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  • Marketing Director

    The Woodland Group, LLC 3.2company rating

    Remote director of search engine optimization job

    The Woodland Group specializes in providing premier real estate opportunities across the southeastern United States, offering a diverse selection of mountain and waterfront properties ranging from one to over 100 acres. With a commitment to finding the perfect property for each client, The Woodland Group is dedicated to creating a seamless and personalized experience. Supported by a skilled team of real estate professionals, the company takes pride in helping clients discover their dream properties. Based in Cornelius, NC, The Woodland Group is known for its exceptional service and unparalleled expertise in the real estate industry. Role Description This is a full-time role on-site or remote (US based) located in Cornelius, NC for a Marketing Director. The Marketing Director will be responsible for developing and executing marketing strategies to effectively promote the company's real estate offerings. Daily tasks include overseeing market research, designing marketing campaigns, managing the marketing team, and ensuring sales alignment. The role also involves closely monitoring market trends, identifying opportunities, and enhancing the company's brand presence to ensure business growth and outreach. What You'll Do HubSpot Platform Ownership Serve as The Woodland Group's HubSpot expert and primary administrator. Manage workflows, lists, segmentation, lead scoring, agent processes, reporting, and overall data hygiene. Ensure the platform supports fast-moving property releases and promotional timelines. Deadline-Based Campaign Management Plan, schedule, and execute marketing campaigns tied to one-day sales events and property launches. Build detailed timelines and coordinate deliverables across sales, media, operations, and leadership. Ensure all campaign assets (emails, landing pages, automation, forms) are delivered and deployed on time. Anticipate bottlenecks and proactively remove roadblocks to meet strict deadlines. Especially when it comes to freelancers. Lead Nurturing & Workflow Optimization Create automated sequences for priority bookings, soft bookings, prospects, inactive prospects, and post-tour communication. Continuously improve engagement through A/B testing, branching logic, and behavior-based segmentation. Email Marketing Execution Develop and schedule branded email announcements, tour reminders, updates, and follow-up emails. Follow the Campaign Email Deadline Plan. Maintain high deliverability and engagement while ensuring consistency with brand guidelines. Support high-volume, high-urgency email deployments during peak sales periods. Performance Reporting Build dashboards to track appointment conversions, engagement, source attribution, and ROI. Monitor campaign performance and make data-backed optimization recommendations. Provide leadership and sales teams with clear, timely reports during launch cycles. Cross-Platform Integration & Systems Management This is a critical part of the role. Connect and maintain integrations between HubSpot and key marketing tools, including: SalesMessage (SMS communication + automated follow-ups) Canva (brand-approved templates and creative asset management) Webflow (landing pages, property webpages, forms, and tracking) Mailchimp (legacy lists, syncing, migration, or supplemental sends as needed) Calendly, Land.com, Meta Ads, Google Ads, and others Adobe Creative Suite (Primarily Illustrator and Photoshop) Figma Design (Preferred, but not required) Ensure all platforms communicate correctly and reliably. Troubleshoot sync issues, tracking errors, form connections, and data inconsistencies. Maintain consistent branding, assets, and message flow across all tools. Support the team by preparing templates, links, UTM tracking, and assets in the correct platform. Keep SOPs updated for how each platform integrates into The Woodland Group's marketing ecosystem Cross-Team Collaboration Partner closely with sales teams to ensure smooth campaigns and timely communication. Coordinate with media, design, and operations to streamline campaign production. Act as the go-to HubSpot resource for troubleshooting and process enhancements. Quality Assurance Review all assets for accuracy-links, tracking, formatting, mobile responsiveness, and workflow logic. Maintain compliance with communication laws and internal SOPs. Uphold consistent Woodland Group branding and messaging. What You Bring 2+ years of experience managing HubSpot Marketing Hub (required). Experience running campaigns in deadline-heavy, fast-paced marketing environments. Strong project management skills with the ability to prioritize multiple campaigns simultaneously. Excellent communication and cross-department coordination abilities. Analytical mindset with the ability to interpret data and improve performance. High attention to detail and strong instinct for process, structure, and organization. Experience in real estate/land sales/marketing preferred but not required. Why You'll Love Working With Us Mission-driven company helping families and individuals find their perfect piece of land. Fast-paced, dynamic work with clear results and big wins. Collaborative team with strong values and supportive leadership. Opportunities for professional growth as the company expands nationwide. Competitive compensation and flexible, remote work environment. While this is currently a hands-on management role, it comes with significant growth opportunity. As The Woodland Group expands nationwide, this position is designed to evolve into a leadership role overseeing larger campaigns, systems, and eventually additional team members.
    $83k-120k yearly est. 2d ago
  • Marketing and Growth Co-op (Remote)

    Stack Wallet LLC

    Remote director of search engine optimization job

    Stack Wallet is a New Jersey-based consumer product startup supported by the NJ Innovation Fellows program (NJIF) that is building a modular, next-generation minimalist wallet system. We're looking for a marketing-minded student or recent graduate to join our founding team in a full-time, fully remote co-op* role. This is not a typical internship. You'll work directly with the founders and take real ownership of early-stage marketing, content, and growth efforts. What you'll work on: Creating content for social media (short-form video, photos, posts) Helping shape brand voice and messaging Customer research and feedback collection Growth experiments (email, outreach, communities, social) Supporting launches, promotions, and early customer acquisition What we're looking for: Entrepreneurial mindset and strong work ethic Interest in marketing, branding, and content creation Comfortable working independently Strong written and visual communication skills Based in New Jersey and able to attend monthly in-person sessions in Newark Details: Full-time (35+ hours/week) Fully remote with monthly in-person program sessions in Newark $35,000 annual stipend (via NJIF) Equity opportunity with vesting Two-year program commitment *Co-op academic credit subject to university approval
    $96k-146k yearly est. 2d ago
  • Search Engine Marketing Manager (SEM)

    Yelp 4.3company rating

    Remote director of search engine optimization job

    Yelp's cutting edge performance marketing team is on a mission to help connect consumers with local businesses and service professionals. Our team works together to drive growth and positive contribution margin by acquiring new customers, new businesses, and maximizing yield and revenue from paid marketing channels. The team has large budgets, dedicated support from Google and Bing, and wide-open opportunities for growth. We are looking for an experienced Search Marketing (SEM) Manager with strong analytical skills, business acumen, and a deep understanding of Search Marketing to join our performance marketing team. You'll work to optimize portfolio operations of a 7 figure monthly SEM budget in order to drive marketplace growth. We'd love to have you apply, even if you don't feel you meet every single requirement in this posting. At Yelp, we're looking for great people, not just those who simply check off all the boxes. This is a full-time remote role based in the United States. What you'll do: Manage the day-to-day operations for our paid search marketing strategy, setting up campaigns, optimizing bids, ad copy, landing pages and more. Obsess over data. You will analyze performance metrics from internal database tools, third party systems, APIs, and data feeds to drive growth in profit. Monitor and report on daily SEM portfolio performance using our in-house SEM systems and conduct analysis and investigations using Excel, Tableau, and SQL. Create a roadmap for continual innovative testing to drive growth and ongoing optimization to drive efficiencies and achieve performance targets. Conduct tests on SEM best practices including: Portfolio Expansions Traffic Curation Ad Copy Testing Evaluate test results using Excel & Stat Sig calculators to determine if the results meet success criteria and if they are statistically significant. Think big picture, you will prepare, analyze and communicate performance metrics for completed projects to the team and key stakeholders across the business. Demonstrate flexibility in a constantly changing search ecosystem and stay apprised of latest trends and best practices. Collaborate with our in-house analytics and technology teams to conduct performance deep dives and inspire the next generation of our portfolio management tools. What it takes to succeed: 4+ years of experience using Google Adwords and Bing Ads with large keyword portfolios and at least high 6 figure to 7 figure monthly search budgets required. Deep understanding of automated search bidding strategies including tCPA & tROAS required. Exceptional analytical capabilities and the ability to turn trends into actionable insights and hypotheses. Advanced proficiency with Excel is a must (e.g. Power user leveraging Vlookups, pivot tables). Ability to use SQL is a big plus. Bachelor's degree in a quantitative field (e.g. mathematics, statistics, computer science, etc.). Excellent leadership and collaboration skills (e.g., communicating, coordinating, building consensus, influencing without authority, listening, being open to other perspectives). What you'll get: Effective your first day: Full medical, vision, and dental 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday Up to 14 weeks of parental leave Monthly wellness subsidy Work from home reimbursement Flexible spending account 401(k) retirement savings plan Employee stock purchase plan Compensation range for this position is $89,000 - $150,000 annually. You may also be offered a bonus and benefits. Closing At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education - and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.” We're proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability. Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience. We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California). Where required by law, a criminal background check will not be conducted until after a conditional offer of employment is made, and any evaluation of a candidate's criminal background check will be subject to an individualized assessment that takes into account the candidate's specific criminal records and the responsibilities and requirements of the particular role. We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or ************. Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes. US Recruiting and Applicant Privacy Notice #LI-Remote
    $89k-150k yearly Auto-Apply 37d ago
  • Director, Digital Strategy - US Based Remote

