of Marketing 3.4 years
Director Of Federal Sales 3.4 years
Director Of New Product Development 3.4 years
Regional Sales Director 3.4 years
Southeast Regional Sales Manager 3.4 years
Midwest Regional Manager 3.4 years
Commercial Sales Manager 3.4 years
Director Of Industrial Relations 3.4 years
Corporate Sales Director 3.4 years
Consulting Director Of Sales 3.4 years
Local Sales Manager 3.4 years
Director Of Field Marketing 3.3 years
Retail Account Manager 3.3 years
Sales Program Manager 3.3 years
International Account Manager 3.3 years
Senior Manager Of Marketing 3.3 years
Senior Business Development Manager 3.3 years
Regional Marketing Manager 3.3 years
Market Manager 3.3 years
Market Development Director 3.3 years
Strategic Accounts Manager 3.3 years
National Business Development Manager 3.3 years
Group Marketing Manager 3.2 years
Market Director 3.2 years
West Coast Sales Manager 3.2 years
Regional Director Of Business Development 3.2 years
Corporate Account Manager 3.2 years
National Sales Executive 3.2 years
Director Of Strategic Business Development 3.2 years
Channel Manager/Sales Manager 3.2 years
Market Sales Manager 3.2 years
Regional Sales Executive 3.2 years
Director New Business Development 3.2 years
Regional Channel Manager 3.2 years
Associate Director Of Sales 3.1 years
Senior Director Of Business Development 3.1 years
Group Sales Manager 3.1 years
Marketing Director 3.1 years
Market Development Manager 3.1 years
Director Of Sales & Business Development 3.1 years
Director Of Global Sales 3.1 years
Advertising Sales Director 3.1 years
Area Sales Director 3.1 years
Area Marketing Manager 3.1 years
Hotel Sales Manager 3.1 years
Business Development Account Manager 3.1 years
Executive Director Business Development 3.1 years
Regional Accounts Manager 3.1 years
Director Of Group Sales 3.0 years
Business Development Director 3.0 years
Executive Sales Director 3.0 years
Director Of Sales, Americas 3.0 years
Director Of New Media 3.0 years
Director, Inside Sales 3.0 years
Director Of Retail Marketing 3.0 years
Director, Strategic Alliances 3.0 years
Sales Communications Manager 3.0 years
Head Of Sales 3.0 years
Direct Sales Manager 3.0 years
Corporate Sales Manager 2.9 years
Director Of Client Development 2.9 years
Channel Sales Director 2.9 years
Enterprise Sales Manager 2.9 years
Account Development Manager 2.9 years
Business Developer 2.9 years
Sales Team Manager 2.9 years
Internet Sales Director 2.9 years
Channel Manager 2.9 years
Strategic Sales Manager 2.9 years
Business Development & Sales Executive 2.9 years
Director Of Ecommerce 2.9 years
Director Of Enterprise Sales 2.8 years
Director Of Client Relations 2.8 years
Director, Strategic Accounts 2.8 years
Business Development Manager 2.8 years
Director Of Channel Marketing 2.7 years
Catering Sales Manager 2.7 years
Business To Business Sales Manager 2.7 years
Sales And Marketing Consultant 2.7 years
Director, Strategic Partnerships 2.6 years
Director Of Strategy 2.6 years
Head Of Business Development 2.6 years
Enterprise Sales Executive 2.5 years
Digital Sales Manager 2.5 years
Sales And Event Manager 2.5 years
Channel Development Manager 2.4 years
Director Of Strategy & Marketing 2.3 years
Sales Planner 2.3 years
Head Of Marketing 2.3 years
Director Of Marketing And Events 2.2 years
Assistant Sales Director 2.1 years
Top Employers Before
Sales Manager 14.8%
Account Executive 10.4%
Regional Sales Manager 9.4%
Vice President 7.0%
Sales Representative 6.8%
Account Manager 5.5%
General Manager 5.2%
District Sales Manager 4.9%
National Sales Manager 4.0%
Director Of Sales And Marketing 3.6%
National Account Manager 3.4%
Senior Account Executive 3.4%
Business Developer 3.1%
Business Development Manager 3.1%
Sales/Marketing 3.0%
Regional Manager 2.9%
Manager 2.5%
Marketing Director 2.5%
Director 2.3%
Marketing Manager 2.3%
Top Employers After
Vice President 15.7%
Sales Manager 9.2%
Account Executive 6.7%
General Manager 6.6%
Business Developer 6.2%
Director Of Sales And Marketing 6.2%
Regional Sales Manager 5.7%
Sales/Marketing 5.5%
Vice President, Business Development 4.2%
Business Development Manager 3.8%
President 3.4%
Account Manager 3.4%
Consultant 3.2%
Owner 3.1%
Sales Representative 3.1%
Marketing Director 3.0%
Director 2.8%
National Sales Manager 2.8%
Senior Account Executive 2.8%
Sales Consultant 2.6%

Director Of Sales Demographics

Gender

Male

67.5%

Female

30.7%

Unknown

1.8%
Ethnicity

White

82.5%

Hispanic or Latino

8.9%

Asian

6.5%

Unknown

1.5%

Black or African American

0.6%
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Languages Spoken

Spanish

43.6%

French

11.4%

Portuguese

7.8%

German

5.8%

Italian

5.3%

Chinese

4.2%

Mandarin

3.9%

Japanese

3.6%

Russian

2.6%

Carrier

2.5%

Arabic

1.7%

Dutch

1.5%

Cantonese

1.4%

Korean

1.3%

Hebrew

1.2%

Hindi

0.6%

Greek

0.5%

Dakota

0.5%

Urdu

0.4%

Swedish

0.3%
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Director Of Sales Education

