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What does a director, video production do?

Updated January 8, 2025
7 min read

Video Production Directors are responsible for translating screenplays on to screen and directing operations of video production. Their duties include selecting crew members and cast, scouting locations, developing the script, adjusting lighting and framing, directing actors, musicians other artists, and undertaking editing work with post-production staff. Besides that, they are involved in working with animators or graphics designers in creating visual aspects. Video production directors must be quick thinkers and possess good communication skills to articulate various creative professionals' direction.

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Director, video production responsibilities

Here are examples of responsibilities from real director, video production resumes:

  • Manage vendor relationships to provide critical oversight and ensure high quality standards.
  • Direct and produce content for WDBM's YouTube channel.
  • Create a plan to create a digital culture of SJU through web design, video production, and photography.
  • Coordinate, direct, write and edit a variety of videos for web, DVD, broadcast and events.
  • Assist creative team in developing and maintaining a rejuvenate brand aesthetic in relation to set design and photography lighting techniques.
  • Shoot, mic, light, interview, and edit video training materials for DVD s and online video curriculum.
  • Coordinate, design, execute, and broadcast weekly educational and informational video segments regarding internal policy changes and updates.
  • Produced/Direct local and ABC network programs airing from Atlanta.
  • Create programming formats for local and network broadcasts, and develop commercial logs to adhere to NFL timing requirements.
  • Develop and maintain departmental quality control procedures and train QC personnel.

Director, video production skills and personality traits

We calculated that 13% of Directors, Video Production are proficient in Video Content, Photography, and Motion Graphics. They’re also known for soft skills such as Creativity, Leadership skills, and Time-management skills.

We break down the percentage of Directors, Video Production that have these skills listed on their resume here:

  • Video Content, 13%

    Produced professional commercial video content daily.

  • Photography, 7%

    Assist creative team in developing and maintaining a rejuvenated brand aesthetic in relation to set design and photography lighting techniques.

  • Motion Graphics, 7%

    Produce TV commercials; story board, script writing, directing, editing, motion graphics, and 3D graphics.

  • Production Process, 5%

    Increased project turnover by streamlining reporting and production processes to enhance efficiency; reduced requirement meetings prior to submission.

  • Adobe Premiere, 5%

    Produced and edited videos using Adobe Premiere and Final Cut Pro.

  • Video Shoots, 5%

    Supervised video shoots from treatment solicitation through shoot, edit and delivery and approval from networks including negotiating side-artist agreements.

Common skills that a director, video production uses to do their job include "video content," "photography," and "motion graphics." You can find details on the most important director, video production responsibilities below.

Creativity. To carry out their duties, the most important skill for a director, video production to have is creativity. Their role and responsibilities require that "because a script may be interpreted in different ways, directors must decide on their approach and on how to represent the script’s ideas for the production." Directors, video production often use creativity in their day-to-day job, as shown by this real resume: "creative-directed and produced video and viral content, infusing both stylistic and strategic insight into all aspects of the production process. "

Leadership skills. Another essential skill to perform director, video production duties is leadership skills. Directors, video production responsibilities require that "directors instruct actors and help them portray their characters in a believable manner." Directors, video production also use leadership skills in their role according to a real resume snippet: "commanded superior leadership in support of ongoing production processes with expert oversight of sterile iv production facility. "

Communication skills. For certain director, video production responsibilities to be completed, the job requires competence in "communication skills." The day-to-day duties of a director, video production rely on this skill, as "producers and directors must convey information and ideas clearly in order to coordinate many people to finish a production on time and within budget." For example, this snippet was taken directly from a resume about how this skill applies to what directors, video production do: "managed a five-person video production team that operated internally within black & veatch's corporate communications department. "

See the full list of director, video production skills

The three companies that hire the most director, video productions are:

Choose from 10+ customizable director, video production resume templates

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Compare different directors, video production

Director, video production vs. Assistant technical manager

A technical account manager is primarily responsible for providing technical support to clients through calls and correspondence, securing sales and ensuring customer satisfaction. Aside from assisting clients, a technical account manager may conduct an assessment to determine the needs of a client, perform follow up calls, offer upgrades and add-ons, answer inquiries, troubleshoot, and even provide extensive and detailed instructions to customers on using their products or services. Furthermore, a technical account manager must monitor the delivery of services and report progress to managers or supervisors.