    Anywhere, Inc. 3.7company rating

    Remote director of search engine optimization job

    Director, Digital Strategy The way customers discover and engage with brands has shifted dramatically. AI now answers questions before users reach your website, traditional organic traffic is declining, and the path from awareness to conversion is more fragmented than ever. We're looking for a strategic leader to navigate these changes and turn our websites into high-performing growth engines. As Director of Website Strategy, you'll own the revenue and lead generation strategy across our digital properties, driving measurable business impact through website optimization, advertising opportunities, and conversion rate improvements. The ideal candidate combines deep expertise in digital marketing, SEO, CRO, and data-driven insights with a relentless focus on outcomes-not just implementation. You'll collaborate across teams to ensure our websites deliver exceptional user experiences and journeys while fueling brand growth and revenue. What You'll OwnRevenue & Lead Generation Strategy Own the P&L for website-driven revenue, including lead generation, advertising/monetization opportunities, and conversion optimization; prioritize monetization strategies and advertising opportunities across all digital properties Set quarterly and annual targets for leads, conversions, and revenue-and build the roadmap to hit them Identify new monetization opportunities across our digital properties and build business cases for investment Digital Growth Strategy Define how we win in an AI-disrupted landscape-understanding that traffic sources are shifting and adapting our strategy accordingly Champion first-party data and owned audience development as a strategic priority, reducing dependence on third-party traffic Partner with SEO, content, and technical teams to ensure our digital presence remains visible as search evolves toward AI-powered discovery Stay ahead of industry trends and educate leadership on implications for our digital strategy, including AI-driven search innovations, generative content platforms, and UX best practices Conversion & Customer Experience Lead conversion rate optimization initiatives, defining testing priorities and success criteria including A/B testing, personalization, and funnel optimization Ensure our websites deliver experiences that convert across devices, channels, and entry points-including AI-referred traffic Evaluate and recommend investments in on-site tools (chatbots, personalization, lead capture) based on business impact Performance & Accountability Define KPIs that reflect the new reality-moving beyond vanity traffic metrics to focus on lead quality, conversion rates, and revenue attribution Report to executive leadership on digital performance with clear insights and recommendations Manage agency and vendor relationships, holding partners accountable to business outcomes Cross-Functional Leadership Collaborate with Marketing, Product, Engineering, and Brand teams to align digital initiatives with broader business goals and lead collaboration on website enhancements and marketing initiatives that drive engagement and conversions Translate business objectives into clear briefs for technical and creative teams Build relationships across the organization to accelerate execution and remove roadblocks What You Bring Required 8+ years of experience in digital marketing, website strategy, or performance marketing roles. Proven track record of driving measurable revenue or lead generation growth through digital channels. Strong business acumen with experience owning P&L or revenue targets Understanding of how AI is reshaping search and discovery-and what it means for business strategy (you don't need to implement, but you need to understand) Experience with CRO programs, A/B testing strategy, and conversion funnel optimization Ability to interpret analytics and translate data into strategic recommendations Familiarity with marketing automation platforms and lead management systems. Excellent communication and cross-functional collaboration skills. Results-oriented mindset with a passion for innovation and continuous improvement. Preferred Experience in real estate, financial services, or related industries involving B2B2C models with complex lead generation funnels. Background in managing agency relationships and holding external partners accountable Familiarity with marketing technology stack evaluation and vendor selection What You Won't Be Expected to Do This is a strategic leadership role, not a technical execution role. You'll work with talented specialists who handle implementation. You will not be expected to: Write code, implement schema markup, or configure technical SEO elements Build or train AI models, chatbots, or machine learning systems Manage day-to-day analytics reporting or dashboard creation Execute content creation, design, or UX implementation
    $105k-158k yearly est. Auto-Apply 7d ago
  • SEO Strategist

    Beacon Talent

    Remote director of search engine optimization job

    About the Client Our client is a fast-growing innovator in the generative AI space, specializing in next-generation search engine optimization solutions. Their platform leverages cutting-edge technology to help brands improve visibility in modern AI-driven search environments. With a strong emphasis on strategy and performance, they work with forward-thinking teams to redefine how search works in the age of generative AI. About the Role This is a strategic, consultative position designed for someone who thrives at the intersection of SEO and client engagement. As an SEO Strategist, you'll act as a trusted advisor to prospects and customers, translating technical SEO capabilities into real-world business impact. Think of this role as similar to a Sales Engineer-but instead of software demos, you're helping clients understand and implement next-gen SEO practices tailored for AI-driven search engines. Responsibilities Partner with sales and customer success teams to deliver SEO expertise during pre-sales and onboarding. Conduct in-depth SEO assessments and articulate technical recommendations in client-facing settings. Translate complex search optimization concepts into actionable plans tailored to each client's needs. Serve as a strategic consultant, guiding customers through implementation and best practices. Stay current on trends in generative AI and search to inform client strategies and internal product feedback. Support the development of reusable resources such as playbooks, case studies, and onboarding templates. Requirements 3+ years of experience in SEO strategy, technical SEO, or a related digital marketing field. Strong understanding of how AI is reshaping search, including tools like ChatGPT, Perplexity, and Google SGE. Proven ability to engage with clients in a consultative manner, ideally in a SaaS or agency environment. Excellent communication skills, both written and verbal, with the ability to explain technical concepts to non-technical audiences. Analytical mindset with comfort in tools like Google Search Console, Ahrefs, or equivalent platforms. Bonus: Experience in a pre-sales or sales engineering capacity. Benefits & Why Join Be on the forefront of a seismic shift in the search landscape. Work with a highly collaborative and forward-thinking team. Competitive compensation with performance incentives. Flexible remote work culture with support for work-life balance. Opportunities for rapid growth as the company scales
    $86k-129k yearly est. 60d+ ago
  • Digital Marketing Director

    Levo 3.9company rating

    Remote director of search engine optimization job

    DIRECTOR OF DIGITAL MARKETING - REMOTE WORK FROM HOME ABOUT US This key role is in a high-growth, high-profit portfolio company of big thinkers and big doers. It is a CPG/beverage/dietary supplement company with a history of strong, profitable growth as the number one product and brand in its emerging category. Through its expanding sales and distribution network, the team is positioned to scale existing and new products globally, driving exponential revenue growth. With the leadership team in place, the opportunity is now to execute a scalable retail expansion strategy, optimize sales execution, and maximize category leadership on the path to a lucrative exit. WHAT YOU'LL DO We are seeking a dynamic and visionary Director of Digital Marketing with multi-brand and marketplace experience that has scaled a fast-moving CPG brand to success. In this pivotal role, you will be instrumental in driving the growth of our brands, enhancing revenue streams, and maximizing profitability through ecommerce. You will also play a key role in positioning the company for a strategic exit at a multi-billion dollar valuation. This role will report to the SVP of Marketing and be responsible for driving innovation, revolutionizing online presence and ecommerce performance, and building our brands across digital platforms. Our ideal candidate will have a proven ability to build profitable growth by driving demand, conversion and brand loyalty through consumer and channel understanding, innovation, new platforms and technology, advertising, media, packaging, consumer promotions and marketing analytics. WHO YOU ARE Strategic & Operational - You think big but act fast. You can develop strategy and roll up your sleeves to execute. Analytical & Performance-Driven - You're fluent in metrics, funnels, and attribution. You optimize for both growth and efficiency. Customer-Centric - You understand consumer behavior and use insights to build meaningful digital journeys that drive loyalty and repeat purchase. Collaborative - You work cross-functionally with brand, creative, product, and sales teams to build integrated digital programs. Growth-Minded - You stay on top of trends and are always testing, learning, and pushing toward better performance. RESPONSIBILITIES Digital Strategy & Execution Develop and execute multi-channel digital marketing strategies that drive traffic, acquisition, retention, and LTV Manage paid media campaigns (search, social, display), SEO, affiliate, and CRM/loyalty programs Optimize digital customer journeys across DTC and third-party marketplaces Leverage A/B testing, conversion optimization, and funnel analytics to drive growth eCommerce Performance Own digital revenue targets across owned and operated channels Ensure website performance, CRO, UX, and merchandising are optimized to increase conversion and reduce abandonments Use data to inform pricing strategies, bundling, and promotional planning Analytics & Insights Monitor campaign KPIs, CAC, ROAS, and site performance; deliver weekly reporting and insights Build and maintain dashboards that provide clear visibility into digital performance and business impact Translate insights into action plans to improve effectiveness and efficiency Team & Cross-Functional Collaboration Partner closely with brand, creative, and content teams to develop campaigns that convert and reflect brand strategy Collaborate with Sales and Product to align digital initiatives with broader business goals Oversee and manage agency/vendor relationships as needed WHAT YOU'LL BRING 5-7 years experience within digital marketing and ecommerce within a Fast-Moving and Robust Ecom Brand, regulated environment (cannabis, alcohol, vape, caffeine, online gaming, dietary supplements) working in a multi-brand, multi-website type environment. Proven P&L expertise coupled with a robust command of financial metrics and analysis Experience with both designing and implementing successful digital marketing strategies with a history of driving profitable growth. Hands-on experience with SEO/SEM, Google Analytics, CRM software and ecommerce platforms and tools such as WordPress. Analytical and data driven with the ability to interpret data and metrics. A strong multi-tasker who can lead multiple projects in a fast-paced environment and positively contribute to enhanced business and functional capability across digital. Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager and Instagram Ads. University, Bachelor's, or MBA degree in a Business oriented field with a major in Marketing or a related business discipline; superior financial acumen, and problem-solving skills is required Compensation A competitive base salary will be provided in this position, with an additional lucrative bonus plan based on performance. In this role you will contribute directly to a highly lucrative exit and will be rewarded generously as a result. Full medical benefits are provided as part of this role.
    $94k-149k yearly est. 60d+ ago
  • SEO Strategist (Remote US)

