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The differences between directors, product marketing and product directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director, product marketing and a product director. Additionally, a product director has an average salary of $148,910, which is higher than the $141,699 average annual salary of a director, product marketing.
The top three skills for a director, product marketing include product management, digital marketing and market research. The most important skills for a product director are product management, product strategy, and project management.
| Director, Product Marketing | Product Director | |
| Yearly salary | $141,699 | $148,910 |
| Hourly rate | $68.12 | $71.59 |
| Growth rate | 10% | 10% |
| Number of jobs | 173,038 | 125,200 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A Director of Product Marketing directs the marketing activities of one or more products or product lines within the organization. They develop strong relationships with key customers.
The duties of a product director depend on one's place or industry of employment. Typically, their responsibilities revolve around overseeing the product development operations to ensure smooth flow and efficiency, devise strategies to improve processes, gather relevant data such as sales and customer feedback, and coordinate with different departments in developing new products and services. Furthermore, as a director, it is essential to lead and encourage departments to meet goals, all while implementing the company's policies and regulations, including its mission and vision.
Directors, product marketing and product directors have different pay scales, as shown below.
| Director, Product Marketing | Product Director | |
| Average salary | $141,699 | $148,910 |
| Salary range | Between $97,000 And $205,000 | Between $104,000 And $212,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Internet |
There are a few differences between a director, product marketing and a product director in terms of educational background:
| Director, Product Marketing | Product Director | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between directors, product marketing' and product directors' demographics:
| Director, Product Marketing | Product Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 74.7% Female, 25.3% | Male, 72.4% Female, 27.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |