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What is a director, search marketing strategies and how to become one

Updated January 8, 2025
3 min read
There is more than meets the eye when it comes to being a director, search marketing strategies. For example, did you know that they make an average of $54.3 an hour? That's $112,940 a year! Between 2018 and 2028, the career is expected to grow 10% and produce 33,700 job opportunities across the U.S.
ScoreDirector, Search Marketing StrategiesUS Average
Salary
7.9

Avg. Salary $112,940

Avg. Salary $59,228

Stability level
5.7

Growth rate 10%

Growth rate 0.3%

Diversity
4.1
Race

American Indian and Alaska Native 0.51%

Asian 11.99%

Black or African American 6.24%

Hispanic or Latino 8.82%

Unknown 4.70%

White 67.73%

Gender

female 19.35%

male 80.65%

Age - 43
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 43
Stress level
5.7

Stress level is manageable

7.1 - high

Complexity level
8.4

Complexity level is challenging

7 - challenging

Work life balance
5.5

Work life balance is fair

6.4 - fair

Key steps to become a director, search marketing strategies

  1. Explore director, search marketing strategies education requirements

    Most common director, search marketing strategies degrees

    Bachelor's

    74.1 %

    Master's

    20.4 %

    Doctorate

    1.9 %
  2. Start to develop specific director, search marketing strategies skills

    SkillsPercentages
    Digital Marketing14.55%
    Paid Search14.15%
    SEM13.05%
    PPC8.65%
    ROI7.27%
  3. Complete relevant director, search marketing strategies training and internships

    Accountants spend an average of 1-3 months on post-employment, on-the-job training. New directors, search marketing strategies learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a director, search marketing strategies based on U.S. Bureau of Labor Statistics data and data from real director, search marketing strategies resumes.
  4. Research director, search marketing strategies duties and responsibilities

    • Develop SEM strategies in order to generate high quality leads for clients.
    • Plan, set strategy, manage, and optimize PPC campaigns on Facebook.
    • Conceptualize and manage introduction of Eloqua progressive profiling form and DemandBase analytics API to website.
    • Track and analyze data to demonstrate success and ROI.
  5. Apply for director, search marketing strategies jobs

    Now it's time to start searching for a director, search marketing strategies job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first director, search marketing strategies job

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Average director, search marketing strategies salary

The average director, search marketing strategies salary in the United States is $112,940 per year or $54 per hour. Director, search marketing strategies salaries range between $71,000 and $177,000 per year.

Average director, search marketing strategies salary
$112,940 Yearly
$54.30 hourly

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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