    Directive Consulting

    Remote director of search engine optimization job

    Directive Consulting is the leading B2B performance marketing agency that delivers real revenue-not just leads. We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs-we're here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries. We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what's expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something , you'll fit right in. But here's the fun part-we don't just deliver results; we're shaping the future of marketing. Ready to build something that breaks the mold? About The Role: The Content Strategist is a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders. The Strategist is responsible for more Enterprise clients and is expected to have a deep understanding of their service line and how it impacts other areas of business to create a holistic marketing strategy. Please note: internally, this role is titled Account Strategist, Content & SEO. What You'll Do: Strategic Excellence and Best Practices: Strategists are responsible for creating custom strategies and implementing best practices for their clients that ultimately result in achieving our NSMs. The strategist will use project phase as a foundational moment for building the initial client strategy, but will also use our clients overall marketing goals, current and ongoing campaigns, and historical performance to optimize and revise strategies over the lifetime of the client while adhering to Directive best practices Strategists will work closely with their Associate Director (AsD) when roadblocks arise that impact their strategy and goal attainment. Strategists display a strong ability to craft creative briefs and compelling content campaigns with a focus on ideation based on competitor and audience insights. Best practices should be used to inform our strategies to ensure our clients are in the best position to exceed their goals. In particular: LTV:CAC modeling Customer Generation Share of SERP Content Production Goal Setting: Strategists are responsible for using available data to set goals for clients during their engagement period. These goals will be reviewed and approved by their Associate Director (AsD), who should be in the meeting with them. Data sources include Google Analytics, CRM data, SEMRush reporting, and Ahrefs reporting All Goals must be approved by the Associate Director (AsD) before the Strategist can present it to their client alongside their Associate Director (AsD). Project Management: Strategists are responsible for ensuring that their planned strategy is executed. Project Management ensures that the Directive team and the client team knows who is responsible for specific tasks to ensure we make progress towards our goals. Use of the project management tool Asana is required. This includes delegating tasks to other team members, such as Specialists, as well as our clients and then ensuring that these tasks are completed in a timely manner. In pods where Project Managers are present, Strategists will ensure they partner with Project Managers to ensure all tasks are created, assigned and due dates are met and communicated to the client Strategists will work closely with content writers and designers to complete content campaigns for clients on time while also being responsible for ensuring that the quality is up to client standards. Internal and External Communication: Strategists are the main interface between our clients and our team. Strategists are expected to build relationships with our clients that goes beyond just deliverables and get to know them on a human level with the primary goal of being the best consultant for our clients and their business. Additionally Strategists are expected to proactively communicate to clients and internal leadership on a regular basis to ensure we are driving the best results for clients. When proactively communicating with clients we want to ensure we communicate timeline expectations for deliverables, goal attainment progress, and actively use our shared communication channels, such as Slack, to communicate between bi-weekly meetings. This includes sending deliverables on a regular cadence instead of only during bi-weekly meetings When proactively communicating with internal leadership this should include communicating any roadblocks, opportunities for account growth, and any moments of change on clients accounts. Moments of change can look like a needed change in strategy, internal client marketing changes, point of contact changes, and more. Reporting: Strategists are expected to regularly report to clients the progress and impact of their strategy. In support of this pilar strategists are expected to report on the following cadence: Bi-weekly meetings with the client Note in these meetings strategists are expected to report on NSM progress and ongoing deliverables Monthly reports Quarterly reports 2 Bi-Annual business review presentation What You'll Bring: A proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics Strong Communication skills: comfortable client facing and owning relationships with key stakeholders Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools Proven organisational, project, and time management skills Genuine enthusiasm for digital marketing, SEO and Content Must have agency experience Must have B2B tech and/or SaaS experience Goals: NSM Attainment: 100% MRR Retainment: 96% CSAT > 4.2 Upsells / Cross-sells / Referrals - Strategists are expected to regularly look for opportunities for our clients to grow their business with Directive. Examples of this include: Growing into another service line such as SEO or Paid Media Growing within their current service line such as increasing content, SEO, or Paid Media budgets Referrals are a natural extension of building a solid relationship with our clients and strategists should be in the habit of asking for a referral at key moments. Example of moments to ask for a referral: Point of contact starts a new job Client leaves a 5 CSAT score What We Offer 🏠 We have a set living wage at Directive 🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents Benefits to Support the Whole Person: 🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace 💪 Physical - Gympass 🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave 💰 Financial - Traditional and Roth 401(k) with a 3% company match 🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time 🌴 Annual Anniversary Trip with peers and executive leadership for fun and entertainment! Work Environment Requirements As a remote-first company, you'll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country. This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background. To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to *******************************. Additional Information At Directive, one of our core values is People First. We're committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #LI-DC1
    $80k-118k yearly est. Auto-Apply 15d ago
  • SEO/AEO Strategist

    Smartbug Media

    Remote director of search engine optimization job

    SmartBug Media is the full-service digital agency of choice for organizations looking tocreate resilient growth across the entire customer lifecycle, with a strong focus on the HubSpot ecosystem. From marketing to sales, revenue operations to customer success,and e-commerce to integration, SmartBug combines sound strategies and technology withtop talent to help clients set the course for continued success. Recognized globally,we've made the Inc. 5000 list seven times, the Adweek 100 four years running, and wonnumerous Comparably awards for our culture and leadership. We're not just HubSpot'shighest-rated partner worldwide but also a two-time HubSpot North AmericanPartner of the Year and proud Elite Partner. SmartBug is also a proud GooglePremier Partner. Position Overview:In the role of Strategist, SEO, you will work closely with SmartBug clients and our client services marketing teams to develop and implement strategies to leverage best practices, improve SEO performance, and deliver results for SmartBug clients. This integral role will provide quality standards and processes for keyword research, website SEO audits, implementing Schema, link building, SEO analytics, and implementation of all off-page SEO activities.Day-to-Day Build SEO services and best practices, including keyword research, website SEO audits, implementing Schema, link building, SEO analytics, and implementation of all on-page and off-page SEO activities Conduct SEO audits of client website performance Map content strategies to the buyer journey, identifying gaps and prioritizing high-impact topics for organic acquisition. Develop detailed SEO content briefs, including semantic clusters, recommended structure (Hn), internal linking, and on-page optimizations. Build analytics reports on keyword and site rankings, site domain performance, backlinks, on-page performance, and organic traffic trends Diagnose and resolve organic traffic and SEO issues Set up proper performance tracking on-site domains Implement Google Search Console and Google Analytics Inform client services and web team of algorithm updates and SEO news Advise on best practices around domain, sub-domains, and site architecture Provide expertise as needed for complex SEO problems/opportunities Other responsibilities as assigned. Recommended Technical Skills Lead technical SEO audits to identify and prioritize issues related to crawlability, indexability, site speed, rendering, and mobile-friendliness. Collaborate with development teams to implement complex technical SEO recommendations, including schema markup, hreflang tags, canonicalization, and XML sitemaps. Conduct in-depth analysis of website architecture and provide recommendations for optimizing site structure, internal linking, and URL parameters for SEO performance. Develop and implement strategies for international SEO, including managing hreflang attributes and understanding geo-targeting considerations. Stay abreast of emerging technical SEO trends and algorithm updates, translating them into actionable strategies and recommendations for clients. Oversee the technical aspects of website migrations, redesigns, and platform changes to ensure minimal impact on organic search performance. Experience with JavaScript SEO and understanding how search engines crawl & LLM and render dynamic content. Demonstrate curiosity and expertise in how AI and LLM influence SEO strategy and search behavior and proactively apply these insights to enhance client deliverables. Optional: Utilize server log file analysis to gain insights into how search engines crawl and interact with the website. Experience & Education B.A. or B.S. degree is required French and English proficiency 5-8 years of progressive SEO experience with a digital marketing agency or in-house team Proven track record and hands-on experience successfully developing and implementing SEO strategies for multi-domain and multinational websites Comprehensive knowledge of organic search and search engine ranking algorithms, including both on-page and off-page SEO activities Expert knowledge working with SEO platforms and tools; for example, Google Analytics, Google Tag Manager, Search Console, Semrush, Moz, Screaming Frog, Schema.org Proficiency and knowledge of web development best practices and processes (code ability is not required) Advanced skills in reporting and Excel/Google Sheets, including pivot tables and advanced functions Experience with HubSpot or marketing automation platforms preferred yet not required Proven experience finding, analyzing, and assimilating market and customer data into SEO strategies Experience presenting to clients or executive-level team members preferred Excellent writing skills and a strong understanding of best practices for SEO-friendly content Proficiency in Google Suite Experience working remotely in similar roles is strongly preferred
    $67k-99k yearly est. Auto-Apply 31d ago
  • Director of ECommerce (remote, USA)