Schools

University of Phoenix

15.0%

Michigan State University

8.1%

Arizona State University

6.1%

Northeastern University

5.8%

Pennsylvania State University

5.0%

New York University

4.4%

Syracuse University

4.4%

University of Texas at Austin

4.3%

West Virginia University

4.2%

Temple University

4.1%

Florida State University

4.0%

Ohio State University

4.0%

University of Southern California

4.0%

San Jose State University

3.9%

University of Utah

3.9%

Cornell University

3.9%

San Diego State University

3.8%

University of Arizona

3.8%

University of Houston

3.7%

Boston College

3.7%
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Majors

Business

37.9%

Marketing

12.8%

Communication

6.3%

Management

6.1%

Finance

5.2%

Political Science

3.4%

Psychology

3.3%

Economics

2.8%

General Sales

2.5%

Hospitality Management

2.2%

Accounting

2.2%

Education

2.2%

English

2.0%

Electrical Engineering

1.8%

Liberal Arts

1.7%

Computer Science

1.6%

History

1.5%

Journalism

1.5%

Biology

1.5%

Kinesiology

1.4%
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Degrees

Bachelors

53.0%

Other

19.2%

Masters

18.6%

Associate

4.8%

Certificate

2.5%

Doctorate

1.0%

License

0.4%

Diploma

0.4%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Director Of Sales Salaries

Job Title Company Location Start Date Salary
Director-Asia Sales CLSA Americas LLC New York, NY May 15, 2016 $325,000
Director, Institutional Sales Foreign Exchange Commonwealth Bank of Australia New York, NY Jul 01, 2016 $280,000
Director, Institutional Sales Foreign Exchange Commonwealth Bank of Australia New York, NY Jan 07, 2016 $280,000
Director, Asia Sales CLSA Americas LLC New York, NY Feb 15, 2016 $275,000
Asia Sales Director CLSA Americas LLC New York, NY Aug 10, 2015 $275,000
Director Fixed Income Sales Commonwealth Bank of Australia New York, NY Apr 28, 2016 $260,000
Director, Salesperson Citibank, N.A. New York, NY May 01, 2015 $250,000
Director; Equity Sales Merrill Lynch New York, NY Feb 09, 2016 $250,000
Director, European Equities Sales Citigroup Global Markets Inc. New York, NY Sep 13, 2015 $250,000
Director; Equity Sales Merrill Lynch New York, NY Oct 17, 2016 $240,000 -
$260,000
Director Sales Force Effectiveness & Analytics, Primary Care Actavis, Inc. Jersey City, NJ Apr 02, 2016 $229,382
Director, Canadian Equity Sales RBC Capital Markets, LLC New York, NY Sep 13, 2016 $227,178
Director, Sale & Purchase Compass Maritime Services LLC Teaneck, NJ Oct 15, 2015 $224,078
Director, Advertising Sales Strategy Viacom International Inc. New York, NY Feb 02, 2015 $155,000
Director, Sales Insurance Zensar Technologies Inc. Oak Brook, IL Oct 19, 2016 $154,606
Director of Sales (Middle East & North Africa) Grove Services, Inc. Atlanta, GA May 29, 2015 $153,213
Sales Director Hardco Consulting Inc. Coral Springs, FL Apr 11, 2016 $152,547
Director of Sales, Latam Power Distribution, Inc. Richmond, VA Aug 12, 2016 $150,654
Sales Director Insidersreferral.Com, Inc. Austin, TX Apr 11, 2016 $150,426
Director of North American Sales Data Innovations LLC South Burlington, VT Sep 15, 2015 $150,000 -
$200,000
Director Business Development & Sales MUFG Fund Services (USA) LLC New York, NY Jan 04, 2016 $119,000
Director Business Development & Sales MUFG Fund Services (USA) LLC New York, NY Mar 19, 2016 $119,000
Director of Pre-Sales and Delivery Securonix Inc. Redwood City, CA May 13, 2016 $118,414 -
$120,000
Director of Sales Growing Energy Labs, Inc. San Francisco, CA Jan 27, 2016 $118,331 -
$160,389
Sales Director Birlasoft Inc. Waukesha, WI Feb 09, 2015 $118,206
Director B2B Sales Hear.Com LLC Miami, FL Jan 11, 2016 $118,061 -
$145,000
Director-Pre Sales Igate Technologies Inc. Bridgewater, NJ May 12, 2015 $117,200
Director-Pre Sales Igate Technologies Inc. Iselin, NJ Apr 30, 2016 $117,200

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Top Skills for A Director Of Sales

RevenueGrowthProductDevelopmentStrategicPartnershipsBusinessDevelopmentTerritoryCustomerServiceSalesRepsFinancialSalesStrategiesQuotaNewSalesSalesGoalsAnnualSalesPTradeShowsMarketShareAdditionalSalesStaffDirectSalesSalesPlans

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Top Director Of Sales Skills

  1. Revenue Growth
  2. Product Development
  3. Strategic Partnerships
You can check out examples of real life uses of top skills on resumes here:
  • Drive revenue growth by proactively motivating sales staff and fostering a dynamic work culture.
  • Company liquidated selling off technology and patents because of the inability to shorten timeliness from product development to commercial usage.
  • Directed formation and development of this administrative services company, including financing, marketing, lead generation, and strategic partnerships.
  • Overachieved annual revenue and marketing goals and produced record setting year in new business development in a soft economy.
  • Key responsibilities included sales, profit, forecasting, opportunity identification, territory growth, channel strategies, and management.

Top Director Of Sales Employers

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Director Of Sales Videos

Sales Training Video - The Role of the Sales Manager

Sales: A Great Sales Manager - Here's What it Takes

A Day In The Life | MassiveJoes.com National Sales Manager Neve Mills | June 2015 | Massive Joes

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