The annual salary of assistant technical managers is $12,978 higher than the average salary of directors, video production.

There are some key differences in the responsibilities of each position. For example, director, video production responsibilities require skills like "video content," "photography," "motion graphics," and "production process." Meanwhile a typical assistant technical manager has skills in areas such as "customer service," "technical support," "air filters," and "customer vehicles." This difference in skills reveals the differences in what each career does.

Assistant technical managers earn the highest salaries when working in the technology industry, with an average yearly salary of $86,130. On the other hand, directors, video production are paid more in the start-up industry with an average salary of $67,188.The education levels that assistant technical managers earn slightly differ from directors, video production. In particular, assistant technical managers are 1.6% less likely to graduate with a Master's Degree than a director, video production. Additionally, they're 0.5% more likely to earn a Doctoral Degree.

Director, video production vs. Technical account manager

A member, technical staff's role will vary depending on the organization or company. Most of the responsibilities may revolve around developing new applications or systems, conducting research and analysis, performing numerous testing activities, and designing strategic methods to improve technical aspects of a particular project. Furthermore, they can take charge of a team and oversee operations, ensuring that all processes are efficient and running smoothly. Most of the work will be in a group setting with time-sensitive tasks; therefore, it is crucial to coordinate at all times.

A career as a technical account manager brings a higher average salary when compared to the average annual salary of a director, video production. In fact, technical account managers salary is $23,300 higher than the salary of directors, video production per year.

Each career also uses different skills, according to real director, video production resumes. While director, video production responsibilities can utilize skills like "video content," "photography," "motion graphics," and "production process," technical account managers use skills like "cloud," "database," "project management," and "technical support."

Technical account managers may earn a higher salary than directors, video production, but technical account managers earn the most pay in the manufacturing industry with an average salary of $105,616. On the other hand, directors, video production receive higher pay in the start-up industry, where they earn an average salary of $67,188.technical account managers earn similar levels of education than directors, video production in general. They're 4.6% more likely to graduate with a Master's Degree and 0.5% less likely to earn a Doctoral Degree.

Director, video production vs. Member, technical staff

On average scale, members, technical staff bring in higher salaries than directors, video production. In fact, they earn a $32,114 higher salary per year.

Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from director, video production resumes include skills like "video content," "photography," "motion graphics," and "production process," whereas a member, technical staff is more likely to list skills in "java," "python," "debugging," and "tcp ip. "

Members, technical staff earn the highest salary when working in the technology industry, where they receive an average salary of $114,493. Comparatively, directors, video production have the highest earning potential in the start-up industry, with an average salary of $67,188.members, technical staff typically earn higher educational levels compared to directors, video production. Specifically, they're 6.0% more likely to graduate with a Master's Degree, and 2.6% more likely to earn a Doctoral Degree.

Director, video production vs. Assistant technical director

Assistant technical directors tend to earn a higher pay than directors, video production by an average of $11,779 per year.While their salaries may vary, directors, video production and assistant technical directors both use similar skills to perform their duties. Resumes from both professions include skills like "audio equipment," "sound design," and "powerpoint. "

Even though a few skill sets overlap between directors, video production and assistant technical directors, there are some differences that are important to note. For one, a director, video production might have more use for skills like "video content," "photography," "motion graphics," and "production process." Meanwhile, some responsibilities of assistant technical directors require skills like "audio visual," "technical support," "scene shop," and "technical aspects. "

The health care industry tends to pay the highest salaries for assistant technical directors, with average annual pay of $70,653. Comparatively, the highest director, video production annual salary comes from the start-up industry.In general, assistant technical directors hold similar degree levels compared to directors, video production. Assistant technical directors are 3.8% more likely to earn their Master's Degree and 0.7% more likely to graduate with a Doctoral Degree.

Types of director, video production

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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