    Vacation 4.4company rating

    Remote director of search engine optimization job

    Who We Are Join the dynamic team at Vacation , the award-winning sunscreen company from Miami USA that's on a mission to make sunscreen fun. Founded in summer 2021, Vacation has swiftly gained acclaim among consumers, tastemakers, press, retailers, and dermatologists alike for the immersive brand world and "leisure-enhancing" products that transport you to paradise and back. Vacation's steady growth is in large part thanks to the company's focus on creativity and innovation, and the team's shared mission to infuse a sense of fun into sunscreen aisles nationwide. You can discover Vacation's products at leading retailers including Ulta Beauty, Nordstrom, and Target, as well as ***************** Role Summary Vacation is looking for an experienced ECommerce leader, who will oversee all online sales channels, including Vacation Inc., Amazon, and TikTok Shop. This is a strategic yet hands-on leadership role, responsible for driving optimal online experience, outsized market growth, optimized conversion, and ensuring operational excellence across our ecommerce ecosystem. Reporting to the VP of Growth Marketing, the Director of ECommerce will function as a player-coach - leading both strategy and execution, managing agency and partner relationships, and setting the roadmap for continued ECommerce expansion and growth. This is a fully remote role, east coast preferred. Responsibilities ECommerce Strategy & Growth Manage revenue and profitability targets across DTC, Amazon, and TikTok Shop Execute channel-specific growth strategies focused on acquisition, conversion, retention, and contribution margin improvement Monitor and optimize core KPIs including conversion rate, store health scores, and inventory performance Optimize site merchandising and online engagement - ensuring strong CX experience and functionality Lead promotional planning, product launches, and seasonal campaigns in collaboration with Brand, Design and Media teams Stay at the cutting edge of new online store technology and capabilities in the market DTC Site Management (Shopify) Oversee site merchandising, product setup, promotional execution, and UX optimization Partner with internal and external teams to improve conversion rate and AOV Ensure consistency in brand presentation, storytelling, and user experience across all touchpoints Amazon Manage day-to-day operations on Amazon with agency partners, including listings, content, pricing, promotions, and advertising strategy - including advertising efficiency and product level focus Lead new product launches and big Amazon moment activation in leadership with our Amazon agency Monitor account health, fulfillment, inventory levels, and channel net profit margin. Drive revenue growth and brand excellence for our experience on Amazon TikTok Shop Manage TikTok Shop store health - maintain product catalog, PDPs, site content and pricing/promotions Ensure inventory health through ‘Fulfilled by TikTok' aligned with excellent fulfillment and customer experience Lead Product assortment and merchandising decisions, building bundles and competitive offers Oversee project management on Influencer and Affiliate programs Partner closely with Media and Influencer team to maximize brand impact on the platform and to drive maximum revenue growth Establish new team processes to adapt the team and brand to a constantly changing platform environment Cross-Functional Leadership Serve as the primary liaison between Marketing, Sales, Operations, Finance, and Customer Experience on all Ecommerce matters Ensure accurate forecasting, inventory management, and reporting across channels Develop best practices, systems, and processes to enable growth and scalability Lead the strategy, activation, and execution on all Ecommerce matters within Annual Operating Plan Qualifications Bachelor's degree in a related field 6-10 years of progressive e-commerce experience managing DTC, Amazon and other marketplace channels Proven success driving revenue, margin, and conversion improvements in a consumer goods or lifestyle brand Deep familiarity with Shopify and Amazon Seller Central (with TikTok Shop experience strongly preferred) Strong analytical ability and comfort managing performance metrics Excellent project management, prioritization, and cross-functional communication skills Ability to balance executional detail with strategic thinking in a fast-paced, high-growth environment Assertive in your communication style Excited to grow Vacation into a household name and have fun in the process You use sunscreen Compensation & Benefits Comprehensive Medical, Dental, Vision plans with up to 100% coverage for employees Fully remote work with annual company-wide offsite 401(k) (2026) WFH stipend and an annual learning stipend 15 Days PTO Complimentary Vacation Products What We Value Vacation employees have a deep hunger and eagerness to go above and beyond in everything they do. They love to leave their mark in contributing to the company's growth and, maybe most importantly, they are humble when they do so. No job is too small, and they see every task they do as an opportunity to make a meaningful contribution to the company's overall success. Attention to detail, organization, proactivity, accountability, humility and a sense of humor are cardinal virtues for a Vacation employee. Vacation is proud to be an equal opportunity workplace. We recognize that diverse teams make the strongest teams. We are committed to equal employment opportunity regardless of gender identity/expression, veteran status, or any other characteristic protected by law. If you have a disability or special need that requires accommodation, please let us know by contacting us at ******************* so we can do our best to accommodate you in applying for the role.
    $107k-184k yearly est. Auto-Apply 11d ago
  • Paid Search Media Strategist

    Kada Recruiting

    Remote director of search engine optimization job

    Fully remote position. This company is seeking a paid search specialist to join their digital activation team. The ideal candidate will have had over four years of hands\-on experience with developing and managing successful paid search advertising campaigns across Google Ads and Bing Ads. The Strategist, Paid Search is tasked with being an expert in their discipline and will be responsible for creating search strategies, as well as campaign builds, optimizations, and reporting. They will communicate regularly with internal planning teams, as well as specialists across digital disciplines including programmatic and social media. They are comfortable working directly with clients to articulate search strategy. They will also build relationships with representatives from various search platforms. Requirements 2\-4 years paid search buying experience Bachelor's degree preferred Integration of campaign efforts across media channels Other duties may be assigned as is deemed necessary to meet company needs Strong organizational, time management, and multi\-tasking skills Strong communication skills that can be demonstrated in direct client interactions Paid search media buying, specifically across Google Ads and Bing Ads Interface with both (internal) account teams and (external) clients regarding search strategy and performance Regularly communicate with internal planning teams, specialists across digital disciplines, and representatives from various search platforms and technologies Basic understanding of search optimization platforms preferred (Search Ads 360, Kenshoo) Oversee day\-to\-day performance across campaigns, including monitoring, identifying and implementing optimizations Work with the Reporting & Analytics team to facilitate reporting and analysis Design search strategy and structure, including keyword development, campaign build, and optimization bid strategy in search management platform Communicate directly with clients on key accounts Review and reconcile media invoices using the agency billing system Keep informed of relevant issues affecting the paid search and overall digital landscape Advanced knowledge of the search landscape and platforms: Google Ads, Google Analytics, Bing Google Ads certified Basic understanding of other digital advertising channels preferred (e.g. social, display, video, etc.) Benefits Long Term Disability Legal services and identity theft protection 401K Medical, dental and vision coverage Life Insurance Fitness club reimbursement Professional and personal development allowance Generous paid time off and holidays AFLAC and Flex Spending Accounts EOY medical reimbursement Health Advocate healthcare assistance program "}}],"is Mobile":false,"iframe":"true","job Type":"Full time","apply Name":"Apply Now","zsoid":"644554256","FontFamily":"PuviRegular","job OtherDetails":[{"field Label":"Industry","uitype":2,"value":"Media"},{"field Label":"City","uitype":1,"value":"Philadelphia"},{"field Label":"State\/Province","uitype":1,"value":"Pennsylvania"},{"field Label":"Zip\/Postal Code","uitype":1,"value":"19019"}],"header Name":"Paid Search Media Strategist","widget Id":"378139000000072311","is JobBoard":"false","user Id":"378139000000146003","attach Arr":[],"custom Template":"3","is CandidateLoginEnabled":true,"job Id":"378139000017138399","FontSize":"15","location":"Philadelphia","embedsource":"CareerSite","indeed CallBackUrl":"https:\/\/recruit.zoho.com\/recruit\/JBApplyAuth.do","logo Id":"44j12ae502ad497b14c2b8064c459918954ac"}
    $66k-100k yearly est. 60d+ ago
  • Senior SEO Strategist

    Victorious 4.2company rating

    Remote director of search engine optimization job

    What makes a great company? Is it the products it produces, its reputation, or its culture? At Victorious, we know it's our people. Our people-first ethos permeates every aspect of our company - from practicing radical integrity to empowering each other to do our best work. This approach attracts the sharpest minds in the industry and creates a culture that places empathy and kindness squarely in the middle of our commitment to rigorous methodologies. Working with us, you will gain exposure to and knowledge of a wide variety of industries. Our Strategists have a pivotal role in every aspect of our customers' SEO strategy, from large-scale technical audits to helping define their first keyword strategy. At Victorious, you will have the opportunity to touch every aspect of SEO in an ever-changing technical landscape. *Please note that we cannot sponsor visas. We thank you all for your interest, but we can only consider applicants who are authorized to work for an employer in the United States. The ask: Drive and refine high-impact SEO strategies for assigned customer accounts, acting as the primary point of contact for their SEO services at Victorious. The expectation: Execute SEO strategies for Victorious customers, proactively driving performance and making day-to-day decisions related to the execution of SEO services. Identify and address issues related to SEO performance, technical challenges, implementation issues, or other potential obstacles to campaign performance. Drive SEO innovation, identifying opportunities for service enhancements and new service offerings and staying ahead of industry trends to improve our company's effectiveness across its customer campaigns. Continuously monitor, evaluate, and enhance the quality of deliverables and contribute to team growth by spotting training needs during quality assurance processes. Work cross-functionally with the content, web, and customer success departments to ensure that Victorious campaigns are on pace and on track and delivered with collaboration for the best search-first campaign results. Provide SEO expertise and guidance when consulted by SEO team members or cross-functional partners. Stay up-to-date on the latest SEO strategies and trends, sharing knowledge with the SEO department and using insights to improve service deliverables. Qualifications: Robust experience in search engine optimization 7+ years working for a digital marketing agency in an SEO strategy role. Ability to translate complex concepts into actionable insights and next steps Experience working with SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.) Advanced experience in Asana or related project management tools Excellent organizational and time-management skills Ability to adapt to new technology and tools and comfort in an agile, fast-paced remote environment Understanding of HTML/CSS and website administration You will love working here and thrive if…: You are self-motivated. You don't need to be tightly managed to be successful, yet you understand the importance of following processes and communication. You don't need to be fired up; you're self-motivated by an inner drive to produce the best results and to be part of creating something great. You give a sh*t about your work. You believe in the inherent value of work and your role in helping a team succeed. You hate cynicism and are always looking to become a better version of yourself. Ego isn't an issue for you because you know feedback is the fastest way to improve. You demonstrate radical integrity. You take your responsibilities seriously, even if they're difficult or uncomfortable. You do what you say you'll do, and you're always honest. Coworkers can rely on you to deliver, and management never worries about your work ethic. Along with an amazing place to work, we offer: Excellent Medical (including a 100% employer-paid option*) / Dental / Vision / Life / LTD Insurance (Company will contribute equal value to other plan(s) offered) 401(k)/Roth Retirement Plan & Company Match 100% Remote Work Environment Unlimited Paid Time Off Company-Paid Holidays + Wellness Days Company-provided work equipment Robust SEO Training Program Monthly Remote Work Stipend Monthly Holisticly Wellness Credit Charitable Donation Company Match A little bit about us: From enterprise SEO efforts to boosting visibility for small businesses, Victorious is committed to helping marketers meet potential customers where they are - in organic search. We check our egos at the door and draw on our wealth of knowledge to make impactful recommendations that help our customers shine in search. Our commitment to best practices goes hand-in-hand with our commitment to transparency. At the end of the day, one core belief informs everything we do: If we stay true to the best interests of our customers and our team, we will all succeed - together. To learn more about us, please visit our website at victorious.com
    $56k-93k yearly est. Auto-Apply 60d+ ago
  • Search Strategist (SEO) - Remote

    Propecta

    Remote director of search engine optimization job

    Propecta is a fast-paced, creative, driven, primarily remote digital SEO agency trusted by forward-thinking companies and some of the world's largest B2B and technology brands - and the Search Strategist's job is to lead SEO strategy for a handful of our exciting, innovative clients. Job Description Propecta builds holistic, high-impact SEO strategies for the era of RankBrain and artificial intelligence; provides full-service execution when needed; and supports and trains internal teams to be proficient in SEO. With a proven track record, Propecta helps companies experience significant revenue increases from SEO. The Search Strategist is our client's primary contact that is responsible for leading each client's overall SEO strategy to deliver optimal SEO growth within reasonable timeframes with all resources available - including Propecta's teams, the client's teams, and at times even other agencies used by the client. Search Strategists provide consulting, training, support, and guidance to each of their clients, helping them continually identify high-priority SEO objectives, build and execute a project plan, and measure the impact of each effort. Success in this role means that an Search Strategist's clients experience measured growth from SEO and therefore maintain a long-term partnership with Propecta. Responsibilities Direct the SEO strategy of approximately 4-10 accounts (depending on account size) Build holistic, high-impact SEO strategies, working closely with one or more client contacts and multiple Propecta subject matter experts In particular, provide inspired leadership with regard to clients' content strategy and SEO Lead regular client meetings and provide each client with consistent, proactive communication Guide the strategy of all relevant client work fulfilled by Propecta, working alongside and providing direction to a variety of staff (and leading internal meetings) Coordinate the support and training needed for client teams to execute SEO-related projects and increase their own SEO proficiency Build a strong relationship of trust and confidence with each client Customize Propecta's reporting for each client to demonstrate the impact of our SEO strategy with concrete SEO and business metrics Significant knowledge of the current state of the SEO industry Qualifications Comparable experience in a digital agency or in-house Proven track-record leading SEO strategy and overseeing execution team(s) to deliver noteworthy bottom-line results Proven track-record leading effective content strategies for B2B organization(s) Able to identify actionable next steps from broad strategic objectives Self starter & problem solver - Digs until the problem is found, and solved. Articulate with excellent communication skills - Can communicate with a variety of personalities across a variety of mediums and can use any channel to communicate efficiently with a remote team members and clients Can effectively interface with manager, director, and C-suite level client contacts Well organized, detail oriented, results-oriented, able to perform under pressure Driven and self-directed in a virtual work environment Significant knowledge of the current state of the SEO industry Additional Information When applying, please include highlights from your experience in SEO and/or content marketing.
    $57k-80k yearly est. 3h ago
  • SEO Strategist

    Tinuiti 4.3company rating

    Remote director of search engine optimization job

    Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste-the biggest growth killer of all-and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We'd love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As the SEO Strategist you will: Campaign Management: Design and oversee the execution of comprehensive SEO campaigns tailored to clients' business objectives. Manage all aspects of campaign development, including keyword research, on-page optimization, and technical SEO, ensuring strategies are innovative and results-driven. Performance Tracking & Optimization: Utilize advanced analytics and SEO tools to monitor campaign performance, track key metrics, and identify optimization opportunities. Continuously refine strategies based on data insights and industry trends to maximize ROI and achieve strategic goals. Data Analysis & Reporting: Conduct thorough analysis of SEO performance data to generate insightful reports. Provide actionable recommendations based on data trends and campaign results, and present findings to clients and internal teams to inform strategic decisions. Collaboration: Lead collaboration efforts with content teams, web developers, and other digital marketing professionals to integrate SEO best practices into all aspects of website management and content development. Drive cross-functional initiatives to support SEO goals. Client Communication: Act as the primary SEO contact for clients, offering expert guidance and strategic recommendations. Maintain strong client relationships by delivering regular updates, presenting reports, and addressing any questions or concerns with professionalism and expertise. Professional Qualifications: 5-7 years of experience in SEO or Digital Marketing. B2B and global experience required AI SEO experience strongly preferred Demonstrated success analyzing data and using analytics tools to drive marketing decisions Advanced computer skills including Microsoft Excel & PowerPoint Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives. Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams. The hiring salary range for this role is $80,000 - $90,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq. FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That's why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% with immediate vesting Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
    $80k-90k yearly Auto-Apply 4d ago
  • SEO and Content Marketing Manager (Remote)

    Northpeak

    Remote director of search engine optimization job

    Are you a content creator with a knack for SEO? Do you have a proven track record of growing organic traffic? Are you deeply analytical and process-driven by nature? If that sounds like you, keep reading.About Northpeak Northpeak is a conversion rate optimization and growth marketing agency focused on creating world-class user experiences that increase conversions and revenue. Our work is grounded in research, data, and design. We're hiring people that want to raise the bar of marketing higher. We believe in reasonable deadlines, treating people with respect, and providing them with opportunities to grow. We're looking for people that are fun to work with and want to build something they're proud to share with the world. We work with clients across industries in B2B and B2C, including SaaS and eCommerce. We specialize in tactics like CRO, Technical SEO, Google Ads, Content Strategy, Facebook Ads, and Email. Our bread and butter is building efficient, holistic marketing strategies and we do this with our team, process, and style. About the Role As a Content and Search Marketing Manager at Northpeak, you will be responsible for overseeing the content pipeline and increased organic visibility for 4-6 clients. You will be responsible for significantly growing our client's organic traffic by producing and optimizing long-form content that helps our clients. You have a deep understanding of the pillar-cluster content model, experience ranking at the top of SERPs for high-value keywords, and proven frameworks for growing organic traffic. Here's what you'll be doing: Keyword and topic research, Keyword mapping, SEO audit and analysis Technical SEO, On-site optimization SEO strategy planning Content marketing strategy for blog posts and editorial calendar Content and blog posts creation for on and off-site publishing Link building and brand mentions on high-authority publications Uncover and holistically understand a company's existing content performance to find the bottlenecks preventing the business from achieving their goals Help Northpeak clients grow their organic visibility with long-term growth content. Assess qualitative and quantitative data to make informed decisions about content strategies Define your measures of success and track core KPIs Develop content strategies for client websites to maximize business growth Create and execute quarterly growth content plans for 4-6 clients that are rooted in data and target audience insights Create original, authoritative content for the Northpeak website and blog Month 1 Shadow a team member on 2-3 clients to learn more about Northpeak's growth marketing process. Assist in building SEO and Content Marketing strategies for 3 clients. Within 3 months, you'll... Manage SEO and Content marketing for five clients, meeting with them weekly with the growth marketer on the account. Implement Northpeak's content marketing strategy based on our target audience Build a process to manage the content pipeline for multiple accounts. Within 6 months, you'll... Manage content marketing for six or seven clients, meeting with them weekly with the growth marketer on the account. Make process improvements to Northpeak's client onboarding flow as it relates to our content marketing service. Manage execution and impact results for each of your accounts. Meet weekly with Growth Marketers at Northpeak to develop specific strategies for each of your clients. About you: You have 4+ years of experience as a content marketer with a background that includes data-driven SEO. You have an inclusive, hands-on client management style with proven experience clearly communicating growth marketing strategy. You have a learning mindset. You are committed to getting better every day. You have a bias toward action and are both efficient and adaptable. You are a driver, focused on making an impact on the organization and clients every day. You have demonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires people to take action. Why Should You Join The Northpeak Team? Join at the ground level of an growing company making an impact in the digital space Competitive pay Fully remote team that knows what it means to develop and support remote talent Flexible schedule Work directly with the founder Opportunity to be an early employee and help shape our vision (including building our own products and investing in others) Career education opportunities We'll support your professional growth by exposing you to areas of the business you want to explore Work with exciting and mission-driven B2B, ecommerce, and SaaS companies Northpeak is an equal opportunity employer and is committed to diversity. As part of this commitment, we do not discriminate on the basis of age, race, sex, gender, gender identity, color, religion, national origin, sexual orientation, marital status, citizenship, veteran status, or disability status. If you submit an application, you confirm that you are able to legally work in the United States, and do not require visa sponsorship. Northpeak is unable to sponsor visas at this time.
    $69k-96k yearly est. 60d+ ago
  • Digital Marketing Strategist | Remote

    Lifeway 3.8company rating

    Remote director of search engine optimization job

    Lifeway is seeking a Digital Marketing Strategist, Bibles & Reference to help grow our Bible & Reference category through multi-channel strategies, campaign execution, and strong project leadership. This is a remote-eligible role ideal for a creative marketer who thrives in a fast-paced, mission-driven environment and is passionate about using marketing to reach and disciple people through God's Word. Why Lifeway? Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you're a creator or storyteller, data guru or problem-solver, or anywhere in between, if you're passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more. If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team. Learn more about our culture at team.lifeway.com/culture-code This is a remote position in the U.S. with occasional travel to Nashville for in-person team gatherings. #LI-Remote Responsibilities Lives out Lifeway's mission and values, showing deep commitment to Kingdom work Lead quarterly marketing campaigns and launches for Bible and reference products. Develop briefs, timelines, and promotional strategies across print, digital, email, and retail channels. Plan and execute email, paid social, and SEO campaigns; manage digital content on csbible.com, bhpublishing.com, and lifeway.com. Analyze campaign performance and adjust tactics accordingly. Coordinate with internal and external teams on asset creation, approvals, and launch execution. Oversee video and image production; manage content for product pages and catalogs. Track budgets and work with vendors for invoicing, procurement, and creative services. Support Lifeway presence at conferences and events. Moderate travel, occasionally overnight Qualifications Education Bachelor's degree in Marketing, Communications or related field- required Master's degree, preferred Advanced graduate degree (PhD, etc), not required Skills, Knowledge, & Experiences, required 5+ years of marketing experience in corporate or agency settings 3+ years of experience in digital/email/video marketing 2+ years of experience coordinating projects or executing digital campaigns Proficiency in marketing and project platforms like Salesforce Marketing Cloud, Workfront, Basecamp, and GA4 Strong strategic, analytical, and communication skills Demonstrated success managing multi-channel campaigns with measurable results Skills, Knowledge, & Experiences, preferred Experience in publishing, ministry, or Christian retail markets - strongly preferred Experience with Salesforce Marketing Cloud, Workfront, Basecamp, and GA4 - strongly preferred Familiarity with WordPress, HTML, SharePoint, Firebrand Experience managing vendors, media production, or event support
    $54k-79k yearly est. Auto-Apply 9d ago
  • Director of Client Success Digital Strategy

    National Debt Relief 4.5company rating

    Remote director of search engine optimization job

    The Director of CS Digital Strategy is a highly motivated customer service leader with a proven record of building and optimizing digital platforms while continuing to deliver best in class customer service on existing platforms. The Director will be responsible for applying skills and knowledge with a disciplined approach to ensure the team meets or exceeds performance objectives, maintains a high level of client satisfaction, while also building efficiencies, automation, and processes. This individual will lead a team responsible for developing and executing strategies to enhance customer engagement, optimize operational efficiency, and drive business growth through digital channels. Responsibilities Drive digital innovation and serve as a change agent throughout the organization, developing a clear and compelling digital strategy. Own and monitor the digital-innovation project portfolio. Build, manage, and continue to grow a digital-innovation ecosystem, both internally and externally. Identify new tools (AI, digital, CRM) that can support and enhance our solutions. Qualify and understand the full range of market trends, influences and opportunities relevant to the business, market, and customer base. Understand the challenges and opportunities within both existing and new customer segments. Develop compelling and differentiated digital propositions. Compile case studies to demonstrate our value. Identify new capabilities and/or partnerships required to strengthen capabilities. Implement digital strategy by working with cross-functional partners to map and transition analog processes to digital ones. Be an evangelist - championing the use of digital technology and practices to engender a digital mindset from the top down. Monitor key performance indicators (KPIs) related to customer satisfaction, response time, and resolution rates, and implement strategies to achieve targets. Reviews and develops ways to best leverage our technology and implementation new technology to continue our digital communication with clients. Lead and mentor a team of digital specialists, providing guidance and support to drive performance and foster professional growth. Establish clear goals and performance metrics to measure the effectiveness of digital initiatives. Foster a culture of innovation, collaboration, and continuous improvement within the digital strategy team. Ensure collaboration, knowledge sharing, and digital best practices among partners and colleagues to help establish a robust digital ecosystem. Measure ROI for digital projects, fine-tuning approaches as needed to ensure that we're investing in the appropriate tools and resources. Work with teams across the business to generate innovative digital solutions for products, services, processes, customer experiences, marketing channels, and business models. Identify, research, and select key third-party suppliers, working in an inclusive relationship capacity to achieve all required outcomes. Own digital client contact - lead and deliver continual improvement and development of the multi-channel/omnichannel proposition. Develop effective, influential relationships internally and externally at all levels. Work with peers and key stakeholders to research, identify and capture new digital products across the business and to provide recommendation and change programs which will deliver improved performance and/or a reduction in costs. Qualifications Education/Experience Bachelor's degree in business, marketing, communications, or related field preferred. 8 years' experience designing and launching digital platforms required. 4 years' experience leading teams with direct reports. Required Skills/Abilities Proven leadership of successful digital transformation projects Understanding of core business processes and their associated technical solutions. An innovative and disruptive mindset, constantly looking forward. Proven skills for influencing and collaborating with fellow leaders and senior leaders. Proven experience in digital strategy development and implementation, preferably in a contact center or customer service environment. Strong understanding of digital platforms, including chat, email, social media, and self-service portals. Demonstrated leadership experience, with the ability to inspire and motivate a team to achieve results. Excellent communication and presentation skills, with experience presenting to executive leadership. Analytical mindset with the ability to interpret data and insights to drive strategic decisions. Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and business needs. National Debt Relief Role Qualifications: Computer competency and ability to work with a computer. Prioritize multiple tasks and projects simultaneously. Exceptional written and verbal communication skills. Punctuality expected, ready to report to work on a consistent basis. Attain and maintain high performance expectations on a monthly basis. Work in a fast-paced, high-volume setting. Use and navigate multiple computer systems with exceptional multi-tasking skills. Remain calm and professional during difficult discussions. Take constructive feedback. Compensation Information Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for each position across the US. Within the range, individual pay is determined by work location, job-related skills, experience, and relevant education or training. This good faith pay range is provided in compliance with NYC law and the laws of other jurisdictions that may require a salary range in job postings. The salary for this position is $146,500 - $168,500. About National Debt Relief National Debt Relief was founded in 2009 with the goal of helping an expanding number of consumers deal with overwhelming debt. We are one of the most-trusted and best-rated consumer debt relief providers in the United States. As a leading debt settlement organization, we have helped over 450,000 people settle over $10 billion of debt, while empowering them to lead a healthier financial lifestyle and feel free to live their best life. At National Debt Relief, we treat our clients like real people. Our purpose is to elevate, empower, and transform their lives. Rated A+ by the Better Business Bureau, our goal is to help individuals and families get out of debt with the least possible cost through conducting financial consultations, educating the consumer and recommending the appropriate solution. We become our clients' number one advocate to help them reestablish financial stability as quickly as possible. Benefits National Debt Relief is a team-oriented environment full of rewards and growth opportunities for our employees. We are dedicated to our employee's success and growth within the company, through our employee mentorship and leadership programs. Our extensive benefits package includes: Generous Medical, Dental, and Vision Benefits 401(k) with Company Match Paid Holidays, Volunteer Time Off, Sick Days, and Vacation 12 weeks Paid Parental Leave Pre-tax Transit Benefits No-Cost Life Insurance Benefits Voluntary Benefits Options ASPCA Pet Health Insurance Discount Access to your earned wages at any time before payday National Debt Relief is a certified Great Place to Work ! National Debt Relief is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law. For information about our Employee Privacy Policy, please see here For information about our Applicant Terms, please see here #LI-REMOTE
    $146.5k-168.5k yearly Auto-Apply 37d ago
  • Paid Search Strategist

    QRY

    Remote director of search engine optimization job

    QRY 101 Hey there! We're QRY, a media-buying agency that specializes in scaling retail brands. We connect brand awareness and performance media to unlock growth, use sophisticated data analytics, and employ a full-funnel marketing strategy to help brands reach their most valuable consumers. We're a high‑performance, high‑ownership team that values candor, curiosity, and results. We love what we do and the people we do it with. We're hiring a Paid Search Strategist to own search performance across a portfolio of clients. You'll plan, launch, and optimize search and shopping programs (Google, Bing, YouTube, and other retail channels where relevant), keeping budgets/pacing tight and turning data into crisp decisions. You love the details, move with urgency, and explain complex ideas simply to teammates and clients. If you have experience leading and managing search / SEM budgets for retail and ecommerce brands, this could be a perfect position. Your day-to-day Search Strategy: You plan, book, and optimize paid search campaigns (i.e. Google AdWords, YouTube, Bing Ads, Amazon, etc) for 5-8 clients, utilizing available search planning tools to develop search plans. You strategize and implement A/B experiments to test keywords, bid strategies, ad copy, landing pages, offers, etc You advise on paid search strategies, rationales, and plans to meet client goals. You keep current on the latest trends in search, social media, mobile marketing, tracking and tagging, behavioral marketing, retargeting & addressability. With support from Associate Directors, you manage the channel's monthly reporting and strategy sessions with the client, owning overall communication for all channel initiatives. Performance: You scope, develop, and manage channel initiatives to consistently hit the goals for channels across all clients. You act as a strategic advisor and recommend strategic pivots to increase the channel's performance. Reporting + Forecasting: You enthusiastically present reports to clients, highlighting the performance of your channels, how they assisted other channels in the funnel, and how they affect the client's business, while recommending next steps. You complete a monthly forecast for respective channels based on budget and/or revenue goals. Cross Channel Strategy + Collaboration: You collaborate with the other media and creative agency team members to ensure the creative specifications of negotiated plans are met. You consistently identify cross-channel strategies / collaborations with clients to improve performance. You effectively communicate with clients on teams' capabilities and opportunities, and proactively offer solutions for ad hoc issues. How you win Channel performance: You hit agreed KPI targets for your channels (e.g., MER/ROAS, CAC/LTV, revenue, efficiency) within budget and platform guardrails. Learning velocity: You run a disciplined test program with documented hypotheses, win rate, rollout decisions, and measurable lift. Forecast accuracy: You run accurate forecasts on a monthly basis and tie expectations to realistic assumptions. Execution: You deliver decks, reports, and campaign launches with low error rates related to QA or data, and you ensure QRY quality is represented in every outcome. What's it like here We're a high‑performance culture with high support. We're serious about setting clear goals, providing direct feedback, documenting our progress, and celebrating our wins. You'll get real ownership, supportive teammates, and the tools to do excellent work. Your first month: You'll build trust with client and internal partners, learn each brand's goals and constraints, and align on how success will be measured. You'll review current channel setups and performance at a high level and agree on priorities and near‑term wins. By the end of the month, you'll have a good understanding of our clients, their channel setups, and how our pods work. After month one: You'll own steady, predictable performance against plans and keep budgets and timelines on track. You'll communicate often, surface risks early with options, and highlight opportunities for smart growth. The result is consistent delivery, fewer surprises, and clear momentum. Requirements What makes you a great fit ✍️ Experience: You have 2-5 years of successful hands-on paid search or SEM experience, ideally in an agency environment. You know the ins and outs of making things run smoothly and have applied successful tactics in a previous role. 📚 Education: Ideally, you have a bachelor's degree in marketing, science, or in a related field. 🔢 Analytical Mindset: You're an analytical thinker. You have experience turning complex data into digestible reports, seeing the big picture, and breaking it down into an actionable plan that gets results. 💬 Communication: Your communication skills are top-notch and you can communicate with senior stakeholders effectively and efficiently. ⌚ Time Management: You're a master of time management. You know how to juggle multiple tasks effectively. 🚀 Industry Passion: The e-commerce, advertising, and agency space excite you. You're genuinely interested in these fields and eager to make an impact within them. 🧠 Creative Problem Solver: When challenges arise, you're ready to jump in and troubleshoot with creative solutions. You enjoy tackling problems head-on and finding innovative ways to overcome them. 💡 Continuous Learner: You have a genuine passion for learning. You stay updated with the latest trends in digital advertising and marketing, always expanding your knowledge base. 🖥️ Remote Work Environment: You understand the importance of a clean and quiet work environment suitable for video conferencing. You respect digital etiquette and ensure smooth virtual collaboration. Benefits 🤑 Competitive salary. We offer a market-rate salary ranging from $70,000.00 - $80,000.00 per year, based on experience. 💰 Quarterly bonuses. Enjoy quarterly bonuses tied to company revenue. 🏠 USA remote flexibility. Choose your ideal workspace, whether it's your home office or a coffee shop. 🌴 Time off made easy. Take advantage of our unlimited PTO policy. 🏥 Comprehensive healthcare. We offer exceptional health, dental, and vision insurance, fully covered for employees by QRY. We also offer a $100 monthly budget for your wellbeing, i.e. gym memberships, coworking day pass, etc. 📈 Secure your future. Participate in our 401k program with a company match. 🌱 Growth and development. Nurture your learning and development with our investment to L&D, growth opportunities, and tools such as our Learning & Development Philosophy + Policy, role matrices, and skill assessments. 💻 Latest tech. Team members are provided with the latest Macbook Pro and a one-time $500 stipend to set up their at-home workspace. 🥳 Celebrate and connect. Join us for annual team retreats (we've been to Austin, Tennessee, and Utah to name a few), weekly Coffee Chats, and monthly Happy Hours to foster our vibrant culture.
    $70k-80k yearly Auto-Apply 38d ago
  • SEO & AI Search Strategist

    Terra Holding Co 4.5company rating

    Remote director of search engine optimization job

    We're looking for a strategist who lives and breathes SEO and can't wait to push it into the next era. You're fascinated by how AI is changing the way people find information and want to lead the charge in Generative Engine Optimization (GEO). If you're passionate about helping brands grow through organic visibility, data-driven insights, and next-generation search, we'd love to meet you. This role is part of our expanding Digital Strategy team and is ideal for someone who's ready to lead, teach, and shape the future of organic marketing.Who You Are You have 5+ years of SEO experience, with a proven record driving measurable growth through technical, on-page, and content-based strategies. You stay ahead of how AI and generative search are transforming discovery and are eager to experiment, learn, and lead in this new landscape. You understand how to structure content, data, and site architecture to help both search engines and generative engines identify, cite, and surface brand information accurately. You thrive at the intersection of SEO, content strategy, analytics, and emerging technology, and you know how to translate complexity into clarity for clients and teammates. You're a strong and adaptable writer who can turn complex concepts into clear, engaging, and search-optimized content that resonates with both humans and algorithms. You're an inspiring mentor who enjoys leveling up others' skills and guiding clients through sophisticated organic strategies. You're data-driven, comfortable with experimentation, and excited about the evolving relationship between search, content, and AI. Agency experience and client-facing communication skills are strongly preferred. What You'll Do Lead SEO and GEO strategy for key clients, combining technical expertise with creative and analytical thinking. Audit and optimize websites for search visibility, crawlability, and AI discoverability - including structured data, schema markup, and content frameworks. Guide content teams on how to produce authoritative, AI-friendly content that ranks well and is surfaced or cited by generative models. Contribute to and review content development, ensuring it reflects strategic keyword intent while maintaining brand voice, clarity, and editorial quality across markets. Build and maintain data-driven dashboards that visualize organic and AI-based visibility metrics. Collaborate with Paid Media, Content, and Development teams to deliver integrated, insight-driven strategies. Educate clients and internal teams about GEO principles, best practices, and the shifting dynamics of AI-powered search. Research new tools and platforms shaping the future of SEO, GEO, and digital analytics - and bring that innovation to our clients. Support company leadership in refining and expanding our organic marketing offerings as the landscape evolves. Parks & Benefits In addition to 11 observed holidays, salaried team members have unlimited paid time off, with an additional 4 mental wellness days per year 100% company funded health insurance, with dental and vision options 401(k) plan to help save for your future Permanent remote work option Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM) Monthly wellness stipend and quarterly employee appreciation gift One-time reimbursement for work from home equipment Monthly team bonding sessions / happy hours Pre-tax commuter benefits The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day About Terra Terra is a digital marketing and creative agency built by an integrated and international team of content creators, strategists, designers, and developers. We help organizations reimagine and deliver their most ambitious digital projects and initiatives. Acting as an extension of your team, we craft exceptional online experiences, content, and marketing strategies for brands around the world. We take our clients' challenges personally and do the hard, human work required to produce creative solutions that get results. Terra is also an equal opportunity employer. We recruit, employ, train, compensate, and promote team members regardless of their race, religion, color, national origin, sex, disability, age, veteran status, or any other protected status (as required by applicable law). Our top goal as an employer is to bring together a diverse mix of talented people who are excited to join our company, stay with Terra for a long time, and do their best work while they're here. We take pride in the quality of the services and work we provide to our clients, and we know none of it is possible without the hard work and commitment of our passionate and creative employees.
    $40k-66k yearly est. Auto-Apply 36d ago
  • Digital Marketing Strategist

    Ylopo 3.6company rating

    Remote director of search engine optimization job

    About Us Ylopo, LLC is a rapidly growing marketing and technology company providing internet marketing services and proprietary lead generation and engagement software to successful real estate agents across the country. We are seeking an outgoing, tech savvy individual to join our growing team. Why work for Ylopo? At Ylopo we offer team members: a commitment to personal development, guidance and support at a high level through interfacing with our Executive Team to prioritize goals as a company, excellent leadership and mentoring for our entry-level to senior staff, and recognition of outstanding efforts, team building events, team lunches/ happy hours, and other company wide events a supportive, caring environment dedicated to continuous learning and growth. Who We Are: Founded by two real estate technology veterans, Ylopo has developed a next-generation Complete Digital Marketing and Technology Platform that generates and nurtures high-quality home-buyers and sellers for its client base of real estate agents, teams, and brokerages. There are almost 2 million real estate professionals in the U.S. who are prime prospects for our suite of superior products, including a proprietary technology that sits on top of Facebook, unleashing the most targeted and cost-effective lead generation opportunity the real estate industry has ever seen. Key Responsibilities: A soup-to-nuts management of marketing tests from creation, to performance optimization, to reporting and analysis. This is a role for someone who has a general marketing background who feels like they are ready to take the next step and own their work, from start to finish. Create and optimize marketing campaigns across Google, Facebook, and Microsoft Ads (Search, Display, YouTube, Demand Gen, Performance Max) A/B test ads and strategies on both current and prospective products Research potential new ad ideas, including delivery methods, keywords or targeting, creative, landing pages, etc. Use AI and spreadsheet tools to complete and/or manage tasks, and report on KPI Required Qualifications: MOST IMPORTANT: A self-starter that can manage time and balance multiple priorities without constant oversight. A proactive communicator who asks questions and can report on findings to management Someone who is coachable and willing to receive feedback to level up their marketing skills Preferably, someone from an ad agency or similar environment where they were held accountable for performance results, and/or excelled in a client-facing role An understanding of general marketing principles and KPI (impressions, clickthrough, conversion rate, etc.). Some familiarity with Google Ads and/or Google Ads Editor Some understanding of spreadsheet tools like Microsoft Excel and/or Google Sheets Some understanding of AI tools like Gemini, ChatGPT, etc. What We Offer: $50k - $60k salary based on experience. The benefits package includes health coverage, paid vacation/sick days, and a retirement savings plan Ylopo is an Equal Opportunity Employer and does not discriminate against applicants based on race, religion, color, disability, medical condition, legally protected genetic information, national origin, gender, sexual orientation, marital status, gender identity or expression, sex (including pregnancy, childbirth or related medical conditions), age, veteran status or other legally protected characteristics. We are committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion. To learn more about this commitment, visit: ********************************************************** Ylopo reserves the right to change or modify job duties and assignments at any time. The above job description is not all encompassing. Position functions and qualifications may vary depending on business necessity.
    $50k-60k yearly Auto-Apply 9d ago
  • Senior Director of Marketing Operations & Data

    Goodleap 4.6company rating

    Remote director of search engine optimization job

    About GoodLeap:GoodLeap is a technology company delivering best-in-class financing and software products for sustainable solutions, from solar panels and batteries to energy-efficient HVAC, heat pumps, roofing, windows, and more. Over 1 million homeowners have benefited from our simple, fast, and frictionless technology that makes the adoption of these products more affordable, accessible, and easier to understand. Thousands of professionals deploying home efficiency and solar solutions rely on GoodLeap's proprietary, AI-powered applications and developer tools to drive more transparent customer communication, deeper business intelligence, and streamlined payment and operations. Our platform has led to more than $27 billion in financing for sustainable solutions since 2018. GoodLeap is also proud to support our award-winning nonprofit, GivePower, which is building and deploying life-saving water and clean electricity systems, changing the lives of more than 1.6 million people across Africa, Asia, and South America. The Senior Director of Marketing Operations & Data will serve as the strategic backbone of our marketing organization. This role will be responsible for optimizing our marketing technology infrastructure, establishing enterprise-level KPI frameworks, and driving data informed decision-making across all marketing functions. This role will bridge the gap between marketing strategy and execution while ensuring our team has the tools, processes, and insights needed to scale effectively.Essential Job Duties and Responsibilities: Own and optimize the complete marketing technology stack, including CRM, marketing automation, analytics platforms, attribution tools, large language model (LLM) integrations, and emerging martech solutions across both B2B and B2C motions. This includes leading integration and optimization efforts across Salesforce Marketing Cloud, CRM, Pendo, Databricks, and GA4 ecosystems to ensure seamless data connectivity between the website, email, SMS, Push, and in-app channels that support full lifecycle tracking and performance insight. Design and implement scalable processes for lead management, campaign execution, and performance tracking for B2B and B2C campaigns, including the development of testing frameworks to optimize conversion rates, campaign performance, and customer acquisition costs. This role will apply lifecycle and journey mapping expertise to improve engagement across web, email, SMS, push, and in-app content touch points, identifying optimization opportunities and cross-channel automation strategies that drive measurable business outcomes. Ensure data integrity and governance across all marketing systems while partnering with sales operations and data operations and engineering teams to create unified attribution models. This includes maintaining consistent and reliable marketing data flow between digital, lifecycle, and CRM systems, enabling a complete view of campaign performance and customer engagement across channels. Develop executive-level dashboards and reporting cadences that translate marketing performance into meaningful business insights. This includes building comprehensive reporting frameworks that connect marketing activities to revenue outcomes and distilling analytics into clear recommendations that inform strategic decisions and drive continuous optimization across the organization. Stay current with evolving SEO & GEO (Generative Engine Optimization) best practices. Understand and adapt to shifts in digital marketing measurement, including privacy changes, attribution challenges, and new tracking methodologies. Required Skills, Knowledge, and Abilities: Bachelor's degree required. 10-12 years of marketing operations experience, with demonstrated progression in responsibility and impact. Deep expertise in marketing automation platforms (Salesforce Marketing Cloud, HubSpot, Marketo, Pardot), CRM systems (Salesforce preferred), and analytics tools (Google Analytics, Adobe Analytics, Google Tag Manager, SEMrush, and Pendo). Advanced proficiency in SQL, Excel/Google Sheets, and data visualization tools (Tableau, Looker, etc.). Experience with attribution modeling, MMM (Media Mix Modeling), and advanced analytics methodologies. Strong knowledge of data privacy regulations and their implications for data collection, consent, and marketing automation. Familiarity with AMP for Email, MJML, and tokenized dynamic content frameworks within marketing automation platforms. Experience with API integrations, data event infrastructure, webhooks, and scripting (e.g., AMPscript, Velocity, or JavaScript) to extend automation platform capabilities. Strong understanding of both B2C and B2B marketing principles, with experience in complex, multi-stakeholder sales environments. Experience developing and maintaining full-funnel lifecycle measurement frameworks-from website and blog analytics to email, SMS, and CRM engagement-linking marketing activity to revenue and retention outcomes. Compensation: $150,000 - $170,000 annually Additional Information Regarding Job Duties and s: Job duties include additional responsibilities as assigned by one's supervisor or other managers related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and other skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law. If you are an extraordinary professional who thrives in a collaborative work culture and values a rewarding career, then we want to work with you! Apply today!
    $150k-170k yearly Auto-Apply 47d ago

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